KR20230009336A - A providing method for providing a reward providing service based on a purchase contribution of review content and a system implementing the same - Google Patents

Abstract

Disclosed are a method for a server to provide a reward providing service based on purchase contribution of review content and a system implementing the same. The providing method of the present disclosure comprises the steps of: providing a review page including review content with respect to a plurality of products; providing, when first review content with respect to a first product among the plurality of products is selected by a first user, a review UI including the first review content to a terminal device used by the first user; determining, when a payment operation is performed for the purchase of the first product, whether a first reviewer who has created the first review content is eligible for receiving a reward based on information related to evaluation scores assigned to the first review content; and providing, when the purchase of the first product is confirmed by the first user and the first reviewer is determined to be eligible for receiving a reward, a portion of the reward for purchasing the first product to the first reviewer.

Description

A providing method for providing a reward providing service based on a purchase contribution of review content and a system implementing the same}

The present invention relates to a method for providing a reward based on the purchase contribution of review content, and more particularly, to a method for providing a reward for providing a reward to the author of review content based on the degree of contribution of the review content to purchase, and a system for implementing the same. will be.

Due to the recent spread of the corona virus (Corona 19) and the development of online simple payment technology, the growth rate of online shopping malls is higher than that of offline shopping malls. Accordingly, a large number of online shopping malls and applications operated by shopping mall companies are being launched, and competition between the launched companies is also intensifying.

Meanwhile, many users refer to review contents of a corresponding product before purchasing a product sold in a specific online shopping mall. Accordingly, each online shopping mall is attempting to expose quality product review contents to users in order to gain an edge over other companies.

However, it may be cumbersome for buyers to write a review after purchasing a product. Accordingly, there is a problem in that it may be somewhat difficult for buyers to expect quality review contents after purchasing a product.

Accordingly, in the past, when a user purchases a product after watching review content of a specific product, a technology for providing a reward to a reviewer who wrote review content has been utilized. However, conventionally, when a user purchases a product after viewing a plurality of review contents, a problem exists in that a reward is provided only to a reviewer who wrote the review contents that the user last viewed.

On the other hand, a conventional technique of providing benefits to publicity and reviewers using seller's product reviews is disclosed in Patent Document 1 and Patent Document 2 below.

Korean Patent Publication No. 10-2015-0027457 (published on Mar. 12, 2015) (Patent Document 0002) Korean Patent Laid-Open No. 10-2007-0008468 (published on Jan. 17, 2007)

The present invention has been made to solve the above-described problems, and an object of the present invention is to provide a reward providing method for providing a reward to the author of review content based on the degree of contribution of the review content to purchase, and a system for implementing the same. there is.

According to an embodiment of the present disclosure, a method of providing a server providing a service for providing a reward based on a purchase contribution of review contents includes providing a review page including review contents for a plurality of products, and a third one of the plurality of products. If the first review content for one product is selected by the first user, providing a review UI including the first review content to a terminal device used by the first user, When a payment operation is performed for purchase, determining whether a first reviewer who produced the first review content is a reviewer who can receive a reward based on information related to the evaluation score assigned to the first review content Step, when the purchase of the first product is confirmed by the first user and the first reviewer is determined as a reviewer who can receive a reward, some of the rewards according to the first user's purchase of the first product are given to the first reviewer. A step of providing the information to the first reviewer may be included.

The information related to the evaluation scores assigned to the first review contents includes an average of evaluation scores given to the first review contents by at least one user, and in the determining step, the at least one user determines the first review contents. The method may include determining whether the first reviewer is a reviewer eligible for a reward based on whether an average of evaluation scores assigned to content for one review exceeds a first threshold.

In addition, the information related to the evaluation points assigned to the first review content includes the number of evaluation points assigned to the first review content, and the determining step includes the number of evaluation points assigned to the first review content. The method may include determining whether the first reviewer is a reviewer eligible for a reward based on whether or not exceeds a second threshold.

