KR20170097984A - Coupon- based item display system and coupon-based method for displaying item - Google Patents

Coupon- based item display system and coupon-based method for displaying item Download PDF

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KR20170097984A
KR20170097984A KR1020160019777A KR20160019777A KR20170097984A KR 20170097984 A KR20170097984 A KR 20170097984A KR 1020160019777 A KR1020160019777 A KR 1020160019777A KR 20160019777 A KR20160019777 A KR 20160019777A KR 20170097984 A KR20170097984 A KR 20170097984A
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item
coupon
user
unit
items
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KR101825709B1 (en
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송정훈
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쿠팡 주식회사
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0212Chance discounts or incentives
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0254Targeted advertisements based on statistics
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
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    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10Services

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Abstract

The present invention relates to a coupon-based item display system, comprising: a coupon analysis unit which identifies characteristics including utility value of a coupon owned by a user; a user examination unit which examines information of other users who have used a coupon having the same characteristic as that of the coupon examined by the coupon analysis unit; an item analysis unit which analyzes an item applied to the use of the coupon when another user examined by the user examination unit uses the coupon; an item selection unit which selects an item corresponding to a set condition among the items analyzed by the item analysis unit; and an item display unit which displays the item selected by the item selection unit on a screen of a terminal of the user. The present invention is to provide a coupon-based item display system and a coupon-based item display method, which are capable of providing information for the useful use of a coupon to a user to improve a users convenience.

Description

[0001] Coupon-based item display system and coupon-based item display method [0002]

Embodiments of the present invention relate to coupon-based item display systems and coupon-based item display methods.

Current users can obtain information about various items in text or graphic form. For example, users can acquire information about an item through the screen of the terminal.

The form of the user's terminal can be various. Due to the development of the technology, users have recently acquired information on many items that are increased over the screen through the screen of the portable terminal.

The user can use various forms of coupons through the terminal, for example, discount coupons for purchasing items.

On the other hand, due to the development of e-commerce technology, online shopping malls, online auctions, open markets, social commerce, and various other types of purchase sites are being implemented online.

The user can obtain various coupons for online purchase efficiency and purchase induction using the electronic commerce. Since the usage conditions using the coupons are various and the usage values of the respective coupons are different, It is not easy to select whether to use the coupon or not. Thus, the coupon usage efficiency is reduced and the convenience of the user is limited.

Embodiments of the present invention provide a coupon-based item display system and a coupon-based item display method that provide information that enables a user to easily use coupons to improve user's convenience.

One embodiment of the present invention includes a coupon analyzing unit for analyzing characteristics of coupons possessed by a user and information about other users using coupons having the same characteristics as those of the coupons examined by the coupon analyzing unit An item analyzing unit for analyzing items applied to coupon use by another user checked by the user survey unit when the coupon is used; an item selecting unit for selecting an item corresponding to the setting condition among the items analyzed by the item analyzing unit; And an item display unit for displaying the item selected by the item selecting unit on the screen of the user's terminal.

In the present embodiment, the item selection unit may include a ranking determination control unit for determining and selecting a ranking according to a result of analyzing the number of times used for item selection.

In the present embodiment, the item selecting unit may include an item set generating unit that generates a set of items including a plurality of items when an item is selected.

In the present embodiment, the item display unit may include an item arrangement display control unit for controlling the arrangement of the items selected by the item selecting unit in random order or in sequence.

In the present embodiment, the item display unit may include an item information connection display unit for displaying summary information on the information on the item selected by the item selecting unit and displaying a detailed information area connected to the summary information.

In the present embodiment, the item display unit may include an additional item display control unit for displaying the item selected by the item selecting unit in addition to another item.

Another embodiment of the present invention relates to a coupon analysis step of analyzing characteristics of coupons owned by a user, a characteristic of a coupon having characteristics identical to those of coupons examined in the coupon analysis step, An item analyzing step of analyzing items applied to the coupon use when another user investigated in the user surveying step uses the coupon, an item analyzing step of analyzing items, Selection stage; And an item display step of displaying the item selected in the item selecting step on the screen of the user's terminal.

In the present embodiment, the item selection step may include a ranking determination step of determining and selecting a ranking according to a result of analyzing the number of times used for item selection.

In the present embodiment, the item selecting step may include an item set generating step of generating a set of items including a plurality of items when an item is selected.

In the present embodiment, the item display step may include an item arrangement display control step of controlling the arrangement of the items selected by the item selection step in random order or sequential order.

In the present embodiment, the item display step may include displaying item summary information on the information on the item selected in the item selection step, and displaying the detailed information area connected to the summary information.

In the present embodiment, the item display step may include an additional item display control step of additionally displaying another item in addition to the item selected in the item selection step.

Yet another embodiment of the present invention discloses a computer-readable recording medium on which a program for performing the method of any one of the above methods is recorded.

Other aspects, features, and advantages will become apparent from the following drawings, claims, and detailed description of the invention.

The coupon-based item display system and the coupon-based item display method according to the present embodiment can improve the convenience of the user by providing information that allows the user to easily use the coupon.

