KR20220136850A - Apparatus for servicing an advertisement of pixel based on block-chain - Google Patents

Abstract

The present invention may provide a block chain-based pixel advertisement service device. The block chain-based pixel advertisement service device comprises: a billboard generating portion configured to generate a billboard including a plurality of pixels and providing an advertisement area comprised of at least one pixel; an issue portion issues a PIXSHOP coin to be paid as a reward according to user's manipulation of the advertisement area and an NFT for possession of the billboard to set ownership of each advertisement area in the billboard to a block chain network; an advertisement registration request processing portion setting the advertisement area of an advertiser using at least one pixel in the billboard according to an advertisement registration request in conjunction with an advertiser's terminal, displaying advertisement information in the set advertisement area, and paying some of the issued NFT for possession of the billboard to the advertiser by using an advertiser-side electronic wallet and a server-side electronic wallet; and a reward payment portion displaying the billboard on which the advertisement information is posted in the advertisement area on a display of a user's terminal and paying some of the issued PIXSHOP coin to the user as a reward by using a user-side electronic wallet and the server-side electronic wallet as the advertisement information is manipulated. Accordingly, an advertising effect on the billboard can be maximized.

Description

Apparatus for servicing an advertisement of pixel based on block-chain}

The present invention relates to a block-chain-based pixel advertisement service device.

Recently, with the rapid spread of the Internet, the number of users using the Internet is rapidly increasing. Accordingly, advertisements using Internet websites are rapidly increasing. Users who have signed up for such websites are compensated for their contribution to revenue by clicking on advertisements on the Internet, depending on the price of viewing advertisements or other requirements required by the company.

In particular, according to the recent development of mass media and the development of IT technology, various types of advertisement technologies are being developed, and a platform capable of rewarding various types of rewards for efficient advertisement services is being developed.

Laid-open Patent Publication No. 10-2011-0124963 (published on November 18, 2011) Laid-open Patent Publication No. 10-2011-0136054 (published on December 21, 2011)

The present invention provides an advertisement area composed of at least one pixel to an advertiser in a billboard composed of a plurality of pixels, and a block chain network as a reward according to the user's manipulation of the advertisement area after providing the user with a billboard in which the advertisement area is set By providing the Picshop coin issued through the

In addition, the present invention provides the user with the advertisement product of the advertiser who requested the advertisement using the advertisement product by including it in a specific area within the advertisement board, and the user purchases the advertisement product or purchases the advertisement product using the Picshop coin rewarded as a reward. By allowing participants to participate in the auction, we provide a block-chain-based pixel advertising service device that can maximize the advertising effect on the billboard.

In addition, the present invention provides a block-chain-based pixel advertisement service device that can increase the participation rate of advertisers by providing an NFT for owning a billboard issued on a blockchain network and tradable through a cryptocurrency exchange to advertisers who have purchased an advertisement area. to provide.

The problem to be solved by the present invention is not limited to the above-mentioned, and another problem to be solved that is not mentioned can be clearly understood by those of ordinary skill in the art to which the present invention belongs from the following description. will be.

In order to solve the above-described problem, the block chain-based pixel advertisement service device according to an embodiment of the present invention is composed of a plurality of pixels, and a billboard is created to create a billboard providing an advertisement area composed of at least one pixel An issuer that issues to the block chain network a Picshop coin to be paid as a reward according to a user's manipulation of the advertisement area, and an NFT for owning a billboard for setting ownership of each advertising area in the billboard; In conjunction with the terminal, in response to an advertisement registration request, an advertiser's advertisement area is set using at least one pixel in the billboard, advertisement information is displayed in the set advertisement area, and the advertiser's e-wallet and server-side e-wallet are used. an advertisement registration request processing unit that pays a portion of the issued NFT for owning the advertisement board to the advertiser, and displays the advertisement information posted in the advertisement area on the display of the user's terminal on the display of the user's terminal, and as the advertisement information is manipulated It may include a reward payment unit that pays a portion of the issued Picshop coins to the user as a reward using the user-side electronic wallet and the server-side electronic wallet.

