WO2008124168A1 - Unité interactive intégrée à un siège, sur un point de vente et pour la transmission de messages commerciaux - Google Patents

Unité interactive intégrée à un siège, sur un point de vente et pour la transmission de messages commerciaux Download PDF

Info

Publication number
WO2008124168A1
WO2008124168A1 PCT/US2008/004594 US2008004594W WO2008124168A1 WO 2008124168 A1 WO2008124168 A1 WO 2008124168A1 US 2008004594 W US2008004594 W US 2008004594W WO 2008124168 A1 WO2008124168 A1 WO 2008124168A1
Authority
WO
WIPO (PCT)
Prior art keywords
terminal
user
venue
service provider
interactive
Prior art date
Application number
PCT/US2008/004594
Other languages
English (en)
Inventor
Paige Hassan
Aidan Gray
Jon Tulk
Gregory Gray
Justin Bedard
Original Assignee
Stadiumhost Corporation
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Stadiumhost Corporation filed Critical Stadiumhost Corporation
Priority to EP08742691A priority Critical patent/EP2160916A1/fr
Priority to CA2683589A priority patent/CA2683589A1/fr
Priority to AU2008236569A priority patent/AU2008236569A1/en
Priority to JP2010503049A priority patent/JP2010524131A/ja
Publication of WO2008124168A1 publication Critical patent/WO2008124168A1/fr

