WO2016206035A1 - 一种信息推荐方法及用户终端 - Google Patents

一种信息推荐方法及用户终端 Download PDF

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Publication number
WO2016206035A1
WO2016206035A1 PCT/CN2015/082303 CN2015082303W WO2016206035A1 WO 2016206035 A1 WO2016206035 A1 WO 2016206035A1 CN 2015082303 W CN2015082303 W CN 2015082303W WO 2016206035 A1 WO2016206035 A1 WO 2016206035A1
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WO
WIPO (PCT)
Prior art keywords
feature information
fingerprint feature
program
user terminal
user
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Application number
PCT/CN2015/082303
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English (en)
French (fr)
Inventor
张利国
Original Assignee
宇龙计算机通信科技(深圳)有限公司
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
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Application filed by 宇龙计算机通信科技(深圳)有限公司 filed Critical 宇龙计算机通信科技(深圳)有限公司
Priority to PCT/CN2015/082303 priority Critical patent/WO2016206035A1/zh
Publication of WO2016206035A1 publication Critical patent/WO2016206035A1/zh

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies

Definitions

  • the present invention relates to the field of Internet technologies, and in particular, to an information recommendation method and a user terminal.
  • digital TV terminals such as digital set-top boxes, IPTV all-in-ones, Internet TVs, etc.
  • users increasingly prefer to use digital TV terminals to watch video.
  • family members are sharing a digital TV terminal to watch video. Due to the different age groups and the differences in gender, work/learning environment, different family members have different TV/movie programs.
  • the digital television terminal stores the browsing history of the owner and recommends the program based on the history of the browsing.
  • the embodiment of the invention provides an information recommendation method and a user terminal, which can improve the efficiency of the recommended program.
  • a first aspect of the embodiments of the present invention discloses an information recommendation method, including:
  • a program matching the favorite type is recommended.
  • a second aspect of the embodiment of the present invention discloses a user terminal, including:
  • a receiving unit configured to receive a control instruction carrying fingerprint feature information
  • an acquiring unit configured to acquire, in response to the control instruction, a pre-stored play record associated with the fingerprint feature information
  • a determining unit configured to determine, according to the play record, a preference type of a user to which the fingerprint feature information belongs
  • a recommendation unit for recommending a program that matches the favorite type is
  • the user terminal may obtain the pre-stored play record associated with the fingerprint feature information in response to the control command, and further determine the fingerprint feature information according to the play record.
  • the user terminal when the user operates the button on the front panel of the user terminal or the button on the remote control terminal, and sends a control command to the user terminal, the user terminal can identify and fingerprint the fingerprint according to the fingerprint feature information carried in the control command. The identity of the user whose feature information is matched, thereby acquiring the play record of the user stored in the local database, and recommending the program to the user according to the play record of the user, thereby improving the efficiency of the recommended program.
  • FIG. 1 is a schematic structural diagram of a system architecture disclosed in an embodiment of the present invention.
  • FIG. 2 is a schematic flow chart of an information recommendation method according to an embodiment of the present invention.
  • FIG. 3 is a schematic flowchart of another information recommendation method disclosed in an embodiment of the present invention.
  • FIG. 4 is a schematic flowchart of another information recommendation method according to an embodiment of the present invention.
  • FIG. 5 is a schematic structural diagram of a user terminal according to an embodiment of the present disclosure.
  • FIG. 6 is a schematic structural diagram of another user terminal according to an embodiment of the present disclosure.
  • FIG. 7 is a schematic structural diagram of another user terminal according to an embodiment of the present invention.
  • the embodiment of the invention discloses an information recommendation method and a user terminal, which can improve the recommended program. effectiveness. The details are described below separately.
  • FIG. 1 is a schematic structural diagram of a system architecture disclosed in an embodiment of the present invention.
  • the system architecture may include a remote control terminal, a user terminal, and a service device.
  • the remote control terminal may include, but is not limited to, a remote controller and a smart terminal having a remote control function, such as a smart phone, an IPAD, a smart watch, a smart bracelet, and the like, and the user terminal may include a digital television receiving terminal, such as a digital set top box.
  • user terminals can also include terminals with information recommendation functions, such as smart phones, laptops, and personal computers (Personal Computer, PC). ), the personal digital assistant (PDA), the mobile Internet device (MID), the smart wearable device (such as a smart watch, a smart wristband), and the like, which are not limited in the embodiment of the present invention.
  • the service device may include, but is not limited to, a server, a service host, a service system, and a service platform.
  • the remote control terminal sends a control command to the user terminal, and after receiving the control command, the user terminal communicates with the service device through the Internet to obtain the recommended information.
  • FIG. 2 is a schematic flowchart diagram of an information recommendation method according to an embodiment of the present invention. As shown in FIG. 2, the method can include the following steps.
  • the user terminal receives the control instruction carrying the fingerprint feature information.
  • the control command may be sent by a user to operate a button on a remote control terminal (such as a remote controller) (a mechanical button on the remote terminal or a virtual button on the remote terminal interface), or the control command may be operated by the user on the user terminal.
  • a button on a remote control terminal such as a remote controller
  • the fingerprint collection module (such as the fingerprint sensor) configured by the remote control terminal collects the fingerprint information of the user, and extracts the fingerprint feature information from the fingerprint information, and further, carries the control of the fingerprint feature information.
  • the command is sent to the user terminal.
  • the fingerprint collection module (such as the fingerprint sensor) configured by the user terminal collects the fingerprint information of the user, and after extracting the fingerprint feature information from the fingerprint information, the control that carries the fingerprint feature information is generated. instruction.
  • the fingerprint since each person's fingerprint is different, that is, between the ten fingers of the same person, the fingerprint is also significantly different, and therefore, the fingerprint can be used for identification.
  • the user terminal After the user terminal receives the control instruction carrying the fingerprint feature information, the user terminal may identify the identity of the user to which the fingerprint feature information belongs according to the fingerprint feature information.
  • the user terminal may obtain the pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the user terminal when any member of the family member uses the user terminal, stores the fingerprint feature information of the member and the play record of the member, and establishes the fingerprint feature information of the member and the member. Play the binding relationship between records. In this way, each family member has a play record that is distinguished based on the fingerprint feature information.
  • the user terminal can respond to the control instruction, and query and acquire the play record matching the fingerprint feature information from the database based on the fingerprint feature information.
  • S203 Determine, according to the play record, a type of preference of the user to which the fingerprint feature information belongs.
  • the user terminal may further filter the play record in the most recent time period (such as the most recent month), and the latest time period.
  • Each program in the play record is classified, for example, television, movie, variety, game, etc., and then the play frequency of each category is counted, and the classification with the highest play frequency is determined as the fingerprint feature information belongs to. The type of user's preference.
  • the playback record records that the user has played a TV series (such as TV series A, TV series B, TV series C, etc.), variety shows (such as variety show A, variety show B, and variety show C, etc.) during the preset time period.
  • TV series such as TV series A, TV series B, TV series C, etc.
  • variety shows such as variety show A, variety show B, and variety show C, etc.
  • the game terminal After the game terminal counts the play frequency of the TV series, the variety show, and the game program, if the play frequency of the variety show is the highest, the user terminal can determine the variety class as the fingerprint feature. The type of preference of the user to which the information belongs.
  • the specific implementation manner of the user terminal determining the preference type of the user to which the fingerprint feature information belongs according to the play record may include the following steps:
  • the program type is determined as the preference type of the user to which the fingerprint feature information belongs.
  • the user terminal may further calculate the play frequency of each program in the play record within a preset time (such as in the most recent month), and each program is high according to the play frequency.
  • the preset number of programs such as the top ten programs
  • the preset number of programs are filtered out from the sorted programs, and the preset number of programs are parsed, and the preset number is determined.
  • the user terminal can determine the program type as the preference type of the user to which the fingerprint feature information belongs.
  • the playback record records that the user has played TV series A, TV series B, and TV series C, variety show A, variety show B, and variety show C, game show A, game show B, etc.
  • the user terminal calculates the play in the last week.
  • each program is sorted according to the playing frequency from high to low.