1 is a schematic view of a coupon-based item display system according to an embodiment of the present invention.
FIG. 2 is a diagram illustrating an exemplary embodiment for illustratively illustrating the function of the coupon analysis unit of the coupon-based item display system of FIG. 1;
FIG. 3 is a diagram illustrating an optional embodiment of an item selection unit of the coupon-based item display system of FIG. 1. FIG.
4 is an illustration of an optional embodiment of an item display portion of the coupon-based item display system of FIG.
5 is a view showing a modification of a part of the item display unit of Fig.
6A to 6C are diagrams illustrating a relationship between a coupon-based item display system and a user's terminal according to an exemplary embodiment of the present invention.
FIG. 7 is a flowchart sequentially illustrating a coupon-based item display method according to an embodiment of the present invention.
Fig. 8 is a diagram showing an alternative embodiment for illustratively illustrating the function of step S10 of Fig. 7; Fig.
FIG. 9 is a diagram illustrating an alternative embodiment of step S40 of FIG.
10 is a diagram showing an alternative embodiment of step S50 of FIG.
11 is a diagram showing a modification of a part of step S50 'of FIG.
12A to 12F are views for explaining a coupon-based item display method according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The present invention is capable of various modifications and various embodiments, and specific embodiments are illustrated in the drawings and described in detail in the detailed description. The effects and features of the present invention and methods of achieving them will be apparent with reference to the embodiments described in detail below with reference to the drawings. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings, wherein like reference numerals refer to like or corresponding components throughout the drawings, and a duplicate description thereof will be omitted .

In the following embodiments, the terms first, second, and the like are used for the purpose of distinguishing one element from another element, not the limitative meaning.

In the following examples, the singular forms "a", "an" and "the" include plural referents unless the context clearly dictates otherwise.

In the following embodiments, terms such as inclusive or possessive are intended to mean that a feature, or element, described in the specification is present, and does not preclude the possibility that one or more other features or elements may be added.

In the drawings, components may be exaggerated or reduced in size for convenience of explanation. For example, the size and thickness of each component shown in the drawings are arbitrarily shown for convenience of explanation, and thus the present invention is not necessarily limited to those shown in the drawings.

In the following embodiments, the x-axis, the y-axis, and the z-axis are not limited to three axes on the orthogonal coordinate system, and can be interpreted in a broad sense including the three axes. For example, the x-axis, y-axis, and z-axis may be orthogonal to each other, but may refer to different directions that are not orthogonal to each other.

If certain embodiments are otherwise feasible, the particular process sequence may be performed differently from the sequence described. For example, two processes that are described in succession may be performed substantially concurrently, and may be performed in the reverse order of the order described.

1 is a schematic view of a coupon-based item display system according to an embodiment of the present invention.

Referring to FIG. 1, a coupon-based item display system 100 includes a coupon analysis unit 110, a user investigation unit 120, an item analysis unit 130, an item selection unit 140, and an item display unit 150 .

The coupon analysis unit 110 can grasp the characteristic including the value of use of the coupon owned by the user.

The "coupon" in this embodiment may be of various kinds. For example, the coupon may be a similar to the money available at the time of purchase, that is, a discount coupon that discounts the purchase amount at the time of purchase.

As an alternative embodiment, the coupon analysis unit 110 can determine the value of the coupon owned by the user in relation to the coupon to be provided to the user on the web site, Of the discounted amount.

In addition, the coupon analysis unit 110 can grasp the use condition of the coupon owned by the user, and other usage conditions such as the usage condition, for example, the purchase amount limit for using the coupon, the usable period, .

FIG. 2 is a diagram illustrating an exemplary embodiment for illustratively illustrating the function of the coupon analysis unit of the coupon-based item display system of FIG. 1;

Referring to FIG. 2, in addition to the coupon analysis unit 110, an acquisition recognition unit 101 and a coupon storage unit 102 are shown.

The user can recognize the coupon when acquiring the coupon through the acquisition recognition unit 101. [ For example, when the user proceeds with a download selection for acquiring a coupon from a web site, the acquisition recognition unit 101 can recognize such a selection.

After the acquisition recognition unit 101 proceeds to this recognition, the coupon that the user selects, for example, the downloaded coupon can be stored in the coupon storage unit 102. [

The coupon analysis unit 110 may analyze the coupon stored in the coupon storage unit 102 and may specifically examine the characteristics of various coupons including the coupon usage value as described above.

If there is a name of the coupon, for example, the coupon analysis unit 110 can check the name of each coupon if the coupon is named using the coupon so as to facilitate the management of the coupon separately from the website providing the coupon.

As another example, if the coupon is categorized so as to facilitate the management of the coupon separately from the website providing the coupon and used in correspondence with one or a plurality of categories for each coupon, the coupon analysis unit 110 may classify the category corresponding to the coupon .

The user inquiry unit 120 may at least previously own the coupon having the same usage characteristics as those of the coupon analyzed by the coupon analysis unit 110 and may check information of other users using the coupon. As an alternative embodiment, the user inquiry unit 120 may examine information of other users who use coupons identical to the coupons checked by the coupon analysis unit 110, that is, coupons having the same name of the same category.

For example, if the coupon analyzer 110 determines that one user has a coupon A (hereinafter, referred to as "A coupon"), the user checking unit 120 determines that the one user To check whether there is a user who owns or owns the A coupon from among other users of the A coupon.

Then, the user inquiry unit 120 can check whether the user having the A coupon among other users has used the A coupon.

The item analyzing unit 130 may analyze items applied to coupon use by another user checked by the user checking unit 120 when the coupon is used.

For example, the item analyzing unit 130 analyzes the result of checking the information of other users who own the A coupon and uses the A coupon as a result of the investigation by the user inquiry unit 120, so that the other users use the A coupon It is possible to analyze what items were purchased at the time of purchase.

As an alternative embodiment, the item analysis unit 130 may analyze one item applied to the use of the coupon when the other user uses the coupon. For example, when the other user purchases K branded bottled water when using the A coupon, the K branded bottled water information as a result of the purchase can be investigated.

At this time, the item analyzing unit 130 can analyze items applied to the coupon usage by a plurality of users or all users using the coupon.

