KR20230103226A - Influencer combination data analysis platform - Google Patents
Influencer combination data analysis platform Download PDFInfo
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- KR20230103226A KR20230103226A KR1020210193954A KR20210193954A KR20230103226A KR 20230103226 A KR20230103226 A KR 20230103226A KR 1020210193954 A KR1020210193954 A KR 1020210193954A KR 20210193954 A KR20210193954 A KR 20210193954A KR 20230103226 A KR20230103226 A KR 20230103226A
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Abstract
본 발명은 미디어별 인플루언서 통합 데이터 분석 플랫폼를 제공하는 것을 목적으로 하는 것으로, 본 발명의 구성은 플라스틱 용기(110)의 외주면에 구비된 결합 테두리부(114); 상기 결합 테두리부(114)에 구비된 핸들 결합홀(116); 한 쌍의 결합 헤드(124)가 안쪽면에 구비된 스트랩 핸들(120);을 포함하여 구성되고, 상기 스트랩 핸들(120)의 한 쌍의 상기 결합 헤드(124)가 상기 핸들 결합홀(116)에 결합되어, 상기 플라스틱 용기(110)에 상기 스트랩 핸들(120)이 결합되는 것을 특징으로 한다.
본 발명의 효과는 플라스틱 용기의 좌우 측면에 구비된 핸들 결합홀에 스트랩 핸들에 구비된 한 쌍의 결합 헤드를 삽입하기만 하면 간단하고 손쉽게 플라스틱 용기에 스트랩 핸들을 결합할 수 있고, 스트랩 핸들이 플라스틱 재질로 구성되어, 플라스틱 용기와 함께 재활용이 가능하므로, 재활용 비용이 절감되고 플라스틱 용기의 재활용도 용이하게 한다는 것이다.An object of the present invention is to provide an integrated influencer data analysis platform for each media, and the configuration of the present invention includes a coupling edge portion 114 provided on the outer circumferential surface of the plastic container 110; a handle coupling hole 116 provided in the coupling rim portion 114; A pair of coupling heads 124 are provided on the inner surface of the strap handle 120; and a pair of coupling heads 124 of the strap handle 120 are connected to the handle coupling hole 116. coupled to, characterized in that the strap handle 120 is coupled to the plastic container 110.
The effect of the present invention is that the strap handle can be coupled to the plastic container simply and easily by simply inserting a pair of coupling heads provided on the strap handle into the handle coupling holes provided on the left and right sides of the plastic container, and the strap handle is made of plastic. Since it is composed of materials and can be recycled together with plastic containers, recycling costs are reduced and recycling of plastic containers is also facilitated.
Description
본 발명은 미디어별 인플루언서 통합 데이터 분석 플랫폼에 관한 것으로, 더욱 상세하게는 정략적이고 통합적인 각 매체별 인플루언서 평가항목 데이터가 각 기업과 브랜드에게 필요한 미디어별 인플루언서 통합 데이터 분석 플랫폼에 관한 것이다.The present invention relates to an integrated influencer data analysis platform for each media, and more specifically, the quantitative and integrated influencer evaluation item data for each media is provided to the integrated influencer data analysis platform for each media necessary for each company and brand. it's about
지금까지의 소셜미디어 분석 데이터 플랫폼은 유튜브의 인플루언서 중심으로 기업에게 전달이 되었으며, 현재는 유튜브뿐만이 아닌 다양한 형태의 소셜미디어 플랫폼의 인플루언서가 존재함에도 불구하고 미디어별 인플루언서 통합 데이터 분석 플랫폼은 존재하지 않고 있다.So far, social media analysis data platforms have been delivered to companies centered on YouTube influencers, and although there are currently influencers on various forms of social media platforms, not just YouTube, influencer integration data analysis by media The platform doesn't exist.
시시각각 변하는 소셜미디어 플랫폼들의 다양성과 더불어 현재 인플루언서 분석 플랫폼은 유튜브 데이터에 고립되어 있으며, 이전과는 다른 새로운 방식의 정략적이고 통합적인 각 매체별 인플루언서 평가항목 데이터가 각 기업과 브랜드에게 절실히 필요한 상황이다. 기업은 올드 미디어와 같은 TV광고에 대한 수요는 점점 줄어 들고 있으나, 소셜미디와 같은 디지털 광고비용 소비는 지속적으로 증가 하고 있으며, 디지털 광고의 중심인 인플루언서 마케팅도 지속적으로 성장할 전망이다.In addition to the ever-changing diversity of social media platforms, the current influencer analysis platform is isolated from YouTube data. situation is necessary. While the demand for TV advertisements such as old media is gradually decreasing, the consumption of digital advertisements such as social media continues to increase, and influencer marketing, which is the center of digital advertisements, is expected to continue to grow.