  • the sorted results are: TV series A, TV series C, TV series B, game program A, game program B, variety show A, Variety program B and variety show C
  • the user terminal selects the top three programs from the sorted programs: TV drama A, TV drama C, and TV drama B.
  • the top three can be determined.
  • the program type to which the program belongs is a TV drama type, and the user terminal can determine the TV drama type as the preference type of the user to which the fingerprint feature information belongs.
  • the user terminal may recommend the program that matches the favorite type. For example, after the user terminal determines that the user's favorite type of the fingerprint feature information is the drama type, the user terminal can recommend the program of the drama type.
  • the user terminal may further parse the play record, and determine which type of TV drama the user belongs to the fingerprint feature information, such as: American drama, martial arts drama, and anti-war. The drama, the idol drama, etc., so that the user terminal can specifically recommend a more specific program to the user.
  • the user terminal recommends the specificity of the program that matches the preference type.
  • the method can include the following steps:
  • the user terminal sends an information acquisition request carrying the preference type to the server, so that the server responds to the information acquisition request and queries the program matching the preference type;
  • the user terminal receives the program that matches the favorite type sent by the server response information acquisition request.
  • the user terminal communicates with the server through the Internet, and the user terminal sends an information acquisition request carrying the preference type to the server, and after receiving the information acquisition request, the server responds to the information acquisition request, the query and the preference type.
  • the matching program is sent to the user terminal, so that the user terminal can recommend the program matching the preference type to the user.
  • the user terminal may acquire the pre-stored play record associated with the fingerprint feature information in response to the control command, and further, according to the play record, The type of preference of the user to which the fingerprint feature information belongs is determined, and a program matching the favorite type is recommended.
  • the user terminal when the user operates the button on the front panel of the user terminal or the button on the remote control terminal, and sends a control command to the user terminal, the user terminal can identify and fingerprint the fingerprint according to the fingerprint feature information carried in the control command. The identity of the user whose feature information is matched, thereby acquiring the play record of the user stored in the local database, and recommending the program to the user according to the play record of the user, thereby improving the efficiency of the recommended program.
  • FIG. 3 is a schematic flowchart diagram of another information recommendation method according to an embodiment of the present invention. As shown in FIG. 3, the method can include the following steps.
  • the user terminal receives a control instruction that carries fingerprint feature information.
  • the user terminal determines whether there is preset fingerprint feature information that matches the fingerprint feature information in the local database. If yes, steps S303-S305 are performed, and if not, steps S306-S308 are performed.
  • the user terminal collects the fingerprint feature information of each member of the family in advance, and stores the fingerprint feature information of each member as the preset fingerprint feature information in the local database.
  • the user terminal may determine whether there is preset fingerprint feature information matching the fingerprint feature information in the local database, and if yes, indicating that the user terminal has previously acquired and The user's preset fingerprint feature information is stored. And establishing a play record that matches the fingerprint feature information; if not, indicating that the user terminal does not have the user's preset fingerprint feature information, of course, the user terminal does not have the play record of the user.
  • the user terminal can also perform the following steps:
  • the user terminal collects the face image of the current user, determines whether the preset face image that is bound to the preset fingerprint feature information matches the face image, and if yes, executes a response control instruction to acquire the pre-stored fingerprint feature information. The steps of the associated play record.
  • the user terminal after determining that the preset fingerprint feature information matching the fingerprint feature information exists in the local database, the user terminal further determines whether the preset face image bound to the preset fingerprint feature information is bound to the preset face image. Matching, if it is matched, indicating that the fingerprint feature information and the face image belong to the same user, the user terminal can obtain the pre-stored playing record associated with the fingerprint feature information in response to the control instruction, thereby avoiding the user and the viewing of the remote control terminal. The user of the user terminal is inconsistent.
  • the user terminal acquires a pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the user terminal when the user terminal determines that the preset fingerprint feature information matching the fingerprint feature information exists in the local database, the user terminal may acquire the pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the user terminal determines that the preset fingerprint feature information that matches the fingerprint feature information in the local database includes:
  • the user terminal determines whether the matching degree between the preset fingerprint feature information and the fingerprint feature information in the local database exceeds a preset matching degree, and if yes, determining that the preset fingerprint feature information matching the fingerprint feature information exists in the local database, wherein the preset The matching degree may be 80%, that is, the preset fingerprint feature information may be part of the fingerprint feature information, or the fingerprint feature information may be part of the preset fingerprint feature information, or the preset fingerprint feature information and the fingerprint feature information are completely identical.
  • the embodiment of the invention is not limited.
  • the user terminal determines, according to the play record, a preference type of the user to which the fingerprint feature information belongs.
  • the user terminal recommends a program that matches the preference type.
  • the user terminal collects a face image.
  • the user terminal when the user terminal determines that the preset fingerprint feature information that matches the fingerprint feature information does not exist in the local database, it indicates that the user to which the fingerprint feature information belongs does not use the user terminal, and of course, the user terminal does not There is a play record matching the fingerprint feature information.
  • the user terminal can collect the face image of the current user through the built-in camera module (such as a camera).
  • the user terminal identifies the collected face image to determine an age group and a gender of the user to which the face image belongs.
  • the user terminal can identify the collected face image and determine the age range of the user to which the face image belongs (for example, children, youth, middle age, old age, etc.) ) and gender (male or female).
  • the user terminal recommends a popular program that matches the age group and matches the gender.
  • the user terminal may recommend a popular program that matches the age group and matches the gender. For example, suppose the user terminal recognizes the collected face image, determines that the age segment of the user to which the face image belongs is a child stage, and when the gender is a male, the user terminal further analyzes that the boy in the child stage generally prefers a scene that is relatively intense. Anime, such as: Altman, slam dunk, etc., so that the user terminal can recommend the more popular anime scenes.
  • the user terminal when the user terminal collects a plurality of face images, the user terminal identifies each face image, and determines the age and gender of the user to which each personal face image belongs.
  • the terminal may further count the number of face images of the same age and the same gender, and determine the age group and the gender to which the face image of the same age group of the same age belongs, as the target age group and the target gender, and further, the user terminal Recommend popular shows that match the target age range and match the target gender.
  • the user terminal may determine whether there is preset fingerprint feature information matching the fingerprint feature information in the local database, and if so, obtain After pre-storing the play record associated with the fingerprint feature information, and determining the type of preference of the user to which the fingerprint feature information belongs, recommending a program that matches the favorite type, and if not, the user terminal collects the face image and identifies the collected face image. To determine the age and gender of the user to which the face image belongs, and to recommend popular programs that match the age and match the gender. Pass In the embodiment of the present invention, regardless of whether the preset fingerprint feature information matching the fingerprint feature information exists in the local database, the user terminal can identify the identity of the user, and recommend information matching the identity to the user, thereby improving the efficiency of recommending the program. .
  • FIG. 4 is a schematic flowchart diagram of another information recommendation method according to an embodiment of the present invention. As shown in FIG. 4, the method can include the following steps.
  • the user terminal receives a control instruction that carries the fingerprint feature information.
  • the user terminal acquires a pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the user terminal calculates a play frequency of each program in the play record in the preset time according to the play record.
  • the user terminal may first obtain the playing duration of each play in the play record in the preset time according to the play record, and then determine the number of times the play duration is greater than the preset duration as the effective play times, and finally The total number of effective playbacks of each program is counted, and the playing frequency of each program in the preset time is calculated according to the total number of effective playing times.
  • the preset time may be any time period, for example, the most recent month, the most recent week, etc.
  • the preset duration may be any length of time, such as: 5 min, 10 min, 30 min, and the like.
  • the user terminal sorts each program according to a playing frequency from high to low.
  • the user terminal after the user terminal calculates the playing frequency of each program in the playing record according to the playing record, the user terminal can sort each program according to the playing frequency from high to low.
  • the user terminal selects a preset number of programs from the sorted programs according to a sequence of playing frequencies from high to low.
  • the user terminal sorts each program according to the playing frequency from high to low, and the user terminal can select a preset number of programs from the sorted programs according to the order of playing frequencies from high to low, for example: Filter out the top ten programs.
  • the user terminal parses a preset number of programs, and determines a program type to which the preset number of programs belongs.
  • the user terminal separately parses a preset number of programs, and determines a program type to which each program belongs.
