TWM584937U - Customer identification device - Google Patents

Abstract

This creation is a customer identification device, which includes an image capturer to capture user images into the processor, so as to capture user characteristic information of the user image, and search for users in the database corresponding to the user characteristic information. Information to search for corresponding product information based on user information and display it on the display; but when the processor does not capture user information corresponding to the user characteristic information, the user characteristic information is stored in the database To become a new user. This creation can automatically record the face images of different consumers. Even if member information is not established, it can still recommend suitable product information to consumers, or obtain consumers' shopping product records to help stores identify consumer preferences.

Description

Customer identification device

This creation is about a data processing technology, especially a customer identification device that can identify customers through images without the need to create a member.

Advertisement playback methods can be roughly divided into the following three categories: 1. Traditional TV ads; 2. Internet push ads; 3. Advertising on the TV wall in physical stores. Traditional TV advertisements are purchased by commercials from TV stations, so that the ads can be played on TV platforms. However, in the past, TV advertisements could not be used to show ads that are of interest to individuals. Therefore, many users will switch to the station during advertising hours to find more Interesting content that reduces the effectiveness of TV commercials.

The origin of online advertising is that with the development of Internet technology, almost everyone has their own computer. Therefore, in order to improve advertising effectiveness, businesses have gradually developed the use of advertising technology for personal computers. Promote personalized advertising information to corresponding consumers.

The advertisements on the TV wall in the physical store are aimed at the customers who spend in the store. The advertisements of the products in the store are continuously displayed. Although the advertisements on the TV wall are more targeted than the traditional TV ads in the past, the ads on the TV wall still cannot accurately target individuals. Recommend corresponding advertising information, so the effectiveness of advertising is still limited.

Although advertising devices have been introduced in some brick-and-mortar stores, members can be logged in by taking pictures of people's faces, so that the advertising devices can recommend corresponding product information to consumers. Before logging in to the membership, consumers need to create membership information in advance. Consumer ’s face image, consumer contact information, or corresponding card number held by the consumer, etc. The consumer can log in to the member through the face or the sensor card, so that the advertising device recommends the corresponding product information to the consumer ; But if not a member, the advertising device It is impossible to identify the identity of the current consumer, so it is impossible to recommend corresponding ads for individuals, lacking a humanized design. In addition, when consumers join the membership, when they create membership information, they spend a lot of time and lack humanity.

In view of this, the author proposes a customer identification device in order to effectively overcome the above-mentioned problems in view of the lack of the above-mentioned conventional technologies.

The main purpose of this creation is to provide a customer recognition device that can automatically record the face images of different consumers. Even if the consumer has not established membership information, he can still use the face image data of past historical records to identify consumers and recommend them. Suitable product information to consumers.

Another purpose of this creation is to provide a customer identification device that can automatically record the face images of different consumers. Even if the consumer does not establish membership information, the consumer can still be identified in order to obtain the consumer's past shopping product records. To help service personnel identify consumer preferences and requirements.

In order to achieve the above purpose, the present invention provides a customer identification device, which includes at least one image pickup device capable of capturing a user image; at least one database contains a plurality of user information; and at least one processor is electrically connected to the image pickup device. And database, the processor receives the user image of the imager to capture the user characteristic information in the user image, and searches for the plurality of user information in the database. When the processor obtains the corresponding information in the database, When the user information of the user characteristic information is used, the corresponding at least one product information is searched according to the user information; when the processor does not retrieve the user information corresponding to the user characteristic information in the database, the user is The characteristic information is stored in the database to become a new user information; and at least one display is electrically connected to the processor to receive the product information and display the product information.

The customer identification device further includes at least one transmitter, which is electrically connected to the processor and a display. The processor can transmit the product information to the display through the transmitter.

Each user information in the database includes user characteristic information and corresponding at least one product record information. When the processor searches the user information for information matching the user characteristic information After the user information is received, the processor may obtain the product record information of the user information to search for corresponding product information based on the product record information.

When the processor creates the new user information, the processor may further add the product browsing history of the user browsing the product to the new user information to generate a new product record information into the new user information.

In order to make your reviewing members have a better understanding and understanding of the structural features of this creation and the effects achieved, I would like to refer to the preferred embodiment diagrams and detailed descriptions, as described below.