In addition, as another example, the item analyzer 130 may analyze a plurality of items applied to the use of the coupon when the other user uses the coupon. For example, when the other user purchases K brand water, L brand diaper, and M brand clothing when using the A coupon, that is, when using the A coupon, when a plurality of items other than a specific item are collectively used , The K brand bottled water, the L brand diaper, and the M brand clothing as a result of purchasing using the A coupon can be investigated, and the result of the investigation can be stored.

At this time, the item analyzing unit 130 can analyze each of a plurality of items or a plurality of items using the coupon.

The item selection unit 140 can select an item corresponding to the setting condition among the items analyzed by the item analysis unit 130. [

For example, the item selection unit 140 analyzes the cumulative number of items purchased by the user when the user A uses the coupon as a result of the analysis by the item analysis unit 130, Items can be selected according to the number of conditions (for example, three items from the top-ranked items).

As another example, the item selecting unit 140 can analyze a plurality of items, which are analyzed by the item analyzing unit 130 and applied to the coupon use by the other user when using the A coupon, And the items are ranked according to the cumulative number of times, and the items can be selected from the top by the number of setting conditions (for example, three items from the topmost ranking item).

Through this, the item selection unit 140 can select a plurality of items, that is, items purchased by other users, by using the A coupon with respect to the A coupon held by one user. The number of such items may be one, or may be plural, and this may be determined according to the setting condition.

As another alternative embodiment, the item selection unit 140 may analyze the cumulative number of items purchased by the other users when the user uses the A coupon as a result of the analysis by the item analysis unit 130. If the cumulative count is less than the set condition In this case, even if the items are ranked, they may not be selected.

The item display unit 150 may display an item selected by the item selecting unit 140 on the screen of the user's terminal.

In this case, the item display unit 150 can display the items in the order when the item selecting unit 140 selects a plurality of items, and the order is displayed in order from the top to the bottom of the item checked by the item selecting unit 140 Can be displayed.

As an optional embodiment, the item display unit 150 may display other associated items when displaying the selected item by the item selection unit 140. [ The associated item may be an item included in the shopping cart of the user.

As another example, the associated item may be another item purchased by at least one user among other users who purchased the item selected by the item selecting unit 140 using the A coupon.

FIG. 3 is a diagram illustrating an optional embodiment of an item selection unit of the coupon-based item display system of FIG. 1. FIG.

Referring to FIG. 3, the item selection unit 140 'of the present embodiment includes a ranking determination control unit 142' and an item set generation unit 144 '. 3 shows that the item selection unit 140 'includes both the ranking determination control unit 142' and the item set generation unit 144 '. However, this is for convenience of description, and the item selection unit 140' May include one of the ranking determination control section 142 'and the item set generating section 144'.

The ranking determination control unit 142 'can determine the ranking upon item selection and select it. For example, as a result of the analysis by the item analysis section, the items purchased by the other users when the A coupon is used can be analyzed and the items can be selected in a ranked order.

The item set generating unit 144 'may generate a set of items including a plurality of items when an item is selected. For example, when the ranking determination control unit 142 'selects items in order, a plurality of items can be generated in sets in ascending order of the number of setting conditions.

As an alternative embodiment, the item set generation unit 144 'can analyze a plurality of items applied to coupon use when other users use the A coupon as a result of the analysis by the item analysis unit, analyze the cumulative count as an analysis result, The items can be ranked by the number of times and ranked from the top by the number of setting conditions.

4 is an illustration of an optional embodiment of an item display portion of the coupon-based item display system of FIG.

Referring to FIG. 4, the item display unit 150 'of the present embodiment includes a coupon feature display unit 152', an item arrangement display control unit 154 ', an item information sequential connection display unit 156' 158 ').

4, the item display unit 150 'includes a coupon feature display unit 152', an item arrangement display control unit 154 ', an item information sequential connection display unit 156', and an additional item display control unit 158 ' The item display unit 150 'includes a coupon feature display unit 152', an item arrangement display control unit 154 ', an item information sequential connection display unit 156' And an additional item display control 158 '.

The coupon feature display unit 152 'may display information including a feature of the coupon on the screen of the user's terminal. The features of the coupon are as described above. That is, the characteristic of the coupon includes usage value, and can display one or more of the characteristics of the coupon analyzed by the coupon analysis unit. For example, the coupon feature display unit 152 'may display A, which is the name of the A coupon (category if there is a category), the discount amount, the purchase minimum amount requirement necessary for use, or information on the usage period.

The item arrangement display control unit 154 'can control the display arrangement method of the item selected by the item selecting unit in relation to the A coupon. For example, the item arrangement display control unit 154 'may display a selected item adjacent to the information including the feature of the A coupon.

As an alternative embodiment, when the item selecting unit selects a plurality of items, the item arrangement display control unit 154 'may randomly change the order of the items and display the items.

As another alternative embodiment, the item arrangement display control unit 154 'may arrange items in the order in which the item selecting unit selects a plurality of items. That is, the user can display the item most purchased by the user with the A coupon first.

The item information connection display unit 156 'may display the summary information area on display of the item selected by the item selecting unit and display the detailed information area connected to the summary information. For example, when there is a selection of a user corresponding to the summary information, the detailed information area corresponding to the summary information may be displayed on a screen or displayed without switching screens (such as a pop-up display).

The additional item display control unit 158 'may display another item in addition to the item selected by the item selecting unit. That is, an item related to a user or an item related to other users using other users, that is, an A coupon, can be added and displayed on the screen of the user terminal.

