KR20150126748A - Sightseeing game system, and advertisement and sale method using system thereof, which are standing on the basis of game market and social commerce - Google Patents

Abstract

The present invention relates to a sightseeing game system on the basis of game market and social commerce, and advertisement and sale methods using the system. The present invention is to build a new sightseeing game application to draw interest of a user, to allow the user to obtain some incentive coins which can be used to buy a discount coupon and an additional game application in the process of acquiring information through the sightseeing game application or participating in the game service, thereby encouraging a voluntary participation of a user and the spread of information, and furthermore, to increase a promotional effect by disclosing advertising data of commercial information about various businesses associated with a tour site or retailers, to the user executing the theme-based game service. The sightseeing game system includes a service manager server equipped with a sightseeing game application, an advertisement publisher server, a game developer server, and a user server. By using the system configuration, the present invention also provides the steps of: advertisement requesting, advertisement data uploading, an additional game application uploading, game service program installing, and game executing.

Description

[0001] The present invention relates to a tourism game system based on game market and social commerce, and an advertisement / sales method using the system,

The present invention relates to an online tour game, and more particularly, to an online tour game, in which a new concept application providing a combination of various cultural theme information and various theme game services is constructed to induce interest and interest of users, It is possible to acquire a predetermined incentive with a discount rate benefit in the process of acquiring tourist information through the application or in the process of participating in the game service so as to increase the voluntary participation intention of the users, According to the preconditions, it is possible to create a new type of online profit model by allowing commercial advertisements to be freely exposed and sold in real time without antipathy of users who are running applications, and a tourism game system based on a social commerce And ad / plate using the system It relates to a method.

It can be seen that the survival competition of enterprises is becoming more and more fierce in accordance with the trend of the rapidly changing era.

Therefore, in order to cope with the rapidly changing market conditions and technological environment, each business sector and each type of business is required to market its products and business technologies in a characteristic, original commercial form and actively promote it to the outside world (Advertising), the value of the interaction between the customer, the company, the seller, and the buyer is increased, and the profit increase effect is expected.

In addition, such marketing strategies are not limited to general companies or commodity sellers who aim to pursue commercial profits, and they are not responsible for the current local autonomy of Korea, which handles common problems of local residents under the authority and responsibility of self- In view of the reality of the system, the local autonomous entities are also in the process of financing, in particular in attracting tourists, and their local autonomous entities are, in the same way as the above-mentioned general entrepreneurs, And that they are seeking ways to increase tourism revenues by publicizing (advertising) them to the outside world actively.

Accordingly, in today's information society based on the breakthrough of computer and various communication media technologies, various advertisements and methods of selling goods and services using a high-speed internet network and a mobile service have been developed by corporations or administrative agencies, The present invention relates to a method of selling an advertisement and a product and a service using the Internet network and a mobile service. The method includes direct operation of an Internet homepage and indirect operation through an Internet homepage of an unspecified field Banner advertisements, other e-mails or ads using mobile text services, product sales through joint purchases of mobile or homepage, and discount sales based on large-volume purchases are widely used.

However, the above-described series of advertisements and methods of selling goods and services can not be expected to provide efficient advertising effects unless consumers are interested in the contents of advertisement, product and service sales, and actively recognize the contents In particular, considering the flood of online advertising and the position of customers who are exposed to the flood of goods and services as they are today, ads and goods and services that are transmitted indiscreetly, ) Phenomenon, for example, as a spam advertisement, and can not be treated as a garbage, and consequently, as a result, .

On the other hand, in recent years, with the spread of smart phones, social network service based social commerce has become a boom.

For example, a social network service represented by Twitter, Facebook, and the like can strengthen the networking relationship with acquaintances such as friends, alumni, seniors, and fellow people in the Internet space, To form a human relationship.

