TWI483205B - Network transaction system - Google Patents
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Description
本發明關於一種網路交易系統(network transaction system),並且特別地,關於利用終端資料處理裝置(terminal data processing apparatus)、顧客端電子裝置(client electronic apparatus)與銷售端伺服器(retail server)的網路交易系統。The present invention relates to a network transaction system, and in particular to a terminal data processing apparatus, a client electronic apparatus, and a retail server. Online trading system.
現今的網路交易系統,皆是顧客瀏覽例如,Yahoo、Ebay、Amazon...,等購物網站。先由賣方在購物網路上公布產品資訊與價格,買方(顧客)需要成為該購物網站之會員,並登入網站,再點選想購買的產品,並且使用在網路上填寫信用卡資料或匯款的方式付費,賣方確認入帳後才出貨給買方(顧客)。Today's online trading systems are customers browsing websites such as Yahoo, Ebay, Amazon... and so on. The seller first announces the product information and price on the shopping network. The buyer (customer) needs to become a member of the shopping website, log in to the website, select the product that he wants to purchase, and pay by using the credit card information or remittance on the Internet. The seller confirms the account and then ships it to the buyer (customer).
上述網路交易方式存有相當多的缺點。第一,在不同的購物網站上購物,必須分別登入不同的帳號、密碼,讓買方(顧客)容易造成混淆。第二,買方(顧客)在網路上填寫帳號、密碼與信用卡資料,其機密資料容易被網路駭客盜取,有讓第三者可以擷取資料並盜用個人資訊之風險,如果使用非個人電腦上網交易,個人資訊被盜的風險更高。第三,若選擇匯款的方式,買方(顧客)還需要到金融機構或便利商店辦理,造成使用上的不便。第四,買方(顧客)的個人資料與消費紀錄都在購物網站的掌握中,重視隱私權之消費者並不喜歡。The above network trading methods have quite a few shortcomings. First, when shopping on different shopping websites, you must log in different accounts and passwords separately, which makes the buyer (customer) easy to cause confusion. Second, the buyer (customer) fills in the account number, password and credit card information on the Internet. The confidential information is easily stolen by Internet hackers. There is a risk that third parties can retrieve data and steal personal information. If non-personal use is used. Computer online transactions, the risk of personal information being stolen is higher. Third, if the method of remittance is selected, the buyer (customer) also needs to go to a financial institution or a convenience store to cause inconvenience in use. Fourth, the personal data and consumption records of the buyer (customer) are in the grasp of the shopping website, and consumers who value privacy rights do not like it.
此外,隨著各國政府陸續頒布或修訂個人資料保護法,現今賣方及購物網站經營者為了不讓顧客的個人資料外洩或被竊,皆需針對因應方案投入經費、時間。現今需要讓顧客填寫個人資料的網路交易方式,對賣方及購物網站經營者的經營成本會逐漸加重。In addition, as governments have successively promulgated or amended the Personal Data Protection Act, today's sellers and shopping website operators need to invest money and time in response to the plan in order to prevent the personal data of customers from being leaked or stolen. Nowadays, online transactions that require customers to fill in personal data will gradually increase the operating costs of sellers and shopping site operators.
因此,本發明所欲解決的技術問題在於提供一種利用終端資料處理裝置、顧客端電子裝置與銷售端伺服器的網路交易系統。本發明之網路交易系統能讓顧客無須登錄個人資料,且在降低個人資料被竊風險下進行網路交易。進一步,本發明之網路交易系統能提供顧客便利地進行網路交易,甚至能讓顧客使用非個人電腦上網交易。即便須提供個人資料給賣方,本發明之網路交易系統能讓買方無須繁複的操作即可提供個人資料給賣方。Therefore, the technical problem to be solved by the present invention is to provide an internet transaction system using a terminal data processing device, a client electronic device, and a sales server. The online transaction system of the present invention enables customers to conduct online transactions without having to log in to personal data and reduce the risk of personal data being stolen. Further, the online transaction system of the present invention can provide customers with convenient online transactions, and even allows customers to use non-personal computers to conduct online transactions. Even if personal information is required to be provided to the seller, the online transaction system of the present invention allows the buyer to provide personal information to the seller without cumbersome operations.
本發明之網路交易系統之第一較佳具體實施例,包含終端資料處理裝置、銷售端伺服器以及顧客端電子裝置。終端資料處理裝置包含終端顯示器以及終端處理器。終端處理器係電連接至終端顯示器。銷售端伺服器係經由第一網路聯結至終端處理裝置。銷售端伺服器用以將銷售資訊編碼成顯示圖案,並將顯示圖案傳送至終端處理裝置。終端處理器經由第一網路接收銷售端伺服器傳送之顯示圖案,並且將顯示圖案顯示於終端顯示器上。顧客端電子裝置係能經由第二網路與銷售端伺服器通訊。顧客端電子裝置包含顧客端影像擷取單元、顧客端記憶單元以及顧客端處理器。顧客端記憶單元其內儲存顧客端交易程式。顧客端處理器係分別電連接至顧客端影像擷取單元以及顧客端記憶單元。顧客端處理器用以經由顧客端影像擷取單元擷取顯示在終端顯示器上之顯示圖案,執行顧客端交易程式以解碼顯示圖案成銷售資訊,並且回應確認訊息且根據銷售資訊產生交易資訊。顧客端處理器並且將交易資訊經由第二網路傳送至銷售端伺服器。A first preferred embodiment of the network transaction system of the present invention comprises a terminal data processing device, a sales server, and a client electronic device. The terminal data processing device includes a terminal display and a terminal processor. The terminal processor is electrically connected to the terminal display. The sales server is coupled to the terminal processing device via the first network. The sales server is used to encode the sales information into a display pattern and transmit the display pattern to the terminal processing device. The terminal processor receives the display pattern transmitted by the sales server via the first network, and displays the display pattern on the terminal display. The client electronic device is capable of communicating with the sales server via the second network. The client electronic device includes a client image capturing unit, a client memory unit, and a client processor. The client memory unit stores the client transaction program therein. The client processor is electrically connected to the client image capturing unit and the client memory unit, respectively. The client processor is configured to capture the display pattern displayed on the display of the terminal via the client image capturing unit, execute the client transaction program to decode the display pattern into sales information, and respond to the confirmation message and generate transaction information according to the sales information. The client processor transmits the transaction information to the sales server via the second network.
