KR20130131923A - One-stop ordering method using digital set-top boxes based on multi-standard multimedia broadcasting, gps and communication technologies, and computer-readable recording medium with one-stop ordering program for the same - Google Patents
One-stop ordering method using digital set-top boxes based on multi-standard multimedia broadcasting, gps and communication technologies, and computer-readable recording medium with one-stop ordering program for the same Download PDFInfo
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- KR20130131923A KR20130131923A KR1020120055891A KR20120055891A KR20130131923A KR 20130131923 A KR20130131923 A KR 20130131923A KR 1020120055891 A KR1020120055891 A KR 1020120055891A KR 20120055891 A KR20120055891 A KR 20120055891A KR 20130131923 A KR20130131923 A KR 20130131923A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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Abstract
Description
The present invention relates to a technology for efficiently executing a one-stop order through the convergence of GPS and various communication technologies in a digital set-top box according to various multi-standard multimedia broadcastings. More specifically, the present invention is a technology for improving the conventional purchase order and delivery information input procedure in the home shopping, such as digital broadcasting through a telephone call, the user is controlled by a digital set-top box with the cooperation of GPS and various communication technologies One-stop ordering technology based on multi-standard multimedia broadcasting / GPS / communication technology using digital set-top box which enables one-stop purchase purchase and delivery information input to be achieved without making a voice call. will be.
Recently, with the rapid development of digital technologies such as digital image compression and digital modulation and demodulation, standardization and commercialization of digital broadcasting have been rapidly developed. In this situation, the set-top box receiving the digital broadcast restores the broadcast program selected by the user to the original A / V (Audio / Video) data using a decoder provided in the receiver, and then outputs an A / V output device such as a general television. In this case, the user can selectively watch a broadcast program.
On the other hand, the standardization of digital broadcasting is progressing variously, and various technical developments are being conducted in the fields of transmission of digital signals through a broadcasting network, multiplexing of data, processing video and audio signals, and display of digital television. Digital broadcasting can compress information data compared to analog broadcasting, and has high transmission speed and excellent sound quality and image quality. In addition, unlike analog broadcasting, digital broadcasting has an advantage of enabling efficient use of frequency by digital modulation. Thus, various information can be broadcast through hundreds of channels, and the viewer can access various information through the television.
In particular, digital broadcasting can implement interactive television (interactive television) through a data service. Interactive television allows viewers to interact with broadcast programs beyond just channeling, volume, and video manipulation. Thus, payment, banking, shopping, booking, game forum, and the like can be performed. In particular, as the number of channels increases through digital broadcasting, shopping service is expected as a killer application in the digital broadcasting era, but it does not yet take advantage of digital broadcasting.
On the other hand, digital set-top boxes such as the iPhone and iPad provide users with the ability to conveniently carry voice calls or make video calls, as well as the ability to input and output a variety of information (data) and the Internet. It's a handheld device with features that let you specify what data you have, and where you can specify data.
As the digital set-top box is diversified, the digital set-top box has complicated functions such as taking a picture or a video, playing a music file or a video file, playing a game, receiving a broadcast, or wireless internet, and is being implemented as a comprehensive multimedia device. In addition, recently, various additional services using a communication function have been provided by a digital set-top box implemented in the form of such a multimedia device. As such an additional service, a location based service (LBS) has been actively proposed by mounting a GPS module in a digital set-top box. Accordingly, it is possible to use a digital set-top box as a car navigation system or to provide augmented reality.
Conventionally, in order to order a product in the home shopping broadcasting, you have to dial the number displayed on the screen and make an order payment and a delivery address setting. This is true even when ordering various delivery products (eg, food) in daily life. As described above, in a digital set-top box, various information such as restaurants and restaurants are provided through digital broadcasting value-added services. In the end, the purchase is made through a voice call.
However, such a conventional method is cumbersome for the buyer because it has to go through a plurality of steps instead of one stop at a time, especially if the buyer has a difficult phone call or a buyer with a language impairment, there are many difficulties in using the service. In addition, the cost of supporting a phone call must be input from the seller's point of view, for example, to establish a call center or to receive a phone call and enter information.
Accordingly, in the technical field, in order to make various delivery orders such as home shopping purchase order or food order through digital set-top box, it is possible to provide the benefit to both buyer and seller by completing the order one-stop without additional procedure such as telephone call. There is a need for the development of technology.
