TWM494365U - Playing and dispatching management system of kiosk electronic advertisement - Google Patents

Playing and dispatching management system of kiosk electronic advertisement Download PDF

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Publication number
TWM494365U
TWM494365U TW103216998U TW103216998U TWM494365U TW M494365 U TWM494365 U TW M494365U TW 103216998 U TW103216998 U TW 103216998U TW 103216998 U TW103216998 U TW 103216998U TW M494365 U TWM494365 U TW M494365U
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Taiwan
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electronic advertisement
kiosk
module
playing
delivery system
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TW103216998U
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Chinese (zh)
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zhi-cheng Liu
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Qware Systems & Services Corp
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Priority to TW103216998U priority Critical patent/TWM494365U/en
Publication of TWM494365U publication Critical patent/TWM494365U/en

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Description

Kiosk電子廣告管理播放派送系統Kiosk electronic advertising management broadcast delivery system

本創作是有關一種Kiosk電子廣告管理播放派送系統,特別是一種可設定電子廣告的播放時間、播放次數、播放區域與播放內容、並再傳送至實體商店之播放螢幕裝置上進行播放之系統。This creation is about a Kiosk electronic advertisement management broadcast delivery system, in particular, a system that can set the playback time, the number of plays, the play area and the play content of the electronic advertisement, and then transmit it to the play screen device of the physical store for playing.

目前電子廣告看板、電子公告欄大多是獨立播放系統,控管都是針對單一看板進行,無法在遠端做集體控管,通常必須直接到看板端進行設定,廣告也均是錄製好之文字稿、圖片或影像,重複播放,每隔一段時間再更換,所以無法由遠端對看板、公告欄之播放內容進行控制或更改,所以排程一旦固定後即無法更改,也無法插撥廣告,相對也降低其實用性。At present, most of the electronic advertisement billboards and electronic bulletin boards are independent playback systems. The control is carried out for a single billboard. It is impossible to do collective control at the remote end. Usually, it must be set directly to the billboard, and the advertisements are all recorded texts. , pictures or images, repeat playback, and change every once in a while, so the playback content of the kanban and bulletin board cannot be controlled or changed by the far end. Therefore, once the schedule is fixed, it cannot be changed, and the advertisement cannot be inserted. It also reduces its practicality.

因此,為了不需手動安裝或更新電子廣告檔案到播放端,以使播放端不需存放電子廣告內容,而遠端更能夠進行控管與設定電子廣告的播放時間、播放次數、播放區域與播放內容,以於播放端上播放設定後的廣告內容,如此將能夠避免不適合在公眾場所的廣告內容出現在Kiosk機器上,如此應為一最佳解決方案。Therefore, in order not to manually install or update the electronic advertisement file to the playing end, the playing end does not need to store the electronic advertising content, and the remote end can control and set the playing time, the playing times, the playing area and the playing of the electronic advertisement. The content is used to play the set advertisement content on the playing end, so that it is possible to avoid the advertisement content that is not suitable for the public place to appear on the Kiosk machine, which should be an optimal solution.

本創作係關於一種Kiosk電子廣告管理播放派送系統,能夠設定電子廣告的播放時間、播放次數、播放區域與播放內容、並再傳送至實體商店之播放螢幕裝置上進行播放之系統。This creation is about a Kiosk electronic advertisement management broadcast delivery system that can set the playback time, number of plays, playback area and content of the electronic advertisement, and then transfer it to the playback device on the physical store for playback.

