KR20210127840A - Method for stopping the advertisement by the false click in watching advertisement - Google Patents

Abstract

The present invention relates to a method for stopping advertisement rewards based on false click determination in advertisement watching, which is linked with point and coin payment of an advertisement management company in an application paying points or coins for rewards for advertisement watching to make it impossible not to view advertisements even if advertisement or an advertisement application is clicked falsely. According to the present invention, the method comprises: an iris camera operation step (S405a) of operating an iris camera equipped with an infrared LED after the advertisement viewing step (S405); a pupil size change determination step (S405b) of determining, by the camera determines, whether the size of the human pupil is changed (S405b) after the iris camera operation step (S405a); an advertisement transmission maintaining step (S405c) of maintaining unauthorized access to view the advertisement as it is after the pupil size change determination step (S405b); and an advertisement viewing checking step (S406) of checking whether a user has completed viewing the advertisement in time (S406) after the advertisement transmission maintenance step (S405c).

Description

Method of stopping advertisement compensation based on judgment of false clicks while watching advertisements

The present invention relates to a method of stopping advertisement compensation according to the determination of false clicks while viewing advertisements. It relates to a method of suspending advertisement compensation according to the judgment of false clicks in advertisement viewing, which makes it impossible not to see the advertisement even if it is clicked or clicked.

In the prior art, first of all, referring to FIG. 1 in Korean Patent Application Laid-Open No. 10-2015-0014545, the system for providing a point earning service for banner advertisement 100 includes a plurality of advertisement servers 110 and a plurality of user terminals 120 . ) and an advertising agency server 130 .

The advertisement server 110 produces and executes advertisement data by combining at least one text, photo, picture file, video, etc. for at least one advertisement. The advertisement server 110 may be a company that is the subject of advertisements or an advertisement production company that produces advertisements requested by the company.

The user terminal 120 accesses the advertisement server 110 through the network to view advertisements, and accumulates advertisement points after accessing the banner advertisement transmitted from the advertisement agency server 130 when the advertisement point earning service application is installed. will do

The user terminal 120 is a DMB player, PDA (Personal Digital Assistant), smartphone (Smart Phone), tablet PC and handheld (hand-held) that can execute various applications according to the purpose in combination with wireless communication technology. held) may include all information and communication devices, such as PCs, multimedia devices, and their application devices.

In the following description, it is assumed that the user terminal 120 is a smartphone.

The advertisement agency server 130 receives advertisement data from the advertisement server 110, produces it in the form of a banner advertisement, and provides it to the user terminal 120, and provides an advertisement point accumulation service according to the access frequency of the banner advertisement for each user terminal 120. It provides an advertisement point earning service application that provides a user terminal (120).

FIG. 2 is a view for explaining the configuration of an advertisement agency server of FIG. 1 .

Referring to FIG. 2 , the advertisement agency server 130 includes a transceiver unit 131 , a member information management unit 132 , an advertisement information management unit 133 , a banner advertisement selection unit 134 , an advertisement connection analysis unit 135 , It includes a point payment decision unit 136 , a message creation unit 137 , and a control unit 138 .

The transceiver 131 transmits and receives various data between the advertisement server 110 and the user terminal 120 .

The member information management unit 132 provides a web page for membership registration when the user terminal 120 is initially connected through the network to input personal information such as name, address, gender, age, and occupation, and prefers according to user selection. Allows you to enter additional information, such as ad types, unfavorable ad types, or spam ad types. The member information management unit 132 stores member information including personal information and additional information for each user terminal 120 in the member information database 141 .

The advertisement information management unit 133 is connected to the advertisement point accumulation time interval transmitted from the advertisement server 110, the number of points per day, the accumulation frequency information including the total number of accumulations during the accumulation period, the advertisement target information, and the advertisement web page. The advertisement event information including URL information is stored in the advertisement information database 142 . The advertisement information database 142 may store advertisement event information for each advertisement server 110 , each company, each accumulation period, or each accumulation amount.

The database 140 stores information related to advertisement points as a database, including the member information database 141 and the advertisement information database 142 .

Referring to FIG. 3 , when the user terminal 120 accesses the banner advertisement and loads the corresponding advertisement web page, the advertisement point earning service application sends a loading start signal and a loading completion signal of the advertisement web page to the advertisement agency server 130 . send to

The advertisement agency server 130 receives the loading start signal and the loading completion signal of the advertisement web page, and checks access information such as the loading time of the banner advertisement, the number of times of access and the exposure time. (See step S14)

At this time, the advertisement agency server 120 checks the loading start time and the loading end time of the advertisement web page to check the access time for each category of the corresponding advertisement, and arranges the banner advertisements corresponding to the advertisement category of the user's interest in the top list of banner advertisements. You can create an advertisement list.

For example, if the user terminal 120 has access to the banner advertisement of the shopping category for 10 seconds and the access time for the banner advertisement for the game category is 100 seconds, the advertisement agency server 120 performs the advertisement web After comprehensively analyzing the access time of the page and the category of the corresponding advertisement, the user's field of interest is determined as the game category, and then banner advertisements belonging to the game category are created in the top list and transmitted to the user terminal 120 .

The advertisement agency server 130 determines that the user terminal 120 is a false click target when the loading time of the banner advertisement is less than the play time of the banner advertisement, and notifies the advertisement point not to be paid, and the loading time of the banner advertisement When this is longer than the play time of the corresponding banner advertisement, the user terminal 120 is determined as the target of earning points. (See steps S15 to S17)

The following is a Coin-Point relay exchange that executes a transaction between a "coin" targeted at a virtual currency exchange developed in Patent Registration No. 10-1918033, registered by the inventor, and a "point" rewarded in an online bank or e-commerce transaction. (5000) will be described.

4 is a block diagram illustrating a system in which points generated in an online bank or e-commerce transaction according to the present invention and a coin traded in a virtual currency exchange are traded in a separate relay exchange. It is an overall configuration diagram for explaining the virtual currency transaction system 3000 and the online banking and e-commerce system 4000 according to the embodiment.

First, the virtual currency trading system 3000 will be described with a flowchart.

In the future, in the present invention, virtual currency is referred to as "coin" or "Coin".

Referring to the upper part of FIG. 4 , the transaction of virtual currency according to an embodiment of the present invention is that a donor transacts virtual currency with a donor. Specifically, the donor terminal 300 is a digital virtual currency having a blockchain to be donated. Generates a transaction request signal for a donor including the amount information of the donor and personal information of the donor and transmits it to the digital virtual currency transaction guide server 3100, and the digital virtual currency transaction guide server 3100 in the donor terminal 400 Confirmation of personal information is performed, and the amount to be donated to the beneficiary is deducted from the blockchain-based digital virtual currency amount information stored in the donor's electronic wallet information, and the deducted amount is stored in the donor's electronic wallet information. After accumulating in the virtual currency amount information, it creates transaction information for digital virtual currency transaction based on this and controls it to be propagated to the blockchain holding servers (not shown), so that the virtual currency is exchanged or traded. will be.

Hereinafter, the meaning of "transaction" is included in the concept of "exchange".

Accordingly, the head office issues a Coin, and as an affiliated bank, for example, the Bank stores and manages the Coin, thereby performing the functions stipulated by the law.

The "coin" of the virtual currency trading system 3000 generated here is linked with the Coin management system 3500 so that it can be exchanged or traded with the Coin-Point relay exchange 5000 to build a system.

