KR20220128042A - Online advertising agency system, including the process of performing rewards - Google Patents

Abstract

According to an embodiment of the present invention, provided is an online advertising agency method using an online advertising server having a plurality of online advertising activists as members. The online advertising agency method comprises: a process in which an online advertising activity terminal of the online advertising activists selects an advertising partner company which wants to advertise advertising content; an activity goal guidance process in which the online advertising server provides an activity goal for an advertisement of the advertising content presented by the advertising partner company and a reward guidance to the online advertising activity terminal when the activity goal is achieved; a process in which the advertising online activity terminal posts the advertising content of the advertising partner company on the bulletin boards of community sites; and a process in which the online advertising server performs reward according to the reward guidance when the activity goal of the selected advertising partner company is achieved by the online advertising activity terminal. According to an embodiment of the present invention, a method of rewarding advertising content publishers is presented such that the advertising content can be posted on various community bulletin boards by utilizing the plurality of advertising content publishers. Therefore, the target audience of the advertisement can be diversified to increase advertisers' satisfaction with the advertisement. In addition, advertising efficiency can be maximized by rewarding those who click on the advertising content accordingly.

Description

Online advertising agency system, including the process of performing rewards}

The present invention provides an online advertisement agency method and an online advertisement agency system, effectively advertising online content

It relates to an online advertisement agency method and an online advertisement agency system for performing the

Due to the recent development of information and communication technology, information about various fields is

The development of information providing technology that provides real-time information to multiple subscribers through one or more host servers is actively progressing.

is in progress Based on this, in recent years, we provide accurate search information to subscribers more quickly, and

Information screening technology that can more conveniently access the tastes and preferences of

TS and its application services are being developed.

Meanwhile, advertisers provide advertisements in various forms to entice consumers. Advertisements are intended for users (e.g.,

It is a piece of information designed to be used in whole or in part by consumers). Advertising is the development of information and communication technology.

Therefore, it may be provided as an online advertisement in an electronic form. These online advertisements are

It has an advertisement form on a page (hereinafter referred to as a 'web page') driven by a browser, which is presented as a search result.

An online advertisement that exposes online advertisements or displays them unilaterally on web pages regardless of advertisements to consumers.

There is a form of advertising that is

However, exposing the webpage online advertisement has a limitation of advertisement. In other words, online advertising

It is inconvenient to have to access each webpage and place advertisements, and also webpages that want to display online advertisements.

There is a problem in that you have to pay an advertising fee to the operator of the .

The technical problem of the present invention is an online advertisement agency method for efficiently posting online advertisements on a plurality of community sites

is to provide In addition, the technical problem of the present invention is to facilitate a plurality of advertisement content publishers who publish advertisement contents.

To provide a method and system for securing

Online advertising agency using an online advertising server that has a number of online advertising activists as members, which is an embodiment of the present invention

In the method, the online advertisement activity terminal of the online advertisement activity is to advertise advertisement content

the process of selecting a partner; The online advertisement server provides information about advertisements of advertisement contents presented by advertisement partners.

Activity goal guidance for providing an activity goal and reward guidance when the activity goal is achieved to the online advertising activity terminal

process; When the advertisement online activity terminal publishes the advertisement content of the advertisement partner in the post of the community site

process; and when the activity goal of the selected advertising partner is achieved by the online advertising activity terminal, the

the online advertisement server performing compensation according to the compensation guide; includes

In the activity goal guidance process, the online advertisement server sets an advertisement exposure target according to the selected advertisement partner company.

setting the number of times, the target number of advertisement clicks, and the target achievement benefit coupons and providing them to the online advertisement activity terminal;

include

The process of performing the compensation according to the compensation guide is the posting of the community site by the online advertisement activity terminal.

When the target number of clicks of the advertisement click occurs on the advertisement content written in the article, the online advertisement server,

transmitting a target achievement benefit coupon to the online advertising activity terminal; includes

The advertisement content may include at least one of an advertisement site address, a flash banner advertisement, an advertisement text, an advertisement image, and an advertisement image.

contains more than one.

