KR20140119382A - Terminal apparatus and method for providing product related information through communication service - Google Patents

Abstract

Disclosed is a product-related information providing method of a terminal device. The providing method includes the following steps: displaying a screen of a conversation which is performed between one terminal device and the other terminal device by using a communication service; making a terminal device of a related person, which is related to a product-related conversation performed through the displayed conversation screen, participate in the conversation; receiving product-related information from the terminal device of the related person who participates therein; and displaying the received product-related information on the conversation screen.

Description

TECHNICAL FIELD [0001] The present invention relates to a terminal device and a method for providing product related information using a communication service,

The present invention relates to a terminal device and a method for providing product related information using a communication service.

Along with the spread of smartphones, online services and offline services are rapidly being connected. In particular, as more convenient interface technologies such as NFC (Near Field Communication) are widely spreading in real life, the combination of SNS (Social Network Service) and offline commerce is accelerated to provide added value. .

However, currently smartphones have been developed to provide mobile payment or purchasing information services, but the service model combined with offline service is still in its early stage while fully utilizing the characteristics of SNS.

In particular, communication between a company and a customer using a conventional SNS is close to a one-to-one communication method. In other words, it is more like a one-sided push (PUSH) rather than a dialogue situation and context between a company and a customer.

Therefore, if the advantages of SNS and offline commerce are effectively combined through smartphone, not only simple e-commerce of commodities can be revolutionized but also consultation / medical service / service industry that needs real face-to-face and experience.

SUMMARY OF THE INVENTION The present invention has been made in view of the above-mentioned needs, and it is an object of the present invention to provide a terminal device and method for providing product- related information using a communication service capable of receiving product- .

According to another aspect of the present invention, there is provided a method for providing goods-related information of a terminal device, the method comprising: displaying an interactive screen performed between the terminal device and a counterpart terminal device using a communication service; Related party terminal device associated with a product-related dialogue performed through the screen, participating in the dialogue, receiving product-related information from the participating affiliate terminal device, and displaying the received product-related information on the dialogue screen .

The method of claim 1, further comprising displaying a screen for selecting a conversation subject performed between the terminal device and the counterpart terminal device, wherein the step of displaying a screen for selecting the conversation subject comprises: Before the start of a conversation between devices, or during a conversation.

The participating step may include transmitting, to the server apparatus for the communication service, data for engaging the participant terminal apparatuses on the selected conversation topic, when the conversation topic is selected.

The product-related information may include product information and product benefit information.

According to another aspect of the present invention, there is provided a terminal device for providing product-related information, comprising: a communication unit for performing a communication service; a communication unit for performing communication between the terminal device and a counterpart terminal device A communication terminal according to claim 1, further comprising: a display unit for displaying an interactive screen to be performed; a participant terminal device related to a product related dialogue performed through the displayed dialogue screen to engage in the conversation; And controlling the display unit to display the received goods-related information on the conversation screen.

According to various embodiments of the present invention, customers can receive product-related information in real-time from a commodity-related person using communication services such as IM, SNS, etc., so that customer satisfaction and commodity sales can be promoted.

1 is a diagram illustrating a service providing method according to an embodiment of the present invention;
2 is a block diagram illustrating a terminal device according to an embodiment of the present invention, and Fig.
FIGS. 3 to 5 are views showing a UI (User Interface) screen for participating in a dialog between customers and providing product related information.

The following merely illustrates the principles of the invention. Thus, those skilled in the art will be able to devise various apparatuses which, although not explicitly described or shown herein, embody the principles of the invention and are included in the concept and scope of the invention. Furthermore, all of the conditional terms and embodiments listed herein are, in principle, only intended for the purpose of enabling understanding of the concepts of the present invention, and are not to be construed as limited to such specifically recited embodiments and conditions do.

It is also to be understood that the detailed description, as well as the principles, aspects and embodiments of the invention, as well as specific embodiments thereof, are intended to cover structural and functional equivalents thereof. It is also to be understood that such equivalents include all elements contemplated to perform the same function irrespective of the currently known equivalents as well as the equivalents to be developed in the future, i.e., the structure.

Thus, for example, it should be understood that the block diagrams herein represent conceptual views of exemplary circuits embodying the principles of the invention. Similarly, all flowcharts, state transition diagrams, pseudo code, and the like are representative of various processes that may be substantially represented on a computer-readable medium and executed by a computer or processor, whether or not the computer or processor is explicitly shown .

The functions of the various elements shown in the figures, including the functional blocks depicted in the processor or similar concept, may be provided by use of dedicated hardware as well as hardware capable of executing software in connection with appropriate software. When provided by a processor, the functions may be provided by a single dedicated processor, a single shared processor, or a plurality of individual processors, some of which may be shared.

Also, the explicit use of terms such as processor, control, or similar concepts should not be interpreted exclusively as hardware capable of running software, and may be used without limitation as a digital signal processor (DSP) (ROM), random access memory (RAM), and non-volatile memory. Other hardware may also be included.