For this purpose, ALL IT BLUE COIN, ALL IT SILVER COIN, ALL IT GOLD COIN, ALL IT DIA COIN, and ALL IT POINT are applied for trademark registration so that the brand names can be used for each grade when exchanging or trading coins and points, which will be described later. do.

The virtual currency transaction method will be described in detail with reference to FIG. 12 .

Second, the online banking and e-commerce system 4000 will be described with a flowchart.

From now on, in the present invention, the reward generated by the transaction is referred to as "point" or "Point".

Referring to the lower part of FIG. 4 , an online bank and e-commerce system 4000 according to an embodiment of the present invention includes one online shopping mall 4100, one or more purchaser PC terminals 4300a and a purchaser mobile through the Internet (I). The terminal 4300b is connected to the affiliated store terminal 4400 .

The online bank and e-commerce system 4000 is connected to the online shopping mall 4100 and the purchaser's terminal through the Internet (I), and when purchasing a product according to the request of the purchaser, a product window where the purchaser can purchase with the points he owns. functions provided at the same time.

The purchaser PC terminal 4300a and the purchaser mobile terminal 4300b are connected to the online bank and e-commerce system 4000 through the Internet (I), and various HTML provided by the online bank and e-commerce system 4000 (Hyper Text Marker Language) A general web browser is provided so that a web page such as a document can be retrieved and displayed on a screen.

In addition, the purchaser PC terminal (4300a) and the purchaser mobile terminal (4300b) use the Allit-Pay accumulation card, and cards of other companies affiliated with the card can also be used.

At this time, the points that are distributed as much as the purchaser used are accumulated as profit compensation.

The purchaser PC terminal 4300a is preferably implemented as a personal computer (PC), but is not limited thereto, and may be implemented with any communication capable device such as a laptop computer, PDA, smartphone, etc. that can communicate by connecting to the Internet. .

The designated affiliated store terminal unit 4400 is composed of a plurality of designated point terminals previously designated for the accumulation of points. In this embodiment, for convenience of explanation, the designated affiliated store terminal unit 4400 grouped into one commercial district is divided into the first franchisee terminal unit 4400a, the second affiliate store terminal unit 4400b, and the third affiliate store terminal unit 4400c. , --- (omitted) --- , is shown as an nth merchant terminal unit 4400n.

In addition, the designated affiliated store terminal unit 4400 uses an Allit-Pay accumulation card, and a card of a third party affiliated with the card can also be used.

At this time, the points that are distributed as much as the purchaser used are accumulated as profit compensation.

At this time, the accumulated points and Coins to be described later can be exchanged or traded to promote the convenience of consumers.

That is, the "point" of the online bank and e-commerce system 4000 generated here is linked with the profit compensation point management system 4500 so that it can be transacted with the Coin-Point relay exchange 5000 to construct a system.

Reference numeral 6000 represents the "Allit Pay process" and represents an operation network that can systematize lines that can bring efficiency of work in connection with AllIT Bank and AllIT Pay, which will be described later.

Third, the relay exchange 5000 of All IT Coin and All IT Point shown in the middle of FIG. 4 will be described.

The "coin" of the virtual currency transaction system 3000 generated by the virtual currency transaction is linked with the Coin management system 3500 so that it can be transacted with the Coin-Point relay exchange 5000 to construct a system.

In addition, the system by linking with the profit compensation point management system 4500 so that the "points" of the online bank and e-commerce system 4000 rewarded according to the usage performance of banks, etc. can be transacted with the Coin-Point relay exchange 5000 to build

However, in the prior inventions, by using an app that pays points or coins for reward for viewing advertisements, from the moment the app is touched, the prize money (seller) is linked with points and coins that are paid as compensation after watching advertisements to respond to changes in the price of coins. No technology has been developed to generate revenue and provide opportunities to purchase goods.

In addition, in the prior inventions, not only the profits of points and coins paid as compensation after watching advertisements, but also the technology that has an opportunity to return the benefits by distributing the advertisement revenue generated during unauthorized access to the affiliate sites by linking the affiliate sites has not been developed. didn't

In addition, in the conventional customer compensation application that targets advertisements, the advertisement compensation service is executed only when the user clicks it. There is a running problem. In addition, since some users delete the corresponding application when the advertisement compensation service is completed, there is a problem that the advertisement effect cannot be continuously maintained.

3, the advertisement agency server 130 determines that the user terminal 120 is a false click target when the loading time of the banner advertisement is less than the play time of the corresponding banner advertisement, and the target of payment of advertisement points is Notifies that it is not, and when the loading time of the banner advertisement is equal to or longer than the play time of the corresponding banner advertisement, the user terminal 120 is determined as the target for earning points (refer to steps S15 to S17), so it is only a technical level of checking only the loading time As a result, there was no way to check whether the consumer truly paid attention to the advertisement, and the loss of valuable advertisers was evident, and the advertisement effect was also lost.

Therefore, the present invention is to create a method of confirming whether the consumer pays direct attention to the advertisement, the advertisement compensation technique, which is merely a technique of checking only the loading time.

Accordingly, it is to solve the loss of valuable advertisers and achieve the purpose of generating the maximum advertising effect.

And, by using an app that pays points or coins for advertising viewing compensation by connecting by phone number, from the moment you touch the app, you link the prize money (seller) with points and coins that are paid as compensation after viewing the advertisement to generate coins. It is to develop technology that can generate profits and purchase goods according to price fluctuations.

In addition, the present invention develops a technology that has an opportunity to return benefits by distributing advertising revenue generated during unauthorized access to affiliate sites by linking affiliate sites as well as revenue of points and coins paid as rewards after watching advertisements. have.

Here, by enabling the exchange or transaction between the “coin” and the “point”, the actual value of the coin can be recognized, and the reorganization of the “coin” into a system suitable for the internationalization trend is made, The purpose is to develop a de-anonymous biometric authentication coin that can prevent in advance an act that confuses the economic order due to excessive issuance.

The present invention first, the present invention provides a user computer-on step (S401) of turning on the user's computer; After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer; When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app; After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404); an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404); After the advertisement viewing step (S405), an iris camera operation step (S405a) of operating an iris photographing camera equipped with an infrared LED; After the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b); after the pupil size change determination step (S405b), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is; After the advertisement transmission maintenance step (S405c), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time; After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target; After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user; Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b); In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is followed, and ends after the retry message transmission step (S405g) It consists of step S407a, and is a method for stopping advertisement compensation according to the determination of false clicks while watching advertisements, characterized in that the end step S407a is terminated even after the Point/Coin accumulation step S407.

And, in the present invention, after the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b); a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no change in the size of the pupil during the pupil size change determination step (S405b); After the warning signal display step (S405d), the camera determines whether there is a change in the size of the human pupil size change determination step (S405e); After the pupil size change determination step (S405e), if there is a change in the size of the pupil, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is. a false click target determination step (S405f) for determining that the user clicked with ; a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f); It is a method of stopping advertisement compensation according to the determination of false clicks in advertisement viewing, characterized in that the retry message transmission step (S405g) is followed by the termination step (S407a).

