KR20140116262A - Method for paying back music promotional revenue using internet - Google Patents

Abstract

Disclosed is a method for paying back a music promotion profit using the internet for schools and cafes. The method for paying back a music promotion profit using the internet of the present invention comprises the steps of: receiving, from a school broadcasting club, an application for transmission of information about new music such as a singer, music introduction, and a music source; receiving and storing the information about the new music requested to be promoted by a record company; transmitting the information about the corresponding music through the internet while transmitting the new music to the school broadcasting club in a streaming manner through the internet; primarily certificating promotion of the new music by recording the name of a transmission target school and the number of transmission of the new music while transmitting the information about the new music to the school broadcasting club; and calculating the number of promotion of the new music per school based on materials of the primary certification of the promotion of the new music.

Description

METHOD FOR PAYING BACK MUSIC PROMOTIONAL REVENUE USING INTERNET [0002]

The present invention relates to a method of returning music promotion revenues using the Internet. More specifically, the present invention promotes a new song for a school or a cafe and distributes the profit from the promotion to a school, a cafe, Cafe, and music copyright association, and to provide a music promoting opportunity to music producers.

In recent years, due to the influence of Korean Wave, interest in popular music has increased in domestic as well as overseas. To respond to this interest, entertainment companies have systematically developed, advertised and promoted various media contents related to popular music have.

In this way, among the media contents in Korea which are globalized, contents relating to "music" are completed with long-term economic investment and preparation period, and most of the music with such efforts is being banned due to lack of marketing means to be.

The industry is urgently demanding the introduction of a revolutionary system to promote this 'music' so that it is not obsolete.

Various prior arts have been proposed in connection with the method of promoting music.

Korean Patent Laid-Open No. 10-2011-0004220 (Jan. 13, 2011) discloses "sound source advertisement (promotion) using network and monitoring system and service method".

This is about entertainment advertisement and monitoring system and service method using network, which can monitor whether or not the sound source to be promoted is properly promoted, in order to promote the sound source in the offline service store, which is an entertainment advertiser.

In such a case, the advertiser can monitor the reproduction of the sound source for the promotion in real time through the sound source management server, and the service franchisee can easily provide the latest music to the visitor and receive the promotion fee according to the publicity record have.

However, the above-described prior art and currently applied music promotion means have various problems as follows.

First, there is a problem that public opinion is not considered at all in the promotion of music.

In other words, there is a disadvantage in that it is not a specific motive for promoting the interest of customers who are targeted for music promotion, apart from promoting the music in the advertiser's and merchant's positions and giving and receiving fees accordingly.

Second, the number of new music released in a year reaches about 44,000, and it is very difficult to retrieve these new music if it is not an issue in a short period of time.

On the other hand, the majority of music users will be in the age group of 10 to 30, and most of the teenagers will be students. In order for new songs to be published in a short period of time,

In other words, even if new music is announced, new music will be banned unless the short-term and intensive music promotion of 10 subjects who are currently attending about 2,282 high schools and about 3162 junior high schools nationwide There is no intensive means of promoting music for teenagers.

Third, as of the end of 2011, there are about 12381 cafés nationwide (Source: Korea Economic Daily, September 5, 2012), and 60% of café users are under 30.

In recent years, the number of café stores has rapidly increased and competition has intensified, and the number of customers entering cafés has been decreasing due to the appearance of takeout cafés. As a result, café income is gradually decreasing. to be.

Fourth, if you reproduce a self-produced album in a cafe without permission, you are in conflict with copyright.

Most of the large franchise cafes are aware of the problem of copyright infringement due to the influence of the Supreme Court precedent, so there is almost no possibility of problems such as the unauthorized reproduction of the self-produced records.

However, most of the small and private cafés focused on individual businesses do not even recognize copyright issues, and it is practically impossible to legitimately use sound sources and to crack down on them while educating them about copyright issues .

As such, there is a limit to the passive method of educating and controlling small and private café operators who are playing music improperly in the sound field with respect to copyrights, and they are urgently required to introduce an active system that attracts to the sunshine In reality, these systems have never existed.

