KR20150120895A - Socket turning on method with conditions of advertising and program using thereof - Google Patents
Socket turning on method with conditions of advertising and program using thereof Download PDFInfo
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- KR20150120895A KR20150120895A KR1020150118797A KR20150118797A KR20150120895A KR 20150120895 A KR20150120895 A KR 20150120895A KR 1020150118797 A KR1020150118797 A KR 1020150118797A KR 20150118797 A KR20150118797 A KR 20150118797A KR 20150120895 A KR20150120895 A KR 20150120895A
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- information
- mobile terminal
- server
- advertisement
- outlet
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K19/00—Record carriers for use with machines and with at least a part designed to carry digital markings
- G06K19/06—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
- G06K19/067—Record carriers with conductive marks, printed circuits or semiconductor circuit elements, e.g. credit or identity cards also with resonating or responding marks without active components
- G06K19/07—Record carriers with conductive marks, printed circuits or semiconductor circuit elements, e.g. credit or identity cards also with resonating or responding marks without active components with integrated circuit chips
- G06K19/0723—Record carriers with conductive marks, printed circuits or semiconductor circuit elements, e.g. credit or identity cards also with resonating or responding marks without active components with integrated circuit chips the record carrier comprising an arrangement for non-contact communication, e.g. wireless communication circuits on transponder cards, non-contact smart cards or RFIDs
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0208—Trade or exchange of goods or services in exchange for incentives or rewards
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- Theoretical Computer Science (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Game Theory and Decision Science (AREA)
- Economics (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- Entrepreneurship & Innovation (AREA)
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- Microelectronics & Electronic Packaging (AREA)
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Abstract
Description
The present invention relates to a method of energizing an outlet that enables power on / off of an outlet whose condition is a condition of a user's advertisement exposure or a specific user's action, To a computer program stored on a recording medium.
In recent years, the mobile environment has evolved to an unprecedented level, and a variety of ad formats are emerging in the advertising market as well. This is a result of the expansion of the mobile media area due to the convergence of broadcasting and communication and the development of various devices. Since 2010, there has been an environment in which smartphone users can access their mobile networks at any time, regardless of location and time.
In addition, although smartphones do not meet the frequency of TV use, they show the usage exceeding conventional media such as newspaper, radio, PC, and laptop. A recent survey showed that 52.6% of users use their smartphones for more than five days a week. As such, currently, 38.8 million smartphone users in Korea can be directly demanded by the ad market, and the usage time is gradually increasing, which is expected to further expand the mobile ad market.
Mobile advertising refers to the act of directly presenting various types of advertisements such as voice, text, and moving images to a user of a mobile device via a wireless Internet or a mobile communication network, or inserting contents into a mobile application (hereinafter referred to as an app). Mobile advertising is largely classified into mobile web ads on web pages and mobile app ads that utilize applications, which are similar to PC web. Specific detailed types include Mobile Web DP, InAPP, Text, Compensation, and Search. In recent years, new types of ads, such as location-based ads, augmented reality ads, and compensatory ads, have emerged that are differentiated from existing Internet advertisements.
A search ad is an ad of a product or service related to a search term displayed at the top of a search result page. A banner ad is an ad that is located in a specific area of a website or mobile app. Interstitials are full-page ads that appear when a mobile app is running. Location-based advertising refers to ads that use location-based services to expose brands or offer coupons. The mobile code advertisement refers to an advertisement displayed by receiving information by QR code or the like.
Mobile media is playing a role as consumer media at a relatively low cost. Mobile devices have a potential advantage as powerful advertising media that provide context, immediacy, and personalization. In fact, Facebook has announced that 49% of its ad revenue is mobile users, a major reason for this is that Facebook users and time spent on mobile are soaring, giving advertisers greater advantage. In addition, mobile is more effective in terms of ad reach rate and effectiveness because it is easier to target the advertisement target by utilizing personal information such as location information than advertisement of other media such as Internet, TV, newspaper. In the mobile advertising market, with the development of ICT devices, more diverse advertising platforms will emerge in the future. For example, there are more than 100 reward apps that offer rewards or coupons in exchange for watching advertisements.
In the case of compensating advertisement among the various types of mobile advertisement described above, when the electricity is provided as compensation, the burden of the electricity tax on the service industry that provides the power to the user free of charge can be deducted from the advertisement cost.
SUMMARY OF THE INVENTION An object of the present invention is to provide a method of energizing an outlet that enables power on / off of an outlet having a condition of a user's advertisement exposure or a specific user's action, And a computer program stored in a recording medium for executing the program.