The information related to the evaluation score assigned to the first review content includes an evaluation score given by the first user to the first review content, and the determining step may include the first user's evaluation of the first review content. and determining whether the first reviewer is a reviewer eligible for a reward based on whether an evaluation score assigned to the first reviewer exceeds a third threshold.

In addition, the step of providing the first reviewer with some of the rewards according to the purchase of the first product by the first user, the review reward ratio to the payment amount paid by the first user for the purchase of the first product. The method may include calculating a reward amount by calculating , determining a reward to be provided to the first reviewer from among the calculated reward amounts, and providing the determined reward to the first reviewer.

In addition, the step of determining a reward to be provided to the first reviewer from among the calculated reward amounts includes identifying the number of review contents related to the first product that the first user viewed in order to purchase the first product; and Dividing the calculated reward amount by the number of the identified review contents, and providing an amount corresponding to the first review contents among the divided amounts to the first reviewer.

In addition, the step of determining a reward to be provided to the first reviewer from among the calculated reward amounts includes an average of evaluation scores given by the at least one user to the first review content, and the first user to the first review content. Extracting a weight corresponding to the first review content based on at least one of the assigned evaluation score and the number of times the first product is purchased after viewing the first review content, and the calculated reward amount and the extracted A weight may be calculated to determine a reward to be provided to the first reviewer, and the determined reward may be provided to the first reviewer.

And, the providing method is based on the information related to the evaluation score given to the first review content, the number of review contents for the first product created after the first review content, and the purchase contribution ratio of the first review content. Determining an exposure rate of first review content and exposing the first review content to the review page according to the determined exposure rate.

In addition, the providing method includes selecting the first reviewer as a power reviewer when the exposure ratio of the first review content exceeds a fourth threshold, and review content produced by the first reviewer selected as the power reviewer. and transmitting a message for purchasing to the first reviewer.

The providing method includes, when a payment operation is performed for the purchase of a first product, searching for available delivery companies based on the location of a first user and the location of a company that stores the first product, and a searched list of available delivery companies. It may include providing a terminal device used by the first user.

The providing method further includes displaying the profile information of the first reviewer when an icon for confirming profile information of the first reviewer among a plurality of reviewers is selected by the first user, and the profile information of the first reviewer is displayed. The information may include a numerical value indicating a degree of contribution of the review content written by the first reviewer to product purchase.

The review UI may include a UI element that is an internal link capable of loading a purchase UI for purchasing the first product.

According to various embodiments of the present invention, when global consumers share product experiences through review content for a specific product and make a purchase through viewing a review video, a reasonable reward can be efficiently provided to the reviewer who created the review content. .

That is, the present invention can provide an SNS convergence type review system that provides reliability of advertisements to consumers based on product use experience and authenticity. Accordingly, domestic and foreign companies (or small and medium-sized enterprises, etc.) unknown in the global market can advertise products at low cost, and global consumers can also easily access good products from other countries.

On the other hand, the effects of the present invention are not limited to those mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below.

1 is a view for explaining an environment to which a system providing a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure is applied;
Figure 2 is a flow chart for explaining a process of providing a reward providing service based on the purchase contribution of review content according to an embodiment of the present disclosure;
3 is a sequence diagram for explaining a process of providing a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure;
4 is a flowchart for explaining a process in which a server provides a reward to a reviewer according to an embodiment of the present disclosure;
5 to 7 are diagrams for explaining a process of providing a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure;
8 is a diagram for explaining a process in which a server provides delivery-related information to a company according to an embodiment of the present disclosure;
9 is a block diagram for explaining the configuration and operation of a server according to an embodiment of the present disclosure.

Since the present disclosure may have various changes and various embodiments, specific embodiments are illustrated in the drawings, and will be described in detail through detailed description. However, this is not intended to limit the present disclosure to specific embodiments, and it should be understood that the present invention includes all modifications, equivalents, and substitutes included in the spirit and scope of the present invention.

In describing the present disclosure, detailed descriptions of related known technologies will be omitted if it is determined that the subject matter of the present invention may be unnecessarily obscured. In addition, numbers (eg, first, second, etc.) used in the description process of this specification are only identifiers for distinguishing one component from another component.