於一具體實施例中,銷售端伺服器接收從終端處理器發送之要求資料,並且回應要求資料產生銷售資訊。In a specific embodiment, the sales server receives the request data sent from the terminal processor and generates sales information in response to the request data.
於一具體實施例中,顯示圖案可以是一維條碼、二維條碼、QR碼、基於二維條碼的多維條碼或字元組合等。In a specific embodiment, the display pattern may be a one-dimensional barcode, a two-dimensional barcode, a QR code, a multi-dimensional barcode based on a two-dimensional barcode, or a combination of characters.
於一具體實施例中,銷售資訊可以包含賣方編號、產品編號以及產品價格...等。In a specific embodiment, the sales information may include a seller number, a product number, a product price, and the like.
於一具體實施例中,顧客端記憶單元其內並且儲存顧客端交易帳戶資訊。顧客端處理器執行顧客端交易程式且根據銷售資訊以及顧客端交易帳戶資訊產生交易資訊。交易資訊包含付款資料。In one embodiment, the client memory unit stores therein client transaction account information. The client processor executes the client transaction program and generates transaction information based on the sales information and the client transaction account information. Transaction information includes payment information.
於一具體實施例中,銷售端伺服器並且包含銷售端記憶單元以及銷售端處理器。銷售端記憶單元其內儲存銷售端交易程式以及銷售端交易帳戶資訊。銷售端處理器係電連接至銷售端記憶單元。銷售端處理器接收顧客端電子裝置傳送之交易資訊,並執行銷售端交易程式根據交易資訊中之付款資料變更銷售端交易帳戶資訊。In a specific embodiment, the sales side server includes a sales side memory unit and a sales side processor. The sales side memory unit stores the sales side transaction program and the sales side transaction account information. The sales processor is electrically connected to the sales terminal memory unit. The sales terminal processor receives the transaction information transmitted by the client electronic device, and executes the sales terminal transaction program to change the sales terminal transaction account information according to the payment information in the transaction information.
於一具體實施例中,當顧客端交易程式產生交易資訊時,顧客端交易程式係自動地產生密碼。銷售端交易程式並且包含對應密碼之解碼程式。In one embodiment, the client transaction program automatically generates a password when the client transaction program generates transaction information. The sales side transaction program and the decoder corresponding to the password.
於一具體實施例中,交易資訊包含送貨地點資料。銷售端伺服器接收顧客端電子裝置傳送之交易資訊,並且根據交易資訊產生訂單資訊。訂單資訊包含送貨地點資料。In one embodiment, the transaction information includes shipping location information. The sales server receives the transaction information transmitted by the client electronic device and generates the order information according to the transaction information. Order information includes shipping location information.
進一步,本發明之網路交易系統並且包含第三方伺服器。第三方伺服器係能經由第二網路與銷售端伺服器及顧客端電子裝置通訊。顧客端電子裝置將交易資訊經由第二網路傳送至第三方伺服器認證後。Further, the network transaction system of the present invention also includes a third party server. The third-party server can communicate with the sales server and the client electronics via the second network. The client electronic device transmits the transaction information to the third-party server for authentication via the second network.
本發明之網路交易系統之第二較佳具體實施例,包含銷售端伺服器以及顧客端電子裝置。顧客端電子裝置係能經由第三網路與銷售端伺服器通訊,並且包含顧客端顯示器、顧客端記憶單元以及顧客端處理器。顧客端記憶單元其內儲存顧客端交易程式以及影像擷取程式。顧客端處理器係分別電連接至顧客端顯示器以及顧 客端記憶單元。顧客端處理器用以經由第三網路接收銷售端伺服器傳送之顯示資訊,並將顯示資訊顯示在顧客端顯示器上,其中顯示在顧客端顯示器上之顯示資訊包含顯示圖案。顧客端處理器並且執行影像擷取程式擷取顯示在顧客端顯示器上之顯示圖案,執行顧客端交易程式以解碼顯示圖案成銷售資訊,並且回應確認訊息且根據銷售資訊產生交易資訊。顧客端處理器並且將交易資訊傳送至銷售端伺服器。A second preferred embodiment of the network transaction system of the present invention includes a sales server and a client electronic device. The client electronic device is capable of communicating with the sales server via the third network and includes a client display, a client memory unit, and a client processor. The client memory unit stores the client transaction program and the image capture program. The client processor is electrically connected to the client display and the Guest memory unit. The client processor is configured to receive display information transmitted by the sales server via the third network, and display the display information on the client display, wherein the display information displayed on the client display includes a display pattern. The client processor executes the image capture program to capture the display pattern displayed on the client display, executes the client transaction program to decode the display pattern into sales information, and responds to the confirmation message and generates transaction information based on the sales information. The client processor also transmits the transaction information to the sales server.
關於本發明之優點與精神可以藉由以下的發明詳述及所附圖式得到進一步的瞭解。The advantages and spirit of the present invention will be further understood from the following detailed description of the invention.
