TWI790381B - How to send electronic coupons - Google Patents

Abstract

The present invention provides a method for sending electronic coupons, which includes the following steps: (a) setting up a coupon system, the system has a store database for the store to be consumed and the store to send coupons to set store information; b) Stores that are sent coupons can further restrict the delivery of coupons to stores that are consumed within a specific business category and within a specific distance; The store's own coupons, and the coupons of the store that sent the coupons to consumers. In this way, the stores help each other to sell through the system, and consumers will also get more coupons from the stores, creating a win-win situation for the store that consumes, the store that sends the coupons, and the consumer.

Description

How to send electronic coupons

The present invention relates to a sending method of electronic coupons, in particular to a sending method for stores to send their own coupons and coupons of other stores at the same time.

Coupons are a marketing tool used to enhance brand awareness and consumer loyalty in modern commercial activities. Stores can increase the number of visitors and turnover by issuing coupons, and consumers can use coupons to get discounts, reaching stores and customers. A win-win situation for consumers. However, traditional common paper coupons have some disadvantages. For example, paper coupons are easily lost by consumers or cannot be used when they forget to take them out, and stores will increase labor costs due to artificial sending. Consumers are inconvenient, so in recent years, with the changes in public consumption patterns and the advancement of life technology, electronic coupons have emerged as the times require.

Although the way of distributing coupons has tended to be electronic, for stores, in addition to stabilizing the original customer source, how to attract new customers to shop and increase sales is an urgent goal for the store to achieve.

In view of this, the object of the present invention is to provide a method for sending electronic coupons, which can attract new customers to shop and increase the turnover.

In order to achieve the aforementioned purpose, the present invention provides a method for sending electronic coupons, which includes the following steps: (a) setting up a coupon system, the system has a store database for at least one store to be consumed and at least one store to be delivered The store of the coupon sets store information and a consumer database for at least one consumer to register. The content of the store information includes business category and geographical location. Consumers who complete the registration can use a consumer card in the consumer database (b) The store that has been delivered the coupons can decide whether to further restrict in the store database that the coupons must be delivered by stores of specific business categories and within a certain distance range, if , the system will select a store that meets the restrictions to help deliver coupons; and (c) when the consumer completes the purchase at the store that is consumed, the system will send two sets of coupons to In the consumer card package, the first set of coupons is the coupons of the store that is consumed, and the second set of coupons is the coupons of the store that is sending the coupons.

Through the above-mentioned steps, the method for sending electronic coupons provided by the present invention can be used by the consumer store to send its own coupons and the coupons of the store that sent the coupons to the consumer, even if the consumer did not go to the store before The store that was given the coupon, or the store that did not intend to visit the store that was given the coupon, will also patronize and consume due to the attraction of the coupon. In this way, each store will use the coupon system Help each other to promote, make the entire consumer market more active, and consumers will get more coupons from stores, creating a win-win situation for the store that should be consumed, the store that should be given coupons, and consumers .

Please refer to Figure 1, which is a method for sending electronic coupons provided by an embodiment of the present invention, which includes the following steps: (a) setting up a coupon system, which has a store database for at least one store to be consumed Set store information with at least one store that is sent coupons, and a consumer database for at least one consumer to register. The content of the store information includes business category and geographic location. Consumers who have completed registration can enter the consumer information (b) The merchant who is sent the coupon can decide whether to further restrict in the database of the merchant that it must be replaced by a merchant of a specific business type and within a specific distance range. If so, the system will select a store that meets the restrictions to help deliver the coupon; and (c) when the consumer completes the consumption at the store that is consumed, the system will Send two sets of coupons to the consumer's card package. The first set of coupons is the coupons of the store that is consumed, and the second set of coupons is the coupons of the store that sent the coupons.

In order to describe the sending method of the electronic coupon in more detail, a preferred embodiment of the present invention is given below.

The store that is consumed is hereinafter referred to as store A, and the store that receives the coupon is hereinafter referred to as store B. First, store A and store B set their basic information such as their business category and geographical location in the store database of the coupon system, as shown in Figure 2, and consumers register in the consumer database of the system. After registration Consumers can receive coupons in a consumer card package in the consumer database.