可達成上述Kiosk電子廣告管理播放派送系統,包括:一遠端終端設備,係包含有一電子廣告建檔模組,係用以將一個或數個電子廣告進行設定,並儲存為一電子廣告播放設定檔;一資料庫模組,係與該電子廣告建檔模組相連接,該資料庫模組係用以儲存有多筆電子廣告播放設定檔;一資料傳送暨接收模組,係與該資料庫模組相連接,用以將電子廣告播放設定檔傳送出去;複數個Kiosk多媒體導覽機台,係分別設置於不同地區之實體商店內,而該Kiosk多媒體導覽機台上係皆設置有一與該Kiosk多媒體導覽機台進行電性連接之播放螢幕裝置,而該Kiosk多媒體導覽機台內部係具有:一資料傳送暨接收模組,係與該遠端終端設備進行連線,用以接收電子廣告播放設定檔;一電子廣告播放模組,係與該資料傳送暨接收模組及該播放螢幕裝置相連接,用以將該資料傳送暨接收模組所接收之電子廣告播放設定檔進行運作,以於該播放螢幕裝置上進行播放電子廣告。The above Kiosk electronic advertisement management broadcast delivery system can be achieved, including: a remote terminal device, comprising an electronic advertisement filing module, configured to set one or several electronic advertisements, and store the settings as an electronic advertisement. a database module is connected to the electronic advertisement filing module, wherein the database module is configured to store a plurality of electronic advertisement playing profiles; a data transmission and receiving module, and the data The library modules are connected to transmit the electronic advertisement playing configuration file; a plurality of Kiosk multimedia navigation machines are respectively arranged in physical stores in different regions, and the Kiosk multimedia navigation machine is provided with one a playback screen device electrically connected to the Kiosk multimedia navigation machine, wherein the Kiosk multimedia navigation machine has a data transmission and receiving module connected to the remote terminal device for Receiving an electronic advertisement playing profile; an electronic advertisement playing module is connected to the data transmitting and receiving module and the playing screen device for transmitting the data The electronic advertisement playing profile received by the cum receiving module operates to play an electronic advertisement on the playing screen device.

更具體的說,所述電子廣告建檔模組能夠設定電子廣告的播放時間。More specifically, the electronic advertisement filing module can set the playing time of the electronic advertisement.

更具體的說,所述電子廣告建檔模組能夠設定電子廣告的播放次數。More specifically, the electronic advertisement filing module can set the number of times the electronic advertisement is played.

更具體的說,所述電子廣告建檔模組能夠設定電子廣告的播放區域。More specifically, the electronic advertisement filing module can set a play area of the electronic advertisement.

更具體的說,所述電子廣告建檔模組能夠設定電子廣告的播放內容。More specifically, the electronic advertisement filing module can set the playing content of the electronic advertisement.

有關於本創作其他技術內容、特點與功效,在以下配合參考圖式之較佳實施例的詳細說明中,將可清楚的呈現。Other technical contents, features, and effects of the present invention will be apparent from the following detailed description of the preferred embodiments.

請參閱第1圖、第2圖及第3圖,為本創作Kiosk電子廣告管理播放派送系統之整體架構示意圖、遠端終端設備之架構示意圖及播放螢幕裝置之架構示意圖,由第1圖可知,本創作之Kiosk電子廣告管理播放派送系統,包括一遠端終端設備1及複數個Kiosk多媒體導覽機台21,其中該遠端終端設備1係會透過網際網路與該Kiosk多媒體導覽機台21連線,而該Kiosk多媒體導覽機台21係設置於不同地區之實體商店2中;Please refer to FIG. 1 , FIG. 2 and FIG. 3 , which are schematic diagrams of the overall architecture of the Kiosk electronic advertisement management broadcast delivery system, a schematic diagram of the architecture of the remote terminal device and a schematic diagram of the structure of the playback screen device. The Kiosk electronic advertisement management broadcast delivery system of the present invention comprises a remote terminal device 1 and a plurality of Kiosk multimedia navigation machines 21, wherein the remote terminal device 1 communicates with the Kiosk multimedia navigation machine through the Internet. 21 is connected, and the Kiosk multimedia guide machine 21 is installed in the physical store 2 in different regions;

由第2圖中可知,該遠端終端設備1係包含有一電子廣告建檔模組11、一資料庫模組12及一資料傳送暨接收模組13,其中該電子廣告建檔模組11能夠將一個或數個電子廣告進行設定播放時間、播放次數、播放區域、播放內容或是播放順序,而設定完成後,則能夠儲存為一電子廣告播放設定檔,而該電子廣告播放設定檔則存檔於該資料庫模組12內,且該資料傳送暨接收模組13則能夠將電子廣告播放設定檔藉由網際網路傳送至該Kiosk多媒體導覽機台21。As shown in FIG. 2, the remote terminal device 1 includes an electronic advertisement filing module 11, a database module 12, and a data transmission and receiving module 13, wherein the electronic advertisement filing module 11 can One or several electronic advertisements are set to play time, play times, play area, play content or play order, and after the setting is completed, it can be stored as an electronic advertisement play profile, and the electronic advertisement play profile is archived In the database module 12, the data transmission and reception module 13 can transmit the electronic advertisement playback profile to the Kiosk multimedia navigation machine 21 via the Internet.

