TWI431541B - Commodity information system and delivery method - Google Patents

Commodity information system and delivery method Download PDF

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TWI431541B
TWI431541B TW100129326A TW100129326A TWI431541B TW I431541 B TWI431541 B TW I431541B TW 100129326 A TW100129326 A TW 100129326A TW 100129326 A TW100129326 A TW 100129326A TW I431541 B TWI431541 B TW I431541B
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image
product
product information
information
module
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TW201310364A (en
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Kuen Mou Lee
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Nexdoor Inc
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商品資訊系統及傳遞方法Commodity information system and delivery method

本案係關於一種商品資訊的應用領域,尤指一種應用影像辨識技術進而提供商品資訊的商品資訊系統及傳遞方法。This case is about the application field of a commodity information, especially a commodity information system and a transmission method using image recognition technology to provide commodity information.

隨著無線網路技術的普及化,各家廠商遂搭配各種網路設備供使用者以互動式的消費模式來選購商品,藉此提供更多元的消費資訊。With the popularization of wireless network technology, various manufacturers are equipped with various network devices for users to purchase products in an interactive consumption mode, thereby providing more consumer information.

舉例來說,使用者在進入通路商的販售據點時,可選擇利用內建影像擷取設備的行動裝置擷取欲購買商品的條碼影像,例如Bar code影像或Qr code影像,接著依據擷取的條碼影像進行運算以解析出特定的商品網址,此時,行動裝置可進一步將解析出的商品網址開啟,並顯示特定的商品網頁予使用者進行參考。而廠商在建置商品網頁時會刊登用來介紹商品的商品文宣,所以使用者即能藉由行動裝置顯示的商品網頁更瞭解所欲購買的商品,藉此評估是否要購買商品。For example, when the user enters the sales base of the distributor, the mobile device of the built-in image capturing device may select the barcode image of the product to be purchased, such as a Bar code image or a Qr code image, and then select the data. The barcode image is calculated to parse the specific product URL. At this time, the mobile device may further open the parsed product URL and display a specific product webpage for reference by the user. When the manufacturer creates a product webpage, a product advertisement for introducing the product is published, so that the user can know more about the product to be purchased by using the product webpage displayed by the mobile device, thereby evaluating whether or not to purchase the product.

然而,由於用來介紹商品的商品文宣大多係由廠商或廠商的委託人所撰寫,通常較為主觀,因而使用者並無法藉由行動裝置顯示的商品網頁客觀地瞭解所欲購買的商品。再者,多數的使用者希望能以最便宜的價格購買到相同的商品,但相同的商品在不同的通路商卻會定出具有不同的商品價格,而廠商也無法在撰寫商品文宣時即得知通路商定的商品價格,故,以行動裝置顯示的商品網頁的作法仍無法充分滿足使用者的需求。另一方面,目前使用者針對相同的商品必須瀏覽多個網站進行資料搜集,也造成使用者的不便利。另外,由於商品的條碼通常係印製於商品的外包裝上,所以也相當容易發生不慎磨損的情形,而一旦條碼發生了磨損,行動裝置就不易完整地擷取條碼影像和從條碼影像中解析出正確的商品網址。However, since most of the merchandise articles used to introduce the merchandise are written by the vendor or the vendor's principal, it is usually subjective, and thus the user cannot objectively understand the merchandise to be purchased by the merchandise webpage displayed by the mobile device. Moreover, most users want to buy the same product at the cheapest price, but the same product will have different commodity prices in different distributors, and the manufacturer can not get the product announcement. Knowing the price of the commodity agreed upon by the channel, the method of displaying the product webpage by the mobile device still cannot fully satisfy the user's demand. On the other hand, at present, users must browse multiple websites for the same product to collect data, which also causes inconvenience to users. In addition, since the bar code of the product is usually printed on the outer package of the product, it is also quite prone to inadvertent wear, and once the bar code is worn, the mobile device is not easy to completely capture the bar code image and the bar code image. Parse the correct product URL.

鑒於習知技術的種種不足與缺失,本案之主要目的係在於提供一種能讓使用者充分、完整、客觀、快速地瞭解商品的商品資訊系統。In view of the deficiencies and shortcomings of the prior art, the main purpose of this case is to provide a product information system that allows users to fully, completely, objectively and quickly understand the goods.