In the claims hereof, the elements represented as means for performing the functions described in the detailed description include all types of software including, for example, a combination of circuit elements performing the function or firmware / microcode etc. , And is coupled with appropriate circuitry to execute the software to perform the function. It is to be understood that the invention defined by the appended claims is not to be construed as encompassing any means capable of providing such functionality, as the functions provided by the various listed means are combined and combined with the manner in which the claims require .

BRIEF DESCRIPTION OF THE DRAWINGS The above and other objects, features and advantages of the present invention will become more apparent from the following detailed description of the present invention when taken in conjunction with the accompanying drawings, in which: There will be. In the following description, well-known functions or constructions are not described in detail since they would obscure the invention in unnecessary detail.

Hereinafter, a preferred embodiment of the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating a service providing method according to an embodiment of the present invention. Referring to FIG. 1, customers can perform conversation using communication services such as IM (Instant Message), SNS, messenger, and the like in their respective terminal devices. For example, if customers want to purchase a particular item, the customer can conduct a conversation on a subject for the particular item that they are purchasing.

And, participants involved in the conversation topic can participate in the dialogue conducted between the customers.

As an example, at least one customer participating in a conversation can search for a person directly associated with the conversation topic directly from the friends list and invite the searched person to engage the person associated with the conversation subject in the conversation.

As another example, before the start of a conversation or during the execution of a conversation, a customer's terminal device may select a conversation subject, in which case, the participant related to the selected conversation subject may participate in the conversation. More specifically, the customer's terminal device can transmit to the communication service server apparatus data (for example, data for identifying that the selected conversation topic is a shoe) when data on the selected conversation topic (for example, when 'shoe' is selected as the conversation topic). In this case, the communication service server apparatus can detect the participant information (for example, identification information such as the MAC address of the participant apparatus) that matches the data on the received conversation topic. Then, the communication service server apparatus can transmit a request for engaging in conversation to the related party terminal device corresponding to the detected relationship. In this case, the person concerned can approve the request to participate in the conversation, so that the person related to the conversation subject can participate in the conversation performed between the customers.

Meanwhile, the above-mentioned conversation participation request signal may include information about the conversation performed between the customers before participation of the persons concerned. Accordingly, the person concerned can confirm the conversation performed between the customers before participation.

Here, the conversation of the person involved in the conversation can be performed using the terminal device of the person concerned. For example, by using various devices capable of performing communication services such as a smart phone, a tablet computer, a notebook computer, a PDA (Personal Digital Assistants), a PMP (Portable Multimedia Player), a navigation system, .

On the other hand, the person participating in the conversation can provide information related to the goods on the conversation. The product related information may include product information (for example, A sneaker: size 280 mm, price x won, hold status: 2 pairs, photos, etc.), product benefit information And the participant terminal device can store the goods-related information provided by the terminal device of the person concerned.

Here, the commodity-related information can be performed by a person manually inputting a message on the conversation. Alternatively, when the terminal device of an interested party has an AI (Artificial Intelligence) function, the terminal device can extract keywords from the conversation between customers and analyze the product-related information to automatically provide the product-related information.

In addition, customers can confirm the product-related information using the product-related information provided on the conversation. Then, the customer's terminal device can store the received goods-related information.

On the other hand, the customer can visit the offline store of the person concerned or visit the online store to purchase the product based on the provided product-related information.

Here, the related party's terminal device may store the product-related information provided to the customer for providing the product information to the customer or providing the product benefit at the time of purchase.

Further, the customer's terminal device can store the product-related information using the product-related information provided from the person concerned at the time of purchase.

According to the embodiment of the present invention, customers can receive product-related information in real time using communication services such as IM, SNS, etc., and customer satisfaction and merchandise sales can be promoted.

2 is a block diagram illustrating a terminal device according to an embodiment of the present invention. 2, the terminal device 100 includes all or a part of the display unit 110, the communication unit 120, the storage unit 130, the input unit 140, and the control unit 150. Referring to FIG. Here, the terminal device 100 may be implemented as various devices capable of performing communication services such as a smart phone, a tablet computer, a notebook computer, a PDA (Personal Digital Assistants), a PMP (Portable Multimedia Player), a navigation system, . Here, the terminal device 100 may preferably be a customer terminal device.

The display unit 110 functions to display a screen. In particular, the display unit 110 may display a screen related to the execution of the communication service as shown in FIGS.

Here, the display unit 110 may be a liquid crystal display, a thin film transistor-liquid crystal display, an organic light-emitting diode, a flexible display, a three-dimensional display (3D display), or a transparent display.

The communication unit 120 enables communication between the terminal device 100 and an external device. Here, the communication unit 120 may be connected in a wireless or wired manner via a local area network (LAN) and an Internet network, a form connected through a USB (Universal Serial Bus) port, a mobile communication network such as 3G or 4G Or a short-range wireless communication method such as Near Field Communication (NFC), Radio Frequency Identification (RFID), Wi-Fi, or the like.

The storage unit 130 stores various data and programs necessary for the operation of the terminal device 100. [ Here, the storage unit 130 may be a RAM, a flash memory, a ROM, an erasable programmable ROM (EPROM), an electrically erasable and programmable ROM (EEPROM), a register, a hard disk, Card, or the like, as well as a detachable type storage device such as a USB memory, a CD-ROM, or the like.

