WO2017113210A1 - Video updating method and system for video advertisements - Google Patents

Video updating method and system for video advertisements Download PDF

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Publication number
WO2017113210A1
WO2017113210A1 PCT/CN2015/099929 CN2015099929W WO2017113210A1 WO 2017113210 A1 WO2017113210 A1 WO 2017113210A1 CN 2015099929 W CN2015099929 W CN 2015099929W WO 2017113210 A1 WO2017113210 A1 WO 2017113210A1
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Prior art keywords
video
updated
update
video file
broadcaster
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PCT/CN2015/099929
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French (fr)
Chinese (zh)
Inventor
王晓光
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王晓光
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Application filed by 王晓光 filed Critical 王晓光
Priority to CN201580001366.3A priority Critical patent/CN105723728A/en
Priority to PCT/CN2015/099929 priority patent/WO2017113210A1/en
Publication of WO2017113210A1 publication Critical patent/WO2017113210A1/en

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Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/436—Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
    • H04N21/4586—Content update operation triggered locally, e.g. by comparing the version of software modules in a DVB carousel to the version stored locally
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations

Definitions

  • the present invention relates to the field of images, and in particular, to a video update method and system for video advertisements.
  • Video refers to various technologies that capture, record, process, store, transmit, and reproduce a series of still images as electrical signals.
  • continuous image changes exceed 24 frames per second, the human eye cannot distinguish a single static image according to the principle of visual persistence; it looks like a smooth continuous visual effect, so that the continuous picture is called video.
  • Video technology was first developed for television systems, but has now evolved into a variety of formats for consumers to record video. The development of network technology has also caused video recording segments to exist on the Internet in the form of streaming media and can be received and played by computers. Video and film belong to different technologies, and the latter uses photography to capture dynamic images as a series of still photos.
  • the existing video advertisements are updated in two ways.
  • One is to update by replacing the memory card, for example, the memory card is replaced with a new card for updating, and the other is to update through the mobile communication network, the first update method.
  • the card needs to be replaced frequently.
  • the second method the video transmission traffic is large, and the update cost is high, so the update technology has high cost and the update is inconvenient.
  • the application provides a video update method for a video advertisement.
  • the utility model solves the defects that the technical solution of the prior art has high update cost and is inconvenient to update.
  • a video update method for a video advertisement includes the following steps:
  • the smart terminal After establishing a short-distance communication connection with the video advertising machine, the smart terminal transmits the video file that needs to be updated through the short-distance communication channel;
  • the video broadcaster replaces the updated video file with the original video file.
  • the method further includes:
  • the video broadcaster detects whether the remaining space can store the updated video file, such as not being able to store the updated video file, and sends an alert message to the smart terminal.
  • the method further includes:
  • the video broadcaster After the update is successful, the video broadcaster sends a message that the update is successful to the smart terminal.
  • a video update system for video advertisements comprising: a smart terminal and a video advertisement machine
  • An intelligent terminal configured to transmit a video file that needs to be updated through a short-distance communication channel after establishing a short-distance communication connection with the video advertising machine;
  • a video broadcaster that replaces the updated video file with the original video file.
  • the video broadcaster is further configured to detect whether the remaining space can store the updated video file, for example, the updated video file cannot be stored, and send an alert message to the smart terminal.
  • the video broadcaster is further configured to send a message that the update is successful to the smart terminal after the update is successful.
  • the technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
  • FIG. 1 is a flowchart of a method for managing a location of a video advertisement machine according to a first preferred embodiment of the present invention
  • FIG. 2 is a structural diagram of a location management system for a video advertisement machine according to a second preferred embodiment of the present invention.
  • FIG. 1 is a video update method of a video advertisement according to a first preferred embodiment of the present invention. The method is as shown in FIG.
  • Step S101 After establishing a short-distance communication connection with the video advertising machine, the smart terminal transmits the video file that needs to be updated through the short-distance communication channel;
  • Step S102 The video broadcaster replaces the updated video file with the original video file.
  • the technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
  • the foregoing method may further include:
  • the video broadcaster detects whether the remaining space can store the updated video file, such as not being able to store the updated video file, and sends an alert message to the smart terminal.
  • the foregoing method may further include:
  • the video broadcaster After the update is successful, the video broadcaster sends a message that the update is successful to the smart terminal.
  • FIG. 2 is a video update system for a video advertisement according to a first preferred embodiment of the present invention.
  • the system includes: a smart terminal 201 and a video advertisement machine 202.
  • An intelligent terminal configured to transmit a video file that needs to be updated through a short-distance communication channel after establishing a short-distance communication connection with the video advertising machine;
  • the video broadcaster 202 is configured to replace the updated video file with the original video file.
  • the technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
  • the video broadcaster 202 is further configured to detect whether the remaining space can store the updated video file, for example, the updated video file cannot be stored, and send an alert message to the smart terminal.
  • the video broadcaster 202 is further configured to: after the update is successful, send a message that the update is successful to the smart terminal.
  • the program may be stored in a computer readable storage medium, and the storage medium may include: Flash drive, read-only memory (English: Read-Only Memory, referred to as: ROM), random accessor (English: Random Access Memory, referred to as: RAM), disk or CD.
  • ROM Read-Only Memory
  • RAM Random Access Memory

