WO2016052828A1

WO2016052828A1 - System for providing personalized content using emotion qr code

Info

Publication number: WO2016052828A1
Application number: PCT/KR2015/004246
Authority: WO
Inventors: 김광수; 정지영
Original assignee: 김광수; 디투이모션 주식회사; 정지영
Priority date: 2014-09-30
Filing date: 2015-04-28
Publication date: 2016-04-07
Also published as: JP2017504131A; KR101520357B1

Abstract

The purpose of the present invention is to generate and provide a QR code containing information on a mood or mental state of a user, and provide a list of personalized contents according to an emotional state of the user by recognizing the QR code. The present invention has been made in consideration of the above situation, and a problem to be solved by the present invention is to provide a system for providing a personalized content, which generates and provides a QR code containing information on a mode or mental state of a user, and provides a list of personalized contents according to an emotional state of the user by recognizing the QR code. Therefore, the user can agonize less in choosing a content and can select a content optimized to his/her recent mode or mental state, thereby enjoying a more satisfactory life of leisure and achieving rational and emotional healing.

Description

Personalized contents provision system using emotional QR code

The present invention relates to a system for providing personalized content, and more particularly, to a system for providing personalized content using a QR code containing information about a user's mood or mental state.

With the development of ubiquitous technology, there is an increasing demand for personalized services that are tailored to the individual's inclinations and situations, and various researches have been conducted on personalized services tailored to the user's personality and situation.

For example, in Korean Patent Application Publication No. 10-2014-0073256, a method and apparatus for providing a product recommendation service for allowing a customer to be informed of a suitable product to be selected at the present time according to diversified and variable customer interests is disclosed. .

However, the method of providing a product recommendation service as described above is based on a registered keyword, and a recommendation service is performed based only on the user's interests. Thus, a movie or book in which emotional information such as a user's mood or psychological state needs to be considered In the recommendation of music, etc., it is difficult to bring out the user's satisfaction completely.

The present invention has been made in view of the above situation, the problem to be solved by the present invention is to generate and provide a QR code containing information on the user's mood or psychological state, the user's emotion by recognizing the QR code The present invention provides a system for providing customized contents for providing a list of customized contents according to a state.

The system for providing personalized content using the emotional QR code according to the present invention for solving the above-mentioned problems is information that receives and stores a self-expression indicator indicating a user's current mood or psychological state from a user terminal through a website or an application. A server comprising a collector, an index calculator for calculating an emotional index for a predetermined period of time according to a user's request based on the stored magnetic expression index, and a code generator for generating a QR code into which the calculated emotional index is inserted. ; A database storing a list of contents to be provided to a user; The service terminal includes a code recognizing unit for extracting the emotional index inserted into the QR code, and a list providing unit for searching the database and providing a list of recommended contents corresponding to the extracted emotional index.

The self-expression indicator may be a color and a score, and the content may be a movie, a record, a book, clothing, or food.

The information collecting unit may transmit a notification for requesting input of a self-expression index to the user terminal according to a predetermined period, and the index calculator calculates an emotional index based on the average of the most input color and the input score for a predetermined period. The database may store a list of stored contents by matching the input color and the input score to a section divided by a predetermined score unit.

According to the present invention, the user is less concerned about the selection of content, and by selecting the content optimized for his or her recent mood or psychological state, the user can enjoy a more satisfying leisure life and heal the reason and the emotion. .

1 is a conceptual diagram illustrating a customized content providing system using an emotional QR code according to the present invention.

2 is a block diagram showing the detailed configuration of a system according to the present invention.

3 and 4 are flowcharts illustrating a process of providing customized content using an emotional QR code according to an embodiment of the present invention.

In the following description of the present invention, when it is determined that a detailed description of a related known function or configuration may unnecessarily obscure the subject matter of the present invention, the detailed description is omitted, and like reference numerals refer to like parts throughout. use.

In addition, terms used in the present specification are terms used to properly express preferred embodiments of the present invention, which may vary according to a user, an operator's intention, or customs in the field to which the present invention belongs. Therefore, the definitions of the terms should be made based on the contents throughout the specification.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a conceptual diagram illustrating a customized content providing system using an emotional QR code according to the present invention. Referring to FIG. 1, the service providing system using the emotional QR code according to the present invention includes a user terminal 10, a code issuing server 20, a service terminal 30, and a database 40.

