WO2018023657A1 - Method for adjusting wechat public account-based advertisement push technique, and push system - Google Patents
Method for adjusting wechat public account-based advertisement push technique, and push system Download PDFInfo
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- WO2018023657A1 WO2018023657A1 PCT/CN2016/093453 CN2016093453W WO2018023657A1 WO 2018023657 A1 WO2018023657 A1 WO 2018023657A1 CN 2016093453 W CN2016093453 W CN 2016093453W WO 2018023657 A1 WO2018023657 A1 WO 2018023657A1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
Definitions
- the invention belongs to the field of the Internet, and provides an adjustment method and a push system for pushing advertisement technology according to the WeChat public number.
- the research of artificial intelligence is now at the forefront, but the general research stage. Among them, the research and application of weak artificial intelligence is the most popular.
- the so-called weak artificial intelligence is embodied in some single and repetitive work.
- the humans pre-set the relevant rules and trigger conditions through the computer. When the actual situation meets these trigger conditions, the hardware or software system will make stress. A series of reactions.
- An embodiment of the present invention provides an adjustment method for pushing advertisement technology according to WeChat public number, and aims to Inaccurate delivery of current QQ ads, the right people can not receive the appropriate ads and the user is disgusted It is necessary to provide a matching relationship between the type of the WeChat public number added by the user and the type of the advertisement, and push the advertisement according to the type of the WeChat public number added by the user to increase the accuracy of the advertisement delivery, and at the same time, according to the specific usage of the user. Automatically adjust the application of this technology.
- the present invention is implemented as follows: an adjustment method for pushing advertisement technology according to WeChat public number, comprising the following steps:
- the advertisement is stopped from being pushed to the user according to the WeChat public number.
- the embodiment of the invention further provides a push system, comprising:
- a recording unit configured to record a tag matched by the user WeChat public number, and record a matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;
- a detecting unit configured to detect a WeChat public number added by the user
- a matching unit wherein the input end is respectively connected to the output end of the recording unit and the output end of the detecting unit, and is configured to match the label according to the WeChat public number added by the user, and match the type label of the advertisement matching according to the label, and match according to the advertisement Type tag matches the ad ;
- a pushing unit the input end of which is connected to the output of the matching unit, and is configured to push the advertisement matched by the label to the user;
- the technical adjustment unit has an input end connected to the output end of the push unit, and is configured to stop pushing the advertisement to the user according to the WeChat public number when the number of times the user closes the advertisement within a certain time exceeds a preset threshold.
- the invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user.
- FIG. 1 is a schematic flowchart of a method for adjusting an advertisement advertisement technology according to a WeChat public number according to an embodiment of the present invention
- FIG. 2 is a schematic structural diagram of a push system according to an embodiment of the present invention.
- figure 1 It is a schematic flowchart of an adjustment method according to the WeChat public number push advertisement technology provided by the embodiment of the present invention. For the convenience of description, only parts related to the embodiment of the present invention are shown.
- step S100 The tag matching the user WeChat public number is recorded, and the matching relationship between the type tag matched by the advertisement and the tag matched by the WeChat public number and the type tag matched by the advertisement is recorded.
- the label matching the 'accounting exam' in the user WeChat public number is recorded as 'exam', and the type label of the recording advertisement 1 is 'Exam advertisement'.
- step S101 the WeChat public number added by the user is detected.
- step S102 The tag is matched according to the WeChat public number added by the user, and the type tag matched by the advertisement is matched according to the tag, and the advertisement is matched according to the type tag matched by the advertisement.
- step S103 the advertisement matching the tag is pushed to the user.
- the system When the system detects a WeChat public number with the name 'Accounting Exam', it sends an advertisement to the user 1 .
- step S104 It shows that the technology is more cumbersome for specific users and runs counter to the original intention of technical design. Therefore, in this case, the system recognizes this situation through self-learning, when the user closes the advertisement within a certain time. When the number of times exceeds the preset threshold, the advertisement is stopped from being pushed to the user according to the WeChat public number.
- the invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user.
- FIG. 2 is a schematic diagram of a push system structure according to an embodiment of the present invention, the push system:
- Recording unit 21 For recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;
- the detecting unit 22 is configured to detect a WeChat public number added by the user;
- the matching unit 23 has an input end and an output end of the recording unit 21 and a detecting unit 22 respectively.
