WO2018032220A1 - Pushing method based on infrequently used route, and server - Google Patents

Pushing method based on infrequently used route, and server Download PDF

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Publication number
WO2018032220A1
WO2018032220A1 PCT/CN2016/095239 CN2016095239W WO2018032220A1 WO 2018032220 A1 WO2018032220 A1 WO 2018032220A1 CN 2016095239 W CN2016095239 W CN 2016095239W WO 2018032220 A1 WO2018032220 A1 WO 2018032220A1
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Prior art keywords
route
user
server
preset period
useful
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PCT/CN2016/095239
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French (fr)
Chinese (zh)
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张莉
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张莉
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Priority to PCT/CN2016/095239 priority Critical patent/WO2018032220A1/en
Publication of WO2018032220A1 publication Critical patent/WO2018032220A1/en

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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00Network arrangements, protocols or services for supporting real-time applications in data packet communication

Definitions

  • the invention belongs to the field of communications, and in particular relates to a method and a server for pushing based on a very useful route.
  • the vehicle terminal receives various messages, such as weather forecasts, intersections, and points of interest, from the servers in the background.
  • the vehicle terminal can push the received message to the driver. This gives the driver the pleasure of driving and eases driving fatigue.
  • the server generally pushes information to different users according to the same rule, and cannot perform different push according to different situations of the user, which may cause the user to be uninterested or unnecessary to the content pushed by the server, thereby reducing the user experience.
  • Embodiments of the present invention provide a method and server for pushing based on a very useful route
  • the server can push relevant information based on the very useful route, thereby increasing the probability that the user needs the pushed information and improving the user experience.
  • a method for pushing based on a very useful route comprising:
  • the server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold. ;
  • the server sends relevant push information of the line address on the very useful route to the vehicle-mounted terminal corresponding to the user.
  • an embodiment of the present invention provides a server, including:
  • a statistical unit configured to count the travel of the user in the preset period based on the navigation service, and obtain a very useful route of the user in the preset period, wherein the number of times the non-use route is a route of one trip is less than Set the threshold route;
  • An obtaining unit configured to acquire, according to the extraordinary route calculated by the statistical unit, related push information of an address along the line on the extraordinary route;
  • a sending unit configured to send, to the in-vehicle terminal corresponding to the user, relevant push information of the line address on the extraordinary route acquired by the acquiring unit.
  • a method and server for pushing based on a very useful route provided by the present invention
  • the server is based on the navigation service, and counts the user's travel within the preset period, and obtains a very useful route of the user in the preset period, wherein the non-use route is the number of times of the route as one trip is less than a preset threshold.
  • the server obtains relevant push information along the line address of the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the corresponding vehicle terminal. Therefore, it is possible to push the relevant information based on the user's very route, thereby increasing the probability that the user needs the pushed information and improving the user experience.
  • FIG. 1 is a schematic flow chart of a method for pushing based on a very useful route according to an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a server according to an embodiment of the present invention.
  • an embodiment of the present invention provides a method for pushing based on a very useful route.
  • the method may include:
  • Step S101 The server is based on the navigation service, and counts the user's travel within the preset period, and obtains a very useful route of the user in the preset period, wherein the non-use route is the number of times of the route as one trip is less than a preset threshold. route.
  • the route refers to a route composed from the initial address to the destination address in one continuous journey.
  • One trip corresponds to one route.
  • the server periodically counts the travels in each preset period, acquires the routes corresponding to each trip of the user in each preset period, and the number of times each route is used.
  • the length of the preset period can be set as needed, for example, one month, one week, or any period of time. This embodiment of the present invention does not limit this.
  • the server obtains a very useful route by counting the number of times each route is used, and the number of the use routes may be one or more, which is not limited by the embodiment of the present invention.
  • the preset threshold may be set as needed, for example, may be 3 times, 5 times, or the like.
  • Step S102 The server acquires related push information of the address along the line on the extraordinary route according to the use route.
  • the address along the route may be a house number, a building identifier, a cell name, a bus stop, a school, etc., which is not limited in this embodiment of the present invention, as long as it can be identified on the map.
  • the server can maintain the push information database, and the push information database can include a map and push information corresponding to each coordinate on the map.
  • the push information can include information about the store, information on the playground, and information such as the school, which is not limited herein.
  • a route is a very useful route, it means that the user of the in-vehicle device goes to a place that is not frequently visited or a place that has not been visited before, so that the information is pushed according to the very use route, and the user experience can be improved.
  • Step S103 The server sends related push information of the line address on the very useful route to the vehicle-mounted terminal corresponding to the user.
  • the present invention provides a method and server for pushing based on a very useful route.
  • the server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold.
  • the server obtains relevant push information of the address along the line on the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the vehicle terminal corresponding to the user. . thereby It is possible to push relevant information based on the user's very route, improve the probability that the user needs the push information, and improve the user experience.
  • an embodiment of the present invention provides a server 20 for performing the method shown in FIG. See Figure 2
  • the server 20 includes:
  • Statistical unit 201 And for using the navigation service to count the travel of the user in the preset period, and acquiring the extraordinary route of the user in the preset period, wherein the number of times the very useful route is the route as one trip is less than a preset threshold. route;
  • the obtaining unit 202 is configured to use, according to the statistical unit 201 Counting the very useful route of the statistics, and obtaining relevant push information of the address along the line on the very useful route;
  • a sending unit 203 configured to send the acquiring unit 202
  • the obtained related push information of the line address on the very useful route is sent to the in-vehicle terminal corresponding to the user.
  • a server provided by the present invention, The server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold.
  • the server obtains relevant push information of the address along the line on the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the vehicle terminal corresponding to the user. . thereby It is possible to push relevant information based on the user's very route, improve the probability that the user needs the push information, and improve the user experience.