The present invention provides a process of generating an emotional QR code from the information transmission and reception between the user terminal 10 and the code issuing server 20 connected to the wired / wireless network, and the emotional information of the user inserted into the QR code in the service terminal 30. Extracting and searching the database 40 may be divided into a process of providing customized content corresponding to the emotional information. In the present invention, the content includes books, records, movies, clothing, food, such as food and various services, and may provide a list of recommended contents for one or more of them.

First, the user accesses a web site provided by the code issuing server 20 through the user terminal 10 or executes an application to display an index (hereinafter, self-expression index) indicating the user's current psychology or mood. The code issuing server 20 calculates an emotional index based on the received self-expression index, generates a QR code into which the emotional index is inserted, and provides it to the user terminal 10.

Then, the user can recognize the provided QR code to the service terminal 30 installed in the library, bookstore, department store, movie theater, etc., the service terminal 30 extracts the emotional index from the recognized QR code and the corresponding recommended content A list, that is, a list of movies, books, and the like is searched and displayed in the database 40 or related services are provided.

Accordingly, the user is less troubled in selecting the content, and by selecting the content optimized for his or her recent mood or psychological state, the user can enjoy a more satisfactory leisure life and heal the reason and the emotion.

The user terminal 10 may be implemented as a computer, a portable terminal, or a television that can be connected to a remote server through a network, or can be connected to other terminals and servers. Here, the computer includes, for example, a laptop, desktop, laptop, etc., which is equipped with a web browser, and the portable terminal is, for example, a wireless communication device that ensures portability and mobility. , Handheld based wireless communication devices such as smartphones or tablet PCs.

The network may generally mean an Internet network, but other network networks, such as a local area network (LAN), a wide area network (WAN), a public switched telephone network (PSTN), a public switched data network (PSDN), a cable Of course, TV networks, wireless communication networks, etc. are also possible.

In the present invention, the self-expression indicator may be input in various ways as an indicator indicating the degree of psychology or mood of the user, and the self-expression indicator may be expressed in color and score. To this end, a website or an application provided by the code issuing server 20 may provide a graphical user interface (GUI) for inputting a self-expression index.

For example, the user selects any one of red, yellow, green, blue, indigo, purple, and black colors on the screen of the user terminal 10 using a mouse, a keyboard, a display touch, and the like. Psychology or mood can be expressed and scores from 0 to 100 can be selected to express the current psychology or mood.

In general, color is used as a tool to analyze the psychological state along with the emotion of the person, for example, red can be chosen in a state of high intensity, while emotional ups and downs, and yellow is an adventurous and self-centered person. Can be selected by.

2 is a block diagram showing the detailed configuration of a system according to the present invention. Hereinafter, the issuing server 20, the service terminal 30, and the database 40 will be described in detail with reference to FIG. 2.

The code issuing server 20 includes an information collecting unit 22, an index calculating unit 24, a code generating unit 26, and a storage unit 28, based on the self-expression index received from the user. The index is calculated and the emotion index is inserted into the QR code to be provided to the user terminal 10.

The information collecting unit 22 receives a self-expression index indicating the current psychological or mood state of the user from the user terminal 10 and stores and stores the self-expressing index in the storage unit 28. The interface provided to the user for receiving the self-expression indicator may be a web site or an application through a web browser installed on a computer or a mobile device, but is not limited thereto. If the indicator can be received from the user and transmitted to the code issuing server 20 through the network, the form is not limited.

The information collecting unit 22, which has received the self-expression indicator from the user terminal 10 and is transmitted, may update the storage unit 28 periodically or in real time. The self-expression is stored in the storage unit 28 by such a process. The indicators can be saved or modified according to external requests.

In addition, in order to periodically receive the self-expression indicator from the user, the information collecting unit 22 may have an alarm function and transmit a notification requesting input of the self-expression indicator to the user terminal 10 at a preset time.

The index calculation unit 24 calculates an emotional index for a predetermined period of time according to a user's request based on the magnetic expression index collected from the information collecting unit 22 and stored in the storage unit 26.

The user may access the code issuing server 20 and request a QR code issuing by setting a period of one week, one month, six months, one year, and the like, and accordingly, the index calculation unit 24 may request the QR code to be issued during the period requested by the user. The expression index is extracted from the storage unit 26 to process and store data, and based on this, an emotional index is calculated.

The emotional index is calculated by statistically processing the color or score information input as the self-expression index during the corresponding period to reflect the mood and psychological state of the user, and can be calculated in various ways.

