TWI598839B - Method and apparatus for determining a target location - Google Patents
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Description
本申請涉及電腦技術領域，具體涉及電數位資料處理技術領域，尤其涉及用於確定目標位置的方法和裝置。 The present application relates to the field of computer technology, and in particular to the field of electrical digital data processing technologies, and in particular, to a method and apparatus for determining a target location.
選址是指在建築或投資之前對位置進行論證和決策的過程。目標位置的確定與待選區域的地理位置、周邊環境、居民消費水平和消費習慣密切相關。現有的選址大多是人工行為，由人工根據收集到的設置區域的周邊客流量、消費水平等資料對目標位置進行決策，當決策人所獲取的資訊不全面或決策人經驗不足時，將會較大地影響選址的準確性，因此，需要提供準確、可靠的目標位置確定方法。 Site selection refers to the process of demonstrating and making decisions about a location prior to construction or investment. The determination of the target location is closely related to the geographical location of the candidate area, the surrounding environment, the consumption level of residents, and the consumption habits. Most of the existing site selections are artificial behaviors. The target location is determined manually based on the surrounding passenger traffic and consumption levels of the collected settings. When the information obtained by the decision makers is not comprehensive or the decision makers have insufficient experience, It greatly affects the accuracy of site selection. Therefore, it is necessary to provide an accurate and reliable target location determination method.
為解決上述缺陷，本申請提供了用於確定目標位置的方法和裝置。 To address the above deficiencies, the present application provides methods and apparatus for determining a target location.
第一方面，本申請提供了一種用於確定目標位置的方法。所述方法包括：從終端接收指示候選區域及目標位置類型的資訊；基於候選區域的地理位置範圍內的關聯資訊，建立對應候選區域的分析資料，其中關聯資訊至少 包括候選區域的地理位置範圍內的用戶定位資訊；基於分析資料及目標位置類型，確定候選區域是否為目標位置。 In a first aspect, the present application provides a method for determining a target location. The method includes: receiving information indicating a candidate area and a target location type from the terminal; and establishing, according to the association information in the geographic location range of the candidate area, the analysis data of the corresponding candidate area, where the related information is at least The user positioning information in the geographic location range of the candidate area is included; and whether the candidate area is the target location is determined based on the analysis data and the target location type.
第二方面，本申請提供了一種用於確定目標位置的裝置。所述裝置包括：指示資訊接收單元，配置用於從終端接收指示候選區域及目標位置類型的資訊；資料建立單元，配置用於基於候選區域的地理位置範圍內的關聯資訊，建立對應候選區域的分析資料，其中關聯資訊至少包括候選區域的地理位置範圍內的用戶定位資訊；目標位置確定單元，配置用於基於分析資料及目標位置類型，確定候選區域是否為目標位置。 In a second aspect, the present application provides an apparatus for determining a target location. The device includes: an indication information receiving unit configured to receive information indicating a candidate area and a target location type from the terminal; and a data establishing unit configured to establish a corresponding candidate area based on the association information in the geographic location range of the candidate area The analysis data, wherein the association information includes at least user location information within a geographic location range of the candidate region; the target location determining unit is configured to determine whether the candidate region is the target location based on the analysis data and the target location type.
第三方面，本申請提供了一種確定目標位置的設備，所述設備包括：處理器；和儲存器，其中，所述儲存器儲存電腦可讀指令，當所述電腦可讀指令被所述處理器執行時，所述處理器：從終端接收指示候選區域及目標位置類別型的資訊；基於所述候選區域的地理位置範圍內的關聯資訊，建立對應所述候選區域的分析資料，所述關聯資訊至少包括所述候選區域的地理位置範圍內的使用者定位資訊；基於所述分析資料及目標位置類型，確定所述候選區域是否為目標位址。 In a third aspect, the present application provides an apparatus for determining a target location, the apparatus comprising: a processor; and a storage, wherein the storage stores computer readable instructions when the computer readable instructions are processed When the processor is executed, the processor: receiving information indicating a candidate area and a target location type from the terminal; and establishing, according to the association information in the geographic location range of the candidate area, analysis data corresponding to the candidate area, the association The information includes at least user positioning information within a geographic location range of the candidate area; and determining, based on the analysis data and the target location type, whether the candidate area is a target address.
第四方面，本申請提供了一種非揮發性的電腦儲存媒體，儲存有電腦可讀指令，當所述電腦可讀指令被處理器執行時，所述處理器：從終端接收指示候選區域及目標位置類型的資訊；基於所述候選區域的地理位置範圍內的關聯資訊，建立對應所述候選區域的分析資料，所述關聯資訊至少包括所述候選區域的地理位置範圍內的使用者定位資訊；基於所述分析資料及目標位置類型，確定所述候選區域是否為目標位址。 In a fourth aspect, the present application provides a non-volatile computer storage medium storing computer readable instructions, when the computer readable instructions are executed by a processor, the processor: receiving a candidate area and a target from a terminal Information of the location type; based on the association information in the geographic location range of the candidate area, establishing analysis data corresponding to the candidate area, the association information including at least user positioning information in a geographical location range of the candidate area; Determining whether the candidate region is a target address based on the analysis data and a target location type.
本申請提供的用於確定目標位置的方法和裝置，通過從終端接收指示候選區域及目標位置類型的資訊，而後基於候選區域的地理位置範圍內的關聯資訊建立對應候選區域的分析資料，最後基於分析資料及目標位置類型， 確定候選區域是否為目標位置，能夠拓展用於確定目標位置的資訊的維度，提升目標位置選擇的準確性和可靠性。 The method and apparatus for determining a target location provided by the present application, by receiving information indicating a candidate region and a target location type from a terminal, and then establishing analysis data of the corresponding candidate region based on the association information in the geographic location range of the candidate region, and finally based on Analyze data and target location type, Determining whether the candidate region is the target location can expand the dimension of the information used to determine the target location, and improve the accuracy and reliability of the target location selection.
100‧‧‧確定目標位置的方法 100‧‧‧Methods for determining the target location
110-130‧‧‧目標位置確定步驟 110-130‧‧‧ Target location determination steps
200‧‧‧建立對應候選區域的分析資料的方法 200‧‧‧Methods for establishing analytical data corresponding to candidate regions
210-230‧‧‧對應候選區域的分析資料的建立步驟 210-230‧‧‧Steps for establishing analytical data for candidate regions
400‧‧‧確定與候選區域相交的網格的標示的方法 400‧‧‧Methods for determining the marking of a grid intersecting a candidate area
410-440‧‧‧確定與候選區域相交的網格的步驟 410-440‧‧‧Steps to determine the grid intersecting the candidate area
600‧‧‧建立網格集合所對應的地理位置範圍內的分析資料的方法 600‧‧‧Methods for establishing analytical data within the geographical range corresponding to the grid set
610-620‧‧‧建立網格集合所對應的地理位置範圍內的分析資料的步驟 610-620‧‧‧Steps for establishing analytical data within the geographic location corresponding to the grid set
700‧‧‧為每一個網格建立分析資料的方法 700‧‧‧Methods for establishing analytical data for each grid
710-720‧‧‧為每一個網格建立分析資料的步驟 710-720‧‧‧Steps for establishing analytical data for each grid
900‧‧‧確定目標位置的裝置 900‧‧‧Devices for determining the target location
910‧‧‧指示接收單元 910‧‧‧Instruction receiving unit
920‧‧‧資料建立單元 920‧‧‧Data establishment unit
930‧‧‧目標位置確定單元 930‧‧‧Target location determination unit
通過閱讀參照以下圖式所作的對非限制性實施例所作的詳細描述，本申請的其它特徵、目的和優點將會變得更明顯：圖1示出了本申請用於確定目標位置的方法的一種示例性實現的流程圖；圖2示出了本申請建立對應候選區域的分析資料的一種示例性實現的流程圖；圖3示出了在地圖上劃分網格的效果示意圖；圖4示出了確定與候選區域相交的網格的標示的一種示例性實現的流程圖；圖5a示出了候選區域為矩形時與候選區域相關的網格集合的效果示意圖；圖5b示出了候選區域為不規則形狀時與候選區域相關的網格集合的效果示意圖；圖6示出了建立網格集合所對應的地理位置範圍內的分析資料的一種示例性實現的流程圖；圖7示出了為每一個網格建立分析資料的一種示例性實現的流程圖；圖8示出了將網格和網格對應的地理位置範圍內的分析資料相關聯地呈現的效果示意圖；以及 圖9示出了本申請用於確定目標位置的裝置的一種示例性實現的結構圖。 Other features, objects, and advantages of the present application will become more apparent from the detailed description of the accompanying drawings. A flowchart of an exemplary implementation; FIG. 2 is a flow chart showing an exemplary implementation of the analysis data of the corresponding candidate region in the present application; FIG. 3 is a schematic diagram showing the effect of dividing the mesh on the map; A flowchart of an exemplary implementation of determining an indication of a grid intersecting a candidate region; FIG. 5a shows a schematic diagram of the effect of a grid set associated with the candidate region when the candidate region is rectangular; FIG. 5b shows the candidate region as Schematic diagram of the effect of a grid set associated with a candidate region in an irregular shape; FIG. 6 is a flow chart showing an exemplary implementation of establishing analysis data within a geographic location range corresponding to a grid set; FIG. 7 shows A flowchart for an exemplary implementation of the analysis data for each grid; FIG. 8 shows the correlation of the analysis data within the geographic location corresponding to the grid and the grid. A schematic view of the effect; and Figure 9 shows a block diagram of an exemplary implementation of the apparatus for determining a target location of the present application.