The present inventor not only promotes music through schools, cafes, but also continues to research and develop a method of returning a portion of the proceeds generated through such promotion marketing to customers visiting schools, cafes, and cafes The present invention has been accomplished.

It should be understood that the foregoing description of the background art is merely for the purpose of promoting an understanding of the background of the present invention and is not to be construed as adhering to the prior art already known to those skilled in the art.

Korean Patent Publication No. 10-2011-0004220 (Jan.13, 2011)

In order to solve such a conventional problem, the present invention promotes new music to a school or a cafe, distributes the profit from the publicity to a school, a cafe, a cafe guest at a predetermined ratio, The purpose of the present invention is to provide a method of returning music promotional income using the Internet that can be provided.

In order to accomplish the above object, there is provided a method for returning music promotion revenues using the Internet according to the present invention, comprising the steps of receiving an application for sending information of a new music, such as a singer, a music introduction, and a sound source, A step of receiving and storing information on a new music commissioned by a music production company; A process of transmitting new music in a streaming manner to a school broadcasting station and accessing and broadcasting information about the music through the Internet; And transmitting the new music and related information to the school broadcasting group and recording the name of the school to be transmitted and the number of times of transmission of the new music information so as to firstly certify that the new music has been promoted; And a process of calculating the number of new music promotions for each school on the basis of the data that first authenticated that the new music was promoted.

The number of new music promotion times is calculated by further performing a secondary authentication process of receiving a video of a state in which publicity of new music is being promoted to each class through a school broadcasting station from the school broadcasting station to the Internet.

And when the number of new music promotions calculated through the process of authenticating the new music as the first and second authentication reaches the daily standard value, the transmission of the information about the new music is stopped by the school broadcasting station.

In order to accomplish the above object, there is provided a method for returning music promotion revenues using the Internet according to the present invention, comprising the steps of receiving, from the Internet, an application regarding whether or not to transmit new music information such as singer, music introduction, and sound source; A step of receiving and storing information on a new music commissioned by a music production company; A process of transmitting information about a new music to a café in a streaming manner via the Internet; A cafe-dedicated application installed in a wireless terminal of a customer who enters the cafe is executed, information on new music flowing in the background music of the cafe is transmitted in a push form, and a new music information transmission count is counted; And a step of returning the deposit to the wireless terminal owned by the cafe guest according to the number of times of transmission of the new music information.

The number of new music information transmission times is such that, when the cafe exclusive application is executed, the authentication number given in the cafe is inputted into the authentication number input field popped up in the wireless terminal of the cafe guest, the push notification button transmitted to the wireless terminal is touched, And is counted.

When the cafe-dedicated application is terminated, a new authentication number input field pops up on the wireless terminal, and when an authentication number given in the cafe is inputted, a reserve is accumulated in the wireless terminal in proportion to the number of times of transmission of new music information.

The authentication number given to the cafe is changed periodically, and the number of times of transmission of new music information per day is limited.

And the reserve accumulated in the wireless terminal is used as a means for paying for a cafe payment means or an on-line sound source file.

According to the present invention, various effects can be obtained as follows.

First, there is an advantage in that it can improve the student welfare facility by investing in the facilities of the broadcasting unit by returning a predetermined profit to them, as well as being able to widely promote the music to the students who are important consumers of the sound source and the music market.

Second, by distributing the profit of music promotion to cafe customers to a certain extent, there is an advantage that the cafe customers can be attracted to the publicity target, not the potential publicity target.

Third, there is an advantage that the profit model of the cafe can be diversified.

Fourth, there is an advantage that the fee for music use can be calculated more accurately by leading the private cafe salesman who is not a large franchise to the subject of music promotion.

Fifth, singers who have difficulties in promoting music, such as music producers and individual singers, can easily promote music.

Brief Description of the Drawings Fig. 1 is a diagram showing an embodiment of a system embodying the present invention,
FIG. 2 is a view showing another embodiment of a system implementing the method of reducing the music publicity profit using the Internet of the present invention.

Hereinafter, a method of returning music promotion profit using the Internet according to a preferred embodiment of the present invention will be described with reference to the accompanying drawings.

The present invention relates to a method for promoting music to schools and cafes.