And, the present invention first, the present invention is a user computer on step (S401) of turning on the user's computer; After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer; When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app; After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404); an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404); After the advertisement viewing step (S405), a face camera operation step (S405a) in which a face photographing camera equipped with an infrared LED is operated; a face shape change determination step (S405bb) in which the camera determines whether there is a change in a person's face shape after the face camera operation step (S405a); after the face shape change determination step (S405bb), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is; After the advertisement transmission maintenance step (S405c), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time; After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target; After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user; Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b); In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is followed, and ends after the retry message transmission step (S405g) It consists of step S407a, and is a method for stopping advertisement compensation according to the determination of false clicks while watching advertisements, characterized in that the end step S407a is terminated even after the Point/Coin accumulation step S407.

And, in the present invention, after the face camera operation step (S405a), the camera determines whether there is a change in the face shape of the person, the face shape change determination step (S405bb); a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no face shape change in the face shape change determination step (S405bb); After the warning signal display step (S405d), the camera determines whether there is a change in the shape of the person's face shape change determination step (S405ee); After the face shape change determination step (S405ee), if the change in the face shape is within the error range, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is, and the change in the face shape is outside the error range. If there is, a false click target determination step (S405f) of determining that the user has clicked falsely; a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f); It is a method of stopping advertisement compensation according to the determination of false clicks in advertisement viewing, characterized in that the retry message transmission step (S405g) is followed by the termination step (S407a).

Therefore, the present invention uses the iris recognizer or face recognizer of a smartphone (or computer) to provide a technology that allows the consumer to check it so that he or she can intensively view it, thereby confirming whether the consumer truly pays attention to the advertisement. has the effect of

Accordingly, there is an effect of resolving the loss of valuable advertisers and creating the maximum advertising effect.

In addition, the present invention uses an app that pays points or coins for advertisement viewing compensation by accessing it by phone number, from the moment you touch the app, and links the prize winner (seller) with points and coins that are paid as compensation after viewing the advertisement. This has the effect of generating profits and purchasing goods according to the price fluctuation of coins.

In addition, the present invention has an effect that benefits can be returned by distributing advertising revenue generated during unauthorized access to affiliate sites by linking affiliate sites as well as revenue of points and coins paid as compensation after viewing advertisements.

Here, by enabling the exchange or transaction between the “coin” and the “point”, the actual value of the coin can be recognized, and the reorganization of the “coin” into a system suitable for the internationalization trend is made, By developing de-anonymous biometric authentication coins that can prevent excessive issuance and confuse economic order in advance, there is an effect of preventing hacking as well as maintaining economic order that enables tax tracking in the country.

1 is a view for explaining a system for providing a point earning service for a banner advertisement to which the method for providing a point earning service for a banner advertisement according to an exemplary embodiment of the prior art is applied.
FIG. 2 is a view for explaining the configuration of an advertisement agency server of FIG. 1 .
3 is a flowchart illustrating a method of providing a point earning service of a banner advertisement according to an embodiment of FIG. 2 .
4 is a configuration diagram illustrating a system in which points generated in an online bank or e-commerce transaction according to the prior art applied to the present invention and coins traded in a virtual currency exchange are traded in a separate relay exchange. am.
5 is a block diagram showing an iris recognition apparatus using a short-distance iris photographing camera according to an embodiment of the conventional iris invention applied to the present invention;
6 is a flowchart illustrating a method for recognizing an iris using a short-distance iris photographing camera according to an embodiment of the related art invention of the iris applied to the present invention;
7 is a view for explaining a method of normalizing to binary data in an iris recognition method using a short-distance iris photographing camera according to an exemplary embodiment of the related art invention of the iris applied to the present invention.
8 is an explanatory view of the muscle structure of the eye of the prior invention applied to the present invention,
9 is a simplified configuration diagram of a face image of the prior art applied to the present invention, and is a configuration diagram showing each position and distance measurement method.
10 is a block diagram of matching virtual currency with iris/face authentication information using a digital virtual currency transaction system having a block chain between parties of the present invention.
11 is a block diagram illustrating a digital virtual currency transaction process having a block chain between parties using the digital virtual currency transaction system having a block chain between parties of the present invention.
12 is a flowchart illustrating a digital virtual currency transaction process having a block chain between parties using the digital virtual currency transaction system having a block chain between parties of the present invention.
13 is a system configuration diagram showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation for carrying out the present invention.
14 is a flowchart of an embodiment showing a method of subscribing to an app that pays points or coins for advertisement viewing compensation according to the present invention
15 is a flowchart of an embodiment showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation according to the present invention.
FIG. 16 is a flowchart of an embodiment showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation following FIG. 15 .
17 is a flowchart of an embodiment of the present invention using an iris-capturing camera for determining a false click according to advertisement viewing compensation.
18 is a flowchart of an embodiment of the present invention using a face photographing camera for determining a false click according to advertisement viewing reward.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those of ordinary skill in the art can easily carry out the present invention.

Throughout the specification, when a part is "connected" with another part, this includes not only the case of being "directly connected" but also the case of being "electrically connected" with another element interposed therebetween. . Also, when a part "includes" a component, it means that other components may be further included, rather than excluding other components, unless otherwise stated, and one or more other features However, it is to be understood that the existence or addition of numbers, steps, operations, components, parts, or combinations thereof is not precluded in advance.

The terms "about", "substantially", etc. to the extent used throughout the specification are used in a sense at or close to the numerical value when the manufacturing and material tolerances inherent in the stated meaning are presented, and serve to enhance the understanding of the present invention. To help, precise or absolute figures are used to prevent unfair use by unscrupulous infringers of the stated disclosure. As used throughout the specification of the present invention, the term “step for (to)” or “step for” does not mean “step for”.

In this specification, a "part" includes a unit realized by hardware, a unit realized by software, and a unit realized using both. In addition, one unit may be implemented using two or more hardware, and two or more units may be implemented by one hardware.

In this specification, some of the operations or functions described as being performed by the terminal, apparatus, or device may be performed instead of in a server connected to the terminal, apparatus, or device. Similarly, some of the operations or functions described as being performed by the server may also be performed in a terminal, apparatus, or device connected to the server.

Next, an iris algorithm applied to the gaze focusing device of the present invention will be described.

5 is a block diagram illustrating an iris recognition apparatus using a short-distance iris photographing camera according to an embodiment of the conventional iris invention applied to the present invention, and FIG. 6 is a conventional iris recognition apparatus applied to the present invention according to an embodiment of the present invention It is a flowchart for explaining an iris recognition method using a short-distance iris photographing camera, and FIG. 7 is a method of normalizing to binary data in an iris recognition method using a short-distance iris photographing camera according to an embodiment of the conventional iris photographing applied to the present invention. It is a drawing for explaining.

As shown in FIG. 5 , the iris recognition apparatus using a short-distance iris photographing camera of a smartphone according to an embodiment of the present invention includes an iris photographing camera 1 , a key input unit 2 , a storage unit 4 , and a control unit 3 ), an output unit 5 and a display lamp 300 .

This is a diagram for explaining a method of normalizing to binary data in an iris recognition method using a short-distance iris photographing camera.

As shown in Korean Patent Application Laid-Open No. 10-214-0133762, the iris photographing camera 1 installs a prism 200 having an inclined surface and a concave-convex portion formed on the guide upper portion of the illumination IR LED 20 to improve the brightness uniformity around the iris. By improving the iris recognition, it is possible to block static electricity from being transmitted to the internal device through the illumination IR LED 20, so that it can be formed in a compact size.