- the output connection is used to match the label according to the WeChat public number added by the user, and the type tag matched by the advertisement is matched according to the label, and the advertisement is matched according to the type label matched by the advertisement;
- Push unit 24 its input end and the matching unit 23 An output connection for pushing an advertisement that matches the label to a user;
- Technical adjustment unit 25 The input end is connected to the output end of the push unit, and is configured to stop pushing the advertisement to the user according to the WeChat public number when the number of times the user closes the advertisement within a certain time exceeds a preset threshold.
- the user is in the recording unit 21 Recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement; the detecting unit 22 And detecting the WeChat public number added by the user; the matching unit 23 matches the label according to the WeChat public number added by the user, matches the type label matched by the advertisement according to the label, and matches the advertisement according to the type label matched by the advertisement; The pushing unit 24 pushes the advertisement matched by the label to the user. When the number of times the user closes the advertisement within a certain time exceeds a preset threshold, the technical adjustment unit 25 stops pushing the advertisement according to the WeChat public number. .
- the invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user.
Abstract
The present invention relates to the field of the Internet, and provides a method for adjusting a WeChat public account-based advertisement push technique, and push system. The method comprises: recording tags matching WeChat public accounts of users, type tags matching advertisements, and a matching relationship between the tags matching the WeChat public accounts and the type tags matching the advertisements; detecting WeChat public accounts followed by a user; performing, according to the WeChat public accounts followed by the user, a matching operation to obtain tags, performing, according to said tags, a matching operation to obtain advertisement-matching type tags, and performing, according to said advertisement-matching type tags, a matching operation to obtain advertisements; pushing to the user said advertisements matching said tags; and if the user closes the advertisements for a number of times exceeding a predetermined threshold within a specific period, then terminating WeChat public account-based advertisement push to the user. The present invention employs statistics to preset a matching relationship between the type of WeChat public accounts followed by a user and the type of advertisements, and enables advertisement push based on the type of WeChat public accounts followed by the user, thus increasing advertisement delivery precision. At the same time, the present invention automatically adjusts, according to an actual usage condition of a user, application of this technique.
Description
本发明属于互联网领域，提供了一种根据微信公众号推送广告技术的调整方法以及推送系统。 The invention belongs to the field of the Internet, and provides an adjustment method and a push system for pushing advertisement technology according to the WeChat public number.
人工智能 （ Artificial Intelligence ）， 英文 缩写为 AI 。它是 研究 、
开发 用于 模拟 、 延伸 和扩展人的 智能 的理论、方法、技术及应用系统的一门新的技术科学。 Artificial Intelligence, English abbreviation AI. It is research,
Develop a new technical science for simulating, extending, and extending the theory, methods, techniques, and applications of human intelligence.
现在人工智能的研究属于前沿，但普遍研究阶段。其中以弱人工智能的研究和应用最为普及。所谓弱人工智能体现在某些单一、重复性的工作上面，由人类通过计算机预先设置好相关的规则和触发条件，当现实情况满足这些触发条件时，硬件或软件系统将会应激地做出一系列反应。
The research of artificial intelligence is now at the forefront, but the general research stage. Among them, the research and application of weak artificial intelligence is the most popular. The so-called weak artificial intelligence is embodied in some single and repetitive work. The humans pre-set the relevant rules and trigger conditions through the computer. When the actual situation meets these trigger conditions, the hardware or software system will make stress. A series of reactions.
在弱人工智能的研究和应用上，人们希望通过上述'定规则 -
应激反应'的方式，帮助人类处理重复性大、可预测性大的工作。同时，也希望人工智能能够识别和学习特定用户的价值取向。 In the research and application of weak artificial intelligence, people hope to pass the above-mentioned rules -
The way of stress response helps humans deal with repetitive and predictable work. At the same time, it is also hoped that artificial intelligence can identify and learn the value orientation of specific users.