According to an embodiment of the present invention, the advertisement registration request processing unit may display advertisement information for an event type advertisement in a specific area of the advertisement board according to an event type advertisement request from a terminal of any advertiser.

According to an embodiment of the present invention, the event-type advertisement is an advertisement using an advertisement article provided by an advertiser, and the pixel advertisement service device receives a request to participate in an event through manipulation of the specific area. The method may further include an event request processing unit that provides an interface for purchasing or participating in an auction of an advertisement item to the user terminal requesting participation in the event using the Picshop coin held in the user's electronic wallet.

According to an embodiment of the present invention, the NFT for owning the billboard and the Picshop coin issued by the issuing unit may be registered in the cryptocurrency exchange to be transactable through the cryptocurrency exchange.

According to an embodiment of the present invention, the advertisement registration request processing unit transmits to the advertiser data including the location of the advertisement area in the advertisement board and information of the paid NFT for owning the advertisement board according to the payment of the NFT for owning the advertisement to the advertiser. You can record it in your e-wallet.

According to an embodiment of the present invention, the advertisement registration request processing unit transmits data including a non-tradeable identifier for preventing transactions from being made for a preset time in information of the NFT for owning the billboard when the NFT for owning the billboard is paid to the advertiser. It can be recorded in the side e-wallet.

According to an embodiment of the present invention, when the reward payment unit pays the user the Picshop coin as a reward, in the information of the Picshop coin paid as the reward, the Picshop coin paid as the reward is not transacted in the cryptocurrency exchange for a preset period of time. Data including a non-tradable identifier for transaction may be recorded in the user's electronic wallet.

According to the above-described problem solving means of the present invention, an advertisement area composed of at least one pixel is provided to an advertiser in a billboard composed of a plurality of pixels, and after providing the user with a billboard in which the advertisement area is set, the user's manipulation of the advertisement area By providing the Picshop Coin issued through the blockchain network as a reward, advertising services can be activated.

In addition, according to the above-described problem solving means of the present invention, the advertisement product of the advertiser who requested the advertisement using the advertisement product is included in a specific area within the billboard and provided to the user, and the advertisement product using the Picshop coin rewarded by the user as a reward We provide a block-chain-based pixel advertising service device that can maximize the advertising effect on billboards by allowing them to purchase or participate in an auction for advertising products.

1 is a diagram showing the overall configuration of a block-chain-based pixel advertisement service system according to an embodiment of the present invention.
FIG. 2 is a diagram for explaining an advertisement board provided by the apparatus for providing a pixel advertisement service according to an embodiment of the present invention.
3 is a block diagram illustrating a detailed configuration of a pixel advertisement service apparatus according to an embodiment of the present invention.
4 is a flowchart illustrating a process of processing a billboard creation and advertisement registration request in a server providing a block chain-based pixel advertisement service according to an embodiment of the present invention.
5 is a flowchart illustrating a process of providing a reward based on a billboard in a server providing a block-chain-based pixel advertisement service according to an embodiment of the present invention.

Hereinafter, specific embodiments of the present invention will be described with reference to the drawings. The following detailed description is provided to provide a comprehensive understanding of the methods, apparatus, and/or systems described herein. However, this is merely an example and the present invention is not limited thereto.

In describing the embodiments of the present invention, if it is determined that the detailed description of the known technology related to the present invention may unnecessarily obscure the gist of the present invention, the detailed description thereof will be omitted. And, the terms to be described later are terms defined in consideration of functions in the present invention, which may vary according to intentions or customs of users and operators. Therefore, the definition should be made based on the content throughout this specification. The terminology used in the detailed description is for the purpose of describing embodiments of the present invention only, and should in no way be limiting. Unless explicitly used otherwise, expressions in the singular include the meaning of the plural. In this description, expressions such as “comprising” or “comprising” are intended to indicate certain features, numbers, steps, acts, elements, some or a combination thereof, one or more other than those described. It should not be construed to exclude the presence or possibility of other features, numbers, steps, acts, elements, or any part or combination thereof.