請參閱圖1以及圖2。圖1為本發明之網路交易系統1之第一較佳具體實施例的架構示意圖。圖2為以手持式電子裝置2作為顧客端電子裝置2之範例且在顧客操作下之外觀示意圖。Please refer to Figure 1 and Figure 2. 1 is a schematic block diagram of a first preferred embodiment of the network transaction system 1 of the present invention. 2 is a schematic diagram showing the appearance of the handheld electronic device 2 as an example of the client electronic device 2 and under the operation of a customer.
如圖1所示,本發明之網路交易系統1包含終端資料處理裝置2、銷售端伺服器3以及顧客端電子裝置4。As shown in FIG. 1, the network transaction system 1 of the present invention includes a terminal material processing device 2, a sales server 3, and a client electronic device 4.
終端資料處理裝置2包含終端顯示器20以及終端處理器22。終端處理器22係電連接至終端顯示器20。The terminal material processing device 2 includes a terminal display 20 and a terminal processor 22. Terminal processor 22 is electrically coupled to terminal display 20.
銷售端伺服器3係經由第一網路50聯結至終端處理裝置2。例如,如圖1所示,終端處理裝置2包含終端傳輸介面24,係電連接至終端處理器22,且以有線或無線方式連結至第一網路50。銷售端伺服器3包含銷售端第一傳輸介面34,係以有線或無線方式連結至第一網路50。The sales server 3 is coupled to the terminal processing device 2 via the first network 50. For example, as shown in FIG. 1, the terminal processing device 2 includes a terminal transmission interface 24, which is electrically connected to the terminal processor 22, and is connected to the first network 50 in a wired or wireless manner. The sales server 3 includes a first transmission interface 34 on the sales side, which is connected to the first network 50 in a wired or wireless manner.
銷售端伺服器3用以將銷售資訊編碼成顯示圖案,並將顯示圖案傳送至終端處理裝置2。終端處理器22經由第一網路50接收銷售端伺服器3傳送之顯示圖案,並且將顯示圖案顯示於終端 顯示器20上。當顯示圖案顯示於終端顯示器20上時,銷售端伺服器3與終端處理裝置2之間可以處於連線狀態,或是離線狀態。The sales server 3 is used to encode the sales information into a display pattern and transmit the display pattern to the terminal processing device 2. The terminal processor 22 receives the display pattern transmitted by the sales server 3 via the first network 50, and displays the display pattern on the terminal. On display 20. When the display pattern is displayed on the terminal display 20, the sales server 3 and the terminal processing device 2 may be in a wired state or an offline state.
於一具體實施例中,銷售端伺服器3用以接收從終端處理器22發送之要求資料,並且回應要求資料產生銷售資訊。In a specific embodiment, the sales server 3 is configured to receive the request information sent from the terminal processor 22 and generate sales information in response to the request data.
於一具體實施例中,銷售資訊可以包含賣方編號、產品編號以及產品價格...等。In a specific embodiment, the sales information may include a seller number, a product number, a product price, and the like.
於一具體實施例中,終端資料處理裝置2包含進一步包含輸入單元26,例如,實體鍵盤、虛擬鍵盤。輸入單元26用以供顧客輸入要求資料...,等。In a specific embodiment, the terminal data processing device 2 further includes an input unit 26, such as a physical keyboard and a virtual keyboard. The input unit 26 is used for the customer to input the requested information, etc.
顧客端電子裝置4包含顧客端影像擷取單元40、顧客端記憶單元42以及顧客端處理器44。顧客端電子裝置4係能經由第二網路52與銷售端伺服器通訊3。例如,如圖1所示,顧客端電子裝置4並且包含客戶端傳輸介面46,係電連接至客戶端處理器44,且以有線或無線方式連結至第二網路52。銷售端伺服器3包含銷售端第二傳輸介面36,係以有線或無線方式連結至第二網路52。The client electronic device 4 includes a client image capturing unit 40, a client memory unit 42, and a client processor 44. The client electronic device 4 is capable of communicating 3 with the sales server via the second network 52. For example, as shown in FIG. 1, the client electronic device 4, and including the client transport interface 46, is electrically coupled to the client processor 44 and is coupled to the second network 52 in a wired or wireless manner. The sales server 3 includes a second transmission interface 36 on the sales side and is connected to the second network 52 in a wired or wireless manner.
顧客端記憶單元42其內儲存顧客端交易程式422。顧客端處理器44係分別電連接至顧客端影像擷取單元40以及顧客端記憶單元42。顧客端處理器44用以經由顧客端影像擷取單元40擷取顯示在終端顯示器20上之顯示圖案,執行顧客端交易程式422以解碼顯示圖案成銷售資訊,並且回應確認訊息且根據銷售資訊產生交易資訊。確認訊息是由顧客操作例如手持式電子裝置之顧客端電子裝置2所輸入。顧客端處理器44並且將交易資訊經由第二網路52傳送至銷售端伺服器3。藉此,顧客可以在無須登錄個人資料的情況下,即便利地進行網路交易。甚至當終端資料處理裝置2 是公眾電腦時,顧客仍能使用該公眾電腦2上網交易,不必擔心個人資料被竊。實務上,上述利用影像顯示以及影像擷取的過程,其保密性相當高。The client memory unit 42 stores the client transaction program 422 therein. The client processor 44 is electrically connected to the client image capturing unit 40 and the client memory unit 42, respectively. The client processor 44 is configured to capture the display pattern displayed on the terminal display 20 via the client image capturing unit 40, execute the client transaction program 422 to decode the display pattern into sales information, and respond to the confirmation message and generate the information according to the sales information. Trading information. The confirmation message is entered by the customer operating electronic device 2, such as a handheld electronic device. The client processor 44 also transmits the transaction information to the sales server 3 via the second network 52. In this way, the customer can conveniently conduct online transactions without having to log in to the personal data. Even when the terminal data processing device 2 When it is a public computer, customers can still use the public computer 2 to conduct online transactions without worrying about the theft of personal data. In practice, the above-mentioned process of using image display and image capture is highly confidential.