  • the user terminal determines the program type as a preference type of the user to which the fingerprint feature information belongs.
  • the user terminal determines the program type to which the program with the highest playing frequency belongs as the target preference type.
  • the user terminal parses a preset number of programs, and the preset number of programs may have multiple types of programs.
  • the program types to which the top ten programs belong may have a TV drama type, a variety show type, and Game type, etc. Since the user can only view one type of program at the current time, when the user terminal determines that there are multiple types of the user's preferences, the user terminal can determine the program type to which the program with the highest playing frequency belongs as the target preference type.
  • the user terminal recommends a program that matches and updates the target preference type.
  • the specific implementation manner that the user terminal recommends the program that matches the target preference type and is updated may include the following steps:
  • the user terminal sends an information acquisition request carrying the target preference type to the server, so that the server responds to the information acquisition request, searches for a program matching the target preference type, determines whether the searched program is updated, and if so, extracts the target preference.
  • Type matching and updated programs and transmitting to the user terminal a program that matches and updates the target preference type;
  • the user terminal receives a program sent by the server that matches and updates the target preference type.
  • the user terminal communicates with the server through the Internet. After the user terminal sends the information acquisition request carrying the target preference type to the server, the user terminal can receive the program that is matched and updated by the target preference type.
  • the user terminal may further acquire the play record of the target preference type, and determine the target preference type in the play record. Corresponding programs, and selecting a target program that is consistent with the program corresponding to the target preference type in the play record from the received programs that match the target preference type and updated, and recommend the target program.
  • the user terminal receives the matching from the target preference type and After selecting the target program in the new program that matches the program corresponding to the target preference type in the play record, the user can continue to watch the first program of the latest update of the target program in the play record.
  • the user terminal determines the program type to which the program with the highest playing frequency belongs as the target preference type, and recommends the target preference.
  • the type matches and updates the program, so that at the current moment, the user can watch the program of his favorite type, which improves the user experience.
  • the device embodiment of the present invention is used to perform the method in the method embodiment of the present invention.
  • the device embodiment of the present invention is used to perform the method in the method embodiment of the present invention.
  • Only parts related to the embodiment of the present invention are shown, and the specific technical details are not disclosed. Reference is made to the above method embodiments of the present invention.
  • FIG. 5 is a schematic structural diagram of a user terminal according to an embodiment of the present invention.
  • the user terminal 500 may include: a receiving unit 501, an obtaining unit 502, a determining unit 503, and a recommending unit 504. ,among them:
  • the receiving unit 501 is configured to receive a control instruction that carries the fingerprint feature information.
  • the receiving unit 501 receives a control instruction carrying fingerprint feature information.
  • the control command may be sent by a user to operate a button on a remote control terminal (such as a remote controller) (a mechanical button on the remote terminal or a virtual button on the remote terminal interface), or the control command may be operated by the user on the user terminal.
  • the embodiment of the present invention is not limited by the operation of the button (the mechanical button on the front panel or the virtual button on the user terminal interface).
  • the fingerprint collection module (such as the fingerprint sensor) configured by the remote control terminal collects the fingerprint information of the user, and extracts the fingerprint feature information from the fingerprint information, and further, carries the control of the fingerprint feature information.
  • the command is sent to the user terminal.
  • the fingerprint collection module (such as the fingerprint sensor) configured by the user terminal collects the fingerprint information of the user, and after extracting the fingerprint feature information from the fingerprint information, the control that carries the fingerprint feature information is generated. instruction.
  • the fingerprint since each person's fingerprint is different, that is, between the ten fingers of the same person, the fingerprint is also significantly different, and therefore, the fingerprint can be used for identification.
  • the user terminal After the receiving unit 501 receives the control instruction carrying the fingerprint feature information, the user terminal may identify the identity of the user to which the fingerprint feature information belongs according to the fingerprint feature information.
  • the obtaining unit 502 is configured to obtain, in response to the control instruction, a pre-stored play record associated with the fingerprint feature information.
  • the receiving unit 501 may acquire the pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the user terminal when any member of the family member uses the user terminal, stores the fingerprint feature information of the member and the play record of the member, and establishes the fingerprint feature information of the member and the member. Play a match between records. In this way, each family member has a play record that is distinguished based on the fingerprint feature information.
  • the receiving unit 501 receives the control instruction carrying the fingerprint feature information
  • the obtaining unit 502 can query and acquire the play record matching the fingerprint feature information from the database in response to the control command.
  • the determining unit 503 is configured to determine, according to the play record, a preference type of the user to which the fingerprint feature information belongs.
  • the determining unit 503 may further filter the play record in the most recent time period (such as the most recent month), and will Each program in the play record in the time period is classified, for example, television, movie, variety, game, etc., and then the play frequency of each category is counted, and the classification with the highest play frequency is determined as the fingerprint feature.
  • the playback record records that the user has played a TV series (such as TV series A, TV series B, TV series C, etc.), variety shows (such as variety show A, variety show B, and variety show C, etc.) during the preset time period.
  • TV series such as TV series A, TV series B, TV series C, etc.
  • variety shows such as variety show A, variety show B, and variety show C, etc.
  • the game terminal After the game terminal counts the play frequency of the TV series, the variety show, and the game program, if the play frequency of the variety show is the highest, the user terminal can determine the variety class as the fingerprint feature. The type of preference of the user to which the information belongs.
  • the recommendation unit 504 is configured to recommend a program that matches the favorite type.
  • the determining unit 504 may recommend the program that matches the favorite type. For example, after the determination unit 503 determines that the preference type of the user to which the fingerprint feature information belongs is the drama type, the recommendation unit 504 can recommend the program of the drama type.
  • the user terminal determines the fingerprint feature letter After the user's favorite type is the TV drama type, the user terminal can further parse the play record to determine which type of TV drama the user belongs to, such as: American drama, martial arts drama, anti-war drama, idol drama, etc., so that the user The terminal can specifically recommend more specific programs to the user.
  • FIG. 6 is a schematic structural diagram of another user terminal according to an embodiment of the present invention.
  • the user terminal shown in FIG. 6 is further optimized based on the user terminal shown in FIG. 5, and
  • the user terminal shown in FIG. 5 may include: in addition to all the units of the user terminal shown in FIG. 5, the user terminal shown in FIG.
  • the determining unit 505 is configured to: after the receiving unit 501 receives the control instruction carrying the fingerprint feature information, and the obtaining unit 502 responds to the control instruction, and obtains the pre-stored playing record associated with the fingerprint feature information, determining whether the local database exists or not Preset fingerprint feature information matched by fingerprint feature information.
  • the user terminal collects the fingerprint feature information of each member of the family in advance, and stores the fingerprint feature information of each member as the preset fingerprint feature information in the local database.
  • the determining unit 505 may determine whether there is preset fingerprint feature information matching the fingerprint feature information in the local database, and if yes, indicating that the user terminal has previously Collecting and storing the preset fingerprint feature information of the user, and establishing a play record matching the fingerprint feature information; if not, indicating that the user terminal does not have the preset fingerprint feature information of the user, of course, the user terminal does not have the play record of the user .
  • the obtaining unit 502 is specifically configured to: when the determining unit 505 determines that the preset fingerprint feature information that matches the fingerprint feature information exists in the local database, obtain the pre-stored play record associated with the fingerprint feature information in response to the control instruction.
  • the obtaining unit 502 may obtain the pre-stored playing record associated with the fingerprint feature information in response to the control instruction.
  • the determining unit 505 determines that the preset fingerprint feature information that matches the fingerprint feature information in the local database includes:
  • the determining unit 505 determines whether the matching degree of the preset fingerprint feature information and the fingerprint feature information in the local database exceeds a preset matching degree, and if yes, determining that the preset fingerprint feature information matching the fingerprint feature information exists in the local database, wherein the pre-predetermined
  • the matching degree may be 80%, that is, the preset fingerprint feature information may be part of the fingerprint feature information, or the fingerprint feature information may be part of the preset fingerprint feature information, or the preset fingerprint feature information and the fingerprint feature information are completely
  • the embodiments of the present invention are not limited.