The key input unit 2 selects whether to register the iris or to recognize the iris through the iris recognition device. The storage unit 4 stores a program for registering and recognizing an iris and iris data for an iris image recognized during registration.

The output unit 5 outputs the result of iris recognition by the control unit 3 so that a peripheral device (not shown) can provide various services according to the iris recognition result. The control unit 3 operates the iris photographing camera 1 according to the selection of the key input unit 2 to photograph the iris according to the brightness of the light. The iris data is generated by normalizing it to binary data, and the iris data for the iris image is stored and registered, or iris data and iris recognition are performed on the iris image stored in the storage unit 4 .

The iris information is fused with other signals to be used as a means of preventing hacking.

In addition, the display lamp 300 is turned on so that the user can recognize that the iris is being recognized by the control unit 3 operating the iris imaging camera 1 . In this case, the display lamp 300 may subdivide and display the progress through various colors.

As shown in FIG. 8 , in the iris recognition method using a short-distance iris photographing camera of a smartphone according to an embodiment of the present invention, when the control unit 3 selects iris recognition in the key input unit 2 (S10), the iris photographing camera Operate (1) to photograph the iris according to the brightness of the light (S22).

At this time, the operating state of the iris photographing camera 1 is displayed through the display lamp 300 so that the user can recognize that it is being operated. Even if the iris of a person is the same, as shown in the drawing, the size of the pupil changes according to the brightness of the light, and the iris pattern also changes.

In the prior art, an iris image is acquired while maintaining characteristics that change according to individual characteristics by photographing the iris while varying the brightness of the lighting. As described above, it is determined whether there is a change in the size of the pupil after the iris is photographed according to the brightness of the light (S24).

At this time, if there is no change in the size of the pupil, it cannot be determined as a living person, so the subsequent process is omitted and the process is terminated. When a live human eye is photographed, as the size of the pupil changes, one iris image is acquired for iris recognition among these changing iris images (S26).

As shown in FIG. 29 for one acquired iris image, iris data is generated by normalizing each pixel of the photographed iris image to binary data (S28).

That is, the amount of data can be reduced by normalizing the iris data to binary data indicating the presence or absence of a pattern regardless of the depth of the iris pattern. Therefore, the processing speed can be improved, so that the recognition speed can be improved, and it can be processed through a low-spec system, so that the miniaturization and portability can be increased, and the influence of day and night and lighting can be minimized.

The iris data generated in this way is compared with iris data for a plurality of iris images obtained by photographing the iris according to the brightness of the light stored in the storage 4 to compare whether they match (S30). Then, the comparison result is output through the output unit 5 so that a peripheral device (not shown) can provide various services through the recognition result of the iris (S32).

On the other hand, when iris registration is selected in the key input unit 2 by the control unit 3 (S10), the iris photographing camera 1 is operated to photograph the iris according to the brightness of the light (S12). At this time, the operating state of the iris photographing camera 1 is displayed through the display lamp 300 so that the user can recognize that it is being operated.

Even if the iris of a person is the same, the size of the pupil changes according to the brightness of the light and the pattern of the iris also changes. In the prior art, an iris image is acquired while maintaining characteristics that change according to individual characteristics by photographing the iris while varying the brightness of the lighting.

As described above, it is determined whether there is a change in the size of the pupil after the iris is photographed according to the brightness of the light (S14). At this time, if there is no change in the size of the pupil, it cannot be determined as a living person, so the subsequent process is omitted and the process is terminated.

When a live human eye is photographed, a plurality of iris images are acquired for iris registration among the iris images that change as the size of the pupil changes (S16). As shown in FIG. 7 , the acquired plurality of iris images are normalized to binary data for each pixel of the photographed iris image to generate iris data for the plurality of iris images (S18). That is, the amount of data can be reduced by normalizing the iris data to binary data indicating the presence or absence of a pattern regardless of the depth of the iris pattern.

Therefore, it consists of binary data that is determined by dividing each pixel, and these data and a conversion device are fused to generate a new signal.

Registration is performed by storing the iris data for the generated plurality of iris images in the storage unit 4 (S20). As described above, according to the iris recognition method using the short-distance iris photographing camera of the smartphone according to the present invention, the amount of data is obtained by processing the iris image captured by the smartphone's short-distance iris photographing camera as binary data according to the iris pattern of each pixel. In addition to improving the recognition speed by reducing The recognition rate can be increased regardless of the depth of the pattern.

Next, application of the binary system to a face image that can be determined based on face information applied to the gaze-focusing face fixing device of the present invention will be described.

8 is an explanatory view of the muscle structure of the eye of the prior invention applied to the present invention, and FIG. 9 is a simplified configuration diagram of the face image of the prior invention applied to the present invention, showing each position and distance measurement method It is also

Also in such face recognition, as shown in Korean Patent Publication No. 10-1174103, it is a simplified configuration diagram of the input face image of the conventional invention according to the embodiment of the conventional invention, and measurement of each position and distance is the key.

The eye and surrounding muscle information detection step applied to the prior invention is the muscle structure of the eye, the frontal muscle, the corrugator muscle, the levator, the periorbital muscle, and the lower eyebrow muscle. A pre-processing method to detect the distance between the nose, the distance between the eyes and the mouth, and the angle between the nose and the mouth around the eyes) and create it as basic information to be used as registration or comparison data, and to preserve the detailed features in the face image will be implemented

After that, the conventional invention undergoes pre-processing and feature extraction steps of normalizing the face image according to the eye position and surrounding details, removing and statistically correcting external illuminance components from the normalized face image, and extracting features from the pre-processed face image.

At this time, the pre-processing and feature extraction steps applied to the present invention are to compensate for changes in external conditions of luminance, posture, and expression, and luminance correction uses local localization normalization and local histogram smoothing.

In addition, it consists of binary data determined by dividing each pixel according to normalization of the face image according to the eye position and the feature points of detailed information around the eye, and these data and a conversion device are fused to generate a new signal.

The facial recognition method of mathematical pattern analysis based on the upper musculoskeletal structure includes a face image input step in which an image input by a camera (USB includes a CCD) or a video file or image file image is input, and whether there is a face in the input image. The face detection step of determining the face, finding its location, detecting the face from the detected object (object) to determine the basic outline, and automatically finding the position of the face, and automatically finding the position of the eyes in the detected face area In the face image normalization and removal and statistical correction of external illuminance components from the normalized face image, and in the face image normalization by eye position and peripheral details, and in the preprocessed face image, It consists of a preprocessing for extracting features and a feature extraction step.

Here, the face information consists of binary data determined according to face image normalization according to eye position and surrounding detailed information, and can be used in a conversion device.

The following describes the points for reward for viewing advertisements of the present invention, but when coins are applied as legally permitted, the present inventors develop and apply biometric coins.

The basic principle of biocoin applied to this will be described.

The biocoin can also be operated by the iris or face.

10 is a block diagram of matching virtual currency with iris/face authentication information using a digital virtual currency transaction system having a block chain between parties of the present invention, and FIG. 11 is a digital virtual currency having a block chain between parties of the present invention. It is a block diagram showing that a transaction process of a digital virtual currency having a block chain is performed between parties using a transaction system of money, and FIG. It is a flowchart showing the transaction process of digital virtual currency having a block chain between the two.

