US1777110A

US1777110A - Sign advertising apparatus

Info

Publication number: US1777110A
Application number: US386817A
Authority: US
Inventors: Frank S Summer
Original assignee: Individual
Current assignee: Individual
Priority date: 1929-08-19
Filing date: 1929-08-19
Publication date: 1930-09-30
Anticipated expiration: 1947-09-30

Description

Sept. 30, 1930. F. 5. SUMMER 1,777,110

SIGN ADVERTISING APPARATUS Fild Aug. 19, 1929 3 Sheets-Sheet l INVENTOR Fran/z jfummr ORNEY Sept. 30, 1930. 5 U M 1,777,110

' SIGN ADVERTISING APPARA'IIUS Filed Aug. 19, 1929 3 SheetsSheet 2 Sept. 30, 1930. F. 5. SUMMER 1,777,110

S IGN ADVERT I S ING APPARATUS Filed Aug. 19, 1929 3 Sheets-Sheet 3 T y INVENTOR- Fran/r J1] amrzzer VJ TTORNEY Patented Sept. 30, 1930 FRANK S. SUMMER, LONG BEACH, NEW YORK SIGN ADVERTISING APPARATUS Application filed August 19, 1929. Serial No. 386,817.

This invention relates to a sign advertising apparatus and more particularly to that type thereof in which a moving belt is employed and constructed so as to cause an illuminated device, or legend, or advertising matter, to appear at a predetermined station in the travel of the belt. I am aware that heretofore various forms of moving signs have been employed. In some of these the design or legend has been formed in the belt and the'belt caused to pass through a frame which is illuminated at the rear of the belt in order to cause the designs or legends to appear in the frame as the belt passes through the same. In other forms of this t pe of apparatus the designs or legends have been formed of designs illuminated by electric lam bulbs the circuit to which is closed as the elt passes through the frame, thereby illuminating predetermined lamps to light the designs or legends as the belt is moving. In these and in other like types of similar apparatus the signs have been moved in a right line direction and due to the nature of the apparatus in many forms thereof, the advertisements are visible only at night.

In carrying out the present invention the design, or legend, or text, forming the advertising matter is carried by a moving belt or band and caused to travel over a' pulley which is illuminated interiorly in order to project the light through the band to a reflector in which the advertising matter, irrespective of its nature, is visible and travels 7 in a circular path whereby the apparatus is particularly adapted for interior advertising, or advertising in show windows or other similar places, and the reflected advertising matter is visible in the daylight as well as at night.

The invention will be hereinafter more particularly described in conjunction with the accompanying drawings in which Figure 1 is a front elevation of an apparatus constructed to include the invention,

Fig. 2 is a sectional elevation,

Fig. 3 is a section on line 3-3, Fig. 2, I Fig. etis a perspective view illustrating a part of the main pulley and reflector associated therewith,

Fig. 5 is a diagrammatic plan illustrating the electric circuits,

Fig. 6 is a partial sectional elevation illustrating a modification of the structure in which the motor is set at the side, and

Fig. 7 is a artial sectional elevation showing another orm of the devices for reflecting the image from the endless band.

Referring to the drawings it will be seen that in carrying out the invention I employ aframe or housing which, as illustrated, includes a base 10, a front wall 11, a rear wall or frame 12 and

side walls

13 and 14. The walls are suitably connected and secured to the base in any desired manner and preferably the front wall is so mounted as to be readily removable in order to make it possible for the operator to gain access to the interior in which, of course, the operating parts of the apparatus are contained. Furthermore, the housing is preferably provided with inclined sides, as illustrated in Figs. 1 and 2 in order thereby to increase the possible length of the endless band or belt as may be necessary or desirable.

Mounted Within the upper portion of the housing I employ a pulley which for the purposes of description may be called the main pulley. This main pulley is mounted on a stub shaft 15 secured in the rear wall 12. Associated with the stub. shaft 15 there are ball bearings 16 and a bushing 17 adapted to turn in the usual manner. A hub 18 of the main pulley is suitably secured on the bushing 17. The bushing, of course, is preferably made of metal and the hub made of Wood, although the materials of which'these parts are made is not essential. The main pulley also includes frame members mounted at the ends of the hub. One of these frame members includes a ring 19 and a ring 20, these rings being connected by spokes 21. The outer end of the hub 18 is rabbeted to provide a shoulder for the reception of the ring 19. The other frame member is similarly constructed and includes an inner ring 22 and an outer ring 23 and suitably spaced spokes 24 connecting these rings. The inner end of the hub 18 is rabbeted to provide a shoulder for the reception of the inner ring 22. The outer peripheral portions of the

rings

20 and 23 are also rabbeted to provide the shoulders indicated at 25 and 26 in which there is mounted a rim 27 of the pulley. This rim 27 is preferably made of a sufliciently transparent material such as mica, for example, to readily permit the projection of rays of light therethrough and, moreover, the transparent rim 27 is secured in the

shoulders

25 and 26 of the outer ring members in any desired manner.

