WO2016095532A1

WO2016095532A1 - Information push method and apparatus

Info

Publication number: WO2016095532A1
Application number: PCT/CN2015/085750
Authority: WO
Inventors: 刘孟; 李军; 王道龙; 刘晓伟; 李华明; 袁艺; 张钰; 吕文玉; 燕宇飞; 易敏文; 方驰; 袁正沧
Original assignee: 百度在线网络技术（北京）有限公司
Priority date: 2014-12-17
Filing date: 2015-07-31
Publication date: 2016-06-23
Also published as: CN104486422A; CN104486422B

Abstract

Proposed are an information push method and apparatus. The method comprises: acquiring demand information according to input information in a currently used application program; acquiring push data according to the demand information, the push data comprising push data generated by servers with other application programs different from the currently used application program; and displaying the push data. The method can reduce the operation complexity.

Description

Information push method and device

Cross-reference to related applications

This application claims the priority of the Chinese Patent Application No. "201410787419.6" filed on December 17, 2014 by Baidu Online Network Technology (Beijing) Co., Ltd., entitled "Information Push Method and Apparatus".

Technical field

The present invention relates to the field of information technology, and in particular, to an information push method and apparatus.

Background technique

There are more and more types of current smart devices, such as mobile phones and tablets, and more and more applications are available for these smart devices. Most applications provide data for an industry, a domain, or an aspect to meet specific needs.

Since an application cannot fully meet the needs of the user, for example, if the user wants to travel, an application for booking, an application for querying the weather, an application for querying the route, and the like are required. An important feature distinguishing smart devices from traditional computers is that they can only keep one application at the front end, that is, users can only use one application at the same time, except for a few applications, such as music software can still continue listening to the background. music.

When a user needs to open multiple applications to get information, the user closes the current application and then opens other applications that meet their needs, which is cumbersome.

Summary of the invention

The present invention aims to solve at least one of the technical problems in the related art to some extent.

To this end, an object of the present invention is to provide an information push method that can acquire information pushed by an application other than an application currently in use, and does not need to open a corresponding application, thereby reducing operational complexity.

Another object of the present invention is to provide an information push device.

In order to achieve the above objective, the information pushing method of the first aspect of the present invention includes: acquiring demand information according to input information in an currently used application; and acquiring push data according to the demand information, where the push data includes The push data generated by the server where the other applications that are currently using different applications are located; the push data is displayed.

The information pushing method proposed by the embodiment of the first aspect of the present invention includes: The push data generated by the server where other applications with different applications are currently used can see the push data of other applications without opening other applications, and the operation complexity can be reduced compared with the way of opening different applications.

In order to achieve the above objective, the information pushing method of the second aspect of the present invention includes: receiving demand information sent by an application currently used, wherein the demand information is that the currently used application is according to the currently used application. Obtaining the input information in the program; obtaining the recommendation information according to the demand information; sending the recommendation information to a server where the other application is located, so that the server where the other application is located generates the push data according to the recommended information, And sent to the corresponding application to display the push data.

The information pushing method proposed by the embodiment of the second aspect of the present invention can obtain the recommendation information and send the recommendation information to other servers, and the other server sends the push data, and can receive other information when the user uses the current application. The application's relevant push data can see the push data of other applications without opening other applications, which can reduce the operation complexity compared with the way of opening different applications.

In order to achieve the above object, an information pushing apparatus according to an embodiment of the present invention includes: a receiving module, configured to acquire demand information according to input information in an currently used application; and an obtaining module, configured to obtain according to the demand information Pushing data, the push data includes push data generated by a server where other applications different from the currently used application are located; and a display module for displaying the push data.

The information pushing apparatus according to the embodiment of the third aspect of the present invention can generate push data by using a server generated by a server different from the currently used application, and can be pushed without opening other applications. Seeing push data from other applications can reduce operational complexity relative to how you open different applications.

