WO2011126296A3 - 온라인 광고중개시스템 및 이를 이용한 온라인 광고중개방법 - Google Patents

온라인 광고중개시스템 및 이를 이용한 온라인 광고중개방법 Download PDF

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Publication number
WO2011126296A3
WO2011126296A3 PCT/KR2011/002403 KR2011002403W WO2011126296A3 WO 2011126296 A3 WO2011126296 A3 WO 2011126296A3 KR 2011002403 W KR2011002403 W KR 2011002403W WO 2011126296 A3 WO2011126296 A3 WO 2011126296A3
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WO
WIPO (PCT)
Prior art keywords
advertisement
advertisements
user
online
online advertisement
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Application number
PCT/KR2011/002403
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English (en)
French (fr)
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WO2011126296A9 (ko
WO2011126296A2 (ko
Inventor
박광순
Original Assignee
(주)월드게이트
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Publication date
Application filed by (주)월드게이트 filed Critical (주)월드게이트
Priority to US13/639,867 priority Critical patent/US20130041751A1/en
Publication of WO2011126296A2 publication Critical patent/WO2011126296A2/ko
Publication of WO2011126296A3 publication Critical patent/WO2011126296A3/ko
Publication of WO2011126296A9 publication Critical patent/WO2011126296A9/ko

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/10—Office automation; Time management

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Human Resources & Organizations (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Accounting & Taxation (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Finance (AREA)
  • Data Mining & Analysis (AREA)
  • Game Theory and Decision Science (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Tourism & Hospitality (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

본 발명은 온라인 광고중개시스템 및 방법에 관한 것이다. 본 발명은, 통신망을 통해 연결된 다수의 단말기로 온라인 광고중개사이트를 제공하는 온라인 광고중개시스템에서, 다수의 온라인 광고가 저장되는 데이터베이스와, 상기 데이터베이스에 저장된 온라인 광고의 광고리스트를 상기 단말기로 제공하고, 상기 광고리스트에 포함된 광고 중 일부에 대한 사용자 열람 요청이 수신되면 해당 광고 내용을 상기 단말기로 표시한 후 사용자로부터 광고 열람 여부를 확인하여 각 사용자가 열람한 광고목록을 해당 사용자 계정에 별도로 저장하며, 사용자 명령에 따라 상기 사용자 계정에 저장된 광고목록에 포함된 광고 중 적어도 하나를 포함하는 광고메세지를 생성하여 타사용자의 단말기로 전송하는 광고서버를 포함하여 구성된다. 이와 같은 본 발명에 의하면 소비자 스스로 광고를 배포하도록 할 수 있어 광고 전달 효과가 높다는 장점이 있다.
PCT/KR2011/002403 2010-04-07 2011-04-06 온라인 광고중개시스템 및 이를 이용한 온라인 광고중개방법 WO2011126296A2 (ko)

Priority Applications (1)

Application Number Priority Date Filing Date Title
US13/639,867 US20130041751A1 (en) 2010-04-07 2011-04-06 Online advertisement relaying system and online advertisement relaying method using same

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
KR1020100031946A KR101151726B1 (ko) 2010-04-07 2010-04-07 온라인 광고중개시스템 및 이를 이용한 온라인 광고중개방법
KR10-2010-0031946 2010-04-07

Publications (3)

Publication Number Publication Date
WO2011126296A2 WO2011126296A2 (ko) 2011-10-13
WO2011126296A3 true WO2011126296A3 (ko) 2012-04-05
WO2011126296A9 WO2011126296A9 (ko) 2012-05-31

Family

ID=44763401

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2011/002403 WO2011126296A2 (ko) 2010-04-07 2011-04-06 온라인 광고중개시스템 및 이를 이용한 온라인 광고중개방법

Country Status (3)

Country Link
US (1) US20130041751A1 (ko)
KR (1) KR101151726B1 (ko)
WO (1) WO2011126296A2 (ko)

Families Citing this family (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2014027758A1 (ko) * 2012-08-14 2014-02-20 에스케이플래닛 주식회사 광고 제공 방법, 이를 위한 시스템 및 장치
US20140114763A1 (en) * 2012-10-18 2014-04-24 Google Inc. Facilitating following a content provider
KR101697725B1 (ko) 2015-08-31 2017-01-18 주식회사 큐큐컴퍼니 온라인 광고 중개 방법
US10871821B1 (en) 2015-10-02 2020-12-22 Massachusetts Mutual Life Insurance Company Systems and methods for presenting and modifying interactive content
US10825058B1 (en) * 2015-10-02 2020-11-03 Massachusetts Mutual Life Insurance Company Systems and methods for presenting and modifying interactive content
KR102030751B1 (ko) * 2018-06-29 2019-10-10 주식회사 텐스페이스 네트워크를 통한 광고 콘텐츠 관리 방법 및 이에 사용되는 관리 서버

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20000054703A (ko) * 2000-06-19 2000-09-05 윤석상 광고효과 보장형 인터넷 광고 중개 방법 및 광고비 지급시스템
KR20010092588A (ko) * 2000-03-22 2001-10-26 장형진 중개서버를 통한 인터넷 광고전달 방법
KR20020039489A (ko) * 2000-11-21 2002-05-27 김형남 창을 이용한 광고 방법

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010020231A1 (en) * 2000-04-24 2001-09-06 Desktopdollars.Com Marketing System and Method
US20060224445A1 (en) * 2005-03-30 2006-10-05 Brian Axe Adjusting an advertising cost, such as a per-ad impression cost, using a likelihood that the ad will be sensed or perceived by users
JP4924565B2 (ja) * 2008-08-01 2012-04-25 沖電気工業株式会社 情報処理システム、及び視聴効果測定方法

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20010092588A (ko) * 2000-03-22 2001-10-26 장형진 중개서버를 통한 인터넷 광고전달 방법
KR20000054703A (ko) * 2000-06-19 2000-09-05 윤석상 광고효과 보장형 인터넷 광고 중개 방법 및 광고비 지급시스템
KR20020039489A (ko) * 2000-11-21 2002-05-27 김형남 창을 이용한 광고 방법

Also Published As

Publication number Publication date
WO2011126296A9 (ko) 2012-05-31
KR20110112688A (ko) 2011-10-13
WO2011126296A2 (ko) 2011-10-13
US20130041751A1 (en) 2013-02-14
KR101151726B1 (ko) 2012-06-15

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