The input unit 140 receives a user input for operating the terminal device 100. Here, the input unit 140 may include various types of buttons, a touch sensor that receives a touch input to the display unit 110, a proximity sensor that receives motion that is not directly connected to the surface of the display unit 110, And a microphone for receiving the microphone. However, the present invention is not limited thereto and may be implemented in any form capable of receiving user input.

The control unit 150 controls the overall operation of the terminal device 100. The control unit 150 may control all or a part of the display unit 110, the communication unit 120, the storage unit 130, and the input unit 140.

In particular, the controller 150 can control a conversation performed using a communication service such as an IM (Instant Message), an SNS, a messenger, and the like. For example, the control unit 150 may control the display unit 110 to display an interactive screen performed using the communication service.

In addition, the control unit 150 can engage a person associated with the conversation subject in a conversation performed between the customers. For example, the display unit 110 may display a list of friends that include the persons related to the conversation topic, and when the persons are selected on the displayed screen, the controller 150 may engage the selected persons in the conversation.

As another example, the display unit 110 may display a screen for selecting a conversation topic before the conversation is started or during execution of the conversation, and the control unit 150 may display data (e.g., Data for identifying that the selected conversation subject is a sneaker) when the 'sneakers' are selected, the communication unit 120 may be controlled to transmit the data to the communication service server apparatus. In this case, the person concerned can participate in the conversation under the control of the above-described communication server apparatus.

When the product related information is received from the participant in the conversation, the control unit 150 controls the display unit 110 to display the received product related information on the interactive screen, and stores the received product related information in the storage unit 130).

Here, the control unit 150 may include a CPU, a ROM storing a control program, a RAM used to store input data, or a RAM used as a work related storage area. Here, the CPU, ROM, and RAM can be interconnected via an internal bus.

FIGS. 3 to 5 are views showing a UI (User Interface) screen for participating in a dialog between customers and providing product related information.

3 to 4, before the conversation is started, the customer's terminal device 100 may display screens 301 and 302 for selecting a conversation topic having at least one hierarchical structure. For example, a screen including a menu of 'free conversation, sneakers, appliances, clothes, accessories, movies, etc.' can be displayed 301. If 'sneakers' is selected, Adidas, puma, reebok, and the like '(step 302).

When the conversation subject is selected on this screen, the customer's terminal device 100 can display (303) a screen for conducting conversation with another customer's terminal device.

In addition, the customer's terminal device 100 transmits the data on the selected conversation subject (for example, data that identifies that the selected conversation topic is a sneaker or nike when 'shoe, nike' is selected as the conversation subject) To the device. Then, under the control of the communication service server apparatus described above, the commodity-related person (for example, Itaewon Nike A store operator) can apply for participation in the conversation between the customers as shown in 401 of FIG.

If the participant of the commodity is allowed to participate in the conversation by the customers, the commodity related person can provide the commodity related information. In this case, the commodity related information 402-1 may be displayed in the conversation window 402. [

On the other hand, the selection of the conversation subject may be performed before the conversation is started as shown in FIG. 3, and may be selected during conversation as shown in 502 of FIG. 5 in some cases.

Meanwhile, the method according to various embodiments of the present invention described above may be implemented in program code and provided to each server or devices in a state stored in various non-transitory computer readable media.

A non-transitory readable medium is a medium that stores data for a short period of time, such as a register, cache, memory, etc., but semi-permanently stores data and is readable by the apparatus. In particular, the various applications or programs described above may be stored on non-volatile readable media such as CD, DVD, hard disk, Blu-ray disk, USB, memory card, ROM,

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, It will be understood by those skilled in the art that various changes in form and detail may be made therein without departing from the spirit and scope of the present invention.

100: terminal device 110:
120: communication unit 130:
140: input unit 150:

Claims (5)

A method for providing goods-related information of a terminal device,
Displaying an interactive screen performed between the terminal device and the counterpart terminal device using a communication service;
Participating in the conversation with a related party terminal device related to a product related conversation performed through the displayed conversation screen;
Receiving merchandise related information from the participating participant terminal device; And
And displaying the received goods-related information on the conversation screen. The method according to claim 1,
Further comprising: displaying a screen for selecting a conversation subject performed between the terminal device and the counterpart terminal device,
Wherein the step of displaying a screen for selecting the conversation topic comprises:
Is displayed before or during a conversation between said terminal device and said counterpart terminal device. 3. The method of claim 2,
Wherein said engaging comprises:
And transmitting to the server device for the communication service data for engaging the participant terminal device with respect to the selected conversation subject when the conversation subject is selected. The method according to claim 1,
The product-
Product information, and product benefit information. A terminal device for providing product related information,
A communication unit for performing a communication service;
A display unit for displaying an interactive screen performed between the terminal device and the counterpart terminal device using the communication service;
A related party terminal device associated with a product related dialogue performed through the displayed dialog screen is participated in the conversation and the communication section is controlled to receive product related information from the participant related party terminal device, And a control unit for controlling the display unit to display an image on an interactive screen.

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