US20040216170A1 - Providing content interruptions - Google Patents
Providing content interruptions Download PDFInfo
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- US20040216170A1 US20040216170A1 US10/848,931 US84893104A US2004216170A1 US 20040216170 A1 US20040216170 A1 US 20040216170A1 US 84893104 A US84893104 A US 84893104A US 2004216170 A1 US2004216170 A1 US 2004216170A1
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- content
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/433—Content storage operation, e.g. storage operation in response to a pause request, caching operations
- H04N21/4331—Caching operations, e.g. of an advertisement for later insertion during playback
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
- H04H20/10—Arrangements for replacing or switching information during the broadcast or the distribution
- H04H20/106—Receiver-side switching
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
- H04H20/40—Arrangements for broadcast specially adapted for accumulation-type receivers
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/09—Arrangements for device control with a direct linkage to broadcast information or to broadcast space-time; Arrangements for control of broadcast-related services
- H04H60/14—Arrangements for conditional access to broadcast information or to broadcast-related services
- H04H60/16—Arrangements for conditional access to broadcast information or to broadcast-related services on playing information
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/44—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
- H04N21/4408—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving video stream encryption, e.g. re-encrypting a decrypted video stream for redistribution in a home network
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/458—Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/462—Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
- H04N21/4622—Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/65—Transmission of management data between client and server
- H04N21/654—Transmission by server directed to the client
- H04N21/6543—Transmission by server directed to the client for forcing some client operations, e.g. recording
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/8166—Monomedia components thereof involving executable data, e.g. software
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N7/00—Television systems
- H04N7/16—Analogue secrecy systems; Analogue subscription systems
- H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
- H04N7/17309—Transmission or handling of upstream communications
- H04N7/17318—Direct or substantially direct transmission and handling of requests
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
- H04H20/28—Arrangements for simultaneous broadcast of plural pieces of information
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/09—Arrangements for device control with a direct linkage to broadcast information or to broadcast space-time; Arrangements for control of broadcast-related services
- H04H60/14—Arrangements for conditional access to broadcast information or to broadcast-related services
- H04H60/21—Billing for the use of broadcast information or broadcast-related information
- H04H60/22—Billing for the use of broadcast information or broadcast-related information per use
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/09—Arrangements for device control with a direct linkage to broadcast information or to broadcast space-time; Arrangements for control of broadcast-related services
- H04H60/14—Arrangements for conditional access to broadcast information or to broadcast-related services
- H04H60/23—Arrangements for conditional access to broadcast information or to broadcast-related services using cryptography, e.g. encryption, authentication, key distribution
Definitions
- This invention relates generally to broadband content distribution.
- Broadband content distribution may involve the distribution of television programming to a large number of receivers as well as the distribution of other forms of content.
- Content which may be amenable to wide spread distribution include video, graphics, software, audio and games.
- FIG. 1 is a schematic depiction of a broadband digital distribution system in accordance with one embodiment of the present invention
- FIG. 2 is a flow chart for software which may be utilized on a receiver in the system shown in FIG. 1;
- FIG. 3 is a block depiction of a receiver in accordance with one embodiment of the present invention.
- a digital broadband distribution network 10 may implement the distribution of a variety of content formats and the provision of content interruptions on a content receiver 16 .
- the content receiver 16 receives content from a content transmitter 12 which in turn receives broadcast content from a content provider 14 .
- the content transmitted by the transmitter 12 may be made up of conventional content termed “interruptible content” and “interrupting content”.
- Interruptible content is content whose operation, play, or use may be interrupted for the substitution of other content.
- the content which is temporarily substituted for the interruptible content is called the interrupting content.
- interruptible content that the user desires to receive may be interrupted with interrupting content that may help to pay for the interruptible content.
- the interrupting content may include advertisements.
- the interruptible content may be video, graphics, audio, games, and other software such as application software.
- the interrupting content may be substituted for the interruptible content under control of the receiver 16 in one embodiment.
- the content from the content transmitter 12 is received by a tuner/demodulator 18 contained in the digital content receiver 16 .
- the tuner/demodulator 18 tunes to one or more channels and demodulates those channels for display.
- the tuner/demodulator 18 may parse the interruptible and interrupting content and forwards that information to an encrypted cache 20 .
- the tuner/demodulator 18 also parses storing instructions utilized for controlling the storage of the content. The storing instructions are also forwarded to the encrypted cache 20 for use in storing the content.
- the tuner/demodulator 18 may parse upgrades, provided with the content, for upgrading previously received content.
- the tuner/demodulator 18 may parse interruption instructions from the rest of the content. These interruption instructions tell when to interrupt the interruptible content with the interrupting content. The interruption instructions may be forwarded to a program guide 24 .