Hereinafter, a block-chain-based pixel advertisement service system and method will be described with reference to the accompanying drawings.

1 is a diagram illustrating the overall configuration of a block chain-based pixel advertisement service system according to an embodiment of the present invention, and FIG. 2 is a diagram for explaining a billboard provided by the pixel advertisement service providing device according to an embodiment of the present invention. 3 is a block diagram illustrating a detailed configuration of a pixel advertisement service apparatus according to an embodiment of the present invention.

As shown in Fig. 1, the block-chain-based pixel advertisement service system is a block-chain coin (hereinafter referred to as 'picshop coin') and non-fungible tokens (NFT: Non Fungible Token) issued on the block chain network 100. , hereinafter referred to as 'NFT for owning a billboard') to provide an advertisement service based on, and may include an advertiser-side terminal 110, a user-side terminal 120, and a server 130 interconnected through a network. have.

In an embodiment of the present invention, the blockchain network 100 is configured by interconnecting a plurality of advertiser-side terminals 110, a plurality of user-side terminals 120, a server 130, and a plurality of various nodes in which the encrypted electronic wallet is stored. can be

In order to provide an advertisement service based on the NFT issued on the block chain network 100 and the Picshop coin recorded and managed on the block chain, the advertiser side terminal 110, the user side terminal 120 and the server 130 are NFT , may be provided with encrypted electronic wallets (112, 122, 132) stored in an executable form in a recording medium (not shown) for enabling transactions such as picshop coins.

Hereinafter, the encrypted electronic wallet 112 stored in the recording medium of the advertiser-side terminal 110 is referred to as an advertiser-side electronic wallet, and the encrypted electronic wallet 122 stored in the recording medium of the user-side terminal 120 is used as a user-side electronic wallet, server ( The encrypted electronic wallet 132 stored in the recording medium of 130) will be referred to as a server-side electronic wallet.

The electronic wallets 112, 122, and 132 as described above may manage the private and public keys registered by advertisers, users, and server-side administrators, and may be responsible for generating addresses used for transactions.

In addition, the addresses generated by the electronic wallets 112 , 122 , and 132 can be used for the transfer transaction of the Picshop coin paid as a reward, and the NFT transfer transaction for owning the billboard.

Also, in the electronic wallets 112 , 122 , and 132 , information about the Picshop coin owned by an advertiser, a user, a server-side administrator, and the like, and information about an NFT for owning a billboard may be recorded.

In order to provide an advertisement service through the block chain network 100, the advertiser side terminal 110, the user side terminal 120, and the server 130 are a proof-of-work algorithm (PoW) for performing the minor functions 114, 124. 134. : Proof of Work) may be further included. The minor functions 114 , 124 , and 134 may serve to generate blocks for valid transactions for a preset period of time, and to connect the generated blocks to the block chain created in the block chain network 100 .

The advertiser-side terminal 110 and the user-side terminal 120 that can be applied to the embodiment of the present invention may be a computing device connected to the server 130 acting on behalf of the pixel-based advertising service, for example, through a wired/wireless communication network. A smartphone, a laptop computer, a personal computer, a tablet PC, etc. that are connected to receive the pixel advertisement service may be mentioned, but are not limited thereto.

In an embodiment of the present invention, the advertiser may request advertisement registration by accessing the server 130 through the advertiser side terminal 110, and NFT for owning the billboard issued to the block chain network 100 by the server 130 It is possible to register the address of the advertiser's electronic wallet 112, which is paid and managed, in the server 130.