由第3A及3B圖可知,該Kiosk多媒體導覽機台21上方係外接有一播放螢幕裝置22,而該Kiosk多媒體導覽機台21內部係具有一資料傳送暨接收模組211及一電子廣告播放模組212,其中當該資料傳送暨接收模組211接收該資料傳送暨接收模組13所傳送之電子廣告播放設定檔時,該電子廣告播放模組212則會運作該電子廣告播放設定檔,以於該播放螢幕裝置22上進行播放電子廣告。而該Kiosk多媒體導覽機台21上亦內建有螢幕裝置,電子廣告亦能夠於該Kiosk多媒體導覽機台21內建之螢幕裝置上播放。It can be seen from the figures 3A and 3B that the Kiosk multimedia navigation machine 21 is externally connected with a playback screen device 22, and the Kiosk multimedia navigation machine 21 has a data transmission and receiving module 211 and an electronic advertisement playing. The module 212, wherein the electronic advertisement playing module 212 operates the electronic advertisement playing profile when the data transmitting and receiving module 211 receives the electronic advertisement playing profile transmitted by the data transmitting and receiving module 13 The electronic advertisement is played on the playback screen device 22. The Kiosk multimedia navigation machine 21 also has a built-in screen device, and the electronic advertisement can also be played on the screen device built in the Kiosk multimedia navigation machine 21.

而實施例則如第4圖所示,本創作中舉例四個實體商店之播放螢幕裝置與播放螢幕裝置之資訊傳輸,其中該四個實體商店為北部實體商店3、中部實體商店4、南部實體商店5、東部實體商店6,而四個實體商店中分別具有多媒體導覽機台31,41,51,61與播放螢幕裝置32,42,52,62,因此當該遠端終端設備1設定完電子廣告播放設定檔後,則會分地區將不同的電子廣告播放設定檔傳送到不同地區的實體商店之播放螢幕裝置內(北部實體商店3、中部實體商店4、南部實體商店5、東部實體商店6),以由該不同地區的實體商店之播放螢幕裝置32,42,52,62接收電子廣告播放設定檔後,則於該播放螢幕裝置32,42,52,62上進行播放電子廣告。The embodiment is as shown in FIG. 4, and the present example exemplifies the information transmission of the play screen device and the play screen device of the four physical stores, wherein the four physical stores are the northern physical store 3, the central physical store 4, and the southern entity. The store 5, the eastern physical store 6, and the four physical stores respectively have multimedia guides 31, 41, 51, 61 and playback screen devices 32, 42, 52, 62, so when the remote terminal device 1 is set After the electronic advertisement play profile, different electronic advertisement play profiles will be transmitted to the play screen devices of the physical stores in different regions by region (Northern physical store 3, Central physical store 4, Southern physical store 5, Eastern physical store) 6) After receiving the electronic advertisement playing profile by the playing screen devices 32, 42, 52, 62 of the physical store in the different regions, the electronic advertisement is played on the playing screen devices 32, 42, 52, 62.

而設定電子廣告播放設定檔亦能夠設定播放時間、播放次數、播放內容或是播放順序,以因應不同的行銷需求。Setting the electronic advertisement playback profile can also set the playback time, number of playbacks, playback content or playback order to meet different marketing needs.