  • the user terminal 500 shown in FIG. 6 may further include:
  • the collecting unit 506 is configured to collect a face image when the determining unit 505 determines that there is no preset fingerprint feature information matching the fingerprint feature information in the local database.
  • the determining unit 505 determines that there is no preset fingerprint feature information matching the fingerprint feature information in the local database, it indicates that the user to which the fingerprint feature information belongs does not use the user terminal, and of course, the user terminal does not There will be a play record matching the fingerprint feature information.
  • the collecting unit 506 can collect the face image of the current user through the built-in camera module (such as a camera).
  • the identifying unit 507 is configured to identify the collected face image to determine an age group and a gender of the user to which the face image belongs.
  • the identifying unit 507 can identify the collected face image and determine the age range of the user to which the face image belongs (for example, children, youth, middle age, Old age, etc.) and gender (male or female).
  • the recommendation unit 504 is further configured to recommend popular programs that match the age group and match the gender.
  • the recommendation unit 504 may recommend a popular program that matches the age group and matches the gender. For example, if the recognition unit 507 identifies the collected face image, and determines that the age segment of the user to which the face image belongs is the child stage, and the gender is male, the recognition unit 507 further analyzes the comparison of the boys' favorite scenes that can determine the child stage. Intense animations, such as: Altman, slam dunk, etc., so that the recommendation unit 504 can recommend the more popular anime.
  • FIG. 7 is a schematic structural diagram of another user terminal according to an embodiment of the present invention, where FIG. 7 The illustrated user terminal is further optimized based on the user terminal shown in FIG. 5.
  • the user terminal shown in FIG. 7 includes all of the user terminals shown in FIG. outside the unit, the determining unit 503 may include:
  • the calculating subunit 5031 is configured to calculate a playing frequency of each program in the playing record in the preset time according to the playing record.
  • the sorting sub-unit 5032 is for sorting each program from high to low according to the playing frequency.
  • the screening sub-unit 5033 is configured to filter a preset number of programs from the sorted programs in order of playing frequency from high to low.
  • the parsing subunit 5034 is configured to parse a preset number of programs and determine a program type to which the preset number of programs belong.
  • the determining subunit 5035 is configured to determine the program type as the preference type of the user to which the fingerprint feature information belongs.
  • the calculation subunit 5031 may further calculate the play frequency of each program in the play record within a preset time (such as in the most recent month), and the sorting subunit 5032 will Each program is sorted according to the playing frequency from high to low, and the filtering sub-unit 5033 selects a preset number of programs (such as the top ten programs) from the sorted programs according to the order of playing frequencies from high to low, the parser The unit 5034 parses the preset number of programs. After determining the program type to which the preset number of programs belongs, the determining subunit 5035 may determine the program type as the preference type of the user to which the fingerprint feature information belongs.
  • the playback record records that the user has played TV series A, TV series B, and TV series C, variety show A, variety show B, and variety show C, game show A, game show B, etc.
  • the user terminal calculates the play in the last week.
  • each program is sorted according to the playing frequency from high to low.
  • the sorted results are: TV series A, TV series C, TV series B, game program A, game program B, variety show A, Variety program B and variety show C
  • the user terminal selects the top three programs from the sorted programs: TV drama A, TV drama C, and TV drama B.
  • the top three can be determined.
  • the program type to which the program belongs is a TV drama type, and the user terminal can determine the TV drama type as the preference type of the user to which the fingerprint feature information belongs.