The apparatus also includes an endless band or belt which may be made of suitable ribbon or tape sufliciently light in weight and thin to be translucent enought for the ready projection of rays of light therethrough. This endless band is indicated at 28 and in the invention as illustrated passes over the rim of the main pulley and also over a series of idlers located in oppositely disosed positions in the frame or housing. or example, in one side of the frame I may employ a series of idlers 29 mounted on stub shafts 30 which are secured in the rear wall of the frame, while on the opposite side there is another series of idlers 31 each mounted on a stub shaft 32 suitably secured in the rear wall of the frame. The endless band is driven in the direction indicated by the arrow in Fig. 2 and passes ofi? the idler 31' onto the rim of the main pulley and off the main pulley to the idler 31 whereby, as will be understood, the greater portion of the eriphery of the main pulley has the endlessband running thereon. One of the idlers, as indicated at 33, may be mounted on a stub shaft 34 which is adjustable to position in a slot 35 in order to correspondingly adjust the position of the idler 34 and the tension on the endless band and also to make the same readily removable from the idlers so that when necessary-a new band may be easily placed in the apparatus. Also, as illustrated, one of the stub shafts, as indicated at 36, may be fitted with a pulley 37 for a belt 38 which passes around this pulley 37 and also around a pulley 39 mounted on a shaft 40 carrying a worm gear which meshes with a worm on the shaft 41 of the motor 42 whereby, as will be understood, the pulley 37 is driven to suitably move the endless belt causing the main pulley to turn.

Mounted within the main pulley I employ a luralit of lamps. The hub 18 of the pu ley is tted with

brackets

43, 44 and 45 suitably secured thereto and adapted respectively to carry

lamp sockets

46, 47 and 48 in which

lamps

49, 50 and 51 are placed.

While I have illustrated three such lamps it will be understood that any number of the same may be employed and, furthermore, that the lamp bulbs may be the same or any combination of colors in order to produce a desired lighting effect.

The hub of the main pulley is fitted with a base 52 of a suitable insulating material and connected to this base'there are

concentric collector rings

53 and 54. A lead 55 extends from the ring 53 to one terminal of the lamp sockets and a lead 56 from the rin 54 to the other terminal of the lam) soc rets. Bearing against the rings 53 anil 54 are brushes 57 and 58.

Leads

59 and 60 extend from the brushes 57 and 58 to a suitable plug 60', or otherwise, in order to connect the lamps by way of a socket to a suitable source of power. As illustrated, in the lead 59 there is a switch 51 making it possible by opening the switch to open the circuit to the lamps. Also, as illustrated, leads 62 and 63 are trapped into the

leads

59 and 60 andextend to the terminals of the motor 42 in order to connect the motor to the source of power. In the lead 63 there is a switch 64 by which, of course, the power may be shut off from the motor without removing the plug 60 from the socket in which it may be placed.

Suitably connected to the upper end of the frame there are

brackets

65, 66 and 67. These are employed to support a reflector 68. This reflector may be made of any suitable material capable of taking a suflicient polish for reflecting purposes. However, I prefer to make the reflector of metal with the re fleeting face thereof plated with chromium.

The upper end of the casing is preferably circular, as indicated in Figs. 1 and 2 of the drawing and the reflector is correspondingly shaped and placed at an angle of approximately 45 in order not to distort the image as reflected therefrom. The outer edge of the reflector terminates in a flange 69 and the upper edge portion of the front plate 11 terminates in an internal flange 70 conforming to the main pulley.

In the form of the invention as illustrated in Figs. 1 to 5 the motor is placed in the front of the apparatus. The position in which the motor is placed, however, is merely a matter of design and, for example, as shown in Fig. 6, the side 71 of the casing may be extended sufliciently far and the idlers so placed as to mount the motor 72 at the side of the apparatus. In this structure a pulley 73 is mounted on the stub shaft 74 and a belt 75 passes over the pulley 74 and also over a pulley 76 mounted on a shaft carrying a worm gear which meshes with a worm on the shaft of the motor 72 in order, as will be understood, to drive the endless band. Also as illustrated in Figure 6 the tension on the endless band may be adjusted by a weighted idler 77 mounted on a stub shaft 78 carried by a lever 79 pivotally connected to the housing of the apparatus.

In the forms of the invention hereinbefore described the image from the endless band is viewed directly in the reflector and this type of apparatus lends itself to use particularly in indoor work such, for example, as window displays, and in other like legible from positions in which it might not be seen at all in the other forms of the invention. To this end, as illustrated in Fig. 7, the reflector is mounted in a frame or .housing 81 which is suitably secured to the rear wall of the main frame and conforms to the peripheral portion of the main pulley. In the upper portion of the frame 81 a plate 82 is suitably fixed. This plate is preferably made of ground glass, or other similar translucent material. At the front portion of the frame 81 there is a flange 83 adapted to be engaged by the flanged peripheral upper portion of the front member 11, as indicated at 84. By this structure, as will be readily understood, the light from the lamps is projected through the endless band and the image is reflected from the surface of the re flector to the ground glass or other plate 82 wherein it is visible.

