WO2008135861A2 - Indication courte: unité d'affichage dans un support d'unité d'affichage - Google Patents

Indication courte: unité d'affichage dans un support d'unité d'affichage Download PDF

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Publication number
WO2008135861A2
WO2008135861A2 PCT/IB2008/001643 IB2008001643W WO2008135861A2 WO 2008135861 A2 WO2008135861 A2 WO 2008135861A2 IB 2008001643 W IB2008001643 W IB 2008001643W WO 2008135861 A2 WO2008135861 A2 WO 2008135861A2
Authority
WO
WIPO (PCT)
Prior art keywords
display unit
frame
bottom plate
aforementioned
circumferential edge
Prior art date
Application number
PCT/IB2008/001643
Other languages
English (en)
Other versions
WO2008135861A3 (fr
Inventor
Matthijs Alfons Rietveld
Original Assignee
Comax B.V.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Comax B.V. filed Critical Comax B.V.
Publication of WO2008135861A2 publication Critical patent/WO2008135861A2/fr
Publication of WO2008135861A3 publication Critical patent/WO2008135861A3/fr

Links

Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/22—Advertising or display means on roads, walls or similar surfaces, e.g. illuminated
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/22—Advertising or display means on roads, walls or similar surfaces, e.g. illuminated
    • G09F2019/223—Advertising or display means on roads, walls or similar surfaces, e.g. illuminated in pavement panels

