TWI685807B - Ticket booking system - Google Patents
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Abstract
Description
本發明係關於一種訂票系統,特別是一種以互動進行反饋的訂票系統。The present invention relates to a ticket booking system, in particular, a ticket booking system that provides feedback through interaction.
電子商務常見的實現方式係透過瀏覽器及伺服器端的應用程式,促成各種買賣雙方不需見面即可完成的商貿活動。而由於智慧型手機與行動網路的普及,電子商務的觸角得以更加延伸。就購買演唱會的入場票而言,如今消費者可隨時隨地透過自己的智慧型手機或平板電腦瀏覽線上訂票系統的網頁進行訂票,亦可至便利商店的多媒體機台(Multiple Media Kiosk)進行線上訂票。The common implementation of e-commerce is through browsers and server-side applications, which facilitate various business activities that buyers and sellers can complete without having to meet. Due to the popularity of smart phones and mobile networks, the reach of e-commerce has been extended. In terms of purchasing tickets for concerts, consumers can now use their smartphones or tablets to browse the web page of the online booking system to make reservations, and they can also go to the Multimedia Kiosk in the convenience store Make online bookings.
然而,目前的線上訂票系統在售票價格上流於制式化,多半係依據座位與舞台的遠近關係訂定票價。對於經常參與特定歌手演唱會的愛好者(或稱為粉絲)而言,在訂票時並未能因此獲得太多優惠;反倒是愛好者們為了表現自己對於該歌手的支持而刻意選擇較昂貴的票價,額外增加經濟上的負擔。從另一角度觀之,在演唱會中為了增加樂趣,經常會透過台上台下的互動帶動觀眾的情緒。然而,在演唱會結束後,對於那些在互動過程中較為積極主動的觀眾們,卻未能因此獲得適當的回饋。因此,對於表演者或主辦單位而言,現行的訂票機制並不保證每一次的門票銷售量皆如預期,而對於愛好者而言,亦希望能在訂票時獲得足夠的優惠。However, the current online ticket booking system is based on the standardization of ticket prices, most of which are based on the distance between the seat and the stage to determine the fare. For fans (or fans) who often participate in a particular singer’s concert, they have not received too many discounts when booking tickets; on the contrary, fans have deliberately chosen more expensive in order to show their support for the singer. The fare increases the financial burden. Viewed from another perspective, in order to increase the fun in the concert, the audience's emotions are often driven through the interaction between the stage and the stage. However, after the concert, the audience who were more proactive in the interaction process failed to get proper feedback. Therefore, for performers or organizers, the current ticket booking mechanism does not guarantee that every ticket sales are as expected, and for fans, they also hope to get sufficient discounts when booking tickets.
有鑒於此,本發明揭露一種訂票系統。藉由在表演過程中針對愛好者參與互動行為的評估與記錄,在愛好者下一次的購票時提供適當的優惠,藉此提升愛好者對於表演活動的支持度,並且增加表演過程中互動的樂趣。In view of this, the present invention discloses a ticket booking system. By evaluating and recording the participation behaviors of fans during the performance, provide appropriate discounts when the fans purchase tickets next time, so as to enhance the support of fans for the performance activities and increase the interaction during the performance. pleasure.
依據本發明一實施例所敘述的一種訂票系統,包括:一訂票主機、複數個訂票裝置、複數個互動裝置及一互動主機。A ticket booking system according to an embodiment of the present invention includes: a ticket booking host, a plurality of ticket booking devices, a plurality of interactive devices, and an interactive host.
訂票主機用以提供訂票介面並運行互動度判斷程序,其中訂票介面提供使用者以本身的帳號登入,並且從訂票介面所提供的多個活動資訊中選擇其中一項。每一活動資訊包括:活動名稱、標準票價及優惠票價,其中優惠票價小於標準票價。互動度判斷程序依據使用者的登入帳號以及的一獲選活動資訊取得一互動度以計算折扣金額,折扣金額係關聯於優惠票價與標準票價之差價。The ticket booking host is used to provide a ticket booking interface and run an interactive degree judgment process, wherein the ticket booking interface provides users to log in with their own accounts, and select one of a plurality of event information provided by the ticket booking interface. Each event information includes: event name, standard fare and preferential fare, where the preferential fare is less than the standard fare. The interactive degree judgment process obtains an interactive degree based on the user's login account and a selected activity information to calculate the discount amount, which is related to the difference between the discounted fare and the standard fare.