5 is a view showing a modification of a part of the item display unit of Fig. Specifically, FIG. 5 illustrates a variation of the additional item display control unit 158 'of FIG.

5, the additional item display control unit 158 "may include a user-related additional control unit 158a ", another user-related additional control unit 158b ", and a calculation control unit 158c.

The user-related additional control unit 158a "may add an item related to a user when adding an item. That is, when displaying the selected item on the screen of the user terminal, the item included in the shopping basket of the user is selected For example, if there is a purchase condition amount set in the use condition for using the A coupon, the condition can be satisfied when the purchase condition amount is not satisfied only by the selected item At least one of the items included in the shopping cart can be added and displayed together.

The additional control unit 158b 'may add an item related to another user when the item is added. That is, when the selected item is displayed on the screen of the user's terminal, At least one of the items other than the selected items among the items purchased by the other users can be added to the selected item and displayed. For example, if the set purchase condition amount among the usage conditions for using the A coupon The at least one item of the purchased items of the other user can be added and displayed together with the selected item so that the condition can be satisfied when the purchase condition amount is not satisfied with only the selected item. And can be purchased using a coupon of a plurality of other users' purchase items As one of the items, it is possible to add a lower-ranked item to the selected item.

The calculation control unit 158c " can calculate and display the selected selling price at the display and the discounted selling price at which the A coupon is applied to the selected item.

As an alternative embodiment, the calculation control unit 158c "may sum up the sales prices of the plurality of items in the case of a plurality of selected items, calculate the sum price and the sales price to which the A coupon is applied to the summed price , ≪ / RTI >

As an alternative embodiment, the calculation control unit 158c "may determine whether or not the sales price of the selected item and the set purchase condition amount are satisfied, for example, when the purchase condition amount set in the use condition for using the A coupon is present, If they are unsatisfied, the deficit amount can be calculated and displayed.

The coupon-based item display system according to an embodiment of the present invention analyzes a characteristic of a coupon owned by a user in a coupon analysis unit, and analyzes the coupon's own characteristics using a coupon having the same characteristics as those of the analyzed coupon You can investigate. In addition, the item analyzing unit analyzes items that the other user applied to the coupon usage, for example, purchased items, and selects items corresponding to the setting conditions according to the analyzed results. The item display unit can display the selected item on the screen of the user's terminal.

 Accordingly, when another user uses the coupon with respect to the coupon that the user has, the user can easily grasp the item applied to the coupon use.

As an alternative embodiment, a plurality of item information can be confirmed when a set of items is selected, and even when a plurality of item sets are required according to use conditions, an appropriate amount and a number of items are selected to suit the use conditions, .

In addition, as an alternative embodiment, an additional item can be added and displayed along with the item to be selected so that the user can easily satisfy the conditions necessary for using the coupon, thereby improving the practical efficiency of using the coupon.

As a result, the user can easily select an item to be used as his / her coupon, for example, to purchase the coupon, thereby increasing the coupon usage. In particular, the coupon can be easily used for a user So that the convenience of the user can be increased.

6A to 6C are diagrams illustrating a relationship between a coupon-based item display system and a user's terminal according to an exemplary embodiment of the present invention.

6A, the coupon-based item display system 100 is connected to each of the terminals Tl, T2, T3, ..., Tn of a plurality of users by a network NW. That is, the coupon-based item display system 100 described above is distinguished from the user's terminal T1, T2, T3, ..., Tn and is separated from the user's terminal T1, T2, T3, ..., NW).

As another example, referring to FIG. 6B, the coupon-based item display system 100 is included in the terminal T1. Although not shown, the coupon-based item display system 100 may be included in each terminal of the user. The manner in which the coupon-based item display system 100 of the present embodiment is included in the terminal T1 is various. As a specific example, each of the users may install the coupon-based item display system 100 in the terminal via the network NW, and the coupon-based item display system 100 may be installed in the terminal in the form of a single application, . As another specific embodiment, the coupon-based item display system 100 may be installed offline to the terminal T1. However, the present invention is not limited thereto, and the present invention may include a case where the coupon-based item display system 100 can be installed in various forms within the user's terminal T1.

6C, a part 100A of the coupon-based item display system 100 is included in the user's terminal T1 and another part 100B is included in the user's terminal T1 through the network NW. ). For example, another portion 100B may be connected to a plurality of user terminals through a network as a server concept.

FIG. 7 is a flowchart sequentially illustrating a coupon-based item display method according to an embodiment of the present invention.

Referring to FIG. 7, the coupon-based item display method includes a coupon analysis step S10, a user survey step S20, an item analysis step S30, an item selection step S40, and an item display step S50.

In the coupon analysis step S10, characteristics including the value of use of the coupon owned by the user can be grasped.

The "coupon" in this embodiment may be of various kinds. For example, the coupon may be a similar to the money available at the time of purchase, that is, a discount coupon that discounts the purchase amount at the time of purchase.

As an alternative embodiment, in the coupon analysis step (S10), regarding the coupon to be provided to the user at the website, the value of the coupon owned by the user can be grasped. For example, Of the discounted amount.

In addition, in the coupon analysis step S10, it is possible to grasp the use condition of the coupon owned by the user, and other usage conditions such as the usage condition, for example, the purchase amount limit for using the coupon, the usable period, .

Fig. 8 is a diagram showing an alternative embodiment for illustratively illustrating the function of step S10 of Fig. 7; Fig.

Referring to FIG. 8, in addition to the coupon analysis step S10, an acquisition recognition step S01 and a coupon storage step S02 are shown.

In the acquisition recognition step S01, the user can recognize the coupon when acquiring the coupon. For example, if the user proceeds with a download selection for acquiring a coupon from a web site, the selection recognition step S01 may recognize such a selection.