In addition, when one component in this specification is referred to as "connected" or "connected" to another component, the one component may be directly connected or directly connected to the other component, but in particular the opposite It should be understood that, as long as no description exists, it may be connected or connected via another component in the middle.

In addition, in the present specification, components expressed as '~ unit (unit)', 'module', etc. are two or more components combined into one component, or one component is divided into two or more components for each more subdivided function. may be differentiated into In addition, each of the components to be described below may additionally perform some or all of the functions of other components in addition to its own main function, and some of the main functions of each component may be different from other components. Of course, it may be performed exclusively by a component.

Hereinafter, the present disclosure will be described in detail with reference to the drawings.

FIG. 1 is a diagram for explaining an environment to which a system providing a service of providing a reward based on a purchase contribution of review content according to an embodiment of the present disclosure is applied.

As shown in FIG. 1 , a system 1000 providing a service for providing a reward based on the purchase contribution of review content according to an embodiment of the present disclosure includes a user 10, a reviewer 20, and a company that sells products. The management server 30 and server 100 of may be included.

Each device shown in FIG. 1 may be communicatively connected through a network. The network may include a wired network and a wireless network. For example, the network may include various networks such as a local area network (LAN), a metropolitan area network (MAN), and a wide area network (WAN).

Also, the network may include the well-known World Wide Web (WWW). However, the network according to an embodiment of the present disclosure is not limited to the networks listed above, and may include at least a part of a known wireless data network, a known telephone network, and a known wired/wireless television network.

In describing the present disclosure, the user 10 may refer to a plurality of users using a service for providing a reward based on a purchase contribution of review contents provided by the server 100 or a terminal device used by the plurality of users.

1 illustrates a case where the terminal device used by the user 10 is a smart phone, but is not limited thereto. As another example, the terminal device used by the user may be implemented as any device capable of exchanging various data with the server 100 (eg, AI speaker, desktop PC, tablet PC, laptop computer, wearable device, etc.).

And, in describing the present disclosure, the reviewer 20 is a person who creates review content for various products and uploads the created review content to an application managed and operated by the server 100 or a terminal device used by the reviewer. can mean Review content may include not only text, photos, and evaluation scores written to review a specific product, but also video content and audio content.

The reviewer 20 may generate review contents of products sold by various companies (eg, online shopping malls) and upload the generated review contents to an application managed and operated by the server 100 .

Meanwhile, FIG. 1 illustrates a case in which the terminal device used by the reviewer 20 is a smart phone, but is not limited thereto and may be implemented in various devices.

The management server 30 of a company that sells products means a management server of a company that operates a site/blog/application for selling various products online. In describing the present disclosure, products refer to products and services that can be sold, such as hardware products, travel products, educational services, and tickets for performances.

The server 100 refers to a server that manages an application through which the reviewer 20 can upload review contents for a plurality of products, and may provide a service of providing a reward based on a purchase contribution of the review contents. On the other hand, as an embodiment of the present disclosure, rewards may be implemented in various ways, such as points (cash points that can be used in real money or points that can be used on applications) and products provided according to the purchase contribution of review content. .

The server 100 exchanges data with at least one of the user 10, the reviewer 20, and the management server 30 of a company that sells products, thereby providing a reward providing service based on the purchase contribution of review contents. An operation performed by the server 100 will be described in detail with reference to FIG. 2 .

2 is a flowchart illustrating a process in which the server 100 provides a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure.

The server 100 may provide a user with a review page including review contents for a plurality of products (S210). In this case, the review page may be one of execution screens of applications operated by the server 100 .

Meanwhile, the server 100 may classify products that are subject to review content by category. For example, when a fashion category is selected by a user from among classified categories, the server 100 may update a review page to display review contents of a product related to fashion and provide the updated review page.

The server 100 may receive a user command for selecting first review content for a first product among a plurality of products (S220). When a user command is input, the server 100 may provide a review UI including the first review content to the terminal device used by the first user (S230). The review UI may include a UI element capable of loading a purchase UI for purchasing the first product. Accordingly, the first user may be provided with a purchase UI for purchasing the first product by selecting a UI element after watching the first review content on the review UI. The purchase UI may be loaded on the review UI, but is not limited thereto and may be loaded as a separate UI.