於一具體實施例中,顯示圖案可以是一維條碼、二維條碼、QR(快速反應(quick response))碼、基於二維條碼的多維條碼(二維條碼或QR碼加上多種不同顏色的安排)或字元組合等。例如,如圖2所示,顯示在終端顯示器20上之顯示圖案為QR碼形式的圖案,顧客端電子裝置4為一智慧型手機範例,其顧客端顯示器49上顯示經由顧客端影像擷取單元40擷取之QR碼形式的圖案492。In a specific embodiment, the display pattern may be a one-dimensional barcode, a two-dimensional barcode, a QR (quick response) code, a multi-dimensional barcode based on a two-dimensional barcode (a two-dimensional barcode or a QR code plus a plurality of different colors) Arrange) or a combination of characters. For example, as shown in FIG. 2, the display pattern displayed on the terminal display 20 is in the form of a QR code, and the client electronic device 4 is an example of a smart phone, and the client display 49 displays the image capturing unit via the client. 40 captures the pattern 492 in the form of a QR code.
於實際應用中,第二網路52可以是保密性高的電信網路。顧客端處理器44可以利用簡訊或電子郵件等方式,將交易資訊經由第二網路52傳送至銷售端伺服器3。於一具體實施例中,第二網路52可以是際網路、區域網路、廣域網路、乙太網路、有線電視線路、無線電信網路、簡訊服務(short message service,SMS)網路、3G網路、HSPA網路、Wi-Fi網路、WiMAX網路、LTE網路或其他類似的商用網路。In practical applications, the second network 52 can be a highly secure telecommunications network. The client processor 44 can transmit the transaction information to the sales server 3 via the second network 52 by means of a short message or an email. In one embodiment, the second network 52 can be a network, a regional network, a wide area network, an Ethernet network, a cable television line, a wireless telecommunication network, or a short message service (SMS) network. , 3G network, HSPA network, Wi-Fi network, WiMAX network, LTE network or other similar commercial network.
於一具體實施例中,如圖1所示,顧客端記憶單元42其內並且儲存顧客端交易帳戶資訊424。顧客端處理器44執行顧客端交易程式422且根據銷售資訊以及顧客端交易帳戶資訊424產生交易資訊。特別地,交易資訊包含付款資料。也就是說,顧客端交易帳戶資訊424可以具備對應現金卡的扣款額、對應信用卡的預付款額或會員卡的紅利或代幣...,等功能。顧客端交易帳戶資訊424可以包含顧客的個人資料,藉此,在須提供個人資料給賣方的情況下,本發明之網路交易系統1能讓買方無須繁複的操作即可提供個人資料給賣方。In one embodiment, as shown in FIG. 1, the client memory unit 42 stores therein client transaction account information 424. The client processor 44 executes the client transaction program 422 and generates transaction information based on the sales information and the client transaction account information 424. In particular, the transaction information includes payment information. That is to say, the client transaction account information 424 can have the corresponding debit amount of the cash card, the prepayment amount corresponding to the credit card or the bonus or token of the membership card, and the like. The client transaction account information 424 may contain the customer's personal profile, whereby the online transaction system 1 of the present invention allows the buyer to provide personal information to the seller without cumbersome operations in the event that personal information is required to be provided to the seller.
同樣地,銷售端伺服器3包含銷售端記憶單元30以及銷售 端處理器32。銷售端記憶單元30其內儲存銷售端交易程式302以及銷售端交易帳戶資訊304。銷售端處理器32係電連接至銷售端記憶單元30。銷售端處理器32接收顧客端電子裝置4傳送之交易資訊,並執行銷售端交易程式302根據交易資訊中之付款資料變更銷售端交易帳戶資訊304。也就是說,銷售端交易帳戶資訊304也具備對應現金卡的付款額、對應信用卡的預收款額或會員卡的紅利或代幣...,等功能。Similarly, the sales server 3 includes the sales terminal memory unit 30 and sales End processor 32. The sales side memory unit 30 stores the sales side transaction program 302 and the sales side transaction account information 304 therein. The sales terminal processor 32 is electrically connected to the sales terminal memory unit 30. The sales terminal processor 32 receives the transaction information transmitted by the client electronic device 4, and executes the sales terminal transaction program 302 to change the sales terminal transaction account information 304 based on the payment information in the transaction information. That is to say, the sales side transaction account information 304 also has the functions corresponding to the payment amount of the cash card, the amount of the advance payment corresponding to the credit card or the bonus or token of the membership card.
於一具體實施例中,顧客端電子裝置4進一步包含輸入單元48,例如,虛擬鍵盤。輸入單元48用以供顧客輸入確認訊息、付費資訊...,等。In a specific embodiment, the client electronic device 4 further includes an input unit 48, such as a virtual keyboard. The input unit 48 is used for the customer to input a confirmation message, payment information, etc.
於一具體實施例中,當顧客端交易程式422產生交易資訊時,顧客端交易程式422係自動地產生密碼。銷售端交易程式302並且包含對應密碼之解碼程式。實務上,顧客端交易程式422係不定期自動地更新密碼,銷售端交易程式302也不定期自動地更新對應密碼之解碼程式。In one embodiment, when the client transaction program 422 generates transaction information, the client transaction program 422 automatically generates a password. The sales side transaction program 302 and contains a decoding program corresponding to the password. In practice, the client transaction program 422 automatically updates the password from time to time, and the sales terminal transaction program 302 does not automatically update the decoding program corresponding to the password.