Hereinafter, specific means for achieving the object of the present invention will be described.
An object of the present invention is to provide a method and apparatus for receiving a first information including a series information or location information of an outlet in a device communicating with the mobile terminal or a first information recognition step in which the first information is recognized through a camera of the mobile terminal; A second information request step of transmitting the first information to the server in the mobile terminal and requesting the server for second information including advertisement information; And a second information receiving step of receiving the second information transmitted from the server at the mobile terminal, wherein the server transmits the second information to the mobile terminal, Characterized in that the power supply control device transmits an energization signal to a power supply control device connected to the outlet, and the power supply control device which receives the energization signal causes the outlet to be energized. And a method of energizing the battery.
Another object of the present invention is to provide a method and apparatus for receiving first information including serial information or location information of an outlet in an apparatus for short distance communication with a mobile terminal, ; A second information request step of transmitting the first information to the server in the mobile terminal and requesting the server for second information including advertisement information; And a second information receiving step of receiving the second information transmitted from the server at the mobile terminal; Performing an advertisement for the advertisement by the advertisement information corresponding to the second information in the mobile terminal; And transmitting the advertisement completion information to the server from the mobile terminal after the execution of the advertisement by the mobile terminal is completed, wherein the server receives the advertisement completion information And a power supply control device connected to the outlet to control the power supply to the outlet, and the power supply control device that receives the power supply signal causes the outlet to be energized. Can be achieved by providing a method of energizing the receptacle subject to an advertising action.
In addition, the advertised action may include exposing a specific advertisement to a display of the mobile terminal; Receiving a user's access request to a link of a specific advertisement exposed on a display of the mobile terminal; And receiving a subscription request of a user in a link of a specific advertisement exposed on a display of the mobile terminal; And the like.
Another object of the present invention is to provide a method and apparatus for receiving first information including serial information or location information of an outlet in an apparatus for short distance communication with a mobile terminal, ; A second information request step of transmitting the first information to the server in the mobile terminal and requesting the server for second information including advertisement information; And a second information receiving step of receiving the second information transmitted from the server at the mobile terminal, wherein the server transmits the second information to the mobile terminal, Wherein the power supply control device transmits an energization signal to a power supply control device connected to the outlet, and the power supply control device that receives the energization signal causes the outlet to be energized. Can be achieved by providing a computer program.
Another object of the present invention is to provide a method and apparatus for receiving first information including serial information or location information of an outlet in an apparatus for short distance communication with a mobile terminal, ; A second information request step of transmitting the first information to the server in the mobile terminal and requesting the server for second information including advertisement information; And a second information receiving step of receiving the second information transmitted from the server at the mobile terminal; Performing an advertisement for the advertisement by the advertisement information corresponding to the second information in the mobile terminal; And transmitting the advertisement completion information to the server from the mobile terminal after the execution of the advertisement by the mobile terminal is completed, wherein the server receives the advertisement completion information Wherein the power supply control device transmits an energization signal to a power supply control device connected to the outlet so as to control the energization of the outlet, and the power supply control device that receives the energization signal causes the outlet to be energized, And a computer program stored in a recording medium for executing the program.
As described above, the present invention has the following effects.
First, according to an embodiment of the present invention, advertising revenue can be realized by using electricity provided free of charge in a service industry such as a cafe.
Second, according to one embodiment of the present invention, an appropriate advertisement can be customized according to a location where the outlet is installed. Location-based customized ad models become possible.
Thirdly, according to a modification of the present invention, the user uses the method of energizing the outlet through the specific application installed in the mobile terminal, so that the user can be defined through the login information input to the specific application. It is possible to send the user-customized advertisement by using the obtained location information and the user information obtained through the login information.
BRIEF DESCRIPTION OF THE DRAWINGS The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate preferred embodiments of the invention and, together with the description, And shall not be interpreted.
1 is a block diagram illustrating a power on / off system of an outlet according to an embodiment of the present invention;
2 is a flow chart showing a method of energizing a receptacle according to an embodiment of the present invention.
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the following detailed description of the operation principle of the preferred embodiment of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may unnecessarily obscure the subject matter of the present invention.
The same reference numerals are used for portions having similar functions and functions throughout the drawings. In the specification, when a part is connected to another part, it includes not only a direct connection but also a case where the other part is indirectly connected with another part in between. In addition, the inclusion of an element does not exclude other elements, but may include other elements, unless specifically stated otherwise.