為了達到上述目的及其他目的,本案遂提供一種商品資訊系統,係包括:行動裝置,係用以供使用者擷取商品的特徵影像;行動網路,係用以供該行動裝置傳輸該特徵影像;以及伺服端裝置,係用以透過該行動網路接收該行動裝置所傳輸之該特徵影像,該伺服端裝置包括:資料庫模組,係用以儲存預建立之資料影像及對應該資料影像之內建商品資訊;影像比對模組,係用以將所接收之該特徵影像與儲存於該資料庫模組之資料影像進行比對,並依據比對結果由該資料庫模組擷取對應之內建商品資訊;資訊搜尋模組,係依據該影像比對模組所擷取之該內建商品資訊於公眾網路進行搜尋並擷取對應之關聯商品資訊;以及資訊整合模組,係依據預定之判斷規則對該關聯商品資訊及該影像比對模組擷取出之該內建商品資訊進行管理以產生整合商品資訊,並將該整合商品資訊透過該行動網路傳輸至該行動裝置。In order to achieve the above and other objects, the present invention provides a product information system, which includes: a mobile device for capturing a feature image of a product; and a mobile network for transmitting the feature image by the mobile device. And a server device for receiving the feature image transmitted by the mobile device through the mobile network, the server device comprising: a database module for storing pre-established data images and corresponding data images The built-in product information; the image comparison module is configured to compare the received feature image with the data image stored in the database module, and capture the data from the database module according to the comparison result. Corresponding built-in product information; the information search module searches and retrieves corresponding related product information from the public network based on the built-in product information captured by the image matching module; and the information integration module, And managing the related product information and the built-in product information extracted by the image matching module according to a predetermined judgment rule to generate integrated product information, and Integration of product data for transmission to the mobile device via the mobile network.

其次,本案還提供一種商品資訊傳遞方法,係包括以下步驟:令行動裝置供使用者擷取商品的特徵影像;令行動網路傳輸該特徵影像;令伺服端裝置透過該行動網路接收該行動裝置所傳輸之該特徵影像,而該伺服端裝置係具有影像比對模組、資訊搜尋模組、資訊整合模組、以及用以儲存預建立之資料影像及對應該資料影像之內建商品資訊的資料庫模組;令該影像比對模組將所接收之該特徵影像與儲存於該資料庫模組之資料影像進行比對,並依據比對結果由該資料庫模組擷取對應之內建商品資訊;令該資訊搜尋模組依據該影像比對模組所擷取之該內建商品資訊於公眾網路進行搜尋並擷取對應之關聯商品資訊;以及令該資訊整合模組依據預定之判斷規則對該關聯商品資訊及該影像比對模組擷取出之該內建商品資訊進行管理以產生整合商品資訊,並將該整合商品資訊透過該行動網路傳輸至該行動裝置。Secondly, the present invention further provides a method for transmitting product information, comprising the steps of: causing a mobile device to capture a feature image of the product; and causing the mobile network to transmit the feature image; and causing the server device to receive the action through the mobile network. The feature image transmitted by the device, wherein the server device has an image comparison module, a information search module, an information integration module, and a built-in product information for storing pre-established data images and corresponding data images. The database module compares the received feature image with the data image stored in the database module, and retrieves corresponding data from the database module according to the comparison result. Built-in product information; the information search module searches the public network for the related product information based on the built-in product information captured by the image comparison module; and obtains the information integration module basis The predetermined judgment rule manages the related commodity information and the built-in commodity information extracted by the image matching module to generate integrated commodity information, and the Co-product data for transmission to the mobile device via the mobile network.

於一實施例中,所述的行動裝置係為具有影像擷取設備的通訊裝置,所述的特徵影像係為商品的整體影像、局部影像、圖像、編碼影像、或條碼影像。In one embodiment, the mobile device is a communication device having an image capturing device, and the feature image is an overall image, a partial image, an image, a coded image, or a barcode image of the product.

相較於現有僅能透過特定的商品網址供使用者片面地瞭解商品的技術,由於本案的商品資訊系統係建置了能透過行動網路與行動裝置搭配的伺服端裝置,而伺服端裝置係具備了儲存有資料影像及內建商品資訊的資料庫模組,以及能與資料庫模組協同運作的影像比對模組、資訊搜尋模組、及資訊整合模組,所以藉由資訊整合模組提供的整合商品資訊,使用者能以更充分、完整、客觀、快速的方式來瞭解商品及對商品進行評估。同時因本案還能辨識商品的整體影像、局部影像、圖像、或編碼影像,所以即便商品的條碼發生了磨損,使用者仍然能夠獲得正確的資訊。Compared with the existing technology that can only provide users with one-sided understanding of products through specific product websites, the product information system of this case has built a server device that can be matched with mobile devices through a mobile network, and the server device is It has a database module for storing information on images and built-in products, and an image matching module, information search module and information integration module that can work with the database module. The integrated product information provided by the group allows users to understand and evaluate the products in a more complete, complete, objective and fast manner. At the same time, because the case can also identify the overall image, partial image, image, or coded image of the product, even if the barcode of the product is worn out, the user can still obtain the correct information.