The advertisement registration request may be made through the advertisement registration interface provided to the advertiser side terminal 110 by the server 130, specifically, set to the advertisement area (220 in FIG. 2) in the advertisement board (200 in FIG. 2). This can be done by using an advertisement registration interface that can set the position to be and the number of pixels, and set the advertisement link content linked to the advertisement area 220 . That is, the advertiser-side terminal 110 receives the interface for advertisement registration from the server 130, and the advertiser sets the position, the number of pixels, the advertisement link content, etc. in the billboard 210 of the advertisement area through the advertisement registration interface. Accordingly, information corresponding thereto may be transmitted to the server 130 and registered.

The advertiser may pay for a predetermined advertisement fee through the payment interface provided to the advertiser-side terminal 110 by the server 130 according to the advertisement registration, and accordingly owns the advertisement board corresponding to the advertisement area 220 . For NFT, it can be paid through the address of the advertiser's electronic wallet 112 . That is, the advertiser receives a payment interface from the server 130, and as payment for advertisement fees is completed through the payment interface, a portion of the NFT for owning the billboard according to the advertisement fees is transferred from the server 130 to the address of the advertiser's electronic wallet 112. By being transferred to , you can receive NFT for owning the billboard. The encrypted transaction history according to this operation means transferring a part of the NFT (NFT in the server-side electronic wallet 132) owned by the server 130 to the address of the advertiser-side electronic wallet 112, and the blockchain network ( 100) and can be written to the block.

The server 130 according to the embodiment of the present invention transfers a part of the NFT for owning the billboard to the address of the advertiser's electronic wallet 112 and transfers the information of the NFT for owning the billboard to the transaction details, information on the advertising area in the billboard ( That is, after generating the number of pixels, pixel location, etc.), ownership change information (that is, ownership change information changed from the server side to the advertiser side), etc., it is transmitted to the blockchain network 100 and recorded on the block. can

In addition, as part of the NFT for owning the billboard by the server 130 is transferred to the advertiser's electronic wallet 112, the advertiser's electronic wallet 112 contains information on the NFT for owning the billboard and information on the advertising area within the billboard (ie, pixels). number, pixel location, etc.) may be recorded.

The user-side terminal 120 receives the advertisement board 200 provided from the server 130 and displays it on a display (not shown), and manipulates the advertisement area 220 of the advertisement board 200 (eg, pixel portion of the advertisement board 200 ). click) may transmit operation information corresponding thereto to the server 130 . Accordingly, the user may receive a reward according to the manipulation of the advertisement area 220 .

Specifically, the user can receive a predetermined reward by transferring the Picshop coin according to the manipulation of the advertisement area 220 to the user-side electronic wallet 122 through the server-side electronic wallet 132 registered in the server 130 . can

As described above, the block-chain-based pixel advertisement service system according to an embodiment of the present invention is issued by the server 130 and stored through block generation of the block chain network 100. NFT for owning a billboard, a block chain coin It can operate based on in-picshop coins.

In particular, the block-chain-based pixel advertisement service system includes a billboard 200 generated by the server 130, for example, an image-type billboard 200 composed of a plurality of pixels and an NFT for owning a billboard issued by the server 130. And it can operate based on the Picshop coin.

In an embodiment of the present invention, the advertisement board 200, as shown in FIG. 2, is composed of a plurality of pixels 210 and can display advertisement information requested by the advertiser using at least one pixel 210. . Specifically, the billboard 200 sets an area corresponding to the number of pixels 210 requested by an arbitrary advertiser as an advertisement area 220 of an arbitrary advertiser, and displays the advertisement information requested by the advertiser in the advertisement area 220 . can do.

In addition, the billboard 200 is displayed on the display (not shown) of the user-side terminal 120, and as any advertising area in the billboard 200 displayed on the display is manipulated, operation information for the advertising area is transmitted to the server ( 130) can be transmitted.

As described above, a plurality of billboards 200 according to an embodiment of the present invention may be generated by theme, based on a request of an advertiser, and the like. It can be issued and recorded in a block on the blockchain network 100 .