A method of returning music promotional income using the Internet to schools is to receive applications from the school broadcasting station regarding whether or not to transmit new music information such as singer, music introduction, and sound source through the Internet, and to receive new music And transmits the information on the new music to the school broadcasting station by using the Internet.

When a new music is publicized through the school broadcasting station, a procedure for authenticating the new music is performed. This authentication procedure transmits information about the new music to the school broadcasting station, and transmits the name of the school to be transmitted and the number of new music information transmissions To certify that the new music has been promoted and to upload a video of the state where the promotion of new music is being progressed to each class through the school broadcasting channel through the internet from the school broadcasting station Lt; / RTI >

Once the primary and secondary certification are completed, the number of new music promotions will be calculated for each school.

The number of new music promotions calculated through the process of certifying that the new music has been promoted is limited to prevent excessive use of the school broadcasting band as a commercial means. It is preferable to stop the transmission of the information about the information.

On the other hand, in the method of returning the music promotion profit using the Internet to the cafe, an application regarding whether or not to transmit new music information such as a singer, a music introduction, and a sound source from the cafe is received through the Internet, And transmitting the new music to the cafe through streaming, and at the same time, transmitting information about the music through the push to the personal wireless terminal.

When a cafe-dedicated application installed in a wireless terminal of a customer who enters a cafe is executed and transmitted, information on new music played in the cafe as background music is counted, and the number of times of transmission of new music information is counted. By returning the deposit to the wireless terminal owned by the customer, the process is completed.

In addition, the number of new music information transmission times is set such that after the authentication number given in the cafe is input into the authentication number input field popped up in the wireless terminal of the cafe guest when the cafe dedicated application is executed, the push notification button transmitted to the wireless terminal is touched And when the cafe-dedicated application is terminated, a new authentication number entry field pops up in the wireless terminal, and when an authentication number given in the cafe is input, a reserve is accumulated in the wireless terminal in proportion to the number of times of transmission of new music information.

On the other hand, it is preferable that the authentication number given to the cafe is changed periodically, the number of times of transmission of new music information per day is limited, and the reserve accumulated in the wireless terminal can be used as a means for settlement of the cafe payment means or on- .

Hereinafter, a system embodying the method of reducing the music publicity profit using the Internet according to the present invention will be described.

Referring to FIG. 1, a system for returning music promotion revenue to schools will be described.

As shown in FIG. 1, an embodiment of a music promotion system having a publicity profit return function includes a central server 10 and a first client computer 20.

The central server 10 receives an application for sending information about new music, such as a singer, a music introduction, and a sound source, from a school broadcasting station, and receives and stores information about new music requested to be promoted from the music production company.

Normally, middle school and high school broadcasts broadcast various contents on campus by using school time, school time or lunch time. This kind of intramural broadcasting is a broadcasting medium that teenagers who listen to a great number of new music users listen every day. If they use such intramural broadcasting, they can expect intensive public relations effect for students who are a major demand for new music in a short period of time.

To this end, a first client computer 20 is installed on the school broadcasting platform.

The first client computer 20 is installed in a school broadcasting station and receives information on new music in a streaming manner from the central server 10 and broadcasts information on new music to each class through in-school broadcasting.

That is, the information about the new music transmitted to the first client computer 20 is transmitted through a speaker or the like provided in each class using sound equipment or the like.

In addition, when information on new music is transmitted from the central server 10 to the first client computer 20, the name of the school to which the school broadcasting club belongs and the number of times information is transmitted about the new music are recorded in the central server 10, The information is used as the basic data for the first authentication that the new music has been promoted through the school broadcasts, and this basic data is used as an authentication means for counting the number of new music promotions.

As described above, the owner of the central server 10 may conclude information supply contracts for new music with the school online, but such a contract may be concluded offline for convenience.

On the other hand, the number of publicity related to the new music further includes a secondary authentication process of uploading a movie taken in the state of promoting new music to each class to the central server 10, in addition to the above-described primary authentication And then counted.

The owner of the central server 10 can provide the promotional material to the music producer and confirm whether or not the music is promoted by acquiring the promotional status shooting video data in addition to the number of information transmission about the new music.

In order to prevent the school broadcasting group from acting as the subject of the new music promotion, the central server 10 restricts the number of music playbacks and the playback time per day in the school broadcasting station .