In order to achieve the above objective, an information pushing apparatus according to an embodiment of the present invention includes: a receiving module, configured to receive demand information sent by an application currently used, where the demand information is the currently used application according to the The obtaining module is configured to obtain the recommended information according to the demand information, and the sending module is configured to send the recommended information to a server where the other application is located, so that the The server where the other application is located generates push data according to the recommendation information, and sends it to the corresponding application to display the push data.

The information pushing apparatus proposed by the embodiment of the fourth aspect of the present invention can obtain the recommendation information and send the recommendation information to other servers, and the other server sends the push data, and can receive other information when the user uses the current application. The application's relevant push data can see the push data of other applications without opening other applications, which can reduce the operation complexity compared with the way of opening different applications.

An embodiment of the present invention further provides a user terminal, including: one or more processors; a memory; one or more programs, wherein the one or more programs are stored in the memory when the one or more Processor When executed: The method according to any of the first aspect of the invention is performed.

The embodiment of the invention further provides a server, comprising: one or more processors; a memory; one or more programs, wherein the one or more programs are stored in the memory when the one or more When the processor is executed: the method according to any of the embodiments of the second aspect of the invention is performed.

Embodiments of the present invention also provide a non-volatile computer storage medium having one or more modules stored when the one or more modules are executed: performing the first aspect of the present invention The method of any of the preceding claims.

Embodiments of the present invention also provide a non-volatile computer storage medium storing one or more modules, when the one or more modules are executed: performing the second aspect of the present invention The method of any of the preceding claims.

The additional aspects and advantages of the invention will be set forth in part in the description which follows.

DRAWINGS

The above and/or additional aspects and advantages of the present invention will become apparent and readily understood from

1 is a schematic flow chart of an information pushing method according to an embodiment of the present invention;

2 is a schematic structural diagram of a system corresponding to an information pushing method according to an embodiment of the present invention;

3 is a schematic flow chart of an information pushing method according to another embodiment of the present invention;

4 is a schematic flow chart of an information pushing method according to another embodiment of the present invention;

FIG. 5 is a schematic structural diagram of an information pushing apparatus according to another embodiment of the present invention; FIG.

6 is a schematic structural diagram of an information pushing apparatus according to another embodiment of the present invention;

FIG. 7 is a schematic structural diagram of an information pushing apparatus according to another embodiment of the present invention.

detailed description

The embodiments of the present invention are described in detail below, and the examples of the embodiments are illustrated in the drawings, wherein the same or similar reference numerals are used to refer to the same or similar elements or elements having the same or similar functions. The embodiments described below with reference to the accompanying drawings are intended to be illustrative of the invention and are not to be construed as limiting. Rather, the invention is to cover all modifications, modifications and equivalents within the spirit and scope of the appended claims.

FIG. 1 is a schematic flowchart of an information pushing method according to an embodiment of the present invention, where the method includes:

S11: Acquire the demand information according to the input information in the currently used application.

Wherein, the user can use the smart device to open an application in the smart device and be within the application Input information, the input information may be search information or query information.

For example, the user U opens the application A1 using the smart device and inputs information in the application A1.

After receiving the input information, data mining can be performed on the input information to obtain the demand information. For example, the user opens the "Baidu map", and the input information is how to go to the Badaling Ski Resort from Xizhimen, and then the data is mined after the input information is obtained. Demand information is the Badaling Ski Resort.

It can be understood that the data mining algorithm can adopt the method of semantic grammar analysis, for example, the data mining algorithm generally used, and will not be described here.

Of course, it can be understood that the demand information can also be the same as the input information.

The demand information may specifically be a search keyword or a phrase, a voice, a geographical location information, a route planning information, and the like.

S12: Acquire, according to the demand information, push data, where the push data includes push data generated by a server where another application different from the currently used application is located.

The push data can include push data for other applications related to the currently used application.

Optionally, the obtaining the push data according to the requirement information includes:

Sending the demand information to a server where the currently used application is located, so that the server where the currently used application is located acquires recommendation information according to the demand information, and sends the recommendation information to the corresponding office. Describe a server where other applications are located, so that the server where the other application is located generates push data according to the recommendation information;

Receiving push data sent by the server where the other application is located.