The online advertisement activity terminal is the head of a post created by an online advertisement activity on a community site or

publishes the advertisement content together at the end.

When a click occurs on a third party's terminal with respect to the advertisement content posted in the post, the online advertisement server

A web browser window for accessing the site linked to the advertisement content is provided to the third party's terminal in the form of a pop-up, or

Or play a video or play a video in rich media format.

When a click occurs on a third party's terminal with respect to the advertisement content posted in the post, the online advertisement server

By counting the number of clicks on the clicked advertisement content, the advertisement click target number is reached, or the advertisement part

When the target number of advertisement exposure set by you is reached, the target achievement benefit coupon is sent to the online advertisement activity terminal.

send.

When a click occurs on a third party's terminal with respect to the advertisement content posted in the post, as the number of clicks increases,

When the advertisement cost of the advertiser increases or the number of clicks increases and the target number of advertisement clicks is reached, it is no longer

to limit the increase in advertising costs.

The process of posting the advertisement contents of the advertisement partner in the postings of the community site is performed by the online advertisement server.

providing a plurality of advertisement contents of the selected partner company to the online advertisement activity terminal; said online advertisement

The active terminal may include: displaying a plurality of advertisement contents provided from the online advertisement server; and the on

The line advertisement activity terminal selects any one advertisement among advertisement contents displayed by the online advertisement activity.

content selection process; includes

When the online advertisement activity terminal of the online advertisement activity selects advertisement content to be advertised, the

When a post is made in the community, if there is a request from the above online advertising activist, the selection of advertising content is

characterized by being made.

The number of clicks generated for the same advertisement content by the third party's terminal is equal to the preset number of benefits.

If it is exceeded, the target achievement benefit coupon is transmitted to the third party's terminal.

An embodiment of the present invention includes an advertiser server in which advertisement content produced by an advertiser is stored; to receive the advertising content

Oh, the advertisement contents are posted on the community bulletin board through a number of online advertisement activists, and the advertisement of advertisement contents

an online advertisement server that provides a target achievement benefit coupon to an online advertisement activist who has achieved a target number of clicks; and awards

A terminal used by an online advertising activist, and postings on a community site written by the online advertising activist

an online advertising activity terminal for posting the advertising content together on the . includes

According to an embodiment of the present invention, a method of rewarding an advertisement content publisher is provided,

Advertisement content can be posted on various community bulletin boards by utilizing talent. Therefore, it is possible to diversify the target of posting advertisements.

This can increase the advertisement satisfaction of advertisers. In addition, the person who clicks on the advertisement content is compensated accordingly.

This can maximize advertising efficiency.

Hereinafter, a person with ordinary skill in the technical field to which this invention pertains can easily implement this invention.

In order to describe in detail, the most preferred embodiment of the present invention will be described in detail with reference to the accompanying drawings.

The object, operation and effect of this invention, other objects, features, and operational advantages, including

It will become clearer by the explanation of an example. In the following, in adding reference numerals to the components of each drawing, the same

Note that components are to have the same reference numerals as much as possible even if they are indicated on different drawings.

Should be.

1 is a block diagram of an online advertisement agency system according to an embodiment of the present invention, and FIG. 2 is a block diagram of an online advertisement agency according to an embodiment of the present invention.

It is a block diagram of an online advertisement server, and FIG. 3 is a block diagram of an online advertisement activity terminal according to an embodiment of the present invention.

to be.

Referring to FIG. 1, the online advertisement system of the present invention includes a wired/wireless communication network, an advertiser server, an online advertisement server, and an online optical network.

Includes high activity terminals.

The wired/wireless communication network 400 connects the online advertisement server 200 , the advertiser server 100 , and the online advertisement activity terminal 300 to the wired/wireless network.

connect to work That is, the wired/wireless communication network 400 is between the online advertisement activity terminal 300 and the online advertisement server 200,

Data communication or communication between the online advertisement server 200 and the advertiser server 100

it's trust The wired/wireless communication network 400 may be implemented as a wired/wireless mobile communication network or a network communication network. for example

Eh, the online advertisement server 200 and the online advertisement activity terminal 300 are mutually connected to a base transceiver (BTS).

