US2061309A - Advertising device - Google Patents

Advertising device Download PDF

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Publication number
US2061309A
US2061309A US62012A US6201236A US2061309A US 2061309 A US2061309 A US 2061309A US 62012 A US62012 A US 62012A US 6201236 A US6201236 A US 6201236A US 2061309 A US2061309 A US 2061309A
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US
United States
Prior art keywords
transparent material
face
advertising
card
lines
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
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US62012A
Inventor
Elmore L King
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Individual
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Individual
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Priority to US62012A priority Critical patent/US2061309A/en
Application granted granted Critical
Publication of US2061309A publication Critical patent/US2061309A/en
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Expired - Lifetime legal-status Critical Current

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    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/12—Advertising or display means not otherwise provided for using special optical effects
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for

Definitions

  • the object of the invention is to provide an advertising device which is very attractive in appearance and economical and simple in construction.
  • Another object of the invention is to provide a new and novel display or advertising media for attracting the eye of the public and causing them to look the second time at same in that it produces an animate illusionary effect on the eye of an observer.
  • Fig. 1 is a perspective view showing my invention.
  • Fig. 2 is a cross section on the line 2-2 of Fig. 1.
  • Fig. 3 is a perspective view of a back plate showing a diagonally lined background
  • Fig. 4 is a front view showing a modification of the face plate.
  • a supporting frame, or face plate I having an opening 2, and on the back of frame I covering the opening 2 is a sheet of transparent material 3.
  • a sheet of transparent material 3 On the face of the transparent material 3 are lithographed irregular or wavy lines 4, and an ornamented figure or advertising design 4 Attached to the back of frame l is a pocket 5 in which is placed a background or plate 6 with diagonally disposed lines or cross hatching thereon.
  • frame I On the bottom and rear portion of frame I, is a standard or easel frame I which acts as a support for the structure.
  • frame I In Figure 4, I have shown strips 8 integral with face plate I.
  • a device of the character described comprising a supporting face member provided with an aperture, a sheet of transparent material having lithographed thereon an ornamented design and a series of vertically disposed irregular lines, a housing mounted on the back of said face member, a background with angular lines discernible through the lined transparent material, and-the printed advertisement of an article indicated on the face of said supporting member.
  • a device of the character described comprising a face supporting and advertising card member having centrally formed therein an aperture, a sheet of transparent material mounted on the underside of said card member spanning said aperture and having lithographed thereon an ornamental design and a series of irregularly disposed lines, a housing mounted on the back of said card member to give depth to the structure through said aperture, and a crosshatched background card mounted in said housing and discernible through said transparent material, the interposition of the varying interlineations on said transparent material and said background card effecting an illusionary animation of the designations employed as advertising data thereon.
  • a device of the character described comprising a face card provided with a centrally disposed aperture, a sheet of transparent material mounted on the underside of said face card across said aperture, a housing mounted on and spaced away from the back of said face card to effect depth behind said transparent material, an ornamentation and a series of waving interlineations designated on said sheet of transparent material, a background card member having indicated thereon lines disposed on a diagonal plane with relation to the waving lines on said transparent material and discernible through said transparent material and the ornamentation thereon arranged to produce an illusionary animated effect upon an observer thereof.

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Credit Cards Or The Like (AREA)

