KR20220051142A - A method of delivering customized products - Google Patents

Abstract

The present invention may provide a customized welfare mall to small and medium-sized enterprises. A method for supplying a customized product, performed by a server, according to an embodiment may comprise the steps of: obtaining product sales information from at least one factory server; obtaining company information from a company server of a desired company; determining a grade of the desired company based on the company information; determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company; generating modified product sales information based on the product sales information and the discount rate of the product; generating a first interface including the modified product sales information; and transmitting the first interface to a user terminal when account information corresponding to the desired company is obtained from the user terminal.

Description

{A method of delivering customized products}

The present invention relates to a method for providing a customized welfare mall to small and medium-sized enterprises.

Thanks to the rapid development of information technology, today's companies are very interested in providing customized services based on the customer data they have accumulated so far. In order to effectively provide customized services requested by the customer, it is important to first accurately recognize the client's condition or situation. In particular, if the customer's needs can be accurately recognized at the so-called moment of truth when the service is delivered to the customer, the company will be able to provide better quality customized service. In this regard, studies for providing personalized services to individuals are being actively conducted.

In particular, this can be applied to companies as well. Recently, as the demand for welfare malls provided by companies has increased, research on this is being actively conducted. At this time, as the need to set a specific standard and provide each welfare mall corresponding to each company grows, interest in it is also growing.

The present invention can provide a customized welfare mall to small and medium-sized enterprises.

A method for providing customized products performed by a server according to an embodiment, the method comprising: acquiring product sales information from at least one factory server; acquiring company information from a company server of a desired company; determining a grade of the desired company based on the company information; determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company; generating modified product sales information based on the product sales information and a discount rate of the product; generating a first interface including the modified product sales information; and when the account information corresponding to the desired company is obtained from the user terminal, transmitting the first interface to the user terminal.

The step of determining the grade of the desired company based on the company information may include: acquiring sales information, company size information, and credit rating information of the desired company; deriving a company score based on the sales information of the desired company, the company size information, and the credit rating information; and determining the grade of the desired company based on the company score.

The method further comprising: obtaining information on a purchase amount for a predetermined period among products purchased by the desired company through the first interface; and determining a discount rate of a product corresponding to the product sales information, the purchase It may include; determining the discount rate of the product based on the amount information.

In a method for providing a customized product performed by a server according to an embodiment, the method comprising: obtaining location information of the desired company from a first external server; obtaining industry type information of the desired company from the company server; and obtaining purchase history information on products of less than a predetermined amount among products purchased through the first interface; generating the first interface including the modified product sales information includes: determining a customized product based on the industry type information and the purchase history information among products included in the modified product sales information; and generating the first interface including the modified product sales information and recommendation information on the customized product.

The step of determining a customized product based on the industry type information and the purchase history information among the products included in the modified product sales information includes the modified product sales information based on the industry type information and the purchase history information. determining a custom merchandising index for the product; and determining N products having the highest customized merchandising index among products included in the modified product sales information as the customized products, wherein N may be a preset integer greater than 0.

, 상기 D는 상기 상품의 할인율을 나타내고, 상기 b는 상기 희망 기업에 관한 변수의 개수를 나타내고, 상기 Ka는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 가중치를 나타내고, 상기 Ta는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 수치 값을 나타내고, 상기 B는 상기 구입 액수 정보에 대응하는 값을 나타내고, 상기 U_B는 상기 구입 액수 정보에 대응하는 가중치를 나타내고, 상기 희망 기업에 관한 변수의 개수는 상기 희망 기업의 상기 매출 정보, 상기 기업 규모 정보 및 상기 신용 등급 정보를 포함할 수 있다.The determining of the discount rate of the product corresponding to the product sales information may further include determining the discount rate of the product based on the discount index, wherein the discount index is derived by the following equation,

, D represents the discount rate of the product, b represents the number of variables related to the desired company, Ka represents a weight corresponding to the a-th variable among the variables related to the desired company, and Ta represents the desired company represents a numerical value corresponding to the a-th variable among variables related to a company, B represents a value corresponding to the purchase amount information, U _B represents a weight corresponding to the purchase amount information, and relates to the desired company The number of variables may include the sales information of the desired company, the company size information, and the credit rating information.

The step of determining the customized merchandising index includes the modified product sales information based on the location information and local information including information on the number of populations around the desired company and information on the number of companies by industry obtained from the second external server. Determining a first merchandising index for the included product; determining, as a first product, a product in which the first commercialization index is higher than or equal to a predetermined commercialization index among products included in the modified product sales information; determining a second commercialization index by correcting the first commercialization index for the first product based on the industry type information and the purchase history information; and determining a customized merchandising index for the first product as the second merchandising index, and a merchandising index for products other than the first product among products included in the modified product sales information is determined as the first merchandising index may include;

In the server for performing the method for providing a customized product according to an embodiment, the server includes a processor and a memory for storing at least one instruction executed by the processor, wherein the processor sells a product from at least one factory server obtain information, obtain company information from a company server of a desired company, determine a grade of the desired company based on the company information, and discount rate of a product corresponding to the product sales information based on the grade of the desired company determines, generates modified product sales information based on the product sales information and the discount rate of the product, generates a first interface including the modified product sales information, and generates a first interface corresponding to the desired company from a user terminal When the account information is obtained, the first interface may be transmitted to the user terminal.

A computer program stored in a computer-readable recording medium for executing a method for providing a customized product performed by a server according to an embodiment, the method comprising: obtaining product sales information from at least one factory server; acquiring company information from a company server of a desired company; determining a grade of the desired company based on the company information; determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company; generating modified product sales information based on the product sales information and a discount rate of the product; generating a first interface including the modified product sales information; and when obtaining account information corresponding to the desired company from the user terminal, the first interface may be transmitted to the user terminal.

A computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the method comprising: acquiring product sales information from at least one factory server; acquiring company information from a company server of a desired company; determining a grade of the desired company based on the company information; determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company; generating modified product sales information based on the product sales information and a discount rate of the product; generating a first interface including the modified product sales information; and when the account information corresponding to the desired company is obtained from the user terminal, transmitting the first interface to the user terminal.

As a computer program stored in a computer-readable recording medium to execute a method for providing a customized product performed by a server according to an embodiment, the step of determining the grade of the desired company based on the company information includes: obtaining sales information, company size information, and credit rating information; deriving a company score based on the sales information of the desired company, the company size information, and the credit rating information; and determining the grade of the desired company based on the company score.

As a computer program stored in a computer-readable recording medium to execute a method for providing customized products performed by a server according to an embodiment, the purchase amount for a predetermined period of products purchased by the desired company through the first interface The method may further include obtaining information, and determining the discount rate of the product corresponding to the product sales information may include determining the discount rate of the product based on the purchase amount information.

A computer program stored in a computer-readable recording medium to execute a method for providing a customized product performed by a server according to an embodiment, the method comprising: obtaining location information of the desired company from a first external server; obtaining industry type information of the desired company from the company server; and obtaining purchase history information on products of less than a predetermined amount among products purchased through the first interface; generating the first interface including the modified product sales information includes: determining a customized product based on the industry type information and the purchase history information among products included in the modified product sales information; and generating the first interface including the modified product sales information and recommendation information on the customized product.

A computer program stored in a computer-readable recording medium to execute a method for providing customized products performed by a server according to an embodiment, based on the industry information and the purchase history information among products included in the modified product sales information The step of determining the customized product may include: determining a customized merchandising index for a product included in the modified product sales information based on the industry type information and the purchase history information; and determining N products having the highest customized merchandising index among products included in the modified product sales information as the customized products, wherein N may be a preset integer greater than 0.

, 상기 D는 상기 상품의 할인율을 나타내고, 상기 b는 상기 희망 기업에 관한 변수의 개수를 나타내고, 상기 Ka는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 가중치를 나타내고, 상기 Ta는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 수치 값을 나타내고, 상기 B는 상기 구입 액수 정보에 대응하는 값을 나타내고, 상기 U_B는 상기 구입 액수 정보에 대응하는 가중치를 나타내고, 상기 희망 기업에 관한 변수의 개수는 상기 희망 기업의 상기 매출 정보, 상기 기업 규모 정보 및 상기 신용 등급 정보를 포함할 수 있다.A computer program stored in a computer-readable recording medium to execute a method for providing a customized product performed by a server according to an embodiment, wherein the determining of a discount rate of a product corresponding to the product sales information includes: based on the discount index Further comprising; determining the discount rate of the product, the discount index is derived by the following equation,

, D represents the discount rate of the product, b represents the number of variables related to the desired company, Ka represents a weight corresponding to the a-th variable among the variables related to the desired company, and Ta represents the desired company represents a numerical value corresponding to the a-th variable among variables related to a company, B represents a value corresponding to the purchase amount information, U _B represents a weight corresponding to the purchase amount information, and relates to the desired company The number of variables may include the sales information of the desired company, the company size information, and the credit rating information.

As a computer program stored in a computer-readable recording medium to execute a method for providing a customized product performed by a server according to an embodiment, the determining of the customized productization index includes: the location information and the second external server determining a first merchandising index for a product included in the modified product sales information based on regional information including information on the number of populations around the desired company and information on the number of companies by industry; determining, as a first product, a product in which the first commercialization index is higher than or equal to a predetermined commercialization index among products included in the modified product sales information; determining a second commercialization index by correcting the first commercialization index for the first product based on the industry type information and the purchase history information; and determining a customized merchandising index for the first product as the second merchandising index, and a merchandising index for products other than the first product among products included in the modified product sales information is determined as the first merchandising index may include;

As a computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the step of determining the grade of the desired company based on the company information includes: sales information of the desired company, a company obtaining scale information and credit rating information; deriving a company score based on the sales information of the desired company, the company size information, and the credit rating information; and determining the grade of the desired company based on the company score.

As a computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the desired company acquires information on the amount of purchase for a predetermined period among products purchased through the first interface The method may further include; and the determining of the discount rate of the product corresponding to the product sales information may include determining the discount rate of the product based on the purchase amount information.

A computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the method comprising: obtaining location information of the desired company from a first external server; obtaining industry type information of the desired company from the company server; and obtaining purchase history information on products of less than a predetermined amount among products purchased through the first interface; generating the first interface including the modified product sales information includes: determining a customized product based on the industry type information and the purchase history information among products included in the modified product sales information; and generating the first interface including the modified product sales information and recommendation information on the customized product.

As a computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, a customized product based on the industry information and the purchase history information among products included in the modified product sales information The determining may include: determining a customized merchandising index for a product included in the modified product sales information based on the industry type information and the purchase history information; and determining N products having the highest customized merchandising index among products included in the modified product sales information as the customized products, wherein N may be a preset integer greater than 0.