When a payment operation for purchasing the first product is performed, the server 100 determines whether the first reviewer who created the first review content can receive a reward based on information related to the evaluation score assigned to the first review content. Whether or not a reviewer may be determined (S240).

The information related to the evaluation scores assigned to the first review contents includes the average of evaluation scores given to the first review contents by at least one user, the number of evaluation scores given to the first review contents, and the first user's evaluation of the first review contents. It may include at least one of the evaluation scores given to. However, this is only one embodiment, and the information related to the evaluation score given to the first review content is not limited to the elements listed above, and may be newly added by the manager of the server 100, of course.

When the first user confirms the purchase of the first product and the first reviewer is determined to be a reviewer to be provided with a reward, the server 100 may provide the first reviewer with some of the rewards according to the purchase of the first product by the first user. It can (S250).

As an embodiment, the server 100 may calculate a reward amount by calculating a review reward ratio to a payment amount paid by the first user for purchasing the first product. For example, when the price of the first product is 10,000 won and the review reward ratio is 10%, the amount of the reward for purchasing the first product may be 1000 won.

Then, the server 100 may determine a reward to be provided to the first reviewer from among the calculated reward amount and provide the determined reward to the first reviewer.

For example, the server 100 may identify the number (eg, N) of review contents related to the first product viewed by the first user in order to purchase the first product. In this case, N may be a natural number greater than or equal to 1.

For example, it is assumed that the user purchases the first product after viewing not only the first review content but also three review contents for the first product. At this time, the server 100 may identify that the first user viewed four review contents related to the first product in order to purchase the first product.

The server 100 may divide the calculated reward amount by the number of identified review contents and provide the first reviewer with an amount corresponding to the first review contents among the divided amounts. For example, if the reward amount for purchasing the first product is 1000 won, the server 100 divides 1000 won by 4 and provides 250 won, which is the amount corresponding to the first review content, among the divided amount to the first reviewer. can do.

That is, when a user purchases a specific product through the review UI, the server 100 divides the reward amount according to the specific product by the number of review contents that the user has watched, and divides the reward to the reviewer who produced each review content. amount can be provided.

Meanwhile, as another embodiment of the present disclosure, the server 100 may provide the first reviewer with some of the rewards according to the purchase of the first product by the first user based on the weight corresponding to the first review content. In this case, the weight corresponding to the first review content may be a numerical value representing a degree of contribution of the first review content to sales of the first product. That is, the server 100 can equally divide the reward amount according to product purchase to the reviewer and adjust the reward amount provided to the reviewer according to the purchase contribution.

In one embodiment, the server 100 determines the weight corresponding to the first review content based on the average of evaluation scores given by at least one user to the first review content and the evaluation score given by the first user to the first review content. can be extracted.

As another embodiment, the server 100 may extract a weight corresponding to the first review content based on the number of times the first product is purchased after viewing the first review content.

The server 100 may provide a reward to the first reviewer based on the extracted weight (S260). That is, the server 100 may determine a reward to be provided to the first reviewer by calculating the calculated reward amount and the extracted weight, and provide the determined reward to the first reviewer.

On the other hand, in one embodiment of the present disclosure, the server 100 includes information related to the evaluation score given to the first review content, the number of review contents for the first product created after the first review content, and the purchase of the first review content. An exposure rate of the first review content may be determined based on the contribution rate.

For example, the server 100 may increase the exposure ratio so that review content having a high contribution to product sales is more frequently exposed on the application execution screen. And, the server 100 may expose the first review content to the review page according to the determined exposure ratio.

And, when the exposure rate of the review content exceeds the fourth threshold, the server 100 may select the first reviewer as a power reviewer. The server 100 may transmit a message for purchasing review contents produced by a first reviewer selected as a power reviewer to a terminal device used by the first reviewer. That is, the server 100 may transmit a message for making an alliance or contract related to production of review content to the power reviewer.

