WO2017016101A1 - Procédé d'affichage de résultats de recherche, dispositif et moteur de recherche - Google Patents

Procédé d'affichage de résultats de recherche, dispositif et moteur de recherche Download PDF

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Publication number
WO2017016101A1
WO2017016101A1 PCT/CN2015/094486 CN2015094486W WO2017016101A1 WO 2017016101 A1 WO2017016101 A1 WO 2017016101A1 CN 2015094486 W CN2015094486 W CN 2015094486W WO 2017016101 A1 WO2017016101 A1 WO 2017016101A1
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type
page
presentation page
search
presentation
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PCT/CN2015/094486
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English (en)
Chinese (zh)
Inventor
夏斯宇
李宣
薛志荣
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百度在线网络技术（北京）有限公司
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Publication of WO2017016101A1 publication Critical patent/WO2017016101A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/957—Browsing optimisation, e.g. caching or content distillation
    • G06F16/9577—Optimising the visualization of content, e.g. distillation of HTML documents

Definitions

  • the present disclosure relates to the field of search engine technologies, and in particular, to a method, an apparatus, and a search engine for displaying search results.
  • the search results provided by the existing search engine for the user are generally implemented in the form of H5 (web page), such as displaying the search result on the H5 page in the form of a card, when the user clicks on a search in the page.
  • H5 web page
  • FIG. 1 after the search engine obtains the search result according to the search term "nba”, an H5 result page is generated, and the H5 result page loads the search result of the search word "nba" and presents it when the user clicks.
  • NBA2014-15 season _ race results _ Sina you can jump to the corresponding Sina site according to the link to show the corresponding content.
  • the purpose of the present disclosure is to solve at least one of the above technical problems to some extent.
  • the first object of the present disclosure is to propose a method of presenting search results.
  • This method can provide users with more information by providing two different types of presentation pages, and can provide more information for users, and make the search engine performance smoother through the lightweight plug-in SDK (Software Development Kit) page. The rendering effect is better.
  • a second object of the present disclosure is to propose a display device for search results.
  • a third object of the present disclosure is to propose a search engine.
  • a fourth object of the present disclosure is to propose a terminal.
  • a method for presenting search results includes: receiving a search term, and acquiring a first search result and a second search result according to the search term; generating a first type of presentation page and a second type presentation page, wherein the first type presentation page is for loading the first search result, the second type presentation page is for loading the second search result; and loading the first page in a browser A type exhibits a page and provides the second type of presentation page over the first type of presentation page.
  • the method for displaying the search result of the embodiment of the present disclosure may first receive the search term, and obtain the first search result and the second search result according to the search term, and then generate the first type display page and the second type display page, wherein, One type of presentation page is used to load the first search result, the second type of presentation page is used to load the second search result, and the first type of presentation page is loaded in the browser, and the second type is provided on the first type of presentation page
  • the presentation page which provides search results by providing two different types of presentation pages, can provide more information to the user, and makes the search engine performance smoother by using the lightweight plug-in SDK page (ie, the second type of presentation page described above).
  • the visual rendering effect is better, and the information first-level information is directly loaded on the SDK page, thereby improving the information acquisition efficiency and the service conversion rate, and achieving the true information closed-loop purpose to a certain extent, thereby improving the user's search experience. .
  • a display device for displaying a search result according to a second aspect of the present disclosure includes: a receiving module, configured to receive a search term; and an obtaining module, configured to acquire a first search result and a second search result according to the search term.
  • a generating module configured to generate a first type of presentation page and a second type of presentation page, wherein the first type of presentation page is used to load the first search result, and the second type of presentation page is used to load the a second search result; and a presentation module for loading the first type of presentation page in a browser and providing the second type of presentation page on the first type of presentation page.
  • the display device of the search result of the embodiment of the present disclosure may receive the search term by the receiving module, the obtaining module acquires the first search result and the second search result according to the search term, and the generating module generates the first type display page and the second type display page.
  • the first type of presentation page is used to load the first search result
  • the second type of presentation page is used to load the second search result
  • the presentation module loads the first type of presentation page in the browser, and is displayed on the first type of presentation page.
  • Providing a second type of presentation page that is, by providing two different types of presentation pages to present search results, providing more information to the user, and making the search by lightweighting the plug-in SDK page (ie, the second type of presentation page described above)
  • the engine performance is smoother, the visual rendering effect is better, and the information first-level information is directly loaded on the SDK page, thereby improving the information acquisition efficiency and the service conversion rate, and to a certain extent, realizing the purpose of the true information closed loop, and improving User's search experience.