Station) and 3G (3G; 3Generation) consisting of a Mobile Switching Center (MSC),

It is possible to transmit and receive advertisements and related information using a wireless mobile communication network such as 4G (4G; 4Generation). or wired

It can be implemented as a network communication network.

According to the net protocol, related information can be transmitted/received through the Internet communication network.

The advertiser server 100 provides advertisement content to the online advertisement server 200 to advertise its own product or company.

is a server operated by the advertiser. Each advertiser server (100; 100a, 100b, 100c) is provided with a plurality of advertisement content to advertise

and provides advertisement content to the online advertisement server 200 . In addition, when advertisements of advertisement contents are made,

An advertisement fee payment module for paying the corresponding advertisement fee to the online advertisement server 200 may be provided.

The online advertisement server 200 uses the online advertisement activity terminal 300 instead of the advertiser to serve as an online advertisement.

It is a high proxy server. The online advertising agency server uses online advertising activists who are registered as members to provide

Advertisement by posting advertisement contents on various community bulletin boards. In addition, the online advertisement server 200, the advertisement content

Online advertising activists who have achieved the target number of advertisement clicks of

To this end, the online advertisement server 200 includes a member database 210 , an advertisement contents database, an advertisement contents click detection unit 230 , and an advertisement agency benefit processing unit 240 .

The member database 210 publishes advertisement content on a number of community bulletin boards and provides benefits such as coupons when a goal is achieved.

It is a database in which online advertising activists are registered as members. In the member database 210, online registration as a member

Information such as the name, e-mail address, home address, phone number, and deposit account of the advertising activist is stored.

The advertisement contents database 220 is a database in which advertisement contents provided by the advertiser server 100 are stored. this

The form of such advertising content may be in various forms, but it is simply the product, service,

The address (webpage address) of the site where the advertisement of the company is displayed may be applicable. In addition, the form of banner advertisements written in Flash

may be, and in addition, advertising text with the text to be advertised may be applicable.

The advertisement content click generating unit, the advertisement cone created in the posting of the community site by the online advertisement activity terminal 300

It performs a function of determining whether clicks of the target number of advertisement clicks have occurred with respect to the content. For example, the first

Two clicks occur on the first advertisement content posted on the community bulletin board, and the first advertisement content posted on the second community bulletin board

When 5 clicks have occurred on the advertisement content, it is counted and it is determined whether 7 clicks have occurred. this

There may be various methods for identifying clicks on such advertisement content, for example, by clicking on an advertisement by a third party.

When an access event for content occurs from a third-party terminal, it is determined that one click has occurred.

The advertisement agency benefit processing unit 240, when the target number of clicks of the advertisement occurs, the online advertisement activity terminal

Sends a target achievement benefit coupon as a compensation plan to the 300 . For example, 30 clicks on the first advertisement content

If it is set to present a spa voucher coupon every time it occurs, when the 30th click on the first advertisement content occurs

Right, the spa use voucher is transmitted to the online advertising activity terminal 300 .

For reference, the advertisement content database 220 is a hard disk drive (Hard Disk Drive), SSD drive (Solid drive)

State Drive), Flash Memory, CF Card (Compact Flash Card), SD Card (Secure Digital Card), SM Car

Input/output of information such as Smart Media Card, MMC Card, or Memory Stick is possible

As a module, it may be provided inside the online advertisement server 200 or may be provided in a separate server.

The online advertisement activity terminal 300 is used by an online advertisement activist who has joined the online advertisement server 200 as a member.

is a terminal, and may correspond to a smartphone or the like. Here, the online advertising activity terminal 300 is a mobile phone such as a smartphone.

We will use the phone as an example. However, other than mobile phones, terminals to which the present invention can be applied are limited to the types described above.

desktop computer, notebook computer, slate PC, digital room

Song terminal, PDA (Personal Digital Assistants), PMP (Portable Multimedia Player), navigation

(Navigation), digital camera (Digital Camera), MP3P (MPEG layer 3 Player), such as external online advertising

It will be natural to include both the bur 200 and a terminal capable of wired/wireless communication.