Store A and store B can set the relevant details of their own coupons in the store database, such as the type of coupon is discount coupon or cash coupon, as well as the title of the coupon, discount rate, expiration date, The number of coupons to be sent, the number of coupons to be delivered by other stores, etc. In addition, store A can further set which stores of specific business categories are willing to help deliver coupons in the store database, as shown in Figure 3 , if store A does not make the above settings, the default value of the system can be maintained, that is, store A is willing to deliver coupons for stores of all business categories. Stores in the commercial category deliver coupons, except those of the same commercial category as themselves. In other words, the commercial category of the store to which the coupons are delivered cannot be the same as the commercial category of the store from which the coupons are consumed. In addition, store B can further set in the store database which stores of specific business categories and stores within a specific distance to help deliver coupons, as shown in Figure 4. For example, suppose store A and store B is 2 kilometers away. Store A’s business category is the beauty industry, and store A is willing to help deliver coupons for stores of all business categories. Store B’s business category is catering, and store B hopes to sell clothes within 5 kilometers. Stores in the clothing industry and beauty industry stores that send coupons on behalf of others, the system will filter out all clothing industry stores and beauty industry stores (including store A) that are within 5 kilometers from store B to help deliver coupons, and then further For example, if store B originally set the number of coupons to be delivered by other stores as 1000, and the system screens out clothing stores and beauty stores (including store A) that can help deliver store B’s coupons If there are 10 stores in total, the system will evenly distribute 100 store B coupons to the 10 stores, and the 10 stores (including store A) will help deliver store B coupons. In the above example, in case there is no clothing store or beauty store within 5 kilometers of store B, the system will automatically expand the geographical scope of the search, and search for clothing stores and beauty stores within 10 kilometers of store B. and the beauty industry store to help deliver the coupons of store B. In other words, if the store that is sending the coupons is within the distance restricted by the store, and there is no specific business category that is restricted by the store, the system will expand the distance Scope, and search for stores that meet the specific business category restricted by the store that is sending the coupon. In other possible embodiments, in case there is no clothing store or beauty store within 5 kilometers of store B, the system will automatically increase the business category of the store that helps deliver the coupons, for example, the business category of the store that helps deliver the coupon The furniture industry stores within 5 kilometers from B will help deliver the coupons of store B, and preferably, the business category of the store added by the system will not be the same as that of store B.

After the consumer completes consumption at store A, the system will send two sets of coupons to the consumer's card package. The first set of coupons is store A's own coupons, and the second set of coupons is store B's coupons. In this way, even if consumers have not been to store B before, or do not intend to visit store B, they will go to store B to purchase because of the attraction of the second set of coupons. After consumption, A can not only get coupons from store A, but also coupons from other stores, and is more willing to spend at store A again. In this way, the stores help each other promote through the coupon system, making the entire consumer market more active, and consumers will also get more coupons from the stores, creating a list of stores that should be consumed and gifts that should be given away. Coupons are a win-win situation for both stores and consumers.

Stores can inquire about coupon information in the system, such as how many coupons have been issued, how many consumers have used the coupons at the store, how many consumers have not used the coupons after receiving them... and other detailed information to help stores understand The effectiveness of sending coupons.

In other possible embodiments, if the store that is sent the coupon does not further limit the business type and distance range of the store in the store database, the system will randomly select at least one store to help Sending coupons on behalf of the store; if the store that is sending the coupons only restricts the business category of the store that is consumed in the store database, the system will select at least one store that meets the business category restrictions and the distance is not limited. The store that is consumed helps to send coupons; if the store that is being sent coupons only limits the distance range of the store that is consumed in the store database, the system will use the distance limit and the business category is not limited Choose at least one store that has been consumed in the store to help deliver the coupon.

In fact, store A can not only send its own coupons and help deliver store B’s coupons, but store A can also ask other stores to help deliver store A’s coupons. In other words, store A can also be sent discounts Therefore, store A can also further set in the store database which stores of specific business categories and stores within a specific distance to help deliver coupons. Similarly, store B can also be the store to be consumed , and help other stores to send coupons, that is, store B can further set in the store database which stores of specific business categories are willing to help deliver coupons, as shown in Figure 5, for example, continuing the previous embodiment In this scenario, store A wants to send coupons to catering stores within 7 kilometers, and store B is willing to send coupons to stores of all business categories. In this way, the system will filter out all Help deliver coupons to catering stores (including store B) within 7 kilometers. Once the consumer completes consumption at store B, the system will send two sets of coupons to the consumer's card package. The first set of coupons It is store B's own coupons, and the second set of coupons is store A's coupons, so in general, each store can help other stores deliver coupons, or ask other stores to help deliver their own coupons , form a mutually beneficial situation, and thereby stimulate consumer consumption and activate the consumer market.