After the acquisition recognition step S01 proceeds to this recognition, the coupon that the user has selected, for example, the downloaded coupon can be stored in the coupon storing step S02.

In the coupon analysis step S10, it is possible to analyze the coupon stored in the coupon storage step S02 and to examine the characteristics of various other coupons including the coupon usage value as described above.

If the name of the coupon is used, for example, if the name of each coupon is attached to facilitate the management of the coupon separately from the website providing the coupon, the name of the coupon can be inspected in the coupon analysis step S10.

As another example, if the coupon is categorized so as to facilitate the management of the coupon separately from the website providing the coupon and used in correspondence with one or a plurality of categories for each coupon, in the coupon analysis step (S10) .

In the user survey step S20, the information of other users using coupons having the same usage characteristics as coupons inspected in the coupon analysis step S10 may be examined. As an alternative embodiment, in the user survey step S20, the information of other users using coupons identical to the coupons checked in the coupon analysis step S10, that is, coupons having the same name of the same category, can be inspected.

For example, if it is determined by the result of the coupon analysis step S10 that one user has a coupon with the name A (hereinafter, referred to as "A coupon"), in the user checking step S20, Of the other users of the " A " coupon.

In the user survey step S20, it is possible to check whether the user who owns the A coupon among other users has used the A coupon.

In the item analyzing step S30, the user who is inspected in the user surveying step S20 can analyze items applied to the coupon use when the coupon is used.

For example, in the item analysis step S30, it is determined that the other users have the A coupon by analyzing the result of the investigation of the information of other users using the A coupon, You can analyze what items you purchased when you use them.

In an optional item analysis step S30, the other user may analyze one item applied to coupon use when the coupon is used. For example, when the other user purchases K branded bottled water when using the A coupon, the K branded bottled water information as a result of the purchase can be investigated.

At this time, in the item analysis step S30, a plurality of users or all users using the A coupon can analyze items applied to the coupon use when using the coupon.

As another example, in the item analysis step S30, the other user may analyze a plurality of items applied to coupon use when the coupon is used. For example, when the other user purchases K brand water, L brand diaper, and M brand clothing when using the A coupon, that is, when using the A coupon, when a plurality of items other than a specific item are collectively used , The K brand bottled water, the L brand diaper, and the M brand clothing as a result of purchasing using the A coupon can be investigated, and the result of the investigation can be stored.

At this time, in the item analysis step S30, a plurality of users or all users using the A coupon can analyze each of a plurality of items applied to the coupon use when using the coupon.

In the item selection step S40, an item corresponding to the setting condition among the items analyzed in the item analysis step S30 can be selected.

For example, in the item selection step (S40), the items analyzed by the item analysis step (S30) are used to analyze the cumulative number of items purchased by the other users when using the A coupon, Items can be selected according to the number of conditions (for example, three items from the top-ranked items).

As another example, in the item selection step (S40), when a user analyzes the plurality of items applied to coupon use when the user uses the A coupon as a result of the analysis in the item analysis step (S30) And the items are ranked according to the cumulative number of times, and the items can be selected from the top by the number of setting conditions (for example, three items from the topmost ranking item).

Accordingly, in the item selection step (S40), it is possible to select a plurality of items, that is, items purchased by other users, by using the A coupon with respect to the A coupon held by a user. The number of such items may be one, or may be plural, and this may be determined according to the setting condition.

As another alternative embodiment, in the item selection step S40, the analysis result of the item analysis step S30 is used to analyze the cumulative number of items purchased by the other users when the A coupon is used. If the cumulative number is less than the setting condition In this case, even if the items are ranked, they may not be selected.

In the item display step S50, the item selected in the item selection step S40 may be displayed on the screen of the user's terminal.

At this time, in the item display step S50, when there are a plurality of items selected in the item selection step S40, they can be displayed in order, and this order can be displayed in order from the top to the bottom in the item surveying step S40 Can be displayed.

In an item display step S50 as an alternative embodiment, when displaying an item selected in the item selection step S40, other associated items may be displayed. The associated item may be an item included in the shopping cart of the user.

As another example, the associated item may be another item purchased by at least one user among other users who purchased the item selected in the item selection step S40 using the A coupon.

FIG. 9 is a diagram illustrating an alternative embodiment of step S40 of FIG.

Referring to FIG. 9, the item selecting step S40 'of the present embodiment includes a ranking judgment controlling step S42' and an item set creating step S44 '. 9, the item selection step S40 'includes both the ranking determination control step S42' and the item set creation step S44 '. However, this is for convenience of explanation, 'May include one of a ranking determination control step S42' and an item set creation step S44 '.

In the ranking judgment control step S42 ', it is possible to judge and select the ranking in item selection. For example, as a result of the analysis by the item analysis section, the items purchased by the other users when the A coupon is used can be analyzed and the items can be selected in a ranked order.

In the item set creation step S44 ', an item set including a plurality of items can be generated when an item is selected. For example, when items are sequentially selected in the ranking determination control step S42 ', a plurality of items can be generated in sets in ascending order of the number of setting conditions.

As an optional embodiment, in the item set creation step S44 ', the item analysis unit analyzes the plurality of items applied to the coupon use when other users use the A coupon, analyzes the accumulated number of the items, The items can be ranked by the number of times and ranked from the top by the number of setting conditions.

10 is a diagram showing an alternative embodiment of step S50 of FIG.

Referring to FIG. 10, the item display step S50 'of the present embodiment includes a coupon feature display step S52', an item arrangement display control step S54 ', an item information sequential connection display step S56' Step S58 '.