  • the user ends shown in FIG. End 500 can also include:
  • the target determining unit 508 determines the program type to which the program having the highest playback frequency belongs as the target preference type.
  • the parsing sub-unit 5034 parses a preset number of programs, and the preset number of programs may have multiple types of programs.
  • the program types to which the top ten programs belong may have a TV drama type, a variety show program. Type and game type, etc. Since the user can only view one type of program at the current time, when the determining subunit 5035 determines that there are multiple types of the user's preferences, the target determining unit 508 can determine the program type to which the program with the highest playing frequency belongs as the target preference type. .
  • the recommendation unit 504 is specifically configured to recommend a program that matches and updates the target preference type.
  • the obtaining unit 502 can obtain the pre-stored playing record associated with the fingerprint feature information in response to the control instruction. Further, the determining unit 503 determines the type of preference of the user to which the fingerprint feature information belongs according to the play record, and the recommending unit 504 recommends the program that matches the favorite type.
  • the user terminal when the user operates the button on the front panel of the user terminal or the button on the remote control terminal, and sends a control command to the user terminal, the user terminal can identify and fingerprint the fingerprint according to the fingerprint feature information carried in the control command. The identity of the user whose feature information is matched, thereby acquiring the play record of the user stored in the local database, and recommending the program to the user according to the play record of the user, thereby improving the efficiency of the recommended program.
  • the storage medium may be a magnetic disk, an optical disk, a read-only memory (ROM), or a random access memory (RAM).

Abstract

本发明实施例公开了一种信息推荐方法及用户终端。其中，该方法包括：接收携带有指纹特征信息的控制指令；响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录；根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型；推荐与所述喜好类型匹配的节目。实施本发明实施例可以提高推荐节目的效率。

Description

一种信息推荐方法及用户终端 技术领域
本发明涉及互联网技术领域，尤其涉及一种信息推荐方法及用户终端。
背景技术
随着网络技术的发展以及数字电视终端(如数字机顶盒、IPTV一体机、互联网电视等终端)功能的日益强大，用户越来越喜欢使用数字电视终端来观看视频。通常，一个家庭中，家庭成员都是在公用一个数字电视终端来观看视频。由于不同家庭成员处在不同的年龄段以及性别、工作/学习环境等的差异，不同家庭成员所喜爱的电视/电影节目是不同的。当多个家庭成员公用一个数字电视终端来观看视频时，数字电视终端会存储所有人的浏览记录，并根据浏览的历史记录来推荐节目。然而，实践中发现，如果数字电视终端根据浏览的历史记录推荐的节目不是当前使用者所喜爱的节目，那么，当前使用者需要重新搜索重新选择自己喜爱的节目，这样使得推荐节目的效率较低。
发明内容
本发明实施例提供了一种信息推荐方法及用户终端，可以提高推荐节目的效率。
本发明实施例第一方面公开了一种信息推荐方法，包括：
接收携带有指纹特征信息的控制指令；
响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录；
根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型；
推荐与所述喜好类型匹配的节目。
本发明实施例第二方面公开了一种用户终端，包括：
接收单元，用于接收携带有指纹特征信息的控制指令；
获取单元，用于响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录；
确定单元，用于根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型；
推荐单元，用于推荐与所述喜好类型匹配的节目。
本发明实施例中，用户终端接收到携带有指纹特征信息的控制指令之后，就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录，进一步地，根据播放记录，确定指纹特征信息所属用户的喜好类型，并推荐与喜好类型匹配的节目。通过本发明实施例，无论哪个用户操作用户终端前面板上的按键或者遥控终端上的按键，并向用户终端发送控制指令时，用户终端均可以根据控制指令中携带的指纹特征信息识别与该指纹特征信息匹配的用户的身份，进而获取本地数据库存储的该用户的播放记录，并根据该用户的播放记录向该用户推荐节目，从而可以提高推荐节目的效率。
附图说明
为了更清楚地说明本发明实施例中的技术方案，下面将对实施例描述中所需要使用的附图作简单地介绍，显而易见地，下面描述中的附图仅仅是本发明的一些实施例，对于本领域普通技术人员来讲，在不付出创造性劳动的前提下，还可以根据这些附图获得其他的附图。
图1是本发明实施例公开的一种系统架构的结构示意图；
图2是本发明实施例公开的一种信息推荐方法的流程示意图；
图3是本发明实施例公开的另一种信息推荐方法的流程示意图；
图4是本发明实施例公开的另一种信息推荐方法的流程示意图；
图5是本发明实施例公开的一种用户终端的结构示意图；
图6是本发明实施例公开的另一种用户终端的结构示意图；
图7是本发明实施例公开的另一种用户终端的结构示意图。
具体实施方式
下面将结合本发明实施例中的附图，对本发明实施例中的技术方案进行清楚、完整地描述，显然，所描述的实施例仅仅是本发明一部分实施例，而不是全部的实施例。基于本发明中的实施例，本领域普通技术人员在没有作出创造性劳动前提下所获得的所有其他实施例，都属于本发明保护的范围。
本发明实施例公开了一种信息推荐方法及用户终端，可以提高推荐节目的 效率。以下分别进行详细说明。
为了更好的说明本发明实施例公开的一种信息推荐方法及用户终端，下面先对本发明实施例适用的网络架构进行描述。请参见图1，图1是本发明实施例公开的一种系统架构的结构示意图，该系统架构可以包括遥控终端、用户终端以及服务设备。其中，遥控终端可以包括但不限于遥控器以及具有遥控功能的智能终端，如智能手机、IPAD、智能手表、智能手环等各类用户终端，用户终端可以包括数字电视接收终端，如数字机顶盒、数字电视接收机、IPTV机顶盒、IPTV一体机以及互联网(OTT)电视等相关终端产品，同时，用户终端也可以包括具备信息推荐功能的终端，如智能手机、笔记本电脑、个人计算机(Personal Computer，PC)、个人数字助理(Personal Digital Assistant,PDA)、移动互联网设备(Mobile Internet Device，MID)、智能穿戴设备(如智能手表、智能手环)等各类用户终端，本发明实施例不做限定，服务设备可以包括但不限于服务器、服务主机、服务系统以及服务平台等设备。在图1所示的系统架构中，遥控终端向用户终端发送控制指令，用户终端在接收到控制指令之后，通过互联网与服务设备进行通信，以获取推荐信息。
基于图1所示的系统架构，本发明实施例公开了一种信息推荐方法。请参见图2，图2是本发明实施例公开的一种信息推荐方法的流程示意图。如图2所示，该方法可以包括以下步骤。
S201、接收携带有指纹特征信息的控制指令。