1‧‧‧Customer identification device

10‧‧‧Image picker

12‧‧‧Database

14‧‧‧ processor

16‧‧‧ Display

20‧‧‧machine

3‧‧‧Customer identification device

30‧‧‧Image picker

32‧‧‧Database

34‧‧‧ processor

36‧‧‧ Display

38‧‧‧Transmitter

The first picture is a perspective view of the installation.

The second picture is the block diagram of the installation of this creation.

The third diagram is a flowchart of the method applied by the authoring device.

The fourth figure is a schematic perspective view of a device according to another embodiment of the present invention.

The fifth figure is a block diagram of a device according to another embodiment of the present invention.

This creation is a technology that can identify customers without the need to establish a member. When the customer is a regular customer, it can effectively capture the customer's past shopping records, etc., to provide follow-up recommended products and assist service personnel to identify consumer preferences. And requirements.

First explain the device of this creation. Please refer to the first and second figures. The customer identification device 1 of this creation includes a machine 20 that can be placed in the merchant, so that the customer can approach the machine 20 to obtain the goods in the merchant. Information, an image pickup device 10, a database 12, a processor 14, and a display 16 are installed on the machine 20. The database 12 of the machine 20 of this embodiment further stores various kinds of product information, It is provided to the processor 14 to cause the processor 14 to display the commodity information to the display 16 so as to provide customers who consume within the merchant to browse the information of different commodities through the customer identification device 1 so that the customers can browse the commodities through the display 16.

Please continue to refer to the first and second figures to describe the structure of the customer identification device 1 in detail. In this embodiment, for example, the image pickup device 10 and the display 16 are disposed on the surface of the machine 20, and the image pickup device 10 is disposed above the display 16. The imager 10 can be a camera to capture and capture a user image of at least one user, wherein the user image can be an image of a user's face. The database 12 and the processor 14 are arranged in the machine 20, wherein the database 12 stores a plurality of user information, and each user information includes user characteristic information and corresponding at least one product record information, among which the user characteristics The information can be the value obtained by analyzing the user's image by using Euclidean Distance; the product record information is the product record of the user after purchasing the product in the past, or the product browsing record of the user browsing the product information. The processor 14 is electrically connected to the image pickup device 10, the database 12 and the display 16 to process user images and control the image pickup device 10, the database 12 and the display 16 correspondingly.

After explaining the structure of the client identification device 1 of the author, the method flow when the author device is used is explained next. Please refer to the first to third figures in cooperation. First, the process proceeds to step S10. When the user stands in front of the machine 20, the imager 10 can correspondingly capture the user's face, so that the imager 10 can capture the user. The image of the user on the face is then passed by the imager 10 to the processor 14. Then it proceeds to step S12. After receiving the user image, the processor 14 performs angle correction on the user image, such as normalizing the face and color correction, and filtering out noise of the user's characteristic information. Euclidean Distance analysis captures user images to capture user feature information. Then, the method proceeds to step S14. The processor 14 searches the plurality of user information in the database 12 for user information corresponding to the user characteristic information. Each of the user information mentioned above includes the user characteristic information. , And the corresponding product record information, so step S14 can obtain corresponding user information according to the determination of whether there is the same user characteristic information. If it is determined as yes in step S14, the process proceeds to step S16, and the processor 14 extracts the user information including the user characteristic information, and stores the user characteristic information in the corresponding user information, so as to improve the image recognition Accuracy, and the user information includes product record information, so the user can know the products that the user has purchased or viewed in the past based on the product record information, and the processor 14 can then search for the corresponding product according to the product record information. The product information is transmitted to the display 16 for display; in detail, if it is known from the product record information that the user has bought shampoo in the past, the processor 14 can recommend shampoos of different brands at this time. Or similar products, such as bath milk and other product information, are displayed on the display 16 for the user's reference. However, if it is not in step S14, if the processor 14 determines that there is no corresponding user information in the database 12, it proceeds to step S18, and the processor 14 stores the user characteristic information in the database 12 to become a new one. User information, of course, this new user is likely to browse the product information originally displayed on the machine 20, at this time the processor 14 can add the product browsing history of the product viewed by the new user to the new user information To generate a new product record information into the new user information. In the future, when the new user captures the user image again by the customer recognition device 1, the customer recognition device 1 can recognize the face of the new user according to the new user information stored in the database 12.