10, the item display step S50 'includes a coupon feature display step S52', an item arrangement display control step S54 ', an item information sequential connection display step S56' and an additional item display control step S58 ' The item display step S50 'includes a coupon feature display step S52', an item arrangement display control step S54 ', an item information sequential connection display step S52' (S56 ') and an additional item display control step (S58').

In the coupon feature display step S52 ', information including the feature of the coupon can be displayed on the screen of the user terminal. The features of the coupon are as described above. That is, the characteristic of the coupon includes usage value, and can display one or more of the characteristics of the coupon analyzed by the coupon analysis unit. For example, the coupon characteristic display step S52 'may display A, which is the name of the A coupon (if the category exists), the discount amount, the purchase minimum liquid condition required for use, or information on the usage period.

In the item arrangement display control step (S54 '), it is possible to control the display arrangement method of the item selected by the item selecting unit with respect to the A coupon. For example, the item arrangement display control step S54 'may display the selected item adjacent to the information including the feature of the A coupon.

As an alternative embodiment, when a plurality of items are selected by the item selecting unit, the item arrangement display control step (S54 ') may randomly change the order of the items and display the items.

As another alternative embodiment, the item arrangement display control step S54 'may arrange items in the order in which the item selecting unit selects a plurality of items. That is, the user can display the item most purchased by the user with the A coupon first.

In the item information connection display step S56 ', the item selecting unit may display the summary information area on the display of information on the selected item, and display the detailed information area connected to the summary information. For example, when there is a selection of a user corresponding to the summary information, the detailed information area corresponding to the summary information may be displayed on a screen or displayed without switching screens (such as a pop-up display).

In the additional item display control step S58 ', the item selecting unit may add and display another item in addition to the selected item. That is, an item related to a user or an item related to other users using other users, that is, an A coupon, can be added and displayed on the screen of the user terminal.

11 is a diagram showing a modification of a part of step S50 'of FIG. Specifically, FIG. 11 shows a modification of the additional item display control step (S58 ') of FIG.

Referring to Fig. 11, the additional item display control step S58 "may include a user-related additional control step S58a ", another user-related additional control step S58b ", and a calculation control step S58c.

In the user-related additional control step S58a '', an item related to the user may be added when the item is added. That is, when displaying the selected item on the screen of the user's terminal, the item included in the user's shopping cart is selected For example, if there is a purchase condition amount set in the use condition for using the A coupon, the condition can be satisfied when the purchase condition amount is not satisfied only by the selected item At least one of the items included in the shopping cart can be added and displayed together.

In the additional control step S58b 'related to another user, an item related to another user can be added when the item is added. That is, when displaying the selected item on the screen of the user's terminal, It is possible to display at least one of the items other than the selected items among the items purchased by the other users to the selected item and display it. For example, if the set purchase condition amount It is possible to add at least one item among the purchased items of the other users and display them together so that the condition can be satisfied when the purchase condition amount is not satisfied with only the selected item. , And using the A coupon among the purchase items of a plurality of other users As one of the purchased items, it is possible to add a sub-item not selected to the selected item.

In the calculation control step S58c '', the selected item can be calculated and displayed at the display sale price and the discounted sales price at which the A coupon is applied to the selected item.

As an alternative embodiment, in the calculation control step (S58c "), the sales prices of a plurality of items can be added in the case of a plurality of selected items, and the sum price and the sales price to which the A coupon is applied And display it.

As an optional embodiment, the calculation control step (S58c ") determines whether or not the sales price of the selected item and the set purchase condition amount are satisfied, for example, when the purchase condition amount set in the use condition for using the A coupon is present And if it is unsatisfactory, the deficit amount can be calculated and displayed.

12A to 12F are views for explaining a coupon-based item display method according to an embodiment of the present invention.

Referring to FIG. 12A, a screen (TD) of a user terminal is shown. The user's terminal screen (TD) can be of various types. Specifically, the screen (TD) of the user terminal may be a screen of various types of terminals such as a monitor, a screen of a portable terminal, a screen of a tablet PC, and the like. Also, the screen (TD) of the user terminal may be in the form of a touch screen that implements the touch function of the user.

In the screen TD, two coupon acquisition areas CPA1 and CPA2 are displayed. As an alternative embodiment, the screen TD may include various other areas, for example, a selection menu area BA.

The two coupon acquisition areas CPA1 and CPA2 are illustratively shown, and the number of coupon acquisition areas CPA1 and CPA2 may be one or three or more.

The coupon acquisition areas CPA1 and CPA2 include the acquisition selection areas SB1 and SB2 respectively and the user can acquire the coupon through selection for each of the acquisition selection areas SB1 and SB2. For example, the obtained coupon can be stored in the storage unit.

As an alternative embodiment, the coupon acquisition areas CPA1 and CPA2 may display the coupon name or the characteristics of the coupon, for example, the coupon's usage value (e.g., 3,000 won discount, 5000 won discount, etc.).

If the user acquires the coupon, the coupon analysis result obtained by the user can be analyzed in the coupon analysis step. For example, if the user owns the coupon having the discount value of 5000 month, It can investigate information of other users who own a coupon having a monthly discount value.

Then, in the item analysis step, other users who have coupons having the discount value of 5000 months can analyze items purchased using the coupon. In the item selection step, the item can be selected as a result of the analysis. For example, the upper 3 items can be selected according to the accumulated number of items purchased by the other users using the coupon having the discount value of 5000 won.

Then, the item display step can be proceeded as shown in FIG. 12B. Specifically, the display of the coupon is displayed on the screen of the user's terminal (TD) Or a discount value, and display a selected item area (ITA) adjacent thereto. The selected item area (ITA) may include three selected items (IT1, IT2, IT3).