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Databases & Information Systems (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

Disclosed in the present invention is a video updating method for video advertisements, the method comprising the following steps: after establishing a short range communication link with a video advertisement player, a smart terminal transmits the video files requiring updating by means of the short range communication channel; and the video broadcaster replaces the original video files with updated video files. The technical solution provided in the present invention has the advantage of low update costs.

Description

一种视频广告的视频更新方法及系统  Video update method and system for video advertisement 技术领域Technical field
本发明涉及图像领域，尤其涉及一种视频广告的视频更新方法及系统。The present invention relates to the field of images, and in particular, to a video update method and system for video advertisements.
背景技术Background technique
视频（Video）泛指将一系列静态影像以电信号的方式加以捕捉、纪录、处理、储存、传送与重现的各种技术。连续的图像变化每秒超过24帧（frame）画面以上时，根据视觉暂留原理，人眼无法辨别单幅的静态画面；看上去是平滑连续的视觉效果，这样连续的画面叫做视频。视频技术最早是为了电视系统而发展，但现在已经发展为各种不同的格式以利消费者将视频记录下来。网络技术的发达也促使视频的纪录片段以串流媒体的形式存在于因特网之上并可被电脑接收与播放。视频与电影属于不同的技术，后者是利用照相术将动态的影像捕捉为一系列的静态照片。Video refers to various technologies that capture, record, process, store, transmit, and reproduce a series of still images as electrical signals. When continuous image changes exceed 24 frames per second, the human eye cannot distinguish a single static image according to the principle of visual persistence; it looks like a smooth continuous visual effect, so that the continuous picture is called video. Video technology was first developed for television systems, but has now evolved into a variety of formats for consumers to record video. The development of network technology has also caused video recording segments to exist on the Internet in the form of streaming media and can be received and played by computers. Video and film belong to different technologies, and the latter uses photography to capture dynamic images as a series of still photos.
现有的视频广告的更新分为两种方式，一种为通过更换存储卡进行更新，例如将储存卡更换成新卡进行更新，另外一种是通过移动通信网络进行更新，第一种更新方式需要频繁的更换卡片，第二种方式视频传输流量大，更新的费用高，所以更新技术成本高，更新不方便的问题。The existing video advertisements are updated in two ways. One is to update by replacing the memory card, for example, the memory card is replaced with a new card for updating, and the other is to update through the mobile communication network, the first update method. The card needs to be replaced frequently. In the second method, the video transmission traffic is large, and the update cost is high, so the update technology has high cost and the update is inconvenient.
技术问题technical problem
本申请提供一种视频广告的视频更新方法。其解决现有技术的技术方案更新成本高，更新不方便的缺点。The application provides a video update method for a video advertisement. The utility model solves the defects that the technical solution of the prior art has high update cost and is inconvenient to update.
技术解决方案Technical solution
一方面，提供一种视频广告的视频更新方法，所述方法包括如下步骤：In one aspect, a video update method for a video advertisement is provided, and the method includes the following steps:
智能终端在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；After establishing a short-distance communication connection with the video advertising machine, the smart terminal transmits the video file that needs to be updated through the short-distance communication channel;
视频广播机将该更新的视频文件替换原始的视频文件。The video broadcaster replaces the updated video file with the original video file.
可选的，所述方法还包括：Optionally, the method further includes:
视频广播机检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。The video broadcaster detects whether the remaining space can store the updated video file, such as not being able to store the updated video file, and sends an alert message to the smart terminal.
可选的，所述方法还包括：Optionally, the method further includes:
视频广播机在更新成功后，向智能终端发送更新成功的消息。After the update is successful, the video broadcaster sends a message that the update is successful to the smart terminal.
第二方面，提供一种视频广告的视频更新系统，所述系统包括：智能终端和视频广告机In a second aspect, a video update system for video advertisements is provided, the system comprising: a smart terminal and a video advertisement machine