Next, please refer to the fourth figure and the fifth figure to explain another embodiment of this creation. In addition to the above embodiment, the structure of the customer identification device of this creation is a machine placed in the store. The processor, and display are set separately, as detailed below. As shown in the fourth and fifth figures, the customer identification device 2 in this embodiment includes at least one image picker 30, at least one database 32, at least one processor 34, and at least A display 36 and at least one transmitter 38, wherein the image pickup device 30, the database 32 and the transmitter 38 are electrically connected to the processor 34, and the display 36 is electrically connected to the transmitter 38. The image pickup device 30 in this embodiment is a camera and is installed at the entrance of a store. The processor 34, the database 32, and the transmitter 38 are all disposed at the counter. The processor 34, the database 32, and the transmitter 38 may be A device in a computer, in which the transmitter 38 can be a communication transmitter; the display 36 is a display of a mobile communication device held by a user, such as a display of a smart phone. When the user enters the store, the camera 30 can take pictures. Enter the user image of the merchant and pass the user image to the processor 34 set at the counter. Then the processor 34 can judge the user's face based on the user image to add user information or generate corresponding recommendations. The product information, in which the steps of adding user information and generating corresponding product information are the same as the above embodiment, so the description is not repeated.

This embodiment is different from the above embodiment in that after the processor 34 generates corresponding recommended product information, the product information is transmitted to the display 36 through the conference transmitter 38 for display, that is, the display of the user's mobile communication device. Therefore, the user can know the product information recommended by the merchant through the mobile communication device, so as to obtain good advertising effectiveness. In addition, the processor 34 can transmit the user's user information to the display of the merchant's mobile communication device through the transmitter 38, so that the clerk of the merchant can obtain the user's past shopping product records from the user information by Assist store clerks to identify user preferences and requirements, so that businesses can provide customized services closer to users.

In summary, this creation can automatically record the face images of different consumers. Even if the consumer does not create membership information, he can still use past historical face image data to identify consumers and recommend suitable product information to consumers. And through the face image recognition, consumers can also get the past records of shopping products to assist service personnel to identify consumer preferences and requirements. For the ordering system, using the technology of this creation, you do not need to register as a member in advance. You only need to use face image recognition to determine the face of the consumer and record the ordering information of the consumer. The next time a visitor comes to order, the technique of this creation can recommend similar meals based on the last order information. At the same time, this creation can help service personnel to identify frequent customers, and bring out information about customers 'last visits and dining habits, etc., and provide customized services that are closer to customers, such as customers' meal preferences, whether they have allergies to certain ingredients, Steak maturity and more.

The above are only the preferred embodiments of this creation, and are not used to limit the scope of this creation. Therefore, all equal changes or modifications based on the characteristics and spirit described in the scope of the application for this creation shall be included in the scope of the patent application for this creation.

Claims (9)

A customer identification device includes: at least one image pickup device, which captures a user image of at least one user; at least one database, which stores a plurality of user information; and at least one processor, which is electrically connected to the image pickup device And the database, the processor receives the user image of the imager to retrieve a user characteristic information in the user image, and searches for the user information in the database, when the processing When the processor retrieves the user information corresponding to the user characteristic information in the database, it searches for at least one corresponding product information according to the user information; when the processor does not search for the corresponding information in the database When the user information corresponding to the user characteristic information is stored, the user characteristic information is stored in the database to become a new user information; and at least one display is electrically connected to the processor to receive the product information. And display the product information. The customer identification device according to claim 1, further comprising at least one transmitter electrically connected to the processor and the display, and the processor may transmit the product information to the display through the transmitter. The customer identification device according to claim 2, wherein the transmitter is a communication transmitter. The customer identification device according to claim 2, wherein the display is a mobile communication device display. The client identification device according to claim 1, wherein the image pickup device is a camera. The customer identification device according to claim 1, wherein each of the user information in the database includes the user characteristic information and corresponding at least one product record information, and when the processor is in the user information Find the use that matches the user profile After the user information, the processor can obtain the product record information of the user information, and search for the corresponding product information according to the product record information. The customer identification device as described in claim 1, wherein the product record information is a product record after the user purchases the product or a product browse record when the user browses the product. The client identification device as described in claim 1, wherein before the processor captures the user characteristic information in the user image, the processor can further perform angle and color correction on the user image, and filter out the user. Noise in feature information. The customer identification device according to claim 1, wherein when the processor creates the new user information, the processor may further add a product browsing history of the user browsing the product to the new user information to generate a new product. Log information to the new user information.