Definitions

  • the present invention concerns a display unit used to display an image medium on a horizontal surface.
  • the display unit could for example, be placed on the floor or on a table.
  • a display unit was then developed for this, known in the market as Windo®. The idea was developed as a floor display unit application under the name Floor Windo® and desk display unit under the name Desk Windo®.
  • the desk display unit functions as a writing pad or mouse pad.
  • the known display is supplied as a unit which, in accordance with ISO 216, is suitable for the use of a standard paper format frame such as A4 that can be used on a table, or Al that can be used either on a floor or stage.
  • the well-known display unit is a one piece, flat and thin exchangeable frame intended for either posters or smaller formats of the inlay sheet and is intended to be placed on, e.g. a floor or table.
  • the display unit does not have to be taken apart in order to insert an image medium and this simplifies the process.
  • the display- units can be placed in shops and exhibitions .
  • the display units can be walked on, even with shopping cars, without them showing any signs of visible damage.
  • Floor or table advertising using this type of display units has a number of distinctive advantages. It is eye- catching and doesn't take up a lot space. By having the freedom of placement, the product in question can be advertised on the spot where the final buying decision is made by the customer, the so called "point of purchase" or "point of sale”.
  • Several research projects have shown that floor advertising gets an exceptional amount of attention from shoppers and that this increased sales of the products promoted significantly.
  • Using the display units for advertising on tables in restaurants has resulted in proven success particularly when combined with floor display units .
  • Specific characteristics of the display unit are, user friendliness, simple exchange of the image medium, good resistance to moisture and dirt, easy cleaning, good anti-slip properties, a low profile of less than 1 centimetre and preferably of 3 to 6 millimetres, so that the display unit is not considered to be an obstacle.
  • the frame does not protrude above the top plate on the well known display units either.
  • the upwardly sloping edge around the top plate reduces the risk of tripping over the display unit.
  • the specific characteristics of the display unit however, can be improved upon. Especially concerning the improvement of the anti- slip properties of the display unit. It also appears that the frame around the display unit is susceptible to damage by hard or sharp objects in certain circumstances.
  • the purpose of the present invention is to partly overcome at least one of the above mentioned disadvantages and/or provide a functional alternative.
  • This purpose is achieved with a system that displays an image medium on a horizontal surface, containing a display unit holder and a display unit according to claim 1.
  • the display unit holder has a recessed area that matches the outer edges of the display unit.
  • the display unit can be placed in position in relation to the dimensions of the recessed area of the display unit holder. 1
  • the recessed area of the display unit holder can have a bottom where the display unit could rest on, but it could also have an open bottom in which case the display unit would be resting on the surface of the floor or desk.
  • the display unit is enclosed within the surrounding walls of the recessed area of the display holder and therefore cannot move or barely move. According to the invention, in order to move the system's display unit, the display unit must move together with the display unit holder.
  • the grip of the display unit in the system is enhanced because the total mass that must move when slipping is greater and secondly, the risk of slippage of the display unit is reduced because the user will soon find him/her self standing with both feet on the system with the display unit and display unit holder.
  • the display unit will not move so readily in relation to the surface when the user is standing with his/her one foot on the display unit holder and the other foot on the display unit.
  • the grip and anti-slip safety in the preferred embodiment is therefore furthermore ensured by using an anti-slip texture on the top plate of the display unit.
  • an anti-slip texture on the top plate of the display unit For example, when applying a texture to the top plate as known from the previously mentioned Floor Windo®, the anti-slip requirements can be met in accordance with the NSFI method 101-A norm.
  • a possibility for the base plate could involve the use of one or more anti-slip elements on the bottom, e.g. anti-slip elements made from a suitable synthetic anti-slip material (similar to the known display unit) .
  • the anti-slip elements on the base plate are certainly useful in combination with a display unit holder with an open recessed area, so that the anti-slip elements can grip the bottom surface.
  • Applying anti-slip elements on the bottom of the base plate on a display unit that has a closed recessed area is also conceivable however.
  • the display unit can also be used separately and be placed directly on the surface.
  • the bottom of the recessed area could have cut-aways that correspond with the one or more anti-slip elements on the base plate.
  • the display unit is made as one piece.
  • the top plate and bottom plate are made inseparable by the frame, which simplifies the use of the system. No parts are taken apart when inserting an image medium, so returning parts to their original position is not a problem. Problems when putting the display unit together, such as incorrectly assembling the top plate are avoided completely.
  • the top plate and the base plate are preferable four sided and in particular, consist preferably of right angles.
  • the preferred setup for the display unit is to able to accept standard paper formats such as A5, A4, A3, A2, Al, AO in accordance with ISO 216, or variations thereof such as four A4 sizes side by side.
  • a particular version involves a top plate with a functional top layer.
  • the top layer can for example, be an easily replaceable adhesive foil layer.
  • the replaceable top layer can be removed from the top plate manually once the top layer has become excessively damaged.
  • the top layer could also be a soft top layer, so that in the case of a display unit on a desk, the soft top layer facilitates writing. Since the display unit consists of a single piece, the advantage is having a top layer that can be easily removed without the use of tools. The life expectancy of the display unit is prolonged by this.
  • the other advantage when applying a top layer on the top plate is that there is more freedom of choice of materials for the top plate.