3 is a sequence diagram illustrating a process of providing a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure. 3 is a sequence diagram illustrating a process of providing a reward providing service in a state in which a plurality of reviewers upload review contents for products on an application operated by a server.

The server 100 may provide the user A with a review page including review contents for each of a plurality of products (S310). That is, the user A may be provided with a review page on the application screen operated by the server 100 .

The user A may select the first review content for the first product included in the review page (S320). The server 100 may provide the user A with a review UI including the first review content (S330). The user A may purchase the first product (ie, pay for the purchase of the first product) (S340). For example, the user A may select a UI element that is an internal link for loading a purchase UI included in the review UI and purchase a first product on the purchase UI. That is, the user A may purchase a product on a purchase UI, which is one of the application screens, rather than having to purchase the product on an external site screen other than the application screen.

Meanwhile, when the user A purchases the first product, the server 100 may search for available delivery companies based on the location of the user A and the type of the first product. For example, the server 100 may search for an optimal delivery company based on the location of the user A and a company that sells the first product and the product type. In addition, the server 100 may transmit the searched list of available delivery companies to a management server managed by a company selling the first product.

Then, the user A may transmit a message indicating that the first product has been purchased to the server 100 (S350). However, this is only an example, and when the user A purchases the first product, the management server managed by the company that sold the first product may transmit sales information of the first product to the server 100. there is.

When the first product is sold, the server 100 may determine whether the first reviewer is a reviewer who can receive a reward (S360). For example, the server 100 may determine whether the first reviewer is a reviewer to be provided with a reward based on information related to an evaluation score given to the first review content. A specific embodiment related to this will be described in detail with reference to FIG. 4 .

The user A may transmit a message indicating that the purchase of the first product has been confirmed to the server 100 (S370). However, this is only one embodiment, and when the user A confirms the purchase of the first product, the management server managed by the company that sold the first product informs the server 100 that the user has confirmed the purchase. message can be sent.

Meanwhile, confirming the purchase of the first product may mean that the user A transmits a message indicating that the purchase will not be refunded to the management server or server 100 of the company selling the first product. Also, confirming the purchase of the first product may mean that the user A did not refund for a predetermined time after the first product was delivered.

When the purchase of the first product is confirmed, the server 100 may calculate a reward amount according to the purchase of the first product (S380). For example, the server 100 may calculate the reward amount by calculating a predefined reward amount ratio to the purchase amount of the first product.

The server 100 may calculate an amount corresponding to the first review content among the reward amount (S390). Then, the server 100 may provide the calculated reward to the first reviewer (B) (S395).

4 is a flowchart illustrating a process in which a server provides a reward to a reviewer according to an embodiment of the present disclosure. 4 is a diagram for explaining a process after a user watches first review content and pays for the purchase of a first product.

The server 100 may identify whether an average of evaluation scores given to the first review content by at least one user exceeds a first threshold (S410). At this time, the evaluation score may be expressed as a star score (ie, a score determined by the number of stars), etc., but is not limited thereto and may be implemented in various forms.

The server 100 may identify whether the number of evaluation points given to the first review content exceeds a second threshold (S420). Even if the average of evaluation scores given to the first content is high, if the number of evaluation scores is small, it may be difficult to evaluate the quality of the first review content.

The server 100 may identify whether an evaluation score given to the first review content by the first user exceeds a third threshold (S430). Even if a sufficient number of high evaluation scores from at least one user are given to the first review content, if the evaluation score given to the first review content by the first user who purchased the first product is low, the first review content is the first review content. It can be seen that the degree of contribution to the purchase of the product is low.

Meanwhile, as another embodiment of the present disclosure, operations according to S410 to S430 may be performed simultaneously or in any order. Also, the first threshold value, the second threshold value, and the third threshold value may be predefined values, but may be changed by an administrator of the server 100 .

The server 100 may calculate a reward amount by calculating a review reward ratio (eg, multiplication operation, etc.) to the payment amount paid by at least one user (S440). That is, the review reward ratio of the server 100 may be a predefined ratio, and may be adjusted by an administrator who manages the server 100, of course.