複數個訂票裝置,每一個訂票裝置具有顯示模組及顯示模組:顯示模組用以顯示訂票介面,輸入模組用以供接收對應於登入帳號的選擇指令,以由至少一活動資訊中辨識出獲選活動資訊。A plurality of ticket booking devices, each ticket booking device has a display module and a display module: the display module is used to display a ticket booking interface, and the input module is used to receive a selection instruction corresponding to a login account to allow at least one activity The selected event information is identified in the information.
複數個互動裝置,每一個互動裝置對應於一個使用者及其登入帳號,每一互動裝置具有互動模組及訊號收發器,互動模組包括單晶片微電腦及加速度計,互動模組用以執行互動操作並產生互動項目,互動操作係搖晃該互動裝置,訊號收發器用以發送互動項目。A plurality of interactive devices, each interactive device corresponds to a user and their login account, each interactive device has an interactive module and a signal transceiver, the interactive module includes a single-chip microcomputer and an accelerometer, the interactive module is used to perform interaction Operate and generate interactive items. The interactive operation is to shake the interactive device, and the signal transceiver is used to send the interactive items.
互動主機通訊連接至訂票主機及多個互動裝置,互動主機用於接收各個互動裝置發送的互動項目,並根據各個互動裝置所發送的各個互動項目及各個互動裝置對應之登入帳號增加各帳號於本活動的互動度。The interactive host is communicatively connected to the booking host and multiple interactive devices. The interactive host is used to receive interactive items sent by each interactive device, and add each account to each interactive item sent by each interactive device and the login account corresponding to each interactive device. Interactivity of this activity.
本發明之功效在於,提供了愛好者一種更彈性的交易方式,並且兼具互動樂趣,同時讓愛好者在表演活動過程中所進行的互動具有實質效益。對於表演者而言,透過本發明所揭露的一種訂票系統可望增加粉絲們的忠誠度,而對於提供此訂票系統的主辦單位而言,可望增加同一系列表演的潛在訂票人數,因此提升收益。The effect of the present invention is to provide lovers with a more flexible transaction method, and also have interactive fun, and at the same time allow the lovers to interact in the process of performing activities with substantial benefits. For performers, the ticket booking system disclosed by the present invention is expected to increase the loyalty of fans, and for the organizers who provide this ticket booking system, it is expected to increase the potential number of ticket bookings for the same series of performances. Therefore, increase revenue.
以上之關於本揭露內容之說明及以下之實施方式之說明係用以示範與解釋本發明之精神與原理,並且提供本發明之專利申請範圍更進一步之解釋。The above description of the disclosure and the following description of the embodiments are used to demonstrate and explain the spirit and principle of the present invention, and provide a further explanation of the scope of the patent application of the present invention.
以下在實施方式中詳細敘述本發明之詳細特徵以及優點,其內容足以使任何熟習相關技藝者了解本發明之技術內容並據以實施,且根據本說明書所揭露之內容、申請專利範圍及圖式,任何熟習相關技藝者可輕易地理解本發明相關之目的及優點。以下之實施例係進一步詳細說明本發明之觀點,但非以任何觀點限制本發明之範疇。The following describes in detail the detailed features and advantages of the present invention in the embodiments. The content is sufficient for any person skilled in the relevant art to understand and implement the technical content of the present invention, and according to the contents disclosed in this specification, the scope of patent application and the drawings Anyone skilled in the relevant art can easily understand the purpose and advantages of the present invention. The following examples further illustrate the views of the present invention in detail, but do not limit the scope of the present invention in any way.