The main controller (CPU) 340 shown in the block diagram for matching the virtual currency with the iris/face authentication information using the digital virtual currency transaction system having the block chain between the parties of the present invention in FIG. 10 is as described above. The encrypted virtual currency 315, the encrypted iris/face algorithm 415b as described above, the donor terminal 300b including the iris/face recognizer, and the donor terminal 400b including the iris/face recognizer ) and the electronic cryptographic source of the encrypted virtual currency 315 (including the "file name" or virtual currency "node" in which the virtual currency is formed) and the electronic algorithm source of the iris/face algorithm 415b It consists of a conversion device 500 for matching, and a donor-beneficiary iris/face conversion device 600b that converts the donor's virtual currency into the donor's virtual currency.

The overall matching program 340a in the block diagram showing the transaction process of the digital virtual currency having the block chain between the parties using the digital virtual currency transaction system having the block chain between the parties of the present invention in FIG. 11 and The electronic encryption source 316 provided from the first file 315a, which is the basic unit of the linked virtual currency, is converted by the general matching program 340a, and the electronic algorithm source 416 provided from the iris/face algorithm 415b. is converted in the general matching program 340a, so that they can be fused by the matching program 344, so that they can be transacted as a basic unit of transmission.

That is, in the starting stage, the authentication information of the iris or face is matched and stored for each basic unit of the file of the virtual currency by the matching program 344, so the authentication information of the donor's iris or face is a block chain-based digital virtual currency transaction guide server Determining whether the donor terminal 300 matches the file of the virtual currency and the authentication information of the iris or face with respect to the digital virtual currency that can be converted into authentication information of the donor's iris or face by (200) It is processed in the iris or face authentication information matching determination step (S130b).

And, in the transfer step, the authentication information of the iris or face is matched and stored for each basic unit of the file of the virtual currency by the matching program 344. With respect to the digital virtual currency that can be converted into authentication information of the donor's iris or face by 200, the block chain-based digital virtual currency transaction guide server 200 matches the file of the virtual currency and stores the donor's iris or It is determined whether there is a request for converting the facial authentication information into the recipient's iris or face authentication information, and the donor-recipient's iris or face authentication information conversion step (S210b) for converting the information is processed.

Unexplained reference numerals 315b and 315c indicate the number of the second and third files of the virtual currency following the first file, which is the basic unit of the virtual currency.

Of course, in order to transmit a large amount, it is desirable to create and operate a program of a lump-sum payment method.

12 is a flowchart illustrating a digital virtual currency transaction process having a block chain between parties using the digital virtual currency transaction system having a block chain between parties of the present invention.

In FIG. 12, since the same procedure as that shown in the conventional transmission method is used as it is, it will be described as an essential element of the present invention.

In the code display, the code having the same technical content as that of the prior art is used the same.

First, when the donor terminal 300 executes (S110) the donor-side blockchain-based digital virtual currency transaction app 310 mounted according to the donor’s selection, the executed donor-side blockchain-based digital virtual currency transaction app 310 controls the stored and managed block chain-based digital virtual currency transaction screen 510 to be output and displayed (S120) through the information output unit 301 of the donor terminal 300 .

At this time, in order to prevent the exposure of all information, it is checked whether the electronic cryptographic source of the virtual currency (including the "file name" or the "node" of the virtual currency in which the virtual currency is formed) and the electronic algorithm source of the iris or face are matched with the iris. Alternatively, it is requested by the face authentication means, where it is determined whether the virtual currency matches the iris or face authentication information (S130b).

If the above conditions are not satisfied, the transaction is terminated, and thereafter, the donor selects the amount display field 511 on the block chain-based digital virtual currency transaction screen 510 displayed through the information output unit 301 and the instant messenger When the send menu 514 is clicked while the input form is entered in the field 512 and text input field 513 according to the input form, the donor-side block chain-based digital virtual currency transaction app 310 is a block chain-based digital virtual currency The transaction request signal for the donor is generated by collecting the amount information of the digital virtual currency input through the transaction screen 510, the identification information of the selected IM (instant messenger, hereinafter the same), and the personal information of the stored and managed donor, and it is based on the block chain. It is transmitted to the digital virtual currency transaction guide server 200 (S130).

Then, when the block chain-based digital virtual currency transaction guide server 200 transmits the donor transaction request signal from the donor terminal 300, the donor's personal information included in the donor transaction request signal is transferred to the member list information DB 211. By matching with and confirming that you are a member, a URL (A) for beneficiary recognition that guides you to recognize a beneficiary who is gifted with digital virtual currency having a block chain is generated and transmitted to the donor terminal 300 (S140).

After that, the donor-side blockchain-based digital virtual currency transaction app 310 of the donor terminal 300 transmits the donor recognition URL (A) from the blockchain-based digital virtual currency transaction guide server 200, select IM identification In a state where the donor-side instant messenger corresponding to the information is controlled to be automatically executed, the donor-side instant messenger URL display guidance screen (see FIG. 3b ) in which the donor-side instant messenger URL (A) is inserted and displayed in the automatically executed donor-side instant messenger A control is performed so that it is output through the information output unit 301 (S150).

Thereafter, in the donor-side instant messenger of the donor terminal 300, the donor-side instant messenger designates the donor account of the instant messenger that the donor requests for delivery of the beneficiary URL (A) through the donor designation guide screen for the donor-side instant messenger (refer to FIG. 3c ). Then, the URL (A) for recognition of the beneficiary is transmitted to the recipient terminal 400 corresponding to the beneficiary account (S160).

Thereafter, the recipient-side instant messenger of the recipient terminal 400 outputs a URL display guide screen for the recipient-side instant messenger in which the transmitted recipient-recognition URL (A) is inserted and displayed (see FIG. 3D ) through the information output unit 401 ( S170) to be controlled.

After that, when the recipient recognition URL (A) displayed on the recipient side instant messenger of the recipient terminal 400 is clicked, the recipient side block chain-based digital virtual currency transaction app 410 is automatically executed (S180) in conjunction with this. .

The beneficiary side block chain-based digital virtual currency transaction app 410 of the automatically executed beneficiary terminal 400 generates a personal details signal for beneficiary authentication including the personal information of the beneficiary who receives a digital virtual currency gift with a block chain, This is controlled to be transmitted (S190) to the digital virtual currency transaction guide server 200.

After that, when the block chain-based digital virtual currency transaction guide server 200 transmits the personal details signal for authentication of the beneficiary from the beneficiary terminal 400, the personal information of the beneficiary included in the personal information signal for authentication of the beneficiary is stored in the member list information DB. (211), after confirming that the donor is a member, deduct the amount to be donated to the beneficiary from the blockchain-based digital virtual currency amount information stored in the donor's electronic wallet information in the electronic wallet list information DB 212, and the deduction After accumulating the amount of digital virtual currency amount information stored in the beneficiary's electronic wallet information, the transaction information for digital virtual currency transaction with a block chain is generated based on this amount, and this information is sent to the designated block chain holding servers ( 100 ). Transmit (S200).

At this time, the block chain-based digital virtual currency transaction guide server 200 matches the electronic cryptographic source of the virtual currency (including the "file name" in which the virtual currency is formed or the "node" of the virtual currency) and the electronic algorithm source of the iris or face It is determined whether there is a request to convert the donor of the virtual currency into a beneficiary by the authentication signal of the iris or face, and the donor-recipient's iris or face authentication information conversion step (S210b) for converting this information is performed.