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to an interactive terminal, which can be mounted at a seat, such as in an entertainment venue, that allows a user to make purchases, view ads and instant replays, etc. from the entertainment venue without having to leave his own seat.
  • a system is needed to increase the per seat revenue opportunities by offering greater access to goods and services at sporting events, concerts, family shows, X- games, or the like with reduced out of seat time for the customer.
  • the present invention is directed to a method and system that substantially obviates one or more of the problems due to limitations and disadvantages of the related art.
  • the present invention provides two key professional event requirements, convenience and cost containment, by enabling patrons to increase the amount of food, beverage and merchandise they purchase by reducing the barriers to spending and giving the patrons what they paid for - time to watch the game in person and not on a monitor in a concourse.
  • the present invention provides an interactive terminal connected to a venue service provider, including a display to present information from the venue service provider; an interface to allow the user to interact with the venue service provider via the display; a magnetic stripe, barcode, or radio frequency identification reader; and a mounting mechanism.
  • Another aspect of the invention provides a method of interacting with a venue service provider by a user from an interactive terminal associated with a seat within the venue, including the steps of displaying on the interactive terminal a menu to a user; using a navigation interface on the interactive terminal by the user to select from the menu at least one of the goods and services; transmitting over a network the user's selection to the venue service provider; and delivering the user's selection to the user.
  • Figure 1 is a perspective front view of the interactive terminal of the present invention.
  • Figure 2 is a perspective back view of the interactive terminal of the present invention.
  • Figure 3 is a flow chart illustrating the method of the present invention.
  • Figure 4 is a network diagram illustrating the processing of orders in the method of the present invention.
  • Figure 5 is a perspective front view of the interactive terminal of a second embodiment of the present invention.
  • Fig. 1 is a perspective front view of the interactive terminal of the present invention.
  • the user interface of the terminal has a touch-screen interface 11 used to navigate menus and prompts appearing on a display 12 visible through the touchscreen.
  • the display 12 maybe a flat panel LCD, OLED, plasma or other types of display known to those skilled in the art, which are incorporated herein.
  • the bottom portion of the terminal includes a magnetic stripe, bar code, or radio frequency identification reader 14.
  • the casing of the entire terminal is shown as 13.
  • the terminal may have ear phone access (that also may be wireless access) for audio output to the user (not shown).
  • FIG. 2 is a rear perspective view of the terminal, showing the mounting mechanism 15 by which the terminal can be attached to a mounting post.
  • FIG. 5 is a perspective front view of the interactive terminal of a second embodiment of the present invention.
  • the user interface of the terminal has a right arrow navigational button 511, an up arrow navigational button 512, a left arrow navigational button 513 and a down arrow navigational button 514.
  • the user interface includes a Yes/Accept button 515 and No/Cancel button 516.
  • the user interface may be a keyboard (not shown). Other types of user interfaces will be known to those skilled in the art and are incorporated herein.
  • the navigational buttons (511-516) guide the user's ability to navigate menus and prompts appearing on the display 517.
  • the right portion of the terminal consists of a magnetic stripe, bar code, or radio frequency identification reader 522, ambient light sensor 521 , and solar panel 520 that may be used to power the terminal in conjunction with internal batteries.
  • Located at the bottom of the terminal is a mounting post 518 by which the terminal can be mounted at a venue seat.
  • the casing of the entire terminal is shown as 519.
  • the terminal may have ear phone access (that also may be wireless) for audio output to the user (not shown).
  • the terminal may have a game keypad, which may be wireless (not shown) used to play video games on the terminal and to navigate menus and prompts appearing on the display 12 (Fig. 1).
  • a game keypad which may be wireless (not shown) used to play video games on the terminal and to navigate menus and prompts appearing on the display 12 (Fig. 1).
  • Other types of user interfaces will be known to those skilled in the art and are incorporated herein.
  • the terminal can be used to facilitate consumption of goods and services offered by the stadium or venue.
  • the terminal display 12 (Fig. 1) will display items that can be purchased through the terminal, such as food and beverages, merchandise, and tickets to events. Users utilize the touch-screen 11 (FIG. 1) to make desired selections. Users can place orders for refreshments, merchandise and tickets directly from their seats within the venue and complete the transaction by presenting their credit or debit cards to the magnetic stripe, bar code, or radio frequency identification reader mechanism 14. Of course, other payment methods are within the scope of the present invention, such as the ability to manually input credit card information, the ability to read gift cards or paper tickets, or other magnetic stripe, bar code, or radio frequency identification type of payment. Messaging appears on the display 12 confirming the user's order and transaction details. Additional messages advising the user of the expected wait time for the order to be delivered also are shown on the display 12.
  • the present invention also allows a user access to advertisements, movies, games and the Internet. Integrating advertising images and full motion media present a rich media experience during normal interruption of scheduled event activity (e.g. time-out, TV delay, intermission, etc.). Moreover, a user can use the terminal to enter personal information via the touch-screen 11 (FIG. 1) or navigational buttons (Fig. 5) when responding to advertisements, polls and quizzes displayed on the display 12 (FIG. 1). Therefore, teams and owners can leverage a platform that creates additional revenue at stadiums through the introduction of advertising and marketing delivered directly to the user's seat. The significance of this feature is this ability to capture unique empirical customer data via interactive advertising. Capturing customer information, such as their zip/postal code and/or email address, becomes a highly valuable asset to companies building brand awareness, product support and marketing campaigns.
  • Fig. 4 is a network diagram illustrating the processing of orders in the method of the present invention.
  • the order is placed by the user using a terminal 401. Details about the user's transaction are transmitted over a secure wireless network 402 to the Order Management System represented here by Database Server 404 and Processing Server 403. Alternatively, the network may be wired.
  • the Processing Server 403 confirms order details and product availability via the Database Server 404.
  • the Processing Server 403 submits the payment details to the appropriate payment processing entity via a secure network connection 405.
  • the Processing Server 403 relays the order information to the appropriate fulfillment center: e.g. merchandise location 406, concession kitchen 407 or ticket box office 408 via the local network. Selection of fulfillment center is made based on type of product, inventory availability, proximity to user, and fulfillment wait time.
  • Firewalls 409 and 410 protect the security of the networks. Other methods of implementing order management systems are known to those skilled in the art and are incorporated herein.
  • Fig. 3 is a flow chart illustrating the method of the present invention.
  • terminal display 12 displays items that can be purchased through the terminal, such as food and beverages, merchandise, and tickets to events.
  • the user utilizes the touch-screen 11 (FIG. 1) or navigational buttons (Fig. 5) to make desired selections of concessions, merchandise and/or tickets for upcoming events.
  • terminal display 12 (FIG. 1) displays the order and requests confirmation from the user, which is shown at step 304. If the user selects "OK," the user completes the transaction by presenting their credit or debit card to the magnetic stripe, bar code, or radio frequency identification reader mechanism 14 at step 305.
  • the user may make payment by presenting a bar-coded ticket or card that represents stored value.
  • Other methods of making the payments are known to those skilled in the art and are incorporated herein.
  • Details about the user's transaction are transmitted over a secure network (which may be wireless) and relayed to the appropriate distribution center at step 306.
  • display 12 (FIG. 1) displays a confirmation of the user's order and transaction details, and at step 308 the user's purchase is physically delivered. Delivery may be made by a concessionaire bringing food or other merchandise to the user at the seat. Delivery of merchandise or tickets may be made to the user's home, via a "will call" pickup location, or by other common delivery methods.
  • terminal display 12 displays electronic items that can be purchased through the terminal, such as Internet access, e-mail access, games, and movies that can be seen while sitting at the terminal.
  • the user can purchase these electronic goods in a similar manner, i.e., by using the touch-screen 11 (FIG. 1) or navigational buttons (Fig. 5) to make desired selections and presenting their credit or debit card to the magnetic stripe, bar code, or radio frequency reader mechanism 14. Delivery of these goods will be directly at the terminal display.
  • the present invention also allows a user to view the actual venue event taking place, with access to player statistics, standings, instant replays, and reverse angle views at the terminal.