本創作所提供之Kiosk電子廣告管理播放派送系統,與其他習用技術相互比較時,其優點如下: 1.   本創作能夠設定電子廣告的播放時間、播放次數、播放區域與播放內容、並再傳送至實體商店之播放螢幕裝置上進行播放。 2.    本創作不需手動安裝或更新電子廣告檔案到播放螢幕裝置,以使播放螢幕裝置不需存放電子廣告內容,而遠端更能夠進行控管與設定電子廣告的播放時間、播放次數、播放區域與播放內容,以於播放端上播放設定後的廣告內容,如此將能夠避免不適合在公眾場所的廣告內容出現在KIOSK機器上。 3.  本創作已透過上述之實施例揭露如上,然其並非用以限定本創作,任何熟悉此一技術領域具有通常知識者,在瞭解本創作前述的技術特徵及實施例,並在不脫離本創作之精神和範圍內,當可作些許之更動與潤飾,因此本創作之專利保護範圍須視本說明書所附之請求項所界定者為準。The Kiosk electronic advertisement management broadcast delivery system provided by this creation has the following advantages when compared with other conventional technologies: 1. This creation can set the playback time, number of plays, playback area and playback content of the electronic advertisement, and then transmit to Play on the playback screen of the physical store. 2. This creation does not need to manually install or update the electronic advertisement file to play the screen device, so that the playback screen device does not need to store the electronic advertisement content, and the remote end can control and set the playing time, the playing times and the playing time of the electronic advertisement. The area and the playing content are used to play the set advertising content on the playing end, so that it is possible to avoid the advertisement content that is not suitable for the public place to appear on the KIOSK machine. 3. The present invention has been disclosed above by the above embodiments, but it is not intended to limit the present invention. Anyone skilled in the art can understand the foregoing technical features and embodiments of the present invention without departing from the present disclosure. In the spirit and scope of the creation, the scope of patent protection of this creation shall be subject to the definition of the requirements attached to this manual.

1‧‧‧遠端終端設備
11‧‧‧電子廣告建檔模組
12‧‧‧資料庫模組
13‧‧‧資料傳送暨接收模組
2‧‧‧實體商店
21‧‧‧Kiosk多媒體導覽機台
211‧‧‧資料傳送暨接收模組
212‧‧‧電子廣告播放模組
22‧‧‧播放螢幕裝置
3‧‧‧北部實體商店
31‧‧‧多媒體導覽機台
32‧‧‧播放螢幕裝置
4‧‧‧中部實體商店
41‧‧‧多媒體導覽機台
42‧‧‧播放螢幕裝置
5‧‧‧南部實體商店
51‧‧‧多媒體導覽機台
52‧‧‧播放螢幕裝置
6‧‧‧東部實體商店
61‧‧‧多媒體導覽機台
62‧‧‧播放螢幕裝置
1‧‧‧Remote terminal equipment
11‧‧‧Electronic Advertising Documenting Module
12‧‧‧Database Module
13‧‧‧Data Transmission and Receiving Module
2‧‧‧ physical store
21‧‧‧Kiosk Multimedia Guide
211‧‧‧Data Transmission and Receiving Module
212‧‧‧Electronic Advertising Player Module
22‧‧‧Play screen device
3‧‧‧ Northern physical store
31‧‧‧Multimedia Guide
32‧‧‧Playing screen device
4‧‧‧Central Store
41‧‧‧Multimedia Guide
42‧‧‧Play screen device
5‧‧‧Southern physical store
51‧‧‧Multimedia Guide
52‧‧‧Playing screen device
6‧‧‧Eastern Store
61‧‧‧Multimedia Guide
62‧‧‧Playing screen device

[第1圖]係本創作Kiosk電子廣告管理播放派送系統之整體架構示意圖。        [第2圖]係本創作Kiosk電子廣告管理播放派送系統之遠端終端設備之架構示意圖。        [第3A圖]係本創作Kiosk電子廣告管理播放派送系統之Kiosk多媒體導覽機台之結構示意圖。        [第3B圖]係本創作Kiosk電子廣告管理播放派送系統之Kiosk多媒體導覽機台之架構示意圖。        [第4圖]係本創作Kiosk電子廣告管理播放派送系統之實施示意圖。[Fig. 1] is a schematic diagram of the overall architecture of the Kiosk electronic advertisement management broadcast delivery system. [Fig. 2] is a schematic diagram of the architecture of the remote terminal device of the Kiosk electronic advertisement management broadcast delivery system. [Fig. 3A] is a schematic diagram of the structure of the Kiosk multimedia navigation machine of the Kiosk electronic advertisement management broadcast delivery system. [Fig. 3B] is a schematic diagram of the architecture of the Kiosk multimedia navigation machine of the Kiosk electronic advertisement management broadcast delivery system. [Fig. 4] is a schematic diagram of the implementation of the Kiosk electronic advertisement management broadcast delivery system.