, 상기 D는 상기 상품의 할인율을 나타내고, 상기 b는 상기 희망 기업에 관한 변수의 개수를 나타내고, 상기 Ka는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 가중치를 나타내고, 상기 Ta는 상기 희망 기업에 관한 변수 중 a번째 변수에 대응하는 수치 값을 나타내고, 상기 B는 상기 구입 액수 정보에 대응하는 값을 나타내고, 상기 U_B는 상기 구입 액수 정보에 대응하는 가중치를 나타내고, 상기 희망 기업에 관한 변수의 개수는 상기 희망 기업의 상기 매출 정보, 상기 기업 규모 정보 및 상기 신용 등급 정보를 포함할 수 있다.As a computer-readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the determining of a discount rate of a product corresponding to the product sales information includes: the discount rate of the product based on the discount index Further comprising; the discount index is derived by the following equation,

, D represents the discount rate of the product, b represents the number of variables related to the desired company, Ka represents a weight corresponding to the a-th variable among the variables related to the desired company, and Ta represents the desired company represents a numerical value corresponding to the a-th variable among variables related to a company, B represents a value corresponding to the purchase amount information, U _B represents a weight corresponding to the purchase amount information, and relates to the desired company The number of variables may include the sales information of the desired company, the company size information, and the credit rating information.

As a computer readable recording medium recording a program for executing a method for providing a customized product in a server according to an embodiment, the determining of the customized productization index includes the location information and the second external server surrounding the desired company determining a first merchandising index for a product included in the modified product sales information based on regional information including information on the number of populations and information on the number of companies by industry; determining, as a first product, a product in which the first commercialization index is higher than or equal to a predetermined commercialization index among products included in the modified product sales information; determining a second commercialization index by correcting the first commercialization index for the first product based on the industry type information and the purchase history information; and determining a customized merchandising index for the first product as the second merchandising index, and a merchandising index for products other than the first product among products included in the modified product sales information is determined as the first merchandising index may include;

The present invention can provide convenience by providing a customized welfare mall to small and medium-sized enterprises.

The present invention can improve user satisfaction by determining a discount rate according to small and medium-sized enterprises and providing products according to the discount rate.

BRIEF DESCRIPTION OF THE DRAWINGS The accompanying drawings, which are included as part of the detailed description to aid understanding of the various embodiments, provide various embodiments and, together with the detailed description, explain technical features of the various embodiments.
1 is a diagram illustrating an operation of a processor according to an embodiment.
2 is a diagram illustrating an operation of a server according to an embodiment.
3 is a diagram illustrating an operation of generating a first interface and transmitting the first interface to a user terminal according to an embodiment.
4 is a diagram illustrating an operation of deriving a company score and determining a grade of a desired company according to an embodiment.
5 is a diagram illustrating an operation of determining a discount rate and generating a first interface according to an embodiment.
6 is a diagram illustrating an operation of displaying a first interface reflecting a discount rate according to an embodiment.
7 is a diagram illustrating an operation of determining a customized product according to an embodiment.
8 is a diagram illustrating a wireless communication system that can be applied in a communication process according to an embodiment of the present invention.
9 is a diagram illustrating a base station in the wireless communication system according to FIG. 8 .
10 is a diagram illustrating a terminal in the wireless communication system according to FIG. 8 .
11 is a diagram illustrating a communication interface in the wireless communication system according to FIG. 8 .

Since the present invention can have various changes and can have various embodiments, specific embodiments are illustrated in the drawings and described in detail in the detailed description. However, this is not intended to limit the present invention to specific embodiments, and it should be understood to include all modifications, equivalents and substitutes included in the spirit and scope of the present invention. In describing each figure, like reference numerals have been used for like elements.

Terms such as first, second, A, and B may be used to describe various elements, but the elements should not be limited by the terms. The above terms are used only for the purpose of distinguishing one component from another. For example, without departing from the scope of the present invention, a first component may be referred to as a second component, and similarly, a second component may also be referred to as a first component. The term “and/or” includes any combination of a plurality of related listed items or any of a plurality of related listed items.

When an element is referred to as being “connected” or “connected” to another element, it is understood that it may be directly connected or connected to the other element, but other elements may exist in between. it should be On the other hand, when it is said that a certain element is "directly connected" or "directly connected" to another element, it should be understood that the other element does not exist in the middle.

The terms used in the present application are only used to describe specific embodiments, and are not intended to limit the present invention. The singular expression includes the plural expression unless the context clearly dictates otherwise. In the present application, terms such as “comprise” or “have” are intended to designate that a feature, number, step, operation, component, part, or combination thereof described in the specification exists, but one or more other features It should be understood that this does not preclude the existence or addition of numbers, steps, operations, components, parts, or combinations thereof.

Unless defined otherwise, all terms used herein, including technical and scientific terms, have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. Terms such as those defined in commonly used dictionaries should be interpreted as having a meaning consistent with the meaning in the context of the related art, and should not be interpreted in an ideal or excessively formal meaning unless explicitly defined in the present application. does not

Hereinafter, preferred embodiments of the present invention will be described in more detail with reference to the accompanying drawings. In explaining the present invention, in order to facilitate the overall understanding, the same reference numerals are used for the same components in the drawings, and duplicate descriptions of the same components are omitted.

1 is a diagram illustrating an operation of a processor belonging to a server 1 according to an embodiment. Referring specifically to FIG. 1 , the at least one processor 110 may be a central processing unit (CPU), a graphics processing unit (GPU), or a dedicated unit in which methods according to embodiments of the present invention are performed. of the processor. Each of the memory 120 and the storage device 160 may be configured of at least one of a volatile storage medium and a non-volatile storage medium. For example, the memory 120 may be one of a read only memory (ROM) and a random access memory (RAM), and the storage device 160 is a flash-memory. , a hard disk drive (HDD), a solid state drive (SSD), or various memory cards (eg, micro SD card).

In addition, the server 1 may be included in the server, and may include a transceiver 130 for performing communication through a wireless network. In addition, the server 1 may further include an input interface device 140 , an output interface device 150 , a storage device 160 , and the like. Each of the components included in the server 1 may be connected by a bus 170 to communicate with each other.

2 is a diagram illustrating an operation of a server according to an embodiment. 3 is a diagram illustrating an operation of generating a first interface and transmitting the first interface to a user terminal according to an embodiment.