以下藉由特定的具體實施形態說明本案之技術內容,熟悉此技藝之人士可由本說明書所揭示之內容輕易地瞭解本案之其他優點與功效。本案亦可藉由其他不同的具體實施形態加以施行或應用,本說明書中的各項細節亦可基於不同觀點與應用,在未背離本案之精神下進行各種修飾與變更。The technical contents of the present invention are described below by way of specific embodiments, and those skilled in the art can easily understand other advantages and effects of the present invention from the contents disclosed in the present specification. The present invention can be implemented or applied in various other specific embodiments. The details of the present specification can also be modified and changed without departing from the spirit and scope of the present invention.

請參閱第1圖,以瞭解本案的商品資訊系統。如圖所示,商品資訊系統1係包括行動裝置11、伺服端裝置12、及行動網路13,伺服端裝置12係具備資料庫模組121、影像比對模組122、資訊搜尋模組123、及資訊整合模組124,而商品資訊系統1係能應用於供使用者購買商品P的使用環境中。Please refer to Figure 1 for the product information system of this case. As shown in the figure, the product information system 1 includes a mobile device 11, a server device 12, and a mobile network 13. The server device 12 includes a database module 121, an image comparison module 122, and an information search module 123. And the information integration module 124, and the product information system 1 can be applied to the use environment in which the user purchases the product P.

所述的行動裝置11係用以供使用者對商品P的特徵影像進行擷取。於一實施例中,行動裝置11係為具有例如為光學鏡頭的影像擷取設備的通訊裝置,而所謂商品P的特徵影像則可為商品P的整體影像、局部影像、圖像、編碼影像(QR code)或條碼影像(bar code)。The mobile device 11 is used for the user to capture the feature image of the product P. In one embodiment, the mobile device 11 is a communication device having an image capturing device such as an optical lens, and the feature image of the product P can be an overall image, a partial image, an image, and a coded image of the product P ( QR code) or bar code.

所述的行動網路13係用以供行動裝置11傳輸擷取的特徵影像,於一實施例中,行動網路13係為3G、3.5G或Wi-fi網路。The mobile network 13 is used for the mobile device 11 to transmit captured feature images. In one embodiment, the mobile network 13 is a 3G, 3.5G or Wi-fi network.

所述的伺服端裝置12係用以透過行動網路13接收行動裝置11所傳輸之特徵影像,而伺服端裝置12具備的資料庫模組121係用以儲存預建立之資料影像及對應於資料影像之內建商品資訊。The server device 12 is configured to receive the feature image transmitted by the mobile device 11 through the mobile network 13. The database module 121 of the server device 12 is configured to store the pre-established data image and the corresponding data. Product information built into the image.

所述的影像比對模組122係用以將伺服端裝置12接收之特徵影像與儲存於資料庫模組121之資料影像進行比對,並依據比對結果由資料庫模組121擷取出對應之內建商品資訊。The image comparison module 122 is configured to compare the feature image received by the server device 12 with the data image stored in the database module 121, and extract the corresponding image from the database module 121 according to the comparison result. Built-in product information.

所述的資訊搜尋模組123係依據影像比對模組122所擷取之內建商品資訊於公眾網路進行搜尋,並擷取出對應之關聯商品資訊。The information search module 123 searches the public network according to the built-in product information captured by the image comparison module 122, and extracts the corresponding related product information.

而所述的資訊整合模組124係依據預定之判斷規則對資訊搜尋模組123擷取出之關聯商品資訊及影像比對模組122擷取出之內建商品資訊進行管理以產生整合商品資訊,並將整合商品資訊透過行動網路13傳輸至行動裝置11予以顯示。The information integration module 124 manages the related product information extracted by the information search module 123 and the built-in product information extracted by the image comparison module 122 according to a predetermined judgment rule to generate integrated product information, and The integrated product information is transmitted to the mobile device 11 via the mobile network 13 for display.