1‧‧‧遠端終端設備 1‧‧‧Remote terminal equipment

2‧‧‧實體商店 2‧‧‧ physical store

21‧‧‧Kiosk多媒體導覽機台 21‧‧‧Kiosk Multimedia Guide

22‧‧‧播放螢幕裝置 22‧‧‧Play screen device

Claims (7)

一種Kiosk電子廣告管理播放派送系統,包括: 一遠端終端設備,係包含有: 一電子廣告建檔模組,係用以將一個或數個電子廣告進行設定,並儲存為一電子廣告播放設定檔; 一資料庫模組,係與該電子廣告建檔模組相連接,該資料庫模組係用以儲存有多筆電子廣告播放設定檔; 一資料傳送暨接收模組,係與該資料庫模組相連接,用以將電子廣告播放設定檔傳送出去; 複數個Kiosk多媒體導覽機台,係分別設置於不同地區之實體商店內,而該Kiosk多媒體導覽機台上係皆設置有一與該Kiosk多媒體導覽機台進行電性連接之播放螢幕裝置,而該Kiosk多媒體導覽機台內部係具有: 一資料傳送暨接收模組,係與該遠端終端設備進行連線,用以接收電子廣告播放設定檔; 一電子廣告播放模組,係與該資料傳送暨接收模組及該播放螢幕裝置相連接,用以將該資料傳送暨接收模組所接收之電子廣告播放設定檔進行運作,以於該播放螢幕裝置上進行播放電子廣告。A Kiosk electronic advertisement management broadcast delivery system, comprising: a remote terminal device, comprising: an electronic advertisement filing module, configured to set one or several electronic advertisements, and store the settings as an electronic advertisement. a database module is connected to the electronic advertisement filing module, the database module is configured to store a plurality of electronic advertisement playing profiles; a data transmission and receiving module, and the data The library modules are connected to transmit the electronic advertisement playing profile; a plurality of Kiosk multimedia navigation machines are respectively arranged in physical stores in different regions, and the Kiosk multimedia navigation machine is provided with one a playback screen device electrically connected to the Kiosk multimedia navigation machine, and the Kiosk multimedia navigation machine has: a data transmission and receiving module connected to the remote terminal device for Receiving an electronic advertisement playing profile; an electronic advertisement playing module is connected to the data transmitting and receiving module and the playing screen device for transmitting the data The electronic advertisement plays the received cum profile receiving module operates to play the electronic advertisement screen on the playback apparatus. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中該電子廣告建檔模組能夠設定電子廣告的播放時間。The Kiosk electronic advertisement management broadcast delivery system as claimed in claim 1, wherein the electronic advertisement filing module is capable of setting a play time of the electronic advertisement. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中該電子廣告建檔模組能夠設定電子廣告的播放次數。The Kiosk electronic advertisement management broadcast delivery system as claimed in claim 1, wherein the electronic advertisement filing module is capable of setting the number of times the electronic advertisement is played. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中該電子廣告建檔模組能夠設定電子廣告的播放區域。The Kiosk electronic advertisement management broadcast delivery system as claimed in claim 1, wherein the electronic advertisement filing module is capable of setting a play area of the electronic advertisement. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中該電子廣告建檔模組能夠設定電子廣告的播放內容。The Kiosk electronic advertisement management broadcast delivery system according to claim 1, wherein the electronic advertisement filing module is capable of setting the playback content of the electronic advertisement. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中與該Kiosk多媒體導覽機台進行電性連接之播放螢幕裝置係為內建於該Kiosk多媒體導覽機台上之螢幕裝置。The Kiosk electronic advertisement management broadcast delivery system according to claim 1, wherein the playback screen device electrically connected to the Kiosk multimedia navigation machine is a screen device built in the Kiosk multimedia navigation machine. 如請求項1所述之Kiosk電子廣告管理播放派送系統,其中與該Kiosk多媒體導覽機台進行電性連接之播放螢幕裝置係為外接於該Kiosk多媒體導覽機台上之螢幕裝置。The Kiosk electronic advertisement management broadcast delivery system according to claim 1, wherein the playback screen device electrically connected to the Kiosk multimedia navigation machine is a screen device externally connected to the Kiosk multimedia navigation machine.
TW103216998U 2014-09-25 2014-09-25 Playing and dispatching management system of kiosk electronic advertisement TWM494365U (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI627544B (en) * 2017-11-16 2018-06-21 創利空間股份有限公司 Multimedia apparatus and interactive multimedia system

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI627544B (en) * 2017-11-16 2018-06-21 創利空間股份有限公司 Multimedia apparatus and interactive multimedia system

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