下面結合圖式和實施例對本申請作進一步的詳細說明。可以理解的是，此處所描述的具體實施例僅僅用於解釋相關發明，而非對該發明的限定。另外還需要說明的是，為了便於描述，圖式中僅示出了與有關發明相關的部分。 The present application will be further described in detail below in conjunction with the drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention, rather than the invention. It should also be noted that, for ease of description, only parts related to the related invention are shown in the drawings.
需要說明的是，在不衝突的情況下，本申請中的實施例及實施例中的特徵可以相互組合。下面將參考圖式並結合實施例來詳細說明本申請。 It should be noted that the embodiments in the present application and the features in the embodiments may be combined with each other without conflict. The present application will be described in detail below with reference to the drawings in conjunction with the embodiments.
請參考圖1，其示出了本申請用於確定目標位置的方法的一種示例性實現的流程圖100。本實施例主要以該方法應用於具有大資料處理能力的伺服器中來舉例說明，可以理解的是，該伺服器為廣義的伺服器，可以是一個伺服器，也可以是伺服器叢集或可共享資料的伺服器群組。所述用於確定目標位置的方法，包括以下步驟：在步驟110中，從終端接收指示候選區域及目標位置類型的資訊。 Please refer to FIG. 1, which shows a flowchart 100 of an exemplary implementation of a method for determining a target location of the present application. This embodiment is mainly illustrated by the method applied to a server having a large data processing capability. It can be understood that the server is a generalized server, and may be a server, or a server cluster or a server. The server group that shared the data. The method for determining a target location includes the step of: receiving, in step 110, information indicating a candidate region and a target location type from a terminal.
在本實施例中，終端可以與伺服器之間進行資料交換。終端可以包括移動終端和定點設置的可採集並儲存資料的終端。舉例而言，終端可以為包含顯示螢幕的智慧手機、平板電腦、智慧手錶，也可以為某個地理位置的商鋪記錄和顯示用戶資訊的終端(例如記錄會員資訊的主機和顯示螢幕)。 In this embodiment, the terminal can exchange data with the server. The terminal may include a mobile terminal and a fixed-point set terminal that can collect and store data. For example, the terminal can be a smart phone, a tablet, a smart watch that includes a display screen, or a terminal that records and displays user information for a location store (such as a host and display screen for recording member information).
在確定目標位置時，用戶可以在終端顯示的地圖上選定候選區域及所要確定的目標位置的類型，例如用戶可以在終端顯示的地圖上圈選出一 個範圍作為候選區域。終端繼而可以將指示候選區域以及目標位置類型的資訊發送給伺服器，其中指示候選區域的資訊中可以包括用戶所選定的候選區域以及地圖的縮放比例，則伺服器可以接收指示候選區域以及目標位置類型的資訊。接收的方式可以包括通過無線連接和有線連接進行接收。 When determining the target location, the user may select the candidate region and the type of the target location to be determined on the map displayed by the terminal, for example, the user may circle one on the map displayed by the terminal. The range is a candidate area. The terminal may then send information indicating the candidate area and the target location type to the server, wherein the information indicating the candidate area may include the candidate area selected by the user and the zoom ratio of the map, and the server may receive the indication candidate area and the target location. Type of information. The manner of receiving may include receiving through a wireless connection and a wired connection.
可選地，在接收該資訊之前，伺服器還可以獲取終端的資料交換請求，並對該資料交換請求進行驗證，在驗證通過時才接收上述資訊。 Optionally, before receiving the information, the server may also obtain a data exchange request of the terminal, and verify the data exchange request, and receive the information when the verification is passed.
接著，在步驟120中，基於候選區域的地理位置範圍內的關聯資訊，建立對應候選區域的分析資料。 Next, in step 120, the analysis data corresponding to the candidate region is established based on the association information in the geographic location range of the candidate region.
在本實施例中，伺服器接收到指示候選區域和目標位置類型的資訊之後，可以確定候選區域的地理位置範圍，通過在伺服器保存的資料庫中查找來獲取該地理位置範圍內的關聯資訊。 In this embodiment, after receiving the information indicating the candidate area and the target location type, the server may determine the geographic location range of the candidate area, and obtain the related information in the geographical location by searching in the database saved by the server. .
關聯資訊可以是地理位置範圍內與目標位置的確定相關聯的資訊，其至少包括候選區域對應的地理位置範圍內的用戶定位資訊。在一些實現中，關聯資訊可以包括動態資訊和靜態資訊。其中，動態資訊可以包括在該地理位置範圍內活動的用戶的資訊，可選地，用戶資訊可以包括用戶的年齡、性別、星座、愛好、住址、職業、資產、長期興趣、消費頻率、消費類型、平均消費水平資訊。靜態資訊可以包括地理位置範圍內地理屬性資訊，例如地理位置範圍內交通站點的資訊、店鋪租售資訊、各種類型的場所資訊等。伺服器可以根據用戶定位資訊來確定該用戶是否處於候選區域對應的地理位置範圍內，即可以根據用戶的位置來判斷該用戶的資訊是否為地理位置範圍內的關聯資訊。 The association information may be information associated with the determination of the target location within the geographic location, and at least includes user location information within the geographic location range corresponding to the candidate region. In some implementations, the associated information can include dynamic information and static information. The dynamic information may include information of users who are active in the geographic location. Optionally, the user information may include the user's age, gender, constellation, hobbies, address, occupation, assets, long-term interests, consumption frequency, and consumption type. Average consumption level information. Static information may include geographic attribute information within a geographic location, such as information on transportation sites within a geographic location, store rental information, and various types of venue information. The server may determine, according to the user positioning information, whether the user is in a geographical location corresponding to the candidate area, that is, whether the information of the user is related information in the geographic location according to the location of the user.
在一些可選的實現方式中，伺服器可以回應於終端的關聯資訊回報請求，接收關聯資訊。在另一些實現方式中，伺服器可以從其他資料儲存 中心(例如雲端)獲取關聯資訊。關聯資訊的獲取可以為以一定時間週期搜集或更新，例如一天搜集或更新一次。 In some optional implementations, the server may receive the associated information in response to the associated information return request of the terminal. In other implementations, the server can store from other data The center (for example, the cloud) gets the associated information. The acquisition of related information may be collected or updated in a certain period of time, such as collecting or updating once a day.