於一實施例中,伺服端裝置12復包括資料修改模組(未圖示),用以調整儲存於資料庫模組121之資料影像及內建商品資訊,或修改資訊整合模組124依循之判斷規則,使資訊整合模組124得以依據不同使用者、商品或判斷規則產生差異化之整合商品資訊。當然,資訊整合模組124係可依據判斷規則對資訊搜尋模組123所擷取出之大量的關聯商品資訊進行刪除、整理或合併。而值得一題的是,資訊搜尋模組123搜尋出的關聯商品資訊係可包括存在於使用者的網路社群中的商品使用意見或商品評價。In one embodiment, the server device 12 includes a data modification module (not shown) for adjusting the data image and the built-in product information stored in the database module 121, or modifying the information integration module 124 to follow The decision rules enable the information integration module 124 to generate differentiated integrated product information based on different users, products, or judgment rules. Of course, the information integration module 124 can delete, organize, or merge a large amount of related product information extracted by the information search module 123 according to the determination rule. It is worthwhile to note that the related product information searched by the information search module 123 may include product use opinions or product evaluations existing in the user's online community.

實際實施時,當使用者進入一通路商的販售據點時,可先手持行動裝置11並將行動裝置11的影像擷取設備對準欲購買的商品P,進而利用行動裝置11擷取商品P的特徵影像,像是擷取文具用品的整體影像、擷取雜誌單一頁面的影像、或是擷取化妝品包裝的條碼影像。接著,行動裝置11會將擷取到的特徵影像傳送給伺服端裝置12,以供影像比對模組122進行影像辨識與比對,並從資料庫模組121中搜尋出對應之內建商品資訊,進而令資訊搜尋模組123及資訊整合模組124進行相關的運作,俾使行動裝置11的顯示螢幕得以顯示出整合商品資訊。因此,使用者即可藉由行動裝置11顯示的整合商品資訊獲得更多元、充足的參考資料,而非僅獲得單一的網路頁面或片面的參考資料,進而以更完整、客觀的方式對商品P進行評估。In actual implementation, when the user enters the sales base of the merchant, the mobile device 11 can be hand-held and the image capturing device of the mobile device 11 is aimed at the product P to be purchased, and the mobile device P is used to retrieve the product P. The characteristic image is to capture the overall image of the stationery, capture the image of a single page of the magazine, or capture the barcode image of the cosmetic packaging. Then, the mobile device 11 transmits the captured feature image to the server device 12 for image recognition and comparison by the image comparison module 122, and searches for the corresponding built-in product from the database module 121. The information, in turn, causes the information search module 123 and the information integration module 124 to perform related operations, so that the display screen of the mobile device 11 can display the integrated product information. Therefore, the user can obtain more and sufficient reference materials by using the integrated product information displayed by the mobile device 11, instead of obtaining only a single web page or one-sided reference material, thereby achieving a more complete and objective manner. Product P is evaluated.

為了更瞭解行動裝置11顯示搜尋出整合商品資訊的情形,請一併參照第2圖。如第2圖繪示的實施例中,行動裝置11的顯示螢幕d係顯示包含有商品名稱21、商品圖像22、商品價格23、商品評論24、商品瀏覽紀錄25、以及相關推薦商品26的整合性商品資訊。In order to better understand the case where the mobile device 11 displays the search for integrated product information, please refer to FIG. 2 together. In the embodiment illustrated in FIG. 2, the display screen d of the mobile device 11 displays the product name 21, the product image 22, the product price 23, the product review 24, the product browsing record 25, and the related recommended product 26. Integrated product information.

商品圖像22及商品名稱21係可視為預建的資料影像及對應資料影像的內建商品資訊。The product image 22 and the product name 21 can be regarded as pre-built data images and built-in product information of the corresponding data images.

具體來說,商品價格23係可包含不同的、複數個通路商的即時價格,例如通路商A、B、C販售商品P的即時價格及圖表,當然,商品價格23也可包含於廠商所預先建立的內建商品資訊中。Specifically, the commodity price 23 can include different, real-time prices of a plurality of distributors, such as the real-time price and chart of the distributors A, B, and C, and of course, the commodity price 23 can also be included in the manufacturer. Pre-built in-house product information.

商品評論24係可為網友於相關論壇上發表的評價,亦即為對應之關聯商品資訊,當然,也可為生產商品P的廠商所刊登的商品文宣,亦即可包含於內建商品資訊中。The product review 24 series can be the evaluation published by the netizens in the relevant forums, that is, the corresponding related product information. Of course, it can also be the product propaganda published by the manufacturer who produces the product P, and can also be included in the built-in product information. .

