TW202316353A - Operating method for providing information related to service and electronic apparatus supporting thereof - Google Patents

Abstract

Disclosed is a method of providing information associated with a service for mediating a delivery in an electronic apparatus, the method including acquiring address information of a user, identifying a plurality of stores determined based on the address information among stores corresponding to a predetermined store satisfying one or more conditions related to the service, and providing first banner information including icon information associated with the predetermined store and number information of the plurality of stores to a terminal of the user.

Description

Operation methods for providing service-related information and electronic devices supporting the operation methods

The present invention relates to a method and apparatus for providing service-related information and more particularly to a method of providing information associated with a predetermined store satisfying a predetermined condition among stores available for delivery of an item through a delivery intermediary service. A method for banner information and an electronic device used for the method.

With the development of electronic technology, e-commerce has been established as a shopping field. Customers can buy items online without going to a mall or market in person. Items purchased online are delivered to the delivery destination requested by the customer.

In the case of electronic commerce, providing detailed and accurate information about items in a service has a significant impact on customer service satisfaction. Accordingly, various methods for providing more detailed and accurate information to customers are discussed.

In this regard, relevant documents such as KR101756594B1, KR101500849B1 and the like may be incorporated by reference.

[Technical target]

According to an aspect, an electronic device for providing information associated with a delivery intermediary service may provide banner information including information about the number of stores satisfying a predetermined condition among stores available to deliver an item through a service .

The technical goals to be achieved in the present invention are not limited to the technical goals described above, and other technical goals not mentioned herein will be clearly understood by those skilled in the art from the following description. [Technical solution]

Exemplary embodiments may provide a method of operating an electronic device for providing service-related information and an electronic device supporting the method.

According to the exemplary embodiments, there is provided a method of providing information associated with a service for mediating a delivery in an electronic device, the method comprising obtaining address information of a user corresponding to the Identify multiple stores determined based on the address information among the stores of the scheduled store related to one or more conditions of the service, and the first one that will include the icon information associated with the scheduled store and the number information of the multiple stores Banner information is provided to one of the user's terminals.

The plurality of stores may include stores located within a predetermined distance from a location corresponding to the address information, and the predetermined distance may be determined based on a delivery available distance.

The one or more conditions may include a first condition based on a store's acceptance rate determination of order requests from a plurality of users using the service.

The one or more conditions may include a second condition determined based on feedback information provided for a store by a plurality of users using the service.

The one or more conditions may include a third condition based on a store's order lead time determination for order requests from a plurality of users using the service.

Providing the first banner information to the terminal of the user may include providing the first banner information to the terminal of the user when the number of the plurality of stores is greater than or equal to a predetermined number.

The first banner information may be provided through a first page, and the displayed first banner information may disappear when a first input from a user is obtained, the first input corresponding to the first input on the first page except therein A remaining area outside the area of the first banner information is displayed.

The method may further comprise obtaining a second input comprising keyword information from the user, identifying at least a portion of the stores corresponding to the keyword information among the plurality of stores, and including the A store search page corresponding to the keyword information of the second banner information of the icon information and the number information of the at least a part of the store is provided to the terminal of the user. The keyword information may include information about an item category.

The method may further comprise providing a store search page in which a search filter option is selected for searching the predetermined store to the terminal of the user based on a third input by the user corresponding to the first banner information . The store search page may include information about at least a portion of the stores selected from the plurality of stores ranked based on the search exposure of the plurality of stores.

The method may further comprise identifying, among the plurality of item categories corresponding to the plurality of stores, one or more item categories associated with one or more items included in an order history of the user within a predetermined period of time, and when the number of the one or more item categories is less than or equal to a predetermined number, determine the search exposure rankings based on the order history of the user.

The method may further comprise, for one or more stores of the plurality of stores corresponding to the one or more categories, identifying one or more store groups corresponding to the one or more item categories, determining a first item a first category priority among the one or more item categories and a first store included in a first store group corresponding to the first item category included in the one or more store groups A first store priority among at least one store, and determining a first search exposure ranking of the first store based on the first category priority and the first store priority.

The first category priority may be based on the preference for the first item category among the one or more item categories by a plurality of users using the service within a predetermined time period including the time point at which the third input is obtained. Determine the number of orders.

Among the one or more item categories, the first category priority is higher than a second category priority of a second item category, and the first search impression rank is higher than that contained in the one or more store groups A second search exposure ranking of a second store in a second store group corresponding to the second item category in the group.

The first store priority may be determined based on that among the at least one store, the first store satisfies the one or more conditions and corresponds to a first time period of the predetermined store. When the first time period is greater than a third store included in the first store group that satisfies the one or more conditions and corresponds to a second time period of the predetermined store, the first search exposure ranking may be higher than The third store ranks for one of the third search impressions.

A fourth search impression ranking of a fourth store included in the remaining stores of the plurality of stores other than the one or more stores may be lower than the search impression ranking of the one or more stores.

The method may further comprise determining the search exposures based on the number of orders for the plurality of stores placed by the plurality of users using the service when the number of the one or more item categories is greater than the predetermined number volume ranking.

The method may further include identifying an offer applicable to the user, and when the offer is identified, providing a third banner message to the user that includes the offer and information for purchasing an item based on the offer to the terminal.

Compared with the first banner information, the third banner information is provided at an upper layer. When the first banner information and the third banner information are displayed overlapping, the third banner information can be superimposed on the first banner information.

According to various exemplary embodiments, there is provided an electronic device for providing information associated with a service for mediating a delivery, the electronic device comprising: a processor; and one or more memories storing One or more instructions, wherein when executed, the one or more instructions control the processor to perform: obtaining address information of a user; identifying a plurality of stores determined based on the address information among stores of stores; and providing first banner information including icon information associated with the predetermined store and number information of the plurality of stores to a terminal of the user .