請參考圖1,其係繪示依據本發明一實施例所敘述的訂票系統架構圖,訂票系統包括訂票主機1、複數個訂票裝置3、複數個互動裝置5以及互動主機7。Please refer to FIG. 1, which illustrates an architecture diagram of a ticket booking system according to an embodiment of the present invention. The ticket booking system includes a
訂票主機1提供訂票介面並運行互動度判斷程序。實務上,訂票主機1例如係位於機房的直立式伺服器(Pedestal server)、機架伺服器(Rack server)或刀鋒伺服器(Blade server)。由於訂票主機1常於短時間內服務大量使用者的訂票需求,應用本發明者可視實際情況調整訂票主機1的硬體類型及其數量。The
訂票介面12提供使用者登入帳號的功能,訂票介面12更為已登入帳號的使用者提供多個活動資訊,以便使用者自行選擇一活動進行訂票。訂票主機1所提供的訂票介面12例如以網頁形式呈現多個活動資訊,每一活動資訊至少包括活動名稱、標準票價及優惠票價。請參考圖2,其係依據本發明一實施例所繪示的訂票介面示意圖,使用者選取一活動後的訂票介面12如圖2所示,其中,優惠票價小於標準票價,以圖2為例,標準票價為4800元,優惠票價為4300元。The
優惠票價係訂票主機1根據標準票價計算得出。詳言之,訂票主機1將根據使用者所登入的帳號以及獲選活動資訊運行一互動度判斷程序以取得互動度及折扣金額。互動度代表此帳號在本次訂票之前參與過的同性質活動的互動程度之累計。互動度的其中一種累計條件係參與次數,舉例來說,若某歌手舉辦多次演唱會,則參與較多場次的歌迷其互動度將比只參加其中一場的歌迷的互動度來得高。關於互動度的其他累計方式將於後文述及互動裝置5時詳述之。The preferential fare is calculated by the
實務上,使用者可在圖2呈現的訂票介面12中點選「查看計算方式」以了解自己所累計的互動度。請參考圖3,其係依據本發明一實施例所繪示的關於互動度換算折扣金額的訂票介面示意圖。互動度例如以一積分形式呈現,積分愈高代表使用者對於同一性質活動的忠誠度愈高。如圖3所示,訂票主機1所運行的互動度判斷程序可採用一數學運算公式將互動度換算為折扣金額,例如圖3表示每一積分可折抵20元。折扣金額係關聯於該優惠票價與該標準票價之差價。例如在圖2及圖3中,折扣金額為500元。一般而言,較常參與活動的使用者可享有更便宜的優惠票價,如此可增進忠實愛好者參與同性質活動的意願。於此補充說明的是,同一帳號的互動度可能因為參與活動性質不同而有各自的互動度積分,例如一愛好者每次參與華語女歌手的演唱會與此愛好者每次參與樂團演唱會將分別累計至不同的互動度積分。In practice, users can click "View Calculation Method" in the
請回顧圖1。複數個訂票裝置3各自透過有線網路或無線網路通訊連接至訂票主機1。每個訂票裝置3具有顯示模組32和輸入模組。實務上,訂票裝置3例如係智慧型手機、個人電腦、平板電腦或互動式多媒體資訊平台(KIOSK機)。顯示模組32例如係螢幕,用以顯示訂票介面12,如圖2及圖3所繪示的訂票介面12示意圖。輸入模組例如係實體鍵盤或透過觸控式螢幕顯示的虛擬鍵盤,供使用者從訂票介面12提供個多個活動資訊中選擇一活動資訊成為獲選活動資訊。Please review Figure 1. The plurality of
請繼續參考圖1,在圖1的右半部係示意性地繪示一場景,即前述在訂票介面12中獲選的活動正在進行中的一場景,包括一舞台,台上的表演者及台下的觀眾。欲參與互動的每個觀眾各自持有一互動裝置5,舞台後方設置互動主機7,互動主機7通訊連接至訂票主機1及觀眾手上的互動裝置5。Please continue to refer to FIG. 1, in the right half of FIG. 1, a scene is schematically depicted, that is, a scene in which the aforementioned event selected in the
每一互動裝置5具有一互動模組及一訊號收發器。訊號收發器例如係一特高頻(Ultra High Frequency,UHF)天線,負責傳送互動模組產生的電子訊號或接收來自互動主機7的電子訊號。因此互動裝置5所執行的任何主動或被動的互動操作皆可被互動主機7記錄下來。Each interactive device 5 has an interactive module and a signal transceiver. The signal transceiver is, for example, an Ultra High Frequency (UHF) antenna, which is responsible for transmitting electronic signals generated by the interactive module or receiving electronic signals from the