The online advertisement activity terminal 300 puts advertisement content in a post on a community site created by an online advertisement activity person.

will be published to To this end, the advertisement activity terminal includes an RF unit 310 , a data processing unit 320 , an audio processing unit 330 , and an input unit.

360 , a display unit 380 , and an advertisement content posting unit 370 . In addition, the microphone 340, the speaker 350, the audio processing unit

(330) may be further included.

The RF unit 310 performs a wireless communication function with the wired/wireless communication network 400 . RF unit 310 increases the frequency of the signal to be transmitted

An RF transmitter (not shown) for converting and amplifying, and an RF receiver (not shown) for low-noise amplifying a received signal and down-converting the frequency.

city), etc.

The data processing unit 320 demodulates and decodes a received signal to extract a data packet or a data packet to be transmitted.

It is modulated and encoded to convert it into a signal. To this end, the data processing unit 320 is composed of a modem (MODEM) and a codec (CODEC).

can be Here, the codec is a data codec that processes data and an analog signal in the form of voice by processing voice packets, etc.

An audio codec for outputting a call may be provided.

The audio processing unit 330 reproduces the audio analog signal output from the audio codec through the speaker 350 or

The audio analog signal input from the microphone 340 is converted into data form and transmitted to the audio codec of the data processing module.

It performs the sending function. The microphone 340 is a means for receiving a user's voice, and the speaker 350 is an audio processing unit.

A voice signal provided in 330 is output.

The display unit 380 displays the accessed community bulletin board. The input unit 360 provides an input interface window through which a post may be input from an online advertising activist. This input unit 360 consists of a key combination of keys or numbers.

Input can be received through the Jin keypad, or it can be received in the form of touch input through the touch screen panel.

It can be implemented through various input means.

The advertisement content posting unit 370 performs a function of posting advertisement content in a community post. online advertising activity

If you post a post on your own community bulletin board or post in the comment field, you can

Post it at the end of the article, or place the advertising content in the author information field of the online advertising activist. these advertisements

Content posting may be made by a key operation of the user's input unit 360, or advertisement content registration command eye

This can be done by displaying a cone and selecting an icon from the user. on the nature of the community bulletin board or comment field.

Therefore, the type of advertisement content to be posted may be different. For example, you can post banner advertisement content in the form of flash.

Although banner advertisements can be posted on the bulletin board with

In this case, advertisement text, advertisement image video, etc. may be posted.

4 is a flowchart illustrating an online advertisement agency process according to an embodiment of the present invention.

The online advertisement server 200 receives a plurality of advertisement contents produced by the advertiser (S410). Such advertising content is

Include at least any one or more of site address, flash banner advertisement, advertisement text, and advertisement image video

can do. The advertisement content is provided for each advertisement target to be advertised through the advertiser server 100 shown in FIG. 1 .

Each may be manufactured differently and registered in the online advertisement server 200 .

The online advertisement activity terminal 300 of the online advertisement activist selects an advertisement partner company and advertisement content to be advertised.

has a process (S420). It is for the online advertising activists to select the advertising partners they wish to advertise. online

It is for the advertising activist to select the advertising partner that they want to expose in their article. For reference, 'advertising partner'

In order to advertise one's own company or product, the company posts information related to one's own product or company on the bulletin board.

It refers to a company that pays rewards to online advertising activists who have achieved as many votes as possible.

When the selection of an advertising partner (S420) is completed, the advertising partner provides an activity goal and compensation plan to an online advertising activist who is a member.

present (S430). Depending on the advertising partner selected, the number of ad impression goals, the number of ad clicks goals, and the goal achievement

A benefit coupon is set and provided to the online advertising activity terminal. For example, if massage company A says "A massage part

Recruitment of 10 people / Condition: Post activity 10 times a week / Reward when conditions are met: Activities such as "A free spa massage ticket"

The goal was presented, and the B massage company said, "Recruitment of 20 B massage partners / Condition: Post 15 times a week / When conditions are achieved

Reward: One-time free skin care voucher for B spa", etc.