於一具體實施例中,交易資訊包含送貨地點資料。銷售端伺服器3接收顧客端電子裝置4傳送之交易資訊,並且根據交易資訊產生訂單資訊。訂單資訊包含送貨地點資料。藉此,送貨程序可順利進行。In one embodiment, the transaction information includes shipping location information. The sales server 3 receives the transaction information transmitted by the client electronic device 4, and generates order information based on the transaction information. Order information includes shipping location information. In this way, the delivery process can proceed smoothly.
進一步,本發明之網路交易系統1並且包含第三方伺服器54。第三方伺服器54係能經由第二網路52與銷售端伺服器3及顧客端電子裝置4通訊。顧客端處理器44先將交易資訊經由第二網路52傳送至第三方伺服器54認證。於一具體實施例中,顧客端電子裝置4先將交易資訊經由第二網路52傳送至第三方伺服器54認證後,再行轉傳至銷售端伺服器3。於另一具體實施例中,顧客端電子裝置4同時將交易資訊經由第二網路52傳送至第三方伺服器54以及銷售端伺服器3。Further, the network transaction system 1 of the present invention also includes a third party server 54. The third party server 54 is capable of communicating with the sales server 3 and the client electronics 4 via the second network 52. The client processor 44 first transmits the transaction information to the third party server 54 for authentication via the second network 52. In a specific embodiment, the client electronic device 4 first transmits the transaction information to the third-party server 54 via the second network 52 for authentication, and then transmits the transaction information to the sales server 3. In another embodiment, the client electronic device 4 simultaneously transmits the transaction information to the third party server 54 and the sales server 3 via the second network 52.
本發明之網路交易系統1之第一較佳具體實施例之一變形,顯示圖案係事先印在傳單、各式看板上,或直接顯示在廣告顯示器上,顯示圖案係將銷售資訊編碼而成。也就是說網路交易系統1無終端資料處理裝置2,顧客也無須操作終端資料處理裝置2。In a variant of the first preferred embodiment of the network transaction system 1 of the present invention, the display pattern is printed on the leaflet, various billboards, or directly on the advertisement display, and the display pattern is encoded by the sales information. . That is to say, the network transaction system 1 has no terminal data processing device 2, and the customer does not need to operate the terminal data processing device 2.
顧客端處理器44用以經由顧客端影像擷取單元40擷取關於銷售資訊之顯示圖案,執行顧客端交易程式422以解碼顯示圖案成銷售資訊。顧客端處理器44並且回應確認訊息且根據銷售資訊產生交易資訊。確認訊息是由顧客操作例如手持式電子裝置之顧客端電子裝置2所輸入。The client processor 44 is configured to retrieve the display pattern of the sales information via the client image capturing unit 40, and execute the client transaction program 422 to decode the display pattern into sales information. The client processor 44 also responds to the confirmation message and generates transaction information based on the sales information. The confirmation message is entered by the customer operating electronic device 2, such as a handheld electronic device.
顧客端處理器44並且將交易資訊經由網路(例如,圖1所示第二網路52)傳送至銷售端伺服器3。藉此,顧客可以在無須登錄個人資料的情況下,即便利地進行網路交易。交易資訊細節、網路類型及網路交易系統1進一步包含的裝置、元件已於上文詳述,在此不再贅述。The client processor 44 also transmits the transaction information to the sales server 3 via a network (e.g., the second network 52 shown in FIG. 1). In this way, the customer can conveniently conduct online transactions without having to log in to the personal data. Details of the transaction information, network type, and devices and components further included in the network transaction system 1 are detailed above, and are not described herein again.
請參閱圖3,為本發明之網路交易系統6之第二較佳具體實施例的架構示意圖。Please refer to FIG. 3, which is a schematic structural diagram of a second preferred embodiment of the network transaction system 6 of the present invention.
如圖3所示,本發明之網路交易系統6包含銷售端伺服器7以及顧客端電子裝置8。As shown in FIG. 3, the network transaction system 6 of the present invention includes a sales server 7 and a client electronic device 8.
顧客端電子裝置8包含顧客端顯示器80、顧客端記憶單元82以及顧客端處理器84。顧客端處理器84係分別電連接至顧客端顯示器80以及顧客端記憶單元82。The client electronic device 8 includes a client display 80, a client memory unit 82, and a client processor 84. The client processor 84 is electrically coupled to the client display 80 and the client memory unit 82, respectively.
顧客端電子裝置8係能經由第三網路56與銷售端伺服器7通訊。例如,如圖3所示,顧客端電子裝置8包含顧客端第一傳輸介面86,係以有線或無線方式連結至第三網路56。銷售端伺服器7包含銷售端第一傳輸介面74,係以有線或無線方式連結至第三網路56。The client electronic device 8 is capable of communicating with the sales server 7 via the third network 56. For example, as shown in FIG. 3, the client electronic device 8 includes a client first transmission interface 86 that is connected to the third network 56 in a wired or wireless manner. The sales server 7 includes a sales first transmission interface 74 that is connected to the third network 56 in a wired or wireless manner.
於實際應用中,第三網路56可以是保密性高的電信網路。顧客端處理器84可以利用簡訊或電子郵件等方式,將交易資訊經由第三網路56傳送至銷售端伺服器7。於一具體實施例中,第三網路56可以是際網路、區域網路、廣域網路、乙太網路、有線電視線路、無線電信網路、簡訊服務(short message service,SMS)網路、3G網路、HSPA網路、Wi-Fi網路、WiMAX網路、LTE網路或其他類似的商用網路。In practical applications, the third network 56 can be a highly secure telecommunications network. The client processor 84 can transmit the transaction information to the sales server 7 via the third network 56 by means of a short message or an email. In one embodiment, the third network 56 can be a network, a regional network, a wide area network, an Ethernet network, a cable television line, a wireless telecommunication network, or a short message service (SMS) network. , 3G network, HSPA network, Wi-Fi network, WiMAX network, LTE network or other similar commercial network.
