RU2239882C1 - Mobile advertisement construction - Google Patents

Abstract

FIELD: advertisement technologies.

SUBSTANCE: device has vehicle for mounting hollow stand with multi-sided surface.

EFFECT: simplified operation.

1 cl, 4 dwg

Description

The invention relates to an advertising business, namely to an advertising structure fixed to a land vehicle in the form of a car with an autonomous driver's cabin.

Mobile advertising is widely known in the form of color images printed directly on the outer surface of the side walls of such land vehicles as: buses, trolleybuses, heavy vehicles, etc. This advertisement is notable for its visibility and mobility, however, its replacement is fraught with a number of inconveniences and cannot occur instantly.

Also known are designs in which billboards are mounted on the top of a car body or on the side surface of a truck van (GB 2118755, CL G 09 F 21/04, 1983; DE 2656688, CL G 09 F 21/00, 1978 )

These designs suggest a more convenient and faster replacement of the advertising media, but also not instant. In addition, it is difficult to install a large billboard on the roof of a car body, which would be reliable and would not pose a threat to create emergency situations on the road.

The proposed design is devoid of the above disadvantages and allows you to get a reliable and easy to use, as well as visual and quick-change mobile advertising.

The mobile advertising structure according to the proposed invention is a land vehicle made in the form of a tuned car having an autonomous driver's cab and chassis, in the body of which a hollow advertising stand having a multifaceted surface is installed along the chassis. The lower edges of the stand are fixed on the car chassis.

As a rule, in cross-section, the stand has the shape of a trapezoid, facing a large base to the car chassis, while the advertising medium is mounted on at least one of the faces of the stand, preferably on two opposite large side edges.

According to an advantageous embodiment of the invention, the stand is made in the form of a rectangular rectangular prism with a cross section in the form of an isosceles trapezoid, with one base of the prism adjacent to the driver's cab, and the other provided with a door.

Embodiments of the invention are possible in which the stand has one beveled end face (rear) or both such faces, including one adjacent to the driver's cab. In the latter embodiment, the stand both in transverse and in longitudinal section has the shape of a trapezoid.

The advertising information carrier consists of a set of triangular prisms, each of which is rotatable around a longitudinal axis equidistant from the side faces of the prism, and has on each face a part of one of three advertising images. These axes are placed parallel to each other, and the prisms are arranged to simultaneously rotate around these axes.

The advertising information carrier is configured to change the image at predetermined (equal) time intervals.

The composition of the proposed invention includes a frame structure of the external illumination of the advertising information medium, including a number of lighting devices located at the same distance from each other and fixed in the frame element, made, for example, in the form of halogen lamps powered by an autonomous generator located inside the stand cavity, or from a car engine. Outside, the frame structure is equipped with protective shields.

Placing the lamps at the same distance from each other ensures uniform illumination of the advertising panel at night (dark) time of day.

In addition, to attract attention to the car, and therefore, to the advertisement attached to it, the proposed design can be equipped with neon lights under the bottom of the car, as well as a means of sound accompaniment of advertising information, the equipment of which includes a tape recorder, speakers, power supply located mainly in the cavity of the stand and etc.

The frame design of the external illumination is equipped with decorative overlays made of PVC and profile, on which additional advertising information can be placed. Also, decorative lining for advertising with inscriptions and images can be fixed on the bumper, and / or the door of the driver's cab, and / or on the sides of the chassis, and / or on the frame element, and / or on protective screens or in other suitable places.

The invention is illustrated by drawings, where figure 1 shows a mobile advertising structure, a General view in a perspective view; figure 2 is the same side view; figure 3 is the same, rear view; figure 4 - advertising stand.

Figs. 1-3, an advantageous embodiment of a mobile advertising structure consists of a land vehicle, including an autonomous driver’s cabin 1, a chassis 2 and a stand 3 mounted in the body part, on which an advertising information carrier 4 is formed, formed from longitudinally located triangular prisms, on the side faces 5 (Fig. 4) of which the images corresponding to three different advertising plots are made. At given intervals, the prisms rotate, changing the image.

