KR20210046438A - System and Method of revenue sharing using coupon - Google Patents

Abstract

The present invention relates to a method for sharing profits using points, in which advertisement information is exposed to users, who participated in game information, by using point information so that profitability of advertisers is increased and profits corresponding to the profitability are distributed to the users. More specifically, the method comprises the following steps: 1) providing, by a main server, at least one piece of prize information to a plurality of users in an online network; 2) enabling each user to log in to the main server to acquire the prize information and receive point information; and 3) enabling the plurality of users to use the received point information and participate in game information provided by the main server to acquire the prize information. Step 3) allows the user to acquire the prize information by participating in the game information at least once and the main server exposes advertisement information related to the prize information in the process of executing step 3) so that the user participating in the game information can check the advertisement information, thereby requesting advertisement costs to an advertiser according to the number of exposures of the advertisement information.

Description

Revenue sharing method and system using coupons (discount vouchers) {System and Method of revenue sharing using coupon}

The present invention relates to a method for sharing advertisement revenue using points for improving the profitability of an advertiser by exposing advertisement information to users participating in game information using point information, but distributing profits corresponding to the profitability to the corresponding users.

In recent years, with the generalization of the Internet, advertising services through the Internet have become active. That is, advertisements for companies or their products are made on a number of websites in various forms and methods. In particular, as the spread of computers is spreading, the number of Internet users is on an explosive increase, so the advertising market on the Internet can be viewed as having infinite potential.

Companies that run most websites earn advertising revenue by placing banner ads on their websites. Here, the banner advertisement generally supports an HTML (Hypertext Markup Language) link and indicates an advertisement format that links to an advertiser's web page corresponding to the banner advertisement when a user clicks a banner. In other words, the revenue earned by advertising becomes the basis for many websites to provide information for free.

In addition, the advertising cost on the website is calculated in proportion to the click through rate or the number of members subscribed to the website.

However, in the conventional technologies, the number of times a user clicks a banner advertisement is not large despite the expenditure of such advertisement cost. In addition, advertisers are lacking in a way to induce more voluntary participation by users and to provide advertisements for products more effectively in order to accumulate part of the price of purchased products, or to improve problems caused by mileage or Internet. Will have.

In addition, due to the low voluntary participation of users, there is a problem that the profitability of the advertiser is low, so that the profits that the users who are the root of the profit can obtain are lacking.

The present invention has been proposed to solve the above-described problems, and aims to create profits not only for advertisers but also for server operating companies that intervene the advertisements by increasing the voluntary participation of users.

In addition, the purpose is to provide a way to return profits to users by taking a method of returning part of the profits to users, which are the root of advertisers' profitability.

In order to solve the above-described technical problem, the method of sharing advertisement revenue using points according to the present invention includes: 1) providing at least one prize information online in a main server to a plurality of users, and 2) each user receiving the prize. Logging in to the main server to obtain information and receiving point information, and

3) using the point information given by a plurality of users, but participating in game information provided by the main server to obtain the prize information, wherein step 3) is performed by the user at least one or more of the game information. To obtain the prize information, and the main server exposes advertisement information related to the prize information so that the user participating in the game information can check the advertisement information during the process of executing step 3). According to the number of exposures, the advertisement cost is requested from the advertiser who requested the advertisement information.

In addition, it is preferable that the point information is made of either cyber money or game chips that are traded online so that a bet or transaction between the user and the main server is possible.

In addition, the prize information is preferably at least one of securities, goods, coupons, exchange vouchers, and gift certificates.

In addition, the game information is preferably any one of a real-time game method including any one of a lottery game, a lotto game, and a maze game, or a tournament game method including a quiz game and a matching game.

According to the present invention, differentiated from the prior art, after the user directly checks the prize information exposed through the main server, if the prize information that the user is interested in is exposed, in order to obtain it, point information is provided to the game information to participate, When the game information is executed, advertisement information related to the prize information can be exposed, thereby providing an interesting advertisement to the user, thereby increasing the user's participation.