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Navigation (AREA)

Abstract

The present invention relates to the field of communications, and in particular, to a pushing method based on an infrequently used route, and a server, capable of pushing related information according to an infrequently used route of a user, thereby improving the probability that the user may need the pushed information, and improving user experience. The method comprises: a server collects statistics about journeys of a user within a preset period according to a navigation service, and obtains an infrequently used route of the user within the preset period, wherein the infrequently used route is a route which is used as the route of a journey for less times than a preset threshold; the server obtains push information related to addresses along the infrequently used route according to the infrequently used route; and the server sends the push information related to the addresses along the infrequently used route to an in-vehicle terminal corresponding to the user.

Description

一种基于非常用路线进行推送的方法及服务器  Method and server based on very popular route pushing 技术领域Technical field
本发明属于通信领域,尤其是涉及基于非常用路线进行推送的方法及服务器。  The invention belongs to the field of communications, and in particular relates to a method and a server for pushing based on a very useful route.
背景技术Background technique
随着通讯技术的不断发展,现在的汽车上很多都安装有车载系统终端,在用户驾驶过程中,车载终端会从后台的服务器接收各种消息,比如天气预报、路口、兴趣点等。车载终端可以将接收到消息推送给驾驶员。从而给驾驶员驾驶过程中乐趣,缓解驾驶疲劳。 With the continuous development of communication technology, many of the current cars are equipped with in-vehicle system terminals. During the driving process, the vehicle terminal receives various messages, such as weather forecasts, intersections, and points of interest, from the servers in the background. The vehicle terminal can push the received message to the driver. This gives the driver the pleasure of driving and eases driving fatigue.
现有技术一般是服务器根据相同规则向不同用户推送信息,不能根据用户的不同情况进行不同的推送,容易造成用户对服务器推送的内容不感兴趣或者不需要,降低用户体验。 In the prior art, the server generally pushes information to different users according to the same rule, and cannot perform different push according to different situations of the user, which may cause the user to be uninterested or unnecessary to the content pushed by the server, thereby reducing the user experience.
技术问题technical problem
本发明实施例提供了基于非常用路线进行推送的方法及服务器 ,服务器能够基于非常用路线推送相关信息,从而提高用户对该推送的信息需要的概率,提高用户体验。  Embodiments of the present invention provide a method and server for pushing based on a very useful route The server can push relevant information based on the very useful route, thereby increasing the probability that the user needs the pushed information and improving the user experience.
技术解决方案Technical solution
为了实现上述目的,本发明提供的技术方案为: In order to achieve the above object, the technical solution provided by the present invention is:
第一方面,提供一种基于非常用路线进行推送的方法,包括: In a first aspect, a method for pushing based on a very useful route is provided, comprising:
服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线; The server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold. ;
所述服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息; Obtaining, according to the extraordinary route, the related push information of the address along the line on the very useful route;
所述服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。 The server sends relevant push information of the line address on the very useful route to the vehicle-mounted terminal corresponding to the user.
第二方面,本发明实施例提供一种服务器,包括: In a second aspect, an embodiment of the present invention provides a server, including:
统计单元,用于基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线; a statistical unit, configured to count the travel of the user in the preset period based on the navigation service, and obtain a very useful route of the user in the preset period, wherein the number of times the non-use route is a route of one trip is less than Set the threshold route;
获取单元,用于根据所述统计单元统计的所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息; An obtaining unit, configured to acquire, according to the extraordinary route calculated by the statistical unit, related push information of an address along the line on the extraordinary route;
发送单元,用于将所述获取单元获取的所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。 And a sending unit, configured to send, to the in-vehicle terminal corresponding to the user, relevant push information of the line address on the extraordinary route acquired by the acquiring unit.
有益效果Beneficial effect
由此,本发明所提供的一种基于非常用路线进行推送的方法及服务器 ,服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线;所述服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息,所述服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。从而能够基于用户非常用路线推送相关信息,提高用户对该推送的信息需要的概率,提高用户体验。  Thus, a method and server for pushing based on a very useful route provided by the present invention The server is based on the navigation service, and counts the user's travel within the preset period, and obtains a very useful route of the user in the preset period, wherein the non-use route is the number of times of the route as one trip is less than a preset threshold. The server obtains relevant push information along the line address of the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the corresponding vehicle terminal. Therefore, it is possible to push the relevant information based on the user's very route, thereby increasing the probability that the user needs the pushed information and improving the user experience.
附图说明DRAWINGS
图 1 是本发明实施例提供的一种基于非常用路线进行推送的方法的 流程示意图 ; 1 is a schematic flow chart of a method for pushing based on a very useful route according to an embodiment of the present invention;
图 2 是本发明实施例提供的服务器的结构示意图。 FIG. 2 is a schematic structural diagram of a server according to an embodiment of the present invention.
本发明的实施方式Embodiments of the invention
为了使本发明的目的、技术方案及优点更加清楚明白,以下结合附图及实施例,对本发明进行进一步详细说明。应当理解,此处所描述的具体实施例仅用以解释本发明,并不用于限定本发明。 The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
