WO2007047310A3 - System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements - Google Patents

System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements Download PDF

Info

Publication number
WO2007047310A3
WO2007047310A3 PCT/US2006/039743 US2006039743W WO2007047310A3 WO 2007047310 A3 WO2007047310 A3 WO 2007047310A3 US 2006039743 W US2006039743 W US 2006039743W WO 2007047310 A3 WO2007047310 A3 WO 2007047310A3
Authority
WO
WIPO (PCT)
Prior art keywords
data
user
reversible
users
leasing
Prior art date
Application number
PCT/US2006/039743
Other languages
French (fr)
Other versions
WO2007047310A2 (en
Inventor
Adam Marsh
Bowen Dwelle
Original Assignee
Prefpass Inc
Adam Marsh
Bowen Dwelle
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Prefpass Inc, Adam Marsh, Bowen Dwelle filed Critical Prefpass Inc
Priority to US12/090,236 priority Critical patent/US20090150238A1/en
Publication of WO2007047310A2 publication Critical patent/WO2007047310A2/en
Publication of WO2007047310A3 publication Critical patent/WO2007047310A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0645—Rental transactions; Leasing transactions

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

A system and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements includes: (a) helping users gather and manage data representing their interests (404); (b) distilling this data to a condensed and anonymous form (434); (c) making it easy to review, edit, and add to this data; (d) providing a simple way for sites to ask for this data (414); (e) enabling users to grant reversible access to a site with one click (432); (f) providing sites with multiple ways to access and use this data once the user has granted access (424) and (g) motivating the user to keep their data accurate and up-to-date (403). In this manner, Internet users can lease data to web sites in a way that is convenient, secure, and under user control, respecting the user desire for transparency and privacy, and avoiding the complexity and trust issues experienced by both users and web sites when utilizing identity management systems.
PCT/US2006/039743 2005-10-12 2006-10-11 System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements WO2007047310A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
US12/090,236 US20090150238A1 (en) 2005-10-12 2006-10-11 System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US72649305P 2005-10-12 2005-10-12
US60/726,493 2005-10-12

Publications (2)

Publication Number Publication Date
WO2007047310A2 WO2007047310A2 (en) 2007-04-26
WO2007047310A3 true WO2007047310A3 (en) 2007-08-16

Family

ID=37963061

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2006/039743 WO2007047310A2 (en) 2005-10-12 2006-10-11 System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements

Country Status (2)

Country Link
US (1) US20090150238A1 (en)
WO (1) WO2007047310A2 (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9226019B2 (en) 2008-06-02 2015-12-29 Intent IQ, LLC Targeted television advertisements selected on the basis of an online user profile and presented with television programs or channels related to that profile
US9571865B2 (en) 2013-01-30 2017-02-14 Almondnet, Inc. User control of replacement television advertisements inserted by a smart television