2 and 3 , the server 1 may obtain product sales information from at least one factory server 1 . The factory server 1 may mean a server 1 corresponding to factories wishing to provide goods. The product sales information may refer to information on products for sale provided by the factory. The server 1 may acquire company information from the company server 1 of a desired company. The desired company may mean a company that wishes to receive goods. Company information may refer to information related to a company, as will be described later. The server 1 may determine the grade of the desired company based on the company information. After determining the size of the company based on the company information, the grade may be set to increase as the size of the company increases, and the grade may be set to decrease as the size of the company decreases according to the user's setting. The server 1 may determine a discount rate of a product corresponding to the product sales information based on the grade of the desired company. According to the user's setting, the higher the grade of the desired company, the higher the discount rate of the product can be set. The modified product sales information may be generated based on the product sales information and the discount rate of the product. The corrected product sales information may include reference price information on the product, image information on the product, and discount price information on the product. The server 1 may generate a first interface including the modified product sales information, and when acquiring account information corresponding to the desired company from the user terminal, transmit the first interface to the user terminal . The account information corresponding to the desired company may mean information including login information corresponding to the desired company.

The server 1 may obtain the location information of the desired company from the first external server 2 .

The server 1 may acquire area information including information on the number of populations around the desired company and information on the number of companies by type of business from the second external server 3 .

The server may acquire 301 product sales information and company information, determine 302 a rating of a desired company and a product discount rate, and generate 303 modified product sales information based on the discount rate. and may transmit (304) the first interface to the user terminal when the first interface is created and the account information is obtained.

4 is a diagram illustrating an operation of deriving a company score and determining a grade of a desired company according to an embodiment.

Referring specifically to FIG. 4 , the server may acquire sales information, company size information, and credit rating information of the desired company. The sales information of the desired company may include sales information of the desired company and net profit information of the desired company. The company size information is information on the size of the desired company, and may include market capitalization information of the desired company or information on the company value of the desired company. The credit rating information is information on the credit rating of the desired company, and may be set according to a specific public institution, a period of trust, or a user's setting. The server may derive a company score based on the sales information of the desired company, the company size information, and the credit rating information, and may determine the grade of the desired company based on the company score. The company score can be derived as the size of the desired company is larger, the credit rating is higher, and the sales are higher.

The server may obtain sales information, company size information, and credit rating information ( 401 ), and may derive a company score and determine a grade of a desired company ( 402 ).

5 is a diagram illustrating an operation of determining a discount rate and generating a first interface according to an embodiment.

Referring specifically to FIG. 5 , the server may acquire information on the purchase amount for a predetermined period of products purchased by the desired company through the first interface. The server may determine the discount rate of the product based on the purchase amount information. In this case, the discount rate of the product may be such that the higher the purchase amount, the higher the discount rate is applied. In one embodiment, the grade may be set by dividing the amount purchased for a predetermined period of three months, and the grade may be set according to the amount corresponding to the purchase amount information. Thereafter, the discount rate may be set so that the level is changed in real time according to the amount purchased during the previous predetermined period, quarterly, monthly, or by date.

In this case, a discount index may be derived to determine a discount rate of a product corresponding to product sales information, and a discount rate may be determined based on the discount index. The discount index may be derived by the following equation.

,

,

D represents the discount rate of the product, b represents the number of variables related to the desired company, Ka represents a weight corresponding to the a-th variable among the variables related to the desired company, and Ta represents the desired company represents a _numeric value corresponding to the a-th variable among variables related to may include the sales information, the company size information, and the credit rating information of the desired company.

The server may obtain (501) the location information of the desired company, obtain (502) industry type information and product purchase history information of less than a predetermined amount, and determine the grade of the desired company based on the company information (503) ), determine the discount rate, generate the first interface, and transmit the first interface to the user terminal (504).

6 is a diagram illustrating an operation of displaying a first interface reflecting a discount rate according to an embodiment.

Referring specifically to FIG. 6 , the server may generate a first interface that provides a customized product through the user terminal 10 . In this case, as a customized product, an image of information about a bag, food, table, etc. can be displayed, and information about a price and a discount rate can be displayed together. At the top of the first interface, a welcome phrase for a corresponding company may be written together, which may mean writing a welcome phrase for a company corresponding to each login information.

7 is a diagram illustrating an operation of determining a customized product according to an embodiment.

Referring specifically to FIG. 7 , the server may acquire location information of the desired company from the first external server. The first external server may mean a server including GPS information. The server may obtain industry type information of the desired company from the company server. The type of industry information of the desired company may mean information on the type of industry according to a service or product provided by the desired company. In one embodiment, information on the industry such as the food industry, the transport industry, etc. may be obtained as the industry. The server may acquire purchase history information regarding a product of a predetermined amount or less among products purchased through the first interface. By acquiring purchase history information on products of less than a predetermined amount, information on inexpensive products required by the company can be grasped. Considering the characteristics of the wholesale and retail business, it is mainly focused on cheap products, so it is possible to determine the purchase history of products with less than a predetermined amount. The server may create a first interface including the corrected product sales information. The server may determine a customized product based on the industry type information and the purchase history information among products included in the modified product sales information. In one embodiment, if the industry of the desired company corresponds to the construction industry, and the history of purchasing the string, which is a product of less than a predetermined amount, is greater than or equal to a predetermined standard, the string may be determined as a customized product. The server may generate the first interface including the modified product sales information and the recommendation information on the customized product.

In the process of determining the customized product, the server may determine a customized merchandising index for the product included in the modified product sales information based on the industry type information and the purchase history information. In addition, the server may determine N products having the highest customized merchandising index among products included in the modified product sales information as the customized products. In this case, N may be a preset integer greater than 0.