Stand 3 has a prismatic shape (figure 2) and a cross section in the form of an isosceles trapezoid, facing a large base 6 to the chassis of the car (figure 3, 4).

Inside the stand is made hollow, it may not have a base and fasten with its edges directly to the chassis 2 of the car.

External illumination is formed from a number of lamps (spotlights) 7 installed in the frame element 8, mounted in the upper part of the stand 3.

Decorative lining advertising nature can be used as additional areas for advertising support and can be installed on the bumper 9, the door of the cab 10, on the side panel 11 of the chassis, on the frame element 12 of the backlight and in other places (figure 1).

As a mobile base for the stand, a car with an extended base of the GAZ-330202 brand without a body with the following overall characteristics was used, mm:

Length 6500

Width 2098

Height 2120

Internal platform size 4000 × 1940 × 400

The lining of the advertising stand can be made of various materials, but the most suitable for it is a polymeric material, for example PVC, of various, mostly bright, colors. Overall dimensions of the stand with an advertising panel, mm: length 3600; depth (thickness) 180; height 1800.

Prism panels can be made of metal, polymer, fiberglass and other composite materials. The advertising image is made on film. For it, durable, water- and light-resistant paints are used, allowing the design to be used in various weather conditions. The film is adhesively fixed to the surface of the prisms.

These prisms are mounted in a stand at an angle of 80 ° inward, so that they can be easily removed for repair work.

The design does not provide special protection against meteorological precipitation of the side fields. However, in the lower part of the structure provides a drain system 13 (figure 3) for meteorological events.

From the end, the stand has the form of a trapezoid with approximate dimensions according to one of the embodiments: at the top - 800 mm; below - 1800; height - 1800.

At the top, the structure is closed by an overhead volumetric frieze, which houses the built-in illumination of advertising panels, consisting of 10 spotlights on each field.

The angles of the front and rear upper parts of the construction planes are rounded. The transition from the front and rear planes of the structure to the lateral planes is also rounded. The rear plane of the structure has a door 14 for serving the interior of the stand.

In the internal space of the advertising structure, an additional autonomous generator and other equipment necessary for servicing the proposed equipment design are provided.

The proposed design has an attractive, spectacular and catchy appearance. It is mobile and reliable in operation and allows you to change up to six different advertising images at specified intervals, thereby increasing the attention of the audience.

In addition, in the case of using triangular prisms forming an advertising panel as a drive, the motor of a car’s engine saves energy.

Claims (11)

1. Mobile advertising structure containing a land vehicle with a carrier of advertising information fixed on it, characterized in that the vehicle is made in the form of a car with an autonomous driver’s cabin and chassis, on which a hollow stand with a multifaceted surface is mounted, and the advertising information carrier is placed, at least one of these faces and is configured to change the image at predetermined intervals. 2. The construction according to claim 1, characterized in that the stand is made in the form of a quadrangular prism, the side faces of which are placed along the chassis, one base is adjacent to the driver's cab, and the other is equipped with a door. 3. Design according to any one of claims 1 and 2, characterized in that the stand in cross section has the shape of a trapezoid. 4. Design according to any one of paragraphs.2 and 3, characterized in that the advertising media are located on opposite lateral large faces of the stand. 5. Design according to any one of claims 1 to 4, characterized in that the advertising information carrier consists of a set of triangular prisms, rotatable and having on each face a part of one of three advertising images. 6. The design according to claim 5, characterized in that the advertising information carrier is configured to change the image at regular intervals. 7. Design according to any one of claims 1 to 6, characterized in that in the upper part of the stand there is a frame element with means for illuminating the advertising information medium. 8. The design according to claim 7, characterized in that the lighting means is made in the form of halogen lamps powered by an autonomous generator installed inside the cavity of the stand, or from a car engine. 9. A construction according to any one of claims 1 to 8, characterized in that it has additional decorative trims for advertising, mounted on the bumper and / or the door of the cab, and / or on the sides of the chassis, and / or on the frame element. 10. Design according to any one of claims 1 to 9, characterized in that it is equipped with a means of sound accompaniment of advertising information. 11. Design according to any one of claims 1 to 10, characterized in that it is equipped with a backlight under the bottom of the car.

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