在本人的上一个申请《
根据关注公众号推送广告的方法以及推送系统》中，提出了一个弱人工智能的解决方案，但是该方案仅仅是研发阶段所假设的'用户需求'，针对于实际使用情况，尤其针对于特定个体用户，该方案是否具有价值或者能否取悦特定个体用户则根据个体用户的不同有所区别。 In my last application
According to the method of paying attention to the public number of advertisements and the push system, a weak artificial intelligence solution is proposed, but the scheme is only the 'user demand' assumed in the research and development stage, and is specific to the specific use, especially for specific individuals. Users, whether the program has value or whether it can please a particular individual user, will vary according to individual users.
综上，需要提出一种根据用户的具体使用情况，自动调整该项技术的实际应用。 In summary, it is necessary to propose a practical application of the technology to automatically adjust the technology according to the specific use of the user.
本发明实施例提供了一种根据微信公众号推送广告技术的调整方法，目的在于
针对当前QQ广告投放不精确无法让合适的人群接收到适当的广告而让用户反感的情况
，需要提供一种通过统计预设用户所加微信公众号类型与广告类型的匹配关系，根据用户所加微信公众号类型推送广告，增加广告投放的精确性，同时能够根据用户的具体使用情况，自动调整该项技术的应用。
An embodiment of the present invention provides an adjustment method for pushing advertisement technology according to WeChat public number, and aims to
Inaccurate delivery of current QQ ads, the right people can not receive the appropriate ads and the user is disgusted
It is necessary to provide a matching relationship between the type of the WeChat public number added by the user and the type of the advertisement, and push the advertisement according to the type of the WeChat public number added by the user to increase the accuracy of the advertisement delivery, and at the same time, according to the specific usage of the user. Automatically adjust the application of this technology.
本发明是这样实现的：一种根据微信公众号推送广告技术的调整方法，包括以下步骤： The present invention is implemented as follows: an adjustment method for pushing advertisement technology according to WeChat public number, comprising the following steps:
记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系；
Recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;
检测用户所加的微信公众号； Detecting the WeChat public number added by the user;
根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告；
Matching the label according to the WeChat public number added by the user, matching the type label matched by the advertisement according to the label, and matching the advertisement according to the type label matched by the advertisement;
向用户推送所述标签相匹配的广告； Pushing the user of the tag to match the advertisement;
当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告 。 When the number of times the user closes the advertisement within a certain time exceeds a preset threshold, the advertisement is stopped from being pushed to the user according to the WeChat public number.
本发明实施例还提供了一种推送系统，包括： The embodiment of the invention further provides a push system, comprising:
记录单元，检测单元，匹配单元，推送单元，技术调整单元，其中： Recording unit, detecting unit, matching unit, pushing unit, technical adjustment unit, wherein:
记录单元，用于记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系；
a recording unit, configured to record a tag matched by the user WeChat public number, and record a matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;
检测单元，用于检测用户所加的微信公众号； a detecting unit, configured to detect a WeChat public number added by the user;
匹配单元，其输入端分别与记录单元的输出端及检测单元的输出端连接，用于根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告
;
a matching unit, wherein the input end is respectively connected to the output end of the recording unit and the output end of the detecting unit, and is configured to match the label according to the WeChat public number added by the user, and match the type label of the advertisement matching according to the label, and match according to the advertisement Type tag matches the ad
;
推送单元，其输入端与所述匹配单元输出端连接，用于向用户推送所述标签相匹配的广告； a pushing unit, the input end of which is connected to the output of the matching unit, and is configured to push the advertisement matched by the label to the user;
技术调整单元，其输入端与所述推送单元的输出端连接，用于当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告。
The technical adjustment unit has an input end connected to the output end of the push unit, and is configured to stop pushing the advertisement to the user according to the WeChat public number when the number of times the user closes the advertisement within a certain time exceeds a preset threshold.
本发明通过统计预设用户所加微信公众号类型与广告类型的匹配关系，根据用户所加微信公众号类型推送广告，增加广告投放的精确性，同时能够根据用户的具体使用情况，自动调整该项技术的应用。
The invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user. Application of the technology.
图 1 是本发明实施例提供的一种根据微信公众号推送广告技术的调整方法的流程示意图； 1 is a schematic flowchart of a method for adjusting an advertisement advertisement technology according to a WeChat public number according to an embodiment of the present invention;
图 2 是本发明实施例提供的推送系统的结构示意图。 FIG. 2 is a schematic structural diagram of a push system according to an embodiment of the present invention.