  • the transparent top plate is preferably manufactured from scratch resistant Polycarbonate (PC) or polyethylene terephthalate (PETE) , but other lesser scratch resistant materials such as polypropylene can be used as well to manufacture the top plate. Furthermore, by having a wider selection of materials available for the top plate, a wider selection of materials is available for the adjoining frame as well. The availability of a wide selection of materials also represents a savings in costs.
  • the top layer could have an anti-slip surface in order to enhance the grip of the display unit's top layer. Furthermore, the top can be equipped with a UV protective coating for exterior applications.
  • the display unit can be removed manually from the display unit holder. This can be accomplished with the version according to the invention without the use of tools.
  • the Windo®display unit as mentioned above, can be placed unattached in the recessed area of the display unit holder, but can also be attached by using Velcro strips or other removable fasteners.
  • the fact that the display unit is removable has a number of advantages. First of all, there is the logistical advantage.
  • the display unit and the display unit holder can be transported separately.
  • the display unit holder could be for example, transported while being rolled up in a box, while the display unit could be packaged without any deformation in another box.
  • the removable aspect of the system makes for efficient packaging. According to the invention, persons using the system can easily assemble and use the system after transport. The removable aspect of the system is furthermore advantageous when the user wishes to order display units or display unit holders separately.
  • the frame is inextricably bound up along the entire circumference with the top plate, preferably in such a manner that the frame does not protrude above the top plate.
  • the frame is inextricably bound up to the base plate by two edges, or at least one edge.
  • the frame could be made from a flexible material with minute height and width dimensions.
  • the image medium can be placed easily between the plates by lifting the top plate from the bottom plate. The bond between the frame and at least two edges of the base plate allows enough room for this.
  • the display unit is substantially waterproof as seen from above.
  • the bottom of the display unit should have a seam, preferably a close fitting seam that constitutes the separation between the frame and the one or more unattached outer edges of the base plate.
  • the image medium can be exchanged through this seam. The risk of water or dirt contamination in the display unit from above is minimised by this.
  • a particular version of the display unit for the system involves a frame made of suitable synthetic materials that is sprayed on to the top and bottom plates, including the edges of the plates .where the frame must be attached to and the part of the frame where it must not be attached. The seam is obtained in this manner. Small differences in tolerance in the plates are automatically overcome by this and they are therefore no longer an issue for creating a proper seal against moisture and dirt.
  • the bottom plate should preferably have a smaller circumference than the top plate. This ensures that the top plate, on the bottom part of its smaller shouldered outer edge will rest on the frame.
  • the narrow shoulder can be attached to the frame, but it can also remain unattached. The latter makes the partial opening of the top plate in relation to the bottom plate easier.
  • the non-attached edges of the bottom plate should fit tightly on the frame .
  • the frame is attached to two edges of the bottom plate. This could be two opposing edges.
  • the preferred method is to have two adjacent edges together for this. This provides a great amount of stability in a right angled floor display, while still allowing for easy placement of the image medium between the plates. This advantage allows the image medium to be pushed over to both of the attached edges that act like stop edges and facilitate the positioning of the image medium in the floor display unit.
  • the known Windo® display unit has a lip section that is sprayed together with the bottom corner of the frame.
  • the sealed section ensures that the bottom plate remains attached to the top plate when lifting the entire floor display and that the top plate does not accidently open up from treading on the bottom plate. If an image medium must be placed or replaced between the top plate and the bottom plate, the free corner of the bottom plate can be easily removed from under the flexible lip section, allowing the top plate to be opened from the bottom plate.
  • the simplified version of the display unit of the system lacks a sealed lip section. Since the display unit is sunk in between the recessed area in the display unit holder, the risk that impacts against the frame would open up the display unit are greatly reduced.
  • the advantage here is that it is no longer necessary to have a sealed lip section.
  • the display unit can be simplified even more by omitting the use of an anti-slip pattern on the bottom of the display unit. By recessing the display unit in the display unit holder, the display unit's grip is already assured. To prevent unsafe conditions through improper use of the simplified display unit without the accompanying display unit holder, the bottom plate could have, e.g.
  • ridges or other protrusions that would protrude downwards past the frame. These ridges are intended primarily as attachment method between the display unit and the display unit holder. When this simplified version of the display unit is used without the display unit holder, the ridges protruding from under the frame will cause the display unit to rise and thus they prevent improper use of the display unit by the user.
  • the display unit's frame has been modified.
  • the display unit frame does not have to be angled anymore.
  • the frame even has a right angled edge on the outside, perpendicular to the bottom plate.
  • This ⁇ shape of the frame allows the vertical edge to lie close to the edges in the recessed area of the display unit holder.
  • dirt, such as sand and mud cannot accumulate in any space between the display unit and the display unit holder.
  • Another advantage to this design is that the frame is more robust and therefore less vulnerable for hard and sharp objects.
  • the life expectancy of the display unit is prolonged due to the fact that the display unit is recessed in the display holder.
  • the display unit's frame lies protected in the recessed area of the display unit holder, thereby reducing the risk of being damaged.
  • the life expectancy of a particular version of the display unit can also be prolonged because the display unit holder includes elements of self cleaning properties. Dirt is first collected by the display unit holder before the walking over the display unit. The display unit is therefore ' less susceptible to dirt and this in turn will prolong the life of the display unit.
  • a particular version of the display unit is designed as a floor mat, preferably a roll-able floor- mat.
  • the display unit holder is preferably permeable for water.