Accordingly, in recent years, various services have been developed and provided in order to meet the expectation of users enthusiastic about such social networks. As a representative example, various social network games and social commerce can be cited

Here, the social network game allows all age groups to participate in a game through a game based on a social network service platform such as Facebook, MySpace, Mix, Cyworld, etc. through an easy interface, It means a service based on a person-based relationship that maximizes the mutual relationship by enhancing intimacy and homogeneity between the two parties, and means that the service is to sell the goods at a discount by preempting mass purchase such as Kupang, Timon, will be

However, as described above, the social game is merely a game service focused on the formation of a human relationship, and thus there is very little possibility of creating a new commercial profit or expecting an advertisement or a sales strategy Many social network based games have been trying to create additional advertising revenue by providing a certain banner advertisement area on the background screen of the game, and in order to supplement the lack of reality, There is a technical problem that the contents of the advertisement can not be changed at any time due to the nature of the game development and the additional contents of the advertisement can not be confirmed by clicking the contents of the advertisement during the game, Due to the nature of the business, a separate team for advertisements Can not pack your ad sales to a lot of trouble to activate the corresponding advertising revenues exist.

Recently, some online advertising companies have contracted with various game companies to use a certain screen area such as the bottom of a game screen as an advertisement area, and then exposed the advertisement through the corresponding banner advertisement area. However, this also has the problem of general banner advertisement as it does not attract the attention of the user, and the interest effect is weak and the advertising effect is not high.

Also, in case of purchasing only a large amount of discounts, it is no different that the consumers or users bear the cost, and if they can purchase a large amount of money in the offline market as well as in the social commerce, And the efficiency of cost reduction of consumers.

Therefore, in the case of local autonomous entities that want to publicize tourism culture information of the local area, such as commercial information of a company as well as attracting tourists, for example, in the case of advertisements and goods and service publishers, , Requires differentiated advertisements (promotions) and the emergence of goods and services that enable them to contact and engage with strategic marketing in a more efficient and systematic manner;

Alternatively, a new type of online game service that can acquire a predetermined incentive or a prize, and provide it as an opportunity for profit creation, as a compensation for a game participation and an advertisement reading, And the development of online advertising (PR) and products and service methods linked to the Internet.

Accordingly, the present invention has been made to solve the various problems of the conventional online game system and the advertisement and sales method using the system.

It is an object of the present invention to provide a tourism game application which is a new concept that provides various types of theme-based game services and cultural tourism information by applying the augmented reality technology to induce interest and interest of users, It is possible to acquire a discount coupon and a predetermined incentive coin for purchasing a paid supplementary game application in the process of acquiring tourist information through the built tourism game application or in the process of participating in the game service, In addition to this, in addition to the above, it is also possible to provide commercial information of a variety of businesses, merchandise sales companies, and various online game development companies associated with sightseeing spots to a plurality of unspecified users who execute the theme game service, Increase publicity and sales by exposing Based on the gaming market and social commerce, which are designed to provide users with a new means of re-engineering and to provide more efficient, systematic and targeted advertising services to advertisers and product and service publishers. And an advertisement / sales method using the system.

It is another object of the present invention to provide a new concept of a tourism game application in which game contents and cultural tourism information of each region are combined with each other, (Tourists) can directly experience an emotional experience of the visited tourist spot by the online connection relationship without limiting to the viewer, and also allows an unspecified number of users (tourists) And provides a game space where users can interact with each other via online, giving them a mission and a quest for the tourist area to the network-connected users (tourists), thereby enabling them to experience an interesting history and local culture. And a tour gaming system based on a social commerce, and an optical system using the system Selling / selling method.

In order to accomplish the above object, according to a concrete method of a tourism game system based on a game market and a social commerce according to the present invention and an advertisement / sales method using the system,

A service operator server provided with a tourism game application is constituted as a main configuration, and an advertisement publisher server, a game developer server, and a user server are constructed in an online connection relationship.

Further, by using such a series of system configurations, an advertisement request application step, an advertisement data upload step, an additional game application upload step, a game service program installation step, and a tourism application execution step are performed by using the series of system configurations.

Therefore, the tourism game system based on the game market and the social commerce according to the present invention, and the advertisement / sales method using the system, constitute a tourism game application that provides a combination of tourism game service and regional cultural tourism information, It is possible to acquire a predetermined incentive coin for purchasing the discount coupon in the process of acquiring tourist information through the built tourism game application or in the process of participating in the game service as described above, And promotes the voluntary participation and active diffusion of information. In addition, it promotes commercial information of various businesses, merchandise vendors, and online game development companies, which are associated with tourist sites, The effect is also increased.

Alternatively, it is possible to allow users (tourists) to directly experience the emotional experience of the visited tourist spot without limiting the sightseeing area to the sightseeing area only through the execution of the tourism game application, To provide an unspecified number of users (tourists) with a mission and a quest for a tourist area to provide a game space in which they can compete with each other online, thereby enabling them to experience an interesting history and local culture. It provides a very useful expectation.