The exemplary embodiments of the present invention described above are only some of the exemplary embodiments of the present invention. Those skilled in the art should understand that various exemplary embodiments in which technical features of various exemplary embodiments of the present invention are reflected can be derived based on the following detailed description. [effect]

The present invention has a technical effect in which the convenience of using a delivery intermediary service can be enhanced by proposing a method for providing, by means of an electronic device for providing information associated with a delivery intermediary service, providing Banner information for information on the number of stores satisfying a predetermined condition among stores delivering an item.

Effects to be obtained in the present invention are not limited to the above-mentioned effects, and other effects not mentioned herein will be clearly understood by those skilled in the art from the following description.

The following exemplary embodiments are obtained by combining constituent elements and features of each exemplary embodiment in a predetermined form. Each constituent element or feature may be regarded as optional unless clearly stated otherwise. Each constituent element or feature may be defined in a form that is not coupled with another constituent element or feature. In addition, some constituent elements and features may be combined with each other to implement various exemplary embodiments. The order of operations to be described in various exemplary embodiments may be changed. Some constituent elements or features of any exemplary embodiment may be included in other exemplary embodiments, or may be replaced with corresponding constituent elements or features of other exemplary embodiments.

In the description of the drawings, procedures or steps that may obscure the gist of each exemplary embodiment and the like are not described, and procedures or steps that can be understood by those skilled in the art are not described.

When a part "comprises or includes" a constituent element throughout the specification, it means that the part may further include other constituent elements rather than exclude other constituent elements, unless stated otherwise. In addition, terms such as "part", "device", "module" and the like used herein may refer to performing at least one function or operation, may be implemented as hardware or software, or may be implemented as hardware A unit of a combination of body and software. In addition, the words "a or an", "an", "the" and similar words may be used to include the singular or the plural unless describing the content of various exemplary embodiments (specifically, the invention application Contents in the patent scope) clearly indicate otherwise.

Exemplary embodiments of the present invention will be described in detail below with reference to the accompanying drawings. The detailed description to be disclosed below in conjunction with the accompanying drawings is intended to describe examples of various illustrative embodiments and not to be limiting thereto.

In addition, the terms used in each exemplary embodiment are provided to facilitate the overall understanding of each exemplary embodiment, and the use of these specific terms can be changed to other terms without departing from the technology of each exemplary embodiment idea.

FIG. 1 is a diagram illustrating a service-related information providing system for implementing an operating method of an electronic device for providing service-related information according to various exemplary embodiments.

Referring to FIG. 1 , a service-related information providing system according to various exemplary embodiments may be implemented using various types of electronic devices. For example, the service-related information providing system can be implemented in a server device 100 and a user device 200 . In other words, each of the server device 100 and the user device 200 may perform operations according to various exemplary embodiments of the present invention based on a service-related information providing system implemented in each device. However, the service-related information providing system according to various exemplary embodiments is not limited to the service-related information providing system shown in FIG. 1 , but may be implemented using other various types of electronic devices and servers.

The server device 100 according to various exemplary embodiments may be a device that performs wired and wireless communications with a plurality of user devices 200 and includes a large-capacity storage. For example, the server device 100 can be a cloud device interlocked with a plurality of user devices 200 .

According to various exemplary embodiments, the user device 200 may be a device usable by an individual user, such as a desktop personal computer (PC), a tablet PC, a mobile terminal, or the like. In addition, other electronic devices performing similar functions can be used as the user device 200 .

The service-related information providing system according to various exemplary embodiments may include various operation modules. The modules included in the service-related information providing system may be implemented so that one of the physical devices (for example, the server device 100 and the user device 200) implementing the service-related information providing system (or included in the physical device) executes the assignment to Computer code or one or more instructions for one of its operations. In other words, in the physical equipment implementing the service-related information providing system, a plurality of modules can be stored in a memory in the form of computer code. The plurality of modules stored in the memory, when executed by a computer, can be configured to cause the physical device to perform assigned operations corresponding to the plurality of modules.

FIG. 2 is a diagram illustrating configurations of a server device and a user device according to various exemplary embodiments.

Referring to FIG. 2 , the server device 100 and the user device 200 may each include an input/output part 210 , a communication part 220 , a storage 230 and a processor 240 .

The input/output part 210 may be various interfaces, various connection ports, or the like for receiving a user input or outputting information to the user. The input/output part 210 may include an input module and an output module. The input module receives a user input from a user. User input can be in various forms of input, including key input, touch input, and voice input. Examples of input modules that receive user input may include a conventional form of keypad or keyboard, a mouse, and touch sensors that sense a user's touch, microphones that receive an audio signal, A camera that recognizes a gesture or the like through image recognition, a proximity sensor that senses the user's approach including at least one of an illumination sensor or an infrared sensor, through an acceleration sensor Or a gyro sensor, a motion sensor for recognizing a user's motion, and various forms of input parts for sensing or inputting various forms of user input, and the input module according to an exemplary embodiment of the present invention A set may comprise at least one of the devices listed above. Here, the touch sensor may use a piezoelectric or capacitive touch sensor that senses a touch through a touch panel or a touch film attached to a display panel, by an optical method An optical touch sensor or the like is implemented for sensing a touch. Furthermore, instead of sensing user input by itself as a device, the input module may be implemented in the form of an input interface (USB port, PS/2 port or the like) connected to an external input device to which user input is received . In addition, the output module can output several pieces of various types of information. The output module may include at least one of a display for outputting an image, a speaker for outputting a sound, a haptic device for generating a vibration, and other various forms of output parts. In addition, the output module can also be implemented in the form of an output interface connected to the port types of the individual output parts mentioned above.

As an example, an output module in the form of a display can display a text, a static image and a moving image. The display may include a liquid crystal display (LCD), a light emitting diode (LED) display, an organic light emitting diode (OLED) display, a flat panel display (FPD), a transparent display, a curved display, a flexible At least one of a display, a three-dimensional display, a holographic display, a projector, and other types of equipment capable of performing image output functions. Such a display may be in the form of a touch display configured integrally with the touch sensors of the input module.

