US20090230010A1 - Removable sampler - Google Patents

Removable sampler Download PDF

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Publication number
US20090230010A1
US20090230010A1 US12/387,988 US38798809A US2009230010A1 US 20090230010 A1 US20090230010 A1 US 20090230010A1 US 38798809 A US38798809 A US 38798809A US 2009230010 A1 US2009230010 A1 US 2009230010A1
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US
United States
Prior art keywords
sampler
backer
perforations
tabs
removable
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
US12/387,988
Inventor
Sven Dobler
Dale Beal
Vincent Penna
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to US12/387,988 priority Critical patent/US20090230010A1/en
Publication of US20090230010A1 publication Critical patent/US20090230010A1/en
Priority to US12/807,523 priority patent/US20110000810A1/en
Abandoned legal-status Critical Current

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Classifications

    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F5/00Means for displaying samples
    • G09F5/04Cards of samples; Books of samples

Definitions

  • This removable sampler relates to mail pieces in general and more specifically to an improved cosmetic sample upon a card.
  • a unique aspect of the present removable sampler is a perforated sampler that detaches from the card.
  • perfume purveyors send samples by mail directly, or in magazines targeted to consumers. Using the mail invokes the jurisdiction of the U.S. Postal Service and other mailing authorities.
  • the U.S. Postal Service has various and multiple guidelines that regulate, limit, and prescribe sampling items in the mails. Sampling items when included in mail must keep the mail piece within bulk postage rate criteria, direct mail rules, and magazine regulations.
  • the present art overcomes the limitations of the prior art. That is, in the art of the present invention, a removable sampler, installs integrally with a backer and detaches readily by a consumer without incurring increased postal rates.
  • the present invention overcomes the difficulties of installation, binding, and detaching of samplers along with the additional postal fees encountered in mailing.
  • the removable sampler readily attaches to a card and then separates from the card after a journey through the mail.
  • the removable sampler has a backer with one or more glue strips, and a sampler with one or more perforations and one or more tabs attached to the glue strips but detaching from the perforation by a consumer.
  • the present invention incorporates a perforated tab on the top and bottom ends of the sampler. The tabs affix permanently to the backer as in a carrier card or magazine page. Upon lifting the sampler, the sampler separates and detaches along lines of perforations. A portion of the sampler, or the tab, remains behind in a magazine or a mail piece.
  • the remainder of the sampler conforms to postal regulations as a non-fully removable mail item and increases the viability of mailing perfume samples. Further, the present invention more securely affixes to a backer card or magazine page and aids handling of the cards during bindery and reduces premature separation of the sample during assembly of the mail piece.
  • the removable sampler uses permanent hot melt adhesive to affix the tabs to the backer.
  • Adhesives, cohesives, heat seal bonders, ultraviolet curing adhesives, and others may also see use to permanently bond the tab of the sampler to the carrier card or magazine page.
  • the sampler has packaging surrounding contents, such as cosmetic, fragrance, and other consumer products.
  • the packaging for the contents may have foil and no-foil structure packets, manufactured over-wrapped pouches, flow wraps, and three sided and four sided seal pouches.
  • FIG. 1 shows an exploded view of the preferred embodiment of the removable sampler constructed in accordance with the principles of the present invention
  • FIG. 2 shows a plan view of the assembled removable sampler of the present invention.
  • FIG. 3 shows a plan view of the sampler detached from the backer.
  • the present art overcomes the prior art limitations by providing a removable sampler device 1 with a portion permanently affixed to save postage and a detachable portion for delivering a sample to a consumer.
  • FIG. 1 the pieces of the preferred embodiment of the removable sampler device 1 are arranged in a plan view.
  • the backer 2 has a generally rectangular shape here with the longitudinal axis oriented vertically and a thin cross section making the backer 2 into sheet form.
  • Two glue strips 3 have a generally liner shape and are mutually parallel and spaced apart near the perimeter of the backer 2 .
  • the glue strips 3 are parallel to the lateral axis and extend partially or fully across the width of the backer 2 .
  • the sampler 4 also has a generally rectangular shape and sheet form though of lesser width and length than the backer 2 .
  • the sampler 4 has two mutually parallel and spaced apart tabs 6 parallel to the lateral axis.
  • the tabs 6 join the lateral ends of the sampler 4 at perforations 5 .
  • the perforations 5 have a generally linear shape also parallel to the lateral axis.
  • the perforations 5 define the width of a tab 6 at approximately less than one third the length of the sampler 4 .
  • a line of perforations 5 has a generally triangular shaped notch 7 to assist in tearing the sampler 4 from the backer 2 by the consumer.
  • the removable sampler 4 assembles for mailing.
  • the sampler 4 is positioned over the backer 2 with the tabs 6 above the glue strips 3 . After positioning, the sampler 4 is pressed and secured to the backer 2 .
  • the perforations 5 and lateral edges of the backer 2 and the sampler 4 are parallel to the lateral axis of the backer 2 .
  • the sampler 4 is also generally centered upon the backer 2 .
  • a consumer may detach the removable sampler 4 from a piece of mail as shown in FIG. 3 .
  • a consumer grasps the sampler 4 between the perforations 5 and then pulls at one notch 7 .
  • the consumer separates the sampler 4 from one tab 6 at the perforation.
  • the consumer then separates the second tab 6 from the second perforation to remove the sampler 4 from the mail piece.
  • the consumer partakes of the product sample.
  • the removable sampler is uniquely capable of permanent attachment by printers to save postage and of detaching a portion of the sampler by a consumer.
  • the removable sampler and its various components may be manufactured from many materials including but not limited to clay coated paper, cardstock, cardboard, chipboard, fiberboard, polymers, high density polyethylene, polypropylene, polyvinyl chloride, nylon, ferrous and non-ferrous metal foils, their alloys, and composites.