For example, the three items IT1, IT2, and IT3 may be randomly displayed, and the three items may be displayed in order through the cumulative number of purchases in the item selection step.

As an alternative embodiment, the three items IT1, IT2, and IT3 may be connected to the respective detailed information pages when the user has a selection, or may be formed to proceed to the immediate purchase step.

12C, when the item display step is performed, a characteristic of the coupon, for example, a name or a name of the coupon, is added to the coupon area MCA corresponding to the coupon owned by the screen TD of the user's terminal. Display the discount value, and display the selected item set area (SITA) so as to be adjacent thereto. The selected item set area SITA may include three selected items SIT1, SIT2, and SIT3.

For example, the three items IT1, IT2, and IT3 may be randomly displayed, and the three items may be displayed in order through the cumulative number of purchases in the item selection step.

In the case of FIG. 12C as an alternative embodiment, the coupon owned by the user, that is, the coupon with the discount value of 10,000 won, may have the minimum purchase amount as the use restriction condition, and may have the purchase condition of 50,000 won or more, for example. In this case, the user selects the upper three items SIT1, SIT2, and SIT3 by calculating the cumulative number of purchases of the items purchased by the other users when the coupon of the discount value of 10,000 won is used by the other users, (SITA).

At this time, the sum of the sales prices of the three items (SIT1, SIT2, SIT3) and the sum of the discounted sales price to which the coupon (10,000 won discount value) is applied can be displayed in the MCA.

12D, when the item display step is performed as shown in FIG. 12D, the micro coupon area MCA corresponding to the coupon owned by the screen TD of the user's terminal may have a characteristic of the coupon, for example, , A discount value (discount rate), a usage condition, an expiration date, a coupon category (kind), and an application target. At this time, the items listed above can be omitted and new ones can be added as an example of the characteristics of coupons.

It is possible to display a selected item area (ITA) as shown adjacent to the My Coupon area MCA. The selected item area (ITA) may include three selected items (IT1, IT2, IT3).

For example, the three items IT1, IT2, and IT3 may be randomly displayed, and the three items may be displayed in order through the cumulative number of purchases in the item selection step.

As an alternative embodiment, the three items IT1, IT2, and IT3 may be connected to the respective detailed information pages when the user has a selection, or may be formed to proceed to the immediate purchase step.

Also, as an alternative embodiment, the three items IT1, IT2, IT3 of the selected item area ITA may be the item set area described above.

That is, a discount of 3,000 won can be applied using coupons owned by purchasing three items (IT1, IT2, IT3), for example, a discount of "3,000 won".

At this time, as an alternative embodiment, some of the three items IT1, IT2, IT3 may be additional items rather than selected items. It may be added as a user or other user related item through the above-described additional item display control step.

As an alternative embodiment, when the item display step is performed as shown in FIG. 12E, the micro coupon area MCA corresponding to a plurality of coupons owned by the screen TD of the user terminal may be provided with the characteristics of the coupon, A coupon name, a discount value (discount rate), a usage condition, an expiration date, a coupon category (kind), and an application target. At this time, the items listed above can be omitted and new ones can be added as an example of the characteristics of coupons.

It is possible to display a selected item area (ITA) as shown adjacent to the My Coupon area MCA. The selected item area (ITA) may include respective summary information areas (TIT1, TIT2, TIT3) associated with the selected three items.

The three item related summary information areas TIT1, TIT2, and TIT3 may include an image or a part of text among the entire information, and may be displayed as an image area in the form of a thumbnail, for example. The three item related summary information areas TIT1, TIT2, and TIT3 may be connected to the respective detailed information pages when the user selects them, or may be formed so as to proceed to the immediate purchase step.

12F, when the item display step is performed, the micro coupon area MCA corresponding to a plurality of coupons owned by the screen TD of the user terminal may be provided with the characteristics of the coupon, For example, coupon name, discount value (discount rate), usage condition, validity period, coupon category (kind), and application target. At this time, the items listed above can be omitted and new ones can be added as an example of the characteristics of coupons.

It is possible to display a selected item area (ITA) as shown adjacent to the My Coupon area MCA. The selected item area ITA may include an additional selection area SB selected for each coupon. When there is a selection for the user's additional selection area SB, each selected item information area corresponding to each coupon can be displayed and displayed, for example, in the form of a selected item information page or a selection item information pop-up window have.

A coupon-based item display method according to an embodiment of the present invention analyzes a characteristic of a coupon owned by a user in a coupon analysis step, . In the item analysis step, the item analyzed by the other user, for example, the purchased item, can be selected according to the result of the analysis. Then, the selected item can be displayed on the screen of the user's terminal.

 Accordingly, when another user uses the coupon with respect to the coupon that the user has, the user can easily grasp the item applied to the coupon use.

As an alternative embodiment, a plurality of item information can be confirmed when a set of items is selected, and even when a plurality of item sets are required according to use conditions, an appropriate amount and a number of items are selected to suit the use conditions, .

As a result, the user can easily select an item to be used as his / her coupon, for example, to purchase the coupon, thereby increasing the coupon usage. In particular, the coupon can be easily used for a user So that the convenience of the user can be increased.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is evident that many alternatives, modifications and variations will be apparent to those skilled in the art . Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

Embodiments may be represented by functional block configurations and various processing steps. These functional blocks may be implemented in a wide variety of hardware and / or software configurations that perform particular functions. For example, embodiments may include integrated circuit components such as memory, processing, logic, look-up tables, etc., that may perform various functions by control of one or more microprocessors or other control devices Can be employed.