In addition, the profitability of advertisers is improved by exposing various advertisement information to users who are playing game information differently from the prior art, and this profitability has the effect of distributing the profit to the premium information that the user participates intact.

1 is a flow chart showing a method of sharing advertising revenue using points according to the present invention.
Figure 2 is a conceptual diagram showing a method of sharing advertising revenue using points according to the present invention.
Figure 3 is a block diagram showing a method of sharing advertising revenue using points according to the present invention.
4 is a view showing a lotto game among game information of a method for sharing advertising revenue using points according to the present invention.

Hereinafter, a method for sharing advertisement revenue using points according to the present invention (hereinafter, referred to as a'sharing method') according to the present invention will be described in detail with reference to the accompanying drawings.

First, as shown in Figs. 1 to 3, the sharing method (1) according to the present invention largely provides the user with prize information (S100), the step of giving points to the user (S200), and the user gives the prize It comprises a step (S300) of obtaining information.

In more detail, 1) step (S100) is a step for providing the prize information 120 provided by the advertiser to an unspecified number of users (customers) in the main server 110 on the online (ONLINE).

For example, the main server 110 refers to a company that can expose the advertisement information 150 that the advertiser wants to advertise through online pop-ups, images, videos, etc., for example, a portal site that allows a user to log in (member registration). (Internet portal site) or through a terminal (desktop, smartphone, laptop, tablet PC) possessed by the user, it refers to an advertising agency that can be accessed through a homepage or application.

In addition, the prize information 120 is not only cash or securities, but also items (electronic products, household goods, toys, etc.) directly related to the advertisement information 150 requested by the advertiser through the corresponding main server 110, or These include coupons for staying at hotels, exchange vouchers that can be exchanged for goods at stores such as restaurants or department stores, and gift certificates that can be used for goods purchased at convenience stores, bookstores, and traditional markets.

Thus, in step 1) (S100), when the advertiser requests an advertisement through the main server 110, there is a correlation with the advertiser to a number of unspecified users through the homepage or application owned by the main server 110 Even if there is no product, the premium information 120 for securing a plurality of users is exposed to secure a large number of users, so that the advertisement information 150 can be exposed to the users secured in a step to be described later.

Next, in step 2) (S200), a plurality of users log in to the main server 110 and receive point information 130 in order to obtain the prize information 120 exposed online.

For example, when a plurality of users determine the prize information 120 that the user wants to acquire through the main server 110, log in to the main server 110 (membership registration) to receive the prize information 120. Point information 130 for participating in the game information 140 for obtaining is allocated.

Here, the point information 130 consists of any one of virtual game chips that can be used by betting a certain amount on cyber money or game information 140 as a currency used in the Internet that is traded online and provided by the user and the main server 110 This means that users can place a bet or trade on the corresponding main machine 110 on the game information 140.

In addition, the user can participate in at least one game information 140 in multiple ways using the allocated point information 130 and bet, and after all the corresponding point information 130 is lost, the main server 110 provides it. At the time of membership registration by introducing advertisement information 150 or other users who are not registered in the main server 110

According to the degree of participation, the differentiated point information 130 can be additionally allocated, thereby continuously participating in the game information 140 to increase the number of times the advertiser's advertisement information 150 is exposed.

In the final 3) step (S300), game information for obtaining the prize information 120 by participating in the game information 140 exposed by the main server 110 by a plurality of users logged into the main server 110 ( 140).

For example, the game information 140 is a lottery game, a main server that allows users who participated in the corresponding game information 140 to be drawn from the main server 110 in real time to obtain the prize information 120 from the winning user. A lotto game in which a number or letters randomly designated in 110) are matched, and the prize information 120 is differentially paid according to the number of matched numbers or letters, and a maze provided by the main server 110 is provided by the user in real time. Real-time game method or "O/X", rock paper scissors, multiple choice and subjective method to play any one of the maze games that allow users to obtain prize information 120 differentially according to the time they participated and escaped the maze A quiz game where the user provides the correct answer to the problem provided by the main server 110 and matching the same character or shape, or dividing one image, but moving the divided image within a certain area to match the correct image It is possible to selectively use any one of the tournament game methods in which the game is played over several hours to several days and the prize information 120 is paid to the user.