Power outlet On-off system
1 is a block diagram illustrating a power on / off system of an outlet in accordance with an embodiment of the present invention. 1, a power on / off
The
The
Regarding the method of energizing the receptacle according to the embodiment of the present invention, the power
The power
The
The advertiser server 5 is connected to the
The mobile terminal 6 may be configured to communicate with the
The QR code 7 refers to a two-dimensional barcode in a matrix format that represents information in a monochrome lattice pattern. The QR code 7 can be recognized through the specific application of the mobile terminal 6 and the specific information (first information) displayed in the QR code 7 can be input. After the mobile terminal 6 recognizes the specific information displayed on the QR code 7, it can execute the specific information. Execution of the specific information may refer to connection of a specific web site by an advertiser's request performed through the
According to a modification of the present invention, other information transfer devices may be used in place of the QR code 7. Examples of other information delivery devices include a short distance communication device, and examples of the short distance communication device include an NFC device, BLE, Zigbee, RFID, and SUN. According to a modification of the present invention, when the local area communication device is used, even if the local area communication device and the mobile terminal are not connected to each other, the local area communication device searches for the SSID assigned to the signal, It can be determined that it is located. In this case, the first information may be input to the SSID.
In this case, it is not necessary to connect a LAN cable to the local communication device, so that the local communication device can be made compact. In addition, when the SSID of each short range communication device is searched by the server without changing the SSID of each short range communication device, it is possible to change the contents performed by the mobile terminal.
By using the power on / off
Outlet Energization Way
2 shows a flow chart of a method of energizing an outlet according to an embodiment of the present invention. As shown in FIG. 2, the method of energizing the outlet includes steps of inputting QR code information (step S10) of a mobile terminal, step S20 of performing an advertisement of the mobile terminal, step S30 of receiving information of an advertised behavior of the server, A signal transmitting step (S40), and an energizing step (S50) of the receptacle.
The QR code information input step S10 of the mobile terminal recognizes the QR code 7 corresponding to the
The advertisement step S20 of the mobile terminal makes a request for specific advertisement information to the
In step S30, the mobile terminal 6 transmits the advertisement completion information to the
The power supply signal transmission step S40 of the server is a step in which the
The energizing step S50 of the outlet is a step in which electricity flows to the
According to a modification of the present invention, the QR code information input step (S10) of the method of energizing the outlet according to the embodiment of the present invention can be performed through a specific application installed in the mobile terminal, When the mobile terminal 6 requests specific advertisement information from the
Outlet Energization A recording medium on which a method is recorded and a computer program
A computer program stored on a recording medium for executing a method of energizing the outlet, in combination with a computer, such as a desktop, tablet PC, or smart phone, in accordance with one embodiment of the present invention, A recording medium such as a CD, a USB, or the like may be included in the scope of the present invention.
effect
According to an embodiment of the present invention, advertising revenue can be realized by using electricity provided free of charge in a service industry such as a cafe.
In addition, according to the embodiment of the present invention, there is an effect that a proper advertisement can be customized according to the position where the outlet is installed. Location-based customized ad models become possible.
In addition, according to a modification of the present invention, the user uses the method of energizing the outlet through the specific application installed in the mobile terminal, so that the user can be defined through the login information input to the specific application. It is possible to send the user-customized advertisement by using the obtained location information and the user information obtained through the login information.
As described above, those skilled in the art will appreciate that the present invention may be embodied in other specific forms without departing from the spirit or essential characteristics thereof. It is therefore to be understood that the above-described embodiments are to be considered in all respects only as illustrative and not restrictive. The scope of the present invention is defined by the appended claims rather than the detailed description, and all changes or modifications derived from the meaning and scope of the claims and their equivalents should be construed as being included in the scope of the present invention.
1: Power on / off system of outlet
2: Outlet
3: Power control device
4: Server
5: Advertiser server
6: Mobile terminal
7: QR code
Claims (5)
A second information requesting step of the mobile terminal transmitting the first information to the server and requesting the server for second information including advertisement information; And
A second information receiving step of the mobile terminal receiving the second information transmitted from the server;
Lt; / RTI >
The server transmits an energization signal to a power supply control device connected to the outlet so as to control energization of the outlet after transmitting the second information to the mobile terminal,
And the power supply control device that has received the energizing signal causes the outlet to be energized.