For example, the information push system includes a user 21, a smart device 22, and a server 23. Referring to FIG. 2, the user U currently uses the application A1, and the application is A1 to send the demand information to the server S1 where the application A1 is located, the server S1. The recommendation information may be obtained according to the demand information, and then the recommendation information may be sent to the server where the corresponding application is located. For example, the server S1 sends the recommendation information to the server S2 where the application A2 is located and the server S3 where the application A3 is located, and then The server S2 and the server S3 can send the corresponding push data to the application A2 and the application A3, and display them in the smart device.

Of course, it can be understood that the push data may further include the push data generated by the server where the currently used application is located, for example, the push data sent by the server where the application A1 is located in the currently used application A1.

Further, when the client sends the demand information, the device information of the smart device may be further included, so that the server sends the push data to the corresponding smart device according to the device information. The device information includes, but is not limited to, a Media Access Control (MAC) address, a Universally Unique Identifier (UUID), and an International Mobile Equipment Identification Number (IMEI).

S13: Display the push data.

Optionally, the displaying the push data includes:

The push data is presented after receiving a click command from the user on the push data.

For example, when the server where the other application is located sends the push data, the push data can be displayed in the pop-up window or the like on the interface of the currently used application A1, and when the user clicks, the entire content of the push data is displayed without opening. Other applications A2 or A3.

It should be noted that, when the server where the application A2 is located and the server where the application A3 is located send the push data, it is not limited to the running state of the application A2 and the application A3, for example, the application A2 or the application A3 is opened, Running in the background, or off, smart devices can receive push data.

In addition, when the user does not need corresponding push data, the user may not click, ignore the corresponding push data, and avoid excessive interference to the user.

In the embodiment, the push data obtained and displayed includes the push data generated by the server where the other application programs different from the currently used application are located, and the push data of other applications can be seen without opening other applications, and The way to open different applications can reduce the complexity of the operation.

FIG. 3 is a schematic flowchart of a method for pushing information according to another embodiment of the present invention, where the method includes:

S31: Receive demand information sent by the currently used application, where the demand information is obtained by the currently used application according to the input information in the currently used application.

The application's server can receive the demand information sent by the corresponding application.

For example, the server S1 receives the demand information transmitted by the application A1.

In addition, the server S1 may also receive device information of the smart device sent by the application A1, where the device information includes but is not limited to: a MAC address, a UUID, an IMEI, and the like.

S32: Acquire recommendation information according to the requirement information.

The server may pre-configure the association relationship between the requirement information and the recommendation information, and obtain corresponding recommendation information according to the association relationship, for example, group purchase information, weather information, route information, and the like associated with the demand information.

S33: Send the recommendation information to a server where the other application is located, so that the server where the other application is located generates the push data according to the recommended information, and sends the data to the corresponding application to display the push data.

After the server S1 obtains the recommendation information, for example, acquiring the group purchase information and the weather information, the group purchase information may be sent to the server S2 where the group purchase information is located, the weather information is sent to the server S3 where the weather information is located, and the group S2 is generated by the server S2. The data is pushed, and the push data of the weather is generated by the server S3.

In addition, the server S1 may also send the device of the smart device when sending the recommendation information to the server S2 and the server S3. Information, the server S2 and the server S3 send the generated push data to the smart device corresponding to the device information.

It can be understood that when the server sends the push data to the smart device, it may be directly sent by the server to the smart device, or may be distributed by the portal device. For example, for the apple device, the server sends the corresponding push data to the Apple push of the apple. The Apple Push Notification Service (APNS) is uniformly distributed by the APNS to the corresponding Apple device.

In this embodiment, the recommendation information is obtained, and the recommendation information is sent to other servers, and the push data is sent by other servers, and the related push data of other applications may be received when the user uses the current application, and may not be needed. Open other applications to see push data from other applications, which reduces operational complexity compared to how you open different applications.

4 is a schematic flowchart of a method for pushing information according to another embodiment of the present invention, where the method includes:

S41: The user inputs information in the currently used application.

