WO2016125932A1

WO2016125932A1 - Online/offline connected content providing system, and control method therefor

Info

Publication number: WO2016125932A1
Application number: PCT/KR2015/001184
Authority: WO
Inventors: 홍성준
Original assignee: 에스피테크놀러지주식회사
Priority date: 2015-02-05
Filing date: 2015-02-05
Publication date: 2016-08-11

Abstract

The present invention relates to an online/offline connected content providing system, and a control method therefor. The control method for an online/offline connected content providing system according to the present invention is characterised by comprising the steps of: registering online content according to a request by a content manager; generating a unique code on the basis of the online content registration, matching the generated unique code with the corresponding registered online content, and storing the same; generating a multi-dimensional code image including the generated unique code, and transmitting the same to the content manager; and providing, to a content user, pre-set benefits associated with the online content that is matched with the received unique code if receipt of the unique code included in the multi-dimensional code image is detected by the content user.

Description

On / offline linked contents providing system and control method

The present invention relates to an online / offline linked content providing system and a control method thereof, and more particularly, to a system and a control method for providing a link between content distributed online and offline content.

Recently, as various contents are digitized, the duplication and transmission of each contents have become quite convenient technically.

As a result, illegal copying and distribution of various digital contents occurs frequently. Such acts are copyright infringement, but various digital contents are illegally and widely distributed by many people with weak illicit consciousness.

For example, in the case of a record CD (Compact Disk), the act of extracting and copying and distributing the sound sources included in the record CD using a computer frequently occurs.

Although civil and criminal actions can be taken against such copyright infringement, many people cannot resist the temptation of copying because there is no distinction between the copied contents and the original contents that are normally distributed.

Various technologies to prevent piracy have been developed, but the technology for piracy is also evolving, and there is a limit to simply preventing piracy.

Therefore, there is a demand for a method for reducing the frequency of copyright infringement by differentiating between normal content and illegal copy content.

The present invention has been made to meet the above-mentioned conventional request, and provides a system and a method of controlling the same, by providing an additional online benefit for normal content distributed on offline to allow differentiation from illegal content.

In order to achieve the above object, the on / offline linked content providing system according to the present invention comprises: a content register for performing online content registration at the request of a content manager; A unique code generation unit for generating a unique code according to online content registration of the content registration unit and matching the generated unique code with the registered registered online content; A code image generator for generating a multidimensional code image including a unique code generated by the unique code generator and transmitting the generated multidimensional code image to the content manager; And detecting a reception of a unique code included in the multi-dimensional code image from a content user, and including a service providing unit for providing the content user with a predetermined benefit related to the online content matching the received unique code.

In addition, in order to achieve the above object, a control method of an on / offline linked content providing system according to the present invention includes: performing online content registration at the request of a content manager; Generating a unique code according to the online content registration, and matching and storing the generated unique code with the registered online content; Generating a multidimensional code image including the generated unique code and transmitting the generated multidimensional code image to the content manager; And upon detecting receipt of a unique code included in the multidimensional code image from a content user, providing the content user with a predetermined benefit related to online content matching the received unique code.

1 is a schematic configuration diagram of an entire system including an on / offline linked content providing system according to an embodiment of the present invention;

2 is a functional block diagram of an on / offline linked content providing system according to an embodiment of the present invention;

3 is an example of a functional block of a service provider of FIG. 2;

4 is a diagram illustrating a process of registering online content through communication between an on / offline linked content providing system and a content manager according to an embodiment of the present invention.

5 is a diagram illustrating a process of using online content through communication between an on / offline linked content providing system and a content user according to an embodiment of the present invention.

FIG. 6 is a diagram illustrating another process of using online content through communication between an on / offline linked content providing system and a content user according to an embodiment of the present invention.

Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

Hereinafter, each embodiment according to the present invention is only one example to help understanding of the present invention, and the present invention is not limited to these embodiments. In particular, the present invention may be composed of a combination of at least one or more of individual configurations, individual functions, or individual steps included in each embodiment.

In the description of the present invention, offline content refers to content distributed on-line, and online content refers to content that can be ordered through online or content available on-line.

A schematic configuration of an entire communication system including an on / offline linked content providing system 100 according to an embodiment of the present invention is illustrated in FIG. 1.

In FIG. 1, the content manager 200 may be an author who produces predetermined content, or may be an operator who sells or distributes content. The content manager 200 first provides digital / online linked content. Register with system 100.