  • a search engine of a third aspect of the present disclosure includes a presentation device for a search result of an embodiment of the second aspect of the present disclosure.
  • the search engine of the embodiment of the present disclosure may first receive the search term, and obtain the first search result and the second search result according to the search term, and then generate the first type of presentation page and the second type of presentation page, wherein the first type of presentation
  • the page is used to load the first search result
  • the second type of presentation page is used to load the second search result
  • the first type of presentation page is loaded in the browser
  • the second type of presentation page is provided on the first type of presentation page.
  • a terminal of an embodiment of the fourth aspect of the present disclosure includes: one or more processors; a memory; one or more programs, the one or more programs being stored in the memory when The one or more processors perform the following operations: receiving a search term, and acquiring a first search result and a second search result according to the search term; generating a first type presentation page and a second type presentation page, wherein the a first type presentation page for loading the first search result, the second type presentation page for loading the second search result; and loading the first type presentation page in a browser, and in the The second type of presentation page is provided above the first type of presentation page.
  • FIG. 1 is a diagram showing an example of a manner in which search results are displayed in the prior art
  • FIG. 2 is a flowchart of a method of presenting search results according to an embodiment of the present disclosure
  • FIG. 3 is an exemplary diagram of a positional relationship between a first type of presentation page and a second type of presentation page, in accordance with an embodiment of the present disclosure
  • FIG. 4(a), (b), and (c) are a plurality of exemplary diagrams showing a manner in which a lightweight plug-in SDK page is displayed in accordance with an embodiment of the present disclosure
  • FIG. 5(a), (b), and (c) are diagrams showing a result presentation of a sports-like closed loop as an example in accordance with an embodiment of the present disclosure
  • FIG. 6(a) and (b) are exemplary diagrams of a first type of presentation page and a second type of presentation page switching, in accordance with an embodiment of the present disclosure
  • FIG. 7 is a structural block diagram of a presentation device of search results according to an embodiment of the present disclosure.
  • FIG. 8 is a structural block diagram of a presentation apparatus for search results according to another embodiment of the present disclosure.
  • the method for displaying the search result may include:
  • S201 Receive a search term, and obtain a first search result and a second search result according to the search term.
  • the search term may include, but is not limited to, one or a combination of words, numbers, letters, special characters, and the like.
  • the source of the search term in the embodiment of the present disclosure may be input by a search box provided by a user on a search engine's homepage, or may be input by a user in a search box provided by a search result page of a search engine, or may be The specific example is not limited when the user clicks on the search keyword recommended in the webpage.
  • S202 Generate a first type of presentation page and a second type of presentation page, where the first type of presentation page is used to load the first search result, and the second type of presentation page is used to load the second search result.
  • the first type of presentation page may be a webpage page (ie, an H5 page (a page created by the hypertext markup language HTML5)), and the second type of presentation page may be a lightweight plugin SDK (Software Development) Kit, Software Development Kit) page.
  • a webpage page ie, an H5 page (a page created by the hypertext markup language HTML5)
  • the second type of presentation page may be a lightweight plugin SDK (Software Development) Kit, Software Development Kit) page.
  • a first type of presentation page may be generated, where the first type of presentation page may load the first search result by using a form of a card, and it may be understood that the first type of presentation is generated.
  • the implementation process of the page is the same as the implementation process of the generated web page in the prior art, and details are not described herein again.
  • the second search result has multiple resource information, and it is assumed that multiple resource information comes from different resource sites.
  • the second type of presentation page may also be generated, that is, the first level information of the resource information in the second search result may be extracted, and the first level information of the resource information is structured. The form is loaded on the second type of presentation page.
  • S203 Load a first type of presentation page in a browser, and provide a second type of presentation page on the first type of presentation page.
  • providing a second type of presentation page over the first type of presentation page may be understood as providing a second type of presentation page directly above the first type of presentation page.
  • the first type of presentation page (such as a web page) may be loaded in the browser, and a presentation layer is added directly above the first type of presentation page to carry the lightweight plugin SDK result.
  • the second type presentation page is presented on the first type presentation page, so that the user sees the second search result displayed by the second type presentation page. For example, as shown in FIG.
  • a presentation layer may be added on the normal result page, and the lightweight plug-in SDK result is carried to form the SDK type.
  • the result page ie the second type of presentation page described above.
  • the search engine obtains the search result of "good song”, it can directly serve the user in the browser display box.
  • the SDK type result page is displayed.