For example, the smart device currently used by user U is Samsung note3. The currently used application is "Baidu Map", and the input information is: How to go to Badaling Ski Resort from Xizhimen.

S42: The currently used application performs data mining to obtain demand information.

For example, the application "Baidu Map" mines the user's search needs: "Badaling Ski Resort".

S43: The currently used application sends the demand information and the device information of the smart device to the server where the currently used application is located.

For example, the application "Baidu Map" will retrieve the demand "Badaling Ski Resort" and the device IMEI number of the user U to the server where the application "Baidu Map" is located.

S44: The server where the currently used application is located obtains recommendation information according to the demand information.

For example, the server where the application "Baidu Map" is located analyzes the needs of the user U and finds information that the user U may be interested in and may need, such as "Badaling Ski Resort Group Buy", "Badaling Weather", "Ski Suit", "Shun" Jing Hot Spring Group buys and so on.

S45: The server where the currently used application is located sends the recommendation information and the device information to the server where the corresponding other application is located.

For example, the server where the application "Baidu Map" is located sends the recommendation information "Badaling Ski Resort" and the IMEI number of the user's Samsung note3 to the server where the application "Mei Tuan" is located.

S46: The server where the other application is located generates the push data according to the recommended information.

For example, the server where the application "Mei Tuan" is located generates remote push data of the application "Mei Tuan" according to the demand of "Badaling Ski Resort Group".

S47: The server where the other application is located sends the push data to the corresponding application.

For example, the server where the application "Mei Tuan" is located sends the generated push data to the user U's Samsung. The application on the note3 "Mei Tuan".

S48: Display push data on the smart device.

For example, the application "Mei Tuan" in the smart device of the user U receives the push data from the server where the application "Mei Tuan" is located, and initially can display part of the content on the Samsung note3 of the user U in the form of a pop-up window or the like; User U will now see the “Badaling Ski Resort buy” push data pushed by the application “Mei Tuan”. If necessary, the user U will click and then display the entire content; if not, it can be ignored.

Similarly, other recommended information, such as "Badaling Weather", "ski suit", "Shunjing Hot Spring Group Buy" can also be achieved by the above principle of "Badaling Ski Resort Group Buy".

Optionally, in order to meet the user requirements more accurately without causing excessive interference to the user, the following can be implemented:

On the smart device side, the push data is push data that has not been sent in history within a preset time.

Correspondingly, on the server side, the server detects historical information in a preset time, and determines, according to the historical information, recommendation information that is not acquired in the preset time period;

The sending the recommendation information to a server where other applications are located includes:

Sending the recommended information that is not acquired in the preset time period to the server where the other application is located, so that the server where the other application is located sends the push data that is not sent in the preset time period.

For example, the application "Baidu Map" collects more user information, such as if the user has already purchased a ski suit, the information will no longer be recommended to the user.

Optionally, on the smart device side, the push data generated by the server where the different other applications are located is sent at different times.

Correspondingly, on the server side, detecting current status information of the user, and sending the current status information to the server where the other application is located, so that the server where the other application is located is corresponding according to the current status information. The time sends push data, wherein the push data generated by the server where the different other applications are located is sent at different times.

For example, push recommendation information to users in a time-sharing manner. For example, if the user has not started to go skiing, there is no need to immediately push the information of “Shunjing Hot Spring Group Purchase” to the user. According to the positioning function of “Baidu Map”, it is detected that the user completes the skiing and then pushes “Shunjing Hot Spring Group Purchase”. The effect will be better.

In this embodiment, when an application that the user uses the smart device cannot meet the requirement, the other application may be dig out to meet the user's needs or the information that the user is interested in, and the user is recommended to the user through the remote push mode, and the user does not need to open other applications. , you can get information from other applications that may meet your needs. Not only saves users' time, but also better meets the needs of users.

FIG. 5 is a schematic structural diagram of an information pushing apparatus according to another embodiment of the present invention, which may be located in a smart In the energy device, the device 50 includes a receiving module 51, an obtaining module 52 and a display module 53.

