WO2015135066A1 - Procédés et systèmes se rapportant a une distribution de contenu électronique à base biométrique et une publicité - Google Patents
Procédés et systèmes se rapportant a une distribution de contenu électronique à base biométrique et une publicité Download PDFInfo
- Publication number
- WO2015135066A1 WO2015135066A1 PCT/CA2015/000152 CA2015000152W WO2015135066A1 WO 2015135066 A1 WO2015135066 A1 WO 2015135066A1 CA 2015000152 W CA2015000152 W CA 2015000152W WO 2015135066 A1 WO2015135066 A1 WO 2015135066A1
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- content
- user
- biometric
- information
- data
- Prior art date
Links
Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/011—Arrangements for interaction with the human body, e.g. for user immersion in virtual reality
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F17/00—Digital computing or data processing equipment or methods, specially adapted for specific functions
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/21—Monitoring or handling of messages
- H04L51/212—Monitoring or handling of messages using filtering or selective blocking
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/21—Monitoring or handling of messages
- H04L51/222—Monitoring or handling of messages using geographical location information, e.g. messages transmitted or received in proximity of a certain spot or area
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Theoretical Computer Science (AREA)
- Physics & Mathematics (AREA)
- Finance (AREA)
- General Physics & Mathematics (AREA)
- Strategic Management (AREA)
- Development Economics (AREA)
- Accounting & Taxation (AREA)
- Signal Processing (AREA)
- Computer Networks & Wireless Communication (AREA)
- General Engineering & Computer Science (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Data Mining & Analysis (AREA)
- Databases & Information Systems (AREA)
- Mathematical Physics (AREA)
- Software Systems (AREA)
- Human Computer Interaction (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
La quantité d'informations potentielles dont des utilisateurs individuels peuvent être assaillis peut s'avérer excessive, que les informations soient sollicitées ou non sollicitées. En général, les solutions courantes pour sélectionner un contenu sollicité ou non sollicité échouent, car elles ne traitent pas d'une part les désirs et les besoins dynamiques, immédiats et arbitraires d'un utilisateur et d'autre part les exigences spécifiques de cet utilisateur. Simultanément, les publicités génèrent un revenu uniquement lorsqu'elles fonctionnent bien et généreront peu, voire pas du tout, de revenu lorsqu'elles sont présentées à des utilisateurs n'ayant pas de recouvrement géographique et/ou d'intérêt pour le produit et/ou le service. Des modes de réalisation de l'invention visent à améliorer la spécificité d'un contenu électronique/de publicités ciblé(es) pour un utilisateur, à la fois sollicité(es) et non sollicité(es), par détermination et utilisation d'informations biométriques relatives à l'utilisateur pour augmenter un filtrage appliqué au contenu électronique disponible/aux publicités pour déterminer ce qui est offert/fourni à l'utilisateur.
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US201461950976P | 2014-03-11 | 2014-03-11 | |
US61/950,976 | 2014-03-11 | ||
US201461955828P | 2014-03-20 | 2014-03-20 | |
US61/955,828 | 2014-03-20 |
Publications (1)
Publication Number | Publication Date |
---|---|
WO2015135066A1 true WO2015135066A1 (fr) | 2015-09-17 |
Family
ID=54070726
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/CA2015/000152 WO2015135066A1 (fr) | 2014-03-11 | 2015-03-11 | Procédés et systèmes se rapportant a une distribution de contenu électronique à base biométrique et une publicité |
Country Status (1)
Country | Link |
---|---|
WO (1) | WO2015135066A1 (fr) |
Cited By (9)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20160275536A1 (en) * | 2015-03-17 | 2016-09-22 | Intel Corporation | Regulating digital content transmitted over a network |
US20170169470A1 (en) * | 2015-12-15 | 2017-06-15 | International Business Machines Corporation | Cognitive, contextual, and personalized removal of irrelevant messaging |
WO2017106743A1 (fr) * | 2015-12-16 | 2017-06-22 | The Regents Of The University Of California | Systèmes modularisés, économes en énergie, de quantification d'incertitudes et de prédiction de résultats dans des dispositifs mobiles |
WO2017156450A1 (fr) * | 2016-03-10 | 2017-09-14 | Owned And Operated, Inc., Dba Waypoint Media | Système et procédé de gestion et de distribution de biens |
US20180020963A1 (en) * | 2016-07-21 | 2018-01-25 | Comcast Cable Communications, Llc | Recommendations Based On Biometric Feedback From Wearable Device |
US10542314B2 (en) | 2018-03-20 | 2020-01-21 | At&T Mobility Ii Llc | Media content delivery with customization |