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Engineering & Computer Science (AREA)
  • General Business, Economics & Management (AREA)
  • Physics & Mathematics (AREA)
  • Marketing (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Cash Registers Or Receiving Machines (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

La présente invention concerne un procédé et un dispositif permettant une interaction entre un utilisateur et un fournisseur de services sur un lieu de réunion. Un terminal interactif comprend un affichage d'informations provenant du fournisseur de services du lieu de réunion et d'informations provenant d'un utilisateur et destinées au fournisseur de services du lieu de réunion, une interface permettant à l'utilisateur de dialoguer avec le fournisseur de services du lieu de réunion par l'intermédiaire de l'affichage; une piste magnétique, un code-barres ou un lecteur d'identification par radiofréquence; et un mécanisme de montage.
PCT/US2008/004594 2007-04-10 2008-04-10 Unité interactive intégrée à un siège, sur un point de vente et pour la transmission de messages commerciaux WO2008124168A1 (fr)

Priority Applications (4)

Application Number Priority Date Filing Date Title
EP08742691A EP2160916A1 (fr) 2007-04-10 2008-04-10 Unité interactive intégrée à un siège, sur un point de vente et pour la transmission de messages commerciaux
CA2683589A CA2683589A1 (fr) 2007-04-10 2008-04-10 Unite interactive integree a un siege, sur un point de vente et pour la transmission de messages commerciaux
AU2008236569A AU2008236569A1 (en) 2007-04-10 2008-04-10 Interactive -in-seat, point-of-sale and marketing message delivery unit
JP2010503049A JP2010524131A (ja) 2007-04-10 2008-04-10 座席内でのｐｏｓと販売メッセージの対話型配信ユニット

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US91093207P 2007-04-10 2007-04-10
US60/910,932 2007-04-10

Publications (1)

Publication Number Publication Date
WO2008124168A1 true WO2008124168A1 (fr) 2008-10-16

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2008/004594 WO2008124168A1 (fr) 2007-04-10 2008-04-10 Unité interactive intégrée à un siège, sur un point de vente et pour la transmission de messages commerciaux

Country Status (5)

Country Link
EP (1) EP2160916A1 (fr)
JP (1) JP2010524131A (fr)
AU (1) AU2008236569A1 (fr)
CA (1) CA2683589A1 (fr)
WO (1) WO2008124168A1 (fr)

Cited By (16)

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US20130179201A1 (en) * 2012-01-06 2013-07-11 Visa International Service Association Systems and methods to optimize media presentations to a seated audience
US9319838B1 (en) 2014-07-11 2016-04-19 ProSports Technologies, LLC Event application
US9471926B2 (en) 2010-04-23 2016-10-18 Visa U.S.A. Inc. Systems and methods to provide offers to travelers
US9760905B2 (en) 2010-08-02 2017-09-12 Visa International Service Association Systems and methods to optimize media presentations using a camera
US9870585B2 (en) 2014-07-11 2018-01-16 ProSports Technologies, LLC Interactive seat beacon with customization
US10360627B2 (en) 2012-12-13 2019-07-23 Visa International Service Association Systems and methods to provide account features via web based user interfaces
US11106753B1 (en) 2020-04-27 2021-08-31 Digital Seat Media, Inc. Method and system for digital record verification
US11182768B2 (en) 2019-03-06 2021-11-23 Digital Seat Media, Inc. System and method for location-based individualized content and mobile wallet offers
US11206432B1 (en) 2017-06-07 2021-12-21 Digital Seat Media, Inc. System and method for providing synchronized interactive multimedia content to mobile devices based on geolocation of a vehicle
US11475409B2 (en) 2017-06-07 2022-10-18 Digital Seat Media, Inc. Method and system for digital record verification
US11481807B2 (en) 2020-04-27 2022-10-25 Digital Seat Media, Inc. Delivery of dynamic content based upon predetermined thresholds
US11488273B2 (en) 2020-04-27 2022-11-01 Digital Seat Media, Inc. System and platform for engaging educational institutions and stakeholders
US11494737B2 (en) 2020-04-27 2022-11-08 Digital Seat Media, Inc. Interactive and dynamic digital event program
US11657337B2 (en) 2020-04-27 2023-05-23 Digital Seat Media, Inc. System and method for exchanging tickets via a machine-readable code
US11688029B2 (en) 2021-04-27 2023-06-27 Digital Seat Media, Inc. Wagering platforms and access derived from machine-readable codes
US12008672B2 (en) 2022-04-26 2024-06-11 Digital Seat Media, Inc. Systems and methods for delivering augmented reality content

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9078523B2 (en) * 2008-10-11 2015-07-14 D-Box Technologies Inc. Electronic display for vibro-kinetic platform