The communication section 220 can communicate with another device. Accordingly, each of the server device 100 and the user device 200 can transmit information to or receive information from another device through the communication part 220 . For example, the server device 100 and the user device 200 can communicate with each other or with another device using the communication part 220 .

Here, communication (ie, transmission and reception of data) can be performed in a wired or wireless manner. For this purpose, the communication section may include a wired communication module connected to the Internet or the like via a local area network (LAN), connected to a mobile communication network via a mobile communication base station to transmit and receive data A mobile communication module using one of a Wireless Area Network (WLAN) series of communication schemes (such as Wireless Fidelity (Wi-Fi)) or a Wireless Personal Area Network (WPAN) series of communication schemes (such as Bluetooth or Zigbee) A near field communication module, a satellite communication module using a global navigation satellite system (GNSS) such as a global positioning system, or a combination thereof.

The storage 230 can store various pieces of information. The storage 230 can store data temporarily or semi-permanently. For example, the operating system (OS) used to drive the server device 100, information used to host a website, information about a program or application (e.g., a web application) used to generate Braille or the like may be stored in the memory of the server device 100 . Additionally, the memory may store modules in the form of computer code, as described above.

Examples of storage 230 may include a hard disk drive (HDD), a solid state drive (SSD), a flash memory, a read only memory (ROM), a random access memory (RAM), and the like . Such a memory can be provided as a built-in type or as a detachable type.

The processor 240 controls the overall operations of the server device 100 and the user device 200 . For this purpose, the processor 240 may perform calculation and processing of various information, and control operations of constituent elements of the server device 100 . For example, the processor 240 may execute programs or application programs for providing service-related information. The processor 240 can be implemented using a computer or a device similar thereto along with a combination of hardware, software, or the like. The processor 240 may be implemented in hardware as an electronic circuit that processes electrical signals to perform control functions, and may be implemented in software as a program that drives the hardware processor 240 . Meanwhile, it can be interpreted that the operations of the server device 100 and the user device 200 are executed under the control of the processor 240, unless otherwise stated in the following description. That is, the modules implemented in the service-related information providing system described above can be interpreted as the processor 240 controls the server device 100 and the user device 200 to perform the following operations when executed.

In summary, the illustrative embodiments can be implemented in various ways. For example, the exemplary embodiments may be implemented by hardware, firmware, software, any combination thereof, or the like.

In the case of hardware implementation, a method according to the exemplary embodiments may be implemented by one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPs) ), Programmable Logic Device (PLD), Field Programmable Gate Array (FPGA), processor, controller, microcontroller, microprocessor, or the like.

In the case of being implemented by firmware or software, a method according to various exemplary embodiments may be implemented in the form of a module, program or function for performing functions or operations to be described below. For example, software code can be stored in a memory and driven by a processor. Memory can be located inside or outside the processor and can transfer data to and receive data from the processor by various known means.

Hereinafter, exemplary embodiments will be described in more detail based on the technical idea as described above. The foregoing is applicable to various exemplary embodiments to be described below. For example, operations, functions, terms, or the like that are not defined in each exemplary embodiment to be described below may be performed and described based on the contents described above.

In the following description, an exemplary embodiment in which the server device 100 performs a service-related information providing operation will be described. According to various exemplary embodiments, the user device 200 having received the service-related information from the server device 100 may output the service-related information.

FIG. 3 is a diagram illustrating an operation method of the server device 100 for providing service-related information according to various exemplary embodiments.

Referring to FIG. 3 , the server device 100 provides a service for mediating a delivery. In order to perform an operation of providing information associated with the service, the server device 100 may obtain address information of a user in operation 301, and in operation 303, select a predetermined address corresponding to one or more conditions related to the service. A plurality of stores determined based on the address information are identified among the stores of the stores, and the first banner information including the icon information associated with the predetermined store and the number information of the plurality of stores is provided to a terminal of the user in operation 305 .

According to various exemplary embodiments, in operation 301 , the server device 100 may obtain address information of a user.

For example, the address information of the user obtained by the server device 100 according to operation 301 may be obtained based on a situation in which the user is identified on the service. When a user logs into a service provided by the server device 100, the server device 100 can verify whether the user is connected and obtain address information that has been input for the user. Alternatively, the server device 100 may identify the location information of the user and obtain the location information of the user as address information corresponding to the service for brokering delivery.

For example, the user's address information acquired by the server device 100 according to operation 301 may correspond to delivery address information for delivering an item sold by a store linked to the service. Here, the item to be delivered may correspond to a food. Foodstuffs may be understood to have the same meaning as various other terms referring to food-related items, such as a dish, a food menu or a meal. A store linked to the service may correspond to a store that sells and delivers food, and may be understood to have the same meaning as various other terms indicating a place where food is sold, such as a store, a store, and a restaurant. That is, through the delivery intermediary service provided by the server device 100, a plurality of users can input an order request for ordering an item through a store in the corresponding service, and the store can recognize the order request input through the corresponding service and respond Prepare ordered items upon order request. When the preparation of the ordered items is complete, the store can enter a delivery request in the corresponding service. Upon identifying the order request, a delivery agent can deliver the ordered items to the user's delivery address information.

According to various exemplary embodiments, in operation 303 , the server device 100 may identify a plurality of stores determined based on the address information among stores corresponding to a predetermined store satisfying one or more conditions related to the service.

For example, a predetermined shop that satisfies one or more conditions related to the service may be a shop that satisfies one or more conditions related to a convenience provided to a plurality of users of the service, such as satisfying and A store that satisfies conditions related to an order request from a user, a store that satisfies a condition related to an evaluation by a user, or a store that satisfies a condition related to a response to an order request from a user. Therefore, a predetermined store satisfying one or more conditions related to the service can be determined by the server device 100 as one of the top stores among the plurality of stores linked to the service.

For example, the one or more conditions for determining whether a store linked to the service corresponds to a predetermined store may include a condition based on a store's acceptance rate of order requests from a plurality of users using the service. Multiple users using the service can order an item in the store through the service, and the store can recognize an order request including information about the item, accept the order request and prepare the item. When the store rejects the order request from the user, the corresponding order request can be cancelled. In order to prevent the store from rejecting the order request from the user without any special reason, when the acceptance rate of the store's order request for items is verified to be greater than or equal to a threshold value, the store may be determined to correspond to the reserved store.