商品瀏覽紀錄25係可包含使用者的網路社群表列25a及網路社群表列25a中的聯絡人所發表過的使用意見25b,亦即可視為關聯商品資訊。The product browsing record 25 can include the user's online community list 25a and the usage comments 25b published by the contacts in the online community list 25a, and can also be regarded as related product information.

而相關推薦商品26則可用圖式的方式表列出與商品P類似的其它產品,進而供使用者參考與比較,亦即同樣可視為關聯商品資訊,惟相關推薦商品26也可選擇性地包含於內建商品資訊中。The related recommended products 26 can be used to list other products similar to the product P in a schema manner, and then can be referred to and compared by the user, that is, the related product information can also be regarded as related, but the related recommended products 26 can also be selectively included. In the built-in product information.

當然,所述的商品名稱21、商品圖像22、商品價格23、商品評論24、商品瀏覽紀錄25、以及相關推薦商品26於顯示螢幕d中的位置,皆可依據使用者的喜好而予以調整。Of course, the product name 21, the product image 22, the product price 23, the product review 24, the product browsing record 25, and the position of the related recommended product 26 in the display screen d can be adjusted according to the user's preference. .

另外,由於行動裝置11還可用以接收該使用者輸入的評價訊息,所以顯示螢幕d中可顯示有圖標(icon)27。舉例來說,當使用者按下或觸碰了顯示螢幕d中的圖標27,行動裝置11即可顯示出相關的使用者介面,進而供使用者於所述的使用者介面中輸入個人對商品P的使用意見或商品評價,接著,行動網路13亦可將使用者透過使用者介面輸入的評價訊息傳輸至伺服端裝置12,以依據使用者輸入的使用意見或商品評價對資料庫模組121中儲存的內建商品資訊進行更新。In addition, since the mobile device 11 can also be used to receive the evaluation message input by the user, an icon 27 can be displayed on the display screen d. For example, when the user presses or touches the icon 27 in the display screen d, the mobile device 11 can display the relevant user interface, and the user can input the personal pair product in the user interface. The use of the P or the evaluation of the product, and then the mobile network 13 can also transmit the evaluation message input by the user through the user interface to the server device 12 to evaluate the database module according to the user's input opinion or product evaluation. The built-in product information stored in 121 is updated.

又,行動裝置11係能供使用者透過網路系統登入使用者的網路社群,所以使用者介面還能設計成在使用者登入網路社群時方接收使用者輸入的使用意見或商品評價。例如,使用者介面可先供使用者登入其臉書(facebook)帳號,接著再提供一定的欄位供使用者輸入針對商品P的使用意見或商品評價。Moreover, the mobile device 11 can be used for the user to log in to the user's online community through the network system, so the user interface can also be designed to receive user input opinions or products when the user logs into the online community. Evaluation. For example, the user interface can first be used by the user to log in to his Facebook account, and then provide a certain field for the user to input the usage opinion or product evaluation for the product P.

值得注意的是,若商品P為新上市的產品,資料庫模組121中通常尚未儲存有完整的資料影像及內建商品資訊,此時,使用者遂可利用行動裝置11及行動網路13主動地在伺服端裝置12中更新資料庫模組121。It is worth noting that if the product P is a newly listed product, the database module 121 usually does not store the complete data image and the built-in product information. At this time, the user can use the mobile device 11 and the mobile network 13 The database module 121 is actively updated in the server device 12.

舉例來說,於資料庫模組121中未儲存有對應新上市的商品P完整的資料影像及內建商品資訊時,使用者可先透過行動裝置11的影像擷取設備輸入商品P的整體影像、局部影像、圖像、編碼影像、條碼影像、商品簡介、使用意見、或商品評價,而伺服端裝置12遂可進一步以預定之判斷規則進行後續的編排、處理及確認,進而整合為完整的資料影像及對應資料影像之內建商品資訊。For example, when the database module 121 does not store the complete data image and the built-in product information of the newly listed product P, the user can first input the overall image of the product P through the image capturing device of the mobile device 11. , partial image, image, coded image, barcode image, product description, usage opinion, or product evaluation, and the server device 12 can further perform subsequent processing, processing and confirmation with predetermined judgment rules, and then integrate into a complete Product information and built-in product information of the corresponding image.