- the program guide 24 may receive interruption instructions from a back channel which may be coupled to the broadcast content provider 14 .
- the interruption instructions may be conveyed, for example, over the Internet as indicated at 26 .
- the interruption instructions may be updated, revised or extended and therefore it may be necessary to convey them after the original content is received.
- the program guide 24 may provide a schedule of available information that may be received from the content provider 14 . This information may be accessed over the backchannel such as the Internet 26 to reduce the storage requirements on the content receiver 16 .
- the interruption instructions, received over the back channel or as parsed by the tuner/demodulator 18 may be forwarded by the content guide 24 to a shell 22 .
- the shell 22 in one embodiment of the present invention may be a software module that controls the use of content received from the broadcast content provider 14 . Moreover, the shell 22 implements the interruption of interruptible content with interrupting content in accordance with interruption instructions received as described previously.
- the encrypted cache 20 stores the content in a format that prevents decryption and theft by unauthorized individuals.
- the encrypted cache 20 may, for example, be part of a hard disk drive.
- the shell 22 stores the information on the hard disk drive and particularly in the encrypted cache.
- the shell 22 may cause the content to be distributed to a variety of storage locations on the hard disk drive so that the content may not be continuously accessed in one contiguous hard drive area. Only the shell 22 can access the map which indicates where the content is stored on the hard disk drive and how it can be reconstructed to play back the content in a meaningful fashion.
- the shell can control access in a variety of ways. For example, the shell can prevent access, the shell can provide access only in return for either watching a commercial or paying a fee or the shell may limit the number of times that the content may be viewed or even the times when the content may be viewed.
- the shell 22 may have content, such as games or rentable software as a few examples.
- content such as games or rentable software
- the user may request a download of that information or that information may be conveyed during conditions of high bandwidth availability.
- the transport mechanism may include any digital mechanism such as satellite transmission, cable transmission or airwave broadcast.
- the content may also be provided in conventional physical, portable forms such as compact disks (CD-ROM), digital video disks (DVD), flash memory or the like.
- CD-ROM compact disks
- DVD digital video disks
- flash memory or the like.
- the content, however received, is encoded in a way in which, absent the use of the shell 22 , one would be unable to use, hear, view, play or otherwise enjoy the content.
- the system controls access to the content in a secure way using encryption provided with the content as conveyed over the transport media or as received in physical form by the user.
- the user can receive the right to enjoy play, hear or view the content as the case may be from the shell 22 .
- the shell 22 then releases the information for use in the appropriate format on the processor-based content receiver 16 .
- the shell 22 may also control the number of times or the time period when the content may be used.
- the shell 22 monitors a criteria which determines when the content's use is to be interrupted with interrupting content.
- the shell 22 may force a mechanism wherein interrupting content may be temporarily played in place of interruptible content.
- interrupting content may be temporarily played in place of interruptible content.
- advertisements may be provided together with the interruptible content.
- the interrupting and interruptible content may be received at different times via different mechanisms.
- the interrupting content may be inserted at regular intervals.
- the interrupting content may be inserted when advantageous conditions arise. For example, in connection with gaming software, when the user reaches a stopping point, the system may determine that the action has paused sufficiently that the interrupting content may be inserted. Moreover, instead of linearly inserting the interrupting content, the content may be inserted in a progressive fashion. Thus, the more the user uses the content the higher the rate at which interrupting content may be substituted.
- the content that is being played may be interrupted with the play of the commercial in real time. That is, when the commercial is broadcast over a broadcast media, it may automatically be inserted into the playback of the content on the system 10 as well.
- the interruptible content may be an advertisement; however, the interrupting content may also be a request that the user make some form of payment in order to continue to use the interruptible content.
- the receiver 16 may be called upon to access backchannel to make a payment for the continued use of the content.
- the receiver 16 may be provided with a code either through the back channel or from the content provider which allows continued use of the interruptible content.
- an overlay may be provided over the commercial indicate what is coming up next in the content.
- information may be provided about the next level as an overlay, for example, over the ongoing play of the commercial.
- the software 28 for controlling the interruption of the interruptible content may be stored on a suitable storage medium such as a hard disk drive on the receiver 16 . Initially, the software 28 waits for a request for content as indicated in diamond 30 . Once such a request is received, the content may be supplied as indicated in block 32 . In the same process, interruption instructions may be acquired as indicated in block 34 for the content which was requested and supplied in block 32 . In addition, interrupting content may then be obtained as indicated in block 36 . When an interruption criteria is satisfied, as determined in diamond 38 , the ongoing use of the interruptible content may be interrupted as indicated in block 40 . Thus, in one embodiment of the present invention, the interruptible content is interrupted upon satisfaction of an interruption criteria. The interrupting content, such as an advertisement, is substituted temporarily.