For example, the user may calculate the emotional index with R74, G56, etc. by combining the average color of the input score as the representative color with the color most selected during the corresponding period. Where R and G are representative colors representing red and green, and 74 and 56 are average values of scores.

As another example, the color may be combined with the representative color as the secondary color as the secondary color, and the score may further be indexed to RB7412, GY5607, and the like by further including a standard deviation value. Here, B and Y are auxiliary colors representing green and yellow, and 12 and 07 are standard deviation values.

The code generator 26 generates a QR code into which the emotional index information calculated by the index calculator 24 is inserted, and provides the QR code to the user terminal 10. Thus, the user can download the issued QR code and store or output the same in the user terminal 10 to recognize the service terminal 30 installed in various places, thereby being provided with a content list corresponding to the emotional index.

In addition, the QR code may be inserted into the connection address of the code issuing server 20 or the connection address of the database 40, the service terminal 30 is connected to the issuing server according to the QR code recognition to calculate the emotional index for the period Request a statement of the underlying self-expression indicator.

The service terminal 30 includes a code recognizing unit 32 and a list providing unit 34, and may be implemented as a kiosk installed in a movie theater, a bookstore, or the like. The index is extracted, and the list of recommended contents corresponding to the emotional index is retrieved from the database 40 and provided to the user.

The code recognition unit 32 captures the QR code presented by the user, and analyzes the photographed image to obtain information inserted in the QR code. As described above, the inserted information may include an emotional index indicating a mood and a psychological state of a user for a predetermined period of time, and may include information about an access address of the code issuing server 20 or an access address of the database 40. have. When the inserted information is obtained, the code recognition unit 32 provides the obtained insertion information to the list providing unit 34.

The list providing unit 34 extracts an emotional index in the embedding information obtained by the code recognition unit 32, searches a list of recommended contents corresponding to the emotional index in the database 40, and displays a display unit (not shown). Is provided to the user.

In the present embodiment, it is assumed that the database 40 is directly connected to the service terminal 30 to provide information in response to a request of the list providing unit 34. However, the database 40 is code-issued. It may be managed in the server 20, in this case, the list providing unit 34 is connected to the code issuing server 2 using the access information of the code issuing server 20 inserted in the QR code and transmits the emotional index information Thus, the user can request and receive a list of recommended content corresponding thereto.

The database 40 stores a list of recommended contents to be provided corresponding to the emotional index, and may be managed through a code issuing server 20 or a separate server (not shown).

In detail, the database 40 may classify the corresponding contents using the color and the score as categories as the self-expression index input from the user.

For example, in the case of color, the categories are divided into red, orange, yellow, green, blue, indigo, purple, and black, and the content is classified according to the mental state represented by each color. The sections may be divided between points and 100 points by a predetermined score unit, and the content suitable for the user of each score range may be classified and stored.

The method for providing customized contents using the emotional QR code according to the present invention is largely based on the emotional QR code issuing step (S100) between the user terminal 10 and the code code issuing server 20 and using the issued QR code. ) And the content providing step between the database 40 (S200).

First, step S100 will be described with reference to FIG. 3. First, a user accesses a website provided by a code code issuing server 20 or executes an installed application through a user terminal 10 such as a PC or a smartphone (S110).

The website or application provides a graphical user interface (GUI) for receiving the self-expression index from the user, and the user inputs the self-expression index through a mouse, a keyboard, or a display touch (S120).

The input of the self-expression index can be set by the user at any time and a desired number, and the code code issuing server 20 is sent to the user terminal 10 at predetermined times to remind the user of the self-expression index input. The notification may be transmitted (S105).

The self-expression indicator is an indicator indicating a mood or a psychological state at the time of the user's input. The self-expression indicator may be expressed in color and score as described above, and other detailed descriptions are omitted.

The input self-expression indicator is processed by the code code issuing server 20, and stored and managed by the user and the input date (S130).

Thereafter, the user designates a predetermined period to the code code issuing server 20 through the user terminal 10 and requests issuance of the emotional QR code during the corresponding period (S140). The period designation can be specified by selecting a desired period such as one week, one month, six months, and one year, and the emotional QR code includes the emotional index information which is indexed by statistically expressing the self-expression index during the corresponding period.

When the QR code issuance request is issued from the code code issuing server 20, first, the self-expression index for the corresponding period stored in the storage unit is extracted and statistical processing is performed on color and / or scores (S150).

For example, in the case of colors, the user lists the colors most selected by the user during the period, and calculates the number or ratio of each color selected. In the case of scores, the total sum score, average, and standard deviation are calculated.