在獲取到候選區域的地理位置範圍內的關聯資訊之後，伺服器可以建立對應候選區域的分析資料。具體地，伺服器可以對獲取的關聯資訊進行分類、統計等處理，從而建立對應候選區域的分析資料。其中統計處理可以包括：計算總量、計算平均值、統計分佈規律(例如計算分佈函數)、計算均方差等處理。相應地，分析資料可以包括分類資訊、平均值、總值、分佈規律資料、均方差等資料，它可以是某個時間點的資料，也可以是一段時間內的資料。例如，如果關聯資訊為用戶的資產資訊，則伺服器可以基於資料庫中儲存的候選區域對應的地理位置範圍內的至少部分用戶的資產資訊求均值，從而獲得該地理位置範圍內用戶的資產平均水平資料。又例如，如果關聯資訊為用戶的消費類型資訊，則伺服器可以對地理位置範圍內的至少部分用戶的消費類型進行分類統計(例如將消費分為餐飲、娛樂、購物、生活服務等類型，計算每一類消費的用戶數量，再得出每一類消費的用戶在總用戶數中所占的比例)，將分類統計的結果作為對應候選區域的分析資料。 After obtaining the associated information within the geographic location of the candidate area, the server may establish an analysis data corresponding to the candidate area. Specifically, the server may perform classification, statistics, and the like on the acquired related information, thereby establishing analysis data corresponding to the candidate region. The statistical processing may include: calculating the total amount, calculating the average value, the statistical distribution law (for example, calculating the distribution function), calculating the mean square error, and the like. Correspondingly, the analysis data may include classification information, average value, total value, distribution law data, mean square error and the like, which may be data at a certain time point or data within a certain period of time. For example, if the associated information is the asset information of the user, the server may obtain an average value of the assets of the user in the geographical location based on the average of the asset information of at least some users in the geographic location corresponding to the candidate area stored in the database. Level information. For another example, if the associated information is the user's consumption type information, the server may classify the consumption type of at least some users in the geographical location (for example, the consumption is divided into the types of catering, entertainment, shopping, and living services, and the calculation is performed. The number of users of each type of consumption, and then the proportion of users of each type of consumption in the total number of users), the results of the classification statistics as the analysis data of the corresponding candidate areas.
在一些可選的實現方式中，分析資料至少可以包括人流量或人流密度。伺服器對用戶定位資訊進行統計分析，就可以得出用戶地理位置的分佈統計，從而得出人流量或人流密度資料。 In some alternative implementations, the analytical data can include at least human flow or human flow density. The server performs statistical analysis on the user positioning information, and can obtain the distribution statistics of the user's geographical location, thereby obtaining the human flow or the flow density data.
之後，在步驟130中，基於分析資料及目標位置類型，確定候選區域是否為目標位置。 Thereafter, in step 130, based on the analysis data and the target location type, it is determined whether the candidate region is the target location.
在本實施例中，伺服器可以根據步驟120得出的候選區域的分析資料和上述指示資訊中的目標位置類型，對候選區域是否為目標位置做出決策。例如，可以基於已有的目標位置類型的位置的資訊建立已有位置的分析資料，並對已有位置的分析資料的特性進行分析，判斷候選區域的分析資料的特 性是否與已有位置的分析資料的特性一致，從而確定候選區域是否為目標位置。 In this embodiment, the server may make a decision on whether the candidate region is the target location according to the analysis data of the candidate region and the target location type in the indication information obtained in step 120. For example, the analysis data of the existing location may be established based on the information of the location of the existing target location type, and the characteristics of the analysis data of the existing location may be analyzed, and the analysis data of the candidate region may be determined. Whether the sex is consistent with the characteristics of the analysis data of the existing location, thereby determining whether the candidate region is the target location.
在一些可選的實現方式中，基於分析資料及目標位置類型，確定候選區域是否為目標位置，可以包括：根據分析資料，判斷候選區域是否滿足目標位置類型的預定條件，以確定候選區域是否為目標位置。在一些實現中，預定條件可以由用戶根據經驗值設定，例如由用戶設定人流量閥值、平均資產閥值等。在另一些實現中，預定條件也可以基於已有資料的訓練結果來確定。可選地，可以利用選址模型判斷所述候選區域是否滿足所述目標位置類型的預定條件，該選址模型可以由從地圖資料中的已有的目標位置類型的場所或商家資訊作為樣本資料訓練得到。進一步地，可以通過例如邏輯迴歸等方法建立選址模型。具體而言，可以將所獲取的分析資料作為特徵，對特徵進行正規化後，為每一個特徵分配權重，之後將特徵輸入模型中，判斷候選區域是否為目標位置。該模型可以由地圖上已有的其他目標位置類型的場所或商家資訊的資訊訓練得到。 In some optional implementations, determining whether the candidate region is the target location based on the analysis data and the target location type may include: determining, according to the analysis data, whether the candidate region satisfies a predetermined condition of the target location type, to determine whether the candidate region is target location. In some implementations, the predetermined condition may be set by the user based on empirical values, such as by a user setting a human flow threshold, an average asset threshold, and the like. In other implementations, the predetermined conditions may also be determined based on the training results of the existing materials. Optionally, the location model may be used to determine whether the candidate region satisfies a predetermined condition of the target location type, and the location model may be used as a sample data from a location or merchant information of an existing target location type in the map data. Trained. Further, the location model can be established by methods such as logistic regression. Specifically, the acquired analysis data may be used as a feature, and after the feature is normalized, weights are assigned to each feature, and then the feature is input into the model to determine whether the candidate region is the target location. The model can be trained by information on other location-type locations or business information already available on the map.
可以理解，本實施例中上述關聯資訊可以包括多種類型的關聯資訊，伺服器獲取的分析資料也可以包括對多種類型的關聯資訊的分析而得的多種類型的分析資料。關聯資訊的類型越多，伺服器所要處理的資料量越大，得出的分析資料的資料量越大，則資訊收集的維度越廣，目標位置確定的準確性越高。 It can be understood that, in the embodiment, the association information may include multiple types of association information, and the analysis data acquired by the server may also include multiple types of analysis data obtained by analyzing multiple types of association information. The more types of related information, the larger the amount of data to be processed by the server, and the larger the amount of data of the analyzed data, the wider the dimension of information collection and the higher the accuracy of the target location determination.
本申請的上述實施例提供的方法通過從終端接收指示候選區域及目標位置類型的資訊，而後基於候選區域的地理位置範圍內的關聯資訊，建立對應候選區域的分析資料，最後基於分析資料及目標位置類型，確定候選區域是否為目標位置，能夠有效減少人力成本、拓展用於確定目標位置的資訊的維度，提升目標位置選擇的準確性和可靠性。 The method provided by the foregoing embodiment of the present application, by receiving information indicating a candidate area and a target location type from a terminal, and then establishing association data of the candidate candidate area based on the association information in the geographic location range of the candidate area, and finally based on the analysis data and the target The location type determines whether the candidate region is the target location, which can effectively reduce the labor cost, expand the dimension of the information used to determine the target location, and improve the accuracy and reliability of the target location selection.
對於本申請的上述實施例，應用的場景可以為，當用戶需要確定目標位置時，首先在終端上選定候選區域和目標位置的類型，伺服器在接收到用戶選定的候選區域和目標類型指示的資訊時，對候選區域的地理位置範圍內的關聯資訊進行分析，以得到用於判斷候選區域是否為目標位置的分析資料，最後，伺服器基於該分析資料和目標位置的類型進行判斷，確定候選區域是否為目標位置。 For the above embodiment of the present application, the scenario of the application may be: when the user needs to determine the target location, first select the candidate region and the type of the target location on the terminal, and the server receives the candidate region and the target type indication selected by the user. In the information, the related information in the geographical range of the candidate area is analyzed to obtain the analysis data for determining whether the candidate area is the target position. Finally, the server determines based on the type of the analysis data and the target location, and determines the candidate. Whether the area is the target location.
