KR20150005527A - 소비자 선호도를 예측하기 위해 신경과학을 사용하는 방법 및 시스템 - Google Patents

소비자 선호도를 예측하기 위해 신경과학을 사용하는 방법 및 시스템 Download PDF

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KR20150005527A
KR20150005527A KR20147027453A KR20147027453A KR20150005527A KR 20150005527 A KR20150005527 A KR 20150005527A KR 20147027453 A KR20147027453 A KR 20147027453A KR 20147027453 A KR20147027453 A KR 20147027453A KR 20150005527 A KR20150005527 A KR 20150005527A
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attractor
stimuli
response
measurement
value
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소피 르브레쉬트
마이클 제이 타르
데이비드 셰인버그
모쉬 바
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카네기 멜론 유니버시티
브라운 유니버시티
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

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  • Data Mining & Analysis (AREA)
  • Measurement Of The Respiration, Hearing Ability, Form, And Blood Characteristics Of Living Organisms (AREA)
  • Magnetic Resonance Imaging Apparatus (AREA)
KR20147027453A 2012-03-02 2013-03-04 소비자 선호도를 예측하기 위해 신경과학을 사용하는 방법 및 시스템 Withdrawn KR20150005527A (ko)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US201261634552P 2012-03-02 2012-03-02
US61/634,552 2012-03-02
PCT/US2013/028945 WO2013131104A1 (en) 2012-03-02 2013-03-04 Method and system for using neuroscience to predict consumer preference

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KR20150005527A true KR20150005527A (ko) 2015-01-14

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KR20147027453A Withdrawn KR20150005527A (ko) 2012-03-02 2013-03-04 소비자 선호도를 예측하기 위해 신경과학을 사용하는 방법 및 시스템

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US (1) US20150100376A1 (enExample)
EP (1) EP2820561A4 (enExample)
JP (1) JP2015511744A (enExample)
KR (1) KR20150005527A (enExample)
CA (1) CA2866134A1 (enExample)
WO (1) WO2013131104A1 (enExample)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20220078425A (ko) * 2020-12-03 2022-06-10 고려대학교 산학협력단 의미 점화 메커니즘을 통한 의미 정보망 측정 서버 및 그 동작 방법

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WO2017062827A1 (en) 2015-10-08 2017-04-13 Drinks, LLC Wine label affinity system and method
US10404566B2 (en) * 2016-03-08 2019-09-03 Netflix, Inc. Online techniques for parameter mean and variance estimation in dynamic regression models
US20220383343A1 (en) * 2020-09-03 2022-12-01 Mass Minority Inc. Methods and systems for monitoring brand performance employing transformation or filtering of sentiment data
US20240161457A1 (en) * 2021-04-02 2024-05-16 The Regents Of The University Of California System for determining trademark similarity

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US6099319A (en) * 1998-02-24 2000-08-08 Zaltman; Gerald Neuroimaging as a marketing tool
WO2001039664A1 (en) 1999-12-02 2001-06-07 The General Hospital Corporation Method and apparatus for measuring indices of brain activity
US20070117072A1 (en) * 2005-11-21 2007-05-24 Conopco Inc, D/B/A Unilever Attitude reaction monitoring
WO2008023260A2 (en) * 2006-08-25 2008-02-28 Hôpitaux Universitaires De Geneve System and method for detecting a specific cognitive-emotional state in a subject
AU2007293092A1 (en) * 2006-09-05 2008-03-13 Innerscope Research, Inc. Method and system for determining audience response to a sensory stimulus
US20080255949A1 (en) * 2007-04-13 2008-10-16 Lucid Systems, Inc. Method and System for Measuring Non-Verbal and Pre-Conscious Responses to External Stimuli
US20090318773A1 (en) * 2008-06-24 2009-12-24 Searete Llc, A Limited Liability Corporation Of The State Of Delaware Involuntary-response-dependent consequences
US8918344B2 (en) * 2011-05-11 2014-12-23 Ari M. Frank Habituation-compensated library of affective response

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20220078425A (ko) * 2020-12-03 2022-06-10 고려대학교 산학협력단 의미 점화 메커니즘을 통한 의미 정보망 측정 서버 및 그 동작 방법

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EP2820561A1 (en) 2015-01-07
CA2866134A1 (en) 2013-09-06
JP2015511744A (ja) 2015-04-20
WO2013131104A1 (en) 2013-09-06
US20150100376A1 (en) 2015-04-09
EP2820561A4 (en) 2015-11-25

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Patent event date: 20140929

Patent event code: PA01051R01D

Comment text: International Patent Application

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PC1203 Withdrawal of no request for examination
WITN Application deemed withdrawn, e.g. because no request for examination was filed or no examination fee was paid