一方面,发明实施例提供一种基于非常用路线进行推送的方法,参见图 1 ,该方法可以包括: In one aspect, an embodiment of the present invention provides a method for pushing based on a very useful route. Referring to FIG. 1, the method may include:
步骤 S101 、服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线。 Step S101 The server is based on the navigation service, and counts the user's travel within the preset period, and obtains a very useful route of the user in the preset period, wherein the non-use route is the number of times of the route as one trip is less than a preset threshold. route.
其中,路线是指在一次连续行程中,从初始地址到目的地址之间组成的路线。一个行程对应一个路线。 Wherein, the route refers to a route composed from the initial address to the destination address in one continuous journey. One trip corresponds to one route.
其中,服务器周期性的统计每个预设周期内的行程,获取每个预设周期内的用户每个行程对应的路线,以及每个路线使用的次数。 The server periodically counts the travels in each preset period, acquires the routes corresponding to each trip of the user in each preset period, and the number of times each route is used.
该预设周期的长短可以根据需要进行设置,例如,可以为一个月,一周,或者任意一段时间。本发明实施例对此不进行限制。 The length of the preset period can be set as needed, for example, one month, one week, or any period of time. This embodiment of the present invention does not limit this.
服务器通过统计每个路线使用的次数,获取非常用路线,该非常用路线可以是一个,也可以是多个,本发明实施例对此不进行限制。 The server obtains a very useful route by counting the number of times each route is used, and the number of the use routes may be one or more, which is not limited by the embodiment of the present invention.
其中,预设阈值可以根据需要进行设置,例如,可以为 3 次, 5 次等。 The preset threshold may be set as needed, for example, may be 3 times, 5 times, or the like.
步骤 S102 、服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息。 Step S102: The server acquires related push information of the address along the line on the extraordinary route according to the use route.
其中,非常用路线上沿线地址可以为门牌号、楼宇标识,小区名称、公交站点、学校等,本发明实施例对此不进行限定,只要能在地图上识别即可。 The address along the route may be a house number, a building identifier, a cell name, a bus stop, a school, etc., which is not limited in this embodiment of the present invention, as long as it can be identified on the map.
服务器可以维护推送信息库,推送信息库可以包含地图,以及与地图上每个坐标对应的推送信息,推送信息可以包含商场的相关信息,游乐场所信息、学校等信息,在此不予限定。 The server can maintain the push information database, and the push information database can include a map and push information corresponding to each coordinate on the map. The push information can include information about the store, information on the playground, and information such as the school, which is not limited herein.
当一个路线为非常用路线时,说明车载设备的用户去往不经常去的地方或者以前未到过的地方,这样根据非常用路线进行信息推送,能够提高用户体验。 When a route is a very useful route, it means that the user of the in-vehicle device goes to a place that is not frequently visited or a place that has not been visited before, so that the information is pushed according to the very use route, and the user experience can be improved.
步骤 S103 、服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。 Step S103: The server sends related push information of the line address on the very useful route to the vehicle-mounted terminal corresponding to the user.
由此,本发明所提供的一种基于非常用路线进行推送的方法及服务器 , 服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线;所述服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息,所述服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。从而 能够基于用户非常用路线 推送相关信息,提高用户对该推送的信息需要的概率,提高用户体验。 Thus, the present invention provides a method and server for pushing based on a very useful route. The server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold. The server obtains relevant push information of the address along the line on the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the vehicle terminal corresponding to the user. . thereby It is possible to push relevant information based on the user's very route, improve the probability that the user needs the push information, and improve the user experience.
另一方面,本发明实施例提供一种服务器 20 ,该服务器 20 用于执行图 1 所示方法。参见图 2 ,该服务器 20 包括: On the other hand, an embodiment of the present invention provides a server 20 for performing the method shown in FIG. See Figure 2 The server 20 includes:
统计单元 201 ,用于基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线; Statistical unit 201 And for using the navigation service to count the travel of the user in the preset period, and acquiring the extraordinary route of the user in the preset period, wherein the number of times the very useful route is the route as one trip is less than a preset threshold. route;
获取单元 202 ,用于根据所述统计单元 201 统计的所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息; The obtaining unit 202 is configured to use, according to the statistical unit 201 Counting the very useful route of the statistics, and obtaining relevant push information of the address along the line on the very useful route;
发送单元 203 ,用于将所述获取单元 202 获取的所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。 a sending unit 203, configured to send the acquiring unit 202 The obtained related push information of the line address on the very useful route is sent to the in-vehicle terminal corresponding to the user.
由此,本发明所提供的一种服务器 , 服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线;所述服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息,所述服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。从而 能够基于用户非常用路线 推送相关信息,提高用户对该推送的信息需要的概率,提高用户体验。 Thus, a server provided by the present invention, The server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold. The server obtains relevant push information of the address along the line on the very useful route according to the extraordinary route, and the server sends relevant push information of the line address on the very useful route to the vehicle terminal corresponding to the user. . thereby It is possible to push relevant information based on the user's very route, improve the probability that the user needs the push information, and improve the user experience.
以上仅为本发明的较佳实施例而已,并不用以限制本发明,凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等,均应包含在本发明的保护范围之内。 The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.