1 is a schematic diagram of an online tour game system based on a social network according to the present invention
2 is a schematic configuration diagram of a service operation server applied to the present invention
3 is a schematic configuration diagram of an advertisement publisher server applied to the present invention
4 is a schematic configuration diagram of a game developer server applied to the present invention
5 is a schematic configuration diagram of a tourism game application applied to the present invention
FIG. 6 is a view showing a main screen of a tourism game application according to the present invention
FIG. 7 is a view showing a main screen of a game setting mode
FIG. 8 is a view showing a main screen
FIG. 9 is a view showing a main screen
FIG. 10 is a diagram showing a main screen
11 is a view showing a main screen of the community management mode
12 is a view showing a main screen of the coupon selection management mode
FIG. 13 is a diagram illustrating an advertisement / sales method using a tourism game system based on a social network according to the present invention

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of a tourism game system based on a game market and a social commerce according to the present invention and an advertisement / sales method using the system will be described in detail with reference to the accompanying drawings.

1, the service provider server 1, the advertisement publisher server 2, and the game developer server (not shown) 3), and a user server 4.

First, in the system configuration of the present invention, the service operator server (1) first acquires a new conceptual tournament In addition to this, in addition to the above, advertisements and articles classified by various industries and fields, such as restaurants, hotels, lodging, souvenir shops, and exhibition halls, And advertisers who desire to sell a service and who want to develop an online game and distribute the developed various kinds of game applications commercially are recruited so that advertisers who want to advertise the game, The main configuration of the present invention, which is provided to enhance the advertisement effect by exposing the data to the tourism game service Standing,

2, the service operator server 1 includes an automatic information processing unit 11, a program management unit 12, and a game information management unit 13, An application registration section 14, and a tourism game application 14, as shown in FIG.

At this time, in the service operator server 1, the automatic information processing unit 11 divides the advertisement publisher server 2, the game developer server 3, and the user server 4, which will be described later, The automatic information processing unit 11 includes a text information and a message service, a mail transmission service, a web browser (hereinafter, referred to as " Web Browser), and various data transmission services such as voice, video, and still image.

In the service operator server 1, the program management section 12 generates and produces a tourism game application 15 to induce voluntary participation of the user servers 4, which will be described later, The program management unit 12 includes a game creation mode 121 and an application transmission mode 122. The game creation mode 121 and the application transmission mode 122 are the same.

In addition, in the service operator server 1, the game information management section 13 receives, from a game developer server 3 to be described later, a game application of an unspecified kind, for example, apart from the tourism game according to the present invention, Such as a game, a shooting game, a strategy game, and the like, to provide an additional game service to the user server 4, to widely promote and develop the game developed by the game developer server 3 through the provision of the game service, The game information management unit 13 includes a game application reception mode 131, a game application database 132, and a game application transmission mode 133. [

In addition, in the service operator server 1, the advertisement registration unit 14 is a system combined with a tourism game service. In order to provide a commercial advertisement and an article sale service, an advertisement server 2 having an unspecified number of The advertisement application registration unit 14 may register the advertisement information registration mode 141, the advertisement data upload mode 142 and the advertisement incentive setting 142 in the service operator server 1, Mode 143 as shown in FIG.

In the service operator server 1, the tourism game application 15 is provided so that the user server 1 can execute the tourism game service provided by the present invention through a mobile (smart phone) As shown in FIGS. 5 and 6, such a tourism game application is a dedicated tourism game program corresponding to a core program of the present invention, for example, A customized tour game mode 152, a theme tour game mode 153, and an additional tour game mode 153, which are displayed in an integrated form on the liquid crystal screen of the user server (smartphone) The game execution management mode 154, the community management mode 155, the coupon purchase selection management mode 156 and the incentive-only reception mode 157. [

Here, the game execution setting mode 151 has a function configuration for intermittently controlling the on / off execution relationship of the tourism game application 15, and providing a progress method and a series of help information regarding game execution.

5 and 8, the customized tourism game mode 152 in the tourism game application includes a customized tourist destination selection input window 152-1 for selecting a tourist area desired to travel, A customized tourist information providing window 152-2 for providing detailed course information of the selected customized tourist destination, a peripheral customized tourist information providing window 152-3 for providing peripheral information of the selected customized tourist destination, And a customized game execution window 152-4 for providing a game associated with a nearby tourist spot and causing the user server 4 to progress the provided game.