本发明实施例中，用户终端接收携带有指纹特征信息的控制指令。其中，该控制指令可以为用户操作遥控终端(如遥控器)上的按键(遥控终端上的机械按键或者遥控终端界面上的虚拟按键)发送的，或者，该控制指令可以为用户操作用户终端上的按键(前面板上的机械按键或者用户终端界面上的虚拟按键)而生成的，本发明实施例不作限定。当用户操作遥控终端上的按键时，遥控终端配置的指纹采集模块(如指纹传感器)采集用户的指纹信息，并从该指纹信息中提取指纹特征信息，进一步地，将携带有指纹特征信息的控制指令发送给用户终端。当用户操作用户终端上的按键时，用户终端配置的指纹采集模块(如指纹传感器)采集用户的指纹信息，并从该指纹信息中提取指纹特征信息之后，就会生成携带有指纹特征信息的控制指令。
本发明实施例中，由于每个人的指纹不同，就是同一人的十指之间，指纹也有明显区别，因此，指纹可用于身份鉴定。当用户终端接收到携带有指纹特征信息的控制指令之后，用户终端可以根据该指纹特征信息识别该指纹特征信息所属用户的身份。
S202、响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，用户终端在接收到携带有指纹特征信息的控制指令之后，用户终端就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，家庭成员中的任一成员在使用用户终端时，用户终端都会将该成员的指纹特征信息以及该成员的播放记录进行存储，并建立该成员的指纹特征信息与该成员的播放记录之间的绑定关系。这样，每个家庭成员就拥有了根据指纹特征信息进行区分的播放记录。当接收到携带有指纹特征信息的控制指令时，用户终端就可以响应控制指令，以该指纹特征信息为依据，从数据库中查询并获取与该指纹特征信息匹配的播放记录。
S203、根据播放记录，确定指纹特征信息所属用户的喜好类型。
本发明实施例中，用户终端在获取到预先存储的与指纹特征信息匹配的播放记录之后，用户终端可以进一步筛选出最近时间段内(如最近一个月内)的播放记录，并将最近时间段内的播放记录中的每一个节目进行分类，比如：电视类、电影类、综艺类、游戏类等，进而统计每一个分类的播放频率，并将播放频率最高的分类确定为该指纹特征信息所属用户的喜好类型。
举例来说，假设播放记录中记录着用户在预设时间段内播放过电视剧(如电视剧A、电视剧B、电视剧C等)、综艺节目(如综艺节目A、综艺节目B以及综艺节目C等)、游戏节目(如游戏节目A以及游戏节目B)等，用户终端统计电视剧、综艺节目以及游戏节目的播放频率之后，如果综艺节目的播放频率最高，则用户终端可以将综艺类确定为该指纹特征信息所属用户的喜好类型。
作为一种可选的实施方式，用户终端根据播放记录，确定指纹特征信息所属用户的喜好类型的具体实施方式可以包括以下步骤：
11)根据播放记录，计算预设时间内播放记录中每个节目的播放频率；
12)将每个节目按照播放频率从高到低排序；
13)按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目；
14)解析预设数量的节目，并确定预设数量的节目所属的节目类型；
15)将节目类型确定为指纹特征信息所属用户的喜好类型。
在该实施例中，用户终端在获取播放记录后，可以进一步计算预设时间内(如最近一个月内)所述播放记录中每个节目的播放频率，并将每个节目按照播放频率从高到低排序，按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目(如排名前十的节目)，解析预设数量的节目，在确定该预设数量的节目所属的节目类型之后，用户终端可以将该节目类型确定为指纹特征信息所属用户的喜好类型。
举例来说，假设播放记录中记录着用户播放过电视剧A、电视剧B以及电视剧C，综艺节目A、综艺节目B以及综艺节目C，游戏节目A以及游戏节目B等，用户终端计算最近一周内播放记录中每个节目的播放频率之后，将每个节目按照播放频率从高到低排序，排序后的结果为：电视剧A、电视剧C、电视剧B、游戏节目A、游戏节目B、综艺节目A、综艺节目B以及综艺节目C，用户终端从排序后的节目中筛选出排名前三的节目为：电视剧A、电视剧C以及电视剧B，用户终端解析排名前三的节目后，可以确定排名前三的节目所属的节目类型为电视剧类型，用户终端可以将电视剧类型确定为指纹特征信息所属用户的喜好类型。
S204、推荐与喜好类型匹配的节目。
本发明实施例中，用户终端在根据播放记录，确定指纹特征信息所属用户的喜好类型之后，用户终端可以推荐与喜好类型匹配的节目。举例来说，假设用户终端确定指纹特征信息所属用户的喜好类型为电视剧类型后，用户终端可以推荐电视剧类型的节目。可选的，用户终端确定指纹特征信息所属用户的喜好类型为电视剧类型后，用户终端可以进一步解析播放记录，确定指纹特征信息所属用户具体喜欢哪种类型的电视剧，比如：美剧、武侠剧、抗战剧、偶像剧等，这样，用户终端就可以针对性地向用户推荐更具体的节目了。
作为一种可选的实施方式，用户终端推荐与喜好类型匹配的节目的具体实 施方式可以包括以下步骤：
21)用户终端向服务器发送携带有喜好类型的信息获取请求，以使服务器响应信息获取请求，查询与喜好类型匹配的节目；
22)用户终端接收服务器响应信息获取请求而发送的与喜好类型匹配的节目。
在该实施例中，用户终端通过互联网与服务器进行通信，用户终端向服务器发送携带有喜好类型的信息获取请求，服务器在接收到信息获取请求之后，服务器就会响应信息获取请求，查询与喜好类型匹配的节目，并将该节目发送给用户终端，这样用户终端就可以向用户推荐与喜好类型匹配的节目了。
在图2所描述的方法流程中，用户终端接收到携带有指纹特征信息的控制指令之后，就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录，进一步地，根据播放记录，确定指纹特征信息所属用户的喜好类型，并推荐与喜好类型匹配的节目。通过本发明实施例，无论哪个用户操作用户终端前面板上的按键或者遥控终端上的按键，并向用户终端发送控制指令时，用户终端均可以根据控制指令中携带的指纹特征信息识别与该指纹特征信息匹配的用户的身份，进而获取本地数据库存储的该用户的播放记录，并根据该用户的播放记录向该用户推荐节目，从而可以提高推荐节目的效率。
基于图1所示的系统架构，本发明实施例公开了一种信息推荐方法。请参见图3，图3是本发明实施例公开的另一种信息推荐方法的流程示意图。如图3所示，该方法可以包括以下步骤。
S301、用户终端接收携带有指纹特征信息的控制指令。
S302、用户终端判断本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息，若是，执行步骤S303～S305，若否，执行步骤S306～S308。
本发明实施例中，用户终端预先采集家庭每个成员的指纹特征信息，并将每个成员的指纹特征信息作为预设指纹特征信息存储在本地数据库中。
本发明实施例中，用户终端在接收携带有指纹特征信息的控制指令之后，用户终端可以判断本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息，若是，表明用户终端预先已经采集并存储了用户的预设指纹特征信息， 并建立了与指纹特征信息匹配的播放记录；若否，表明用户终端没有用户的预设指纹特征信息，当然，用户终端中没有该用户的播放记录。
作为一种可选的实施方式，用户终端在判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息之后，以及在响应控制指令，获取预先存储的与指纹特征信息关联的播放记录之前，用户终端还可以执行以下步骤：
用户终端采集当前使用者的人脸图像，判断该人脸图像与预设指纹特征信息绑定的预设人脸图像是否匹配，若匹配，则执行响应控制指令，获取预先存储的与指纹特征信息关联的播放记录的步骤。
在该实施例中，用户终端在判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息之后，进一步判断采集到的人脸图像与预设指纹特征信息绑定的预设人脸图像是否匹配，若匹配，表明指纹特征信息与人脸图像属于同一个用户，则用户终端就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录，这样可以避免操作遥控终端的用户与观看用户终端的用户不一致的问题。
S303、用户终端响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，当用户终端判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息时，用户终端可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，用户终端判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息包括：
用户终端判断本地数据库中预设指纹特征信息与指纹特征信息的匹配度是否超过预设匹配度，若是，则确定本地数据库中存在与指纹特征信息匹配的预设指纹特征信息，其中，该预设匹配度可以为80％，即预设指纹特征信息可以是指纹特征信息的一部分，或者，指纹特征信息可以是预设指纹特征信息的一部分，又或者，预设指纹特征信息与指纹特征信息完全一致，本发明实施例不作限定。
S304、用户终端根据播放记录，确定指纹特征信息所属用户的喜好类型。
S305、用户终端推荐与喜好类型匹配的节目。
S306、用户终端采集人脸图像。
本发明实施例中，当用户终端判断本地数据库中不存在与指纹特征信息匹配的预设指纹特征信息时，表明该指纹特征信息所属的用户没有使用过用户终端，当然，用户终端中就不会存在与指纹特征信息匹配的播放记录了，这时，用户终端可以通过内置的摄像模块(如摄像头)采集当前使用者的人脸图像。
S307、用户终端识别所采集到的人脸图像，以确定人脸图像所属用户的年龄段以及性别。
本发明实施例中，当用户终端采集到人脸图像之后，用户终端可以识别所采集到的人脸图像，确定该人脸图像所属用户的年龄段(比如：儿童、青年、中年、老年等)以及性别(男或女)。
S308、用户终端推荐与年龄段匹配且与性别匹配的热门节目。
本发明实施例中，用户终端在确定人脸图像所属用户的年龄段以及性别之后，用户终端就可以推荐与年龄段匹配且与性别匹配的热门节目。举例来说，假设用户终端识别所采集到的人脸图像，确定人脸图像所属用户的年龄段为儿童阶段，性别为男时，用户终端进一步分析可以确定儿童阶段的男孩一般喜欢场面比较激烈的动漫，比如：奥特曼、灌篮高手等，这样，用户终端可以推荐最近比较热门的场面比较激烈的动漫。
作为一种可选的实施方式，当用户终端采集到的人脸图像有多个时，用户终端在识别每一个人脸图像，并确定每一个人脸图像所属用户的年龄段以及性别之后，用户终端可以进一步统计同年龄段同性别的人脸图像的数量，并将数量最高的同年龄段同性别的人脸图像所属的年龄段以及性别确定为目标年龄段以及目标性别，进一步地，用户终端推荐与该目标年龄段匹配且与目标性别匹配的热门节目。