为了使本发明的目的、技术方案及优点更加清楚明白，以下结合附图及实施例，对本发明进行进一步详细说明。应当理解，此处所描述的具体实施例仅仅用以解释本发明，并不用于限定本发明。
The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
图 1
是发明实施例提供的一种根据微信公众号推送广告技术的调整方法的流程示意图，为了便于说明，只示出了与本发明实施例相关的部分。 figure 1
It is a schematic flowchart of an adjustment method according to the WeChat public number push advertisement technology provided by the embodiment of the present invention. For the convenience of description, only parts related to the embodiment of the present invention are shown.
在步骤 S100
中，记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系。 At step S100
The tag matching the user WeChat public number is recorded, and the matching relationship between the type tag matched by the advertisement and the tag matched by the WeChat public number and the type tag matched by the advertisement is recorded.
在本实施例中，记录用户微信公众号中'会计考试'匹配的标签为'考试 ' ，记录广告 1 匹配的类型标签为
' 考试广告 ' 。 In this embodiment, the label matching the 'accounting exam' in the user WeChat public number is recorded as 'exam', and the type label of the recording advertisement 1 is
'Exam advertisement'.
在步骤 S101 中，检测用户所加的微信公众号。 In step S101, the WeChat public number added by the user is detected.
在步骤 S102
中，根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告。 At step S102
The tag is matched according to the WeChat public number added by the user, and the type tag matched by the advertisement is matched according to the tag, and the advertisement is matched according to the type tag matched by the advertisement.
在步骤 S103 中，向用户推送所述标签相匹配的广告。 In step S103, the advertisement matching the tag is pushed to the user.
当系统检测到有 ' 会计考试'名称的微信公众号时，向该用户发送广告 1 。 When the system detects a WeChat public number with the name 'Accounting Exam', it sends an advertisement to the user 1 .
在步骤 S104
中，说明该项技术针对于特定的用户是增加繁琐性，与技术设计的初衷背道而驰，所以，在这种情况下，系统通过自学习而识别出这种情况，当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告。 At step S104
It shows that the technology is more cumbersome for specific users and runs counter to the original intention of technical design. Therefore, in this case, the system recognizes this situation through self-learning, when the user closes the advertisement within a certain time. When the number of times exceeds the preset threshold, the advertisement is stopped from being pushed to the user according to the WeChat public number.
本发明通过统计预设用户所加微信公众号类型与广告类型的匹配关系，根据用户所加微信公众号类型推送广告，增加广告投放的精确性，同时能够根据用户的具体使用情况，自动调整该项技术的应用。
The invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user. Application of the technology.
图 2 是本发明实施例提供的推送系统构示意图，该推送系统： FIG. 2 is a schematic diagram of a push system structure according to an embodiment of the present invention, the push system:
记录单元 21 ，检测单元 22 ，匹配单元 23 ，推送单元 24 ，技术调整单元 25
，其中： Recording unit 21, detecting unit 22, matching unit 23, pushing unit 24, technical adjustment unit 25
,among them:
记录单元 21
，用于记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系； Recording unit 21
For recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;
检测单元 22 ，用于检测用户所加的微信公众号； The detecting unit 22 is configured to detect a WeChat public number added by the user;
匹配单元 23 ，其输入端分别与记录单元 21 的输出端及检测单元 22
的输出端连接，用于根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告 ; The matching unit 23 has an input end and an output end of the recording unit 21 and a detecting unit 22 respectively.
The output connection is used to match the label according to the WeChat public number added by the user, and the type tag matched by the advertisement is matched according to the label, and the advertisement is matched according to the type label matched by the advertisement;
推送单元 24 ，其输入端与所述匹配单元 23
输出端连接，用于向用户推送所述标签相匹配的广告； Push unit 24, its input end and the matching unit 23
An output connection for pushing an advertisement that matches the label to a user;
技术调整单元 25
，其输入端与所述推送单元的输出端连接，用于当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告。 Technical adjustment unit 25
The input end is connected to the output end of the push unit, and is configured to stop pushing the advertisement to the user according to the WeChat public number when the number of times the user closes the advertisement within a certain time exceeds a preset threshold.