  • a possible version of the display unit holder has, or is produced as a material layer with an open structure of entwined wires, preferably synthetic wires, for example as a sort of spaghetti structure.
  • the material layer has entwined wires looped within each other, preferable made from synthetic material.
  • the open and spatial structure can be obtained by working and flattening the looped wires.
  • the wires are preferably no more than 1 mm in thickness .
  • the recessed area in the display unit holder with a material layer and open spatial structure is made up of entwined wires obtained by flattening the material layer even more.
  • the bottom of the recessed area could have become less permeable due to the flattening, making it advantageous to have holes in the bottom of the recessed area.
  • the holes can be obtained by using a hole punch process.
  • the display unit holder generates more volume without this being an obstacle for the surroundings.
  • the display unit holder has a maximum height of 20 millimetres, but further preference would indicate a maximum of 12 millimetres.
  • a taller display unit holder is not an obstacle, as the entire area covered by the system becomes larger at the same time. It is furthermore advantageous to slope or step the edges of the display unit holder, which will reduce the risk of tripping over the unit.
  • the display unit holder for the system according to the invention can contain elements such as a lighting unit, a material layer of soft material, a brush, a scale unit, an electric feed, an acceleration sensor for vertical movements, a disinfection unit or an additional recessed area/chamber for a mouse pad.
  • a particular version of the system according to the invention contains the lighting unit components in the display unit.
  • the image medium that can be placed in the display unit can contain lighting that is based on the photoluminescence principle and is driven by electronic parts that are at least partly integrated into the display unit holder.
  • An electrical connection is created between the lighting and the power source when inserting the image medium.
  • the Windo® type display unit is used in this system, as this type is pre-eminently suitable to position the image medium accurately and to protect the electronics from moisture.
  • An alternative version of the system according to the invention is one where the display unit holder functions at least partially as a floor mat and is covered with brush hairs.
  • the display holder hereby has self cleaning properties and the system could be used, e.g. at a shop entrance. It is advantageous for exterior use to furnish the top plate with a UV-protective top layer and/or to employ UV-protective materials.
  • the display unit holder has a liquid reservoir for disinfection or cleaning liquids.
  • the combination of a display unit becomes advantageous, namely because instructions or warnings can be given regarding cleaning or disinfecting by using the display unit.
  • the system according to the instructions could be, e.g. applied in where the danger of contamination is imminent, such as SARS and foot and mouth disease.
  • An alternative version of the system according to the invention has integrated electronics into the display unit holder, such as a battery pack, storage battery, sensors, electronic programming, solar unit, speakers, etc. According to the invention, this can provide additional functionality of the system.
  • An accelerator sensor can be integrated for example, to measure the acceleration of the vertical movements of an elevator. Further preferred versions are documented in the remaining conclusions below.
  • the invention relates to a method employed for manufacturing a recessed area in a display unit holder as defined in conclusion 17.
  • the method is advantageous in the sense that it allows the recessed area to retain its shape within the specified tolerances during manufacturing.
  • the circumference measurements of the recessed area are adjusted to the exterior circumference of the display unit after manufacturing.
  • Figure 1 is a view of the display unit system in perspective, including display unit holder according to the invention.
  • Figure 2A and 2B are comparative and simplified versions of the frame in cross section.
  • the figures IA-1C show the system according to the invention with a display unit 1 and a display unit holder 10.
  • the figures show the structure of the system.
  • the display unit 1, as shown in figure IA has a top plate 2 and a bottom plate 3, with a surrounding frame 4.
  • Figure IB shows how by lifting the top plate 2 within the display unit 1, an image medium 21 can be inserted.
  • the display unit holder 10 has from above, an open recessed area 12 in a top layer.
  • the recessed area 12 is right angled in this version and has outer edges 12A and a bottom 12B.
  • Figure 1C shows that the display unit is enclosed in the recessed area of the display unit holder 10 and is encircled entirely by the outer edges 12A and the recessed area 12.
  • the recessed area 12 has preferably the same depth as the height/width of the display unit 1.
  • FIG 2A shows a view in cross section of a frame of a known display unit, the so called Floor Windo®.
  • This cross section is selected on a spot where the frame 4 is not connected to the bottom plate 3, so that the top plate 1 can be opened there to allow placement of the image medium.
  • the frame 4 here has an upwardly sloping wall section 4a as its exterior profile.
  • the frame rests on the bottom plate 3 through the frame wall section 4b.
  • the anti-slip profile 5 is applied underneath the bottom plate 3.
  • the frame 4 joins the circumference wall of the top plate 2 and the frame does not protrude above the top layer of the top plate.
  • Figure 2B shows a frame 4 with a simplified cross section of the display unit frame 4 for application of the system according to the invention.
  • the frame 4 has a simplified geometry.
  • the frame 4 has a wall section 4a that is substantially perpendicular in relation to the bottom layer 3. Because of this, the frame 4 is sturdier and can fit into the recessed area of the display unit holder 10.
  • the perpendicular wall section 4a joins closely with the wall in the recessed area of the display unit holder. The protection against dirt and moisture is improved further and the frame is less susceptible to damage.
  • the frame as shown in figure 2b is simplified by the omission of the anti-slip profile.
  • a variation of the system version shown has the display unit partially encircled and sunk into the display unit holder.
  • the display unit can hereby be positioned by two opposing edge wall sections of the recessed area.
  • a system is furnished to display an image medium on a horizontal plane that has a display unit with better grip, user friendliness, durability in addition to being extremely resistant to dirt and moisture.
  • the system with display unit holder also provides possibilities for expansion with regards to the functionality of the display unit.