5 and 9, in the tourism game application 15, the theme tourism game mode 153 is a mode for selecting a theme tourist list for selecting a travel destination having a theme, for example, A theme information providing window 153-2 for providing detailed theme information and course information of the selected theme sightseeing spot and a surrounding theme sightseeing information providing window 153 -3), a theme game execution window 153-4 for providing a game associated with the selected theme sightseeing spot and its surrounding sightseeing spots, and causing the user server 4 to progress the provided game.

5 and 10, the additional game mode 154 in the above-described tourism game application 15 corresponds to a kind of game market. This is because the game game server 3, which will be described later, A game download selection window 154-1 that exposes and lists a plurality of unspecified types of game applications provided by a user in a list-based database, and a game download selection window 154-1 selected by the user server 4 through the game download selection window 154-1 A game application 154-2 associated with a tourist area visited by the user server 4 on the basis of the game information on the basis of the augmented reality technique, And a customized game selection execution window 154-3 for providing only a list-based database.

5 and 11, in the tourism game application 15, the community management mode 155 may include a list of notifications related to the service, a link to another linked homepage, An authentication shot management window 155-2 for uploading a shot image of a tourist spot visited by the user server 4, A video management window 155-3 for uploading a photographed video of a sightseeing spot visited by the user and a review creation management window 155-4 for listing a later article of a sightseeing spot visited by the user server 4. [

5 and 12, in the tour game application 15, the coupon purchase selection management mode 156 is a mode in which the advertisement publisher server 2, which will be described later, A coupon advertisement data exposure window 156-1 for displaying the advertisement data for the service in a list-based database, and a coupon advertisement data selection window 156-1 for selecting any one of the product advertisement data from the exposed product advertisement data, And a purchase coupon receiving window 156-3 for receiving and storing the purchased discount coupon on-line.

In the tourism game application 15, the incentive-only reception mode 157 is a mode in which the user server 4 receives the incentive-dedicated reception mode 157 through execution of the tourism game and additional game provided by the service operator server 1, The incentive-only receiving mode 157 is configured in the form of a normal mail box or a message box. The incentive-only receiving mode 157 is a data storage for storing and storing the acquired incentive coins as a kind of cyber-money.

In addition, in the system configuration of the present invention, secondly, the advertisement publisher server 2 has a plurality of unspecified individual websites (advertisers) who desire to publicize (advertise) goods and service sales, 3, the advertisement server 2 includes an advertisement data generating unit 21 (e.g., an advertisement data generating unit) 21, And an advertisement data transmitting unit 22 for transmitting the generated advertisement data information to the service operator server 1.

Thirdly, in the system configuration of the present invention, the game developer server 3 is a server for managing various types of online game applications, such as a shooting game, a strategy game, a competition game, a role playing game And the like, and it is intended to mean an unspecified number of web site configurations, for example, a game programmer server or a game program developer server for each individual who desires to supply it as a paid or free service. It is preferable that the game application generating section 3 is constituted by a game application generating section 31 and a game application transmitting section 32 as shown in Fig.

Finally, in the system configuration of the present invention, the fourth user server 2 is a device that can be connected to an object capable of real-time Internet access, such as a smart terminal, a netbook, a computer, etc., And a user network is constructed and a variety of online game information is provided based on such a human network or all ordinary user servers wishing to participate in an online game are targeted. 2) is applied to the present invention, the above-described game service exclusive program according to the present invention, for example, the tourism game application 15 provided from the service operator server 1 is downloaded to the user server 3 .

Therefore, the present invention having a series of system configurations as described above can be applied to a system having a differentiated form

A tourism game service based on a game market and a social commerce is provided and an advertisement / sales method using a tourism game system is implemented in a form combined with the provided tourism game service. Thus, And a commercial advertisement / sales method using the method will be described in detail with reference to the accompanying drawings.

FIG. 13 is a flowchart of an advertisement / sales method using a tourism game system based on a game market and a social commerce according to the present invention.

This consists of an advertisement request application step S1, an advertisement data upload step S2, an additional game application upload step S3, a game service program installation step S4 and a tourism game application execution step S5 do.