For example, when a user connects to the main server 110 and participates in obtaining the prize information 120 through a lotto game, one of the game information 140, the user is assigned point information when logging in to the main server 110. Bet (130) to participate in the lottery game (see Fig. 4)

At this time, it is preferable that the point information 130 used for betting (or lottery) is deducted by the used point information 130.

A user participating in the lottery game obtains prize information 120 by matching a combination of predetermined numbers in the main server 110.

At this time, the main server 110 differentially determines the user's rating according to the number of combinations of numbers designated by the corresponding main server 110, and the prize information 120 is the premium information ( It is desirable to be able to pay 120).

In addition, the game information 140 is provided by the main server 110 and described so that the user can participate, but this is only one embodiment, and if necessary, the advertiser may provide the game information 140 to the corresponding main server 110. By providing users to participate, it can be usefully used when the advertiser is a game-related practitioner.

Here, the main server 110 exposes at least one advertisement information 150 to a user during a real-time game or tournament game method, so that the user exposed to the advertisement information 150 generates a purchase desire.

At this time, the advertisement information 150 is exposed to the user as an image or video, but is directly related to the giveaway information 120 or indirectly related to the advertisement information 150 as well as the advertisement information 150 requested by the advertiser. It is desirable to expose what is there.

As described above, in the sharing method (1) according to the present invention, point information 130 is allocated from the main server 110 to the user, that is, the customer, which is the cause of the advertiser's profit provision, and the allocated point information 130 ) Through the main server 110 or the game information 140 designated by the advertiser, by providing a service for acquiring the prize information 120 to the user through the game information 140 The main point is to be able to share with users who participated in ).

The sharing method (1) according to the present invention having such a configuration is differentiated from the prior art, after the user directly checks the prize information 120 exposed through the main server 110, the prize information 120 that the user is interested in. ) Is exposed, to participate by providing point information 130 to the game information 140 in order to obtain it, and when executing the game information 140, advertisement information 150 related to the prize information will be exposed. By making it possible, it has the effect of increasing user participation by providing an interesting advertisement to the user.

In addition, the profitability of advertisers is improved by exposing various advertisement information 150 to users who are playing the game information 140 differently from the prior art, and this profit can be distributed to the premium information 120 in which the user participates. You will have the effect that you can.

In the above, specific embodiments of the present invention have been described above. However, the spirit and scope of the present invention are not limited to these specific embodiments, but various modifications and variations are possible within the scope of not changing the subject matter of the present invention. You will understand when you grow up.

Therefore, the embodiments described above are provided to completely inform the scope of the invention to those of ordinary skill in the technical field to which the present invention belongs, and should be understood as illustrative and non-limiting in all respects, The invention is only defined by the scope of the claims.

1: Method for sharing advertising revenue using points according to the present invention
110: main server
120: Prize information
130: point information
140: game information
150: advertising information

Claims (1)

1) providing at least one prize information 120 to a plurality of users online in the main server 110;
2) receiving point information 130 by logging into the main server 110 by each user to obtain the prize information 120; And
3) using the point information 130 granted by a plurality of users, but participating in the game information 140 provided by the main server 110 to obtain the prize information 120; including,
The step 3) allows the user to participate in the game information 140 at least once to obtain the prize information 120, and the main server 110 performs the step 3). The advertisement information 150 associated with the giveaway information 120 is exposed so that the user participating in the game information 140 can check, and the advertisement cost is calculated according to the number of times the advertisement information 150 is exposed. Revenue sharing method using a coupon (discount coupon), characterized in that a request to the advertiser who requested the.

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