請再連同第1、2圖來參閱第3圖,以瞭解本案的商品資訊傳遞方法。Please refer to Figure 3 together with Figures 1 and 2 for the information delivery method of this case.

於步驟S31中,令行動裝置11供使用者擷取商品P的特徵影像,接著進至步驟S32。In step S31, the mobile device 11 is caused to allow the user to capture the feature image of the product P, and then proceeds to step S32.

於步驟S32中,令行動網路13傳輸該特徵影像,亦即供行動裝置11傳輸其擷取的特徵影像,接著進至步驟S33。In step S32, the mobile network 13 transmits the feature image, that is, the mobile device 11 transmits the captured feature image, and then proceeds to step S33.

於步驟S33中,令伺服端裝置12透過行動網路13接收行動裝置11傳輸之特徵影像,接著進至步驟S34。而伺服端裝置12係具有影像比對模組122、資訊搜尋模組123、資訊整合模組124、以及用以儲存預建立之資料影像及對應資料影像之內建商品資訊的資料庫模組121。In step S33, the server device 12 is caused to receive the feature image transmitted by the mobile device 11 via the mobile network 13, and then proceeds to step S34. The server device 12 has an image comparison module 122, a information search module 123, an information integration module 124, and a database module 121 for storing pre-established data images and built-in product information of corresponding data images. .

於步驟S34中,令影像比對模組122將所接收之特徵影像與儲存於資料庫模組121之資料影像進行比對,並依據比對結果由資料庫模組121擷取出對應之內建商品資訊,接著進至步驟S35。In step S34, the image matching module 122 compares the received feature image with the data image stored in the database module 121, and extracts the corresponding built-in data from the database module 121 according to the comparison result. Product information, and then proceeds to step S35.

於步驟S35中,令資訊搜尋模組123依據影像比對模組122所擷取之內建商品資訊於公眾網路進行搜尋,並擷取出對應之關聯商品資訊,接著進至步驟S36。In step S35, the information search module 123 searches the public network based on the built-in product information captured by the image comparison module 122, and extracts the corresponding related product information, and then proceeds to step S36.

於步驟S36中,令資訊整合模組124依據預定之判斷規則對關聯商品資訊及影像比對模組122擷取出之內建商品資訊進行管理以產生整合商品資訊,並將整合商品資訊透過行動網路13傳輸至行動裝置11以供其進行顯示。於一實施例中,於執行完步驟S35其擷取出對應之關聯商品資訊之步驟後,復包括令資訊整合模組124依據判斷規則對該資訊搜尋模組123所擷取之大量的關聯商品資訊進行刪除、整理或合併之步驟,以利後續進行整合。In step S36, the information integration module 124 manages the built-in product information extracted by the related product information and the image comparison module 122 according to a predetermined determination rule to generate integrated product information, and integrates the product information through the action network. The road 13 is transmitted to the mobile device 11 for display. In an embodiment, after the step of extracting the corresponding related product information after performing step S35, the method further includes a plurality of related product information that the information integration module 124 retrieves from the information search module 123 according to the determination rule. Steps to delete, organize, or merge for subsequent integration.

綜上所述,由於本案的商品資訊系統係建置了儲存有資料影像及對應資料影像之內建商品資訊的資料庫模組,及能對應於資料庫模組進行協同運作的影像比對模組、資訊搜尋模組、及資訊整合模組,所以,使用者能藉由行動裝置顯示的整合商品資訊完整地瞭解所欲購買的商品。而由於整合商品資訊係可包括商品的商品名稱、商品圖像、商品價格、商品評論、商品瀏覽紀錄、及相關推薦商品,所以本案的商品資訊系統不但提供了使用者更方便的消費模式,也能讓使用者更客觀地評估是否要購買商品。又因本案的商品資訊系統還能利用影像辨識技術對商品的整體影像、局部影像、圖像或編碼影像進行辨識,所以更能提供使用者較佳的使用彈性,亦即不會受到如條碼發生磨損的缺陷而限制。In summary, since the product information system of the present case is a database module that stores built-in product information of data images and corresponding data images, and an image matching model that can cooperate with the database module for cooperative operation. The group, the information search module, and the information integration module, so that the user can fully understand the product to be purchased by using the integrated product information displayed by the mobile device. Since the integrated product information system may include the product name, product image, product price, product review, product browsing record, and related recommended products, the product information system of the present case not only provides a more convenient consumption mode for the user, but also It allows users to more objectively assess whether they want to purchase goods. Moreover, the product information system of the present case can also use image recognition technology to identify the overall image, partial image, image or coded image of the product, so that the user can better use the flexibility of use, that is, it does not suffer from bar code generation. Limitations of wear and tear.