Families Citing this family (87)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7451113B1 (en) 2003-03-21 2008-11-11 Mighty Net, Inc. Card management system and method
US8175889B1 (en) 2005-04-06 2012-05-08 Experian Information Solutions, Inc. Systems and methods for tracking changes of address based on service disconnect/connect data
US7747745B2 (en) * 2006-06-16 2010-06-29 Almondnet, Inc. Media properties selection method and system based on expected profit from profile-based ad delivery
WO2008042853A2 (en) * 2006-10-02 2008-04-10 Russel Robert Ii Heiser Personalized consumer advertising placement
US8533049B2 (en) 2006-10-25 2013-09-10 Microsoft Corporation Value add broker for federated advertising exchange
US8788343B2 (en) 2006-10-25 2014-07-22 Microsoft Corporation Price determination and inventory allocation based on spot and futures markets in future site channels for online advertising
US8589233B2 (en) 2006-10-25 2013-11-19 Microsoft Corporation Arbitrage broker for online advertising exchange
US7698166B2 (en) 2006-10-25 2010-04-13 Microsoft Corporation Import/export tax to deal with ad trade deficits
US8285656B1 (en) 2007-03-30 2012-10-09 Consumerinfo.Com, Inc. Systems and methods for data verification
US9965764B2 (en) * 2007-05-23 2018-05-08 Excalibur Ip, Llc Methods of processing and segmenting web usage information
US9596317B2 (en) 2007-07-07 2017-03-14 Qualcomm Incorporated Method and system for delivery of targeted information based on a user profile in a mobile communication device
US9392074B2 (en) 2007-07-07 2016-07-12 Qualcomm Incorporated User profile generation architecture for mobile content-message targeting
US7958228B2 (en) * 2007-07-11 2011-06-07 Yahoo! Inc. Behavioral predictions based on network activity locations
US20090086963A1 (en) * 2007-09-28 2009-04-02 Matson Systems, Inc. Systems and Methods for Protecting the Anonymity of Entities
US20090089293A1 (en) * 2007-09-28 2009-04-02 Bccg Ventures, Llc Selfish data browsing
US11120471B2 (en) 2013-10-18 2021-09-14 Segmint Inc. Method and system for targeted content placement
US8234159B2 (en) 2008-03-17 2012-07-31 Segmint Inc. Method and system for targeted content placement
US8312033B1 (en) 2008-06-26 2012-11-13 Experian Marketing Solutions, Inc. Systems and methods for providing an integrated identifier
US7912900B1 (en) 2008-07-24 2011-03-22 Apex Learning, Inc. System and method for providing education-related alerts in an online learning environment
US9256904B1 (en) 2008-08-14 2016-02-09 Experian Information Solutions, Inc. Multi-bureau credit file freeze and unfreeze
WO2010132492A2 (en) 2009-05-11 2010-11-18 Experian Marketing Solutions, Inc. Systems and methods for providing anonymized user profile data
US20110246306A1 (en) * 2010-01-29 2011-10-06 Bank Of America Corporation Mobile location tracking integrated merchant offer program and customer shopping
US20110191150A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Mobile integrated merchant offer program and customer shopping using product level information
US20110191184A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Mobile location integrated merchant offer program and customer shopping
US20110191157A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Integrated merchant offer program and customer shopping
US20110191173A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Offer determination and settlement for integrated merchant offer program and customer shopping
US20110191181A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Wish list for integrated merchant offer program and customer shopping
US20110191180A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Search analyzer system for integrated merchant offer program and customer shopping
US9652802B1 (en) 2010-03-24 2017-05-16 Consumerinfo.Com, Inc. Indirect monitoring and reporting of a user's credit data
US8744956B1 (en) 2010-07-01 2014-06-03 Experian Information Solutions, Inc. Systems and methods for permission arbitrated transaction services
US8931058B2 (en) 2010-07-01 2015-01-06 Experian Information Solutions, Inc. Systems and methods for permission arbitrated transaction services
US9152727B1 (en) 2010-08-23 2015-10-06 Experian Marketing Solutions, Inc. Systems and methods for processing consumer information for targeted marketing applications
US20120054680A1 (en) * 2010-09-01 2012-03-01 Google Inc. User control of user-related data
US8930262B1 (en) 2010-11-02 2015-01-06 Experian Technology Ltd. Systems and methods of assisted strategy design
US8484186B1 (en) 2010-11-12 2013-07-09 Consumerinfo.Com, Inc. Personalized people finder
US9147042B1 (en) 2010-11-22 2015-09-29 Experian Information Solutions, Inc. Systems and methods for data verification
US9558519B1 (en) 2011-04-29 2017-01-31 Consumerinfo.Com, Inc. Exposing reporting cycle information
US9607336B1 (en) 2011-06-16 2017-03-28 Consumerinfo.Com, Inc. Providing credit inquiry alerts
US9106691B1 (en) 2011-09-16 2015-08-11 Consumerinfo.Com, Inc. Systems and methods of identity protection and management
US11030562B1 (en) 2011-10-31 2021-06-08 Consumerinfo.Com, Inc. Pre-data breach monitoring
US9009258B2 (en) 2012-03-06 2015-04-14 Google Inc. Providing content to a user across multiple devices
US9881301B2 (en) 2012-04-27 2018-01-30 Google Llc Conversion tracking of a user across multiple devices
US8688984B2 (en) 2012-04-27 2014-04-01 Google Inc. Providing content to a user across multiple devices
US8892685B1 (en) 2012-04-27 2014-11-18 Google Inc. Quality score of content for a user associated with multiple devices
US8966043B2 (en) 2012-04-27 2015-02-24 Google Inc. Frequency capping of content across multiple devices