  • the SDK page displays the search result in the form of a lightweight plug-in.
  • the user can click on the information on the page to directly obtain the corresponding service. For example, the user can click on the “town girl” on the page.
  • the resource service page with movie ticket information can be directly provided to the user according to the search term "movie ticket”.
  • the plug-in development method on the newly added SDK presentation layer can achieve a high-quality experience similar to the application APP, and achieve a true information closed-loop purpose to a certain extent.
  • the relevant game information of “NBA” can be directly displayed in the display box of the browser, and the user can Click on any game, for example, when the user clicks on the bull confrontation, you can enter the corresponding secondary details page, as shown in Figure 5 (b), this page describes the game situation (such as the end of the game), if the game is over,
  • the page can provide users with video, news, data and other information related to the game. It can be understood that the user can also provide a "subscribe" button in the SDK type result page. As shown in FIG.
  • the SDK type result page when the user clicks "subscribe to the home page", the SDK type result page can be added to the card form.
  • the card on the front page of the browser is as shown in Figure 5(c), so that it can be viewed directly when the user opens the browser.
  • the SDK type result may be pushed by the message in the notification column of the mobile terminal to push the relevant reminder information of the SDK type result.
  • the user can drag and drop the page content information arbitrarily and vertically.
  • the page data can also be cached locally in the mobile terminal, allowing the user to read offline, saving traffic, and simultaneously sliding the page up and down without considering browser compatibility. Gesture interaction problem.
  • the method for displaying the search result may further include: providing a switching control to control switching between the second type of presentation page and the first type of presentation page.
  • the switching control can be a switching button, as shown in FIG. 6( a ), the switching button “A” can be provided in the display box of the browser, and the user can click or slide the switching button “A” up or down to implement the first The switch between the two types of presentation pages and the first type of presentation pages.
  • the switching control may also be a “View Other Results” button on the toolbar at the bottom of the second type of presentation page. When the user clicks the button, the user may enter the same search term.
  • a type of presentation page ie, a common result page.
  • the user can switch between different types of presentation pages through the above function buttons, and can also initiate a secondary search through the top search box of the SDK page to enter other result pages, or may jump by clicking a link in the SDK page. Go to other results pages to get away from the SDK page to other results pages.
  • the user is provided with more search results.
  • the method for displaying the search result may further include: controlling the second type of presentation page to be a widget Widget while controlling the second type of presentation page to switch to the first type of presentation page
  • the window is displayed above the first type of presentation page; when receiving the operation of the user for the widget widget window, controlling the first type of presentation page to switch to the second type of presentation page, and controlling the second type of presentation page to be in full page mode Show.
  • the switching control "A" as shown in (a) as shown in FIG. 6(b)
  • the lightweight plug-in SDK page can be collapsed, and the SDK page is displayed in the Widget window B.
  • the search navigation bar can be displayed immediately below the Widget window; when the user clicks on the Widget window, the SDK page can be called again. That is, the SDK page is displayed in full screen in the browser's presentation box.
  • the method for displaying the search result of the embodiment of the present disclosure may first receive the search term, and obtain the first search result and the second search result according to the search term, and then generate the first type display page and the second type display page, wherein, One type of presentation page is used to load the first search result, the second type of presentation page is used to load the second search result, and the first type of presentation page is loaded in the browser, and the second type is provided on the first type of presentation page
  • the presentation page which provides search results by providing two different types of presentation pages, can provide more information to the user, and makes the search engine performance smoother by using the lightweight plug-in SDK page (ie, the second type of presentation page described above).
  • the visual rendering effect is better, and the information first-level information is directly loaded on the SDK page, thereby improving the information acquisition efficiency and the service conversion rate, and achieving the true information closed-loop purpose to a certain extent, thereby improving the user's search experience. .
  • the present disclosure also proposes a display device for search results.
  • FIG. 7 is a structural block diagram of a presentation apparatus of search results according to an embodiment of the present disclosure.
  • the search The presentation device of the result may include: a receiving module 10, an obtaining module 20, a generating module 30, and a presentation module 40.
  • the receiving module 10 can be configured to receive a search term.
  • the search term may include, but is not limited to, one or a combination of words, numbers, letters, special characters, and the like.
  • the source of the search term in the embodiment of the present disclosure may be input by a search box provided by a user on a search engine's homepage, or may be input by a user in a search box provided by a search result page of a search engine, or may be The specific example is not limited when the user clicks on the search keyword recommended in the webpage.
  • the obtaining module 20 is configured to obtain the first search result and the second search result according to the search term.