The number of coupons issued by each store to consumers can be more than one. For example, the first set of coupons issued by store A to consumers has a total of five store A coupons. After the first set of coupons, consumers can forward any number of coupons to their friends. Each coupon has a set of links. If a friend has not registered the coupon system, consumers can use the links Share with friends through social media, email, text messages, etc. Once the friend receives the coupon link and clicks it, the coupon can be opened. In the future, friends can use the coupon to enjoy discounts when they go to store A for consumption. Through this method, Each store can attract a wider customer base.

After the consumer completes the consumption by mobile payment, the coupon system will send the coupon to the consumer's card package. If the consumer does not complete the consumption by mobile payment, he can scan the QR Code (Quick Response Code) provided by the store. to get the coupon.

In addition, the coupon system has a reminder function. When the location of the consumer is close to a certain store, and the consumer's consumer card bag contains the coupon of the store, the coupon system will send a notification to remind the consumer Consumers can spend at the store and use the coupon, which not only increases the number of visitors to the store, but also prevents consumers from forgetting to use the coupon and causing waste.

It must be noted here that the above detailed description in conjunction with the drawings is only an implementation mode provided to illustrate the technical content and characteristics of the present invention. Anyone who has general knowledge in the field of the present invention will understand the present invention After the technical contents and features, without violating the spirit of the present invention, all kinds of simple modifications, replacements or omissions of components shall fall within the scope of the patent application disclosed in the present invention.

(a): first step (b): the second step (c): The third step

Figure 1 is a method for sending electronic coupons provided by an embodiment of the present invention; Figures 2 to 4 are schematic diagrams of system screens provided by an embodiment of the present invention; Fig. 5 is a schematic diagram of the relationship between the shop to be consumed, the shop to send coupons to and the consumer provided by an embodiment of the present invention.

(a): first step

(b): the second step

(c): The third step

Claims (8)

A method for sending electronic coupons, comprising the following steps: (a) setting up a coupon system, the system has a store database for at least one store to be consumed and at least one store to be delivered coupons to set store data, And a consumer database for at least one consumer to register, the content of the store information includes business category and geographical location, and consumers who have completed the registration can receive coupons in a consumer card package in the consumer database; (b) The store that was sent the coupon can decide whether to further restrict the store that must be consumed within a certain distance to help deliver its coupons in the store database. If so, the system will select all stores that meet the restrictions. Select a store to be consumed to help deliver coupons, and the business category of the store to be sent coupons cannot be the same as the business category of the store to be consumed, and the store to be consumed can be further restricted in the store database Only send coupons to the merchants of the specific business category who are receiving the coupons. If the merchants who are sending the coupons are within the restricted distance and do not have the restricted merchants of the specific business category, the system will The business category of the store that helps to deliver the coupon will be added within the distance; and (c) when the consumer completes the consumption at the store that was consumed, the system will send two sets of coupons to the consumer's card package , the first set of coupons is the coupons of the store that was consumed, and the second set of coupons is the coupons of the store that received the coupons. The method for sending electronic coupons as described in claim item 1, wherein in step (b), if the store to which the coupon is delivered does not further limit the business category and distance range of the store to be consumed in the store database, The system will randomly select a store that has been consumed to help deliver coupons. The method for sending electronic coupons as described in claim 1, wherein in step (b), if the store that is sending the coupons only limits the business category of the store that is consumed in the store database, the The system will select a shop from among the shops that meet the business category restrictions and the distance is not limited to help deliver the coupons. The method for sending electronic coupons as described in claim item 1, wherein in step (b), if the store that is sending the coupons only limits the distance range of the store that is consumed in the store database, the system will Choose a store that meets the distance limit and the business category is not limited to help deliver the coupons. The method for sending electronic coupons as described in Claim 1, wherein in step (b), if there is no specific commercial category of the consumer store within the restricted distance range of the store that is sending the coupons, The system will expand the distance range, and search for the consumer store that meets the specific business category restricted by the store that is sending the coupon. The method for sending electronic coupons as described in Claim 1, wherein in step (c), the number of the first set of coupons or the second set of coupons can be more than one. The method for sending electronic coupons as described in Claim 1, wherein in step (c), consumers can forward the coupons to friends for use. The method for sending electronic coupons as described in Claim 1, wherein in step (c), when the consumer’s consumer card pack contains the coupons of the shop that is consumed or the discounts of the shop that is sending the coupons In the future, when the location of the consumer is close to the shop where the consumption is made or the shop where the coupon is delivered, the system will send a notification to remind the consumer to consume and use the coupon at the shop.

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