After such statistical processing, the emotional index is calculated based on the calculated statistical data (S160). The emotional index may be calculated by various methods, and may be represented by a letter or a number combining a mode and an average value of the selected color as described above. For example, when coded with RB7412, GY5607, etc., R (red), G (green) is the most selected color, B (blue), Y (yellow) is the second most selected color, and the first two digits 74 and 56 represent the mean, followed by two digits, 12 and 07, for standard deviations.

When the emotional index is calculated, the code code issuing server 20 generates a QR code by coding the calculated emotional index and transmits the QR code to the user terminal 10 (S170). The user may download the received QR code and store or output the received QR code in the user terminal 10 for use in various service terminals 30 (S180).

Next, step 200 will be described with reference to FIG. 4. The user approaches the service terminal 30 with the QR code displayed or output on his terminal 10. The service terminal 20 may be a kiosk installed in a movie theater, bookstore, or the like, and may be implemented in any form as long as it has an electronic database 40 or an electronic device capable of searching for information and transmitting and receiving data by communicating with the database 40. Can be.

When the QR code is approached, the service terminal 30 captures the QR code, analyzes the photographed image, and acquires insertion information inserted in the QR code (S210). As described above, the insertion information may include information on the emotional index calculated by statistically processing the self-expression index of the user and the access address of the database 40.

Thereafter, the service terminal 30 extracts an emotion index included in the obtained insertion information, and searches a database for a list of recommended content bonded to the user having the emotion index (S220).

As described above, the database 40 may be provided in the service terminal, may be managed by a separate server remotely, and the corresponding content may be classified based on the color and score inputted as the self-expression index. Stored.

The content may be various goods and services such as books, records, movies, clothing, food, and the like. For example, assuming that the service terminal 30 is a kiosk installed in a library, all the books stored in the database 40 are stored. The list is classified into categories such as red, yellow, and blue, which can be input as self-expression indicators, and a list of books that can be recommended according to each color hearing is stored. In addition, when the score that can be input as the self-expression indicator is 0 to 100 points, it is possible to divide the section by a certain score unit, classify the books that can be recommended to the user of each score section, and store the standard deviation. It may be classified and stored on the basis of.

Thus, when the emotional index extracted from the QR code is, for example, RB7412, the service terminal 10 searches the database 40 to first extract the book corresponding to R, that is, the red color, and then double average 70 Only the books corresponding to the interval of ~ 80 points can be selected and the list provided.

Accordingly, the user is able to enjoy content with higher satisfaction by recommending content in accordance with recent psychological and mood states.

As described above, although the present invention has been described by way of limited embodiments and drawings, the present invention is not limited to the above embodiments, and those skilled in the art to which the present invention pertains have various modifications and variations from these descriptions. This is possible. Therefore, the scope of the present invention should not be limited to the described embodiments, but should be determined not only by the claims below but also by the equivalents of the claims.

[Description of the code]

10: user terminal 20: code issuing server

22: information collecting unit 24: index calculation unit

26: code generation unit 28: storage unit

30: service terminal 32: code recognition unit

34: list provider 40: database

Claims

An information collection unit for receiving and storing a self-expression index indicating the current mood or psychological state of the user from the user terminal through a website or an application, and the emotional index for a certain period of time according to the user's request based on the stored self-expression index A server including an index calculator configured to calculate an index and a code generator configured to generate a QR code into which the calculated emotional index is inserted;

A database storing a list of contents to be provided to a user;

Emotional service comprising a code recognition unit for extracting the emotional index inserted into the QR code, and a list providing unit for searching the database to provide a list of recommended content corresponding to the extracted emotional index Personalized contents providing system using QR code.
The method of claim 1,

The self-expression indicator is a personalized content providing system using the emotional QR code, characterized in that the color and score.
The method of claim 1,

The content is a personalized content providing system using the emotional QR code, characterized in that the movie, record, book, clothing or food.
The method of claim 2,

The information collecting unit provides a personalized content using the emotional QR code, characterized in that for transmitting a notification for requesting the input of the self-expression indicator to the user terminal according to a predetermined period.
The method of claim 2,

The index calculation unit is a personalized content providing system using the emotional QR code, characterized in that for calculating a sensitivity index based on the average of the input color and the input score the most.
The method of claim 5,

The database is a personalized content providing system using the emotional QR code, characterized in that for storing the contents of the list of the contents stored in the input color and the input scores divided by a predetermined score unit.