On the other hand, in a specific area, for example, a central portion of the billboard 200, an event area 230 that can apply based on the Picshop coin may be further provided. An example of the event advertisement provided in the event area 230 may include, but is not limited to, advertisements using advertisement articles provided by any advertiser.

For the operation as described above, the server 130 for providing a pixel-based advertisement service according to an embodiment of the present invention includes, as shown in FIG. 3 , a billboard generating unit 300 , a issuing unit 310 , It may include an advertisement registration request processing unit 320 , a reward providing unit 330 , an event request processing unit 340 , and a database 350 .

In an embodiment of the present invention, user information, billboard information, advertiser information, and the like may be stored in the database 350 . Here, the user information may include user-side electronic wallet information that can receive Picshop coins as a reward, membership registration information, etc., and the advertiser information includes advertiser-side electronic wallet information that can receive NFT for owning a billboard to the advertiser; Advertiser subscription information, information on an advertisement area owned by the advertiser, advertisement link content, etc. may be included, and the advertisement board information may include the pixel size of the billboard 200 and information on the advertisement area of the advertiser.

The billboard generating unit 300 may generate the billboard 200 including a plurality of pixels 210 , and store the pixel size of the billboard 200 corresponding to the billboard information in the database 350 .

The issuing unit 310 may issue an NFT for owning a billboard as well as issue a Picshop coin. Specifically, the issuance unit 310 is a pixop coin to be paid as a reward according to a user's manipulation of the advertisement area 220 and an NFT for owning the advertisement board for setting ownership of each advertisement area 220 in the advertisement board 200 . It creates a block with information about it, and it can be issued by connecting the created block to the created block chain in the block chain network.

Information on the NFT for owning the billboard 200 may include the location of the advertising area 220 in the billboard 200 , the number of pixels, ownership information, and the like. At the time of initial issuance by the issuance unit 310 , the ownership information of the NFT for owning the billboard may be set to the information of the server-side electronic wallet 132 .

The issuance unit 310 issues NFT and Picshop coins for billboard ownership through a predetermined authentication procedure for a specific purpose, such as claiming ownership and payment of rewards, and using the server-side electronic wallet 132, a blockchain network ( 100), you can issue an NFT for owning a billboard, and a Picshop coin. Specifically, the issuing unit 310 issues an NFT for owning the billboard based on the size of the pixel 210 in the billboard 200, and in the case of the Picshop coin, the advertising fee for the billboard 200 (that is, paid by the advertiser) Advertisement fee) and the pick-up coin may be issued in consideration of the market price of the pick-up coin in the cryptocurrency exchange 300 .

In addition, the NFT for owning the billboard issued by the issuance unit 310 and the Picshop coin are the value of the company that requested the issuance, the value of the billboard 200 (that is, the value that can be calculated by the advertising fee), and the cryptocurrency of the Picshop coin. The number is determined based on the value of the exchange 300, and can be issued on the blockchain network 100 through ICO. and the like may be included.

The Picshop coin and the NFT for owning the billboard may be registered in the cryptocurrency exchange 300 to enable interpersonal transactions based on a cryptographic electronic wallet.

The advertisement registration request processing unit 320 interworks with the advertiser-side terminal 110 to receive an advertisement registration request. When an advertisement registration request is made, the advertisement registration request processing unit 320 uses the information received from the advertiser-side terminal 110 to display at least one pixel in the advertisement board 200 . sets the advertiser's advertisement area 220 using A portion of the issued NFT for owning the billboard may be paid to the advertiser.

That is, the advertisement registration request processing unit 320 transfers a part of the NFT for owning the billboard corresponding to the advertisement area 220 for the advertisement registration request and payment by the advertiser to the address of the advertiser's electronic wallet 112, and then transaction details After creating a block of , you can connect the created block to the blockchain. Accordingly, the ownership of the advertisement area 220 acquired by the advertiser through payment may be transferred from the server side to the advertiser side.