以在地圖上選定餐飲店鋪位置為例，當用戶設定地圖縮放比例為1：104，選定北京市海淀區的某一區域為候選區域時，伺服器可以從用戶的手機或電腦等終端接收用戶指定的候選區域以及目標位置類型(餐飲)的資訊，對地圖上候選區域的用戶定位資訊、消費水平、用戶消費類型、愛好、周邊交通資訊(例如地鐵站、公車站資訊)、待租售的場所等資訊進行分析統計，建立該候選位置的分析資料，例如計算候選區域的人流量、平均消費水平、分析用戶消費習慣、交通便利程度等，基於這些資料判斷候選區域是否為適合開餐飲店鋪的位置。當分析資料滿足預定條件，例如人流量超過一定閥值或餐飲消費占總消費的比例超過一定閥值時，可以確定候選區域為適合開餐飲店鋪的位置。 Taking the location of the selected restaurant on the map as an example, when the user sets the map zoom ratio to 1:10 4 and selects a certain area of Haidian District of Beijing as the candidate area, the server can receive the user from the user's mobile phone or computer terminal. Information about the designated candidate area and the target location type (food and beverage), user location information, consumption level, user consumption type, hobbies, surrounding traffic information (such as subway station, bus station information), and rent-to-sale for the candidate area on the map. The information such as the location is analyzed and counted, and the analysis data of the candidate location is established, for example, calculating the flow rate of the candidate area, the average consumption level, analyzing the user's consumption habits, and the convenience of transportation, etc., based on the data, determining whether the candidate area is suitable for opening a restaurant. position. When the analysis data satisfies predetermined conditions, for example, when the flow rate exceeds a certain threshold or the proportion of food consumption to total consumption exceeds a certain threshold, it can be determined that the candidate area is a position suitable for opening a restaurant.
進一步參考圖2，其示出了本申請建立對應候選區域的分析資料的一種示例性實現的流程圖200，也即上述方法步驟120的一種示例性實現的流程圖。該建立對應候選區域的分析資料的方法的流程200，包括以下步驟：在步驟210中，在地圖上劃分網格。 With further reference to FIG. 2, a flowchart of an exemplary implementation of an exemplary implementation of the analysis data for a corresponding candidate region, that is, a flowchart of an exemplary implementation of the method step 120, is shown. The process 200 of establishing a method for analyzing data corresponding to a candidate region includes the following steps: In step 210, a grid is divided on the map.
在本實施例中，伺服器可以將地圖按等級劃分為多級網格，在一些實現中，可以將地圖劃分為邊長一定的多個網格，例如分別以10千米、5千米、2千米、1千米、500米、200米以及100米為邊長在地圖上構建多級網格，所構建的網格可以為矩形形狀。在接收到指示候選區域及目標位置類型的 資訊之後，伺服器可以基於指示資訊中包含的地圖縮放比例及候選區域來確定伺服器所要劃分的網格的邊長。例如，在候選區域較大，地圖縮放比例為1：105時，可以以實際距離1千米為邊長在地圖上構建相應的網格；而在候選區域較小，地圖縮放比例為1：103時，可以以實際距離200米為邊長在地圖上構建相應的網格。 In this embodiment, the server may divide the map into multiple levels of grids. In some implementations, the map may be divided into multiple grids with a certain length, for example, 10 km, 5 km, respectively. 2 km, 1 km, 500 m, 200 m, and 100 m are used to construct a multi-level grid on the map. The constructed grid can be rectangular. After receiving the information indicating the candidate area and the target location type, the server may determine the side length of the grid to be divided by the server based on the map scaling and the candidate area included in the indication information. For example, when the candidate area is large and the map scaling is 1:10 5 , the corresponding grid can be constructed on the map with the actual distance of 1 km as the side length; and in the candidate area is smaller, the map scaling ratio is 1: At 10 3 o'clock, the corresponding grid can be constructed on the map with a practical distance of 200 meters.
圖3示出了在地圖上劃分網格的效果示意圖。如圖3所示，左圖和右圖縮放比例不同，兩圖中某區域的地圖被均勻地劃分為大小相等的多個網格，每個網格對應的地理位置互不交叉，當地圖縮放比例變化時，網格的大小和/或數量也可以隨之變化。 Figure 3 shows a schematic diagram of the effect of meshing on a map. As shown in Figure 3, the left and right scales are different. The maps of a certain area in the two maps are evenly divided into multiple grids of equal size. The geographic locations of each grid do not intersect each other. As the scale changes, the size and/or number of grids can also change.
返回圖2，在步驟220中，確定與候選區域相關的網格集合。 Returning to Figure 2, in step 220, a set of meshes associated with the candidate regions is determined.
在本實施例中，伺服器可以基於步驟210中劃分的網格和候選區域在地圖上的位置，確定與候選區域相關的網格集合。 In this embodiment, the server may determine the set of meshes associated with the candidate regions based on the locations of the mesh and candidate regions segmented in the step 210 on the map.
在一種可選的實現方式中，可以通過以下方式來確定與候選區域相關的網格集合：確定與候選區域相交的網格，然後對這些與候選區域相交的網格進行標示，根據與候選區域相交的網格的標示確定與候選區域相關的網格集合。與候選區域相交是指該網格被候選區域全部覆蓋或者部分覆蓋。伺服器可以對每一級別的網格進行標示然後確定與候選區域相交的網格，並記錄這些網格的標示。所有與候選區域相交的網格構成上述網格集合，在這個集合中每個網格以編號等方式來標示。 In an optional implementation manner, the set of meshes related to the candidate region may be determined by: determining a mesh intersecting the candidate region, and then marking the mesh intersecting the candidate region, according to the candidate region The labels of the intersecting grids determine the set of grids associated with the candidate regions. Intersecting with the candidate region means that the mesh is completely covered or partially covered by the candidate region. The server can mark each level of the grid and then determine the grid that intersects the candidate area and record the labels of those grids. All of the meshes intersecting the candidate regions constitute the above-described mesh set, in which each mesh is numbered and the like.
之後，在步驟230中，建立網格集合對應的地理位置範圍內的分析資料。 Then, in step 230, the analysis data within the geographic location corresponding to the grid set is established.
在本實施例中，伺服器可以獲取上述網格集合中每個網格的分析資料，並對上述網格集合中所有網格的分析資料做彙總，將彙總的資料作為 網格集合對應的地理位置範圍內的分析資料，從而建立候選區域對應的地理位置範圍內的分析資料。 In this embodiment, the server may acquire analysis data of each grid in the foregoing grid set, and summarize the analysis data of all the grids in the grid set, and use the summarized data as The analysis data in the geographic location corresponding to the grid set, thereby establishing the analysis data in the geographic location corresponding to the candidate region.
進一步參考圖4，其示出了確定與所述候選區域相交的網格的標示的一種示例性實現的流程圖400。該確定與候選區域相交的網格標示的方法可以包括：在步驟410中，獲取候選區域的邊界點座標。 With further reference to FIG. 4, a flowchart 400 of one exemplary implementation of determining an indication of a grid intersecting the candidate area is shown. The method of determining a grid indication intersecting the candidate region may include, in step 410, acquiring boundary point coordinates of the candidate region.
一般而言，候選區域可以是連續且封閉的區域。在本實施例中，伺服器可以在地圖上建立二維坐標系，獲取候選區域的邊界，並確定邊界點的座標。 In general, the candidate area can be a continuous and closed area. In this embodiment, the server may establish a two-dimensional coordinate system on the map, acquire the boundary of the candidate region, and determine the coordinates of the boundary point.
