US1467148A - Mailing device - Google Patents

Description

Sept. 4, 1923.

E. N. FARKAS MAILING DEVICE Filed March "14. 1921 Patented Sept. 4, 1923.

. UNITED STTES PATENT OFFICE.

Ell/[IL 1v. FARKAS, or CHICAGO, ILLINOIS.

MAILING DEVICE.

Application filed March 14, 1921. Serial No. 452,364.

= mate and is more apt to be read by the re On the other hand, lllllStIfitlOl'lS,

cipient. especially multi-colored ones, cannot well be displayed on a letter sheet and consequently mailing folders are frequently more effective. The object of my invention is to obtain in a single article, the advantages .of both a letter and a folder. I

I accomplish my object by the device illustrated in the accompanying drawings, in which: 1 1 I Figure 1 is a perspective view of the article losed; ready for mailing;

Figure 2 is a perspective v1ew showing thefolder partially open,-with the letter still in folded condition;

Figure 3 is a perspective view showing the device open, and

Figure 4 is a diagrammatic view illustrating the construction and arrangement of the parts.

Like numerals denote like parts throughout the several views.

Referring to the accompanying drawings, the letter sheet 1 is of the type ordinarily used for correspondence and usually is 8% x 11 inches in size, or thereabouts. It has printing 2 at the top giving the name and address of the concern sending out the piece. The folder has a plurality of leaves or folds 3, 4 and at the right a skeleton leaf consisting of a horizontal arm 5 extending toward the right from the right leaf 4 at the top, and a vertical strip 6 adjoining the right edge of said leaf 4:. The leaves may be varied in number but in the best form two complete and one skeleton are usually employed. The material is commonly of cardboard or heavy weight paper calculated to form an envelope for the latter sheet and selected with reference to the particular kind of display advertising which the sender pro poses to use. The two portions 5, 6 of the skeleton leaf form a frame or bracket on which. the top and upper left margin of 1he letter sheet are fastened. In other words, the'third leaf of thefolder'forms anangle bracket for backing up and supporting the margin of the upper left quarter of the letter sheet. The letter sheet is fastened to this angle bracket by glue or other adhesive.

In the best design the dimensions of each leaf of the folder areslightly larger than half of the corresponding dimensions of the lettersheet, theresult being that when the letter sheet is folded horizontally in the middle and vertically in the middle and thus T folded to one quarter of its size,;it will be completely enveloped within thefolder when the latter is closed. The inside of the folder bears printed matter advertising the goods or services to be sold and the outside, as shown in Figure 1, bears the name and ad- ''dress of the addressee.

In practice, when the device has been printed in the manner indicated and the letter sheet has been duly secured to the skeleton leaf of the folder, the letter sheet is folded in quarters and then the leavesof the folder are folded up. The arm 5 with its folded letter is first folded in, as indicated in Figure 2, after which the remaining leaf 3 is folded over the top, whereupon the device has the appearance illustrated in Figure 1. v I

The parts may be held closed by any suitable form of holding device such as he clip 10 illustrated in Figures 1 and 2. The device is then addressed and stamped whereupon it is ready for mailing. When the device is opened by the recipient and spread out as shown in Figure 3,-the reader will have before him an actual letter, thus engaging his attention and also an illustrated folder visually illustrating to him the appearance and other advantages of'the goods offered. In other words, the folder illustrates the goods or services pictorially while the letter serves to hold the attention of the reader and also to give certain information of a more general nature, not set forth on the leaves of the folder. I I

This folder may or may not carry an enclosure such as the card 12 illustrated in Figure 2. If such a card is desired, the stock for it may be obtained practically without cost, for it results from the cutaway portion of the skeleton leaf 5, 6 of the folder. Differently stated, the cut-out resulting from the formation of the skeleton leaf of the folder provides stock which may be used as an enclosure for the folder or for independent purposes.

The device as a whole is not only striking and attractive, but produces the effect of being both a letter and'an advertising folder. The letter sheet substantially covers the front of the arm 5 and strip 6 as indicated by the stippled area in Figure 4. Hence, practically speaking, only the letter sheet and the two complete folder leaves are in evidence. When the letter is folded, however, and the folder is closed up, the folder leaves form a complete protection and envelope for the letter. The device, therefore, combines the advantages of both a letter and a folder, and yet constitutes a single piece of mail having the external appearance of an ordinary folder.

Another advantage of this mailing device is that it immediately familiarizes the recipient with the letterhead of the sender. Those experienced in advertising haverecognized the advantage of getting the prospective customer accustomed to the form of letterhead of the advertiser, for it is hoped and assumed that there will be further correspondence between the sender and the receiver of the mailing device. By the use of my article, the recipient is immediately advised and becomes familiar with the form of letterhead employed by the advertiser.

Having thus described my invention what I claim as new and desire to secure by Letters Patent is:

1. A mailing device consisting of an ordinary letter sheet which may be printed up as such if desired, and a separately made folder for enclosing it, the folder having a plurality of sections, one of which is partially cut away rectangularly, leaving portions for supporting and backing two a-djas cent marginal portions of the letter sheet,

said letter sheet being permanently secured to said marginal portions by a suitable adhesive.

2. A mailing device comprising a letter sheet, and a folder, the latter having an arm projecting horizontally to one side, at the top of the sheet, as viewed by the observer, and having the letter sheet fastened to and overlying it.

3. A mailing device comprising a folder having a plurality of complete leaves and a skeleton leaf, the latter having an angle bracket formed of integral strips extending horizontally toward one side, at the top of the folder and vertically at the same edge of the adjacent leaf of the folder, and a letter sheet overlying and secured to said strips.

4. A mailing device comprising a folder having two leaves of substantially equal size folding along a vertical line of fold and a skeleton leaf at one end of the folder, the skeleton leaf having an arm extending horizontally toward one end at the top of the folder, and a vertical strip at the same end of the adjacent leaf, and a letter sheet fastened to and substantially covering the front of said arm and strip the horizontal dimension or width of the letter sheet being sli htly less than twice the width of a leaf of the folder, and the height being slightly less than twice the height of the folder.

5. A mailing device consisting of an ordinary letter sheet; and a folder made of thicker material and having a plurality of rectangular leaves one of which is partially cut away, the backof the letter sheet being permanently secured to the inside surface of the cut-away leaf of the folder, and said cut-away leaf having a cut edge parallel to one of its marginal edges.

In witness whereof, I have hereunto subscribed my name.

EMIL FARKA S,

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