顧客端記憶單元82其內儲存顧客端交易程式822以及影像擷取程式826。顧客端處理器84用以經由第三網路56接收銷售端伺服器7傳送之顯示資訊,並將顯示資訊顯示在顧客端顯示器80上,其中顯示在顧客端顯示器80上之顯示資訊包含顯示圖案。當顯示圖案顯示在顧客端顯示器80上時,銷售端伺服器7與顧客端電子裝置8之間可以處於連線狀態,或是離線狀態。顧客端處理器84並且執行影像擷取程式826擷取顯示在顧客端顯示器80上之顯示圖案,執行顧客端交易程式822以解碼顯示圖案成銷售資訊,並且回應確認訊息且根據銷售資訊產生交易資訊。顧客端處理器84並且將交易資訊傳送至銷售端伺服器7。確認訊息是由顧客操作例如手持式電子裝置之顧客端電子裝置8所輸入。藉此,顧客可以在無須登錄個人資料的情況下,即便利地進行網路交易。甚至上網交易,不必擔心個人資料被竊。實務上,上述利用影像顯示以及影像擷取的過程,其保密性相當高。The client memory unit 82 stores a client transaction program 822 and an image capture program 826 therein. The client processor 84 is configured to receive the display information transmitted by the sales server 7 via the third network 56, and display the display information on the client display 80. The display information displayed on the client display 80 includes the display pattern. . When the display pattern is displayed on the client display 80, the sales server 7 and the client electronic device 8 may be in a wired state or in an offline state. The client processor 84 executes the image capture program 826 to capture the display pattern displayed on the client display 80, executes the client transaction program 822 to decode the display pattern into sales information, and responds to the confirmation message and generates transaction information based on the sales information. . The client processor 84 also transmits the transaction information to the sales server 7. The confirmation message is entered by the customer operating electronic device 8 such as a handheld electronic device. In this way, the customer can conveniently conduct online transactions without having to log in to the personal data. Even online transactions do not have to worry about the theft of personal data. In practice, the above-mentioned process of using image display and image capture is highly confidential.
於實際應用中,顧客端處理器84將交易資訊經由第三網路56傳送至銷售端伺服器7。此外,顧客端處理器84也可以將交易資訊經由第四網路57傳送至銷售端伺服器7。例如,如圖3所示,顧客端電子裝置8並且包含客戶端第二傳輸介面87,係電連接至客戶端處理器84,且以有線或無線方式連結至第四網路57。銷售端伺服器7包含銷售端第二傳輸介面76,係以有線或無線方式連結至第四網路57。第四網路57可以是保密性高的電信 網路。顧客端處理器84可以利用簡訊或電子郵件等方式,將交易資訊經由第四網路57傳送至銷售端伺服器7。In a practical application, the client processor 84 transmits the transaction information to the sales server 7 via the third network 56. In addition, the client processor 84 can also transmit transaction information to the sales server 7 via the fourth network 57. For example, as shown in FIG. 3, the client electronic device 8 and the client second transmission interface 87 are electrically connected to the client processor 84 and are connected to the fourth network 57 in a wired or wireless manner. The sales server 7 includes a sales terminal second transmission interface 76 that is connected to the fourth network 57 in a wired or wireless manner. The fourth network 57 can be a highly confidential telecommunications network. The client processor 84 can transmit the transaction information to the sales server 7 via the fourth network 57 by means of a short message or an email.
於一具體實施例中,銷售資訊可以包含賣方編號、產品編號以及產品價格...等。In a specific embodiment, the sales information may include a seller number, a product number, a product price, and the like.
於一具體實施例中,顯示圖案可以是一維條碼、二維條碼、QR(快速反應(quick response))碼、基於二維條碼的多維條碼(二維條碼或QR碼加上多種不同顏色的安排)或字元組合等。In a specific embodiment, the display pattern may be a one-dimensional barcode, a two-dimensional barcode, a QR (quick response) code, a multi-dimensional barcode based on a two-dimensional barcode (a two-dimensional barcode or a QR code plus a plurality of different colors) Arrange) or a combination of characters.
於一具體實施例中,如圖3所示,顧客端記憶單元82其內並且儲存顧客端交易帳戶資訊824。顧客端處理器84執行顧客端交易程式822且根據銷售資訊以及顧客端交易帳戶資訊824產生交易資訊。特別地,交易資訊包含付款資料。也就是說,顧客端交易帳戶資訊824可以具備對應現金卡的扣款額、對應信用卡的預付款額或會員卡的紅利或代幣...,等功能。顧客端交易帳戶資訊824可以包含顧客的個人資料,藉此,在須提供個人資料給賣方的情況下,本發明之網路交易系統6能讓買方無須繁複的操作即可提供個人資料給賣方。In one embodiment, as shown in FIG. 3, the client memory unit 82 stores therein client transaction account information 824. The client processor 84 executes the client transaction program 822 and generates transaction information based on the sales information and the client transaction account information 824. In particular, the transaction information includes payment information. That is to say, the client transaction account information 824 can have the corresponding debit amount of the cash card, the prepayment amount corresponding to the credit card or the bonus or token of the membership card, and the like. The client transaction account information 824 can contain the customer's personal profile, whereby the online transaction system 6 of the present invention allows the buyer to provide personal information to the seller without cumbersome operations in the event that personal information is required to be provided to the seller.