接著，在步驟420中，根據候選區域的邊界點座標確定目標網格搜索範圍。 Next, in step 420, the target mesh search range is determined based on the boundary point coordinates of the candidate region.
在本實施例中，目標網格可以是地圖網格中與候選區域相交的網格。伺服器可以根據步驟410中獲取的邊界點座標來確定目標網格的搜索範圍。在一些實現中，可以將以所有邊界點的橫、縱坐標的最小值和最大值為頂點座標值，構建一個矩形(最小外接矩形)的目標網格搜索範圍，從而加快搜索速度。 In this embodiment, the target mesh may be a mesh in the map mesh that intersects the candidate region. The server may determine the search range of the target mesh according to the boundary point coordinates obtained in step 410. In some implementations, a target grid search range of a rectangle (minimum circumscribed rectangle) can be constructed with the minimum and maximum values of the horizontal and vertical coordinates of all boundary points as vertex coordinates, thereby speeding up the search.
之後，在步驟430中，遍歷目標網格搜索範圍內的候選區域的邊界上的網格，判斷其是否為候選區域全部覆蓋或部分覆蓋的網格。 Thereafter, in step 430, the mesh on the boundary of the candidate region within the target mesh search range is traversed to determine whether it is a fully covered or partially covered mesh of the candidate region.
由於候選區域通常為連續且封閉的區域，因此，可以僅對候選區域的邊界上的網格進行遍歷。 Since the candidate regions are typically continuous and closed regions, it is possible to traverse only the meshes on the boundaries of the candidate regions.
在一些實施例中，伺服器也可以遍歷上述目標網格搜索範圍內的所有網格，判斷網格是否被候選區域全部覆蓋或者部分覆蓋，也即排除那些不與候選區域相交的網格。 In some embodiments, the server may also traverse all of the meshes within the target mesh search range to determine whether the mesh is fully covered or partially covered by the candidate regions, ie, exclude those meshes that do not intersect the candidate regions.
之後，在步驟440中，如果候選區域的邊界上的網格是候選區域全部覆蓋或部分覆蓋的網格，則確定當前網格為與所述候選區域相交的網格，並記錄該網格的標示。 Thereafter, in step 440, if the mesh on the boundary of the candidate region is a mesh that is completely covered or partially covered by the candidate region, determining that the current mesh is a mesh intersecting the candidate region, and recording the mesh Marked.
當候選區域邊界上的網格是候選區域全部覆蓋或部分覆蓋的網格時，可以確定該網格為與候選區域相交的網格。 When the mesh on the boundary of the candidate region is a mesh that is covered or partially covered by the candidate region, the mesh may be determined to be a mesh that intersects the candidate region.
在一些實現中，當候選區域為規則的形狀，例如矩形區域時，可以如下確定與候選區域相交的網格標示：計算矩形區域的左下角座標(x1,y1)和右上角座標(x2,y2)，interval為網格的邊長，則該矩形區域範圍內任意一點(x,y)的網格標示可以由如下轉換公式得出：(grid x,grid y)=(x/interval，y/interval)，其中x1<x<x2,y1<y<y2，也可以直接將網格內任一點的座標(x,y)作為該網格的二維標示。 In some implementations, when the candidate region is a regular shape, such as a rectangular region, a mesh indication intersecting the candidate region may be determined by calculating a lower left coordinate (x 1 , y 1 ) and an upper right coordinate (x) of the rectangular region. 2 , y 2 ), the interval is the side length of the grid, then the grid mark of any point (x, y) in the range of the rectangle can be obtained by the following conversion formula: (grid x, grid y)=(x/ Interval, y/interval), where x 1 <x<x 2 , y 1 <y<y 2 , can also directly use the coordinates (x, y) of any point in the grid as the two-dimensional indication of the grid.
進一步參考圖5a，其示出了候選區域為矩形時與候選區域相關的網格集合的效果示意圖。如圖5a所示，圖中地圖被劃分為多個大小相等的網格，用戶所選定的候選區域為虛線所包圍的矩形區域510。首先可以計算該矩形區域的邊界點的座標，劃出目標網格的搜索範圍，即圖5a中陰影區域520的網格，之後，遍歷目標網格搜索範圍520內的候選區域的邊界上的網格，判斷這些網格是否為候選區域全部覆蓋或部分覆蓋的網格。在圖5a中，目標網格搜索範圍520內候選區域邊界上的網格均為候選區域部分覆蓋的網格，則確定該目標網格搜索範圍內的所有網格都是與候選區域相交的網格。 With further reference to FIG. 5a, a schematic diagram of the effect of a set of meshes associated with candidate regions when the candidate region is rectangular is shown. As shown in FIG. 5a, the map is divided into a plurality of grids of equal size, and the candidate area selected by the user is a rectangular area 510 surrounded by a broken line. First, the coordinates of the boundary points of the rectangular region can be calculated, the search range of the target mesh is drawn, that is, the mesh of the shaded region 520 in FIG. 5a, and then the mesh on the boundary of the candidate region within the target mesh search range 520 is traversed. A grid is used to determine whether these grids are all covered or partially covered by the candidate regions. In FIG. 5a, the meshes on the boundary of the candidate region in the target mesh search range 520 are all meshes partially covered by the candidate regions, and then all the meshes in the target mesh search range are determined to be the mesh intersecting the candidate regions. grid.
進一步參考圖5b，其示出了候選區域為不規則形狀時與候選區域相關的網格集合的效果示意圖。如圖5b所示，候選區域為虛線所包圍的區域530。首先計算該區域的邊界點的座標，劃出目標網格的搜索範圍，即圖5b中矩形區域540的網格，之後，遍歷目標網格搜索範圍540內的候選區域的邊界上的網格，判斷這些網格是否為候選區域全部覆蓋或部分覆蓋的網格。如果以網 格內任一點的座標作為網格的標示，則在圖5b中，目標網格搜索範圍540內候選區域邊界上標示為(x3,y3)和(x4,y3)的網格為候選區域全部覆蓋的網格，標示為(x2,y2)、(x2,y3)、(x2,y4)、(x2,y5)、(x2,y6)、(x3,y5)、(x3,y4)、(x4,y4)、(x5,y4)、(x5,y3)、(x4,y2)、(x4,y2)、(x3,y2)的網格為候選區域部分覆蓋的網格，則確定該目標網格搜索範圍內陰影區域550範圍內的網格是與候選區域相交的網格。 With further reference to FIG. 5b, a schematic diagram of the effect of the set of meshes associated with the candidate regions when the candidate regions are irregular shapes is shown. As shown in Figure 5b, the candidate area is the area 530 surrounded by a dashed line. First, the coordinates of the boundary points of the region are calculated, the search range of the target mesh is extracted, that is, the mesh of the rectangular region 540 in FIG. 5b, and then the mesh on the boundary of the candidate region within the target mesh search range 540 is traversed. It is determined whether these grids are grids that are all covered or partially covered by the candidate regions. If the coordinates of any point in the grid are used as the indication of the grid, then in FIG. 5b, the boundaries of the candidate regions in the target grid search range 540 are marked as (x 3 , y 3 ) and (x 4 , y 3 ) The grid is a grid covered by all candidate regions, labeled (x 2 , y 2 ), (x 2 , y 3 ), (x 2 , y 4 ), (x 2 , y 5 ), (x 2 , y 6 ), (x 3 , y 5 ), (x 3 , y 4 ), (x 4 , y 4 ), (x 5 , y 4 ), (x 5 , y 3 ), (x 4 , y 2 ) The mesh of (x 4 , y 2 ), (x 3 , y 2 ) is a mesh partially covered by the candidate region, and it is determined that the mesh in the range of the shadow region 550 within the target mesh search range is intersected with the candidate region. Grid.