  • the generating module 30 is configured to generate a first type of presentation page and a second type of presentation page, wherein the first type of presentation page is used to load the first search result, and the second type of presentation page is used to load the second search result.
  • the first type of presentation page may be a webpage page
  • the second type of presentation page may be a lightweight plugin SDK page.
  • the generating module 30 may generate a first type of presentation page, where the first type of presentation page may load the first search result by using a form of a card, It is understood that the implementation process of generating the first type of presentation page is the same as the implementation process of generating the webpage in the prior art, and details are not described herein again.
  • the second search result has multiple resource information, and it is assumed that multiple resource information comes from different resource sites.
  • the generating module 30 may also generate a second type of presentation page while generating the first type of presentation page, that is, the first level information of the resource information in the second search result may be extracted, and the first level information of the resource information is The structured form is loaded on the second type of presentation page.
  • the presentation module 40 can be configured to load a first type of presentation page in a browser and provide a second type of presentation page on top of the first type of presentation page.
  • "providing a second type of presentation page over the first type of presentation page” may be understood as providing a second type of presentation page directly above the first type of presentation page.
  • the presentation module 40 may load the first type of presentation page (such as a webpage page) in the browser, and display the page at the first type. Add a presentation layer directly above it to host the lightweight plugin SDK results. That is, when the presentation module 40 loads the first type presentation page in the browser, the second type presentation page is presented on the first type presentation page, so that the user sees the second type displayed on the second type presentation page. search results. For example, as shown in FIG. 3, when the browser loads the normal result page (ie, the first type of presentation page described above), the presentation module 40 may add a presentation layer on top of the normal result page, and carry the lightweight plugin SDK result. Forming an SDK type result page (ie, the second type of presentation page described above).
  • the first type of presentation page such as a webpage page
  • the display device of the search result may further include: a providing module 50 and a control module 60.
  • the providing module 50 can be used to provide a switching control.
  • the control module 60 can be configured to control switching between the second type of presentation page and the first type of presentation page.
  • the toggle control can be toggled Button, as shown in FIG. 6( a ), the providing module 50 can provide a switching button “A” in the display box of the browser, and the user can click or slide the switching button “A” up and down to implement the second type of displaying page. Switching between the first type of presentation page.
  • the switching control may also be a “View Other Results” button on the toolbar at the bottom of the second type of presentation page.
  • the button When the user clicks the button, the user may enter the same search term.
  • a type of presentation page ie, a common result page.
  • the user can switch between different types of presentation pages through the above function buttons, and can also initiate a secondary search through the top search box of the SDK page to enter other result pages, or may jump by clicking a link in the SDK page. Go to other results pages to get away from the SDK page to other results pages.
  • the user is provided with more search results.
  • control module 60 is further configured to: control the second type of presentation page to be displayed in the widget Widget window while controlling the second type of presentation page to switch to the first type of presentation page One type displays the top of the page; when receiving the user's operation for the widget widget window, controlling the first type of presentation page to switch to the second type of presentation page, and controlling the second type of presentation page to be displayed in full page form.
  • control module 60 can collapse the lightweight plug-in SDK page while using the Widget window B.
  • the SDK page is displayed above the webpage page (ie, the first type of presentation page described above), wherein the search navigation bar can be displayed immediately below the Widget window; when the user clicks on the Widget window, the SDK can be called up again.
  • the SDK page which displays the SDK page in full screen in the browser's presentation box.
  • the display device of the search result of the embodiment of the present disclosure may receive the search term by the receiving module, the obtaining module acquires the first search result and the second search result according to the search term, and the generating module generates the first type display page and the second type display page.
  • the first type of presentation page is used to load the first search result
  • the second type of presentation page is used to load the second search result
  • the presentation module loads the first type of presentation page in the browser, and is displayed on the first type of presentation page.
  • Providing a second type of presentation page that is, by providing two different types of presentation pages to present search results, providing more information to the user, and making the search by lightweighting the plug-in SDK page (ie, the second type of presentation page described above)
  • the engine performance is smoother, the visual rendering effect is better, and the information first-level information is directly loaded on the SDK page, thereby improving the information acquisition efficiency and the service conversion rate, and to a certain extent, realizing the purpose of the true information closed loop, and improving User's search experience.
  • the present disclosure also proposes a search engine including the presentation means of the search results of any of the above embodiments.