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  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Sampling And Sample Adjustment (AREA)
  • Credit Cards Or The Like (AREA)
  • Packages (AREA)

Abstract

The removable sampler attaches to a card and then separates from the card after a journey through the mail. The removable sampler has a backer with one or more glue strips, and a sampler with one or more perforations and one or more tabs upon the glue strips but detaching from the perforation. Upon lifting, the sampler separates and detaches along the perforations. A tab remains behind in a magazine or a mail piece to meet postal regulations. The removable sampler uses permanent adhesive to affix the tabs to the backer. The sampler may include foil and no-foil structure packets, flow wraps, three sided and four sided seal pouches, and cosmetic or fragrance sampling items.

Description

    CROSS REFERENCE TO RELATED APPLICATION
  • This continuation patent application claims priority to the non provisional patent application having Ser. No. 11/190,982, filed on Jul. 27, 2005, which claims priority to the provisional patent application having Ser. No. 60/598,109, which was filed on Aug. 2, 2004.
  • BACKGROUND OF THE INVENTION
  • This removable sampler relates to mail pieces in general and more specifically to an improved cosmetic sample upon a card. A unique aspect of the present removable sampler is a perforated sampler that detaches from the card.
  • People have adorned themselves with perfumes and colognes for centuries. A person usually seeks out and tries a perfume before purchasing it. To introduce new perfumes and to advertise other perfumes, perfume purveyors send samples by mail directly, or in magazines targeted to consumers. Using the mail invokes the jurisdiction of the U.S. Postal Service and other mailing authorities.
  • The U.S. Postal Service has various and multiple guidelines that regulate, limit, and prescribe sampling items in the mails. Sampling items when included in mail must keep the mail piece within bulk postage rate criteria, direct mail rules, and magazine regulations.
  • The present art overcomes the limitations of the prior art. That is, in the art of the present invention, a removable sampler, installs integrally with a backer and detaches readily by a consumer without incurring increased postal rates.
  • The difficulty in providing a removable sampler is shown by the operation of a typical product sample sent in catalogs or magazines through the mail. In times past, samples or packets have been glued upon a backer card with a glue spot that peels off. The backer cards are then bound into magazines and catalogs, or placed into direct mail pieces. As the samples are fully removable from a mail piece, the Postal Service levies an additional fee for these mailings. To avoid this fee, some perfume purveyors have limited their use of samples to newsstand sales of magazines only. Faced with this fee, perfume purveyors have limited their use of samples and packets in the U.S. mail.
  • The present invention overcomes the difficulties of installation, binding, and detaching of samplers along with the additional postal fees encountered in mailing.
  • SUMMARY OF THE INVENTION
  • The removable sampler readily attaches to a card and then separates from the card after a journey through the mail. The removable sampler has a backer with one or more glue strips, and a sampler with one or more perforations and one or more tabs attached to the glue strips but detaching from the perforation by a consumer. The present invention incorporates a perforated tab on the top and bottom ends of the sampler. The tabs affix permanently to the backer as in a carrier card or magazine page. Upon lifting the sampler, the sampler separates and detaches along lines of perforations. A portion of the sampler, or the tab, remains behind in a magazine or a mail piece. The remainder of the sampler conforms to postal regulations as a non-fully removable mail item and increases the viability of mailing perfume samples. Further, the present invention more securely affixes to a backer card or magazine page and aids handling of the cards during bindery and reduces premature separation of the sample during assembly of the mail piece.