It will be understood that the reading or other advertising matter placed on the endless band is visible either directly from the reflector or on the groundglass plate and that in the use of the apparatus this advertising matter appears to enter at the right of the observer, as in viewing the' apparatus in the positions shown in Figs. '1 and 2,

travels over the surface of the reflector or the ground glass plate and disappears at the opposite or left hand side of the apparatus, the direction of the travel of the advertising matter being circular and the speed at which the same travels being such that the advertising matter is readily readable by any observer.

While it forms no part of my present invention it will be seen, as illustrated in Figs. 1 and 3, that the front member of the frame may be fitted with series of

brackets

85, 86 and 87 in order to support shelves indicated at 88, 89 and 90 for the display of merchandise as may be desirable in any given use of the apparatus.

I claim as my invention:

1. In an advertising apparatus, an endless band having advertising matter thereon, and means for rendering the advertising matter visible in a plane normal to said band and throughout a circular path.

2. In an advertising apparatus, an endless band having advertising matter thereon, and

devices formoving the endless band, and

means for rendering the advertising matter visible in a plane perpendicular to said band whcille said band is traveling in a circular pa 3. In an advertising apparatus, an endless band having advertisin matter thereon, means for moving the endless band, and devices for progressively rendering the advertising matter visible in a circular path perpendicular to said band while the latter is moving.

4. In an advertising apparatus, an endless band having advertlsing matter thereon,

-means for moving a portion of the endless band in a circular path, and devices for refleeting the advertising matter to render the same'visible in a plane perpendicular to the axis of said circular path.

5. In an advertising apparatus, an endless band having advertising matter thereon, means for illuminating the advertising matter, means for moving the endless band in an arcuate path, and devices associated with the arcuately traveling portions of said band for reflecting the advertising matter thereon in a plane perpendicular to said band thereby causing the same to be visible in a circular path.

6. In an advertising apparatus, an endless band having advertising matter thereon, means for moving a portion of the endless band in an annular path, means for illuminating the advertising matter on the endless band, and devices for reflecting the advertising matter including an annular member positioned for causing the same to be visible in a plane normal to said band.

7 In an advertising apparatus, an endless cular path, means for illuminating the advertising matter on the endless band, and a circular reflector exposed to the band during its circular travel.

9. In an advertising apparatus, an endless band having advertising matter thereon, an annular transparent pulley over which the endless band passes, means for'moving the endless band causing the same to travel over the pulley, means for illuminating said band from the interior of said pulley, and means for reflecting the advertising matter on the endless band causing the same to be visible.

10. In an advertising apparatus, an endless band having advertising matter thereon, a hollow pulley over which the endless band passes, means for moving the endless band causing the same to travel 'over the pulley, means for illuminating said band from the interior of the pulley, and devices for reflecting the advertising matter on the endless band causing the same to be visible while traveling in a circular path.

11. In an advertising apparatus, a pulley having a substantially transparent rim, an endless band having advertising matter thereon, means for interiorly illuminating the pulley, a reflecting device, and means for moving the endless band causing the same to travel over the pulley whereby the advertising matter on the endless band is rendered visible through the means of the reflecting device.

12. In an advertising apparatus, a pulley having a substantially transparent rim, an endless band having advertising matter thereon and passing over the rim of the pulley, a reflector, means for illuminating the interior of the pulley, and means for moving the band causing the same to travel over the pulley whereby the advertising matter on the endless band is made visible by the said reflector.

13. In an advertising apparatus, a pulley having a substantially transparent rim, an endless band passing over the said pulley and having advertising matter thereon, lamps for illuminating the pulley interior, a circular reflector conforming to the peripheral portion of the pulley, and means for moving the endless band causing the same to travel over the pulley whereby the advertising matter on the endless band is made visible while traveling in a circular path.

14. In an advertising apparatus, 'a pulley having a substantially transparent rim, an endless band passing over the rim of the pulley and having advertising matter thereon, means for illuminating the pulley interiorly, a reflector, a translucent plate associated with the reflector, and means for moving the endless band causing the same to travel over the pulley whereby the light within the whey is projected through the endless ban causing the advertising matter thereon to .be reflected to the said translucent plate.

15. In an advertising apparatus, a pulley having a transparent rim, an endless band passing over the pulley and having advertising matter thereon, lamps for illuminating the pulley interiorly, a circular reflector conforming to the periphery of and associated with the said pulley, a circular plate of translucent material associated with the reflector, and means for moving the said endless band causing the same to travel over the pulley whereby the light from the lamps is proiected through the endless band and the advertising matter thereon is projected from the said reflector to the said translucent plate rendering the advertising matter visible While moving in a circular path.

16. In an advertising apparatus, a cylindrical rotating member, a band contacting said member and adapted to travel thereover, and an arcuate reflector associated with said member at the region Where said band and member contact whereby the advertising matter thereon is rendered visible in an arcuate path.

17. In an advertising apparatus, a cylindrical rotating member, a band contacting said member and adapted to travel thereover, and a reflector, the surface of which is partially frusto-conical, associated with said member at the region Where said band and member contact whereby the advertising matter thereon is rendered visible in an arcuate path.

S1gned by me this 12th day of August, 1929.

FRANK S. SUMMER.