上述實施例中提供的方法通過確定目標網格搜索範圍，然後對目標網格搜索範圍內候選區域邊界上的網格進行篩選，判斷其是否屬於候選區域全部覆蓋或部分覆蓋的網格，如果不是則將其從目標網格搜索範圍中移除，最終得到與候選區域相交的網格的標示。伺服器可以進一步基於這些網格的標示確定與候選區域相關的網格集合，從而為候選區域的分析資料建立提供網格資料。 The method provided in the above embodiment determines the target mesh search range, and then filters the mesh on the boundary of the candidate region in the target mesh search range to determine whether it belongs to the mesh of the candidate region that is completely covered or partially covered, if not Then remove it from the target mesh search range, and finally get the indication of the mesh that intersects the candidate region. The server may further determine a set of meshes associated with the candidate regions based on the indications of the grids to provide grid data for the analysis of the candidate regions.
進一步地，當候選區域的邊界上的網格為候選區域部分覆蓋的網格時，可以對部分覆蓋的網格對應的地理位置範圍內的分析資料進行加權調整。由於候選區域的邊界部分不完全覆蓋其所在的網格，造成建立的候選區域的分析資料可能存在誤差，例如分析資料為人流量時，如果直接將候選區域的邊界部分不完全覆蓋的網格資料回傳給伺服器，則建立的分析資料會產生誤差，進而影響目標位置確定的準確性。在一些實現中，候選區域遠大於網格大小，這種誤差可以忽略。在候選區域較小時，為避免誤差，可以先計算候選區域邊界部分覆蓋的每一個網格的面積，得出該面積占網格總面積的比例，將該比例作為加權因數，乘以網格的分析資料作為回傳值。在一些情況下，例如當分析資料為平均值、密度資料、分佈資料時，可以無需加權或者加權因數可以為1，即直接將分析資料作為回傳值。 Further, when the mesh on the boundary of the candidate region is a mesh partially covered by the candidate region, the analysis data in the geographical range corresponding to the partially covered mesh may be weighted and adjusted. Since the boundary part of the candidate area does not completely cover the grid in which it is located, the analysis data of the candidate area may be incorrect. For example, if the analysis data is human traffic, if the boundary part of the candidate area is directly covered, the grid data may not be completely covered. After being passed back to the server, the analysis data created will generate errors, which will affect the accuracy of the target position determination. In some implementations, the candidate area is much larger than the grid size and this error can be ignored. When the candidate area is small, in order to avoid the error, the area of each mesh covered by the boundary part of the candidate area may be calculated first, and the ratio of the area to the total area of the grid is obtained, and the ratio is used as a weighting factor, multiplied by the grid. The analysis data is used as the return value. In some cases, for example, when the analysis data is the average value, the density data, and the distribution data, the weighting may be omitted or the weighting factor may be 1, that is, the analysis data is directly used as the return value.
進一步參考圖6，其示出了本申請建立網格集合所對應的地理位置範圍內的分析資料的一種示例性實現的流程圖，也即步驟230的一種示例性實現流程600。如圖6所示，建立網格集合所對應的地理位置範圍內的分析資料可以包括：在步驟610中，為網格集合中的每一個網格建立分析資料；在本實施例中，伺服器可以將網格與分析資料關聯，建立每個網格的分析資料。在一些實現中，伺服器可以基於獲取的用戶定位資訊確定該用戶的網格位置，並將基於該用戶的其他資訊統計分析所得的分析資料與確定的網格相關聯。其中，分析資料可以包括分類資訊、平均值、總值、分佈規律資料、均方差等資料，它可以是某個時間點的資料，也可以是一段時間內的資料。 With further reference to FIG. 6, a flow diagram of an exemplary implementation of the analysis data within the geographic location range corresponding to the set of grids, ie, an exemplary implementation flow 600 of step 230, is illustrated. As shown in FIG. 6, the establishing the analysis data in the geographic location corresponding to the set of the mesh may include: in step 610, establishing the analysis data for each of the mesh sets; in this embodiment, the server The grid can be associated with the analysis data to create analytical data for each grid. In some implementations, the server may determine the user's grid location based on the acquired user location information, and associate the analysis data based on the other information statistical analysis of the user with the determined grid. The analysis data may include classified information, average value, total value, distribution law data, mean square error and the like, and may be data at a certain time point or data within a certain period of time.
伺服器在步驟610中將網格與分析資料相關聯，在一些實現中，每個網格可以與多個分析資料相關聯，與不同網格相關聯的分析資料可以由不同的統計分析方法獲取，也可以為不同的類型。 The server associates the grid with the analysis data in step 610. In some implementations, each grid may be associated with multiple analysis materials, and the analysis data associated with the different grids may be obtained by different statistical analysis methods. , can also be of different types.
接著，在步驟620中，基於每個網格的分析資料，生成候選區域相關的網格集合所對應的地理位置範圍內的分析資料。 Next, in step 620, based on the analysis data of each grid, the analysis data in the geographic location range corresponding to the candidate region-related mesh collection is generated.
伺服器對與候選區域相關的網格集合中所有網格的分析資料進行彙總，則可以生成候選區域相關的網格集合所對應的地理位置範圍內的分析資料。 The server summarizes the analysis data of all the grids in the grid set related to the candidate region, and then generates the analysis data in the geographic location range corresponding to the grid set related to the candidate region.
進一步參考圖7，其示出了本申請為每一個網格建立分析資料的一種示例性實現的流程圖，也即示出了步驟610的一種示例性實現的流程700。如圖7所示，所述為每一個網格建立分析資料可以包括：在步驟710中，基於用戶定位資訊，確定網格對應的地理位置範圍內的資料點。 With further reference to FIG. 7, a flow diagram of an exemplary implementation of establishing analysis data for each grid, that is, a flow 700 showing an exemplary implementation of step 610, is shown. As shown in FIG. 7 , the establishing the analysis data for each grid may include: determining, in step 710, the data points in the geographic location range corresponding to the grid based on the user positioning information.
伺服器獲取候選區域對應的地理位置範圍內的用戶定位資訊後，可以根據用戶定位資訊確定用戶的地理位置，並查找或計算出該地理位置所對應的網格，確定該用戶為該網格對應的地理位置範圍的一個資料點。對大資料量的用戶的定位資訊進行上述處理，可以在每個網格對應的地理位置範圍內獲取多個資料點。 After obtaining the user positioning information in the geographic location corresponding to the candidate area, the server may determine the geographic location of the user according to the user positioning information, and find or calculate a grid corresponding to the geographic location, and determine that the user corresponds to the grid. A geographic point of geographic location. By performing the above processing on the positioning information of the user with a large amount of data, multiple data points can be acquired within the geographical range corresponding to each grid.
接著，在步驟720中，對資料點的關聯資訊進行統計分析以建立分析資料。 Next, in step 720, statistical analysis of the associated information of the data points is performed to establish analytical data.
在每個網格對應的地理位置範圍內獲得多個資料點之後，可以對於網格中每個資料點(例如用戶)的對應的關聯資訊進行分析統計，諸如進行求和等計算，將統計分析的結果作為該網格的分析資料。 After obtaining multiple data points in the geographic location corresponding to each grid, the corresponding related information of each data point (such as a user) in the grid may be analyzed and analyzed, such as performing summation calculation, and statistical analysis will be performed. The results are used as analytical data for the grid.