智能终端，用于在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；An intelligent terminal, configured to transmit a video file that needs to be updated through a short-distance communication channel after establishing a short-distance communication connection with the video advertising machine;
视频广播机，用于将该更新的视频文件替换原始的视频文件。A video broadcaster that replaces the updated video file with the original video file.
可选的，所述视频广播机，还用于检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。Optionally, the video broadcaster is further configured to detect whether the remaining space can store the updated video file, for example, the updated video file cannot be stored, and send an alert message to the smart terminal.
可选的，所述视频广播机，还用于在更新成功后，向智能终端发送更新成功的消息。Optionally, the video broadcaster is further configured to send a message that the update is successful to the smart terminal after the update is successful.
有益效果Beneficial effect
本发明提供的技术方案通过短距离通信模块进行更新，由于其通过短距离通信模块传输，无需占用无线流量，所以其具有成本低的优点，另外，相对于更换存储卡，其无需对存储卡进行更换，所以其具有更新方便的优点。The technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
附图说明DRAWINGS
为了更清楚地说明本发明实施例的技术方案，下面将对实施例描述中所需要使用的附图作简单地介绍，显而易见地，下面描述中的附图是本发明的一些实施例，对于本领域普通技术人员来讲，在不付出创造性劳动的前提下，还可以根据这些附图获得其他的附图。In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings used in the description of the embodiments will be briefly described below. It is obvious that the drawings in the following description are some embodiments of the present invention. Those skilled in the art can also obtain other drawings based on these drawings without paying any creative work.
图1为本发明第一较佳实施方式提供的一种视频广告机的位置管理方法的流程图；1 is a flowchart of a method for managing a location of a video advertisement machine according to a first preferred embodiment of the present invention;
图2为本发明第二较佳实施方式提供的一种视频广告机的位置管理系统的结构图。2 is a structural diagram of a location management system for a video advertisement machine according to a second preferred embodiment of the present invention.
本发明的实施方式Embodiments of the invention
下面将结合本发明实施例中的附图，对本发明实施例中的技术方案进行清楚、完整地描述，显然，所描述的实施例是本发明一部分实施例，而不是全部的实施例。基于本发明中的实施例，本领域普通技术人员在没有作出创造性劳动前提下所获得的所有其他实施例，都属于本发明保护的范围。The technical solutions in the embodiments of the present invention are clearly and completely described in the following with reference to the accompanying drawings in the embodiments of the present invention. It is obvious that the described embodiments are a part of the embodiments of the present invention, but not all embodiments. All other embodiments obtained by those skilled in the art based on the embodiments of the present invention without creative efforts are within the scope of the present invention.
请参考图1，图1是本发明第一较佳实施方式提出的一种视频广告的视频更新方法，该方法如图1所示，包括如下步骤：Please refer to FIG. 1. FIG. 1 is a video update method of a video advertisement according to a first preferred embodiment of the present invention. The method is as shown in FIG.
步骤S101、智能终端在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；Step S101: After establishing a short-distance communication connection with the video advertising machine, the smart terminal transmits the video file that needs to be updated through the short-distance communication channel;
步骤S102、视频广播机将该更新的视频文件替换原始的视频文件。Step S102: The video broadcaster replaces the updated video file with the original video file.
本发明提供的技术方案通过短距离通信模块进行更新，由于其通过短距离通信模块传输，无需占用无线流量，所以其具有成本低的优点，另外，相对于更换存储卡，其无需对存储卡进行更换，所以其具有更新方便的优点。The technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
可选的，上述方法在步骤S102之后还可以包括：Optionally, after the step S102, the foregoing method may further include:
视频广播机检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。The video broadcaster detects whether the remaining space can store the updated video file, such as not being able to store the updated video file, and sends an alert message to the smart terminal.
可选的，上述方法在步骤S102之后还可以包括：Optionally, after the step S102, the foregoing method may further include:
视频广播机在更新成功后，向智能终端发送更新成功的消息。After the update is successful, the video broadcaster sends a message that the update is successful to the smart terminal.