惟,上述實施例僅例示性說明本案之原理及其功效,而非用於限制本案。任何熟習此項技藝之人士均可在不違背本案之精神及範疇下,對上述實施例進行修飾與改變。因此,本案之保護範圍當視後附之申請專利範圍所界定者為準。However, the above embodiments are merely illustrative of the principles and effects of the present invention and are not intended to limit the present invention. Any person skilled in the art can modify and change the above embodiments without departing from the spirit and scope of the case. Therefore, the scope of protection of this case is subject to the definition of the scope of the patent application attached.

1...商品資訊系統1. . . Commodity information system

11...行動裝置11. . . Mobile device

12...伺服端裝置12. . . Servo device

121...資料庫模組121. . . Database module

122...影像比對模組122. . . Image comparison module

123...資訊搜尋模組123. . . Information search module

124...資訊整合模組124. . . Information integration module

13...行動網路13. . . Mobile network

21...商品名稱twenty one. . . product name

22...商品圖像twenty two. . . Product image

23...商品價格twenty three. . . Commodity price

24...商品評論twenty four. . . Product Reviews

25...商品瀏覽紀錄25. . . Commodity browsing record

25a...網路社群表列25a. . . Network community list

25b...使用意見25b. . . Use comments

26...相關推薦商品26. . . Related recommended products

27...圖標27. . . icon

d...顯示螢幕d. . . Display screen

P...商品P. . . commodity

S31至S36...步驟S31 to S36. . . step

第1圖係為本案的商品資訊系統的系統架構示意圖;Figure 1 is a schematic diagram of the system architecture of the commodity information system of this case;

第2圖係為本案的行動裝置的一顯示情境圖;以及Figure 2 is a display context diagram of the mobile device of the present case;

第3圖係為本案的商品資訊傳遞方法的步驟流程示意圖。The third figure is a schematic flow chart of the steps of the commodity information transmission method of the present case.

1...商品資訊系統1. . . Commodity information system

11...行動裝置11. . . Mobile device

12...伺服端裝置12. . . Servo device

121...資料庫模組121. . . Database module

122...影像比對模組122. . . Image comparison module

123...資訊搜尋模組123. . . Information search module

124...資訊整合模組124. . . Information integration module

13...行動網路13. . . Mobile network

P...商品P. . . commodity

Claims (9)