  • Preferably, the removable sampler uses permanent hot melt adhesive to affix the tabs to the backer. Adhesives, cohesives, heat seal bonders, ultraviolet curing adhesives, and others may also see use to permanently bond the tab of the sampler to the carrier card or magazine page. The sampler has packaging surrounding contents, such as cosmetic, fragrance, and other consumer products. By way of example, the packaging for the contents may have foil and no-foil structure packets, manufactured over-wrapped pouches, flow wraps, and three sided and four sided seal pouches.
  • BRIEF DESCRIPTION OF THE DRAWINGS
  • FIG. 1 shows an exploded view of the preferred embodiment of the removable sampler constructed in accordance with the principles of the present invention;
  • FIG. 2 shows a plan view of the assembled removable sampler of the present invention; and,
  • FIG. 3 shows a plan view of the sampler detached from the backer.
  • DESCRIPTION OF THE PREFERRED EMBODIMENT
  • The present art overcomes the prior art limitations by providing a removable sampler device 1 with a portion permanently affixed to save postage and a detachable portion for delivering a sample to a consumer. Turning to FIG. 1, the pieces of the preferred embodiment of the removable sampler device 1 are arranged in a plan view. The backer 2 has a generally rectangular shape here with the longitudinal axis oriented vertically and a thin cross section making the backer 2 into sheet form. Two glue strips 3 have a generally liner shape and are mutually parallel and spaced apart near the perimeter of the backer 2. The glue strips 3 are parallel to the lateral axis and extend partially or fully across the width of the backer 2.
  • Then the sampler 4 also has a generally rectangular shape and sheet form though of lesser width and length than the backer 2. The sampler 4 has two mutually parallel and spaced apart tabs 6 parallel to the lateral axis. The tabs 6 join the lateral ends of the sampler 4 at perforations 5. The perforations 5 have a generally linear shape also parallel to the lateral axis. The perforations 5 define the width of a tab 6 at approximately less than one third the length of the sampler 4. At each end, a line of perforations 5 has a generally triangular shaped notch 7 to assist in tearing the sampler 4 from the backer 2 by the consumer.
  • As shown in FIG. 2, the removable sampler 4 assembles for mailing. The sampler 4 is positioned over the backer 2 with the tabs 6 above the glue strips 3. After positioning, the sampler 4 is pressed and secured to the backer 2. The perforations 5 and lateral edges of the backer 2 and the sampler 4 are parallel to the lateral axis of the backer 2. The sampler 4 is also generally centered upon the backer 2.
  • Upon delivery to a consumer, a consumer may detach the removable sampler 4 from a piece of mail as shown in FIG. 3. A consumer grasps the sampler 4 between the perforations 5 and then pulls at one notch 7. The consumer separates the sampler 4 from one tab 6 at the perforation. The consumer then separates the second tab 6 from the second perforation to remove the sampler 4 from the mail piece. The consumer then partakes of the product sample.
  • From the aforementioned description, a removable sampler has been described. The removable sampler is uniquely capable of permanent attachment by printers to save postage and of detaching a portion of the sampler by a consumer. The removable sampler and its various components may be manufactured from many materials including but not limited to clay coated paper, cardstock, cardboard, chipboard, fiberboard, polymers, high density polyethylene, polypropylene, polyvinyl chloride, nylon, ferrous and non-ferrous metal foils, their alloys, and composites.