在一些實施例中，還可以通過如下方式為每一個網格建立分析資料：首先基於用戶定位資訊，確定用戶的地理位置所對應的網格，然後對相同網格所對應的地理位置範圍內的關聯資訊進行統計，則可以獲取該網格的分析資料。下面以為每一個網格建立人流量資料為例，具體說明伺服器採用這種方式為每一個網格建立分析資料的過程。首先，伺服器可以通過終端(例如通過手機的定位日誌)獲取用戶的座標(x,y)，然後計算座標(x,y)所對應的網格標示(grid x,grid y)，統計同一時間點或同一時間段內具有相同網格標示的用戶數量，即可以獲取多個網格的人流量資料。 In some embodiments, the analysis data may also be established for each grid by first determining a grid corresponding to the geographic location of the user based on the user location information, and then within the geographic location corresponding to the same grid. When the related information is used for statistics, the analysis data of the grid can be obtained. The following is an example of establishing human traffic data for each grid, and specifically describes the process by which the server establishes analysis data for each grid in this way. First, the server can obtain the coordinates (x, y) of the user through the terminal (for example, through the positioning log of the mobile phone), and then calculate the grid mark (grid x, grid y) corresponding to the coordinates (x, y), and count the same time. The number of users with the same grid mark in the same point or the same time period, that is, the flow data of multiple grids can be obtained.
在進一步的實施例中，本申請提供的確定目標位置的方法還可以包括：向終端發送所述網格集合對應的地理位置範圍內的分析資料以供所述終端將所述網格與所述分析資料相關聯地呈現。例如，伺服器可以向終端發送將網格與網格對應的地理位置範圍內的人流量資料，終端接收到指示資訊後，將人流量和網格相關聯地呈現在地圖上，以將分析資料直觀的展示給用戶。在一些實現中，呈現的方式可以包括渲染。具體地，根據人流量的大小，可以渲 染不同的顏色。例如人流量大的區域被渲染的顏色可以為紅色，而人流量小的區域可以被渲染為綠色，或者當地圖上網格對應的地理位置範圍內的人流量逐漸增大時，對該網格的顏色渲染可以是從初始的綠色，逐漸變化成黃色，再逐漸變化成紅色。另外，上述時間還可以是即時時間，這時，可以在相應地理資訊點上即時顯示分析資料的具體資料；或者用動態效果(例如單一顏色的濃度變化)對網格和分析資料進行顯示以體現即時性。 In a further embodiment, the method for determining a target location provided by the present application may further include: transmitting, to the terminal, analysis data within a geographic location range corresponding to the set of meshes, for the terminal to use the mesh with the Analytical data is presented in association. For example, the server may send the terminal traffic data in the geographic location corresponding to the grid to the terminal, and after receiving the indication information, the terminal presents the human traffic and the grid in association with the grid to analyze the data. Intuitive display to the user. In some implementations, the manner of rendering can include rendering. Specifically, according to the size of the human flow, it can be rendered Dyed different colors. For example, a region with a large flow of people may be rendered in red, and a region with a small flow of traffic may be rendered in green, or when the flow of people within a geographic location corresponding to the grid on the local map is gradually increased, the grid is The color rendering can be from the initial green, gradually changing to yellow, and then gradually changing to red. In addition, the above time may also be an instant time. In this case, the specific data of the analysis data may be displayed on the corresponding geographic information point in real time; or the grid and the analysis data may be displayed by the dynamic effect (for example, the concentration change of a single color) to reflect the instant. Sex.
本技術領域中具有通常知識者可以理解，對於分析資料的呈現，還可以使用其他現在已知或者將來開發的顯示方式，諸如將分析資料直接懸浮顯示在地圖上，或回應於用戶網格選擇操作，將分析資料等在與候選區域相關的網格上醒目顯示。本申請在分析資料的呈現方面沒有限制。 Those of ordinary skill in the art will appreciate that other presentations now known or later developed may be used for the presentation of analytical data, such as directly displaying the analytical data on a map, or in response to user grid selection operations. Analyze the data and the like on the grid associated with the candidate area. This application has no limitation on the presentation of analytical data.
進一步參考圖8，其示出了將網格和網格對應的地理位置範圍內的分析資料相關聯地呈現的一種效果示意圖。如圖8所示，終端的地圖上呈現了網格及網格對應的地理位置範圍內的人流量。例如，可以看出，圖中網格810所對應的地理位置範圍內的人流量較大，而網格820所對應的地理位置範圍內的人流量較小。終端通過接收伺服器發送的與網格對應的地理位置範圍內的分析資料，並將網格與分析資料相關聯地呈現，可以將網格的分析資料直觀地顯示在地圖上。 With further reference to FIG. 8, there is shown a schematic diagram of an effect of associating the analysis data in the geographic location range corresponding to the grid and the grid. As shown in FIG. 8, the map of the terminal presents the flow of people within the geographic location corresponding to the grid and the grid. For example, it can be seen that the traffic volume in the geographic location corresponding to the grid 810 in the figure is large, and the traffic volume in the geographic location corresponding to the grid 820 is small. The terminal displays the analysis data in the geographic location corresponding to the grid sent by the server, and presents the grid in association with the analysis data, so that the analysis data of the grid can be visually displayed on the map.
請參考圖9，其示出了本申請用於確定目標位置的裝置的一種示例性實現的結構圖。 Please refer to FIG. 9, which shows a block diagram of an exemplary implementation of the apparatus for determining a target location of the present application.
如圖9所示，所述用於確定目標位置的裝置900可以包括：指示資訊接收單元910，資料建立單元920以及目標位置確定單元930。其中指示資訊接收單元910可以用於從終端接收指示候選區域及目標位置類型的資訊，資料建立單元920可以用於基於指示資訊接收單元910獲取的候選區域的地理位置範圍內的關聯資訊，建立對應候選區域的分析資料，目標位置確定單元930可 以用於基於資料建立單元920建立的分析資料及指示資訊接收單元910獲取的目標位置類型，確定候選區域是否為目標位置。其中，關聯資訊至少包括候選區域對應的地理位置範圍內的用戶定位資訊。 As shown in FIG. 9, the apparatus 900 for determining a target location may include: an indication information receiving unit 910, a data establishing unit 920, and a target location determining unit 930. The indication information receiving unit 910 can be configured to receive information indicating the candidate area and the target location type from the terminal, and the data establishing unit 920 can be configured to establish a correspondence according to the association information in the geographic location range of the candidate area acquired by the indication information receiving unit 910. The analysis data of the candidate region, the target location determining unit 930 can Whether the candidate region is the target location is determined by the analysis data established by the data establishing unit 920 and the target location type acquired by the instruction information receiving unit 910. The association information includes at least user positioning information in a geographical location corresponding to the candidate area.
在本實施例中，包含該裝置的伺服器可以與用戶終端之間進行資料交換。在確定目標位置時，用戶可以在終端顯示的地圖上選定候選區域及所要確定的目標位置的類型，終端可以將指示候選區域以及目標位置類型的資訊發送給指示資訊接收單元910，其中指示候選區域的資訊中可以包括用戶所選定的候選區域以及地圖的縮放比例，則指示資訊接收單元910可以接收指示候選區域以及目標位置類型的資訊。接收的方式可以包括通過無線連接和有線連接進行接收。 In this embodiment, the server including the device can exchange data with the user terminal. When determining the target location, the user may select the candidate region and the type of the target location to be determined on the map displayed by the terminal, and the terminal may send information indicating the candidate region and the target location type to the indication information receiving unit 910, where the candidate region is indicated. The information may include a candidate area selected by the user and a zoom ratio of the map, and the information receiving unit 910 may receive information indicating the candidate area and the target location type. The manner of receiving may include receiving through a wireless connection and a wired connection.
在本實施例中，指示資訊接收單元910接收到指示候選區域和目標位置類型的資訊之後，資料建立單元920可以根據該指示資訊確定候選區域的地理位置範圍，通過在資料庫中查找來獲取該地理位置範圍內的關聯資訊。同時，資料建立單元920可以根據用戶定位資訊來確定該用戶是否處於候選區域對應的地理位置範圍內，即可以根據用戶的位置來判斷該用戶的資訊是否為地理位置範圍內的關聯資訊。 In this embodiment, after the information receiving unit 910 receives the information indicating the candidate area and the target location type, the data establishing unit 920 may determine the geographic location range of the candidate area according to the indication information, and obtain the information by searching in the database. Linked information within the geographic location. At the same time, the data establishing unit 920 can determine whether the user is in the geographical location range corresponding to the candidate area according to the user positioning information, that is, whether the information of the user is the related information in the geographical location according to the location of the user.
