WO2018176454A1 - 根据app使用推荐视频的方法以及推荐系统 - Google Patents

根据app使用推荐视频的方法以及推荐系统 Download PDF

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Publication number
WO2018176454A1
WO2018176454A1 PCT/CN2017/079256 CN2017079256W WO2018176454A1 WO 2018176454 A1 WO2018176454 A1 WO 2018176454A1 CN 2017079256 W CN2017079256 W CN 2017079256W WO 2018176454 A1 WO2018176454 A1 WO 2018176454A1
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Prior art keywords
video
app
user
type tag
mobile phone
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PCT/CN2017/079256
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English (en)
French (fr)
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刘晓强
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深圳市智晟达科技有限公司
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Priority to CN201780000639.1A priority Critical patent/CN107223341A/zh
Priority to PCT/CN2017/079256 priority patent/WO2018176454A1/zh
Publication of WO2018176454A1 publication Critical patent/WO2018176454A1/zh

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213—Monitoring of end-user related data

Definitions

  • the present invention belongs to the field of the Internet, and provides a method and a recommendation system for using a recommended video according to an app.
  • APP is the abbreviation of English Application, which refers to the third-party application of smart phone, collectively referred to as "mobile application", also known as "mobile client”.
  • apps There are a variety of apps on the market, including communications, games, entertainment, social, and practical life. Among them, the game class is the most popular and most downloaded mobile app app on the market, followed by the social app, and the social apps that everyone is familiar with are WeChat and Momo.
  • the third-class entertainment type of apps can be divided into several categories: songs, players, and so on.
  • songs, players, and so on With the advancement of the times and technology, people have more demand for information, and the demand for mobility is higher. Therefore, the rapid development of mobile app is an inevitable development trend, and there are many app stores that should be born, which greatly increases the download volume of the app, making the download of the app a very simple matter.
  • the type of app that everyone downloads on their mobile phone reflects the hobby of this person. Downloading the game type app is more, indicating that this person likes to play games, downloading more sports type apps, indicating that this person likes sports and fitness, for those who have these hobbies, they will go to the Internet to search for some videos about these hobbies. Watch and meet your personal interests and curiosity. But always searching for videos everywhere will also cause inconvenience to users and poor user experience.
  • the video recommendation is poorly targeted, and the user experience is poor. It is required to provide a matching relationship between the recorded video and the app installed by the user's mobile phone, and recommend the video according to the daily usage of the user's mobile phone, so that the video recommendation can be based on the user's interest. Changes in change make video recommendations more targeted.
  • the present invention is implemented in such a way that a method of using a recommended video according to an app includes the following steps:
  • the app type tag is matched, the video type tag is matched according to the app type tag, the video is matched according to the video type tag, and the user is recommended.
  • An embodiment of the present invention further provides a recommendation system, where the recommendation system includes:
  • Recording unit detecting unit, recommending unit, wherein:
  • a recording unit configured to record a type tag matched by the app, a matching relationship between the app type tag and the video type tag, and a video matched by the video type tag;
  • a detecting unit configured to detect an app installed on a user's mobile phone
  • a recommendation unit wherein the input end is respectively connected to the output end of the recording unit and the output end of the detecting unit, and is configured to match the app type tag according to the app detected by the user's mobile phone, and match the video type tag according to the app type tag, according to the video type.
  • the tag matches the video and recommends the user.
  • the invention recommends a video according to the daily usage of the user's mobile phone, so that the video recommendation can be changed according to the user's interest, so that the video recommendation is more targeted.
  • FIG. 1 is a schematic flowchart of a method for using a recommended video according to an application according to an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention.
  • FIG. 1 is a schematic flowchart of a method for using a recommended video according to an application according to an embodiment of the present invention. For convenience of description, only parts related to the embodiment of the present invention are shown.
  • step S100 Record the type tag of the app match, the match relationship between the app type tag and the video type tag, and the video matching the video type tag.
  • the type tag that records app1 matches is a travel, travel type tag matching travel type video and a travel type video tag matching video A.
  • step S101 Detect the app installed on the user's phone. If the video is recommended on the mobile phone, the mobile terminal will detect the app by itself and draw relevant conclusions. If the video is recommended on the digital TV side, after the mobile terminal detects the app, the conclusion is uploaded to the digital television end that matches the mobile phone.
  • step S102 according to detecting that the app installed by the user's mobile phone matches the app type tag, the video type tag is matched according to the app type tag, the video is matched according to the video type tag, and the user is recommended.
  • the video A is recommended to the user.
  • the invention notifies the video according to the daily usage of the user's mobile phone by recording the matching relationship between the video and the app installed by the user's mobile phone, so that the video recommendation can be changed according to the user's interest, so that the video recommendation is more targeted.
  • FIG. 2 is a schematic structural diagram of a recommendation system according to an embodiment of the present invention, where the recommendation system includes:
  • the recording unit 21 is configured to record a type tag matched by the app, a matching relationship between the app type tag and the video type tag, and a video matched by the video type tag;
  • the detecting unit 22 is configured to detect an app installed by the user's mobile phone
  • a recommendation unit 23 wherein the input end is connected to the output end of the recording unit 21 and the output end of the detecting unit 22, respectively, for matching the app type tag according to the app detected by the user's mobile phone, and matching the video type tag according to the app type tag. Match the video based on the video type tag and recommend the user.
  • the working principle is: the user records the type tag matched by the app, the matching relationship between the app type tag and the video type tag, and the video matched by the video type tag in the recording unit 21; the detecting unit 22 detects the app installed by the user's mobile phone; the recommendation unit 23 According to the detected app installed by the user's mobile phone, the app type tag is matched, the video type tag is matched according to the app type tag, the video is matched according to the video type tag, and the user is recommended.
  • the invention notifies the video according to the daily usage of the user's mobile phone by recording the matching relationship between the video and the app installed by the user's mobile phone, so that the video recommendation can be changed according to the user's interest, so that the video recommendation is more targeted.