  Here, the advertisement request submission step S1 is a step of submitting an advertisement request (S1), which is a request for commercial transaction, or an unspecified number of persons who desire to raise the consumer's awareness of the goods, The advertisement publisher server 2 is linked by the service operator server 1 through the automatic information processing unit 11 and the advertisement information registration mode in the advertisement information registration mode 12 121 to input basic information data on the image of the advertisement publisher server 2 so that they are registered as a kind of advertisement application member.

At this time, in the advertisement request application step S1, the basic information data of the advertisement publisher server 2 provided to the service operator server 1 through the advertisement information registration mode 121 is transmitted to the advertisement publisher server (Name), address, business number (resident registration number), contact information (telephone number or e-mail), etc., of the location (area), business (restaurant, lodging, souvenir sales business, theme exhibition hall etc.) And further sets a discount rate range of the discount rate of the discount coupon to be sold by attaching to the product to the advertisement service service fee to be paid to the service operator server 1 according to the advertisement exposure range do.

The advertisement data uploading step S2 is a step in which the advertisement publisher server 2 subscribed as a service member through the advertisement request submitting step S1 sends an unspecified number of user servers 4 to the advertisement information registration mode 141 of the advertisement application registering unit 14 provided in the service operator server 1 so as to produce the advertisement data to be displayed and transmitted to the service provider server 1 Transmitting and storing the data.

For example, through the advertisement data generating unit 21 provided in the advertisement publisher server 2, advertisement data including an image, a moving image, a text file and the like capable of maximizing the advertisement contents can be generated and produced, To the service operator server 1 through the advertisement data transmission unit 22.

In addition, the additional game application uploading step S3 may be performed by developing additional general game game applications such as a shooting game, a strategy game, a competition game, a role playing game, Likewise, the game developer server 3, which desires to publicize the developed game application to the outside widely, or to supply it with a fee or free service, is transmitted to the service operator server 1 through the automatic information processing unit 11 And receives the additional game application from the linked game developer server 3 through a game application receiving mode 131 provided in the service operator server 1 and transmits the received additional game application to the game And registering it in the game application database 132 of the information management unit 13.

At this time, in transferring the additional game application developed by the game developer server 3 to the service operator server 1, the game developer server 3 adds a service fee to be paid to the service operator server 1 in accordance with the number of times of exposure and down of the additional game application The user who has reached the target score when the user server 4 reaches a predetermined target score through the execution of the additional game, and the user who has reached the target score A range of incentive coin amount to be provided to the server 4 is further set and the additional game application is provided to the service operator server 1 together with the setting information.

The game service program installation step S4 is a process for allowing the user server 4 to construct a dedicated application necessary for executing a game so that the user server 4 can participate in the online tour game according to the present invention. The service program installation step S4 first creates the tourism game application 15 through the game creation mode 121 provided in the program management unit 12 in the service operator server 1, It is preferable that the application 15 is transferred to the user server 4 through the application transfer mode 122 of the program management unit 12 and installed.

The tour game application execution step S5 is a step in which the user server 4 causes the customized tourism game mode 152, the theme tourism game mode 153 and the additional game execution mode 153 provided in the tourism game application 15, The coupon purchase selection management mode 156 and the incentive-only reception mode 157 are performed in the same manner as described above, And selectively executing the service and providing the additional service.

Herein, the method of executing the tourism game application 15 will be described in more detail.

 First, as shown in FIG. 8, the execution process of the customized tourism game mode 152 allows the user server 4 to select the region name of the place of departure and sightseeing through the customized tourist destination selection input window 152-1 The name of the destination, the desired duration of the trip, and the transportation to be used for sightseeing.

Next, with respect to the customized tourist spot selected by the user server 4, the service operator server 1 transmits the estimated course information for the customized tourist spot through the customized tourist information providing window 152-2 provided in the tourism game application 15 , Geographical information, image information for previewing the selected customized sightseeing places, and other, traffic information for estimated time and road conditions, and the like;

The route information for the surrounding tourist area that can be passed through to the tourist destination through the peripheral customized tourist information providing window 152-3 for the customized tourist spot selected by the user server 4 and the course information for the waypoint information .