在图3所描述的方法流程中，用户终端在接收到携带有指纹特征信息的控制指令之后，用户终端可以判断本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息，若是，在获取预先存储的与指纹特征信息关联的播放记录，并确定指纹特征信息所属用户的喜好类型之后，推荐与喜好类型匹配的节目，若否，用户终端采集人脸图像，识别所采集到的人脸图像，以确定人脸图像所属用户的年龄段以及性别，并推荐与年龄段匹配且与性别匹配的热门节目。通 过本发明实施例，无论本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息，用户终端均可以识别用户的身份，向用户推荐与该身份匹配的信息，从而可以提高推荐节目的效率。
基于图1所示的系统架构，本发明实施例公开了一种信息推荐方法。请参见图4，图4是本发明实施例公开的另一种信息推荐方法的流程示意图。如图4所示，该方法可以包括以下步骤。
S401、用户终端接收携带有指纹特征信息的控制指令。
S402、用户终端响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
S403、用户终端根据播放记录，计算预设时间内播放记录中每个节目的播放频率。
本发明实施例中，用户终端根据播放记录，可以先获取预设时间内播放记录中每个节目每次播放的播放时长，然后，将播放时长大于预设时长的次数确定为有效播放次数，最后统计每个节目的有效播放总次数，并根据该有效播放总次数计算在预设时间内每个节目的播放频率。其中，该预设时间可以为任意的时间段，比如：最近一个月，最近一个星期等，该预设时长可以为任意的时长，比如：5min，10min，30min等。
S404、用户终端将每个节目按照播放频率从高到低排序。
本发明实施例中，用户终端根据播放记录，计算出预设时间内播放记录中每个节目的播放频率之后，用户终端就可以将每个节目按照播放频率从高到低排序。
S405、用户终端按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目。
本发明实施例中，用户终端将每个节目按照播放频率从高到低排序，用户终端可以按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目，比如：筛选出排名前十的节目。
S406、用户终端解析预设数量的节目，并确定预设数量的节目所属的节目类型。
本发明实施例中，用户终端分别解析预设数量的节目，并确定每一个节目所属的节目类型。
S407、用户终端将节目类型确定为指纹特征信息所属用户的喜好类型。
S408、当喜好类型有多个时，用户终端将播放频率最高的节目所属的节目类型确定为目标喜好类型。
本发明实施例中，用户终端解析预设数量的节目，该预设数量的节目所属的节目类型可能有多种，比如，排名前十的节目所属的节目类型可能有电视剧类型、综艺节目类型以及游戏类型等。由于用户当前时刻只能观看一种类型的节目，因此，当用户终端确定用户的喜好类型有多个时，用户终端可以将播放频率最高的节目所属的节目类型确定为目标喜好类型。
S409、用户终端推荐与目标喜好类型匹配且更新的节目。
本发明实施例中，用户终端推荐与目标喜好类型匹配且更新的节目的具体实施方式可以包括以下步骤：
11)用户终端向服务器发送携带有目标喜好类型的信息获取请求，以使服务器响应该信息获取请求，搜索与目标喜好类型匹配的节目，判断搜索到的节目是否更新，若是，则提取与目标喜好类型匹配且更新的节目，并向用户终端发送与目标喜好类型匹配且更新的节目；
12)用户终端接收服务器发送的与目标喜好类型匹配且更新的节目。
在该实施例中，用户终端通过互联网与服务器进行通信，用户终端向服务器发送携带有目标喜好类型的信息获取请求之后，就可以接收服务器发送的与目标喜好类型匹配且更新的节目。
作为一种可选的实施方式，用户终端在接收到服务器发送的与目标喜好类型匹配且更新的节目之后，用户终端可以进一步获取该目标喜好类型的播放记录，确定播放记录中该目标喜好类型所对应的节目，并从接收到的与目标喜好类型匹配且更新的节目中选择出与播放记录中该目标喜好类型所对应的节目一致的目标节目，并推荐该目标节目。
在该实施例中，目标喜好类型匹配且更新的节目可能有多个，而用户播放记录中该目标喜好类型所对应的节目可能只有一个，一个节目通常会有多期，用户通常习惯于连续观看节目，用户终端从接收到的与目标喜好类型匹配且更 新的节目中选择出与播放记录中该目标喜好类型所对应的节目一致的目标节目后，用户就可以继续观看播放记录中该目标节目最近更新的一期节目了。
在图4所描述的方法流程中，用户终端在确定指纹特征信息所属用户的喜好类型有多个时，用户终端将播放频率最高的节目所属的节目类型确定为目标喜好类型，并推荐与目标喜好类型匹配且更新的节目，这样，在当前时刻，用户就可以观看自己最喜欢类型的节目了，提高了用户体验。
下面为本发明装置实施例，本发明装置实施例用于执行本发明方法实施例中的方法，为了便于说明，仅示出了与本发明实施例相关的部分，具体技术细节未揭示的，请参照本发明上述方法实施例。
基于图1所示的系统架构，本发明实施例公开了一种用户终端。请参见图5，图5是本发明实施例公开的一种用户终端的结构示意图，如图5所示，该用户终端500可以包括：接收单元501、获取单元502、确定单元503以及推荐单元504，其中：
接收单元501，用于接收携带有指纹特征信息的控制指令。
本发明实施例中，接收单元501接收携带有指纹特征信息的控制指令。其中，该控制指令可以为用户操作遥控终端(如遥控器)上的按键(遥控终端上的机械按键或者遥控终端界面上的虚拟按键)发送的，或者，该控制指令可以为用户操作用户终端上的按键(前面板上的机械按键或者用户终端界面上的虚拟按键)而生成的，本发明实施例不作限定。当用户操作遥控终端上的按键时，遥控终端配置的指纹采集模块(如指纹传感器)采集用户的指纹信息，并从该指纹信息中提取指纹特征信息，进一步地，将携带有指纹特征信息的控制指令发送给用户终端。当用户操作用户终端上的按键时，用户终端配置的指纹采集模块(如指纹传感器)采集用户的指纹信息，并从该指纹信息中提取指纹特征信息之后，就会生成携带有指纹特征信息的控制指令。
本发明实施例中，由于每个人的指纹不同，就是同一人的十指之间，指纹也有明显区别，因此，指纹可用于身份鉴定。当接收单元501接收到携带有指纹特征信息的控制指令之后，用户终端可以根据该指纹特征信息识别该指纹特征信息所属用户的身份。
获取单元502，用于响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录。
本发明实施例中，接收单元501在接收到携带有指纹特征信息的控制指令之后，获取单元502就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，家庭成员中的任一成员在使用用户终端时，用户终端都会将该成员的指纹特征信息以及该成员的播放记录进行存储，并建立该成员的指纹特征信息与该成员的播放记录之间的匹配关系。这样，每个家庭成员就拥有了根据指纹特征信息进行区分的播放记录。当接收单元501接收到携带有指纹特征信息的控制指令时，获取单元502就可以响应控制指令，以该指纹特征信息为依据，从数据库中查询并获取与该指纹特征信息匹配的播放记录。
确定单元503，用于根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型。
本发明实施例中，获取单元502在获取到预先存储的与指纹特征信息匹配的播放记录之后，确定单元503可以进一步筛选出最近时间段内(如最近一个月内)的播放记录，并将最近时间段内的播放记录中的每一个节目进行分类，比如：电视类、电影类、综艺类、游戏类等，进而统计每一个分类的播放频率，并将播放频率最高的分类确定为该指纹特征信息所属用户的喜好类型。
举例来说，假设播放记录中记录着用户在预设时间段内播放过电视剧(如电视剧A、电视剧B、电视剧C等)、综艺节目(如综艺节目A、综艺节目B以及综艺节目C等)、游戏节目(如游戏节目A以及游戏节目B)等，用户终端统计电视剧、综艺节目以及游戏节目的播放频率之后，如果综艺节目的播放频率最高，则用户终端可以将综艺类确定为该指纹特征信息所属用户的喜好类型。
推荐单元504，用于推荐与所述喜好类型匹配的节目。
本发明实施例中，确定单元503在根据播放记录，确定指纹特征信息所属用户的喜好类型之后，推荐单元504可以推荐与喜好类型匹配的节目。举例来说，假设确定单元503确定指纹特征信息所属用户的喜好类型为电视剧类型后，推荐单元504可以推荐电视剧类型的节目。可选的，用户终端确定指纹特征信 息所属用户的喜好类型为电视剧类型后，用户终端可以进一步解析播放记录，确定指纹特征信息所属用户具体喜欢哪种类型的电视剧，比如：美剧、武侠剧、抗战剧、偶像剧等，这样，用户终端就可以针对性地向用户推荐更具体的节目了。
基于图1所示的系统架构，本发明实施例公开了一种用户终端。请参见图6，图6是本发明实施例公开的另一种用户终端的结构示意图，其中，图6所示的用户终端是在图5所示的用户终端的基础上进一步优化得到的，与图5所示的用户终端相比，图6所示的用户终端除了包括图5所示的用户终端的所有单元外，还可以包括：
判断单元505，用于在接收单元501接收携带有指纹特征信息的控制指令之后，以及获取单元502响应控制指令，获取预先存储的与指纹特征信息关联的播放记录之前，判断本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息。
本发明实施例中，用户终端预先采集家庭每个成员的指纹特征信息，并将每个成员的指纹特征信息作为预设指纹特征信息存储在本地数据库中。
本发明实施例中，接收单元501在接收携带有指纹特征信息的控制指令之后，判断单元505可以判断本地数据库中是否存在与指纹特征信息匹配的预设指纹特征信息，若是，表明用户终端预先已经采集并存储了用户的预设指纹特征信息，并建立了与指纹特征信息匹配的播放记录；若否，表明用户终端没有用户的预设指纹特征信息，当然，用户终端中没有该用户的播放记录。
获取单元502，具体用于当判断单元505判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息时，响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，当判断单元505判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息时，获取单元502可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录。
本发明实施例中，判断单元505判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息包括：