在獲取到候選區域的地理位置範圍內的關聯資訊之後，資料建立單元920可以建立對應候選區域的分析資料。具體地，資料建立單元920可以對獲取的關聯資訊進行分類、統計等處理，從而建立對應候選區域的分析資料。 After acquiring the association information within the geographic location range of the candidate region, the data establishing unit 920 may establish the analysis data corresponding to the candidate region. Specifically, the data establishing unit 920 may perform processing such as classification, statistics, and the like on the acquired related information, thereby establishing analysis data corresponding to the candidate region.
在一些可選的實現方式中，分析資料至少可以包括人流量或人流密度。資料建立單元920對用戶定位資訊進行統計分析，就可以得出用戶地理位置位置的分佈統計，從而得出人流量或人流密度資料。 In some alternative implementations, the analytical data can include at least human flow or human flow density. The data establishing unit 920 performs statistical analysis on the user positioning information, and can obtain the distribution statistics of the user's geographical location, thereby obtaining the human flow or the flow density data.
目標位置確定單元930可以根據資料建立單元920得出的候選區域的分析資料和指示資訊接收單元910接收的指示資訊中的目標位置類型，對候選區域是否為目標位置做出決策。例如，可以基於已有的目標位置類型的位置的資訊建立已有位置的分析資料，並對已有位置的分析資料的特性進行分析，判斷候選區域的分析資料的特性是否與已有位置的分析資料的特性一致，從而確定候選區域是否為目標位置。 The target location determining unit 930 can make a decision on whether the candidate region is the target location according to the analysis data of the candidate region obtained by the data establishing unit 920 and the target location type in the indication information received by the information receiving unit 910. For example, the analysis data of the existing location may be established based on the information of the location of the existing target location type, and the characteristics of the analysis data of the existing location may be analyzed to determine whether the characteristics of the analysis data of the candidate region are related to the existing location. The characteristics of the data are consistent to determine whether the candidate region is the target location.
在一些可選實現方式中，所述裝置900的資料建立單元920可以包括網格劃分單元、網格集合確定單元以及分析資料建立單元。其中，網格劃分單元可以用於在地圖上劃分網格，網格集合確定單元可以用於確定與候選區域相關的網格集合，分析資料建立單元可以用於建立網格集合所對應的地理位置範圍內的分析資料。 In some optional implementations, the data establishing unit 920 of the apparatus 900 may include a mesh dividing unit, a mesh set determining unit, and an analysis data establishing unit. The mesh dividing unit may be configured to divide the mesh on the map, the mesh set determining unit may be configured to determine a mesh set related to the candidate region, and the analysis data establishing unit may be used to establish a geographic location corresponding to the mesh set. Analytical data within the scope.
在一些可選的實現方式中，所述裝置還可以包括：關聯資訊接收單元940(未示出)，用於回應于終端的關聯資訊回報請求，接收關聯資訊。關聯資訊的獲取可以為以一定時間週期搜集或更新，例如一天搜集或更新一次。這時，可以通過關聯接收單元940獲取關聯資訊並儲存，為資料建立單元920建立分析資料提供資料支援。 In some optional implementations, the apparatus may further include: an associated information receiving unit 940 (not shown) for receiving the associated information in response to the associated information report request of the terminal. The acquisition of related information may be collected or updated in a certain period of time, such as collecting or updating once a day. At this time, the associated information may be acquired and stored by the association receiving unit 940, and the analysis data providing data support is established for the data establishing unit 920.
應當理解，用於確定目標位置的裝置900中所記載的各單元和子單元被配置用於實踐本文公開的示例性實施例。因此，上面結合圖1、圖2、圖4、圖6和圖7描述的操作和特徵也適用於用於確定目標位置的裝置900及其中的單元/子單元，在此不再贅述。 It should be understood that the various units and subunits recited in apparatus 900 for determining a target location are configured to practice the exemplary embodiments disclosed herein. Accordingly, the operations and features described above in connection with Figures 1, 2, 4, 6, and 7 are also applicable to the apparatus 900 for determining the target location and the units/subunits therein, and are not described herein.
描述於本申請實施例中所涉及到的單元可以通過軟體的方式實現，也可以通過硬體的方式來實現。所描述的單元也可以設置在處理器中，例如，可以描述為：一種處理器包括指示資訊接收單元，資料建立單元以及目標位置確定單元。其中，這些單元的名稱在某種情況下並不構成對該單元本身的 限定，例如，指示資訊接收單元還可以被描述為“用於接收指示資訊的單元”。 The units described in the embodiments of the present application may be implemented by software or by hardware. The described unit may also be disposed in the processor. For example, it may be described as a processor including an indication information receiving unit, a data establishing unit, and a target position determining unit. Where the names of these units do not constitute the unit itself under certain circumstances. For example, the indication information receiving unit may also be described as "a unit for receiving indication information."
作為另一方面，本申請還提供了一種電腦可讀儲存媒體，該電腦可讀儲存媒體可以是上述實施例中所述裝置中所包含的電腦可讀儲存媒體；也可以是單獨存在，未裝配入終端中的電腦可讀儲存媒體。所述電腦可讀儲存媒體儲存有一個或者一個以上程式，所述程式被一個或者一個以上的處理器用來執行描述於本申請的用於確定目標位置的方法。 In another aspect, the present application further provides a computer readable storage medium, which may be a computer readable storage medium included in the device described in the foregoing embodiment, or may exist separately and not assembled. A computer readable storage medium in the terminal. The computer readable storage medium stores one or more programs that are used by one or more processors to perform the methods described herein for determining a target location.
以上描述僅為本申請的較佳實施例以及對所運用技術原理的說明。本技術領域中具有通常知識者應當理解，本申請中所涉及的發明範圍，並不限於上述技術特徵的特定組合而成的技術方案，同時也應涵蓋在不脫離所述發明構思的情況下，由上述技術特徵或其等同特徵進行任意組合而形成的其它技術方案。例如上述特徵與本申請中公開的(但不限於)具有類似功能的技術特徵進行互相替換而形成的技術方案。 The above description is only a preferred embodiment of the present application and a description of the principles of the applied technology. It should be understood by those of ordinary skill in the art that the scope of the invention referred to in the present application is not limited to the specific combination of the above technical features, and should also be included without departing from the inventive concept. Other technical solutions formed by any combination of the above technical features or equivalent features thereof. For example, the above features are combined with the technical features disclosed in the present application, but are not limited to the technical features having similar functions.
100‧‧‧確定目標位置方法 100‧‧‧Determining the target location method
S110-S130‧‧‧目標位置確定步驟 S110-S130‧‧‧ Target location determination steps
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- 2015-10-22 HK HK15110425.7A patent/HK1209864A1/en unknown
- 2015-10-28 TW TW104135504A patent/TWI598839B/en active
- 2015-11-27 JP JP2015231857A patent/JP6141393B2/en active Active
- 2015-11-27 KR KR1020150167797A patent/KR20160100809A/en active Search and Examination
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| TWI848373B (en) * | 2021-12-17 | 2024-07-11 | 大陸商中國銀聯股份有限公司 | Verification method, device, equipment and storage medium for real stores |
Also Published As
| Publication number | Publication date |
|---|---|
| JP6141393B2 (en) | 2017-06-07 |
| CN104636482B (en) | 2019-03-26 |
| CN104636482A (en) | 2015-05-20 |
| JP2016152044A (en) | 2016-08-22 |
| HK1209864A1 (en) | 2016-04-08 |
| TW201633241A (en) | 2016-09-16 |
| KR20160100809A (en) | 2016-08-24 |
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