For example, the one or more conditions for determining whether a store linked to the service corresponds to a predetermined store may include a condition determined based on feedback information provided to the store by a plurality of users using the service. Here, the feedback information provided by the user to the store may include consideration of service-related matters by the user who has sent a requested order to the corresponding store and received an item, such as a method of handling by the user or by The review information or rating information created or given when corresponding to the items provided by the store). For example, when the number of review information of the store linked to the service is greater than or equal to a predetermined number or when the rating information of the store linked to the service is greater than or equal to a predetermined score, the server device 100 can determine that the store linked to the service Corresponds to the reservation store.

For example, the one or more conditions for determining whether a store linked to the service corresponds to a predetermined store may include a condition determined based on an average order preparation time of the store for order requests from a plurality of users using the service. Here, the average order preparation time may indicate an average value of the time required for a store to prepare items corresponding to a plurality of order requests obtained from a plurality of users, and may be determined by responding to a predetermined time period or number of times A value obtained by averaging the time required to prepare the requested item for the order requests made within the period. For example, when the average order preparation time of the stores linked to the service is within a predetermined period of time, the server device 100 may determine that the store linked to the service corresponds to the predetermined store.

In addition, in addition to the average order preparation time of the store, the server device 100 can also acquire information about the delivery time from when the store prepares a requested item and makes a delivery request until the corresponding item is delivered to the user and compares the corresponding Average delivery times of delivery requests made within a predetermined time period or number of times, thereby obtaining an average delivery time for the store. The server device 100 can determine a total estimated delivery time by adding the above-described average delivery time and average order preparation time and consider information on the total estimated delivery time as a method for determining whether it corresponds to one of the predetermined stores or multiple conditions. For example, the server device 100 may include in one or more conditions the condition that the total estimated delivery time is to be within a predetermined period of time, and may also indicate that the plurality of stores identified according to operation 303 correspond to less than or equal to the predetermined time period. The information of the total estimated delivery time for one of the time periods is included in the banner information to be provided to the user according to operation 305 .

For example, a store linked to the service may correspond to a predetermined store responsive to full satisfaction of one or more conditions. In other words, only when all one or more conditions related to the reserved store are satisfied, the store linked to the service can be determined as the reserved store.

For example, the plurality of stores identified by the server device 100 according to operation 303 may include a store located within a predetermined distance from a location corresponding to the address information of the user obtained by the server device 100 according to operation 301 . The predetermined distance may be determined based on a delivery available distance. When identifying a store corresponding to a predetermined store that satisfies one or more conditions related to the service, the server device 100 may identify and locate, among the identified stores, a store that is determined to be available for previously acquired address information corresponding to the user. Multiple stores within a distance of location delivery. In other words, the plurality of stores identified by the server device 100 according to operation 303 may include stores that are available for item delivery to the user's address information while satisfying one or more conditions of the predetermined store.

According to various exemplary embodiments, in operation 305 , the server device 100 may provide the first banner information including the icon information associated with the predetermined store and the number information of the plurality of stores to the terminal of the user.

For example, the first banner information provided by the server device 100 according to operation 305 may be information provided when the number of stores identified by the server device 100 according to operation 303 is greater than or equal to a predetermined number. That is, the operation of providing the first banner information by the server device 100 according to operation 305 may include providing one of the first banner information when the number of the plurality of stores identified by the server device 100 according to operation 303 is greater than or equal to the predetermined number. operate. The server device 100 may determine a predetermined number before performing an operation according to FIG. 3 .

For example, the first banner information provided by the server device 100 according to operation 305 may respond to one of the users corresponding to a remaining area on the page where the first banner information is displayed except the area where the first banner information is displayed. input and disappears. In other words, on the page where the first banner information is provided, when a user's input corresponding to a remaining area other than the area where the first banner information is displayed is acquired, the displayed first banner information may disappear.

In contrast, on the page that provides the first banner information, when obtaining one of the user's input corresponding to the first banner information or one of the user's input corresponding to the area where the first banner information is displayed, the server device 100 may provide a store search page in which a search filter option is selected for searching a predetermined store to the user's terminal. The store search pages provided on the service may include various filter options to be used by the user to sort or search for a store. For example, a store search page may include a filter option to search for a store that offers free shipping, a filter option to search for a store where a discount promotion is running, or a descending order by order number or score Search a store with one of the filter options.

The store search page provided in response to the user's input corresponding to the first banner information or the user's input corresponding to the area where the first banner information is displayed may include information about the The information of multiple stores of the predetermined store of the address information of the person. Specifically, the store search page may include information about at least a portion of the stores selected from the plurality of stores ranked based on the search exposure of the plurality of stores. In other words, since the first banner information provides information on the number of predetermined stores corresponding to the address information of the user in response to one of the input of the user corresponding thereto, the server device 100 may provide the user with selection filtering options such that A store search page that only displays information about the pre-ordered store. A store search page provided in this manner may be configured to include information about a plurality of stores identified as predetermined stores or to include information about at least a portion of a store selected from the plurality of stores based on their search impression ranking .

Here, the search exposure rankings of a plurality of stores (which is one of the references for selecting at least a part of the stores provided through the store search page) may be determined according to the following exemplary embodiments.

For example, information about a user's order history related to various items sold at the various stores linked to the service may be used to determine the search exposure ranking of the plurality of stores. That is, the server device 100 can identify information on items ordered by the user within a predetermined period of time, and at a plurality of address information corresponding to the predetermined store and identified as corresponding to the user according to operation 303 Identifying one or more item categories associated with one or more items included in the user's order history among the plurality of item categories of the store or the plurality of item categories into which the plurality of stores are to be sorted.