When the partner's activity goals are achieved, the advertising partner's goods and/or services are serviced. online advertising activists

If there is a service you want to receive, select an advertising partner that provides the service, and

You can try to achieve your activity goals by providing advertising content.

For example, the goal of spa access when more than 30 clicks by posting the first advertisement content to the monthly community

It is to set achievement benefit coupons. At this time, the target number of clicks on the advertisement will be 30, and the spa voucher will be a benefit to achieve the target.

applicable to coupons. As described above, when the setting of the target number of advertisement clicks and the target achievement benefit coupon is completed, the setting is completed.

The advertisement click target number and information on the target achievement benefit coupon are provided to the advertisement activity terminal (S440).

On the other hand, after selection of an advertisement partner (S420), goal setting (S430), and compensation guidance (S440), the online advertisement activity

The in-advertising activity terminal 300 selects the advertisement content to be advertised and posts it in a post (S450).

have The online advertising activist uses the online advertising activity terminal 300 that he owns to perform targeted advertising.

Access the community site through the website, enter a post or comment on the bulletin board, and publish the advertisement content together.

Do (S450)

First, a process of selecting advertisement content will be described with reference to FIG. 5 .

Referring to FIG. 5 , the online advertisement server 200 provides a plurality of advertisement contents to the online advertisement activity terminal 300 .

process (S421). The form of such advertising content may be in various forms.

The address (webpage address) of a product, service, or company where advertisements are posted may be applicable. Also, with flash

It may be in the form of a prepared banner advertisement, and may correspond to an advertisement text with a text to be advertised, and may be an advertisement image, an advertisement video, and the like. Online advertising activities with various advertising contents of advertisers selected as partners

It is provided to the terminal 300 . The online advertisement activity terminal 300 includes a plurality of

of the advertisement content is displayed (S422). This is done by displaying the advertisement content on the online advertisement activity terminal 300 .

This is to receive the selection of the type of advertisement content that the online advertisement activist wants to advertise.

Any one of the advertisement contents displayed by the online advertisement activity terminal 300

By selecting the advertisement content of , the advertisement content selection may be made (S423).

On the other hand, selecting the advertisement content to be advertised by the online advertisement activity terminal 300 of the online advertisement activist

(S420), as described above, can be selected in advance, but after writing a post in the community, the online

When there is a request from a high-activity person, selection of advertisement content may be made through the online advertisement server 200 .

All. For example, after a post is written on a community bulletin board, advertisement content is posted at the end of the post.

When trying to do so, the online advertisement activity terminal 300 accesses the online advertisement server 200 to advertise the advertisement content.

It can be implemented to publish by selecting . At this time, the advertisement content is selected according to the nature of the community bulletin board.

However, if a banner advertisement in the form of a flash is not posted, a simple advertisement site address, advertisement text, etc.

may be selected as advertising content.

For your reference, posting advertisement content at the beginning or end of a post or comment is a direct advertisement by an online advertising activist.

Entering a site or banner advertisement, or displaying advertisement content in the online advertisement activity terminal 300,

Advertisement content is selected from high-activity users, and the selected advertisement content is placed at the position of the mouse cursor.

can be inserted. In addition, there may be various methods of inserting advertisement content. In this post or comment

Advertisement content described together can be exposed to the public to increase the advertising effect.

Therefore, the public of third parties can easily access the advertisement by clicking on the advertisement content at the end while reading the post or comment.

can For example, if a click occurs on a third party's terminal on advertisement content posted in a post or comment,

The line advertisement server 200 pops up a web browser window for accessing the site linked to the advertisement content on the third party's terminal.

can be provided as Therefore, the third party can access the advertisement through the web browser displayed on the terminal owned by the third party.

You can get more detailed information.

For reference, a form in which advertisement content is posted in a post is illustrated in FIG. 6 . As shown in Figure 6, online advertising

There is an area 11 where the advertisement selected by the activity is exposed in the post, and this area 11 can be freely selected for each posting activity.