判断单元505判断本地数据库中预设指纹特征信息与指纹特征信息的匹配度是否超过预设匹配度，若是，则判断本地数据库中存在与指纹特征信息匹配的预设指纹特征信息，其中，该预设匹配度可以为80％，即预设指纹特征信息可以是指纹特征信息的一部分，或者，指纹特征信息可以是预设指纹特征信息的一部分，又或者，预设指纹特征信息与指纹特征信息完全一致，本发明实施例不作限定。
作为一种可选的实施方式，图6所示的用户终端500还可以包括：
采集单元506，用于当判断单元505判断本地数据库中不存在与指纹特征信息匹配的预设指纹特征信息时，采集人脸图像。
本发明实施例中，当判断单元505判断本地数据库中不存在与指纹特征信息匹配的预设指纹特征信息时，表明该指纹特征信息所属的用户没有使用过用户终端，当然，用户终端中就不会存在与指纹特征信息匹配的播放记录了，这时，采集单元506可以通过内置的摄像模块(如摄像头)采集当前使用者的人脸图像。
识别单元507，用于识别所采集到的人脸图像，以确定人脸图像所属用户的年龄段以及性别。
本发明实施例中，当采集单元506采集到人脸图像之后，识别单元507可以识别所采集到的人脸图像，确定该人脸图像所属用户的年龄段(比如：儿童、青年、中年、老年等)以及性别(男或女)。
上述推荐单元504，还用于推荐与年龄段匹配且与性别匹配的热门节目。
本发明实施例中，识别单元507在确定人脸图像所属用户的年龄段以及性别之后，推荐单元504就可以推荐与年龄段匹配且与性别匹配的热门节目。举例来说，假设识别单元507识别所采集到的人脸图像，确定人脸图像所属用户的年龄段为儿童阶段，性别为男时，识别单元507进一步分析可以确定儿童阶段的男孩一般喜欢场面比较激烈的动漫，比如：奥特曼、灌篮高手等，这样，推荐单元504就可以推荐最近比较热门的场面比较激烈的动漫。
基于图1所示的系统架构，本发明实施例公开了一种用户终端。请参见图7，图7是本发明实施例公开的另一种用户终端的结构示意图，其中，图7所 示的用户终端是在图5所示的用户终端的基础上进一步优化得到的，与图5所示的用户终端相比，图7所示的用户终端除了包括图5所示的用户终端的所有单元外，确定单元503可以包括：
计算子单元5031，用于根据播放记录，计算预设时间内播放记录中每个节目的播放频率。
排序子单元5032，用于将每个节目按照播放频率从高到低排序。
筛选子单元5033，用于按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目。
解析子单元5034，用于解析预设数量的节目，并确定预设数量的节目所属的节目类型。
确定子单元5035，用于将节目类型确定为指纹特征信息所属用户的喜好类型。
在该实施例中，获取单元502在获取播放记录后，计算子单元5031可以进一步计算预设时间内(如最近一个月内)所述播放记录中每个节目的播放频率，排序子单元5032将每个节目按照播放频率从高到低排序，筛选子单元5033按照播放频率从高到低的顺序，从排序后的节目中筛选出预设数量的节目(如排名前十的节目)，解析子单元5034解析预设数量的节目，在确定该预设数量的节目所属的节目类型之后，确定子单元5035可以将该节目类型确定为指纹特征信息所属用户的喜好类型。
举例来说，假设播放记录中记录着用户播放过电视剧A、电视剧B以及电视剧C，综艺节目A、综艺节目B以及综艺节目C，游戏节目A以及游戏节目B等，用户终端计算最近一周内播放记录中每个节目的播放频率之后，将每个节目按照播放频率从高到低排序，排序后的结果为：电视剧A、电视剧C、电视剧B、游戏节目A、游戏节目B、综艺节目A、综艺节目B以及综艺节目C，用户终端从排序后的节目中筛选出排名前三的节目为：电视剧A、电视剧C以及电视剧B，用户终端解析排名前三的节目后，可以确定排名前三的节目所属的节目类型为电视剧类型，用户终端可以将电视剧类型确定为指纹特征信息所属用户的喜好类型。
作为一种可选的实施方式，当上述喜好类型有多个时，图7所示的用户终 端500还可以包括：
目标确定单元508，将播放频率最高的节目所属的节目类型确定为目标喜好类型。
本发明实施例中，解析子单元5034解析预设数量的节目，该预设数量的节目所属的节目类型可能有多种，比如，排名前十的节目所属的节目类型可能有电视剧类型、综艺节目类型以及游戏类型等。由于用户当前时刻只能观看一种类型的节目，因此，当确定子单元5035确定用户的喜好类型有多个时，目标确定单元508可以将播放频率最高的节目所属的节目类型确定为目标喜好类型。
上述推荐单元504，具体用于推荐与目标喜好类型匹配且更新的节目。
在图5～图7所描述的用户终端500中，接收单元501接收到携带有指纹特征信息的控制指令之后，获取单元502就可以响应控制指令，获取预先存储的与指纹特征信息关联的播放记录，进一步地，确定单元503根据播放记录，确定指纹特征信息所属用户的喜好类型，推荐单元504推荐与喜好类型匹配的节目。通过本发明实施例，无论哪个用户操作用户终端前面板上的按键或者遥控终端上的按键，并向用户终端发送控制指令时，用户终端均可以根据控制指令中携带的指纹特征信息识别与该指纹特征信息匹配的用户的身份，进而获取本地数据库存储的该用户的播放记录，并根据该用户的播放记录向该用户推荐节目，从而可以提高推荐节目的效率。
需要说明的是，对于前述的各个方法实施例，为了简单描述，故将其都表述为一系列的动作组合，但是本领域技术人员应该知悉，本申请并不受所描述的动作顺序的限制，因为依据本申请，某一些步骤可以采用其他顺序或者同时进行。其次，本领域技术人员也应该知悉，说明书中所描述的实施例均属于优选实施例，所涉及的动作和单元并不一定是本申请所必须的。
在上述实施例中，对各个实施例的描述都各有侧重，某个实施例中没有详细描述的部分，可以参见其他实施例的相关描述。
本领域普通技术人员可以理解实现上述实施例方法中的全部或部分流程，是可以通过计算机程序来指令相关的硬件来完成，所述的程序可存储于计算机可读取存储介质中，该程序在执行时，可包括如上述各方法的实施例的流程。 其中，所述的存储介质可为磁碟、光盘、只读存储记忆体(Read-Only Memory，ROM)或随机存储记忆体(Random Access Memory，RAM)等。
以上所揭露的仅为本发明较佳实施例而已，当然不能以此来限定本发明之权利范围，因此依本发明权利要求所作的等同变化，仍属本发明所涵盖的范围。

Claims (10)

  1. 一种信息推荐方法，其特征在于，包括：
    接收携带有指纹特征信息的控制指令；
    响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录；
    根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型；
    推荐与所述喜好类型匹配的节目。
  2. 根据权利要求1所述的方法，其特征在于，所述接收携带有指纹特征信息的控制指令之后，以及所述响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录之前，所述方法还包括：
    判断本地数据库中是否存在与所述指纹特征信息匹配的预设指纹特征信息；
    若存在，则执行所述响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录的步骤。
  3. 根据权利要求2所述的方法，其特征在于，所述方法还包括：
    当判断本地数据库中不存在与所述指纹特征信息匹配的预设指纹特征信息时，采集人脸图像；
    识别所采集到的所述人脸图像，以确定所述人脸图像所属用户的年龄段以及性别；
    推荐与所述年龄段匹配且与所述性别匹配的热门节目。
  4. 根据权利要求1所述的方法，其特征在于，所述根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型包括：
    根据所述播放记录，计算预设时间内所述播放记录中每个节目的播放频率；
    将所述每个节目按照所述播放频率从高到低排序；
    按照所述播放频率从高到低的顺序，解析预设数量的节目，并确定所述预设数量的节目所属的节目类型；
    将所述节目类型确定为所述指纹特征信息所属用户的喜好类型。
  5. 根据权利要求4所述的方法，其特征在于，当所述喜好类型有多个时，所述方法还包括：
    将播放频率最高的节目所属的节目类型确定为目标喜好类型；
    所述推荐与所述喜好类型匹配的节目包括：
    推荐与所述目标喜好类型匹配且更新的节目。
  6. 一种用户终端，其特征在于，包括：
    接收单元，用于接收携带有指纹特征信息的控制指令；
    获取单元，用于响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录；
    确定单元，用于根据所述播放记录，确定所述指纹特征信息所属用户的喜好类型；
    推荐单元，用于推荐与所述喜好类型匹配的节目。
  7. 根据权利要求6所述的用户终端，其特征在于，所述用户终端还包括：
    判断单元，用于在所述接收单元接收携带有指纹特征信息的控制指令之后，以及所述获取单元响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录之前，判断本地数据库中是否存在与所述指纹特征信息匹配的预设指纹特征信息；
    所述获取单元，具体用于当所述判断单元判断本地数据库中存在与所述指纹特征信息匹配的预设指纹特征信息时，响应所述控制指令，获取预先存储的与所述指纹特征信息关联的播放记录。
  8. 根据权利要求7所述的用户终端，其特征在于，所述用户终端还包括：
    采集单元，用于当所述判断单元判断本地数据库中不存在与所述指纹特征信息匹配的预设指纹特征信息时，采集人脸图像；
    识别单元，用于识别所采集到的所述人脸图像，以确定所述人脸图像所属用户的年龄段以及性别；
    所述推荐单元，还用于推荐与所述年龄段匹配且与所述性别匹配的热门节目。
  9. 根据权利要求6所述的用户终端，其特征在于，所述确定单元包括：
    计算子单元，用于根据所述播放记录，计算预设时间内所述播放记录中每个节目的播放频率；
    排序子单元，用于将所述每个节目按照所述播放频率从高到低排序；
    解析子单元，用于按照所述播放频率从高到低的顺序，解析预设数量的节 目，并确定所述预设数量的节目所属的节目类型；
    确定子单元，用于将所述节目类型确定为所述指纹特征信息所属用户的喜好类型。
  10. 根据权利要求9所述的用户终端，其特征在于，当所述喜好类型有多个时，所述用户终端还包括：
    目标确定单元，将播放频率最高的节目所属的节目类型确定为目标喜好类型；
    所述推荐单元，具体用于推荐与所述目标喜好类型匹配且更新的节目。
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