一種商品資訊系統,係包括:行動裝置,係用以供使用者擷取商品的特徵影像;行動網路,係用以供該行動裝置傳輸該特徵影像;以及伺服端裝置,係用以透過該行動網路接收該行動裝置所傳輸之該特徵影像,該伺服端裝置包括:資料庫模組,係用以儲存預建立之資料影像及對應該資料影像之內建商品資訊;影像比對模組,係用以將所接收之該特徵影像與儲存於該資料庫模組之資料影像進行比對,並依據比對結果由該資料庫模組擷取對應之內建商品資訊;資訊搜尋模組,係依據該影像比對模組所擷取之該內建商品資訊於公眾網路進行搜尋並擷取對應之關聯商品資訊;以及資訊整合模組,係依據預定之判斷規則對該關聯商品資訊及該影像比對模組擷取出之該內建商品資訊進行管理以產生整合商品資訊,並將該整合商品資訊透過該行動網路傳輸至該行動裝置。A product information system includes: a mobile device for capturing a feature image of a product; a mobile network for transmitting the feature image by the mobile device; and a server device for transmitting the The action network receives the feature image transmitted by the mobile device, and the server device includes: a database module for storing the pre-established data image and the built-in product information corresponding to the data image; the image comparison module And comparing the received feature image with the data image stored in the database module, and extracting corresponding built-in product information from the database module according to the comparison result; the information search module Searching for and downloading corresponding related product information according to the built-in product information captured by the image matching module; and the information integration module is based on the predetermined judgment rule And managing the built-in product information extracted by the module to generate integrated product information, and transmitting the integrated product information to the bank through the mobile network Device. 如申請專利範圍第1項所述之商品資訊系統,其中,該行動裝置係為具有影像擷取設備的通訊裝置,而該特徵影像係為商品的整體影像、局部影像、圖像、編碼影像、或條碼影像。The product information system of claim 1, wherein the mobile device is a communication device having an image capturing device, and the feature image is an overall image, a partial image, an image, a coded image, Or barcode image. 如申請專利範圍第1項所述之商品資訊系統,其中,該伺服端裝置復包括資料修改模組,用以調整儲存於該資料庫模組之該資料影像及內建商品資訊或修改該資訊整合模組之該判斷規則,使該資訊整合模組依據不同使用者、該商品或該判斷規則產生差異化之該整合商品資訊。The product information system of claim 1, wherein the server device comprises a data modification module for adjusting the data image and the built-in product information stored in the database module or modifying the information. The judging rule of the integration module causes the information integration module to generate the integrated merchandise information differentiated according to different users, the merchandise or the judging rule. 如申請專利範圍第1項所述之商品資訊系統,其中,該資訊整合模組係依據該判斷規則對該資訊搜尋模組所擷取之大量該關聯商品資訊進行刪除、整理或合併。The product information system of claim 1, wherein the information integration module deletes, organizes or merges a large amount of the related product information captured by the information search module according to the determination rule. 如申請專利範圍第1項所述之商品資訊系統,其中,該關聯商品資訊包括存在於該使用者的網路社群中的商品使用意見或商品評價。The product information system of claim 1, wherein the related product information includes a product use opinion or a product evaluation existing in the user's online community. 一種商品資訊傳遞方法,係應用於具有行動裝置、行動網路及伺服端裝置的商品資訊系統中,包括以下步驟:令該行動裝置供使用者擷取商品的特徵影像;令該行動裝置透過該行動網路傳輸該特徵影像;令該伺服端裝置透過該行動網路接收該行動裝置所傳輸之該特徵影像,而該伺服端裝置係具有影像比對模組、資訊搜尋模組、資訊整合模組、以及用以儲存預建立之資料影像及對應該資料影像之內建商品資訊的資料庫模組;令該影像比對模組將所接收之該特徵影像與儲存於該資料庫模組之資料影像進行比對,並依據比對結果由該資料庫模組擷取對應之內建商品資訊;令該資訊搜尋模組依據該影像比對模組所擷取之該內建商品資訊於公眾網路進行搜尋,並擷取對應之關聯商品資訊;以及令該資訊整合模組依據預定之判斷規則對該關聯商品資訊及該影像比對模組擷取出之該內建商品資訊進行管理以產生整合商品資訊,並將該整合商品資訊透過該行動網路傳輸至該行動裝置。A product information transmission method is applied to a product information system having a mobile device, a mobile network, and a server device, and includes the following steps: causing the mobile device to capture a feature image of the product; and causing the mobile device to pass the The mobile network device transmits the feature image transmitted by the mobile device through the mobile network, and the server device has an image comparison module, an information search module, and an information integration module. And a database module for storing the pre-established data image and the built-in product information corresponding to the data image; and causing the image matching module to store the received feature image and the data stored in the database module And comparing the data of the built-in product information by the database module according to the comparison result; the information search module is based on the information of the built-in product captured by the image comparison module to the public Searching the network and extracting corresponding related product information; and causing the information integration module to view the related product information and the image according to a predetermined judgment rule To retrieve a module of the built-in product information is managed to produce integrated product data, and the integration of product data for transmission to the mobile device via the mobile network. 如申請專利範圍第6項所述之商品資訊傳遞方法,其中,該行動裝置係為具有影像擷取設備的通訊裝置,而該特徵影像係為商品的整體影像、局部影像、圖像、編碼影像、或條碼影像。The method for transmitting a product information according to claim 6, wherein the mobile device is a communication device having an image capturing device, and the feature image is an overall image, a partial image, an image, and a coded image of the product. , or bar code image. 如申請專利範圍第6項所述之商品資訊傳遞方法,其中,於擷取對應之關聯商品資訊之步驟後,復包括令該資訊整合模組依據該判斷規則對該資訊搜尋模組所擷取之大量該關聯商品資訊進行刪除、整理或合併之步驟。The method for transmitting a product information according to claim 6 , wherein after the step of extracting the corresponding related product information, the method further comprises: causing the information integration module to capture the information search module according to the determination rule A large number of steps to delete, organize or merge the associated product information. 如申請專利範圍第6項所述之商品資訊傳遞方法,其中,該關聯商品資訊包括存在於該使用者的網路社群中的商品使用意見或商品評價。The product information transmission method according to claim 6, wherein the related product information includes a product use opinion or a product evaluation existing in the user's online community.
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