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Devices For Indicating Variable Information By Combining Individual Elements (AREA)

Abstract

L'invention concerne un système destiné à l'affichage d'un support image sur un plan horizontal, composé d'une unité d'affichage et d'un support d'unité d'affichage, l'unité d'affichage comprenant au moins une plaque supérieure transparente (2), une plaque inférieure (3) et un cadre (4) en matériau souple. Le cadre (4) est conçu pour recouvrir le bord périphérique de la plaque supérieure (2) et est collé à cette dernière. Le cadre est fixé à une partie du bord périphérique de la plaque inférieure (3), de sorte que le support image (21), qui se compose d'une feuille ou d'un type de matériau en feuille, puisse être inséré entre la plaque inférieure et la plaque supérieure. Le support d'unité d'affichage contient une zone en retrait dont les dimensions correspondent aux dimensions externes de l'unité d'affichage, de sorte que l'unité d'affichage puisse être placée de manière amovible dans ladite zone en retrait.
PCT/IB2008/001643 2007-04-24 2008-06-24 Indication courte: unité d'affichage dans un support d'unité d'affichage WO2008135861A2 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
NL1033743 2007-04-24
NL1033743A NL1033743C2 (nl) 2007-04-24 2007-04-24 Displayeenheid in displayeenheidhouder.

Publications (2)

Publication Number Publication Date
WO2008135861A2 true WO2008135861A2 (fr) 2008-11-13
WO2008135861A3 WO2008135861A3 (fr) 2009-02-05

Family

ID=39790049

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/IB2008/001643 WO2008135861A2 (fr) 2007-04-24 2008-06-24 Indication courte: unité d'affichage dans un support d'unité d'affichage

Country Status (2)

Country Link
NL (1) NL1033743C2 (fr)
WO (1) WO2008135861A2 (fr)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2478982A (en) * 2010-03-26 2011-09-28 Gemma Chandley Car mat with customised insert and transparent layer

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2000200059A (ja) * 1999-01-06 2000-07-18 Oobekkusu:Kk 告知物床面掲示装置とラバ―マット
WO2000065980A1 (fr) * 1999-05-04 2000-11-09 Tech Mats Llc Tapis de sol perfectionne
WO2005104069A1 (fr) * 2004-04-22 2005-11-03 Comax B.V. Affichage au sol

Family Cites Families (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6250001B1 (en) * 1997-12-23 2001-06-26 Indoor Media Group, Inc. Advertising floor mat

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2000200059A (ja) * 1999-01-06 2000-07-18 Oobekkusu:Kk 告知物床面掲示装置とラバ―マット
WO2000065980A1 (fr) * 1999-05-04 2000-11-09 Tech Mats Llc Tapis de sol perfectionne
WO2005104069A1 (fr) * 2004-04-22 2005-11-03 Comax B.V. Affichage au sol

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2478982A (en) * 2010-03-26 2011-09-28 Gemma Chandley Car mat with customised insert and transparent layer

Also Published As

Publication number Publication date
WO2008135861A3 (fr) 2009-02-05
NL1033743C2 (nl) 2008-10-28

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