In this example, when the number of one or more identified item categories is less than or equal to a predetermined number, it may be determined that a category of an item primarily ordered by a user is biased toward a portion of the item categories in the entire item category. Therefore, if the search exposure ranking is determined to expose one of the stores corresponding to the portion of the item category to the top of one of the store search pages, the user searches with increased convenience. Therefore, when the number of item categories corresponding to items included in the user's order history within a predetermined period of time is less than or equal to the predetermined number, the server device 100 may be configured to determine by reflecting the user's order history Ranking of search impressions for multiple stores.

To this end, the server device 100 may identify, among the plurality of stores, one or more stores corresponding to one or more categories of items associated with one or more items contained in the user's order history and identify one or more stores corresponding to one or more item categories. or one of multiple stores or one of multiple item categories or multiple store groups. Each store group may include at least one store determined to correspond to or be classified into each item category.

In this example, the server device 100 may determine a category priority of each item category among one or more item categories and a store in each store corresponding to each item category contained in one or more store groups One store priority among at least one store in the group. Furthermore, the server device 100 may determine a search exposure ranking of a store based on the category priority and the store priority.

For example, the server device 100 may determine a first item category priority among one or more item categories, and identify corresponding A first store group of the first item category, and determining a first store priority among at least one store included in the first store group. A search exposure ranking of the first store may be determined based on the first category priority and the first store priority determined in this manner. In contrast, it can be understood that a first store priority for determining a priority of a first store among at least one store in a first store group including the first store and a first store priority for determining a store corresponding to the first store are required. A first category priority of a first item category of a store group among one or more item categories for determining the first store contained in the first store group corresponding to the first item category Search exposure ranking.

The first category priority used to determine the priority among the one or more item categories for the first item category corresponding to the first store group may be based on the inclusion of items in the one or more item categories by a plurality of users. A determination of the number of orders placed for stores included in the first item category within a time period corresponding to a time point input by a user of the first banner information is obtained. In other words, the first category priority may be based on the priority for the first category within a predetermined period of time including the point in time when the user's input corresponding to the first banner information is obtained by a plurality of users served in one or more categories of items. Determine the number of orders placed by item category. A category of items that has a large number of orders within a predetermined period of time may have a high category priority. Additionally, the first category priority for the first category of items may be set higher as the number of orders placed for stores corresponding to the first category of items within a predetermined period of time increases.

Included in the first store group corresponding to the first item class when, among one or more item classes, the first class priority of the first item class is higher than the second class priority of a second item class The search impression rank of the first store in the store may be set higher than the search impression rank of a second store included in a second store group corresponding to the second item category. Thus, a priority of each store group can be determined based on a priority of a corresponding item category. In addition, the search impression ranking of a store included in a store group having a relatively high priority may be set higher than one of stores included in a store group having a relatively low priority. Search exposure ranking.

The first store priority for determining the priority of the first store among at least one store included in the first store group may be based on at least one store that the first store satisfies one or more conditions corresponding to Time period determination for one of the scheduled stores. Specifically, as the first store satisfies one or more conditions and the time period corresponding to the scheduled store increases, the first store priority of the first store in the first store group may be set to be higher. For example, a time period in which a first store satisfies one or more conditions and corresponds to a predetermined store may be greater than a time period in which a third store in the first store group satisfies one or more conditions and corresponds to a predetermined store. In this example, the search impression ranking of the first store may be set higher than that of the third store.

Among the plurality of stores corresponding to the predetermined store and identified as corresponding to the address information of the user according to operation 303, a search for a store including one of the remaining stores except stores corresponding to one or more item categories The exposure rank may be set lower than the search exposure rank of the store corresponding to one or more item categories.

According to the above exemplary embodiment, the server device 100 may determine the search exposure rankings of the plurality of stores corresponding to the predetermined store and identified as corresponding to the user's address information according to operation 303 . In addition, the server device 100 may select at least a part of the store based on the determined search exposure ranking, and expose information about the selected store on a store search page provided in response to one of the user's inputs corresponding to the first banner information. .

Meanwhile, when the number of one or more identified item categories is greater than a predetermined number, it may be difficult to determine that the category of items mainly ordered by the user is biased towards a part of the item categories in the entire item category. In this case, the server device 100 may not additionally consider an item category corresponding to the items contained in the user's order history, and may be identified based on the plurality of users served by the user corresponding to the predetermined store and according to operation 303 The search exposure ranking of the plurality of stores is determined for the number of orders placed by the plurality of stores corresponding to the address information of the user. Specifically, the server device 100 may select at least a part of the stores in descending order of the number of orders placed by the plurality of users of the service for the plurality of identified stores, and in response to the user corresponding to the first banner information Information about the selected store is exposed on the store search page provided by the input.

4 is a diagram illustrating a method of providing a store search page including information about at least a portion of stores selected based on a search exposure ranking of a plurality of stores.

In operation 401, the server device 100 may obtain an input from a user corresponding to the banner information provided to the user. When obtaining the user's input, the server device 100 may identify a plurality of item categories corresponding to a predetermined store and identified as corresponding to the user's address information of the plurality of stores and in operation 403 in the plurality of items One or more categories of items associated with one or more items included in an order history of the user within a predetermined period of time are identified among the categories. To perform this operation, the server device 100 may additionally perform an operation of identifying the user's order history when acquiring the user's input according to operation 401 .

In operation 405, the server device 100 that has identified one or more item categories associated with one or more items included in the user's order history may identify a number of the one or more identified item categories. In operation 407 , the server device 100 may determine a search exposure ranking of each store included in the plurality of stores based on whether the number of one or more item categories is less than or equal to or greater than a predetermined number.

When determining the search exposure ranking of each store, in operation 409, the server device 100 may select at least a part of the stores from a plurality of stores based on the search exposure ranking and provide a store search page including information about the selected store to user.

FIG. 5 is a diagram illustrating the determination of the search exposure ranking of each store when the number corresponding to one or more item categories of one or more items contained in a user's order history is less than or equal to a predetermined number One method one schema.