A second information requesting step of the mobile terminal transmitting the first information to the server and requesting the server for second information including advertisement information; And
A second information receiving step of the mobile terminal receiving the second information transmitted from the server;
A step of performing, in the mobile terminal, a first advertisement performed by the advertisement information corresponding to the second information; And
Transmitting, by the mobile terminal, the advertisement completion information to the server after the execution of the advertisement by the mobile terminal is completed;
Lt; / RTI >
The server transmits an energization signal to a power supply control device connected to the outlet so as to control energization of the outlet after receiving the advertised action completion information,
And the power supply control device that has received the energizing signal causes the outlet to be energized.
The above-
A specific advertisement is exposed on the display of the mobile terminal; Receiving a user's access request to a link of a specific advertisement exposed on a display of the mobile terminal; And receiving a user's subscription request on a link of a specific advertisement exposed on a display of the mobile terminal; The method comprising the steps of: a) receiving an advertisement from a mobile terminal;
A first information recognition step in which the mobile terminal receives first information including serial information of an outlet in a device communicating with the mobile terminal or recognizes the first information displayed in a QR code through a camera of the mobile terminal;
A second information requesting step of the mobile terminal transmitting the first information to the server and requesting the server for second information including advertisement information; And
A second information receiving step of the mobile terminal receiving the second information transmitted from the server;
A computer program stored in a recording medium for executing:
The server transmits an energization signal to a power supply control device connected to the outlet so as to control energization of the outlet after transmitting the second information to the mobile terminal, So that the outlet is energized.
A first information recognition step in which the mobile terminal receives first information including serial information of an outlet in a device communicating with the mobile terminal or recognizes the first information displayed in a QR code through a camera of the mobile terminal;
A second information requesting step of the mobile terminal transmitting the first information to the server and requesting the server for second information including advertisement information; And
A second information receiving step of the mobile terminal receiving the second information transmitted from the server;
A step of performing, in the mobile terminal, a first advertisement performed by the advertisement information corresponding to the second information; And
The mobile terminal transmitting the advertisement completion information to the server after the execution of the advertisement by the mobile terminal is completed;
A computer program stored in a recording medium for executing:
The server transmits an energization signal to a power supply control device connected to the outlet so as to control energization of the outlet after transmitting the second information to the mobile terminal, So that the outlet is energized.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020150118797A KR20150120895A (en) | 2015-08-24 | 2015-08-24 | Socket turning on method with conditions of advertising and program using thereof |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020150118797A KR20150120895A (en) | 2015-08-24 | 2015-08-24 | Socket turning on method with conditions of advertising and program using thereof |
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KR20150120895A true KR20150120895A (en) | 2015-10-28 |
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KR1020150118797A KR20150120895A (en) | 2015-08-24 | 2015-08-24 | Socket turning on method with conditions of advertising and program using thereof |
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Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR20180031109A (en) * | 2016-09-19 | 2018-03-28 | 김시환 | The system of the advertisement serving in the portable device |
KR20200090680A (en) * | 2016-09-19 | 2020-07-29 | 김시환 | Wireless charger with ultra short rage antenna |
RU2748412C1 (en) * | 2020-04-30 | 2021-05-25 | Дмитрий Михайлович Сосунов | Method of configuring access to a smart socket via a mobile apparatus |
KR102572050B1 (en) * | 2022-08-10 | 2023-08-29 | 주식회사 주빅스 | Outlet power control system involved store information and user information by watching advertisements |
-
2015
- 2015-08-24 KR KR1020150118797A patent/KR20150120895A/en not_active Application Discontinuation
Cited By (7)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR20180031109A (en) * | 2016-09-19 | 2018-03-28 | 김시환 | The system of the advertisement serving in the portable device |
KR20200090680A (en) * | 2016-09-19 | 2020-07-29 | 김시환 | Wireless charger with ultra short rage antenna |
RU2748412C1 (en) * | 2020-04-30 | 2021-05-25 | Дмитрий Михайлович Сосунов | Method of configuring access to a smart socket via a mobile apparatus |
WO2021221546A1 (en) * | 2020-04-30 | 2021-11-04 | Sosunov Dmitrii Mikhailovich | Method for configuring access to a smart plug by means of a mobile device |
KR102572050B1 (en) * | 2022-08-10 | 2023-08-29 | 주식회사 주빅스 | Outlet power control system involved store information and user information by watching advertisements |
WO2024034722A1 (en) * | 2022-08-10 | 2024-02-15 | 주식회사 주빅스 | System for controlling power of iot outlet through advertisement watching |
WO2024035046A1 (en) * | 2022-08-10 | 2024-02-15 | 주식회사 주빅스 | Outlet power control system using viewing of advertisement linked to business branch information and user information |
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