It is possible to choose In addition, the area 12 where the advertisement partner selected by the online advertising activist at the time of membership registration is exposed

It may be provided separately. The advertisement of the advertising partner selected at the time of initial membership registration may change after a certain period of time.

On the other hand, in the case of comments other than posts, advertising content can be posted as well, and advertising partners can be found on one side of the comment.

It is possible to expose the company and the advertising content together. for example,

"A Massage Club" logo and "○○○ is A Massage Club

is a partner of", so it can be exposed to everyone who reads the comments.

On the other hand, for the advertisement content written in the posting of the community site by the online advertisement activity terminal 300, the

When clicks as many as the high click target number of times occur, the online advertisement server is sent to the site linked to the advertisement content.

A web browser window to be accessed is provided in the form of a pop-up to the third party's terminal, or a video is played, or

It can play videos in rich media format.

On the other hand, for the advertisement content written in the posting of the community site by the online advertisement activity terminal 300, the

When the high click target number of clicks occurs, the online advertisement server 200 provides the advertisement activity terminal with a target achievement benefit.

send coupons

To this end, when a click occurs on a third party's terminal with respect to the advertisement content posted in the post, the online advertisement server

(200) counts the number of clicks received for the clicked advertisement content (S460), even reaching the target number of advertisement clicks

It is determined whether it reaches (S470), and if it is reached, a target achievement benefit coupon is transmitted to the advertisement activity terminal (S480). therefore

The online advertising activity terminal 300, which has posted advertising content in community posts or comments, is a set online advertising target.

If you complete it, you will receive a benefit called a goal achievement benefit coupon. Therefore, online advertising activists benefit from achieving their goals.

In order to get coupons, they visit the community and work harder to advertise.

In addition, when the target number of advertisement exposure set by the advertisement partner is reached, the target is sent to the online advertisement activity terminal.

You can send an achievement benefit coupon. Whether the advertisement exposure target number has been reached may include various methods. yes

Every time an online advertising activist who posts advertisement content on a bulletin board posts an advertisement content on the bulletin board,

By capturing the appearance of the uploaded advertisement content and transmitting it to the online advertisement server, the number of exposures can be counted.

All.

On the other hand, such a target achievement benefit coupon is applied as a part of the advertising cost received from the advertiser. Therefore, posted in the post

When a click occurs on a third party's terminal on an advertisement content, the more the number of clicks increases, the more the advertiser's advertising cost is.

characterized in that it is increased. On the other hand, if the number of clicks increases and the target number of clicks on the ad is reached, more

It can be restricted so that there is no increase in advertising costs. This is to prevent an unlimited increase in advertising costs.

On the other hand, the online advertising agency system of the present invention provides a third party who clicks on the advertisement content attached to the community post or comment.

It can also be implemented to reward crabs. generated for the same advertisement content by a terminal used by a third party

When the number of clicks exceeds the preset number of benefits, a target achievement benefit coupon is sent to a third-party terminal.

can be implemented

For example, person A uses his/her terminal to view the banner advertisement (advertising) of the first advertiser in 'Posting No.

Click (listen) to view (listen) once, and the first advertiser's banner ad is also on the post '0003.

Click to read (listen) twice, and if the banner ad of the first advertiser is also listed in 'Post No. 0007', click

To obtain a reward by clicking the banner ad of the first advertiser for a specified number of times, such as reading (listening) three times, and so on.

will do By providing such a reward, it is possible to induce repeated clicks of the corresponding advertisement. For reference, please read the advertisement

There may be various ways to identify a person, but it is understood by acquiring the unique information of the person who reads the terminal.

Or, if the person who reads it while logging in as a member to the online advertisement server 200, the viewer can be identified.

All.

The embodiments in the above description of the present invention are the most preferred among various possible examples to help those skilled in the art understand.