Claims (1)

1. A device for sending cosmetics and fragrances through the mail to a consumer comprising:
a backer being one of cardstock, a magazine insert, a catalog page, or a direct mail piece;
said backer having a generally rectangular shape including a longitudinal axis defining a length of said backer, a lateral axis perpendicular to said longitudinal axis, and a perimeter denoting the extent of said backer;
said backer having two mutually parallel and spaced apart glue strips parallel to the lateral axis of said backer and proximate to the perimeter of said backer;
a sampler, having a generally rectangular shape of lesser size than said backer and two perforations parallel to said glue strips and a major portion of said sampler within said perforations, said perforations having a generally linear shape, being mutually parallel and spaced apart with notches at opposite ends, and extending across said sampler; and,
two tabs being mutually parallel and spaced apart upon said sampler, said sampler overlaying said backer, each of said tabs adhering to each of said glue strips connecting said sampler to said backer and the major portion of said sampler detaching from between said tabs at said perforations by a consumer;
wherein said tabs remain upon said backer after a consumer detaches the major portion of said sampler during usage.
US12/387,988 2004-08-02 2009-05-11 Removable sampler Abandoned US20090230010A1 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
US12/387,988 US20090230010A1 (en) 2004-08-02 2009-05-11 Removable sampler
US12/807,523 US20110000810A1 (en) 2004-08-02 2010-09-08 Removable sampler

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US59810904P 2004-08-02 2004-08-02
US11/190,982 US20060021901A1 (en) 2004-08-02 2005-07-27 Removable sampler
US12/387,988 US20090230010A1 (en) 2004-08-02 2009-05-11 Removable sampler

Related Parent Applications (1)

Application Number Title Priority Date Filing Date
US11/190,982 Continuation US20060021901A1 (en) 2004-08-02 2005-07-27 Removable sampler

Related Child Applications (1)

Application Number Title Priority Date Filing Date
US12/807,523 Continuation US20110000810A1 (en) 2004-08-02 2010-09-08 Removable sampler

Publications (1)

Publication Number Publication Date
US20090230010A1 true US20090230010A1 (en) 2009-09-17

Family

ID=35730930

Family Applications (3)

Application Number Title Priority Date Filing Date
US11/190,982 Abandoned US20060021901A1 (en) 2004-08-02 2005-07-27 Removable sampler
US12/387,988 Abandoned US20090230010A1 (en) 2004-08-02 2009-05-11 Removable sampler
US12/807,523 Abandoned US20110000810A1 (en) 2004-08-02 2010-09-08 Removable sampler

Family Applications Before (1)

Application Number Title Priority Date Filing Date
US11/190,982 Abandoned US20060021901A1 (en) 2004-08-02 2005-07-27 Removable sampler

Family Applications After (1)

Application Number Title Priority Date Filing Date
US12/807,523 Abandoned US20110000810A1 (en) 2004-08-02 2010-09-08 Removable sampler