In addition, in an embodiment, the server may determine a number of popular products lower than N with the highest number of repeated purchases based on purchase history information. It is also possible to determine the N replaced products as custom products by replacing the lowest product with a popular product.

The server first commercializes the product included in the modified product sales information based on the location information and local information including information on the number of populations around the desired company and information on the number of companies by type obtained from the second external server index can be determined. Among the products included in the modified product sales information, a product having the first commercialization index equal to or greater than a predetermined commercialization index may be determined as the first product. A second merchandising index may be determined by correcting the first merchandising index for the first product based on the industry information and the purchase history information. The customized merchandising index for the first product may be determined as the second merchandising index, and the merchandising index for products other than the first product among the products included in the modified product sales information may be determined as the first merchandising index. There, it is possible to determine a customized commercialization index based on the first commercialization index.

In an embodiment, the first merchandising index may be higher as the number of people around the desired company increases, and the first merchandising index may increase as the number of companies according to the industry corresponding to the product decreases. This can lead to higher merchandising indexes with fewer competitors and more demand.

As for the purchase history information, the second merchandising index may be higher as the number of purchases or purchase amount for the first product is higher, based on the history of purchases made by the desired company, The second merchandising index may be increased. The correlation of subsequent products is pre-tabled or can be set by the user.

The server determines the customized merchandising index for the first product as the second merchandising index, and the merchandising index for products other than the first product among the products included in the modified product sales information is determined as the first merchandising index can

In this case, the product displayed as the second merchandising index can be exposed on the first interface, and the customized product can be emphasized by separately dividing the category, and it can be emphasized that the product is more customized compared to the products displayed with the remaining first merchandising index. In addition, the convenience of users can be improved in that the merchandising index can be displayed on all products.

The server may determine a customized merchandising index ( 701 ), and may determine a customized product ( 702 ).

A user terminal is a communicable desktop computer, a laptop computer, a notebook, a smart phone, a tablet PC, a mobile phone, and a smart watch. ), smart glass, e-book reader, PMP (portable multimedia player), portable game console, navigation device, digital camera, DMB (digital multimedia broadcasting) player, digital voice recorder (digital) audio recorder), a digital audio player, a digital video recorder, a digital video player, and a personal digital assistant (PDA).

When using machine learning tasks, deep learning models can be used, and it can be performed using machine learning models. In this case, the learning data set may include various information acquired from various external servers as the learning data set, and a supervised learning method may be used. In this case, the deep learning model module may use a deep neural network (DNN) algorithm. Without being limited to the description, convolutional neural network (CNN), recurrent neural network (RNN), Restricted Boltzmann Machine (RBM, Restricted Boltzmann Machine), 　 Deep Belief Network (DBN) algorithms are may be used, and since each algorithm is a well-known technique, a description thereof will be omitted.

8 is a diagram illustrating a wireless communication system that can be applied in a communication process according to an embodiment of the present invention. 9 is a diagram illustrating a base station in the wireless communication system according to FIG. 8 . 10 is a diagram illustrating a terminal in the wireless communication system according to FIG. 8 . 11 is a diagram illustrating a communication interface in the wireless communication system according to FIG. 8 .

Hereinafter, an example of a wireless communication network system supporting communication between the various servers 1 and the terminals 200 and 300 according to the present invention will be described in detail as an example. In the following description, a first node (device) may be an anchor/donor node or a centralized unit (CU) of an anchor/donor node, and a second node (device) may be an anchor/donor node or a distributed unit (DU) of a relay node. can be

As a part of a node using a radio channel in a wireless communication system, a base station (BS), a terminal, a server, and the like may be included.

A base station is a network infrastructure that provides wireless access to terminals and terminals. A base station has coverage defined as a certain geographic area according to the distance over which signals can be transmitted.

A base station is an "access point (AP)", "enodeb (eNB)", "5th generation (5G) node", "wireless point", " It may be referred to as a "transmission/reception point (TRP)".

The base station, the terminal, and the terminal may transmit and receive radio signals in millimeter wave (mmWave) bands (eg, 28 GHz, 30 GHz, 38 GHz, 60 GHz). In this case, the base station, the terminal, and the terminal may perform beamforming to improve the channel gain. Beamforming may include transmit beamforming and receive beamforming. That is, the base station, the terminal, and the terminal may impart directivity to the transmitted signal and the received signal. To this end, the base station, the terminal, and the terminal may select a serving beam through a beam discovery procedure or a beam management procedure. Thereafter, communication may be performed using a resource that is in a quasi co-located relationship with a resource carrying the serving beam.

The first antenna port and the second antenna port are considered quasi-co-located if the large-scale properties of the channel through which the symbol of the first antenna port is carried can be inferred from the channel through which the symbol of the second antenna port is carried. The large-scale attribute may include one or more of delay spread, Doppler shift, average gain, average delay, and spatial Rx parameters.

Hereinafter, a base station is exemplified in the above-described wireless communication system. The terms “-module”, “-unit” or “-er” used hereinafter may mean a unit that processes at least one function or operation, and includes hardware, software, or hardware and software. It can be implemented as a combination of

The base station may include a wireless communication interface, a backhaul communication interface, a storage unit and a controller.

The wireless communication interface performs a function of transmitting and receiving signals through a wireless channel. For example, the wireless communication interface may perform a conversion function between a baseband signal and a bit stream according to a physical layer standard of the system. For example, in data transmission, a wireless communication interface encodes and modulates a stream of transmitted bits to produce complex symbols. In addition, upon data reception, the wireless communication interface demodulates and decodes the baseband signal to reconstruct the received bit stream.