The receiving module 51 is configured to obtain the demand information according to the input information in the currently used application;

The user can use the smart device to open an application in the smart device and input information in the application, and the input information can be retrieval information or query information.

Optionally, the receiving module 51 is specifically configured to:

Perform data mining on the input information in the currently used application to obtain the demand information.

For example, if the user opens the “Baidu Map” and enters the information from the Xizhimen to the Badaling Ski Resort, after data mining of the input information, the demand information can be obtained from the Badaling Ski Resort.

The obtaining module 52 is configured to obtain, according to the demand information, push data, where the push data includes push data generated by a server where another application different from the currently used application is located;

Optionally, the obtaining module 52 is specifically configured to:

Receiving push data sent by the server where the other application is located.

Optionally, the obtaining module 52 is further configured to: send device information of the currently used smart device to the current a server in which the used application is located, so that the server where the currently used application is located sends the device information together with the recommended information to a server where the other application is located;

Correspondingly, the acquiring module is configured to receive the push data sent by the server where the other application is located, and include: receiving the push data sent by the server where the other application is located according to the device information.

The device information includes, but is not limited to, a Media Access Control (MAC) address, a Universally Unique Identifier (UUID), and an International Mobile Equipment Identification Number (IMEI).

The display module 53 is configured to display the push data.

Optionally, the display module 53 is specifically configured to:

Optionally, the push data is push data that is not sent in the preset time period.

Optionally, the push data generated by the server where the different other applications are located is sent at different times.

In this embodiment, the push data obtained and displayed includes push data generated by a server where other applications different from the currently used application are located, and the push data of other applications can be seen without opening other applications. Operational complexity can be reduced relative to the way different applications are opened.

FIG. 6 is a schematic structural diagram of an information pushing apparatus according to another embodiment of the present invention. The apparatus may be located in a server where an application currently used is located, and the apparatus 60 includes a receiving module 61, an obtaining module 62, and a sending module 63.

The receiving module 61 is configured to receive the demand information sent by the currently used application, where the demand information is obtained by the currently used application according to the input information in the currently used application;

The obtaining module 62 is configured to obtain recommendation information according to the requirement information;

The sending module 63 is configured to send the recommendation information to a server where other applications are located, so that the server where the other application is located generates push data according to the recommended information, and sends the data to the corresponding application to display the Push data.

In addition, when the server S1 sends the recommendation information to the server S2 and the server S3, the device information of the smart device may be transmitted, and the server S2 and the server S3 transmit the generated push data to the smart device corresponding to the device information.

Optionally, the receiving module 61 is further configured to: receive device information of the currently used smart device sent by the currently used application;

Correspondingly, the sending module 63 is further configured to: send the device information together with the recommendation information to a server where the other application is located, so that the server where the other application is located is sent according to the device information. The push data.

In another embodiment, referring to FIG. 7, the device 60 further includes:

The first detecting module 64 is configured to detect historical information in a preset time, and determine, according to the historical information, recommendation information that is not acquired in a preset time period;

The sending module 63 is specifically configured to: send the recommended information that is not acquired in the preset time period to the server where the other application is located, so that the server where the other application is located sends the preset time Push data not sent in history.

In another embodiment, referring to FIG. 7, the device 60 further includes:

a second detecting module 65, configured to detect current status information of the user;

The sending module 63 is further configured to: send the current state information to a server where the other application is located, so that the server where the other application is located sends the number of pushes at a corresponding time according to the current state information. According to the above, the push data generated by the server where the different other applications are located is sent at different times.

An embodiment of the present invention further provides a user terminal, including: one or more processors; a memory; one or more programs, wherein the one or more programs are stored in the memory when the one or more When the processor is executed: the method according to any of the first aspect of the invention is performed.

It should be noted that in the description of the present invention, the terms "first", "second" and the like are used for descriptive purposes only, and are not to be construed as indicating or implying relative importance. Further, in the description of the present invention, the meaning of "a plurality" is two or more unless otherwise specified.

