KR20170001484A - Advertising Sheet with 3D Image and Retro-reflective effect - Google Patents

Abstract

The present invention relates to a 3D image and a advertising sheet having a retroreflective effect, comprising: an image layer comprising an image or character that generates an advertising effect; A lenticular layer in which the image layer is combined with the image layer to generate a 3D effect; And a retroreflective layer disposed at a position opposite to the lenticular layer with respect to the image layer.
It is possible to provide a 3D image and a reflex reflection effect that can improve the advertisement effect by simultaneously providing the reflection effect and the 3D effect when the light is illuminated at night.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a 3D image and a retro-reflective effect,

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a 3D image and a advertising sheet having a retroreflective effect, and more particularly to a 3D image in which a structure is improved to have a 3D image on an upper layer of a recursive film and a advertisement sheet having a retroreflective effect.

Generally, in the case of retroreflective products, a transparent thermoplastic polymer sheet is used to form a cube corner shape by applying heat and pressure to a thermoplastic polymer sheet, or a thermosetting resin is used on one side of a soft polymer sheet. Is the mainstream.

As described above, the incident light incident on the sheet of the manufactured retroreflective product passes through the transparent polymer layer and is totally reflected on the inner surface of the cube-corner retroreflective element and is reflected by the optical Characteristics (retroreflective function).

Such retroreflective products made with technology have been used after various processing such as traffic signs, safety garments or construction facilities. In addition, these products can also be used as advertising sheets as needed.

The advertisement effect can be improved more than when the retroreflective product is used as the advertisement sheet.

<References>

Published Japanese Patent Application No. 10-2014-0023211 (Feb.

Public utility model publication 20-2009-0000276 (2009.01.09)

SUMMARY OF THE INVENTION It is an object of the present invention to provide a 3D image and a reflex reflection effect that can provide a reflection effect and a 3D effect at the same time when light is illuminated at night, thereby improving the advertisement effect.

Another object of the present invention is to provide a 3D image and a reflex reflection effect that can improve visibility at night and increase stability and a customer-inducing effect.

It is an object of the present invention to provide an image processing apparatus, comprising: an image layer including an image or character that generates an advertising effect; A lenticular layer in which the image layer is combined with the image layer to generate a 3D effect; And a retroreflective layer disposed at a position opposite to the lenticular layer with respect to the image layer. The 3D image and the advertisement sheet having the reflex reflection effect are provided.

It is preferable that the image layer and the retroreflective layer are combined by a transparent double-sided adhesive means.

In addition, the image layer preferably includes a transparent or translucent material in a region other than the image and the character.

The material of the lenticular layer may include any one material selected from the group consisting of polyethylene terephthalate (PET), poly ethylene (PE), and polyvinyl chloride (PVC), and the material of the retroreflective layer is acrylic resin, polycarbonate PVC, and the like.

Further, it is preferable that an adhesive layer is further provided behind the retroreflective layer for bonding to a means for advertising.

According to the present invention, it is possible to provide an advertisement sheet having a 3D image and a retroreflective effect that can improve the advertisement effect by simultaneously providing a reflection effect and a 3D effect when light is illuminated at night.

Further, it is possible to provide an advertisement sheet having a 3D image and a retroreflective effect, which can enhance visibility, increase interest and safety of a customer, and improve visibility at night to enhance safety and a customer-induced effect .

1 is a sectional view of an advertisement sheet according to an embodiment of the present invention,
Fig. 2 is an exploded sectional view of Fig. 1,
3 is a cross-sectional view of an advertisement sheet according to another embodiment of the present invention,
FIGS. 4A and 4B are an exploded perspective view and a cross-sectional view of a cushioning product applying the advertisement sheet according to an embodiment,
FIG. 5 is a photograph of a comparative example of an advertisement sheet according to an embodiment of the present invention and comparing the advertisement sheet before and after light is illuminated.

The advertisement sheet 100 (hereinafter, referred to as "advertisement sheet") having a 3D image and a reflex reflection effect according to an embodiment of the present invention will be described in detail with reference to FIG. 1 to FIG.

1 is a cross-sectional view of the advertisement sheet according to an embodiment of the present invention, FIG. 2 is an exploded sectional view of FIG. 1, FIG. 3 is a sectional view of a advertisement sheet according to another embodiment of the present invention, FIG. 5 is an exploded perspective view and a cross-sectional view of a cushioning product according to an embodiment of the present invention, and FIG.

As shown in FIGS. 1 and 2, the advertisement sheet 100 according to the present invention includes an image layer 130 including an image or characters that generate advertisement effects; A lenticular layer (110) coupled with the image layer (130) to allow the image layer (130) to generate a 3D effect; And a retroreflective layer 170 disposed at a position opposite to the lenticular layer 110 with respect to the image layer 130.

The lenticular layer 110 imparts a 3D effect to a character or an image to a person who views the image composed of characters or images from outside. 3D is an abbreviation of 'Three Dimensions' and is called 'Steroscopy'. When a human gazes on an object, an image obtained through a single image is transformed into an image in which two images are synthesized due to the difference in vision between the left and right eyes. It says. The stereoscopic image technology is widely applied to the development of industrial products such as mobile phones, movies, games, and animations. 3D stereoscopic technology is a visual technology that enables people to feel the reality that exists in the place where the image is being produced. Therefore, it is very important that the application fields of information, communication, broadcasting, medical, education, Dimensional stereoscopic multimedia information communication.

The image layer 130 includes images and / or characters that can represent advertising effects in a customer. The image layer 130 is preferably printed on the lower side of the lenticular layer 110. It may also be printed on the surface of the retroreflective layer 170 as shown in Fig. 2 (see dotted line 133a in Fig. 2).