In operation 501, when the number of one or more item categories identified according to operation 405 of FIG. One or more store identifications correspond to one or more store groups for one or more item categories. In this example, each of the one or more store groups may include at least one store classified into each item category or determined to correspond to the corresponding item category.

In operation 503, the server device 100 may determine that each item category has a category priority among the one or more item categories identified according to operation 403 and is included in at least one store in each store group corresponding to each item category One store priority.

After that, in operation 505 , the server device 100 may determine a search exposure ranking of each store based on the category priority and store priority determined according to operation 503 . In order to perform operation 505, it can also be understood that in order to determine a search exposure ranking of a predetermined store included in a predetermined store group corresponding to a predetermined item category, in the predetermined store group including the predetermined store, it is necessary to use A store priority for determining a priority of a predetermined store among at least one store included in a predetermined store group and for determining a predetermined item category corresponding to the predetermined store group among one or more item categories Between one priority and one category priority.

The operation of the server device 100 to determine the search exposure ranking of each store according to FIG. 5 may be an operation performed by the server device 100 included in operation 407 of FIG. 4 . The search exposure ranking of each store determined by the server device 100 according to operation 505 may be used to select information about at least a part of the stores included in the store search page provided by the server device 100 according to operation 409 of FIG. 4 .

6 is a diagram illustrating one of determining a search exposure ranking of each store when a number corresponding to one or more categories of one or more items contained in a user's order history is greater than a predetermined number One of the methods is schema.

In operation 601, when the number of one or more item categories identified according to operation 405 of FIG. Store A number of orders placed by stores identified as corresponding to a user's address information.

After that, in operation 603 , the server device 100 may determine a search exposure ranking of each store included in the plurality of stores based on the number of orders placed for the plurality of stores identified in operation 601 .

The operation of the server device 100 to determine the search exposure ranking of each store according to FIG. 6 may be an operation performed by the server device 100 included in operation 407 of FIG. 4 . The search exposure ranking of each store determined by the server device 100 according to operation 603 may be used to select information about at least a part of the stores included in the store search page provided by the server device 100 according to operation 409 of FIG. 4 .

Meanwhile, banner information similar to the first banner information provided by the server device 100 according to operation 305 may be provided on another page on a service related to the server device 100 .

For example, when an input including keyword information is obtained from a user, the server device 100 may identify at least one store corresponding to the keyword information among the plurality of stores identified according to operation 303, and will be configured to include A store search page is provided to a terminal of the user with a store search page associated with the icon information corresponding to the keyword information and the number information of at least one store associated with the store.

In other words, the second banner information associated with the predetermined store may be provided even on the store search page provided according to a search based on the user's keyword information. In this instance, the store identified as corresponding to the predetermined store may be at least a part of stores classified based on keyword information among the plurality of stores identified according to operation 303 . For example, a user's keyword information may include information about an item category. In addition, the second banner information provided to correspond to the keyword information on the store search page may include number information on at least a part of stores classified into the corresponding item category among the plurality of stores identified according to operation 303 .

The server device 100 may also provide information other than information about a predetermined store related to the service using the banner information.

For example, when the server device 100 is able to identify the user during one of the operations 301, the server device 100 may identify preferential information applicable to the user based on the identification of the user. When the preferential information applicable to the user is identified, the server device 100 may provide the third banner information including the preferential information and information for purchasing an item based on the preferential information to the terminal of the user.

In this example, depending on the user access status of the user's terminal or a screen display status, third banner information including promotional information and information for purchasing an item based on the promotional information may be displayed to overlap Of the first banner information described above including the number information of a plurality of stores corresponding to the predetermined store or the number information of at least a part of the stores corresponding to the user's keyword information among the plurality of stores corresponding to the predetermined store Second banner information. In these cases, compared with the first banner information including the number information of a plurality of stores corresponding to the predetermined store or the store containing the keyword information corresponding to the user among the plurality of stores corresponding to the predetermined store at least The second banner information of a part of the quantity information, the third banner information including the discount information and the information for purchasing an item based on the discount information may be configured to be provided through an upper layer. Therefore, on the user's terminal, the third banner information including discount information and information for purchasing an item based on the discount information may be superimposed on the first banner information or included in a plurality of stores corresponding to predetermined stores corresponding to On the second banner information of the number information of at least a part of the store of the user's keyword information.

Apparently, pieces of information provided by the server device 100 according to the above-mentioned exemplary embodiment and associated with stores linked to a delivery intermediary service can be provided in various forms through combinations thereof.

7 to 11 are diagrams illustrating examples of user interface (UI)/user experience (UX) for providing item-related information according to various exemplary embodiments. For example, the examples of FIGS. 7-11 may be the UI/UX associated with a picker's user device 200 according to the exemplary embodiment described with reference to FIGS. 3-6 . The exemplary embodiments described with reference to the accompanying drawings may be implemented based on the operation of the server device 100 described with reference to FIGS. 3 to 6 .

Specifically, the below-mentioned exemplary embodiments for the UI/UX of the user device 200 may be implemented in such a manner that the user device 200 receives input information from a user and transmits the input information to the server device 100 , the server device 100 provides information corresponding to the input information to the user device 200 based on the operations described with reference to FIGS. 3 to 6 , and then the user device 200 outputs the received information. However, the exemplary embodiments described below in association with UI/UX are not limited thereto and may be implemented in any form that can implement the exemplary embodiments of UI/UX.

7 and 8 are diagrams illustrating an example of a user device 200 that outputs banner information associated with a predetermined store based on an operation of the server device 100 according to various exemplary embodiments.

It can be understood from FIG. 7 that the user device 200 outputs an initial page on a service. In this example, referring to the banner information 701 output on a screen of the user device 200, the corresponding banner information may include one of the cheetahs indicating that one or more conditions related to a predetermined store are met and a quick service is available. An image and a word "Cheetah", and may also include the number information of a plurality of stores corresponding to the predetermined store and determined based on a user's address information.