In order to achieve the above object, the number of pieces of information on new music transmitted to the first client computer 20 per day from the central server 10 is limited not to the school broadcasting section, which is the main body of the first client computer 20 Is more preferable.

In addition, the central server 10 stores data accumulating monthly new music promotion counts calculated through the primary authentication and the secondary authentication, and returns a certain percentage of the profits acquired from the record producer to the school broadcasting platform based on the accumulated data .

In this way, the owner of the central server 10 requests a publicity for new music through a contract with the music production company, creates a predetermined profit, and participates in a new music promotion activity using the first client computer 20 As a part of the profits are paid to the school broadcasts, the profits paid are determined based on the number of new music promotions.

If the revenues paid to the school broadcasts are used to pay for repairs and equipment needed for the outdated facilities of the school broadcasts, the new method of promoting music through the school broadcasts will not only be a commercial effect but also a public benefit.

Furthermore, the forms of profits paid to the school broadcasts may also be provided in the form of donations to nonprofit organizations that are affiliated with the broadcasting groups of each school, invited speakers of the broadcasting industry, and support for the operation of separate podcast channels by the students .

As described above, according to the music promotion system having the function of returning the promotional revenue, the school broadcasting group is presented as the subject of the music promotion, and it is advantageous to provide the profit to the school and the music producer by providing them with the predetermined profit.

Meanwhile, as shown in FIG. 2, in another embodiment of the music promotion system having the PR revenue reduction function, the music is promoted to the cafe to maximize the publicity effect, and at the same time, And to actively attract potential publicity targets by supplying a predetermined price to the cafe guest.

The music promotion system having the publicity profit return function includes a central server 10, a second client computer 30, and a client mobile 40. [

The central server 10 receives an application regarding whether or not to transmit information on new music such as singer, music introduction, and sound source from the café, and receives and stores information on new music requested to be promoted from the music production company.

Since the detailed function of the central server 10 is similar to that of the central server 10 according to the embodiment of the present invention, the detailed description of the central server 10 has been described above.

The second client computer 30 is installed in a cafe and receives information on new music from the central server 10 in a streaming manner and reproduces the new music in the cafe.

The owner of the central server 10 establishes a music supply contract with the cafe merchant online and transmits the requested music to the second client computer 30 in a streaming form, and the music is provided as background music of the cafe.

On the other hand, a guest who enters the cafe downloads a program such as a cafe-dedicated application by using his or her own client mobile 40 (smart phone or the like) and executes it.

The client mobile 40 includes a program (a cafe-dedicated application) for receiving information on music transmitted from the central server 10 to the second client computer 30 in real time, and when the program is executed The authentication number field pops up.

When the authentication number given from the cafe is inputted in the authentication number input field, the central server 10 provides the client mobile 40 with information about the new music being reproduced in the cafe.

Therefore, when a guest who enters the cafe wants to know new music information flowing in the cafe background music, the information can be received in real time.

In the central server 10, the number of times of transmission of the new music information transmitted from the client mobile 40 is recorded, thereby collecting basic data of the reserve calculation described later.

On the other hand, even if you are indifferent to the new music that flows into the background music of the cafe, this is a potential publicity target.

In order to draw attention to new music from potential promoters, it is desirable to pay a small price when actively participating in public relations activities. In other words, a café who searches for information about the background music of a café can be attracted to a potential publicity target by reducing some of the publicity costs acquired from the music production company.

In order to pay a small fee to a cafe guest, it is necessary to have a means of confirming whether the cafe guest has actively participated in a new music promotion activity.

In another embodiment of the music publicity system having the publicity profit return function, the authentication number field is introduced as the authentication means.

When the program is executed in the client mobile 40 and the authentication number is input in the authentication number input field popped up, information on new music is displayed on the liquid crystal screen of the client mobile 40 in the central server 10 in the form of a pop- do.

At this time, when the user of the client mobile 40 touches the push notification button, the number of times of transmission of new music information is input to the central server 10, and if necessary, At the same time, a new music information transmission frequency may be input to the central server 10.