Preferred examples are selected and presented, and the technical idea of the present invention is not necessarily limited or limited only by this embodiment.

is not, and within the scope of not departing from the technical spirit of the present invention, various changes and modifications and equivalent implementation

yes it is possible

Claims (12)

An online advertisement agency method using an online advertisement server having a plurality of online advertisement activists as members, the method comprising:
The online advertising activity terminal of the online advertising activist selects an advertising partner company to advertise advertising content
process;
The online advertisement server achieves an activity goal for advertisement of advertisement content presented by an advertisement partner company, and an activity target
an activity goal guidance process of providing city compensation guidance to the online advertising activity terminal;
a process in which an advertisement online activity terminal publishes advertisement contents of the advertisement partner in a post on a community site;
When the activity target of the selected advertisement partner is achieved by the online advertisement activity terminal, the online advertisement
a process in which the Go server performs compensation according to the compensation guide;
An online advertising agency method that includes. The method according to claim 1, The activity goal guidance process,
The online advertisement server is configured to set the target number of advertisement exposure, target number of advertisement clicks, and target number according to the selected advertisement partner company.
setting an achievement benefit coupon and providing it to the online advertising activity terminal;
An online advertising agency method that includes. The method according to claim 2, The process of performing compensation according to the compensation guide,
For the advertisement content written in the posting of the community site by the online advertisement activity terminal, the advertisement
When a target number of clicks occurs, the online advertisement server sends the online advertisement activity terminal to achieve the target.
the process of sending benefit coupons;
An online advertising agency method that includes. The method according to claim 1, The advertisement content,
At least one of an advertisement site address, a flash banner advertisement, advertisement text, advertisement image, and advertisement video.
is an online advertising agency method. The method according to claim 3, The online advertising activity terminal,
Online posting of the above advertisement content in posts made by online advertising activists on community sites
How to advertise. The method according to claim 3, wherein when a click occurs in a third party's terminal with respect to the advertisement content posted in the posting, the
The online advertisement server pops a web browser window for accessing the site linked to the advertisement content on the third party's terminal.
Online optics that provide video in the form of uploads, play videos, or play videos in rich media format
high proxy method. The method according to claim 1, wherein when a click occurs on a third party's terminal with respect to the advertisement content posted in the posting, the
The online advertisement server counts the number of clicks on the clicked advertisement content to meet the advertisement click target number.
or when the target number of advertisement exposure set by the advertisement partner is reached, the target is sent to the online advertisement activity terminal.
Online advertising agency method to send achieved benefit coupons. The method according to claim 1 or 7, wherein the third party's terminal clicks on the advertisement content posted in the posting.
If the number of clicks increases, the advertiser's advertising cost increases, or the number of clicks increases as the number of clicks increases.
An online advertising agency method that limits no further increase in advertising costs when the target number of clicks is reached. The method according to claim 1, The process of posting the advertisement content of the advertising partner in a post on a community site,
The online advertisement server provides a plurality of advertisement contents of the selected partner to the online advertisement activity terminal.
process;
The online advertisement activity terminal is configured to display a plurality of advertisement contents provided from the online advertisement server.
process;
Any one of the advertisement contents displayed by the online advertisement activity terminal by the online advertisement activity terminal
the process of being selected for advertising content;
An online advertising agency method that includes. The method according to claim 9, wherein the online advertisement activity terminal of the online advertisement activity selects the advertisement content to be advertised.
Selecting is an advertisement when there is a request from the online advertising activist when there is a post in the community
Online advertising agency method, characterized in that the selection of the content is made. The method according to claim 7, wherein the number of clicks generated for the same advertisement content by the third party terminal is preset
Online advertising agency that transmits target achievement benefit coupons to the third party's terminal when the number of benefits exceeds one
Way. an advertiser server in which advertisement content produced by an advertiser is stored;
After receiving the advertisement contents, the advertisement contents are posted on the community bulletin board through a number of online advertisement activists.
In addition, the goal achievement benefit coupon is provided to online advertising activists who have achieved the target number of clicks on the advertisement content.
is an online advertising server; and
A terminal used by the online advertising activist, and posting of a community site created by the online advertising activist
an online advertising activity terminal for posting the advertising content together in a text;
An online advertising agency system that includes.