After that, when the designated individual block chain holding server 100 transmits the transaction information for digital virtual currency transaction with the block chain, the blockchain-based digital By authenticating a virtual currency transaction and recording transaction information for a digital virtual currency transaction having a block chain according to the authentication (S210), the transaction is authenticated.

Thereafter, the block chain-based digital virtual currency transaction guide server 200 transmits a message to the donor terminal 300 stating that the digital virtual currency having the block chain has been paid to the donor.

After that, when a message is transmitted from the blockchain-based digital virtual currency transaction guide server 200 to the donor-side blockchain-based digital virtual currency transaction app 310 of the donor terminal 300, the donor side corresponding to the selected IM identification information In a state in which the instant messenger is controlled to be automatically executed, a payment confirmation guide screen for the donor-side instant messenger in which a message is inserted and displayed in the automatically executed donor-side instant messenger (refer to FIG. 3E ) is controlled to be output through the information output unit 301 .

In addition, when a message is transmitted from the blockchain-based digital virtual currency transaction guide server 200, the beneficiary side block chain-based digital virtual currency transaction app 410 of the recipient terminal 400 automatically executes the recipient side instant messenger. In the controlled state, it is controlled so that the accumulated storage guide screen (see FIG. 3F ) for the recipient's instant messenger, in which a message is inserted and displayed in the automatically executed recipient's instant messenger, is output through the information output unit 401 .

Another Bitcoin (same concept as virtual currency) transaction method, Bitcoin (Virtual Currency) is a blockchain structure that collects and encrypts transmission records made in the network. In the transaction method of Bitcoin (same concept as virtual currency), it executes the program mounted on the computer constituting the Bitcoin (same concept as virtual currency) network to authenticate the transaction of Bitcoin (same concept as virtual currency) obtaining by mining the same concept as virtual currency); It is a program executed by a computer, and when trading bitcoins (same concept as virtual currency) obtained by mining and purchasing for the transaction of bitcoin (same concept as virtual currency), execute the program installed in the computer to trade. generating an exchange web wallet address of a member on a cryptocurrency exchange server by executing a program loaded on a member server or a member computer equipped with a program provided by the server; Bitcoin (same concept as virtual currency) traded by executing a program mounted on member server or member computer (same concept as virtual currency) Transaction of Bitcoin (same concept as virtual currency) through a cryptocurrency exchange server equipped with a database (DB) that stores transaction details generating an address of an exchange general wallet for a cryptocurrency exchange server; and generating an exchange address of a member stored in a cryptocurrency exchange server in order to trade bitcoin (same concept as virtual currency) by executing a program mounted on the member server or member computer.

At this time, before sending Bitcoin (same concept as virtual currency), biometric authentication of the donor side is requested by iris or/and face authentication means for identity authentication, in this case, determining whether iris or/and face authentication has been performed ; At this time, whether the electronic cryptographic source of the virtual currency (including the "file name" or the "node" of the virtual currency in which the virtual currency is formed) and the electronic algorithm source of the iris or / and the face is matched with the iris or / and face authentication means determining whether the virtual currency matches the iris or face authentication information; Created on the cryptocurrency exchange server from the member's exchange web wallet address created on the cryptocurrency exchange server in order to quickly process bitcoin (same concept as virtual currency) transactions by running the program mounted on the member server or member computer transmitting bitcoin (same concept as virtual currency) to an exchange general wallet address; While the program installed on the cryptocurrency exchange server is running, the transfer of Bitcoin (same concept as virtual currency) from the member’s own exchange web wallet address created on the cryptocurrency exchange server to the exchange general wallet address created on the exchange server step of verifying.

At this time, when it is confirmed that the transfer of Bitcoin (same concept as virtual currency) has been made, the program loaded on the cryptocurrency exchange server is executed and the exchange address of the stored member is not real Bitcoin (same concept as virtual currency) depositing and processing Bitcoin (same concept as virtual currency) by changing the numerical value on the database mounted on the cryptocurrency exchange server; And when the transaction of Bitcoin (same concept as virtual currency) is completed due to a change in the number on the database mounted on the cryptocurrency exchange server, the Bitcoin (virtual currency) comprising the step of offsetting the pre-deposited portion without depositing it in the member's database Same concept as money) It is about transaction method.

At this time, if necessary, the donor of the virtual currency matched with the electronic algorithm source of the virtual currency (including the "file name" or the "node" of the virtual currency in which the virtual currency is formed) and the electronic algorithm source of the iris or face is selected. It is possible to determine whether there is a request for conversion into a beneficiary according to the authentication signal, and perform the donor-recipient's iris or face authentication information conversion step of converting the information.

The following describes a method of matching with a producer (seller) by an app that pays points or coins for advertising viewing rewards.

13 is a system configuration diagram showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation for carrying out the present invention, and FIG. It is a flowchart of an embodiment showing a method of subscribing/saving an app, and FIGS. 15 and 16 are flowcharts of an embodiment showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation of the present invention.

13 is a system configuration diagram showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation to implement the present invention, and the system is roughly divided into five types.

The advertisement server system 1110 largely includes a DB server 1101 for managing DB, a web server 1102 for managing the web, and an advertisement/research content server 1103 for transmitting video advertisements, and a Point/Coin management server 1104 . ), and the producer (seller) operating server 1105, which is only a functional division and does not necessarily exist physically separated, and one server may perform two or more functions at the same time.

Also, there is shown an advertisement server system 1100 connecting the customer system 1400 and the content server system 1500 in the middle and supplying advertisement contents. Hereinafter, the advertisement content is referred to as an advertisement in order to distinguish it from the contents.

In addition, the DB connected to this is a member DB 1111 containing customer member information, an advertisement/research content DB 1112, and a management DB 1113 containing general data or charging points or coins to the user's own account. It consists of a Point/Coin management DB (1114) that manages points and coins, and a producer (seller) operation DB (1115), which is also a functional division. Of course.

The customer system 1400 is a PC equipped with a general browser, and may be any system capable of viewing advertisements and contents by accessing a content server online. In addition, this customer system is generally equipped with a player that can view moving images or still images, or a plug-in or emulator necessary to use the content.

The customer system 1400 includes a user information server 1401 and a video advertisement server 1402 .

This customer system is connected to the Internet, etc., and if necessary, cookies are allowed so that the content web server can understand the information of the customer system. In this case, the connection to the Internet uses WAP (Wireless Application Protocol). it is done

A content server system 1500 that has content or is connected to a content server and can supply content to customers is shown.

Although FIG. 13 shows an embodiment in which the content DB is embedded in the content server system 1500, the content server 1501 and the web server 1502 are not inherent in the content server system, but exist in a connected form. Content can also be provided upon request. In this case, in particular, when the advertiser does not have the content directly and supplies the content of the third content provider to the customer by contract with the third content provider, it may be a necessary configuration for implementing the present invention.

The customer system 1400 may be connected to the content server system 1500 through the Internet, or may be connected to the content server system through a third web page serving as the content portal 1200 . When operated as a content portal, a plurality of content server systems 1500 may be connected to the portal. Also, the content portal 1200 may be included in an advertisement web page operated by an advertisement server system 1100 to be described later.

In addition, the Point/Coin management system 1600 may be divided into a Point management server 1601 and a Coin management server 1602 that manage the Point/Coin paid by the user.