请参考图2，图2是本发明第一较佳实施方式提出的一种视频广告的视频更新系统，该系统包括：智能终端201和视频广告机202Please refer to FIG. 2. FIG. 2 is a video update system for a video advertisement according to a first preferred embodiment of the present invention. The system includes: a smart terminal 201 and a video advertisement machine 202.
智能终端，用于在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；An intelligent terminal, configured to transmit a video file that needs to be updated through a short-distance communication channel after establishing a short-distance communication connection with the video advertising machine;
视频广播机202，用于将该更新的视频文件替换原始的视频文件。The video broadcaster 202 is configured to replace the updated video file with the original video file.
本发明提供的技术方案通过短距离通信模块进行更新，由于其通过短距离通信模块传输，无需占用无线流量，所以其具有成本低的优点，另外，相对于更换存储卡，其无需对存储卡进行更换，所以其具有更新方便的优点。The technical solution provided by the invention is updated by the short-distance communication module, and since it is transmitted through the short-distance communication module, it does not need to occupy wireless traffic, so it has the advantage of low cost, and in addition, it does not need to perform memory card replacement with respect to replacing the memory card. Replacement, so it has the advantage of being easy to update.
可选的，视频广播机202，还用于检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。Optionally, the video broadcaster 202 is further configured to detect whether the remaining space can store the updated video file, for example, the updated video file cannot be stored, and send an alert message to the smart terminal.
可选的，上述视频广播机202，还用于在更新成功后，向智能终端发送更新成功的消息。Optionally, the video broadcaster 202 is further configured to: after the update is successful, send a message that the update is successful to the smart terminal.
需要说明的是，对于前述的各个方法实施例，为了简单描述，故将其都表述为一系列的动作组合，但是本领域技术人员应该知悉，本发明并不受所描述的动作顺序的限制，因为依据本发明，某一些步骤可以采用其他顺序或者同时进行。其次，本领域技术人员也应该知悉，说明书中所描述的实施例均属于优选实施例，所涉及的动作和模块并不一定是本发明所必须的。It should be noted that, for the foregoing various method embodiments, for the sake of simple description, they are all expressed as a series of action combinations, but those skilled in the art should understand that the present invention is not limited by the described action sequence. Because certain steps may be performed in other sequences or concurrently in accordance with the present invention. In addition, those skilled in the art should also understand that the embodiments described in the specification are all preferred embodiments, and the actions and modules involved are not necessarily required by the present invention.
在上述实施例中，对各个实施例的描述都各有侧重，某个实施例中没有详细描述的部分，可以参见其他实施例的相关描述。In the above embodiments, the descriptions of the various embodiments are different, and the parts that are not described in detail in a certain embodiment can be referred to the related descriptions of other embodiments.
本领域普通技术人员可以理解上述实施例的各种方法中的全部或部分步骤是可以通过程序来指令相关的硬件来完成，该程序可以存储于一计算机可读存储介质中，存储介质可以包括：闪存盘、只读存储器（英文：Read-Only Memory ，简称：ROM）、随机存取器（英文：Random Access Memory，简称：RAM）、磁盘或光盘等。A person skilled in the art may understand that all or part of the various steps of the foregoing embodiments may be performed by a program to instruct related hardware. The program may be stored in a computer readable storage medium, and the storage medium may include: Flash drive, read-only memory (English: Read-Only Memory, referred to as: ROM), random accessor (English: Random Access Memory, referred to as: RAM), disk or CD.
以上对本发明实施例所提供的内容下载方法及相关设备、系统进行了详细介绍，本文中应用了具体个例对本发明的原理及实施方式进行了阐述，以上实施例的说明只是用于帮助理解本发明的方法及其核心思想；同时，对于本领域的一般技术人员，依据本发明的思想，在具体实施方式及应用范围上均会有改变之处，综上所述，本说明书内容不应理解为对本发明的限制。The content downloading method and the related device and system provided by the embodiments of the present invention are described in detail above. The principles and implementation manners of the present invention are described in the specific examples. The description of the above embodiments is only used to help understand the present invention. The method of the invention and its core idea; at the same time, for the person of ordinary skill in the art, according to the idea of the present invention, there are some changes in the specific embodiment and the scope of application. In summary, the content of the specification should not be understood. To limit the invention.