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Social Psychology (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

属于互联网领域，提供了一种根据app使用推荐视频的方法以及推荐系统，所述方法包括：记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；检测用户手机安装的app；根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性。

Description

根据app使用推荐视频的方法以及推荐系统 技术领域
本发明属于互联网领域，提供了一种根据app使用推荐视频的方法以及推荐系统。
 背景技术
由于iPhone、三星等智能手机的逐步流行和广泛普及，手机app这个词语开始频繁的出现在广大手机网民视线中。也许你们还不知道什么是手机app，但你一定下载过手机app，你的手机里至少有三个手机app。APP是英文Application的简称，是指智能手机的第三方应用程序，统称“移动应用”，也称“手机客户端”。目前市场上的app种类多种多样，包括通讯类、游戏类、娱乐类、社交类、实用生活类等等。其中游戏类是目前市场上最受欢迎、下载量最高的手机app应用，其次是社交类app，大家所熟知的社交类app有微信、陌陌等。排在第三的娱乐类型的app，可分为几类：歌曲类、播放器类等。随着时代与技术的进步，人们对于信息的需求也就越大，对于移动性的要求也就越高。所以，手机app的快速发展是必然的发展趋势，同时应孕而生的还有很多app商店，这就大大提高了app的下载量，让app的下载成为了一件非常简单的事情。
每个人下载在手机上的app类型，都体现了这个人的兴趣爱好。下载游戏类型app较多的，说明这个人喜欢玩游戏，下载运动类型app较多的，说明这个人喜欢运动健身，对于有这些爱好的人们，他们会到通过互联网搜索一些关于这些爱好的视频来观看，满足个人的兴趣爱好及好奇心。但总是到处搜索寻找视频也会给用户带来不便，用户体验差。
综上，需要针对视频推荐针对性不强用户体验差的情况，需要提供一种通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性。
 技术问题
本发明实施例针对视频推荐针对性不强用户体验差的情况，需要提供一种通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性。
 技术解决方案
本发明是这样实现的：一种根据app使用推荐视频的方法，包括以下步骤：
记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；
检测用户手机安装的app；
根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
本发明实施例还提供了推荐系统，所述推荐系统包括：
记录单元，检测单元，推荐单元，其中：
记录单元，用于记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；
检测单元，用于检测用户手机安装的app；
推荐单元，其输入端分别与所述记录单元输出端及检测单元输出端连接，用于根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
 有益效果
该发明通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性。
 附图说明
图1是本发明实施例提供的一种根据app使用推荐视频的方法的流程示意图；
图2是本发明实施例提供的推荐系统的结构示意图。
 本发明的实施方式
为了使本发明的目的、技术方案及优点更加清楚明白，以下结合附图及实施例，对本发明进行进一步详细说明。应当理解，此处所描述的具体实施例仅仅用以解释本发明，并不用于限定本发明。
图1是本发明实施例提供的一种根据app使用推荐视频的方法的流程示意图，为了便于说明，只示出了与本发明实施例相关的部分。
在步骤S100中, 记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频。
在本实施例中，记录app1匹配的类型标签为旅游、旅游类型标签匹配旅游类型视频及旅游类型视频标签匹配视频A。
在步骤S101中, 检测用户手机安装的app。如果在手机端推荐视频，则手机端自行检测app后，得出相关的结论。如果在数字电视端推荐视频，则在手机端检测app后，将所述结论上传与所述手机相匹配的数字电视端。
在步骤S102中，根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
当检测到用户手机安装了app1时，向用户推荐视频A。
该发明通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性
图2是本发明实施例提供的推荐系统的结构示意图，所述推荐系统包括：
记录单元21，检测单元22，推荐单元23，其中：
记录单元21，用于记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；
检测单元22，用于检测用户手机安装的app；
推荐单元23，其输入端分别与所述记录单元21输出端及检测单元22输出端连接，用于根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
其工作原理是：用户在记录单元21，记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；检测单元22，检测用户手机安装的app；推荐单元23，根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
该发明通过记录视频与用户手机安装的app的匹配关系，根据用户手机日常使用情况推荐视频，使视频推荐能根据用户兴趣变化而变化，使视频推荐更有针对性
以上仅为本发明的较佳实施例而已，并不用以限制本发明，凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等，均应包含在本发明的保护范围之内。

Claims (2)

  1. 一种根据app使用推荐视频的方法，其特征在于，所述方法包括如下步骤：
    记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；
    检测用户手机安装的app；
    根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
  2. 一种推荐系统，其特征在于，所述推荐系统包括：
    记录单元，检测单元，推荐单元，其中：
    记录单元，用于记录app匹配的类型标签、app类型标签与视频类型标签的匹配关系及视频类型标签匹配的视频；
    检测单元，用于检测用户手机安装的app；
    推荐单元，其输入端分别与所述记录单元输出端及检测单元输出端连接，用于根据检测到用户手机安装的app匹配出app类型标签，根据app类型标签匹配出视频类型标签，根据视频类型标签匹配出视频，并推荐用户。
PCT/CN2017/079256 2017-04-01 2017-04-01 根据app使用推荐视频的方法以及推荐系统 WO2018176454A1 (zh)

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