In the next step, when the user server 4 arrives at a customized tourist destination selected by the user, the tour game application 15, as location information, augmented reality, and a push notification function based on the GPS connection, For example, if the destination where the user server 4 has arrived is the Bulguk temple of Gyeongju, please input the name of the temple where you are located, etc. Such as providing a game related to a tourist spot or providing a game event such as "There is a gift when the user moves to the Dabotop in the scripture book of the Bulguksa ", and participates in the tour game and event progression provided as described above, The server 4 receives the incentive coin from the service operator server 1 through the incentive dedicated reception mode 157 provided in the tourism game application 15 It will accumulate.

The user server 4 that has earned the incentive coin then executes the coupon advertisement data exposure window 156-1 provided in the coupon purchase selection management mode 156 in the tourism game application 15, It is possible to select any advertisement product desired to be purchased among the advertisement advertisement data of the advertisement publisher server 2 registered in the advertisement data exposure window 156-1 or to select one of the advertisement products desired to be purchased, One of the additional game applications is selected from among the additional game applications and the purchase cost of the discount coupon or additional game application that can be applied at the time of purchasing the selected advertisement product is paid using the acquired incentive coin.

The execution process of the theme tourism game mode 153 allows the user server 4 to display the theme of the trip through the theme tourist list selection window 153-1 or the " And a tourist destination that is exposed in a format that matches the theme of the trip.

Next, with respect to the theme sightseeing spot selected by the user server 4, the service operator server 1 displays the theme information through a theme information providing window 153-2 provided in the tourism game application 15, Providing traffic information on image information, theme explanatory information, and other estimated time and road conditions, which can be used to preview expected course information, geographical information, and selected customized tourist destinations;

The route information about the selected tourist destination selected by the user server 4 and the nearby tourist area via the surrounding theme tourist information providing window 153-3 while traveling to the tourist destination, More.

In the next step, when the user server 4 arrives at the selected theme sightseeing spot, the tour game application 15, as the location tracking information by the GPS connection, the augmented reality, and the push notification function, The destination where the user server 4 arrives is the same as the process of executing the tour game associated with the theme tourist destination, for example, the above-described execution process of the customized tour game mode 152, If you are a Bulguk company, provide event related information such as "Please enter the name of the temple where you are located" and other games related to the tourist site, or "There is a gift if you move to the Dabotop in the scripture book" When participating in the tour game and event provision as described above, the participating user server 4 receives the incentive-only receiving mode 157 provided in the tourism game application 15, The service provider server 1 receives the incentive coin from the service operator server 1 and accumulates the incentive coin.

The user server 4 that has earned the incentive coin then executes the coupon advertisement data exposure window 156-1 provided in the coupon purchase selection management mode 156 in the tourism game application 15, It is possible to select any advertisement product desired to be purchased among the advertisement advertisement data of the advertisement publisher server 2 registered in the advertisement data exposure window 156-1 or to select one of the advertisement products desired to be purchased, One of the additional game applications is selected from among the additional game applications and the purchase cost of the discount coupon or additional game application that can be applied at the time of purchasing the selected advertisement product is paid using the acquired incentive coin.

The process of executing the additional game mode 154 may be performed by the user server 4 by causing the user server 4 to display a plurality of unspecified game applications registered in the game download selection window 154-1, Any one of the game applications may be selected and downloaded and stored in the game management window 154-2 or may be executed through the additional game execution window 1540 so that the game application In this case, it is possible to freely play the online game without being related to the tour game of the user server 4.

At this time, when the user server 4 reaches a predetermined target score through the execution of the additional game application, the user server 4 transmits the incentive-only receiving mode 157 to the service operator server 15 1), and earns an incentive coin;

The user server 4 that has earned the incentive coin through the execution of the additional game application stores the coupon advertisement data exposure window 156-1 provided in the coupon purchase selection management mode 156 in the tourism game application 15, And selects any advertisement product desired to be purchased from the advertisement advertisement data of the advertisement publisher server 2 registered in the coupon advertisement data exposure window 156-1, And the purchase cost of the discount coupon or the additional game application that can be applied when the selected advertisement product is purchased can be obtained by using the acquired incentive coin , And settlement.

The process of executing the community management mode 155 may be performed by the service operator server 1 in a way that notifies the user server 4 of a notice related to the service, for example, a service, a URL (URL) Address, a photograph, a text, and a moving picture are notified through the bulletin board management window 155-1, and the photographed image data of the tourist spot visited by the user server 4 is uploaded through the authentication shot management window 155-2 And allows the user server 4 to upload photographed moving image data of a sightseeing spot visited by the user through the video management window 155-3 and displays the sightseeing spot visited by the user server 4 via the review creation management window 155-4 And the process of registering the later writings.