同樣地,銷售端伺服器7包含銷售端記憶單元70以及銷售端處理器72。銷售端記憶單元70其內儲存銷售端交易程式702以及銷售端交易帳戶資訊704。銷售端處理器72係電連接至銷售端記憶單元70。銷售端處理器72接收顧客端電子裝置8傳送之交易資訊,並執行銷售端交易程式702根據交易資訊中之付款資料變更銷售端交易帳戶資訊704。也就是說,銷售端交易帳戶資訊704也具備對應現金卡的付款額、對應信用卡的預收款額或會員卡的紅利或代幣...,等功能。Similarly, the sales side server 7 includes a sales side memory unit 70 and a sales side processor 72. The sales side memory unit 70 stores therein a sales side transaction program 702 and a sales side transaction account information 704. The sales terminal processor 72 is electrically connected to the sales terminal memory unit 70. The sales terminal processor 72 receives the transaction information transmitted by the client electronic device 8, and executes the sales terminal transaction program 702 to change the sales terminal transaction account information 704 based on the payment information in the transaction information. That is to say, the sales side transaction account information 704 also has the functions corresponding to the payment amount of the cash card, the amount of the advance payment corresponding to the credit card or the bonus or token of the membership card.
於一具體實施例中,顧客端電子裝置8進一步包含輸入單元88,例如,虛擬鍵盤。輸入單元88用以供顧客輸入確認訊息、 付費資訊...,等。In a specific embodiment, the client electronic device 8 further includes an input unit 88, such as a virtual keyboard. The input unit 88 is used for the customer to input a confirmation message, Paid information..., etc.
於一具體實施例中,當顧客端交易程式822產生交易資訊時,顧客端交易程式822係自動地產生密碼。銷售端交易程式702並且包含對應密碼之解碼程式。實務上,顧客端交易程式822係不定期自動地更新密碼,銷售端交易程式702也不定期自動地更新對應密碼之解碼程式。In one embodiment, when the client transaction program 822 generates transaction information, the client transaction program 822 automatically generates a password. The sales side transaction program 702 and includes a decoding program corresponding to the password. In practice, the client transaction program 822 automatically updates the password from time to time, and the sales terminal transaction program 702 also automatically updates the decoding program corresponding to the password.
於一具體實施例中,交易資訊包含送貨地點資料。銷售端伺服器7接收顧客端電子裝置8傳送之交易資訊,並且根據交易資訊產生訂單資訊。訂單資訊包含送貨地點資料。藉此,送貨程序可順利進行。In one embodiment, the transaction information includes shipping location information. The sales server 7 receives the transaction information transmitted by the client electronic device 8, and generates order information based on the transaction information. Order information includes shipping location information. In this way, the delivery process can proceed smoothly.
進一步,本發明之網路交易系統6並且包含第三方伺服器58。第三方伺服器58係能經由第三網路56或第四網路57與銷售端伺服器7及顧客端電子裝置8通訊。顧客端處理器84將交易資訊經由第四網路57傳送至第三方伺服器58認證後。於一具體實施例中,顧客端電子裝置8先將交易資訊經由第三網路56或第四網路57傳送至第三方伺服器58認證後,再行轉傳至銷售端伺服器7。於另一具體實施例中,顧客端電子裝置8同時將交易資訊經由第三網路56或第四網路57傳送至第三方伺服器58以及銷售端伺服器7。Further, the network transaction system 6 of the present invention also includes a third party server 58. The third party server 58 is capable of communicating with the sales server 7 and the client electronics 8 via the third network 56 or the fourth network 57. The client processor 84 transmits the transaction information to the third party server 58 via the fourth network 57 for authentication. In a specific embodiment, the client electronic device 8 first transmits the transaction information to the third-party server 58 via the third network 56 or the fourth network 57 for authentication, and then transfers the packet to the sales server 7. In another embodiment, the client electronic device 8 simultaneously transmits the transaction information to the third party server 58 and the sales server 7 via the third network 56 or the fourth network 57.
藉由以上對本發明的詳述說明,可以清楚了解本發明之網路交易系統,可以讓重要的顧客個人資料、交易資訊不會被竊取,能讓顧客無須登錄個人資料,且在降低個人資料被竊風險下進行網路交易。進一步,本發明之網路交易系統能提供顧客便利地進行網路交易,甚至能讓顧客使用非個人電腦上網交易。此外,賣方及購物網站經營者為維護顧客的個人資料外洩或被竊之經營成本可以降低。Through the above detailed description of the present invention, the online transaction system of the present invention can be clearly understood, and important customer personal information and transaction information can be prevented from being stolen, so that the customer does not need to log in personal data, and the personal data is reduced. Conduct online transactions at the risk of stealing. Further, the online transaction system of the present invention can provide customers with convenient online transactions, and even allows customers to use non-personal computers to conduct online transactions. In addition, the operating costs of the seller and the shopping website operator to protect the customer's personal data from being leaked or stolen can be reduced.
藉由以上較佳具體實施例之詳述,係希望能更加清楚描述本 發明之特徵與精神,而並非以上述所揭露的較佳具體實施例來對本發明之面向加以限制。相反地,其目的是希望能涵蓋各種改變及具相等性的安排於本發明所欲申請之專利範圍的面向內。因此,本發明所申請之專利範圍的面向應該根據上述的說明作最寬廣的解釋,以致使其涵蓋所有可能的改變以及具相等性的安排。With the above detailed description of the preferred embodiments, it is desirable to describe this more clearly. The features and spirit of the invention are not limited by the preferred embodiments disclosed herein. On the contrary, the intention is to cover various modifications and equivalents that are within the scope of the invention as claimed. Therefore, the scope of the patent application of the present invention should be construed broadly in the light of the above description, so that it covers all possible changes and arrangements.