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US20080230592A1 (en) * 2007-03-19 2008-09-25 National Envelope Corporation Flexible Media Packaging
WO2009124348A1 (en) * 2008-04-07 2009-10-15 Seeker Wireless Pty Limited Efficient collection of wireless transmitter characteristics
US20100108778A1 (en) * 2008-10-30 2010-05-06 Greenland Steven J Device for containing and releasing a volatile substance
PL2607072T3 (en) 2008-12-31 2015-01-30 Aki Inc Device for containing and releasing a sample material
US9272830B2 (en) 2009-08-24 2016-03-01 Aki, Inc. Unitized package of card and fluid vessel
KR101705392B1 (en) 2009-08-24 2017-02-09 에이케이아이, 인크. Unitized package and method of making same
ES2601239T3 (en) 2011-06-07 2017-02-14 Mary Kay Inc. Method and apparatus for providing samples outside the packaging of a product

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US5879769A (en) * 1996-09-12 1999-03-09 Arcade, Inc. Sampler device having a reinforced compartment and method of packaging sample material
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US20020157983A1 (en) * 2001-02-23 2002-10-31 Rudolf Krupka Liquid product sampler with sample deposit area
US20030010670A1 (en) * 2000-03-20 2003-01-16 Sven Dobler Fragrance sampler insert
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US4103820A (en) * 1973-01-09 1978-08-01 General Foods Corporation Carton with insert
US4234084A (en) * 1979-05-07 1980-11-18 American Thermometer Co., Inc. Combined display package and article storage case
US4559727A (en) * 1983-09-12 1985-12-24 Alexander Lewyt Marketing device
US4487801A (en) * 1983-10-11 1984-12-11 Minnesota Mining And Manufacturing Company Fragrance-releasing pull-apart sheet
US4493869A (en) * 1983-10-11 1985-01-15 Minnesota Mining And Manufacturing Company Fragrance-releasing microcapsules on a see-through substrate
US4880690A (en) * 1984-11-13 1989-11-14 Thermedics, Inc. Perfume patch
US4606956A (en) * 1984-12-21 1986-08-19 Minnesota Mining And Manufacturing Company On page fragrance sampling device
US4661388A (en) * 1985-01-24 1987-04-28 Minnesota Mining And Manufacturing Company Pad fragrance sampling device
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US5249676A (en) * 1991-05-07 1993-10-05 R. J. Reynolds Tobacco Company Flavor burst structure and method of making the same
US5391420A (en) * 1991-07-16 1995-02-21 Thermedics Inc. Fragrance-laden pouch samplers and process for their manufacture
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US5662263A (en) * 1994-03-30 1997-09-02 Nec Corporation Single point bonding method
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US5879769A (en) * 1996-09-12 1999-03-09 Arcade, Inc. Sampler device having a reinforced compartment and method of packaging sample material
US20040129767A1 (en) * 1999-04-15 2004-07-08 Fabel Warren M. Combination mailer and confirmation post card assembly
US6223977B1 (en) * 1999-06-03 2001-05-01 Westvaco Corporation Easy open envelope
US6251408B1 (en) * 2000-03-20 2001-06-26 Orlandi, Inc. Fragrance sampler insert
US6461620B2 (en) * 2000-03-20 2002-10-08 Orlandi, Inc. Fragrance sampler insert
US20030010670A1 (en) * 2000-03-20 2003-01-16 Sven Dobler Fragrance sampler insert
US20020157983A1 (en) * 2001-02-23 2002-10-31 Rudolf Krupka Liquid product sampler with sample deposit area
US6688467B2 (en) * 2001-02-23 2004-02-10 Arcade Marketings, Inc. Liquid product sampler with sample deposit area
US6749229B2 (en) * 2002-08-22 2004-06-15 Rock Ridge Technologies, Co. Machine insertable promotional card

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Publication number Publication date
US20110000810A1 (en) 2011-01-06
US20060021901A1 (en) 2006-02-02

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