Similar to the components of the present invention may be implemented with software programming or software components, embodiments may include various algorithms implemented in a combination of data structures, processes, routines, or other programming constructs, such as C, C ++ , Java (Java), assembler, and the like. Functional aspects may be implemented with algorithms running on one or more processors. The embodiments may also employ conventional techniques for electronic configuration, signal processing, and / or data processing. Terms such as "mechanism", "element", "means", "configuration" may be used broadly and are not limited to mechanical and physical configurations. The term may include the meaning of a series of routines of software in conjunction with a processor or the like.

The specific implementations described in the embodiments are, by way of example, not intended to limit the scope of the embodiments in any way. For brevity of description, descriptions of conventional electronic configurations, control systems, software, and other functional aspects of such systems may be omitted. Also, the connections or connecting members of the lines between the components shown in the figures are illustrative of functional connections and / or physical or circuit connections, which may be replaced or additionally provided by a variety of functional connections, physical Connection, or circuit connections. Also, unless explicitly mentioned, such as "essential "," importantly ", etc., it may not be a necessary component for application of the present invention.

The use of the terms "above" and similar indication words in the description of the embodiments (in particular in the claims) may refer to both singular and plural. In addition, in the embodiment, when a range is described, it includes the invention to which the individual values belonging to the above range are applied (if there is no description to the contrary), the individual values constituting the above range are described in the detailed description . Finally, the steps may be performed in an appropriate order, unless explicitly stated or contrary to the description of the steps constituting the method according to the embodiment. The embodiments are not necessarily limited to the description order of the steps. The use of all examples or exemplary terms (e.g., etc.) in the examples is for the purpose of describing the embodiments in detail and is not intended to be limited by the scope of the claims, It is not. It will also be appreciated by those skilled in the art that various modifications, combinations, and alterations may be made depending on design criteria and factors within the scope of the appended claims or equivalents thereof.

100: Coupon-based item display system
110: coupon analysis section
120:
130: item analysis section
140, 140 ': Item selection section
150, 150 ': Item display section

Claims (13)

A coupon analyzing unit for determining a characteristic including a usage value of a coupon owned by the user;
A user checking unit for checking information of other users who use the coupon having the same characteristics as those of the coupon checked by the coupon analyzer;
An item analyzer for analyzing items applied to coupon use by another user checked by the user survey unit when using the coupon;
An item selection unit for selecting an item corresponding to a setting condition among the items analyzed by the item analysis unit; And
And an item display unit for displaying the item selected by the item selecting unit on a screen of the terminal of the user.
The method according to claim 1,
Wherein the item selection unit includes a ranking determination control unit for determining and selecting a ranking based on a result of analyzing the number of times used for item selection.
The method according to claim 1,
And the item selecting unit includes an item set generating unit for generating an item set including a plurality of items when an item is selected.
The method according to claim 1,
Wherein the item display unit includes an item arrangement display control unit for controlling the arrangement of the items selected by the item selecting unit in random order or in sequence.
The method according to claim 1,
Wherein the item display unit includes an item information connection display unit for displaying summary information on display of information on the item selected by the item selecting unit and displaying a detailed information area connected to the summary information.
The method according to claim 1,
Wherein the item display unit further includes an additional item display control unit for displaying an additional item in addition to the item selected by the item selecting unit.
A coupon analysis step of determining a characteristic including a usage value of a coupon owned by the user;
A user survey step of examining information of other users using coupons having the same characteristics as those of the coupons inspected in the coupon analysis step;
An item analyzing step of analyzing items applied to the use of the coupon when the other user checked in the user checking step uses the coupon;
An item selecting step of selecting an item corresponding to a setting condition among the items analyzed in the item analyzing step; And
And displaying an item selected in the item selection step on a screen of the terminal of the user.
8. The method of claim 7,
Wherein the item selection step includes a rank determination control step of determining a rank according to a result of analyzing the number of times used in item selection.
8. The method of claim 7,
Wherein the item selecting step includes an item set creating step of creating an item set including a plurality of items when an item is selected.
8. The method of claim 7,
Wherein the item display step includes an item arrangement display control step of controlling the arrangement of the items selected by the item selection step in random order or sequential order.
8. The method of claim 7,
Wherein the item display step includes displaying item summary information on the information on the item selected in the item selection step and displaying a detail information area connected to the summary information.
8. The method of claim 7,
Wherein the item display step includes an additional item display control step of adding and displaying another item in addition to the item selected in the item selection step.
A computer-readable recording medium having recorded thereon a program for performing the method according to any one of claims 7 to 12.
KR1020160019777A 2016-02-19 2016-02-19 Coupon- based item display system and coupon-based method for displaying item KR101825709B1 (en)

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WO2020222533A3 (en) * 2019-05-02 2020-12-24 주식회사 디유닛 Acquaintance discount code-based shopping management control system and method
KR20220038025A (en) * 2020-09-18 2022-03-25 쿠팡 주식회사 Electronic apparatus and operation method thereof
WO2023249152A1 (en) * 2022-06-22 2023-12-28 쿠팡 주식회사 Electronic apparatus and information provision method therefor

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Publication number Priority date Publication date Assignee Title
WO2020222533A3 (en) * 2019-05-02 2020-12-24 주식회사 디유닛 Acquaintance discount code-based shopping management control system and method
KR20220038025A (en) * 2020-09-18 2022-03-25 쿠팡 주식회사 Electronic apparatus and operation method thereof
WO2023249152A1 (en) * 2022-06-22 2023-12-28 쿠팡 주식회사 Electronic apparatus and information provision method therefor

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