본 발명의 목적은 정략적이고 통합적인 각 매체별 인플루언서 평가항목 데이터가 각 기업과 브랜드에게 필요한 미디어별 인플루언서 통합 데이터 분석 플랫폼을 제공하고자 하는 것이다.The purpose of the present invention is to provide an integrated influencer data analysis platform for each media that requires quantitative and integrated influencer evaluation item data for each media for each company and brand.
본 발명에 의하면, 소셜 미디어; 미디어별 인플루언서 통합 데이터 분석 유닛;을 포함하여 구성된 것을 특징으로 하는 미디어별 인플루언서 통합 데이터 분석 플랫폼이 제공된다.According to the present invention, social media; There is provided an influencer integrated data analysis platform for each media, characterized in that configured to include; media-specific influencer integrated data analysis unit.
본 발명은 정략적이고 통합적인 각 매체별 인플루언서 평가항목 데이터가 각 기업과 브랜드에게 필요한 미디어별 인플루언서 통합 데이터 분석 플랫폼을 제공할 수 있는 효과가 있다.The present invention has the effect of providing an integrated influencer data analysis platform for each media necessary for each company and brand with quantitative and integrated influencer evaluation item data for each media.
도 1은 본 발명에 의한 미디어별 인플루언서 통합 데이터 분석 플랫폼의 실행 화면의 일례를 보여주는 이미지이다.1 is an image showing an example of an execution screen of an integrated influencer data analysis platform for each media according to the present invention.
도 1은 본 발명에 의한 미디어별 인플루언서 통합 데이터 분석 플랫폼의 실행 화면의 일례를 보여주는 이미지이다.1 is an image showing an example of an execution screen of an integrated influencer data analysis platform for each media according to the present invention.
본 발명에 의한 미디어별 인플루언서 통합 데이터 분석 플랫폼은 디지털 미디어 시장의 빠른 성장과 함께 기업들이 원하는 실시간 AI기반 인플루언서 통합 검색엔진을 만들었으며, 비단 유튜브만이 아닌 전 소셜미디어 플랫폼내의 인플루언서에 대한 데이터를 기반하여 모든 참여자가 더욱 투명하고 정확한 마케팅을 진행할 수 있도록 도움을 주고 있다.Influencer integration data analysis platform by media according to the present invention has created a real-time AI-based influencer integrated search engine that companies want along with the rapid growth of the digital media market, and influencers in all social media platforms, not just YouTube. Based on the data on Unseo, we are helping all participants to conduct more transparent and accurate marketing.
기업/브랜드/대행사는 미켓을 통해 유튜브 채널의 구독자, 평균 조회수와 같은 시각화된 퍼포먼스 데이터뿐만 아니라, 미켓이 직접 개발한 AI 알고리즘을 통해 산출한 각 채널의 구독자 참여도&동영상 업로드 빈도수&평균조회수를 활용한 데이터를 활용할 수 있다.Through Miquette, companies/brands/agency can not only visualize performance data such as YouTube channel subscribers and average views, but also subscriber engagement & video upload frequency & average views of each channel calculated through AI algorithm developed by Mickett. The data used can be used.
모든 기업/인플루언서는 각 채널의 구독자 분석을 활용하여 채널의 성장 그리고 동영상을 언제 or 몇시에 올렸을 시 가장 좋은 캠페인 후속 결과를 나타낼 수 있는지에 대한 구독자 산출 데이터 또한 제공하고 있다 .All companies/influencers use the subscriber analysis of each channel to provide subscriber count data on the growth of the channel and when or at what time the video is uploaded for the best campaign follow-up results.
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| Publication number | Priority date | Publication date | Assignee | Title |
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| KR102312735B1 (en) | 2019-11-08 | 2021-10-14 | 주식회사 에스브이엠플래닛 | Method for providing crowdfunding commercial service using influencer marketing |
| KR20210128614A (en) | 2020-04-17 | 2021-10-27 | 주식회사 올소 | Influencer marketing service method |
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| KR102312735B1 (en) | 2019-11-08 | 2021-10-14 | 주식회사 에스브이엠플래닛 | Method for providing crowdfunding commercial service using influencer marketing |
| KR20210128614A (en) | 2020-04-17 | 2021-10-27 | 주식회사 올소 | Influencer marketing service method |
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