- the interrupting content such as an advertisement
- a check at diamond 42 determines whether the interrupted criteria is complete. If not, the flow recycles to continue to check to determine whether the interruption criteria is satisfied at diamond 38 . Otherwise, the flow ends.
- a processor-based content receiver 16 in accordance with one embodiment of the present invention shown in FIG. 3, may be a set top box, a desk top computer, an appliance, a handheld device, or other form factors.
- the receiver 16 may include a processor 44 .
- the processor 44 may be coupled to an accelerated graphics port (AGP) chipset 46 for implementing an accelerated graphics port embodiment.
- AGP accelerated graphics port
- the chipset 46 communicates with the system memory 52 , the AGP port 48 and the graphics accelerator 50 .
- a television 54 may be coupled to the video output of the graphics accelerator 50 .
- the chipset 46 is also coupled to a bus 56 which may be, for example, a Peripheral Component Interconnect bus (PCI) bus.
- PCI Peripheral Component Interconnect bus
- the bus 56 connects to a TV tuner/capture card 58 which provides tuning and demodulation for receiving the digital signal.
- the card 58 may be coupled an antenna 60 or other source of digital video such as a cable input, a satellite receiver or the like.
- the bus 56 is also coupled to a bridge 62 that couples the hard disk drive 64 that may store the software 28 in one embodiment of the present invention.
- the bridge 62 is also coupled to another bus 66 which may be coupled to a serial input/output (SIO) device 68 .
- SIO serial input/output
- the device 68 is in turn coupled to an interface 70 which may be an infrared interface.
- the interface 70 communicates with a remote control unit 72 .
- a basic input/output system (BIOS) 74 Also connected to the bus 66 .
- a large amount of content may eventually be downloaded or otherwise acquired and stored in a storage medium associated with the system 10 .
- the storage medium may be a hard disk drive.
- a file may be assembled which gives the user a content guide that lists all the content which is still available for access through the shell 22 . In this way, the user can select that content by selecting one of the entries in the content guide. For example, the entries in the content guide may be selected by mouse clicking on them causing the content to immediately begin play.
- storing instructions may be provided over the vertical blanking interval in one embodiment of the present invention.
- storing instructions may be received over the Internet or through some other source.
- interruption instructions, interrupting content and interruptible content may be received over the Internet 26 .
- the content may be forwarded through the program guide 24 and directly to the encrypted cache 20 .
- the content bypasses the tuner/demodulator 18 but still ends up being stored in the encrypted cache 20 as described previously. That information may then be accessed through the shell 22 in the same way as information stored in the encrypted cache 20 via the tuner/demodulator 18 .
- the interruption instructions may be sent through the program guide 24 to the shell 22 .
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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US10/848,931 US20040216170A1 (en) | 2000-04-28 | 2004-05-19 | Providing content interruptions |
Applications Claiming Priority (2)
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US56144300A | 2000-04-28 | 2000-04-28 | |
US10/848,931 US20040216170A1 (en) | 2000-04-28 | 2004-05-19 | Providing content interruptions |
Related Parent Applications (1)
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US56144300A Continuation | 2000-04-28 | 2000-04-28 |
Publications (1)
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US12/542,040 Expired - Lifetime US8640161B2 (en) | 2000-04-28 | 2009-08-17 | Providing content interruptions |
Country Status (8)
Country | Link |
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US (4) | US20040216170A1 (zh) |
EP (1) | EP1277298A2 (zh) |
CN (1) | CN1213606C (zh) |
AU (1) | AU2001253877A1 (zh) |
CA (1) | CA2406778C (zh) |
IN (1) | IN192590B (zh) |
TW (1) | TW533698B (zh) |
WO (1) | WO2001084753A2 (zh) |
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US8578405B2 (en) | 2013-11-05 |
WO2001084753A2 (en) | 2001-11-08 |
TW533698B (en) | 2003-05-21 |
EP1277298A2 (en) | 2003-01-22 |
CN1213606C (zh) | 2005-08-03 |
CN1437804A (zh) | 2003-08-20 |
AU2001253877A1 (en) | 2001-11-12 |
US20090304358A1 (en) | 2009-12-10 |
IN192590B (zh) | 2004-05-08 |
CA2406778A1 (en) | 2001-11-08 |
US20090304357A1 (en) | 2009-12-10 |
US20070162951A1 (en) | 2007-07-12 |
US8640161B2 (en) | 2014-01-28 |
CA2406778C (en) | 2009-07-28 |
WO2001084753A3 (en) | 2002-10-03 |
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