The wireless communication interface performs a function of transmitting and receiving signals through a wireless channel. For example, the wireless communication interface may perform a conversion function between a baseband signal and a bit stream according to a physical layer standard of the system. For example, in data transmission, a wireless communication interface encodes and modulates a stream of transmitted bits to produce complex symbols. In addition, upon data reception, the wireless communication interface demodulates and decodes the baseband signal to reconstruct the received bit stream.

In addition, the wireless communication interface up-converts the base band signal into a radio frequency (RF) band signal, transmits the converted signal through the antenna, and then down-converts the RF band signal received through the antenna into a base band signal. To this end, the wireless communication interface includes a transmission filter, a reception filter, an amplifier, a mixer, an oscillator, a digital-to-analog converter (DAC), It may include an analog-to-digital converter (ADC) and the like. Also, the wireless communication interface may include a plurality of transmission/reception paths. Further, the wireless communication interface may include at least one antenna array including a plurality of antenna elements.

In terms of hardware, the wireless communication interface may include a digital unit and an analog unit, and the analog unit may include a plurality of sub-units according to operating power, operating frequency, and the like. The digital unit may be implemented with at least one processor (eg, a digital signal processor (DSP)).

The wireless communication interface transmits and receives signals as described above. Accordingly, a wireless communication interface may be referred to as a "transmitter", "receiver" or "transceiver". In addition, in the following description, transmission/reception performed through a wireless channel may be used to include processing performed in a wireless communication interface as described above.

The backhaul communication interface provides an interface for performing communication with other nodes in the network. That is, the backhaul communication interface converts the bit stream transmitted to another node, for example, another access node, another base station, a higher node or a core network from a base station converts the physical signal received from the other node into a physical signal. Convert to stream.

The storage unit stores data such as basic programs, applications, and setting information for operation of the base station. The storage unit may include a volatile memory, a non-volatile memory, or a combination of a volatile memory and a non-volatile memory.

The controller controls the overall operation of the base station. For example, the controller transmits and receives signals through a wireless communication interface or a backhaul communication interface. In addition, the controller writes data to the storage and reads the recorded data. The controller can perform the function of the protocol stack required by the communication standard. According to another implementation, the protocol stack may be included in a wireless communication interface. To this end, the controller may include at least one processor.

According to an embodiment, the controller may control the base station to perform an operation according to an embodiment of the present invention.

According to various embodiments, a donor node of a wireless communication system includes at least one processor, a transceiver operatively coupled to the at least one processor, and a plurality of radio bearers for a terminal accessing the relay node. and send to the relay node a first message including first information related to the donor node regarding receive, from the relay node, a second message including second information related to the relay node regarding a plurality of radio bearers for the terminal; Data for the terminal may be transmitted to the relay node. Data may be transmitted to the terminal through a plurality of radio bearers based on the first information and the second information.

According to various embodiments, a radio bearer among a plurality of radio bearers may aggregate a plurality of radio bearers. the at least one processor is further configured to determine a radio bearer for the terminal accessing the relay node and a multiple radio bearer aggregated by the radio bearer; Alternatively, a radio bearer for a terminal accessing the relay node may be determined.

According to various embodiments, the first message may include one or more of the following: identification of a terminal accessing the relay node; display information indicating the type of terminal accessing the relay node; information on a radio bearer of a terminal accessing a relay node; information on the radio bearer delivered by the terminal accessing the relay node; information on the tunnel established for the radio bearer between the donor node and the relay node; information on the aggregated multiple radio bearers; radio bearer mapping information; information on the address of the side of the donor node; information on the address of the relay node side; indication information corresponding to a radio bearer of a terminal accessing a relay node; indication information indicating the relay node to allocate a new address to a radio bearer for a terminal accessing the relay node; a list of address information that cannot be used by a relay node that transmits data of a radio bearer of a terminal accessing the relay node; and information related to security configuration.

According to various embodiments, the second message may include one or more of the following: identification of a terminal accessing the relay node; information on radio bearers accepted by the relay node; information on radio bearers not acknowledged by the relay node; information on radio bearers partially granted by the relay node; radio bearer mapping information; configuration information of a terminal accessing the relay node generated by the relay node; information on the address of the relay node side; and information related to security configuration.

According to various embodiments, the second message may further include information on the integrated multi-radio bearer.

According to various embodiments, the donor node may include a central unit of the donor node, and the relay node may include a distributed unit of the donor node.

According to various embodiments, a relay node of a wireless communication system includes at least one processor, a transceiver operatively coupled to the at least one processor, and a plurality of terminals accessing the relay node from a donor node. configured to receive a first message comprising first information related to a donor node regarding a radio bearer of ; transmit a second message including second information related to the relay node regarding the plurality of radio bearers to the terminal to the donor node; It is possible to receive data for the terminal from the donor node. Data may be transmitted to the terminal through a plurality of radio bearers based on the first information and the second information.

According to various embodiments, a radio bearer among a plurality of radio bearers may aggregate a plurality of radio bearers. the at least one processor is further configured to determine a radio bearer for the terminal accessing the relay node and a multiple radio bearer aggregated by the radio bearer; Alternatively, multiple radio bearers integrated by the radio bearer may be determined.

According to various embodiments, the first message may include one or more of the following: identification of a terminal accessing the relay node; display information indicating the type of terminal accessing the relay node; information on a radio bearer of a terminal accessing a relay node; information on the radio bearer delivered by the terminal accessing the relay node; information on the tunnel established for the radio bearer between the donor node and the relay node; information on the aggregated multiple radio bearers; radio bearer mapping information; information on the address of the side of the donor node; information on the address of the relay node side; indication information corresponding to a radio bearer of a terminal accessing a relay node; indication information indicating the relay node to allocate a new address to a radio bearer for a terminal accessing the relay node; a list of address information that cannot be used by a relay node that transmits data of a radio bearer of a terminal accessing the relay node; and information related to security configuration.