It can be understood from FIG. 8 that the user device 200 outputs a store search page corresponding to the keyword information "Korean food" on the service. In this example, referring to the banner information 801 output on the screen of the user device 200, the corresponding banner information may include an image of a cheetah that satisfies one or more conditions associated with a predetermined store and that a quick service is available and a word "Cheetah", and may also include the number information of at least a part of the stores corresponding to the keyword information "Korean food" among the plurality of stores corresponding to the predetermined store and determined based on the address information of the user. That is, the banner information 801 output through the store search page of FIG. 8 may include at least a part of the stores corresponding to the keyword information among the plurality of stores whose number information is provided in the banner information 701 output through the initial page of FIG. 7 The number information. Therefore, the number information of stores included in the banner information 801 output through the store search page of FIG. 8 may be smaller than the number information of stores included in the banner information 701 output through the initial page of FIG. 7 .

FIG. 9 illustrates one example of a user device 200 outputting a store search page in which a search filtering option for searching a predetermined store is selected based on an operation of the server device 100 according to various exemplary embodiments. Schema.

The store search page output by the user device 200 in the example of FIG. 9 may be a store search page in response to a user's input and output corresponding to the banner information 701 of FIG. 7 . In the store search page output in this way, basically a search filter option for searching a predetermined store can be selected, as indicated by element symbol 901 . A search filter option for searching for a reservation store may include an image of a Cheetah and a text "Cheetah Delivery" representing one or more criteria associated with the reservation store and for which an expedited service is available.

10 and 11 are diagrams illustrating an example in which the user device 200 outputs banner information associated with preferential information based on an operation of the server device 100 according to various exemplary embodiments.

Referring to FIG. 10 , when the server device 100 can identify a user, the server device 100 can identify preferential information applicable to the user. When identifying promotional information applicable to the user, banner information including the promotional information and information for purchasing an item based on the promotional information may be output by the user device 200 , as indicated by element numeral 1001 .

When the preferential information provided in the example of FIG. 10 is displayed on a screen of the user device 200 to overlap the banner information associated with the predetermined store provided in the examples of FIGS. 7 and 8 , the user device 200 may display The banner information associated with the preferential information to be superimposed is indicated by the symbol 1101 in FIG. 11 . That is, it can be understood that the banner information associated with the discount information is provided through an upper layer compared to the banner information associated with the predetermined store.

The UI/UX of the user device 200 described with reference to FIGS. 7 to 11 and the operations of the user device 200 may be performed in association with the operations of the server device 100 described with reference to FIGS. 3 to 6 . The examples of UI/UX of FIGS. 7-11 are merely examples for implementing the present invention. Exemplary embodiments of the present invention are not limited to the examples of UI/UX of FIGS. 7-11 and are applicable to any form in which exemplary embodiments of the present invention can be implemented.

The exemplary embodiments of the present invention disclosed in the specification and drawings are only specific examples disclosed to easily explain the technical content of the present invention and further promote the overall understanding of the present invention, and are not intended to limit the scope of the present invention. That is, those skilled in the art will understand that other changes based on the technical idea of the present invention can be made. In addition, the respective exemplary embodiments described above may be implemented in combination with each other as necessary. For example, all exemplary embodiments of the invention may be implemented in combination with a system.

In addition, the method performed by the system or the like according to the present invention can be implemented in the form of program instructions that can be executed by various computer devices and recorded on a computer-readable medium.

As described above, from a specific point of view, various exemplary embodiments of the present invention can be implemented in a computer-readable recording medium using computer-readable codes. A computer readable recording medium is any data storage device that can store data that can be read by a computer system. Examples of the computer readable recording medium may include a read only memory (ROM), a random access memory (RAM), compact disc read only memory (CD-ROM), magnetic tape, floppy disc, optical data storage device, and carrier wave (such as data transmission via the Internet). In addition, the computer-readable recording medium can be distributed throughout a network-connected computer system. Thus, the computer readable code is stored and executed in a distributed fashion. In addition, the functional programs, codes, and code segments for implementing the exemplary embodiments of the present invention can be easily interpreted by those skilled in the field of applying the present invention.

In addition, it should be understood that the apparatuses and methods according to the various exemplary embodiments of the present invention are implemented in the form of hardware, software or a combination of hardware and software. The software may be stored in a volatile or non-volatile storage device such as a storage device such as a ROM or a memory such as a RAM, a memory chip, a device or an integrated circuit or such as a in an optical or magnetic recording storage medium or a machine (for example, a computer) readable storage medium (such as a compact disc (CD), a digital versatile disc (DVD), a magnetic disc or a magnetic tape) without reference to a Swappable or rewritable functions. It should be understood that the methods according to the exemplary embodiments of the present invention may be implemented by a computer comprising a controller and a memory, a tool comprising such a memory or a computer, or the like. The memory system may be an example of a storage medium that is readable by a machine suitable for storing a program or programs including instructions for implementing an exemplary embodiment of the invention or storing the program.

Therefore, the present invention covers: a program, which includes codes for implementing an apparatus or method defined in the patent scope of this specification, and a machine (a computer or similar) readable storage medium, which stores This program. In addition, such a program may be electronically transmitted through any medium, such as a communication signal delivered over a wired or wireless connection, and the present invention may suitably cover equivalents thereto.

Although various exemplary embodiments of the present invention have been described above, the exemplary embodiments of the present invention disclosed in the specification and drawings are only disclosed to easily explain the technical content of the present invention and further promote the development of the present invention. Specific examples for general understanding and are not intended to limit the scope of the invention. In addition, the above-mentioned exemplary embodiments of the present invention are examples only, and those skilled in the art should understand that other changes and exemplary embodiments equivalent to them can be made. Therefore, the true technical scope of the present invention should be defined by the appended patent scope of the invention application.

100: server device 200: user device 210: Input/Output Section 220: Communication part 230: Storage 240: Processor 301: Operation 303: Operation 305: Operation 401: Operation 403: operation 405: operation 407: Operation 409: Operation 501: Operation 503: Operation 505: Operation 601: Operation 603: Operation 701:Banner information 801: Banner information 901: Search filter options 1001: Banner information 1101: Banner information

FIG. 1 is a diagram illustrating a service-related information providing system for implementing an operating method of an electronic device for providing service-related information according to various exemplary embodiments.