In addition, the advertisement registration request processing unit 320 allocates the advertisement area 220 to the advertisement board 200 according to the advertisement registration request of the advertiser and then controls the advertisement information to be displayed in the advertisement area 220 and the manipulation of the advertisement area 220 . The advertisement link content provided accordingly may be provided from the advertiser side terminal 110 and stored in the database 350 .

In addition, the advertisement registration request processing unit 320 uses the advertiser-side electronic wallet 112 and the server-side electronic wallet 132 to transfer a part of the NFT for owning the billboard, as well as the information and the advertisement area 220 for a part of the NFT for owning the billboard. ) may be recorded in the advertiser's electronic wallet 112 .

NFT for owning such a billboard may be tradable through the cryptocurrency exchange 400 . That is, the NFT for owning the billboard may be registered in the cryptocurrency exchange 400, and the ownership may be changed through a transaction using an electronic wallet between the buyer and the owner. Blocks corresponding to such changes in ownership can be linked on the blockchain.

In addition, as the advertisement registration request processing unit 320 receives an advertisement registration request from any advertiser-side terminal 110 that owns the NFT for owning the billboard, that is, information on the NFT for owning the billboard is stored in its electronic wallet, After checking the validity of the NFT for owning the billboard stored in the advertiser's electronic wallet 112 of It is possible to change the advertisement information of the advertisement area 220 composed of the pixels 210 corresponding to the NFT for owning the advertisement board whose validity has been proven by using it.

Validity check consists of multiple trusted nodes on the terminal (blockchain network 100) that the server-side electronic wallet 132 and any advertiser-side electronic wallet 112 trust itself rather than checking the full node for verification. By using the node that is transparently disclosed and operated), it is determined whether the block for the transaction (transaction for NFT for owning a billboard with changed ownership) exists on the block chain, or owning a billboard in any advertiser's electronic wallet 112 This can be done in a way of checking the validity of the information on the NFT for use.

The advertisement registration request processing unit 320 receives an event-type advertisement registration request, for example, an advertisement registration request through sponsorship of an advertisement item from any advertiser side terminal 110, and places the corresponding advertisement in the event area 230 in the billboard 200. Event advertisement information for participating in an auction, purchasing, etc. may be displayed on the item.

Also, the advertisement registration request processing unit 320 may change event advertisement information displayed in the event area 230 in the advertisement board 200 . Specifically, as the event advertisement information expires, the advertisement registration request processing unit 320 uses an advertisement item received when an event type advertisement registration request received from another advertiser side terminal 110 is used to display an event advertisement displayed in the event area 230 . information can be changed. Here, the expiration of the event advertisement information may mean that the sale of an advertisement item is completed, a successful bid by an auction, or a set period elapses.

After providing the advertisement board 200 to the user-side terminal 120 , the reward providing unit 330 receives operation information corresponding to the operation of any advertisement area 220 in the advertisement board 200 , and based on the operation information Thus, after providing the advertisement link content to the user-side terminal 120, a predetermined reward can be paid to the user. That is, the reward providing unit 330 is an address of the user-side electronic wallet 122 received together with the previously registered address or operation information of the user-side electronic wallet 122, and a part of the Picshop coin registered in the server-side electronic wallet 132. By transferring , a reward can be paid to the user.

The number of Picshop Coins paid as a reward may be determined based on advertisement fees paid by the advertiser, the market price of Picshop Coins, and the like.

When an event participation request is received from the user-side terminal 120 through the event area 230 , the event request processing unit 340 provides the user-side terminal 120 with an interface through which the user can participate in the event using the Picshop coin owned by the user. It is possible to manage the user's event participation information through the event. Specifically, the event request processing unit 340 advertises the event to the user-side terminal 120 by using the Picshop coin owned by the user according to the manipulation of predetermined event advertisement information posted on the billboard 200 through the event area 230 . An interface for participating in an auction or purchasing an advertisement product included in the information may be provided.