Claims (6)

  1. 一种视频广告的视频更新方法，其特征在于，所述方法包括如下步骤： A video update method for video advertisements, characterized in that the method comprises the following steps:
    智能终端在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；After establishing a short-distance communication connection with the video advertising machine, the smart terminal transmits the video file that needs to be updated through the short-distance communication channel;
    视频广播机将该更新的视频文件替换原始的视频文件。The video broadcaster replaces the updated video file with the original video file.
  2. 根据权利要求1所述的方法，其特征在于，所述方法还包括：The method of claim 1 further comprising:
    视频广播机检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。The video broadcaster detects whether the remaining space can store the updated video file, such as not being able to store the updated video file, and sends an alert message to the smart terminal.
  3. 根据权利要求1所述的方法，其特征在于，所述方法还包括：The method of claim 1 further comprising:
    视频广播机在更新成功后，向智能终端发送更新成功的消息。After the update is successful, the video broadcaster sends a message that the update is successful to the smart terminal.
  4. 一种视频广告的视频更新系统，其特征在于，所述系统包括：智能终端和视频广告机A video update system for video advertisements, characterized in that the system comprises: a smart terminal and a video advertisement machine
    智能终端，用于在与视频广告机建立短距离通信连接后，通过短距离通信信道传递需要更新的视频文件；An intelligent terminal, configured to transmit a video file that needs to be updated through a short-distance communication channel after establishing a short-distance communication connection with the video advertising machine;
    视频广播机，用于将该更新的视频文件替换原始的视频文件。A video broadcaster that replaces the updated video file with the original video file.
  5. 根据权利要求4所述的系统，其特征在于，The system of claim 4 wherein:
    所述视频广播机，还用于检测剩余空间是否能够存储该更新的视频文件，如不能存储该更新的视频文件，向智能终端发送告警消息。The video broadcaster is further configured to detect whether the remaining space is capable of storing the updated video file, such as not being able to store the updated video file, and sending an alert message to the smart terminal.
  6. 根据权利要求4所述的系统，其特征在于，The system of claim 4 wherein:
    所述视频广播机，还用于在更新成功后，向智能终端发送更新成功的消息。The video broadcaster is further configured to send a message that the update is successful to the smart terminal after the update is successful.
PCT/CN2015/099929 2015-12-30 2015-12-30 Video updating method and system for video advertisements WO2017113210A1 (en)

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