FIG. 2 is a diagram illustrating configurations of a server device and a user device according to various exemplary embodiments.

FIG. 3 is a diagram illustrating an operation method of the server device 100 for providing service-related information according to various exemplary embodiments.

4 is a diagram illustrating a method of providing a store search page including information about at least a portion of stores selected based on a search exposure ranking of a plurality of stores.

FIG. 5 is a diagram illustrating the determination of the search exposure ranking of each store when the number corresponding to one or more item categories of one or more items contained in a user's order history is less than or equal to a predetermined number One method one schema.

6 is a diagram illustrating one of determining a search exposure ranking of each store when a number corresponding to one or more categories of one or more items contained in a user's order history is greater than a predetermined number One of the methods is schema.

7 and 8 are diagrams illustrating an example of a user device 200 that outputs banner information associated with a predetermined store based on an operation of the server device 100 according to various exemplary embodiments.

FIG. 9 illustrates one example of a user device 200 outputting a store search page in which a search filtering option for searching a predetermined store is selected based on an operation of the server device 100 according to various exemplary embodiments. Schema.

10 and 11 are diagrams illustrating examples of a user device 200 that outputs banner information associated with discount information based on an operation of the server device 100 according to various exemplary embodiments.

301: Operation

303: Operation

305: Operation

Claims (19)

A method of providing information associated with a service for mediating a delivery in an electronic device, the method comprising: Obtain a user's address information; identifying a plurality of stores determined based on the address information, among stores corresponding to a predetermined store satisfying one or more conditions associated with the service; and providing the first banner information including the icon information associated with the predetermined store and the number information of the plurality of stores to a terminal of the user. The method of claim 1, wherein the plurality of stores include stores located within a predetermined distance from a location corresponding to the address information, and The predetermined distance may be determined based on a delivery available distance. The method of claim 1, wherein the one or more conditions include a first condition determined based on an acceptance rate of a store for order requests from a plurality of users using the service. The method of claim 1, wherein the one or more conditions include a second condition determined based on feedback information provided by a plurality of users of the service for a store. The method according to claim 1, wherein the one or more conditions include a third condition determined based on an order preparation time of a store for order requests from a plurality of users using the service. The method of claim 1, wherein the terminal that provides the first banner information to the user includes: When the number of the plurality of stores is greater than or equal to a predetermined number, the first banner information is provided to the terminal of the user. The method as claimed in item 1, wherein the first banner information is provided through a first page, and When obtaining a user's first input, the displayed first banner information disappears, and the first input corresponds to a remaining area on the first page except the area where the first banner information is displayed . The method of claim 1, further comprising: obtaining a second input containing keyword information from the user; among the plurality of stores, identifying at least a portion of the stores corresponding to the keyword information; and providing a store search page corresponding to the keyword information including second banner information including the icon information associated with the predetermined store and the number information of the at least a part of the store to the terminal of the user, The keyword information includes information about an item category. The method of claim 1, further comprising: providing a store search page in which a search filter option is selected for searching the predetermined store to the terminal of the user based on a third input by the user corresponding to the first banner information, Wherein the store search page includes information about at least a portion of the stores selected from the plurality of stores ranked based on the search exposure of the plurality of stores. The method of claim 9, further comprising: among the plurality of item categories corresponding to the plurality of stores, identifying one or more item categories associated with one or more items included in an order history of the user within a predetermined period of time; and When the number of the one or more item categories is less than or equal to a predetermined number, the search exposure rankings are determined based on the order history of the user. The method of claim 10, further comprising: identifying one or more store groups corresponding to the one or more categories of items for one or more stores of the plurality of stores corresponding to the one or more categories; Determining a first category priority of a first item category among the one or more item categories and a first store included in the one or more store groups corresponding to a first category priority of the first item category a first store priority among at least one store in a store group; and A first search exposure ranking of the first store is determined based on the first category priority and the first store priority. The method of claim 11, wherein the first category priority is based on a predetermined time period including a time point in which the third input is obtained by a plurality of users using the service among the one or more item categories It is determined by the number of orders for the first item category retrieved within the time frame. The method of claim 11, wherein among the one or more item categories, the first category priority is higher than a second category priority of a second item category, and The first search exposure rank is higher than a second search exposure rank of a second store included in a second store group of the one or more store groups corresponding to the second item category. The method of claim 11, wherein the first store priority is determined based on the first store meeting the one or more conditions among the at least one store and corresponding to a first time period of the predetermined store, and When the first time period is greater than a third store included in the first store group that satisfies the one or more conditions and corresponds to a second time period of the predetermined store, the first search exposure rank is higher than The third store ranks for one of the third search impressions. The method of claim 11, wherein a fourth store included in a fourth store of the plurality of stores other than the one or more stores has a fourth search impression rank lower than the one or more stores search impression ranking for . The method of claim 9, further comprising: When the number of the one or more item categories is greater than the predetermined number, the search exposure rankings are determined based on the number of orders placed by the plurality of users using the service for the plurality of stores. The method of claim 1, further comprising: Identify offers applicable to the user; and When the preferential information is identified, third banner information including the preferential information and information for purchasing an item based on the preferential information is provided to the terminal of the user. The method of claim 17, wherein the third banner information is provided at an upper layer compared to the first banner information, and When the first banner information and the third banner information are displayed overlapping, the third banner information is superimposed on the first banner information. An electronic device for providing information associated with a service for mediating a delivery, the electronic device comprising: a processor; and one or more memories in which one or more instructions are stored, Wherein when executed, the one or more instructions control the processor to perform: Obtain a user's address information; identifying a plurality of stores determined based on the address information, among stores corresponding to a predetermined store satisfying one or more conditions associated with the service; and providing the first banner information including the icon information associated with the predetermined store and the number information of the plurality of stores to a terminal of the user.

Images