In addition, the event request processing unit 340 performs a specific user-side e-wallet 122 and server-side e-wallet 132 when an advertisement product included in the event advertisement information is successfully bid to a specific user through an auction or the advertisement product is sold to a specific user. can be used to transfer Picshop coins used for successful bids or purchases of advertisement products from the specific user side to the server side.

On the other hand, the advertisement registration request processing unit 330 according to an embodiment of the present invention may include a non-transactionable identifier for preventing a transaction for a preset period of time in the information on the NFT for owning the billboard paid to the advertiser. Information of the NFT for owning the billboard including the non-transactionable identifier may be recorded in the advertiser's electronic wallet 112 .

The operation of the block-chain-based pixel advertisement service system having the above-described configuration will be described with reference to FIGS. 4 and 5 .

4 is a flowchart illustrating a process of processing a billboard creation and advertisement registration request in a server providing a block chain-based pixel advertisement service according to an embodiment of the present invention.

As shown in Fig. 4, the server 130 issues the NFT for owning the billboard to be provided to the advertiser and the Picshop coin to be provided as a reward to the user through the block chain network 100 using the issuing unit 310 ( S400).

Then, the server 130 generates the billboard 200 composed of a plurality of pixels, that is, n*m (n, m is a natural number) pixels through the billboard generating unit 300 (S402).

Thereafter, as the advertisement registration request is received from the advertiser side terminal 110 ( S404 ), the server 130 provides an advertisement registration interface to the advertiser side terminal 110 through the advertisement registration request processing unit 320 , and registers the advertisement. By receiving the size, advertisement information, and advertisement link information of the advertisement area 220 set through the user interface, the advertisement area 220 of the advertiser in the billboard 200 is created and the advertisement information is displayed in the advertisement area 220 make it (S406).

Then, the server 130 uses the advertiser-side electronic wallet 112 and the server-side electronic wallet 132 to pay the advertiser with a predetermined NFT for owning the billboard as the payment of the advertising fee for the advertising area 220 is completed. do (S408).

On the other hand, as the server 130 receives an advertisement registration request from any advertiser-side terminal 110 having an NFT for owning a predetermined billboard in its e-wallet (S410), it is recorded in any advertiser-side e-wallet 112. After checking the validity of the NFT for owning the billboard (S412), if it is valid, the advertisement information displayed in the advertising area 220 in the billboard 200 corresponding to the information of the NFT for owning the advertisement is transferred to any advertiser's terminal 110 ) is updated with the advertisement information received from (S414).

When an event-type advertisement registration request is received from any advertiser-side terminal 110 (S416), the server 130 displays an advertisement item in the event area 230 of the billboard 200 (S418).

5 is a flowchart illustrating a process of providing a reward based on a billboard in a server providing a block-chain-based pixel advertisement service according to an embodiment of the present invention.

As shown in FIG. 5 , the server 130 provides a billboard 200 on which advertisement information is displayed in the advertisement area 220 to the user-side terminal 120 ( S500 ).

Then, the server 130 receives, from the user's terminal 120, manipulation information (eg, location information or advertisement information in the billboard of the advertisement area) according to the user's manipulation of the arbitrary advertisement area 220 (S502). , the advertisement link content linked to the received operation information is searched for in the database 350 and then provided to the user-side terminal 120 (S504).

Thereafter, the server 130 uses the user-side e-wallet 122 and the server-side e-wallet 132 to provide the user with a Picshop coin corresponding to the manipulation of the advertisement area 220 as a reward (S506).

On the other hand, when the operation information for the event area 230 of the billboard 200 is received (S508), the server 130 provides an interface for purchasing or participating in an auction of an advertisement item to the user-side terminal 120, The event participation request is processed on the basis of the information input through (S510).

Meanwhile, combinations of each block in the accompanying block diagram and each step in the flowchart may be performed by computer program instructions. These computer program instructions may be embodied in a processor of a general purpose computer, special purpose computer, or other programmable data processing equipment, such that the instructions executed by the processor of the computer or other programmable data processing equipment are described in each block of the block diagram. It creates a means to perform functions.