At this time, when the user server 4 registers the photographed image of the sightseeing spot, the moving picture, and the late lecture through the community management mode 155, the user server 4 also displays the sightseeing game application 15, The incentive coin is paid and accumulated from the service operator server 1 through the incentive-only receiving mode 157 provided in the incentive-exclusive receiving mode 157;

The user server 4 that has earned the incentive coin through execution of the community management mode 155 and participating in the community management mode 155 has the coupon advertisement data 15 provided in the coupon purchase selection management mode 156, The user can select an advertisement item desired to be purchased among the advertisement advertisement data of the advertisement publisher server 2 registered in the coupon advertisement data exposure window 156-1 by executing the exposure window 156-1, Or a supplementary game application registered in the game application database 132 and selects a supplementary game application from among the discounted coupons and additional game applications that can be applied when the selected advertisement commodity is purchased, You will be paid using the incentive coin you have earned.

1: Service Operator Server 2: Advertiser Server
3: Game developer server 4: User server
11: Automatic information processing unit 12: Program management unit
13: Game information management unit 14: Advertisement application registration unit
15: Tourism game application 21: Advertisement data generation unit
22: an advertisement data transmitting unit 31: a game application generating unit
32: Game application transmitting section 151: Game execution setting mode
152: Custom Tournament Game Mode 153: Theme Tournament Game Mode
154: additional game mode 155: community management mode
156: Coupon purchase selection management mode 157: Incentive-only receive mode

Claims (12)