According to various embodiments, the second message may include one or more of the following: identification of a terminal accessing the relay node; information on radio bearers accepted by the relay node; information on radio bearers not acknowledged by the relay node; information on radio bearers partially granted by the relay node; radio bearer mapping information; configuration information of a terminal accessing the relay node generated by the relay node; information on the address of the relay node side; and information related to security configuration.

According to various embodiments, the second message may further include information on the integrated multi-radio bearer.

According to various embodiments, the donor node may include a central unit of the donor node, and the relay node may include a distributed unit of the donor node.

Hereinafter, components of a terminal in the above-described wireless communication system are illustrated. The components of the terminal to be described below are components of a general-purpose terminal supported by the wireless communication system, and may be merged or integrated with the components of the terminal according to the above-described contents, and to the extent that some overlap or conflict, refer to the drawings above. Contents described with reference may be interpreted as having priority. The terms “-module”, “-unit” or “-er” used below may refer to a unit that processes at least one function.

The terminal includes a communication interface, a storage unit and a controller.

The communication interface performs a function of transmitting and receiving signals through a wireless channel. For example, the communication interface performs a function of converting between a baseband signal and a bit stream according to the physical layer standard of the system. For example, in data transmission, a communication interface encodes and modulates a stream of transport bits to produce complex symbols. In addition, upon data reception, the communication interface demodulates and decodes the baseband signal to reconstruct the received bit stream. In addition, the communication interface up-converts the base band signal into an RF band signal, transmits the converted signal through the antenna, and then down-converts the RF band signal received through the antenna into a base band signal. For example, the communication interface may include a transmission filter, a reception filter, an amplifier, a mixer, an oscillator, and a digital-to-analog converter (DAC). , an analog-to-digital converter (ADC), and the like.

Also, the communication interface may include a plurality of transmission/reception paths. Further, the communication interface may include at least one antenna array including a plurality of antenna elements. On the hardware side, the wireless communication interface may include a digital circuit and an analog circuit (eg, a radio frequency integrated circuit, RFIC). The digital circuit may be implemented by at least one processor (eg, DSP). The communication interface may include a plurality of RF chains. The communication interface may perform beamforming.

The communication interface transmits and receives signals as described above. Accordingly, a communication interface may be referred to as a "transmitter", "receiver" or "transceiver". In addition, in the following description, transmission/reception performed through a wireless channel may be used to include processing performed in a communication interface as described above.

The storage unit stores data such as basic programs, applications, and setting information for the operation of the terminal. The storage unit may include a volatile memory, a non-volatile memory, or a combination of a volatile memory and a non-volatile memory. In addition, the storage unit provides the stored data according to the request of the controller.

The controller controls the overall operation of the terminal. For example, the controller sends and receives signals through a communication interface. In addition, the controller writes data to the storage and reads the recorded data. The controller can perform the function of the protocol stack required by the communication standard. According to another implementation, the protocol stack may be included in the communication interface. To this end, the controller may include at least one processor or microprocessor or regenerate a part of the processor. In addition, a part of the communication interface or controller may be referred to as a communication processor (CP).

According to an embodiment of the present invention, the controller may control the terminal to perform the operation according to the embodiment of the present invention.

Hereinafter, a communication interface in a wireless communication system is exemplified.

The communication interface includes encoding and modulation circuitry, digital beamforming circuitry, a plurality of transmission paths, and analog beamforming circuitry.

The encoding and modulation circuitry performs channel encoding. At least one of a low-density parity check (LDPC) code, a convolutional code, and a polar code may be used for channel encoding. The encoding and modulation circuitry generates modulation symbols by performing constellation mapping.

The digital beamforming circuit performs beamforming on a digital signal (eg, a modulation symbol). To this end, the digital beamforming circuit multiplexes the modulation symbols by the beamforming weight value. The beamforming weight may be used to change the size and phrase of a signal, and may be referred to as a “precoding matrix” or a “precoder”. The digital beamforming circuit outputs digital beamformed modulation symbols to a plurality of transmission paths. In this case, modulation symbols may be multiplexed according to a multiple input multiple output (MIMO) transmission method, or the same modulation symbol may be provided to a plurality of transmission paths.

The plurality of transmission paths converts the digital beamformed digital signal into an analog signal. To this end, each of the plurality of transmission paths may include an inverse fast Fourier transform (IFFT) calculation unit, a cyclic prefix (CP) insertion unit, a DAC, and an up-conversion unit. The CP insertion unit is for an orthogonal frequency division multiplexing (OFDM) method and may be omitted when other physical layer methods (eg, a filter bank multi-carrier: FBMC) are applied. That is, the plurality of transmission paths provide independent signal processing processes for a plurality of streams generated through digital beamforming. However, depending on the implementation, some elements of a plurality of transmission paths may be used in common.

The analog beamforming circuit performs beamforming on an analog signal. To this end, the digital beamforming circuit multiplexes the analog signal by the beamforming weight value. Beamformed weights are used to change the size and text of the signal. More specifically, according to a connection structure between the plurality of transmission paths and the antenna, the analog beamforming circuit may be configured in various ways. For example, each of the plurality of transmission paths may be connected to one antenna array. In another example, a plurality of transmission paths may be coupled to one antenna array. In another example, the plurality of transmission paths may be adaptively coupled to one antenna array or may be coupled to two or more antenna arrays.

The methods according to the present invention may be implemented in the form of program instructions that can be executed by various computer means and recorded in a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, etc. alone or in combination. The program instructions recorded on the computer-readable medium may be specially designed and configured for the present invention, or may be known and available to those skilled in the art of computer software.