Description

Nov. 17, 1936. E. L. KING ADVERTISING DEVICE Filed Feb. 5, 1936 Fig -1.-
WHEAT BREAKFAST IRWPLE Q iOG HULEWHEAT-READY TO SERVE INVENTOR ELMQRE. L. Kwq
BY- J TTORNEY Patented Nov. 17, 1936 UNITED STATES PATENT OFFICE ADVERTISING DEVICE Elmore L. King, New York, N. Y. Application February 3, 1936, Serial No. 62,012 3 Claims. (01. 40-137) The invention relates to improvements in display and advertising devices.
The object of the invention is to provide an advertising device which is very attractive in appearance and economical and simple in construction.
Another object of the invention is to provide a new and novel display or advertising media for attracting the eye of the public and causing them to look the second time at same in that it produces an animate illusionary effect on the eye of an observer.
The invention also consists in certain other features of construction and in the combination and arrangement of the several parts, to be hereinafter fully described, illustrated in the accompanying drawing and specifically pointed out in the appended claims.
Fig. 1 is a perspective view showing my invention.
Fig. 2 is a cross section on the line 2-2 of Fig. 1.
Fig. 3 is a perspective view of a back plate showing a diagonally lined background, and
Fig. 4 is a front view showing a modification of the face plate.
In the drawing I have shown a supporting frame, or face plate I, having an opening 2, and on the back of frame I covering the opening 2 is a sheet of transparent material 3. On the face of the transparent material 3 are lithographed irregular or wavy lines 4, and an ornamented figure or advertising design 4 Attached to the back of frame l is a pocket 5 in which is placed a background or plate 6 with diagonally disposed lines or cross hatching thereon.
With this combination a passerby or observer gets a moving or animate effect which is new and very attractive to the eye.
On the bottom and rear portion of frame I, is a standard or easel frame I which acts as a support for the structure. In Figure 4, I have shown strips 8 integral with face plate I.
What I claim and desire to secure by Letters Patent of the United States is:
l. A device of the character described comprising a supporting face member provided with an aperture, a sheet of transparent material having lithographed thereon an ornamented design and a series of vertically disposed irregular lines, a housing mounted on the back of said face member, a background with angular lines discernible through the lined transparent material, and-the printed advertisement of an article indicated on the face of said supporting member.
2. A device of the character described comprising a face supporting and advertising card member having centrally formed therein an aperture, a sheet of transparent material mounted on the underside of said card member spanning said aperture and having lithographed thereon an ornamental design and a series of irregularly disposed lines, a housing mounted on the back of said card member to give depth to the structure through said aperture, and a crosshatched background card mounted in said housing and discernible through said transparent material, the interposition of the varying interlineations on said transparent material and said background card effecting an illusionary animation of the designations employed as advertising data thereon.
3. A device of the character described comprising a face card provided with a centrally disposed aperture, a sheet of transparent material mounted on the underside of said face card across said aperture, a housing mounted on and spaced away from the back of said face card to effect depth behind said transparent material, an ornamentation and a series of waving interlineations designated on said sheet of transparent material, a background card member having indicated thereon lines disposed on a diagonal plane with relation to the waving lines on said transparent material and discernible through said transparent material and the ornamentation thereon arranged to produce an illusionary animated effect upon an observer thereof.
ELMORE L. KING.
US62012A 1936-02-03 1936-02-03 Advertising device Expired - Lifetime US2061309A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
US62012A US2061309A (en) 1936-02-03 1936-02-03 Advertising device

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US62012A US2061309A (en) 1936-02-03 1936-02-03 Advertising device

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US2061309A true US2061309A (en) 1936-11-17

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US62012A Expired - Lifetime US2061309A (en) 1936-02-03 1936-02-03 Advertising device

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US2482947A (en) * 1948-07-12 1949-09-27 Swarbrick John Display device
US2624142A (en) * 1949-06-07 1953-01-06 James E Sayre Advertising display device
US2850825A (en) * 1952-10-07 1958-09-09 Paul R Grants Display sign
US2917854A (en) * 1956-01-12 1959-12-22 Swarbrick John Display device
US4709495A (en) * 1982-08-06 1987-12-01 Kendrick Buckwalter Separator means for framelike devices

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US2482947A (en) * 1948-07-12 1949-09-27 Swarbrick John Display device
US2624142A (en) * 1949-06-07 1953-01-06 James E Sayre Advertising display device
US2850825A (en) * 1952-10-07 1958-09-09 Paul R Grants Display sign
US2917854A (en) * 1956-01-12 1959-12-22 Swarbrick John Display device
US4709495A (en) * 1982-08-06 1987-12-01 Kendrick Buckwalter Separator means for framelike devices

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