互動模組可執行互動操作並產生關聯於此互動項目的電子訊號。舉例來說,若互動模組採用以印刷電路板(Printed Circuit Board,PCB)整合發光二極體(Light-Emitting Diode)組成的發光單元、加速度計(Accelerometer)以及單晶片微電腦(Single-Chip Microcomputer)或微控制器(Microcontroller),則可實現演唱會常見的眾多歌迷伴隨音樂節奏揮舞螢光棒的一種互動操作。有別於習知的揮舞螢光棒的互動操作,在本發明一實施例中,藉由加速度計或類似功能的偵測元件測得使用者搖晃互動裝置5的速度、振幅、頻率或次數,再透過訊號收發器將上述資訊發送至互動主機7,然後記錄在此互動裝置5所對應的一使用者帳號之下,藉此增加此使用者帳號的互動度。進一步地,互動主機7可根據互動裝置5被搖晃的速度、振幅、頻率或次數不同而換算出不同程度的互動度數值。更進一步地,互動度的增加幅度除了關聯於互動項目之外,更與表演時的表演條件具有相關性。例如:在歌手演唱曲目的節奏較快時,同樣的互動裝置5搖晃次數可累積的互動度將相較於慢節奏曲目來得高;然而,亦可視搖晃頻率與演奏曲目的節奏之間的差異以決定互動度,即若差異越小互動度提升幅度愈高,而差異越大則互動度提升幅度越低。因此,歌迷們可透過互動裝置5即時地展現自己互動的熱情並且將這些互動予以數值化記錄下來,因而增進了演唱會互動時的樂趣。The interactive module can perform interactive operations and generate electronic signals associated with the interactive item. For example, if the interactive module uses a printed circuit board (PCB) integrated light-emitting diode (Light-Emitting Diode) composed of light-emitting unit, accelerometer (Accelerometer) and single-chip microcomputer (Single-Chip Microcomputer ) Or a microcontroller (Microcontroller), it is possible to realize an interactive operation in which many fans common in concerts wave their fluorescent sticks along with the music rhythm. Different from the conventional interactive operation of waving a fluorescent stick, in an embodiment of the present invention, the speed, amplitude, frequency or number of times the user shakes the interactive device 5 are measured by an accelerometer or a similar function detection element, Then, the above information is sent to the
在本發明另一實施例中,互動裝置5中的互動模組包括一定位單元,互動項目係定位單元偵測本身與舞台之間的距離資訊。定位單元偵測到的所有距離資訊都將透過訊號收發器傳送至互動主機7。因此互動主機7可根據這些距離資訊記錄使用者在表演過程中與舞台之間的距離關係。具體而言,互動操作例如係複數觀眾在一區域內透過移動站位形成文字以呈現給舞台上的表演者,互動主機7可透過前述的互動裝置5記錄這些觀眾們的移動軌跡,將其量化為互動度積分以增加這些觀眾們的互動度。In another embodiment of the present invention, the interactive module in the interactive device 5 includes a positioning unit. The interactive item is a positioning unit that detects distance information between itself and the stage. All distance information detected by the positioning unit will be transmitted to the
除了前述互動裝置5進行互動操作,並主動發送互動項目訊號至互動主機7以增加互動度之外,互動裝置5中的互動模組亦可根據互動主機7所發送的互動指令執行互動操作。舉例來說,演唱會主辦單位可採用無線射頻識別(Radio Frequency IDentification,RFID)技術,事先定義不同色光的廣播訊號分別對應至不同的表演曲目;再使用互動主機7以及散布於舞台與觀眾席之間的多個訊號中繼器發送互動指令訊號。觀眾手持的互動裝置5中則裝設有發光單元以及感應迴路,感應迴路用以感應來自互動主機7的互動指令廣播訊號,並基於電磁感應現象產生電流,驅動互動裝置5中的發光單元產生指定色光。藉此,所有觀眾的互動裝置5同時發出一致的顏色,且互動裝置5可根據互動指令改變發光單元的色光,因而增加互動時的美感與樂趣。此外,互動裝置5可更包括前文述及的微控制器及訊號收發器,微控制器用以記錄互動模組完成互動指令的次數,訊號收發器用以將此記錄次數傳送至互動主機7,藉此增加使用者的互動度。In addition to the aforementioned interactive device 5 performing interactive operations and actively sending interactive project signals to the