1‧‧‧網路交易系統1‧‧‧Internet Trading System
2‧‧‧終端資料處理裝置2‧‧‧terminal data processing device
20‧‧‧終端顯示器20‧‧‧ Terminal display
22‧‧‧終端處理器22‧‧‧ Terminal Processor
24‧‧‧終端傳輸介面24‧‧‧ Terminal transmission interface
26‧‧‧輸入單元26‧‧‧ Input unit
3‧‧‧銷售端伺服器3‧‧‧Sales Server
30‧‧‧銷售端記憶單元30‧‧‧Sale-end memory unit
302‧‧‧銷售端交易程式302‧‧‧Sales Trading Program
304‧‧‧銷售端交易帳戶資訊304‧‧‧Sales Trading Account Information
32‧‧‧銷售端處理器32‧‧‧Sale-end processor
34‧‧‧銷售端第一傳輸介面34‧‧‧Sales first transmission interface
36‧‧‧銷售端第二傳輸介面36‧‧‧Sales second transmission interface
4‧‧‧顧客端電子裝置4‧‧‧Customer electronic device
40‧‧‧顧客端影像擷取單元40‧‧‧Customer Image Capture Unit
42‧‧‧顧客端記憶單元42‧‧‧Client memory unit
422‧‧‧顧客端交易程式422‧‧‧Client Transaction Program
424‧‧‧顧客端交易帳戶資訊424‧‧‧Client Trading Account Information
44‧‧‧顧客端處理器44‧‧‧Client Processor
46‧‧‧顧客端傳輸介面46‧‧‧Client transmission interface
48‧‧‧輸入單元48‧‧‧ input unit
49‧‧‧顧客端顯示器49‧‧‧Customer display
492‧‧‧QR碼形式的圖案492‧‧‧pattern in the form of a QR code
50‧‧‧第一網路50‧‧‧First network
52‧‧‧第二網路52‧‧‧Second network
54‧‧‧第三方伺服器54‧‧‧ Third-party server
6‧‧‧網路交易系統6‧‧‧Internet Trading System
7‧‧‧銷售端伺服器7‧‧‧Sales Server
70‧‧‧銷售端記憶單元70‧‧‧Sale-end memory unit
702‧‧‧銷售端交易程式702‧‧‧Sales Trading Program
704‧‧‧銷售端交易帳戶資訊704‧‧‧Sales Trading Account Information
72‧‧‧銷售端處理器72‧‧‧Sale-end processor
74‧‧‧銷售端第一傳輸介面74‧‧‧Sales first transmission interface
76‧‧‧銷售端第二傳輸介面76‧‧‧Sales second transmission interface
8‧‧‧顧客端電子裝置8‧‧‧Customer electronic device
80‧‧‧顧客端顯示器80‧‧‧Customer display
82‧‧‧顧客端記憶單元82‧‧‧Client memory unit
822‧‧‧顧客端交易程式822‧‧‧Client Transaction Program
824‧‧‧顧客端交易帳戶資訊824‧‧‧Client Trading Account Information
826‧‧‧影像擷取程式826‧‧‧Image Capture Program
84‧‧‧顧客端處理器84‧‧‧Client Processor
86‧‧‧顧客端第一傳輸介面86‧‧‧Customer first transmission interface
87‧‧‧顧客端第二傳輸介面87‧‧‧Customer second transmission interface
88‧‧‧輸入單元88‧‧‧Input unit
56‧‧‧第三網路56‧‧‧ Third Network
57‧‧‧第四網路57‧‧‧fourth network
58‧‧‧第三方伺服器58‧‧‧ Third-party server
圖1係本發明之網路交易系統之一較佳具體實施例的架構示意圖。1 is a block diagram showing a preferred embodiment of a network transaction system of the present invention.
圖2係手持式電子裝置在顧客操作下之外觀示意圖。2 is a schematic diagram of the appearance of a handheld electronic device under customer operation.
1‧‧‧網路交易系統1‧‧‧Internet Trading System
2‧‧‧終端資料處理裝置2‧‧‧terminal data processing device
20‧‧‧終端顯示器20‧‧‧ Terminal display
22‧‧‧終端處理器22‧‧‧ Terminal Processor
24‧‧‧終端傳輸介面24‧‧‧ Terminal transmission interface
26‧‧‧輸入單元26‧‧‧ Input unit
3‧‧‧銷售端伺服器3‧‧‧Sales Server
30‧‧‧銷售端記憶單元30‧‧‧Sale-end memory unit
302‧‧‧銷售端交易程式302‧‧‧Sales Trading Program
304‧‧‧銷售端交易帳戶資訊304‧‧‧Sales Trading Account Information
32‧‧‧銷售端處理器32‧‧‧Sale-end processor
34‧‧‧銷售端第一傳輸介面34‧‧‧Sales first transmission interface
36‧‧‧銷售端第二傳輸介面36‧‧‧Sales second transmission interface
4‧‧‧顧客端電子裝置4‧‧‧Customer electronic device
40‧‧‧顧客端影像擷取單元40‧‧‧Customer Image Capture Unit
42‧‧‧顧客端記憶單元42‧‧‧Client memory unit
422‧‧‧顧客端交易程式422‧‧‧Client Transaction Program
424‧‧‧顧客端交易帳戶資訊424‧‧‧Client Trading Account Information
44‧‧‧顧客端處理器44‧‧‧Client Processor
46‧‧‧顧客端傳輸介面46‧‧‧Client transmission interface
48‧‧‧輸入單元48‧‧‧ input unit
49‧‧‧顧客端顯示器49‧‧‧Customer display
50‧‧‧第一網路50‧‧‧First network
52‧‧‧第二網路52‧‧‧Second network
54‧‧‧第三方伺服器54‧‧‧ Third-party server
Claims (22)
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