  • the search engine of the embodiment of the present disclosure may first receive the search term, and obtain the first search result and the second search result according to the search term, and then generate the first type of presentation page and the second type of presentation page, wherein the first type of presentation The page is used to load the first search result, the second type of presentation page is used to load the second search result, and the first type of presentation page is loaded in the browser, and the second type of presentation page is provided on the first type of presentation page.
  • the present disclosure also proposes a terminal comprising: one or more processors; a memory; one or more programs, one or more programs stored in the memory when being one or more processors Perform the following operations when performing:
  • first and second are used for descriptive purposes only and are not to be construed as indicating or implying a relative importance or implicitly indicating the number of technical features indicated.
  • features defining “first” or “second” may include at least one of the features, either explicitly or implicitly.
  • the meaning of "a plurality” is at least two, such as two, three, etc., unless specifically defined otherwise.
  • the first feature "on” or “under” the second feature may be a direct contact of the first and second features, or the first and second features may be indirectly through an intermediate medium, unless otherwise explicitly stated and defined. contact.
  • the first feature "above”, “above” and “above” the second feature may be that the first feature is directly above or above the second feature, or merely that the first feature level is higher than the second feature.
  • the first feature “below”, “below” and “below” the second feature may be that the first feature is directly below or obliquely below the second feature, or merely that the first feature level is less than the second feature.
  • a "computer-readable medium” can be any apparatus that can contain, store, communicate, propagate, or transport a program for use in an instruction execution system, apparatus, or device, or in conjunction with the instruction execution system, apparatus, or device.
  • computer readable media include the following: electrical connections (electronic devices) having one or more wires, portable computer disk cartridges (magnetic devices), random access memory (RAM), Read only memory (ROM), erasable editable read only memory (EPROM or flash memory), fiber optic devices, and portable compact disk read only memory (CDROM).
  • the computer readable medium may even be a paper or other suitable medium on which the program can be printed, as it may be optically scanned, for example by paper or other medium, followed by editing, interpretation or, if appropriate, other suitable The method is processed to obtain the program electronically and then stored in computer memory.
  • portions of the present disclosure can be implemented in hardware, software, firmware, or a combination thereof.
  • multiple steps or methods may be implemented in software or firmware stored in a memory and executed by a suitable instruction execution system.
  • a suitable instruction execution system For example, if implemented in hardware, as in another embodiment, it can be implemented by any one or combination of the following techniques well known in the art: having logic gates for implementing logic functions on data signals. Discrete logic circuits, application specific integrated circuits with suitable combinational logic gates, programmable gate arrays (PGAs), field programmable gate arrays (FPGAs), etc.
  • each functional unit in various embodiments of the present disclosure may be integrated into one processing module, or each unit may exist physically separately, or two or more units may be integrated into one module.
  • the above integrated modules can be implemented in the form of hardware or in the form of software functional modules.
  • the integrated modules, if implemented in the form of software functional modules and sold or used as stand-alone products, may also be stored in a computer readable storage medium.
  • the above mentioned storage medium may be a read only memory, a magnetic disk or an optical disk or the like. While the embodiments of the present disclosure have been shown and described above, it is understood that the foregoing embodiments are illustrative and are not to be construed as limiting the scope of the disclosure The embodiments are subject to variations, modifications, substitutions and variations.

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Abstract

L'invention concerne un procédé d'affichage de résultats de recherche, un dispositif, un moteur de recherche et un terminal. Le procédé consiste à : recevoir un mot de recherche et acquérir, conformément au mot de recherche, un premier résultat de recherche et un second résultat de recherche ; générer un premier type de page d'affichage et un second type de page d'affichage, le premier type de page d'affichage étant utilisé pour charger le premier résultat de recherche, et le second type de page d'affichage étant utilisé pour charger le second résultat de recherche ; et charger le premier type de page d'affichage dans un navigateur et fournir le second type de page d'affichage sur le premier type de page d'affichage. Le procédé fournit davantage d'informations à un utilisateur en fournissant deux types différents de pages d'affichage pour afficher des résultats de recherche, et génère des performances de moteur de recherche plus régulières ainsi qu'un meilleur effet de rendu visuel au moyen d'une page SDK d'un plugiciel léger.
PCT/CN2015/094486 2015-07-24 2015-11-12 Procédé d'affichage de résultats de recherche, dispositif et moteur de recherche WO2017016101A1 (fr)

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CN114461944A (zh) * 2022-01-19 2022-05-10 北京百度网讯科技有限公司 搜索结果的展示方法、装置及电子设备
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CN113407852A (zh) * 2021-07-16 2021-09-17 北京字节跳动网络技术有限公司 内容搜索方法、装置、设备及介质
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