在本發明另一實施例中,互動裝置5中的互動模組產生一互動請求,並且透過訊號收發器發送此互動請求,由互動主機7判斷是否執行此互動請求。詳言之,互動模組包括一輸入單元,供使用者產生一圖像或一文字,並將所產生的圖像或文字轉換為電子訊號,交由訊號收發器將此電子訊號所代表的互動請求發送至互動主機7。互動主機7接收到多個互動裝置5的互動請求後,選擇其中一者或數者,透過投影裝置或顯示裝置呈現出使用者所輸入的圖像或文字,且被選到的互動請求對應的互動裝置5的互動度可因此增加。以小型演唱會為例,歌迷透過上述發送互動請求的方式,可即時地將感受傳遞給在場的表演者以及所有觀眾,或是用來點播安可曲目,藉此提升觀眾們的參與感,同時又能增加自己累積的互動度。In another embodiment of the present invention, the interactive module in the interactive device 5 generates an interactive request, and sends the interactive request through the signal transceiver, and the
承上所述,關於互動度累計的計算方式,可基於前文提及的多種互動類型(包括:互動裝置5主動發出的互動項目,互動裝置5執行互動主機7發送的互動指令,以及互動裝置5發出的互動請求)而有不同的增幅權重,例如:完成一項互動指令可累加3積分,互動請求被互動主機7選中可累加10積分,搖晃互動裝置5可獲得1積分。因此,主辦單位可透過動態調整各種互動操作累計互動度的權重而吸引更多的觀眾參與互動。As mentioned above, the calculation method for the cumulative interaction degree can be based on the various interaction types mentioned above (including: interactive items actively issued by the interactive device 5, the interactive device 5 executing the interactive commands sent by the
另外補充說明的是:在前述本發明另一實施例中,互動主機7係採用隨機的方式從多個互動請求進行挑選並執行。而在又一實施例中,互動裝置5除了具有前述用以產生圖像或文字的輸入單元外,更包括用以偵測互動裝置5被搖晃的速度、振幅、頻率或次數的加速度計。換言之,觀眾必須在完成輸入之後搖晃互動裝置5以送出互動請求。互動主機7則根據所收到的互動請求中附帶的加速度計偵測資訊以決定執行多個互動請求的哪一個,例如選擇互動裝置5搖晃次數最高者或搖晃速度最快者。因此可更增進互動時的樂趣,以及提升互動度累計的合理性。In addition, it is added that in another embodiment of the present invention, the
實務上,互動裝置5例如係智慧型手機或平板電腦,使用者可輕易地透過智慧型手機本身具有的發光單元(如LED燈),定位單元(如GPS定位元件),輸入單元(如觸控螢幕)等,實現上述實施例所提及的互動操作,並且向互動主機7發送互動項目,接收來自互動主機7的互動指令或是發送互動請求至互動主機7。互動主機7將使用者累計的互動度同步回傳至訂票主機1,因此,使用者同樣可透過智慧型手機並以自己的帳號登錄訂票介面12,即時地檢視目前累計的互動度,並且使用互動度換算的折扣金額減少下一次訂票時所需付出的金額。In practice, the interactive device 5 is, for example, a smart phone or a tablet computer, and the user can easily use the light emitting unit (such as LED light), the positioning unit (such as GPS positioning element), and the input unit (such as touch) of the smart phone itself Screen), etc., to realize the interactive operation mentioned in the above embodiments, and send interactive items to the
綜合以上所述,本發明所揭露的訂票系統,觀眾藉由互動裝置與表演者進行互動,參與互動的同時,除了增加觀賞表演的樂趣,更可以透過本發明實施例所敘述的互動裝置與互動主機累積互動度,以便於在下一次參與同性質的活動時得以享受更便宜的優惠票價。In summary, in the ticket booking system disclosed in the present invention, the audience interacts with the performer through the interactive device. While participating in the interaction, in addition to increasing the fun of watching the performance, the interactive device and The interactive host accumulates interactive degrees, so that the next time you participate in activities of the same nature, you can enjoy cheaper discounted fares.