Herein, the digital content is intended to give a predetermined benefit to the content buyer in relation to the content sold or distributed offline (for example, a record CD, a movie ticket, a content purchase discount card, etc.), as described below. Will be described later.

The terminal (not shown) used by the content manager 200 to register digital content may be a wired or wireless communication device such as a mobile phone, a smartphone, or a personal computer.

In addition, the content manager 200 may receive a multi-dimensional code image from the on / offline linked content providing system 100 and attach the multi-dimensional code image to the offline content 220 that is sold or distributed offline.

For example, the content manager 200 may attach a sticker on which a multi-dimensional code image issued from an online / offline linked content providing system 100 is printed on a case surface of a CD that is sold or distributed. will be.

Here, the multi-dimensional code image may be, for example, an image including a barcode in a one-dimensional form or a Quick Response Code in a two-dimensional form. In this embodiment, the multi-dimensional code image is an QR code image.

The content user 300 is a person who purchases the offline content 220 to which the QR code is attached or printed, and provides the on / offline linked content providing system 100 with the QR code attached or printed to the purchased offline content 220. And digital content corresponding to the transmitted QR code, that is, a certain benefit in using the online content.

Detailed descriptions of the benefits to online users will be given later.

In transmitting the QR code, the content user 300 captures a QR code image through his communication terminal, extracts a specific unique code from the captured QR code image, and then connects only the extracted specific unique code to on / offline associated content. It may be transmitted to the providing system 100, or may transmit the photographed QR code image itself to the on / offline linked content providing system 100.

Meanwhile, the online / offline linked content providing system 100 communicates with the content manager 200 and the content user 300 to perform the function of allowing the offline content 220 and the online content to be linked with each other.

An example of a functional block of the on / offline linked content providing system 100 is shown in FIG. 2.

As shown in the figure, the on / offline linked content providing system 100 includes a content registering unit 110, a unique code generating unit 120, a code image generating unit 130, a service providing unit 140, and a storage unit ( 150).

The storage unit 150 stores data necessary for the operation of the on / offline linked content providing system 100 or new data generated during the operation. In particular, the storage 150 stores the content manager 200 and the content user 300. The member information for may be stored, and the QR code corresponding to the online content as well as the online content registered by the various content managers 200 may be stored.

The content registration unit 110 performs online content registration at the request of the content manager 200.

For example, when the content manager 200 transmits online content using its own terminal, the content register 110 stores the received online content in the storage 150.

In the present embodiment, when the online / offline-linked content providing system 100 operates on a membership basis, the content registration unit 110 matches the content manager 210 with online content transmitted by the content manager 200 that is normally authenticated for login. You can also register.

The login authentication process for the registered members is based on an ID or / and password. Since the login authentication process is only known technology, a detailed description thereof will be omitted.

The unique code generation unit 120 generates a unique code according to the online content registration of the content registration unit 110, matches the generated unique code with the registered online content, and stores the generated unique code in the storage unit 150. do.

Here, the unique code is an identifier for identifying online content registered at the request of the content manager 200. The unique code may be information distinguished for each online content, but as another example, the online content registered by the same content manager 200. In the case of may have the same value.

The code image generator 130 generates a multidimensional code image including the unique code generated by the unique code generator 120 and transmits the generated multidimensional code image to the content manager 200.

As described above, the multidimensional code image may be an image including a barcode in a 1D form or a Quick Response Code in a 2D form. In this embodiment, the multidimensional code image is a QR code image. .

The code image generator 130 may transmit the generated QR code image to the terminal of the content manager 200 or the mail of the content manager 200. Here, the mail information of the terminal of the content manager 200 or the content manager 200 may be information input when the content manager 200 registers as a member.

Alternatively, the code image generation unit 130 may transmit the QR code image to the same terminal that requested the registration of the online content.

Here, the code image generation unit 130 may generate the QR code image in the form of a file and transmit it to the content manager 200.

When the service provider 140 detects the reception of the unique code included in the QR code image from the content user 300, the service provider 140 provides the content user 300 with a predetermined benefit related to the online content matched with the received unique code. It performs the function.

In this case, when the service provider 140 receives the QR code image itself from the content user 300, the service provider 140 may extract the unique code from the QR code image. After taking the QR code image by using the unique code is extracted from the QR code image and transmitted to the service provider 140.

As an example of the benefits provided to the content user 300, the service provider 140 may provide the corresponding content user 300 with a right to purchase online content matching the unique code received from the content user 300. Alternatively, the service provider 140 may additionally provide a predetermined discount rate to the corresponding content user 300 at the time of purchase for the online content matching the received unique code.