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US6609103B1 (en) * 1998-07-20 2003-08-19 Usa Technologies, Inc. Electronic commerce terminal for facilitating incentive-based purchasing on transportation vehicles
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US6208976B1 (en) * 1995-06-16 2001-03-27 Seiko Epson Corporation Order management system with automatic menu updating
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Cited By (33)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9471926B2 (en) 2010-04-23 2016-10-18 Visa U.S.A. Inc. Systems and methods to provide offers to travelers
US10089630B2 (en) 2010-04-23 2018-10-02 Visa U.S.A. Inc. Systems and methods to provide offers to travelers
US10430823B2 (en) 2010-08-02 2019-10-01 Visa International Service Association Systems and methods to optimize media presentations using a camera
US9760905B2 (en) 2010-08-02 2017-09-12 Visa International Service Association Systems and methods to optimize media presentations using a camera
US20130179201A1 (en) * 2012-01-06 2013-07-11 Visa International Service Association Systems and methods to optimize media presentations to a seated audience
US11900449B2 (en) 2012-12-13 2024-02-13 Visa International Service Association Systems and methods to provide account features via web based user interfaces
US10360627B2 (en) 2012-12-13 2019-07-23 Visa International Service Association Systems and methods to provide account features via web based user interfaces
US11132744B2 (en) 2012-12-13 2021-09-28 Visa International Service Association Systems and methods to provide account features via web based user interfaces
US9870585B2 (en) 2014-07-11 2018-01-16 ProSports Technologies, LLC Interactive seat beacon with customization
US9319838B1 (en) 2014-07-11 2016-04-19 ProSports Technologies, LLC Event application
US9659102B1 (en) 2014-07-11 2017-05-23 ProSports Technologies, LLC Event application
US11972396B2 (en) 2017-06-07 2024-04-30 Digital Seat Media, Inc. Method and system for digital record verification
US11206432B1 (en) 2017-06-07 2021-12-21 Digital Seat Media, Inc. System and method for providing synchronized interactive multimedia content to mobile devices based on geolocation of a vehicle
US11570485B2 (en) 2017-06-07 2023-01-31 Digital Seat Media, Inc. System and method for providing synchronized interactive multimedia content to mobile devices based on geolocation of a vehicle
US11475409B2 (en) 2017-06-07 2022-10-18 Digital Seat Media, Inc. Method and system for digital record verification
US11182768B2 (en) 2019-03-06 2021-11-23 Digital Seat Media, Inc. System and method for location-based individualized content and mobile wallet offers
US11769140B2 (en) 2019-03-06 2023-09-26 Digital Seat Media, Inc. System and method for location-based individualized content and mobile wallet offers
US11468138B2 (en) 2020-04-27 2022-10-11 Digital Seat Media, Inc. Method and system for digital record verification
US11853378B2 (en) 2020-04-27 2023-12-26 Digital Seat Media, Inc. Method and system for digital record verification
US11488273B2 (en) 2020-04-27 2022-11-01 Digital Seat Media, Inc. System and platform for engaging educational institutions and stakeholders
US11494737B2 (en) 2020-04-27 2022-11-08 Digital Seat Media, Inc. Interactive and dynamic digital event program
US11461426B2 (en) 2020-04-27 2022-10-04 Digital Seat Media, Inc. Method and system for digital record verification
US11657337B2 (en) 2020-04-27 2023-05-23 Digital Seat Media, Inc. System and method for exchanging tickets via a machine-readable code
US11675863B2 (en) 2020-04-27 2023-06-13 Digital Seat Media, Inc. Method and system for digital record verification
US11106753B1 (en) 2020-04-27 2021-08-31 Digital Seat Media, Inc. Method and system for digital record verification
US11461425B2 (en) 2020-04-27 2022-10-04 Digital Seat Media, Inc. Method and system for digital record verification
US11816597B2 (en) 2020-04-27 2023-11-14 Digital Seat Media, Inc. Interactive and dynamic digital event program
US11481807B2 (en) 2020-04-27 2022-10-25 Digital Seat Media, Inc. Delivery of dynamic content based upon predetermined thresholds
US11853379B2 (en) 2020-04-27 2023-12-26 Digital Seat Media, Inc. Method and system for digital record verification
US11263282B2 (en) 2020-04-27 2022-03-01 Digital Seat Media, Inc. Method and system for digital record verification
US11908031B2 (en) 2020-04-27 2024-02-20 Digital Seat Media, Inc. System and platform for engaging educational institutions and stakeholders
US11688029B2 (en) 2021-04-27 2023-06-27 Digital Seat Media, Inc. Wagering platforms and access derived from machine-readable codes
US12008672B2 (en) 2022-04-26 2024-06-11 Digital Seat Media, Inc. Systems and methods for delivering augmented reality content

Also Published As

Publication number Publication date
EP2160916A1 (fr) 2010-03-10
JP2010524131A (ja) 2010-07-15
AU2008236569A1 (en) 2008-10-16
CA2683589A1 (fr) 2008-10-16

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