The image layer 130 may be provided separately from the lenticular layer 110 as needed. In this case, it is preferable that the transparent part 135, which is an area other than the area where the display part 133 including the image or the character is printed, in the image layer 130 is made of a transparent material.

Accordingly, the customer can view the advertisement image / character displayed in the image layer 130 as a 3D effect outside the lenticular layer 110. [

On the other hand, the retroreflective layer 170 has an optical characteristic (retroreflective function) having light reflected by the incidence light totally reflected on the inner surface of the retroreflective element and returning in a direction parallel to the incident light.

This retroreflective layer 170 is joined to the image layer 130 by double-sided adhesive means 150. The double-sided adhesive means 150 is preferably a transparent adhesive, and may be an adhesive or an adhesive film. The retroreflective layer 170 may be provided in various colors to provide a background color of the image layer 130.

The adhesive layer 190 may be adhered to the rear of the retroreflective layer 170 so that the image layer 130 that exhibits the advertisement effect can maximize the advertisement effect. For example, the adhesive layer 190 may be attached to a window of a shop, so that the customer can see the advertisement sheet 100. The adhesive layer 190 may be bonded to the front of the lenticular layer 110 if necessary.

In order to protect the adhesive layer 190, it is preferable that the adhesive layer 190 is coupled with a protective layer 195 including a release sheet having no adhesive force so that the adhesive layer 190 can be removed. Accordingly, the user can remove the protective layer 195 during use and attach the advertisement sheet 100 to a window or a wall by using the adhesive layer 190.

The advertising sheet 100 having such a structure can exhibit the 3D effect of the image layer 130 in the daytime and the recurrent reflection light etc. in the nighttime can be totally reflected in the retroreflective layer 170 to further improve the visibility, 170 can be improved by the retroreflective function.

In other words, according to the present invention, a retroreflective effect can be exerted beyond the normal advertisement effect, and various effects can be generated in one advertisement sheet.

3, the advertisement sheet 200 according to another embodiment of the present invention may be configured such that the retroreflective element of the above-described embodiment and the retroreflective layer 270 is a beveled structure, not a cube-cornered structure . Since the remaining configuration, operation, and effects are the same, a detailed description thereof will be omitted below.

Thus, according to the present invention, it is possible to provide a 3D image and a reflex reflection effect that can improve the advertisement effect by simultaneously providing a reflection effect and a 3D effect when light is illuminated at night.

Further, it is possible to provide an advertisement sheet having a 3D image and a retroreflective effect, which can increase visibility, increase interest and safety for a customer, and enhance visibility at night to increase stability and a customer-induced effect .

FIG. 5 shows a comparison of the effect of the advertisement sheet according to the present invention with that of the comparative example, comparing before and after the light is illuminated.

On the other hand, an example in which the advertisement sheet 100 according to the present invention is applied to a vehicle cushion product 300 as an actual product will be described with reference to FIGS. 4A and 4B.

4A and 4B are an exploded perspective view and a cross-sectional view of a cushioning product to which the advertisement sheet according to the embodiment is applied.

The vehicle cushion product 300 may be a substitute for a sponge attached near the edge of the car door at a distance from the hinge of the vehicle at the time of delivery.

The vehicle cushion product 300 includes a main body 330 having a cylindrical shape as an outer appearance, a receiving groove 305 which is recessed at the center of the main body 330 to receive and support the advertisement sheet 100, An adhesive ear layer 310 having a retroreflective function on the outside of the body 330 and an adhesive layer 320 for firmly adhering the body 330 to the door of the vehicle and a release paper for protecting the adhesive layer 320 It is preferable that the protective layer 323 be formed. The advertisement sheet 110 applied here includes the layers 110, 150, and 170 as described above.

Here, the main body () may be made of various materials, but may include a synthetic resin containing silicon so as not to transmit an external impact to the door. In addition, the main body 300 has a cylindrical shape, but may have various shapes.

The cushion product 300 having such a structure can further improve the advertisement effect and safety than the conventional sponge type conventional one. The 3D effect can be generated during the day, and the retroreflective function can be exerted at the front and side at night, thereby further improving safety.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is evident that many alternatives, modifications and variations will be apparent to those skilled in the art without departing from the scope and spirit of the invention. will be. The scope of the invention will be determined by the appended claims and their equivalents.

100: advertisement sheet 110: lenticular layer
130: image layer 133:
135: transparent part 150: double-side adhesive means
170: retroreflective layer 190: adhesive layer
195: Protective layer

Claims (5)

An image layer comprising an image or character generating an advertising effect;
A lenticular layer in which the image layer is combined with the image layer to generate a 3D effect;
And a retroreflective layer disposed at a position opposite to the lenticular layer with respect to the image layer. The method according to claim 1,
Wherein the image layer and the retroreflective layer are joined by a transparent double-sided adhesive means. 3. The method according to claim 1 or 2,
Wherein the image layer comprises a transparent or semi-transparent material other than the image and the character. The method of claim 3,
The material of the lancicular layer may include any one material selected from the group consisting of polyethylene terephthalate (PET), poly ethylene (PE), and polyvinyl chloride (PVC)
Wherein the material of the retroreflective layer comprises one of acrylic, PC (Poly Carbonate) and PVC. 5. The method of claim 4,
Further comprising an adhesive layer for bonding to means for advertising behind said retroreflective layer. &Lt; RTI ID = 0.0 &gt; 31. &lt; / RTI &gt;

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