Specific functional blocks of the service provider 140 are illustrated in FIG. 3.

As shown in the figure, the service provider 140 may include an authenticator 141, a terminal register 142, and a benefit provider 143.

When the authentication unit 141 detects the reception of the unique code included in the QR code image from the content user 300, the authentication unit 141 determines whether the corresponding unique code is already registered.

For example, when the unique code is not registered in the storage unit 150, the authentication unit 141 performs an error process. For example, an error message is generated to generate an error message, which the content user 300 currently uses. It can also send to the terminal.

The terminal registration unit 142 performs a function of registering the terminal of the content user 300 who first transmitted the unique code to the corresponding unique code when the unique code is already registered as a result of the determination by the authenticator 141. .

That is, the terminal registration unit 142 registers only the terminal of the content user 300 that initially transmitted the specific unique code, and does not register the terminal of the user of the content that transmits the specific unique code later.

This is to prevent unauthorized copying and use of QR codes.

The benefit provision unit 143 provides the content user 300 with a predetermined benefit related to the online content matched with the unique code only when the content user 300 registered by the terminal registration unit 142 is accessed through the terminal. It performs the function.

In other words, only when the first terminal registered for the use of the QR code is used for the first time, the content user 300 is provided with the above-described benefits (for example, use of online content or discount on purchase of online content).

As such, when a terminal that transmits the unique code included in the QR code for the first time is registered with the corresponding unique code, registration is rejected even if another person re-shoots the QR code and transmits the unique code. You cannot receive benefits.

Hereinafter, a control flow of registering online content in the on / offline linked content providing system 100 according to an exemplary embodiment of the present invention will be described with reference to FIG. 4.

When the content manager 200 transmits an online content registration request using its terminal (step S1), the online / offline linked content providing system 100 registers the online content included in the online content registration request signal ( Step S3).

Subsequently, the online / offline linked content providing system 100 generates a unique code corresponding to the registered online content, and matches the generated unique code with the online content and stores it (step S5). Of course, the online / offline linked content providing system 100 may register a unique code without matching specific online content.

The unique code may be generated using a hash value of the online content.

Thereafter, the on / offline linked content providing system 100 generates a QR code image corresponding to the generated unique code (step S7) and transmits it to the terminal of the content manager 200 (step S9).

The content manager 200 attaches a sticker output from the on / offline linked content providing system 100 to the case of the offline content 220 for sale or distribution by the sticker (step S11). .

Accordingly, the content user 300 may purchase the offline content 220 to which the predetermined QR code image is attached.

Hereinafter, a process of using the online content by the content user 300 who purchased the offline content 220 will be described with reference to FIG. 5.

After purchasing the offline content 220 (step S21), the content user 300 captures a QR code image attached to a case of the offline content 220 using his terminal (step S23), and photographs the content. The unique code is extracted from the QR code image (step S25).

The content user 300 then transmits the extracted unique code to the on / offline linked content providing system 100 (step S27).

Here, the photographing of the QR code image, extracting the unique code from the QR code image, the transmission of the extracted unique code may be made by a predetermined App (App) provided in the terminal.

The online / offline linked content providing system 100 authenticates the unique code received from the content user 300 terminal, and then registers the terminal when the terminal transmits the unique code for the first time (step S29).

Then, when there is an online content request from the content user 300 terminal (step S31), the on / offline linked content providing system 100 determines whether the terminal transmitting the online content request signal is the terminal registered in step S29. (Step S33), if it is determined that the terminal is not registered, and performs an error process such as transmitting an error message (step S35), and if the terminal is registered as a result of the determination, transmit the requested online content to the content user 300 terminal (Step S37).

Meanwhile, the online / offline linked content providing system 100 may register by matching the unique code transmitted from the content user 300 terminal in registering the content user 300 terminal in step S29. In this case, the online benefit for the content user 300 is limited only to the use or purchase of the online content matching the unique code.

Hereinafter, another process of using the online content by the content user 300 who purchased the offline content 220 will be described with reference to FIG. 6.

Steps S41 to S49 of FIG. 6 correspond to steps S21 to 29 of FIG. 5, and thus descriptions thereof will not be repeated.

The content user 300 makes an online content purchase request using his terminal (step S51). When the on / offline linked content providing system 100 detects an online content purchase request of the content user 300, the online content is requested first. It is determined whether the terminal transmitting the content purchase request signal is a previously registered terminal (step S53).