These computer program instructions may also be stored in a computer-usable or computer-readable recording medium (or memory), etc., which may direct a computer or other programmable data processing equipment to implement a function in a specific manner, so that the computer is available. Alternatively, the instructions stored in the computer-readable recording medium (or memory) may produce an article of manufacture including instruction means for performing the functions described in each block of the block diagram.

And, since the computer program instructions may be mounted on a computer or other programmable data processing equipment, a series of operating steps are performed on the computer or other programmable data processing equipment to create a computer-executed process to create a computer or other program It is also possible that instructions for performing the possible data processing equipment provide steps for performing the functions described in each block of the block diagram.

In addition, each block may represent a module, segment, or part of code including at least one or more executable instructions for executing specified logical function(s). It should also be noted that, in some alternative embodiments, it is also possible for the functions mentioned in the blocks to occur out of order. For example, it is possible that two blocks shown in succession are actually performed substantially simultaneously, or that the blocks are sometimes performed in the reverse order according to the corresponding function.

100: Blockchain Network
110: advertiser side terminal
112, 122, 132: Crypto wallet
114, 124, 134: Minor function
120: user side terminal
130: server
200: billboard
210 : pixel
220: advertising area
230: event area
300: billboard generating unit
310: issue
320: advertisement registration request processing unit
330: reward providing unit
340: event request processing unit

Claims (6)

a billboard generating unit configured to generate a billboard comprising a plurality of pixels and providing an ad area comprising at least one pixel;
An issuer that issues to the blockchain network a pixop coin to be paid as a reward according to a user's manipulation of the advertising area and an NFT for owning a billboard for setting ownership of each advertising area in the billboard;
In connection with the advertiser's terminal, in response to an advertisement registration request, the advertiser's advertisement area is set using at least one pixel in the billboard, advertisement information is displayed in the set advertisement area, and the advertiser's electronic wallet and server-side electronic wallet an advertisement registration request processing unit that pays a portion of the issued NFT for owning the advertisement board to the advertiser using
A billboard on which advertisement information is posted in the advertisement area is displayed on the display of the user's terminal, and as the advertisement information is manipulated, some of the issued Picshop coins are sent to the user by using the user-side electronic wallet and the server-side electronic wallet. Including a reward payment unit to be paid as a reward
A block-chain-based pixel advertising service device.
According to claim 1,
The advertisement registration request processing unit,
Displaying advertisement information for an event-type advertisement in a specific area of the billboard according to an event-type advertisement request from an advertiser's terminal
A block-chain-based pixel advertising service device.
3. The method of claim 2,
The event type advertisement,
It is an advertisement using advertisement items provided by any advertiser,
The pixel advertisement service device,
When a request to participate in an event through manipulation of the specific area is received, an interface for purchasing or participating in an auction of an advertisement item using the Picshop coin held in the user's electronic wallet requesting to participate in the event is provided to the user terminal requesting the event participation. further comprising a processing unit
A block-chain-based pixel advertising service device.
According to claim 1,
The NFT and Picshop Coins for billboard ownership issued by the issuer are registered in the cryptocurrency exchange so that they can be traded through the cryptocurrency exchange.
A device for providing pixel advertising services based on blockchain.
5. The method of claim 4,
The advertisement registration request processing unit,
In accordance with the payment of the NFT for owning the billboard to the advertiser, data including the location of the advertisement area in the billboard and information of the paid NFT for owning the billboard is recorded in the advertiser's electronic wallet
A block-chain-based pixel advertising service device.
According to claim 1,
The advertisement registration request processing unit,
When the NFT for owning the billboard pays the advertiser, data including a non-tradeable identifier for preventing transactions for a preset period of time in the information of the NFT for owning the billboard is recorded in the advertiser's electronic wallet
A block-chain-based pixel advertising service device.

Images