At the end of the program, a new authentication number input field pops up. When a separate authentication number given in the cafe is entered in a new authentication number input field, a reserve is calculated according to the number of times information is transmitted about a new new song recorded in the central server 10, By being credited to the client mobile 40, some of the promotional revenue can be redeemed to the cafe guest.

The number of times the information about the new music can be received is limited to a certain number of times a day, and is possible by periodically changing the authentication number assigned to the second client computer 30 by the central server 10.

A plurality of authentication numbers transmitted to the cafe from the central server 10 are randomly transmitted, and the above-described process can be performed by inputting any one of the authentication number input field and the plurality of authentication numbers transmitted to the new authentication number input field. That is, the central server 10 randomly distributes about five authentication numbers per second client computer 30 installed in the café, and gives the distributed authentication number to the café customers. As a result, It is possible to participate in a new music promotion activity using the authentication number given at the time.

When the deposit is accumulated in the client mobile 40 and reaches a usable amount, it can be used as a cafe payment means or sound source file payment means provided by the central server 10.

The number of new music information transmission times is stored in the central server 10. Depending on the number of new music information transmissions stored in the central server 10, the owner of the central server 10 pays some of the promotional expenses paid to the café .

As described above, according to the music promotion system having the publicity profit returning function of the present invention for a cafe, it is possible to provide another profit model to the cafe and provide a foundation for easily promoting new music to the music producer have.

In addition, the cafe guest can positively respond to new music promotion by receiving a corresponding reserve corresponding to such a response, and by leading a small and medium-sized cafe centered on the individual business, The association has the advantage of calculating accurate royalty income.

While the present invention has been particularly shown and described with reference to specific embodiments thereof, it will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the following claims It will be apparent to those of ordinary skill in the art.

10: central server 20: first client computer
30: second client computer 40: client mobile

Claims (8)

A process of receiving an application from the school broadcasting station about whether or not to transmit new music information such as singer, music introduction, and sound source through the Internet;
A step of receiving and storing information on a new music commissioned by a music production company;
A process of transmitting new music in a streaming manner to a school broadcasting station and transmitting information related to the music through the Internet;
Transmitting the information about the new music to the school broadcasting station and recording the name of the school to be transferred and the number of times of transmission of the new music information to firstly certify that the new music has been promoted; And
And a process of calculating the number of new music promotions for each school on the basis of data obtained by first authenticating that the new music has been promoted.
The method according to claim 1,
Wherein the number of new music promotion times is calculated by further performing a secondary authentication process of receiving a video of a state in which publicity of new music is being promoted to each class through a school broadcasting group from the school broadcasting station to the Internet, How to return music promotional revenue using the Internet.
The method of claim 2,
And when the number of new music promotions calculated through the process of authenticating the new music as the first and the second is reached to the daily standard value, the transmission of information about the new music is stopped by the school broadcasting unit. Reduction method.
A process of receiving a request from the café for a singer, a music introduction, a music source or the like about whether or not to transmit new music information via the Internet;
A step of receiving and storing information on a new music commissioned by a music production company;
A process of transmitting a requested new music to a cafe in a streaming manner via the Internet;
A cafe-dedicated application installed in a wireless terminal of a customer who enters a cafe is executed, information on new music flowing in a background music of a cafe is transmitted in a push manner, and a new music information transmission count is counted; And
And returning the deposit to the wireless terminal owned by the cafe customer according to the number of new music information transmission times.
The method of claim 4,
The number of new music information transmission times is such that, when the cafe exclusive application is executed, the authentication number given in the cafe is inputted into the authentication number input field popped up in the wireless terminal of the cafe guest, the push notification button transmitted to the wireless terminal is touched, Wherein the music reward is counted by the user.
The method of claim 5,
When a cafe-dedicated application is terminated, a new authentication number input field pops up in the wireless terminal, and when the authentication number given in the cafe is inputted, a reserve is accumulated in the wireless terminal in proportion to the number of times of transmission of new music information. How to return music promotional revenue.
The method of claim 6,
Wherein the authentication number assigned to the cafe is changed periodically and the number of new music information transmissions per day is limited.
The method of claim 7,
Wherein the reserve accumulated in the wireless terminal is used as a means for paying a music source file on a cafe payment means or on-line.

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