The server 100 may calculate an amount corresponding to the first review content from among the calculated reward amounts (S450).

As an embodiment, the server 100 may identify the number of review contents related to the first product viewed by the first user in order to purchase the first product. In addition, the server 100 may divide the calculated reward amount by the number of identified review contents, and may provide an amount corresponding to the first review contents among the divided amounts to the first reviewer.

The server 100 may determine a reward to provide the calculated amount to the first reviewer (S460).

5 to 7 are diagrams for explaining a process of providing a reward providing service based on a purchase contribution of review content according to an embodiment of the present disclosure. The screens shown in FIGS. 5 to 7 are execution screens of applications operated by the server 100 .

As shown in FIG. 5 , the server 100 may classify a plurality of products into product types (fashion, beauty, food, living, child care products, etc.) 510. . Accordingly, when the user selects one of product types, the server 100 may provide a review content list of products according to the selected type.

In addition, the server 100 may display a review page including review contents for each of a plurality of products. For example, the server 100 may display a thumbnail 520 of review content for a blouse. A UI element 530 capable of loading a UI for purchasing a blouse may be displayed on the thumbnail 520 .

As shown in FIG. 6 , when one of a plurality of thumbnails of review content is selected, the server 100 may display review content corresponding to the selected thumbnail. For example, as shown in FIG. 6 , when review content on a hoodie is selected, the server 100 may display a review UI including the review content on the hoodie. The review UI may include a UI element 630 capable of loading review content (a video 610 reviewing a hoodie and text 620 including reviews and star ratings) and a purchase UI for purchasing a hoodie. .

Also, a relay review content list 640 connected to the first review content through a relay may be included on the review UI. The arrangement order or exposure order of the review contents included in the relay review contents list 640 may be changed according to the number of views that increase as a plurality of users select or the number of review contents additionally connected to each review contents by relay.

Meanwhile, as shown in FIG. 7 , the server 100 may provide profile information of a reviewer writing a review. When an icon representing a reviewer included in the review page or an icon representing a reviewer included in the review UI is selected by the user, the server 100 may provide profile information of the selected reviewer to the user's terminal device.

For example, in the profile information of the reviewer, a numerical value representing the degree to which the review content written by the first reviewer contributes to product purchase (eg, the amount of sales generated by a user who viewed the review content actually purchases the product) 710 And an evaluation score 720 for the review content written by the reviewer may be included.

FIG. 8 is a diagram for explaining a process in which the server 100 transmits information on available delivery companies to a management server of a company selling products or a terminal device used by a user, according to an embodiment of the present disclosure.

When a payment operation for purchasing the first product is performed by the first user, the server 100 may search for available delivery companies based on the location of the first user and the location of a company that stores the first product. . For example, the server 100 transmits a signal requesting information on a company capable of delivering between the location of the first user and the location of the company storing the first product to an external server storing a database related to the delivery company. can be sent to

The server 100 may receive, as a search result, information on a company capable of performing delivery between the location of the first user and the location of a company storing the first product from an external server. In addition, the server 100 may transmit the list of available delivery companies to the terminal device used by the first user or the management server of the company selling the first product based on the received information.

As shown in FIG. 8 , the list of available delivery companies may include information 810 on the location where the first product is currently stored (eg, California, USA), the location of the buyer (eg, Seoul, Korea), and available delivery service providers. can The first user or a company that sells the first product may perform an operation for requesting delivery of the first product by selecting one of the searched companies.

9 is a block diagram for explaining the configuration of the server 100 according to an embodiment of the present disclosure. As shown in FIG. 9 , the server 100 may include a memory 110 , a communication unit 120 and a processor 130 . However, it is not limited thereto, and the server 100 may include software and hardware configurations within a range obvious from the viewpoint of those skilled in the art according to necessary operations.

The memory 110 may store data necessary for the server 100 to perform various operations. The memory 110 may include at least one instruction. Also, the memory 110 may store profile information for a plurality of users and reviewers.