US9514446B1 (en) 2012-04-27 2016-12-06 Google Inc. Remarketing content to a user associated with multiple devices
US8978158B2 (en) 2012-04-27 2015-03-10 Google Inc. Privacy management across multiple devices
US9258279B1 (en) 2012-04-27 2016-02-09 Google Inc. Bookmarking content for users associated with multiple devices
US8856894B1 (en) 2012-11-28 2014-10-07 Consumerinfo.Com, Inc. Always on authentication
US10255598B1 (en) 2012-12-06 2019-04-09 Consumerinfo.Com, Inc. Credit card account data extraction
US9697263B1 (en) 2013-03-04 2017-07-04 Experian Information Solutions, Inc. Consumer data request fulfillment system
US8799053B1 (en) 2013-03-13 2014-08-05 Paul R. Goldberg Secure consumer data exchange method, apparatus, and system therfor
US11120467B2 (en) * 2013-03-13 2021-09-14 Adobe Inc. Systems and methods for predicting and pricing of gross rating point scores by modeling viewer data
US10878448B1 (en) 2013-03-13 2020-12-29 Adobe Inc. Using a PID controller engine for controlling the pace of an online campaign in realtime
US11010794B2 (en) 2013-03-13 2021-05-18 Adobe Inc. Methods for viewer modeling and bidding in an online advertising campaign
US10664936B2 (en) 2013-03-15 2020-05-26 Csidentity Corporation Authentication systems and methods for on-demand products
US9633322B1 (en) 2013-03-15 2017-04-25 Consumerinfo.Com, Inc. Adjustment of knowledge-based authentication
US9721147B1 (en) 2013-05-23 2017-08-01 Consumerinfo.Com, Inc. Digital identity
US10102536B1 (en) 2013-11-15 2018-10-16 Experian Information Solutions, Inc. Micro-geographic aggregation system
US9529851B1 (en) 2013-12-02 2016-12-27 Experian Information Solutions, Inc. Server architecture for electronic data quality processing
US10262362B1 (en) 2014-02-14 2019-04-16 Experian Information Solutions, Inc. Automatic generation of code for attributes
ES2800900T3 (en) * 2014-03-31 2021-01-05 Deutsche Telekom Ag Method and system to protect and / or anonymize the user identity and / or user data of a subscriber of a data protection service, mobile communication network, program and computer program product
US10373240B1 (en) 2014-04-25 2019-08-06 Csidentity Corporation Systems, methods and computer-program products for eligibility verification
US10460098B1 (en) 2014-08-20 2019-10-29 Google Llc Linking devices using encrypted account identifiers
US10453100B2 (en) 2014-08-26 2019-10-22 Adobe Inc. Real-time bidding system and methods thereof for achieving optimum cost per engagement
GB2534913B (en) * 2015-02-05 2021-08-11 Fujitsu Ltd System, method, and program for storing and controlling access to data representing personal behaviour
US10757154B1 (en) 2015-11-24 2020-08-25 Experian Information Solutions, Inc. Real-time event-based notification system
US10039113B2 (en) 2016-03-28 2018-07-31 Bank Of America Corporation Intelligent resource procurement system based on physical proximity to related resources
US10080132B2 (en) 2016-03-28 2018-09-18 Bank Of America Corporation System for adaptation of multiple digital signatures in a distributed network
US10135817B2 (en) 2016-03-28 2018-11-20 Bank Of America Corporation Enhancing authentication and source of proof through a dynamically updatable biometrics database
US9743272B1 (en) 2016-03-28 2017-08-22 Bank Of America Corporation Security implementation for resource distribution
US9507984B1 (en) 2016-03-28 2016-11-29 Bank Of America Corporation Resource tag generation and deployment for resource valuation and distribution
US10038607B2 (en) 2016-06-17 2018-07-31 Bank Of America Corporation System for aggregated machine-initiated resource distribution
US10796253B2 (en) 2016-06-17 2020-10-06 Bank Of America Corporation System for resource use allocation and distribution
US10103936B2 (en) 2016-06-21 2018-10-16 Bank Of America Corporation Computerized resource reallocation system for transferring resource blocks based on custodian event
US10334462B2 (en) 2016-06-23 2019-06-25 Bank Of America Corporation Predictive analytics for resource development based on information communicated from inter-related communication devices
US10439913B2 (en) 2016-07-01 2019-10-08 Bank Of America Corporation Dynamic replacement and upgrade of existing resources based on resource utilization
US10127400B2 (en) 2016-09-26 2018-11-13 Bank Of America Corporation Control device for aggregation and distribution of machine-initiated resource distribution
US11126971B1 (en) * 2016-12-12 2021-09-21 Jpmorgan Chase Bank, N.A. Systems and methods for privacy-preserving enablement of connections within organizations
CN110383319B (en) 2017-01-31 2023-05-26 益百利信息解决方案公司 Large scale heterogeneous data ingestion and user resolution
US10735183B1 (en) 2017-06-30 2020-08-04 Experian Information Solutions, Inc. Symmetric encryption for private smart contracts among multiple parties in a private peer-to-peer network
US10911234B2 (en) 2018-06-22 2021-02-02 Experian Information Solutions, Inc. System and method for a token gateway environment
US10963434B1 (en) 2018-09-07 2021-03-30 Experian Information Solutions, Inc. Data architecture for supporting multiple search models
US11620403B2 (en) 2019-01-11 2023-04-04 Experian Information Solutions, Inc. Systems and methods for secure data aggregation and computation
GB2581504A (en) * 2019-02-20 2020-08-26 Smartpipe Tech Ltd Processing data in a network
US11941065B1 (en) 2019-09-13 2024-03-26 Experian Information Solutions, Inc. Single identifier platform for storing entity data
US11880377B1 (en) 2021-03-26 2024-01-23 Experian Information Solutions, Inc. Systems and methods for entity resolution