其工作原理是：用户在记录单元 21
，记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系；检测单元 22
，检测用户所加的微信公众号；匹配单元 23 ，根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告 ;
推送单元 24 ，向用户推送所述标签相匹配的广告，当用户在特定时间内关闭广告的次数超过预设的阈值时，技术调整单元 25 停止根据微信公众号向用户推送广告
。 Its working principle is: the user is in the recording unit 21
Recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement; the detecting unit 22
And detecting the WeChat public number added by the user; the matching unit 23 matches the label according to the WeChat public number added by the user, matches the type label matched by the advertisement according to the label, and matches the advertisement according to the type label matched by the advertisement;
The pushing unit 24 pushes the advertisement matched by the label to the user. When the number of times the user closes the advertisement within a certain time exceeds a preset threshold, the technical adjustment unit 25 stops pushing the advertisement according to the WeChat public number.
.
本发明通过统计预设用户所加微信公众号类型与广告类型的匹配关系，根据用户所加微信公众号类型推送广告，增加广告投放的精确性，同时能够根据用户的具体使用情况，自动调整该项技术的应用。
The invention automatically adjusts the matching relationship between the type of the WeChat public number and the advertisement type by the user, and pushes the advertisement according to the type of the WeChat public number added by the user, thereby increasing the accuracy of the advertisement delivery, and automatically adjusting the content according to the specific usage of the user. Application of the technology.
以上仅为本发明的较佳实施例而已，并不用以限制本发明，凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等，均应包含在本发明的保护范围之内。
The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.
Claims (2)
- 一种根据微信公众号推送广告技术的调整方法，其特征在于，所述方法包括如下步骤： An adjustment method for pushing advertisement technology according to WeChat public number, characterized in that the method comprises the following steps:记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系；Recording the matching tag of the user WeChat public number, and recording the matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;检测用户所加的微信公众号；Detecting the WeChat public number added by the user;根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告 ;Matching the label according to the WeChat public number added by the user, matching the type label of the advertisement matching according to the label, and matching the advertisement according to the type label matched by the advertisement ;向用户推送所述标签相匹配的广告；Pushing the user of the tag to match the advertisement;当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告 。When the number of times the user closes the advertisement within a certain time exceeds a preset threshold, the advertisement is stopped from being pushed to the user according to the WeChat public number.
- 一种推送系统，其特征在于，所述推送系统包括：A push system, characterized in that the push system comprises:记录单元，检测单元，匹配单元，推送单元，技术调整单元，其中：Recording unit, detecting unit, matching unit, pushing unit, technical adjustment unit, wherein:记录单元，用于记录用户微信公众号匹配的标签，记录广告匹配的类型标签及微信公众号匹配的标签与广告匹配的类型标签的匹配关系；a recording unit, configured to record a tag matched by the user WeChat public number, and record a matching relationship between the type tag matched by the advertisement and the type tag matched by the WeChat public number and the type tag matched by the advertisement;检测单元，用于检测用户所加的微信公众号；a detecting unit, configured to detect a WeChat public number added by the user;匹配单元，其输入端分别与记录单元的输出端及检测单元的输出端连接，用于根据用户所加的微信公众号匹配出标签，根据所述标签匹配出广告匹配的类型标签，根据广告匹配的类型标签匹配出广告 ;a matching unit, wherein the input end is respectively connected to the output end of the recording unit and the output end of the detecting unit, and is configured to match the label according to the WeChat public number added by the user, and match the type label of the advertisement matching according to the label, and match according to the advertisement Type tag matches the ad ;推送单元，其输入端与所述匹配单元输出端连接，用于向用户推送所述标签相匹配的广告；a pushing unit, the input end of which is connected to the output of the matching unit, and is configured to push the advertisement matched by the label to the user;技术调整单元，其输入端与所述推送单元的输出端连接，用于当用户在特定时间内关闭广告的次数超过预设的阈值时，停止根据微信公众号向用户推送广告。The technical adjustment unit has an input end connected to the output end of the push unit, and is configured to stop pushing the advertisement to the user according to the WeChat public number when the number of times the user closes the advertisement within a certain time exceeds a preset threshold.
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