US1180618A - Post-card. - Google Patents

Description

C. SHRN.

POST CARD.

APPLICATIONHLED JULY26, 1915.

Patented Apr. 25, 1916.

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CHARLES STIRN, OF SAN FRANCISCO, CALIFORNIA.

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Specification of Letters Eatent.

Patented Apr. 25., 191th.

Application filed July 26, 1915. Serial No. 41,910.

post-cards which indicate that they are used for the purpose of into the waste paper reading the same.

()ne object of the present invention is to provide means for exciting the curiosity of the recipient of the post-card, so as to insure that said recipient will become apprised of the main facts sought to be conveyed by the card.

A further object of the. invention is to provide a postcard containing such means which can be made at sul'ticiently low cost to warrant its commercial introduction.

In the. accompanying drawing, Figure 1 is a view of a post-card constructed in accord ance with my invention; Fig. '2 is a view of the post-card ready for addressing and mailing; Fig. 3 is a sectional view on the line 3 3 of Fig. 2.

Referring to the drawing, 1 indicates a post-card. At the left-hand portion of the upper edge thereof is an extension 2, the outer terminal portion of which is reduced in width to tornra tag 3, adapted, when said extension is folded over the post-card. to be. passed through slits i in the postand, and retain the extension in its folded position. A central portion of said extension is cut out, as shown at to form an opening the margin of which has portions 6 separated i'rom each other to permit said margin to expand when said separated portions or fingers (3 are bent out of the plane of the extension.

This post-card is primarily intended to be used by large advertisers. and its object is to excite the curiosity of the recipient of the post-card so that they may be sure to read the communication sent by the advertiser instead of throwing it away unread as frequently happens. Vith this object the reading matter is printed upon a sheet 7 or preferably thin paper which is folded into a small compass and is inclosed in one-half advertising throw them basket without fully CHARLES S'rmN, a

and means for securing said of a walnut shell 8. The walnut shell, With the circular inclosed therein, is placed with its edge in the proper position upon the postcard, the extension is then folded over the post-card and pressed down around said walnut shell. and the tag 3 is inserted through the slits 4 of the post-card, thus insuring the retention of the extension in position. The separated portions or fingers 6 fit closely around the margin of the walnut shell while permitting the main portion of the extension to lie flat against the post-card, and they thus secure it in place. This security is due, in a great measure, to the fact that the rim of the walnut shell is of greatel" circumference than the main body thereof immediately above said rim. If this were not the case it is easy to see that it would not be possible to hold the shell securely in place by means of said fingers. Beneath the cut-away portion of the extension is conspicuously printed, as shown at 10, the wellknown phrase All in a nutshell.

This novel means of sending a communication excites the recipients curiosity to a sufficient extent that he is willing to give up the time necessary for removing the walnut shell to examine its contents, and said contents when so examined will be more firmly ii'npressed upon his mind than when sent in. an ordinary circular.

I claim:

1. In combination with a post-card, areceptacle having a substantially fiat rim of greater periphery than the body of the receptacle, a device for securing said receptacle entirely alpon one side of the postcard having an opening therethrough to receive the receptacle, a portion of said device around said opening extending over the lower portion of the body of the receptacle, device in place upon the post-card.

'2. In combination with a post-card, a receptacle having a substantially flat rim of greater periphery than the body of the re eeptacle, a device for securing said receptacle upon the post-card, having an opening therethrough to receive the receptacle. its margin having portions separated from each other to permit said margin to expand and rest upon the lower portion of the body of the receptacle, and means for securing said device in place upon the post-card.

Y ceive the receptacle, its margin having greater periphery than the body of the receptacle, an extension from said post-card for securingsaid receptacle upon the postcard, having an opening therethrough to reportions separated from each other to permit said margin to expand and rest upon the lower portion of the body of the receptacle, and means for securing said extension in ,place upon the post-card.

In combination with a post-card, a half walnut shell, a device for securing said shell entirely upon one side of the post-card having an opening therethrough to receive the shell, 3 portion of said device around said opening extending over the lower portion of the body of the shell, and means for securing said device in place upon the postcard.

5. In combination with a post-card, a half walnut shell, a device for securing said shell upon the post-card, having an opening there through to receive the shell, its margin having portions separated from each other to permit said margin to expand and rest upon the lower portion of the body of the shell, and means for securing said device in place upon the post-card.

6. In combination, a half walnut shell, a post-card having an extension for securing said shell upon the post-card, said extension having an opening thcrethrough to receive the shell, its margin having portions separated from each other to permit said margin to expand and rest upon the lower portion of the body of the shell, and means for securing said extension in place upon the postcard.

In testimony whereof I have hereunto set my hand in the presence of two subscribing witnesses.

CHARLES STIIK'N.

Vitnesses F. M. \Vnmn'r, D. B. Rronanos.

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