A service manager server 12 including an automatic information processing unit 11, a program management unit 12 and a game information management unit 13 and further including an advertisement application registration unit 14 and a tourism game application 15 One);
The client terminal 1 accesses the service operator server 1 through the automatic information processing unit 11 and transmits the advertisement data information to be transmitted to the user server 4 to the advertisement application registration unit of the service operator server 1, An advertising publisher server 2;
The online game application is brought online to the service operator server 1 through the automatic information processing unit 11 and the unspecified kind of online game application to be provided to the user server 4 is sent to the game information management unit 13 of the service operator server 1 A game developer server 3 for submitting a request for registration;
The user is connected to the service operator server 1 via the automatic information processing unit 11 to download and install the tourism game application 15, And a user server (4) provided with a game service. The tourism game system is based on a game market and a social commerce. The method of claim 1, further comprising:
The advertisement application registration unit 14 includes an advertisement information registration mode 141, an advertisement data upload mode 142 and an advertisement incentive setting mode 143. The advertisement registration unit 14 is based on a game market and a social commerce Tourism game system. The method of claim 1, further comprising:
The tourism game application 15 has a game execution setting mode 151, a customized tourism game mode 152, a theme tourism game mode 153, an additional game mode 154, , A community management mode (155), a coupon purchase selection management mode (156), and an incentive-only reception mode (157) A tourism game system based on market and social commerce. 4. The method of claim 3, further comprising:
The customized tourism game mode 152 includes a customized tourist destination selection window 152-1, a customized tourist information providing window 152-2 for providing detailed course information of the selected customized tourist destination, A customized game running window 152 - 3 for providing a game related to the selected customized tournament site and its surrounding tourist sites, and allowing the user server 4 to advance the provided game -4). The game system is based on the game market and the social commerce. 4. The method of claim 3, further comprising:
The theme tourism game mode 153 includes a theme tourist list selection window 153-1, a theme tourist information providing window 153-2 for providing detailed theme information and course information of the selected theme tourist destination, A theme game information providing window 153-3 for providing the surrounding information, a game associated with the selected theme game site and its surrounding tourist sites, and a theme game execution window 153-4 ) And a tourist game system based on a game market and a social commerce. 4. The method of claim 3, further comprising:
The additional game mode 154 includes a game download selection window 154-1 in which a game application of an unspecified kind is listed in a database for each list and a game management window 154 2), an additional game execution window (154-3) for providing only a list of game applications associated with visited tourist places as a list-based database based on the location information by the web site, and the augmented reality. Tour-game system based on game market and social commerce. 4. The method of claim 3, further comprising:
The community management mode 155 includes a bulletin board management window 155-1 for managing notifications, links to other linked homepages, viewing posted articles, photos, and moving images, A video management window 155-3 for uploading a photographed moving image of a sightseeing spot, and a review creation management window 155-4 for listing later articles of the sightseeing spot It is a tourism game system based on game market and social commerce. 4. The method of claim 3, further comprising:
The coupon purchase selection management mode 156 includes a coupon advertisement data exposure window 156-1 for displaying the product advertisement data registered by the advertiser server in a list-based database and a coupon advertisement data exposure window 156-1 for displaying any one of the product advertisement data A coupon purchase selection window 156-2 for selecting and purchasing a coupon, and a purchase coupon receiving window 156-3 for receiving and storing the purchased coupon on-line, based on the game market and the social commerce Tourism game system. The advertisement publisher server 2 is linked to the service operator server 1 and the advertisement information is registered in the advertisement information registration mode 121 provided in the advertisement application registration unit 12 from the linked advertisement publisher server 2, An advertisement request application step (S1) of receiving basic information on a business number, a contact number, and a contact, and registering an advertisement publisher server that inputs basic information thereof as an advertisement request application member;
The service operator server 1 receives the advertisement of the product produced from any one of the image, the moving picture and the text file through the advertisement data uploading mode 142 from the advertisement publisher server 2 registered as the application for requesting advertisement, And the coupon discount rate setting information to be applied to the advertisement product and uploads the received advertisement data to the coupon advertisement data exposure window 156-1 provided in the tourism game application 15, Step S2;
Linking the game developer server 3 to the service operator server 1 and receiving the additional game application from the linked game developer server 3 through the game information management unit 13, An additional game application uploading step (S3) of registering in a game mode (154) as a list-based database;
A service program installation step (linking the user server 4 to the service operator server 1 and allowing the linked user server 4 to transmit and install the tourism game application 15 via the program management unit 12) S4);
The user server 4 is capable of executing a tour through the mode of any one of the customized tourism game mode 152, the theme tourism game mode 153 and the additional game mode 154 provided in the tourism game application 15, And a tourism application execution step (S5) in which a game is progressed, a coupon purchase selection management mode 156 and an incentive-only reception mode 157 are selectively performed through the community management mode 155 to provide an additional service Advertising / sales method using tourism game system based on game market and social commerce. 10. The method of claim 9,
The process of executing the customized tourism game mode 152 includes the steps of causing the user server 4 to select a starting point, a destination, a travel period, and a transportation through a customized tourist destination selection input window 152-1;
Providing the geographical information, the course information, the image information of the selected tourist destination, and the traffic information through the tourist information providing window 152-2 for the selected customized tourist spot;
Further providing the stop destination information and the course information about the stop destination through the peripheral customized tourist information providing window 152-3 for the selected customized tourist destination;
When the user server 4 arrives at the customized tourist destination selected by the user, the personalized game execution information associated with the customized tourist destination and the event information And providing an incentive coin to the participating user server (4) when participating in the provided custom game and event progression. The game system according to claim 1, / How to sell. 10. The method of claim 9,
The process of executing the theme tourism game mode 153 includes a process of causing the user server 4 to select a theme of travel and a tourist destination that matches the travel theme through the theme tourist list selection window 153-1 ;
Providing the theme information and the traffic information and the theme and image information of the selected tourist information through the theme information providing window 153-2;
Providing the selected theme sightseeing spot via the surrounding theme sightseeing information providing window (153-3), and further providing course information for the stopover spot;
When the user server arrives at the selected theme sightseeing spot, the theme game execution information and the event progress information associated with the theme sightseeing spot are transmitted to the user server 4 through the theme game execution window 153-4 And providing an incentive coin to the participating user server 4 when participating in the provided theme game and event progression. The method according to claim 1, . 10. The method of claim 9,
The service operator server 1 causes the user server 4 to transmit any of the advertisement advertisement data desired to be purchased and the game application database 132 To select one of the additional game applications among the additional game applications in the form of paid-in;
The user can purchase the discount coupons and the purchase cost of the additional game application that can be applied at the time of purchasing the selected advertisement item through the customized tourism game mode 152, the theme tourism game mode 153, (3), and (4), using the acquired incentive coin. The advertising / sales method using the tourism game system based on the game market and the social commerce.

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