Any process or method description in the flowcharts or otherwise described herein may be understood to represent a module, segment or portion of code that includes one or more executable instructions for implementing the steps of a particular logical function or process. And the scope of the preferred embodiments of the invention includes additional implementations, in which the functions may be performed in a substantially simultaneous manner or in an opposite order depending on the functions involved, in the order shown or discussed. It will be understood by those skilled in the art to which the embodiments of the present invention pertain.

It should be understood that portions of the invention may be implemented in hardware, software, firmware or a combination thereof. In the above-described embodiments, multiple steps or methods may be implemented in software or firmware stored in a memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, it can be implemented by any one or combination of the following techniques well known in the art: having logic gates for implementing logic functions on data signals Discrete logic circuits, application specific integrated circuits with suitable combinational logic gates, programmable gate arrays (PGAs), field programmable gate arrays (FPGAs), and the like.

One of ordinary skill in the art can understand that all or part of the steps carried by the method of implementing the above embodiments can be completed by a program to instruct related hardware, and the program can be stored in a computer readable storage medium. When executed, one or a combination of the steps of the method embodiments is included.

In addition, each functional unit in each embodiment of the present invention may be integrated into one processing module, or each unit may exist physically separately, or two or more units may be integrated into one module. The above integrated modules can be implemented in the form of hardware or in the form of software functional modules. The integrated modules, if implemented in the form of software functional modules and sold or used as stand-alone products, may also be stored in a computer readable storage medium.

The above mentioned storage medium may be a read only memory, a magnetic disk or an optical disk or the like.

In the description of the present specification, the description with reference to the terms "one embodiment", "some embodiments", "example", "specific example", or "some examples" and the like means a specific feature described in connection with the embodiment or example. A structure, material or feature is included in at least one embodiment or example of the invention. In the present specification, the schematic representation of the above terms does not necessarily mean the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in a suitable manner in any one or more embodiments or examples.

Although the embodiments of the present invention have been shown and described, it is understood that the above-described embodiments are illustrative and are not to be construed as limiting the scope of the invention. The embodiments are subject to variations, modifications, substitutions and variations.

Claims

An information pushing method, comprising:

Obtaining demand information according to input information in the currently used application;

And acquiring push data according to the demand information, where the push data includes push data generated by a server where another application different from the currently used application is located;

Present the push data.
The method according to claim 1, wherein the obtaining the push data according to the demand information comprises:

Sending the demand information to a server where the currently used application is located, so that the server where the currently used application is located acquires recommendation information according to the demand information, and sends the recommendation information to the corresponding office. Describe a server where other applications are located, so that the server where the other application is located generates push data according to the recommendation information;

Receiving push data sent by the server where the other application is located.
The method according to claim 2, further comprising: transmitting device information of the currently used smart device to a server where the currently used application is located, so that the server of the currently used application is located Sending the device information together with the recommendation information to a server where the other application is located;

The pushing data sent by the server that receives the other application includes:

Receiving push data sent by the server where the other application is located according to the device information.
The method according to claim 2 or 3, wherein the push data is push data that has not been transmitted in history within a preset time.
The method according to any one of claims 2 to 4, characterized in that the push data generated by the server in which the different other applications are located is transmitted at different times.
The method according to any one of claims 1-5, wherein the obtaining the demand information according to the input information in the currently used application comprises:

Perform data mining on the input information in the currently used application to obtain the demand information.
The method according to any one of claims 1 to 6, wherein the displaying the push data comprises:

The push data is presented after receiving a click command from the user on the push data.
An information pushing method, comprising:

Receiving demand information sent by the currently used application, where the demand information is obtained by the currently used application according to the input information in the currently used application;

Obtaining recommendation information according to the demand information;

Sending the recommendation information to a server where other applications are located, so that the server where the other application is located generates push data according to the recommendation information, and sends the data to the corresponding application to display the push data.
The method according to claim 8, wherein the method further comprises: before the obtaining the recommendation information according to the demand information, the method further comprises:

Receiving device information of the currently used smart device sent by the currently used application, and sending the device information together with the recommended information to a server where the corresponding other application is located, so that the other application is located The server transmits the push data according to the device information.
The method according to claim 8 or 9, wherein before the sending the recommendation information to the server where the other application is located, the method further includes:

Detecting historical information in a preset time period, and determining, according to the historical information, recommendation information that is not acquired in a preset time period;

The sending the recommendation information to a server where other applications are located includes:

Sending the recommended information that is not acquired in the preset time period to the server where the other application is located, so that the server where the other application is located sends the push data that is not sent in the preset time period.
The method according to any one of claims 8 to 10, wherein after the obtaining the recommendation information according to the demand information, the method further comprises:

Detecting the current state information of the user, and sending the current state information to the server where the other application is located, so that the server where the other application is located sends the push data at the corresponding time according to the current state information, where The push data generated by the server where the different other applications are located is sent at different times.
An information pushing device, comprising:

a receiving module, configured to obtain demand information according to input information in an currently used application;

An obtaining module, configured to acquire, according to the demand information, push data, where the push data includes push data generated by a server where another application different from the currently used application is located;

a display module for displaying the push data.
The device according to claim 12, wherein the obtaining module is specifically configured to:

Sending the demand information to a server where the currently used application is located, so that the server where the currently used application is located acquires recommendation information according to the demand information, and sends the recommendation information to the corresponding office. Describe a server where other applications are located, so that the server where the other application is located generates push data according to the recommendation information;

Receiving push data sent by the server where the other application is located.
The device according to claim 13, wherein the obtaining module is further configured to: send device information of the currently used smart device to a server where the currently used application is located, so that the currently used The server where the application is located sends the device information together with the recommended information to a server where the other application is located;

The acquiring module is configured to receive the push data sent by the server where the other application is located, and include: receiving, by the server where the other application is located, the push data sent according to the device information.
The device according to claim 12 or 13, wherein the receiving module is specifically configured to:

Perform data mining on the input information in the currently used application to obtain the demand information.
The device according to any one of claims 12-15, wherein the display module is specifically configured to:

The push data is presented after receiving a click command from the user on the push data.
An information pushing device, comprising:

a receiving module, configured to receive demand information sent by an currently used application, where the required information is obtained by the currently used application according to the input information in the currently used application;

An obtaining module, configured to obtain recommendation information according to the requirement information;

a sending module, configured to send the recommendation information to a server where another application is located, so that a server where the other application is located generates push data according to the recommended information, and sends the data to a corresponding application to display the Push data.
The device of claim 17 wherein:

The receiving module is further configured to: receive device information of a currently used smart device sent by the currently used application;

The sending module is further configured to: send the device information together with the recommended information to a server where the other application is located, so that the server where the other application is located sends the push data according to the device information. .
The device according to claim 17 or 18, further comprising:

a first detecting module, configured to detect historical information in a preset time period, and determine, according to the historical information, recommendation information that is not acquired in a preset time period;

The sending module is specifically configured to: send the recommended information that is not obtained in the preset time period to the server where the other application is located, so that the server where the other application is located sends the preset time history. Push data not sent.
The device according to any one of claims 17 to 19, further comprising:

a second detecting module, configured to detect current status information of the user;

The sending module is further configured to: send the current state information to a server where the other application is located, so that the server where the other application is located sends the push data at a corresponding time according to the current state information, where The push data generated by the server where the different other applications are located is sent at different times.
A user terminal, comprising:

One or more processors;

Memory

One or more programs, the one or more programs being stored in the memory, when executed by the one or more processors:

Performing the method of any of claims 1-7.
A server, comprising:

One or more processors;

Memory

One or more programs, the one or more programs being stored in the memory, when executed by the one or more processors:

Performing the method of any of claims 8-11.
A non-volatile computer storage medium characterized in that the computer storage medium stores one or more modules when the one or more modules are executed:

Performing the method of any of claims 1-7.
A non-volatile computer storage medium characterized in that the computer storage medium stores one or more modules when the one or more modules are executed:

Performing the method of any of claims 8-11.