Examples of computer-readable media may include hardware devices specially configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions may include not only machine language codes such as those generated by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device described above may be configured to operate as at least one software module to perform the operations of the present invention, and vice versa.

In addition, the above-described method or apparatus may be implemented by combining all or part of its configuration or function, or may be implemented separately.

Although the above has been described with reference to preferred embodiments of the present invention, those skilled in the art can variously modify and change the present invention within the scope without departing from the spirit and scope of the present invention as set forth in the claims below. You will understand that it can be done.

The methods according to the present invention may be implemented in the form of program instructions that can be executed by various computer means and recorded in a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, etc. alone or in combination. The program instructions recorded on the computer-readable medium may be specially designed and configured for the present invention, or may be known and available to those skilled in the art of computer software.

Examples of computer-readable media may include hardware devices specially configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions may include not only machine language codes such as those generated by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device described above may be configured to operate as at least one software module to perform the operations of the present invention, and vice versa.

In addition, the above-described method or apparatus may be implemented by combining all or part of its configuration or function, or may be implemented separately.

Although the above has been described with reference to preferred embodiments of the present invention, those skilled in the art can variously modify and change the present invention within the scope without departing from the spirit and scope of the present invention as set forth in the claims below. You will understand that it can be done.

1: Server
10: user terminal

Claims (10)

In the method of providing a customized product performed by a server,
obtaining product sales information from at least one factory server;
acquiring company information from a company server of a desired company;
determining a grade of the desired company based on the company information;
determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company;
generating modified product sales information based on the product sales information and a discount rate of the product;
generating a first interface including the modified product sales information; and
and transmitting the first interface to the user terminal when the account information corresponding to the desired company is obtained from the user terminal. According to claim 1,
The step of determining the grade of the desired company based on the company information,
obtaining sales information, company size information, and credit rating information of the desired company;
deriving a company score based on the sales information of the desired company, the company size information, and the credit rating information; and
and determining the grade of the desired company based on the company score. 3. The method of claim 2,
Further comprising; acquiring information on the purchase amount for a predetermined period among the products purchased by the desired company through the first interface;
The step of determining a discount rate of a product corresponding to the product sales information includes:
and determining a discount rate of the product based on the purchase amount information. 4. The method of claim 3,
obtaining location information of the desired company from a first external server;
obtaining industry type information of the desired company from the company server; and
The method further comprises;
The step of generating a first interface including the modified product sales information includes:
determining a customized product based on the industry type information and the purchase history information among products included in the modified product sales information; and
and generating the first interface including the modified product sales information and recommendation information on the customized product. 5. The method of claim 4,
The step of determining a customized product based on the industry type information and the purchase history information among the products included in the modified product sales information,
determining a customized merchandising index for a product included in the modified product sales information based on the industry type information and the purchase history information; and
Determining the N products having the highest customized merchandising index among products included in the modified product sales information as the customized products; including,
Wherein N is a preset integer greater than zero. 4. The method of claim 3,
The step of determining a discount rate of a product corresponding to the product sales information includes:
Further comprising; determining the discount rate of the product based on the discount index;
The discount index is derived by the following equation,

,
D represents the discount rate of the product, b represents the number of variables related to the desired company, Ka represents a weight corresponding to the a-th variable among the variables related to the desired company, and Ta represents the desired company represents a numerical value corresponding to the a-th variable among variables related to , wherein B represents a value corresponding to the purchase amount information, and U _B represents a weight corresponding to the purchase amount information,
The number of variables related to the desired company is a customized product providing method including the sales information, the company size information, and the credit rating information of the desired company. 6. The method of claim 5,
The step of determining the customized merchandising index,
A first merchandising index for a product included in the modified product sales information based on the location information and regional information including information on the number of populations around the desired company and information on the number of companies by industry obtained from the location information and the second external server determining;
determining, as a first product, a product in which the first commercialization index is higher than or equal to a predetermined commercialization index among products included in the modified product sales information;
determining a second commercialization index by correcting the first commercialization index for the first product based on the industry type information and the purchase history information; and
The customized merchandising index for the first product is determined as the second merchandising index, and the merchandising index for products other than the first product among the products included in the modified product sales information is determined as the first merchandising index A method of providing a customized product comprising; In the server for performing a method for providing a customized product,
The server includes a processor and a memory storing at least one instruction to be executed by the processor;
The processor is
Obtain product sales information from at least one factory server,
Obtain company information from the company server of the desired company,
Determine the grade of the desired company based on the company information,
determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company;
generating modified product sales information based on the product sales information and the discount rate of the product;
Create a first interface including the modified product sales information,
When acquiring account information corresponding to the desired company from the user terminal, the server transmits the first interface to the user terminal. As a computer program stored in a computer-readable recording medium to execute a method for providing a customized product performed by a server,
The method of providing the customized product,
obtaining product sales information from at least one factory server;
acquiring company information from a company server of a desired company;
determining a grade of the desired company based on the company information;
determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company;
generating modified product sales information based on the product sales information and a discount rate of the product;
generating a first interface including the modified product sales information; and
A computer program comprising a; when acquiring account information corresponding to the desired company from the user terminal, transmitting the first interface to the user terminal. As a computer-readable recording medium recording a program for executing a method for providing a customized product in a server,
The method of providing the customized product,
obtaining product sales information from at least one factory server;
acquiring company information from a company server of a desired company;
determining a grade of the desired company based on the company information;
determining a discount rate of a product corresponding to the product sales information based on the grade of the desired company;
generating modified product sales information based on the product sales information and a discount rate of the product;
generating a first interface including the modified product sales information; and
Computer-readable recording medium comprising a; when acquiring account information corresponding to the desired company from the user terminal, transmitting the first interface to the user terminal.

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