In addition, the producer (seller) operating system 1700 may be divided into a producer operation server 1701 and a seller operation server 1702 that are provided and traded by a producer or a seller.

Hereinafter, a method for charging points/Coins when the user runs out of Point/Coin in the charging/management DB 1113 will be described.

The Point/Coin management system 1600 receives charging request information including a phone number for accessing the affiliate site without authentication time limit from the charging/management DB 1113, and searches the phone number member DB 1111 for the charging It searches for and authenticates whether the same phone number as the phone number included in the request information exists, and charges the authenticated phone number so that it can be reused.

The phone number for unauthenticated access to the affiliate site is a code that allows unauthenticated access for a predetermined period of time. After this set time, unauthorized access to the affiliate site using the phone number is no longer possible. Accordingly, the affiliate site unauthenticated access management system linking advertisements according to the present invention provides a screen interface for charging Point/Coin to the charging/management DB 1113 according to the request of the charging/management DB 1113, and the charging Receives charging request information including a phone number for accessing the affiliate site without authentication time limit from the corresponding charging/management DB 1113 through a processing unit (not shown), and searching the phone number member DB 1111 to find the charging request information It is possible to continue to use the unauthenticated access service of the affiliated site by searching for the existence of the same phone number as the phone number included in , and charging the Point/Coin to the account of the verified phone number.

The payment processing unit (not shown) provides a screen interface for requesting a charge payment for the account of the phone number to the charge/management DB 1113, and according to the payment information input from the charge/management DB 1113, the financial institution server (not shown) to request payment processing.

A charging service may be provided for a fee in connection with a payment module such as a credit card payment or a mobile phone payment through the charging processing unit (not shown). Such paid charging provides a screen interface for requesting payment for charging to the corresponding charging/management DB 1113 through the payment processing unit (not shown), and according to the payment information input from the charging/management DB 1113, the financial company This is done by requesting payment processing to a server (not shown).

The technology related to the payment module, such as credit card payment and mobile phone payment, is a well-known technology that is individually known and implemented in various ways prior to this application, so a detailed description thereof will be omitted.

The following describes how to sign up/save in an app that pays points or coins for viewing advertisements.

14 is a flowchart of an embodiment showing a method of subscribing/saving an app (hereinafter, referred to as 'advertising Point/Coin payment app') that pays points or coins for advertisement viewing compensation according to the present invention.

First, the present invention provides a user computer-on step (S301) of turning on the user's computer;

After turning on the computer, a content site access step (S302) of accessing the content site by inputting the URL of the company A (smartphone or computer of the subject side);

After performing the content site access step (S302), the Point/Coin payment app for advertisement installation preparation step (S303) of preparing (selecting) the Point/Coin payment app for advertisement;

After the advertisement Point / Coin payment app installation preparation step (S303), the management user phone number input step (S304) of entering the management user's phone number in the input field of the Point / Coin payment app for the advertisement;

After the user phone number input step for management (S304), the advertisement server system 110 includes a Point/Coin management wallet creation step (S305) for creating a point management and Coin management wallet linked with the user phone number;

After the Point/Coin management wallet creation step (S105), a Point/Coin interworking program installation step (S306) of installing a program that links (integrates) the Point and Coin;

Point/Coin individual program installation step (S307) of installing a program that operates each of the Point and the Coin when the program that links (combines) the Point and the Coin is not installed;

After the Point/Coin interlocking program installation step (S306), the Point/Coin payment app for advertisement download step (S308) for downloading the Point/Coin payment app for advertisement;

After the step of downloading the Point/Coin payment app for advertisement (S308), the step of storing the Point/Coin payment app for advertisement on the user computer management screen (S309) is made; and when the Point/Coin payment app for advertisement is stored, it ends It consists of an end step (S310).

In addition, after the Point/Coin individual program installation step (S307), storing the Point/Coin payment app for advertisement on the user computer management screen (S309) is made; and when the Point/Coin payment app for advertisement is stored, It consists of an ending step (S310) that is terminated.

The following describes how to operate an app that pays points or coins for advertising viewing rewards.

15 is a flowchart of an embodiment showing a method of interworking with a producer by an app that pays points or coins for advertisement viewing compensation of the present invention, and FIG. 16 is an app that pays points or coins for advertisement viewing compensation following FIG. 15 It is a flowchart of an embodiment showing a method of interworking with a producer by

First, the present invention provides a user computer-on step (S401) of turning on the user's computer;

After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer;

When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app;

After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404);

an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404);

after the advertisement viewing step (S405), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement;

After the advertisement viewing or not checking step (S406), a Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account;

Producer (seller) operating system access step (S408) to access the producer (seller) operating system and purchase goods by using the Point/Coin accumulated by the Point/Coin accumulation step (S407) by viewing the advertisement (S408) ;

After the producer (seller) operating system access step (S408), the advertisement server system 1100 provides a producer (seller) transaction site providing step (S409) of providing a transaction site of a member producer (seller) to a user computer;

an individual producer (seller) transaction site selection access step (S410) in which a user selects and accesses an individual producer (seller) transaction site after the producer (seller) transaction site providing step (S409);

After the individual producer (seller) transaction site selection access step (S410), an e-commerce step (S411) of purchasing goods from an individual producer (seller) transaction site;

Point/Coin payment selection step (S412) to be able to pay with Point/Coin after purchasing the item in the e-commerce step (S411);

After the Point/Coin payment selection step (S412), the producer (seller) operating system provides a Point/Coin payment site providing step (S413) for providing a payment site;

In the Point/Coin payment site providing step (S413), the payment is made with Point or Coin (S414) and the end step (S415) is completed.

In addition, when selecting to access a site other than the producer (seller) operating system access step (S408), the content portal site access step (S420) for accessing the content portal site;

after the content portal site access step (S420), an individual site and content selection step (S421) for selecting a site and content desired by the user;

After the individual site and content selection step (S421), the above-described processes S404 to S406 are performed. The advertisement server system 110 transmits an advertisement image to the customer system (S422);

an advertisement viewing step (S423) of viewing an advertisement connected without authentication in the advertisement transmission step (S422);

After the advertisement viewing step (S423), the advertisement viewing step of checking whether the user has completed viewing the advertisement (S424);

After the advertisement viewing or not checking step (S424), the content utilization step (S425) of using the content without authentication; consists of.

Therefore, the present invention uses an app that pays points or coins for advertisement viewing compensation by connecting it by phone number, and links the prize winner (seller) with points and coins that are paid as compensation after viewing the advertisement from the moment the app is touched. This has the effect of generating profits and purchasing goods according to the price fluctuation of coins.

In addition, the present invention has an effect that benefits can be returned by distributing advertising revenue generated during unauthorized access to affiliate sites by linking affiliate sites as well as revenue of points and coins paid as compensation after viewing advertisements.

The following describes the method of stopping advertisement compensation according to the determination of false clicks while viewing advertisements.

17 is a flowchart of an embodiment of the present invention using an iris-capturing camera for determining a false click according to an advertisement viewing reward.

The block diagram and function of the devices applied to the present invention may be operated in the same manner as shown in FIG. 13, and the DB connected thereto includes a member DB 1111 and an advertisement/research content DB 1112 including customer member information. , consists of a management DB (1113) that charges points or coins to the user's own account or includes general data, a Point/Coin management DB (1114) that manages points and coins, and a producer (seller) operation DB (1115) However, in the advertisement/research content DB 1112, the advertisement transmission as well as a stop-related function is performed, and points or coins are charged to the user's own account, or in the management DB 1113 containing general data, the message It can perform transmission-related functions, and the Point/Coin management DB 1114 that manages the points and coins is a D that determines whether or not to pay points.