Claims (2)

  1. 一种基于非常用路线进行推送的方法,其特征在于,包括: A method based on a very route-based push, characterized in that it comprises:
    服务器基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线;The server calculates the travel of the user in the preset period based on the navigation service, and obtains a very useful route of the user in the preset period, wherein the non-use route is a route whose route times of the trip is less than a preset threshold. ;
    所述服务器根据所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息;Obtaining, according to the extraordinary route, the related push information of the address along the line on the very useful route;
    所述服务器将所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。The server sends relevant push information of the line address on the very useful route to the vehicle-mounted terminal corresponding to the user.
  2. 一种服务器,其特征在于,包括:A server, comprising:
    统计单元,用于基于导航服务,统计用户在预设周期内的行程,获取用户在所述预设周期内的非常用路线,其中,所述非常用路线为作为一个行程的路线的次数小于预设阈值的路线;a statistical unit, configured to count the travel of the user in the preset period based on the navigation service, and obtain a very useful route of the user in the preset period, wherein the number of times the non-use route is a route of one trip is less than Set the threshold route;
    获取单元,用于根据所述统计单元统计的所述非常用路线,获取所述非常用路线上沿线地址的相关推送信息;An obtaining unit, configured to acquire, according to the extraordinary route calculated by the statistical unit, related push information of an address along the line on the extraordinary route;
    发送单元,用于将所述获取单元获取的所述非常用路线上沿线地址的相关推送信息发送给所述用户对应的车载终端。And a sending unit, configured to send, to the in-vehicle terminal corresponding to the user, relevant push information of the line address on the extraordinary route acquired by the acquiring unit.
PCT/CN2016/095239 2016-08-15 2016-08-15 Pushing method based on infrequently used route, and server WO2018032220A1 (en)

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Citations (4)

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CN103200259A (en) * 2013-03-29 2013-07-10 深圳市浩科电子有限公司 Massive information push method of vehicle-mounted terminal and massive information push device of vehicle-mounted terminal
CN103279470A (en) * 2003-02-19 2013-09-04 松下电器产业株式会社 Mobile terminal apparatus, server apparatus, and information providing system and method
US20150289091A1 (en) * 2012-12-20 2015-10-08 Tencent Technology (Shenzhen) Company Limited Method and device for pushing information
CN105354196A (en) * 2014-08-19 2016-02-24 北京羽扇智信息科技有限公司 Information pushing method and information pushing apparatus

Patent Citations (4)

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Publication number Priority date Publication date Assignee Title
CN103279470A (en) * 2003-02-19 2013-09-04 松下电器产业株式会社 Mobile terminal apparatus, server apparatus, and information providing system and method
US20150289091A1 (en) * 2012-12-20 2015-10-08 Tencent Technology (Shenzhen) Company Limited Method and device for pushing information
CN103200259A (en) * 2013-03-29 2013-07-10 深圳市浩科电子有限公司 Massive information push method of vehicle-mounted terminal and massive information push device of vehicle-mounted terminal
CN105354196A (en) * 2014-08-19 2016-02-24 北京羽扇智信息科技有限公司 Information pushing method and information pushing apparatus

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