The communication unit 120 may exchange data with a terminal device used by a plurality of users or reviewers and a management server managed by a company that sells products through a network.

The processor 130 may be electrically connected to the memory 110 to control overall operations and functions of the management server 100 . Overall operations and functions of the server 100 described with reference to FIGS. 2 to 4 may be implemented by the processor 130 .

Meanwhile, the above-described embodiments of the present invention can be written as a program that can be executed on a computer, and the written program can be stored in a medium.

The medium may continuously store programs executable by a computer or temporarily store them for execution or download. In addition, the medium may be various recording means or storage means in the form of a single or combined hardware, and is not limited to a medium directly connected to a certain computer system, and may be distributed on a network.

Examples of the medium include magnetic media such as hard disks, floppy disks and magnetic tapes, optical recording media such as CD-ROM and DVD, magneto-optical media such as floptical disks, and ROM, RAM, flash memory, etc. configured to store program instructions. In addition, examples of other media include recording media or storage media managed by an app store that distributes applications, a site that supplies or distributes various other software, and a server.

Above, the embodiments described in the present disclosure and the accompanying drawings merely illustrate some of the technical ideas included in the present disclosure by way of example. Therefore, since the embodiments disclosed in this specification are intended to explain rather than limit the technical spirit of the present disclosure, it is obvious that the scope of the technical spirit of the present invention is not limited by these embodiments.

All modifications and specific examples that can be easily inferred by those skilled in the art within the scope of the technical idea included in the specification and drawings of the present disclosure should be construed as being included in the scope of the present disclosure.

Claims (3)

In the method of providing a server that provides a reward providing service based on the purchase contribution of review content,
providing a review page including review content for a plurality of products;
providing a review UI including the first review content to a terminal device used by the first user when first review content for a first product among the plurality of products is selected by a first user;
When a payment operation is performed for the purchase of the first product, a first reviewer who produced the first review content based on information related to the evaluation score assigned to the first review content is rewarded Determining whether the reviewer can be provided;
When the purchase of the first product is confirmed by the first user and the first reviewer is determined as a reviewer who can receive a reward, a portion of the reward for purchasing the first product is provided to the first reviewer Step; including,
The determining step is
determining whether the first reviewer is a reviewer eligible for a reward based on whether an average of evaluation scores given by at least one user to the first review content exceeds a first threshold value;
determining whether the first reviewer is a reviewer eligible for a reward based on whether the number of evaluation points assigned to the first review content exceeds a second threshold; and
Determining whether the first reviewer is a reviewer eligible for a reward based on whether an evaluation score given by the first user to the first review content exceeds a third threshold,
The first threshold is the average of evaluation scores given to the first review contents by at least one user, the second threshold is the number of evaluation scores given to the first review contents, and the third threshold is An evaluation score given to the first review content by a user who purchased the first product;
In the step of providing a part of the reward for purchasing the first product to the first reviewer, only when the condition that the first review content exceeds all of the first to third threshold values is satisfied in the determining step, A method of providing a part of a reward for purchasing the first product to the first reviewer. According to claim 1,
In the step of determining a reward to be provided to the first reviewer from among the calculated reward amount,
identifying the number of review contents related to the first product viewed by the first user in order to purchase the first product; and
Dividing the calculated reward amount by the number of the identified review contents, and providing an amount corresponding to the first review contents among the divided amounts to the first reviewer;
In the step of determining a reward to be provided to the first reviewer from among the calculated reward amount,
The average of the evaluation scores given by at least one user to the first review contents, the evaluation scores given by the first user to the first review contents, and the number of times the first product is purchased after watching the first review contents extracting a weight corresponding to the first review content based on at least one; and
A method of determining a reward to be provided to the first reviewer by calculating the calculated reward amount and the extracted weight, and providing the determined reward to the first reviewer. According to claim 1,
Displaying the profile information of the first reviewer when an icon for checking the profile information of the first reviewer among the plurality of reviewers is selected by the first user;
The providing method characterized in that the profile information includes a numerical value indicating a degree of contribution of the review contents written by the first reviewer to product purchase.

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