Of course, this is also a functional division, and two or more functions can be integrated into one DB.

First, the present invention provides a user computer-on step (S401) of turning on the user's computer;

After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer;

When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app;

After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404);

an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404);

After the advertisement viewing step (S405), an iris camera operation step (S405a) of operating an iris photographing camera equipped with an infrared LED;

After the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b);

after the pupil size change determination step (S405b), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is;

After the advertisement transmission maintenance step (S405c), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time;

After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target;

After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user;

Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b);

In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is followed, and ends after the retry message transmission step (S405g) It consists of step (S407a),

It consists of an end step (S407a), which ends after the Point/Coin accumulation step (S407).

Next, after the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b);

a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no change in the size of the pupil during the pupil size change determination step (S405b);

After the warning signal display step (S405d), the camera determines whether there is a change in the size of the human pupil size change determination step (S405e);

After the pupil size change determination step (S405e), if there is a change in the size of the pupil, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is. a false click target determination step (S405f) for determining that the user clicked with ;

a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f);

It consists of an end step (S407a), which ends after the retry message transmission step (S405g).

18 is a flowchart of an embodiment of the present invention using a face photographing camera for determining a false click according to advertisement viewing compensation.

First, the present invention provides a user computer-on step (S401) of turning on the user's computer;

After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer;

When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app;

After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404);

an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404);

After the advertisement viewing step (S405), a face camera operation step (S405a) in which a face photographing camera equipped with an infrared LED is operated;

a face shape change determination step (S405bb) in which the camera determines whether there is a change in a person's face shape after the face camera operation step (S405a);

after the face shape change determination step (S405bb), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is;

After the advertisement transmission maintenance step (S405c), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time;

After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target;

After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user;

Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b);

In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is continued, and ends after the retry message transmission step (S405g) It consists of a step (S407a), and an end step (S407a) which ends after the point/coin accumulation step (S407).

Next, after the face camera operation step (S405a), the camera determines whether there is a change in the face shape of the person, the face shape change determination step (S405bb);

a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no face shape change in the face shape change determination step (S405bb);

After the warning signal display step (S405d), the camera determines whether there is a change in the shape of the person's face shape change determination step (S405ee);

After the face shape change determination step (S405ee), if the change in the face shape is within the error range, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is, and the change in the face shape is outside the error range. If there is, a false click target determination step (S405f) of determining that the user has clicked falsely;

a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f);

It consists of an end step (S407a), which ends after the retry message transmission step (S405g).

In the above, the configuration and operation of the method for stopping advertisement compensation according to the determination of false clicks in advertisement viewing according to the present invention has been illustrated according to the detailed description and drawings. Various changes and modifications are possible within the scope.

1110: ad server system
1101: DB server
1102 : web server
1103: Ad/research content server
1104: Point/Coin management server
1105: Producer (Seller) Operation Server
1200: content portal
1300: Internet
1400 : customer system
1500: content server system
1600: Point/Coin management system
1700: Producer (Seller) Operating System

Claims (4)

First, the present invention provides a user computer-on step (S401) of turning on the user's computer;
After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer;
When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app;
After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404);
an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404);
After the advertisement viewing step (S405), an iris camera operation step (S405a) of operating an iris photographing camera equipped with an infrared LED;
After the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b);
after the pupil size change determination step (S405b), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is;
After the advertisement transmission maintenance step (S405c), the advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time;
After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target;
After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user;
Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b);
In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is continued, and ends after the retry message transmission step (S405g) It consists of step (S407a),
Advertisement compensation stopping method according to the determination of false clicks in advertisement viewing, characterized in that the end step (S407a) is terminated even after the Point/Coin accumulation step (S407).
The method of claim 1,
After the iris camera operation step (S405a), the camera determines whether there is a change in the size of the human pupil (S405b);
a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no change in the size of the pupil during the pupil size change determination step (S405b);
After the warning signal display step (S405d), the camera determines whether there is a change in the size of the human pupil size change determination step (S405e);
After the pupil size change determination step (S405e), if there is a change in the size of the pupil, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is. a false click target determination step (S405f) for determining that the user clicked with ;
a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f);
Advertisement compensation interruption method according to the determination of false clicks in advertisement viewing, characterized in that it comprises an end step (S407a), which ends after the retry message transmission step (S405g)
First, the present invention provides a user computer-on step (S401) of turning on the user's computer;
After turning on the computer, the content providing step (S402) of providing content to the user's computer screen from the computer;
When the content providing step (S402) is made, the advertisement point/coin payment app selection step (S403) in which the user selects the desired advertisement point/coin payment app;
After the advertisement point/coin payment app selection step (S403), the advertisement server system 110 transmits an advertisement image to the customer system (S404);
an advertisement viewing step (S405) of viewing an advertisement connected without authentication in the advertisement transmission step (S404);
After the advertisement viewing step (S405), a face camera operation step (S405a) in which a face photographing camera equipped with an infrared LED is operated;
a face shape change determination step (S405bb) in which the camera determines whether there is a change in a person's face shape after the face camera operation step (S405a);
after the face shape change determination step (S405bb), an advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is;
After the advertisement transmission maintenance step (S405c), an advertisement viewing or not checking step (S406) of checking whether the user has completed viewing the advertisement in time;
After the advertisement viewing or not checking step (S406), a point (coin) accumulating target determining step (S406a) of determining whether the user is a point (coin) accumulating target;
After the point (coin) accumulation target determination step (S406a), an advertisement compensation point (coin) accumulation message transmitting step (S406b) of transmitting a point (coin) accumulation message for advertisement compensation to the user;
Point/Coin accumulation step (S407) of accumulating Points or Coins in the Point/Coin management DB of the user or advertiser account after the advertisement compensation point (coin) accumulation message transmission step (S406b);
In the case of insufficient time in the advertisement viewing or not checking step (S406), a retry message transmission step (S405g) of transmitting a retry message to the user is continued, and ends after the retry message transmission step (S405g) Advertisement compensation interruption method according to the determination of false clicks in advertisement viewing, characterized in that it consists of step S407a and an end step S407a that ends even after the point/coin accumulation step S407.
4. The method of claim 3,
a face shape change determination step (S405bb) in which the camera determines whether there is a change in a person's face shape after the face camera operation step (S405a);
a warning signal display step (S405d) of displaying a warning signal (red lamp) to the user when there is no face shape change in the face shape change determination step (S405bb);
After the warning signal display step (S405d), the camera determines whether there is a change in the shape of the person's face shape change determination step (S405ee);
After the face shape change determination step (S405ee), if the change in the face shape is within the error range, it leads to the advertisement transmission maintenance step (S405c) in which the unauthorized access to the advertisement viewing is maintained as it is, and the change in the face shape is outside the error range. If there is, a false click target determination step (S405f) of determining that the user has clicked falsely;
a retry message transmission step (S405g) of transmitting a retry message to the user after the false click target determination step (S405f);
The method for stopping advertisement compensation according to the determination of false clicks in advertisement viewing, characterized in that the method comprises a termination step (S407a), which is terminated after the retry message transmission step (S405g).

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