If the determination result is a registered terminal, the on / offline linked content providing system 100 applies the preset discount rate (step S55) and then performs the sales process of the corresponding online content (step S57). The online / offline linked content providing system 100 performs the selling process of the online content at the normal price (step S57).

The on-line sales process may include a payment process by providing a payment page and entering a user's credit card number, and the like, and the detailed description thereof will be omitted since this payment process corresponds to a known technology.

Thereafter, the on / offline linked content providing system 100 provides the sold online content to the content user 300 terminal (step S59) or delivers the sold content to the content user 300 by mail or courier service. .

On the other hand, the process of performing each of the above-described embodiments can be performed by a program or an application stored in a predetermined recording medium (for example, computer readable). Here, the recording medium includes both an electronic recording medium such as a random access memory (RAM), a magnetic recording medium such as a hard disk, an optical recording medium such as a compact disk (CD), and the like.

In this case, the program stored in the recording medium may be executed on hardware such as a computer or a smartphone to perform the above-described embodiments. In particular, at least one of the functional blocks of the above-mentioned on-line / offline-linked contents providing system according to the present invention may be implemented by such a program or application.

In addition, this invention is not limited to the above-mentioned specific Example, It can implement in a various deformation | transformation and correction within the range which does not deviate from the summary of this invention. It will be apparent that such variations and modifications are included in the present invention as long as they belong to the appended claims.

As described above, according to the present invention, by providing various benefits online (authorization of online content use or discount on use or purchase of online content) only for customers who have purchased offline content that is normally distributed, reducing distribution of illegally copied content Can be.

That is, the distribution and sale of normal content can be promoted through quality service differentiation between normal content and illegally copied content.

In particular, by providing online benefits only to the terminal that first registered the QR code attached to the offline content, unauthorized copying of the QR code can be prevented.

Claims

(a) performing online content registration at the request of the content manager;

(b) generating a unique code according to the online content registration in step (a), matching the generated unique code with the registered online content, and storing the unique code;

(c) generating a multidimensional code image including the unique code generated in step (b) and transmitting the generated multidimensional code image to the content manager;

(d) detecting a receipt of a unique code included in the multi-dimensional code image from a content user, and providing the content user with a predetermined benefit related to online content matching the received unique code. Control method of the on / offline linked content providing system.
The method of claim 1,

And a predetermined benefit associated with the online content matched with the received unique code in step (d) is granting a purchase right to the online content.
The method of claim 1,

The control method of the on-offline linked content providing system, characterized in that the predetermined benefit associated with the online content matched to the received unique code in step (d) further provides a predetermined discount rate when purchasing the online content. .
The method of claim 1,

In step (d),

(d1) determining whether or not the corresponding unique code is already registered when receiving the unique code included in the multi-dimensional code image from the content user;

(d2) registering the terminal of the content user who has transmitted the corresponding unique code if the corresponding unique code is already registered as a result of the determination of step (d1);

and (d3) providing a predetermined benefit related to the online content matched to the unique code to the corresponding content user only when the content user registered in the step (d2) is accessed through the terminal. Control method of offline linked content providing system.
A computer-readable recording medium having recorded thereon a program for executing the method of any one of claims 1 to 4.
An application stored on a medium in combination with hardware to execute the method of any one of claims 1-4.
A content registration unit which performs online content registration at the request of the content manager;

A unique code generation unit for generating a unique code according to online content registration of the content registration unit and matching the generated unique code with the registered registered online content;

A code image generator for generating a multidimensional code image including a unique code generated by the unique code generator and transmitting the generated multidimensional code image to the content manager;

And detecting a reception of a unique code included in the multi-dimensional code image from a content user, the service providing unit providing a predetermined benefit related to the online content matched with the received unique code to the content user. / Offline linked content provision system.
The method of claim 7, wherein

The service providing unit provides on-line / offline-linked content providing system, characterized in that the user provides the right to purchase the online content that matches the received unique code.
The method of claim 7, wherein

The service provider provides on-line / offline-linked content providing system, characterized in that for providing the content user a predetermined discount rate when purchasing the online content matching the received unique code.
The method of claim 7, wherein

The service provider,

An authenticator configured to determine whether a corresponding unique code is pre-registered when detecting a unique code included in the multi-dimensional code image from the content user;

A terminal registration unit configured to register a terminal of the content user who first transmitted the unique code to the corresponding unique code and register the corresponding unique code if the authentication code is previously registered;

On / Offline-linked content, characterized in that it comprises a benefit providing unit for providing a predetermined benefit associated with the online content matched to the unique code to the content user only when the content user registered by the terminal registration unit through the terminal; Provide system.