雖然本發明以前述之實施例揭露如上,然其並非用以限定本發明。在不脫離本發明之精神和範圍內,所為之更動與潤飾,均屬本發明之專利保護範圍。關於本發明所界定之保護範圍請參考所附之申請專利範圍。Although the present invention is disclosed as the foregoing embodiments, it is not intended to limit the present invention. Without departing from the spirit and scope of the present invention, all modifications and retouching are within the scope of patent protection of the present invention. For the protection scope defined by the present invention, please refer to the attached patent application scope.
1‧‧‧訂票主機
12‧‧‧訂票介面
3‧‧‧訂票裝置
32‧‧‧顯示模組
5‧‧‧互動裝置
7‧‧‧互動主機1‧‧‧
圖1係依據本發明一實施例所繪示的訂票系統架構圖。 圖2係依據本發明一實施例所繪示的訂票介面示意圖。 圖3係依據本發明一實施例所繪示的關於互動度換算折扣金額的訂票介面示意圖。FIG. 1 is an architecture diagram of a ticket booking system according to an embodiment of the invention. 2 is a schematic diagram of a ticket booking interface according to an embodiment of the invention. FIG. 3 is a schematic diagram of a ticket booking interface according to an embodiment of the present invention regarding the conversion of a discount amount for an interaction degree.
1‧‧‧訂票主機 1‧‧‧ Booking host
3‧‧‧訂票裝置 3‧‧‧Ticket booking device
5‧‧‧互動裝置 5‧‧‧Interactive device
7‧‧‧互動主機 7‧‧‧Interactive host
Claims (8)
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TW108128993A TWI685807B (en) | 2018-03-31 | 2018-03-31 | Ticket booking system |
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Citations (4)
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TW200713098A (en) * | 2005-09-06 | 2007-04-01 | Chao-Jung Chen | Voucher distributing, validating and exchanging method by using mobile communication |
TW200830214A (en) * | 2006-11-15 | 2008-07-16 | Microsoft Corp | User interaction-biased advertising |
CN103975374A (en) * | 2011-08-11 | 2014-08-06 | 雷格勒有限公司 | Interactive lighting effect wristband & integrated antenna |
CN104361397A (en) * | 2014-10-30 | 2015-02-18 | 北京凯腾航空服务有限公司 | Network platform based ticket booking system and network platform based ticket booking method |
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Publication number | Priority date | Publication date | Assignee | Title |
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TW200713098A (en) * | 2005-09-06 | 2007-04-01 | Chao-Jung Chen | Voucher distributing, validating and exchanging method by using mobile communication |
TW200830214A (en) * | 2006-11-15 | 2008-07-16 | Microsoft Corp | User interaction-biased advertising |
CN103975374A (en) * | 2011-08-11 | 2014-08-06 | 雷格勒有限公司 | Interactive lighting effect wristband & integrated antenna |
CN104361397A (en) * | 2014-10-30 | 2015-02-18 | 北京凯腾航空服务有限公司 | Network platform based ticket booking system and network platform based ticket booking method |
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