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020055912A1 (en) * 2000-10-20 2002-05-09 Byron Buck Network and method for facilitating on-line privacy

Family Cites Families (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7213032B2 (en) * 2000-07-06 2007-05-01 Protigen, Inc. System and method for anonymous transaction in a data network and classification of individuals without knowing their real identity

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020055912A1 (en) * 2000-10-20 2002-05-09 Byron Buck Network and method for facilitating on-line privacy

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9226019B2 (en) 2008-06-02 2015-12-29 Intent IQ, LLC Targeted television advertisements selected on the basis of an online user profile and presented with television programs or channels related to that profile
US9571865B2 (en) 2013-01-30 2017-02-14 Almondnet, Inc. User control of replacement television advertisements inserted by a smart television

Also Published As

Publication number Publication date
US20090150238A1 (en) 2009-06-11
WO2007047310A2 (en) 2007-04-26

Similar Documents

Publication Publication Date Title
WO2007047310A3 (en) System and method for the reversible leasing of anonymous user data in exchange for personalized content including targeted advertisements
Karatepe Does job embeddedness mediate the effects of coworker and family support on creative performance? An empirical study in the hotel industry
US7885951B1 (en) Method for embedding a media hotspot within a digital media file
WO2006133218A3 (en) Asp for web analytics including a real-time segmentation workbench
WO2007127159A3 (en) Internet advertising method and system
WO2006078603A3 (en) Accessing electronic tickets by paper-based travel service provider
Li Knowledge management, sharing and creation in developing countries’ banking industries
WO2009087613A3 (en) Privacy-protecting consumer profiling and recommendation
Hogan et al. Social networking and scientific communication: A paradoxical return to Mertonian roots?
GB2466746A (en) Computer implemented system for self-managed incentive program
Reichardt Nonequivalent group design
Eibl et al. Framework for Open Government Data platforms
CN108205547A (en) A kind of operation flow operating method of medical service net system
Wolff Methods, case study
Rogers et al. Understanding the dynamics of patient systems of implementation: a mixed methods study
Kidd et al. After the Event: Perceptions of Change and Issues of Perceived Fairness in Dalmarnock, Glasgow: Report of a Qualitative Study With Residents in the Host Community, Two Years After the Commonwealth Games
Clarke Strauss, Anselm L.(1916–1996)
Woo et al. Po‐Poster‐36: Using the internet for real‐time medical physics education
Craypo et al. Evaluating youth engagement and leadership in a multi‐site initiative to change community food and physical activity environments
Greiner et al. Identifying the transverse tarsal joint (s) of the foot
Greiner Terms that move us: Striding through the intersection of anatomy and biomechanics
Hansen et al. Using SOAP notes to clean up small‐group discussion in a Medical Physiology course
James Clinical Health Psychology Institute: Integrating clinical health psychology into primary care settings
SOTO et al. Multimodal learning styles are preferred by students of dental physiology
Swartz et al. New research on psychiatric advance directives

Legal Events

Date Code Title Description
121 Ep: the epo has been informed by wipo that ep was designated in this application
NENP Non-entry into the national phase

Ref country code: DE

122 Ep: pct application non-entry in european phase

Ref document number: 06816726

Country of ref document: EP

Kind code of ref document: A2

WWE Wipo information: entry into national phase

Ref document number: 12090236

Country of ref document: US

32PN Ep: public notification in the ep bulletin as address of the adressee cannot be established

Free format text: COMMUNICATION UNDER RULE 112(1) EPC, EPO FORM 1205A DATED 07/11/08.

122 Ep: pct application non-entry in european phase

Ref document number: 06816726

Country of ref document: EP

Kind code of ref document: A2