EP3659120A4 (fr) * | 2017-11-03 | 2020-09-23 | Samsung Electronics Co., Ltd. | Dispositif et procédé de changement dynamique d'un environnement de réalité virtuelle |
US20210133242A1 (en) * | 2019-11-01 | 2021-05-06 | International Business Machines Corporation | Content filtering based on user state |
EP4358092A1 (fr) * | 2022-10-20 | 2024-04-24 | Koninklijke Philips N.V. | Gestion de notification en fonction de l'état d'un utilisateur |
Citations (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20090112694A1 (en) * | 2007-10-24 | 2009-04-30 | Searete Llc, A Limited Liability Corporation Of The State Of Delaware | Targeted-advertising based on a sensed physiological response by a person to a general advertisement |
US20100217525A1 (en) * | 2009-02-25 | 2010-08-26 | King Simon P | System and Method for Delivering Sponsored Landmark and Location Labels |
US20100250368A1 (en) * | 2007-06-22 | 2010-09-30 | My Screen Mobile Inc. | System and method of mobile device advertising |
US8135624B1 (en) * | 2010-03-23 | 2012-03-13 | Amazon Technologies, Inc. | User profile and geolocation for efficient transactions |
US20130097715A1 (en) * | 2007-04-06 | 2013-04-18 | Gaiasoft Ip Limited | Content delivery system and method of delivering |
US20130275230A1 (en) * | 2012-03-05 | 2013-10-17 | Elbrys Networks, Inc. | Methods and systems for targeted advertising based on passively collected sensor-detected offline behavior |
-
2015
- 2015-03-11 WO PCT/CA2015/000152 patent/WO2015135066A1/fr active Application Filing
Patent Citations (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20130097715A1 (en) * | 2007-04-06 | 2013-04-18 | Gaiasoft Ip Limited | Content delivery system and method of delivering |
US20100250368A1 (en) * | 2007-06-22 | 2010-09-30 | My Screen Mobile Inc. | System and method of mobile device advertising |
US20090112694A1 (en) * | 2007-10-24 | 2009-04-30 | Searete Llc, A Limited Liability Corporation Of The State Of Delaware | Targeted-advertising based on a sensed physiological response by a person to a general advertisement |
US20100217525A1 (en) * | 2009-02-25 | 2010-08-26 | King Simon P | System and Method for Delivering Sponsored Landmark and Location Labels |
US8135624B1 (en) * | 2010-03-23 | 2012-03-13 | Amazon Technologies, Inc. | User profile and geolocation for efficient transactions |
US20130275230A1 (en) * | 2012-03-05 | 2013-10-17 | Elbrys Networks, Inc. | Methods and systems for targeted advertising based on passively collected sensor-detected offline behavior |
Non-Patent Citations (1)
Title |
---|
IPHONE USER GUIDE FOR IOS 7, 2013 * |
Cited By (14)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20160275536A1 (en) * | 2015-03-17 | 2016-09-22 | Intel Corporation | Regulating digital content transmitted over a network |
US11443343B2 (en) * | 2015-12-15 | 2022-09-13 | International Business Machines Corporation | Removal of irrelevant electronic messages |
US20170169470A1 (en) * | 2015-12-15 | 2017-06-15 | International Business Machines Corporation | Cognitive, contextual, and personalized removal of irrelevant messaging |
WO2017106743A1 (fr) * | 2015-12-16 | 2017-06-22 | The Regents Of The University Of California | Systèmes modularisés, économes en énergie, de quantification d'incertitudes et de prédiction de résultats dans des dispositifs mobiles |
WO2017156450A1 (fr) * | 2016-03-10 | 2017-09-14 | Owned And Operated, Inc., Dba Waypoint Media | Système et procédé de gestion et de distribution de biens |
US20180020963A1 (en) * | 2016-07-21 | 2018-01-25 | Comcast Cable Communications, Llc | Recommendations Based On Biometric Feedback From Wearable Device |
US11707216B2 (en) * | 2016-07-21 | 2023-07-25 | Comcast Cable Communications, Llc | Recommendations based on biometric feedback from wearable device |
EP3659120A4 (fr) * | 2017-11-03 | 2020-09-23 | Samsung Electronics Co., Ltd. | Dispositif et procédé de changement dynamique d'un environnement de réalité virtuelle |
US10803674B2 (en) | 2017-11-03 | 2020-10-13 | Samsung Electronics Co., Ltd. | System and method for changing a virtual reality environment dynamically |
US10542314B2 (en) | 2018-03-20 | 2020-01-21 | At&T Mobility Ii Llc | Media content delivery with customization |
US20210133242A1 (en) * | 2019-11-01 | 2021-05-06 | International Business Machines Corporation | Content filtering based on user state |
US11526559B2 (en) * | 2019-11-01 | 2022-12-13 | International Business Machines Corporation | Content filtering based on user state |
EP4358092A1 (fr) * | 2022-10-20 | 2024-04-24 | Koninklijke Philips N.V. | Gestion de notification en fonction de l'état d'un utilisateur |
WO2024083664A1 (fr) | 2022-10-20 | 2024-04-25 | Koninklijke Philips N.V. | Gestion de notifications dépendant de l'état d'un utilisateur |
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