An object of the present invention is to provide a technology for efficiently executing one-stop order through the convergence of GPS and various communication technologies in the digital set-top box according to various multi-standard multimedia broadcasting. More specifically, an object of the present invention is to improve the conventional purchase order and delivery information input procedure in the home shopping of digital broadcasting, etc. through a telephone call, the user is a digital set-top box by cooperation of GPS and various communication technologies One-stop ordering technology based on multi-standard multimedia broadcasting / GPS / communication technology using a digital set-top box that enables one-stop purchase purchase and delivery information input to be achieved without making a voice call by simply operating the remote controller To provide.
The present invention for achieving the above object is a one-stop ordering method based on multi-standard multimedia broadcasting / GPS / communication technology using a digital set-top box, the digital set-top box receiving the multi-standard multimedia broadcasting data including local advertising data ; Identifying, by the digital set-top box, local advertisement data included in the multi-standard multimedia broadcasting data; Obtaining, by the digital set-top box, one or more seller information included in the local advertisement data, the seller information including the seller location, the purchase item, and the deliverable area information; The digital set-top box obtaining GPS information from the wirelessly connected smartphone and identifying its location (hereinafter referred to as 'buyer location') therefrom; Identifying, by the digital set-top box, only valid seller information in which the separation distance between the buyer and the seller is within a preset range based on the buyer location and the seller location among the one or more seller information; Sorting and displaying the identified valid seller information by the digital set-top box; Identifying, by the digital set-top box, the ordered product among the valid seller information displayed above and generating a purchase order in response to a user operation; Transmitting, by the digital set-top box, the order information according to the purchase order, the order information including order product identification information and buyer location information, to the order server through a wireless communication network; And performing payment according to the purchase order by interworking with the digital set-top box and the order server.
In the one-stop ordering method according to the present invention, the order information according to the purchase order further includes phone number information of the smartphone, wherein the present invention comprises the steps of: the order server identifying a seller terminal according to the order information; The order server transmitting the order information to the seller terminal; Seller terminal sends an order confirmation request mail / message for the smartphone using the phone number information included in the order information--the order confirmation request mail / message includes the buyer location and the information of the order product-- ; Transmitting, by the smartphone, the order confirmation mail / message corresponding to the order confirmation request mail / message to the seller terminal; Seller terminal receives the order confirmation mail / message and processing the order confirmation therefrom; further comprises.
In the one-stop ordering method according to the present invention, it is preferable that the digital set-top box performs payment according to a purchase order by interworking with an order server through a wired or wireless communication channel other than a channel for receiving multi-standard multimedia broadcasting. In the present invention, the multi-standard multimedia broadcasting is preferably selected from any one of DVB-T, DVB-H, DVB-C, DVB-S, DMB-T, DMB-S, DAB, ISDB-T, CMMB, and ATSC. Do.
According to the present invention, the digital set-top box according to the multi-standard multimedia broadcasting has the advantage of reducing the time and cost of the buyer and seller by achieving the order in one stop with the help of GPS technology and various communication technologies.
In addition, according to the present invention in the digital set-top box according to the multi-standard multimedia broadcasting to achieve a one-stop order with the help of GPS technology and various communication technologies, no additional procedures such as telephone calls are needed, so that the phone call is temporarily difficult. There is an advantage that a buyer who is lying or has a language impairment can order a product without any problem without making a voice call.
1 is a diagram illustrating a one-stop ordering system based on multi-standard multimedia broadcasting / GPS / communication technology according to the present invention.
Figure 2 is a block diagram showing the internal configuration of a digital set-top box suitable for applying the one-stop ordering technology according to the present invention.
3 is a block diagram showing the internal configuration of a smartphone suitable for applying the one-stop ordering technology according to the present invention.
4 is a flowchart illustrating an ordering method through fusion of multi-standard multimedia broadcasting / GPS / communication technology according to the present invention.
Hereinafter, the present invention will be described in detail with reference to the drawings.
1 is a diagram illustrating a one-stop ordering system based on multi-standard multimedia broadcasting / GPS / communication technology using a digital set-top box according to the present invention. One-stop ordering system based on multi-standard multimedia broadcasting / GPS / communication technology according to the present invention is a digital set-
As the
The digital
The digital set-
In addition, the digital set-
Accordingly, the
2 and 3 are block diagrams illustrating the internal configuration of the digital set-
First, the digital set-
The wired /
The
The broadcast related information may mean information related to a broadcast channel, a broadcast program, a broadcast service provider, and may also include seller information of an advertisement. The broadcast signal may include not only a TV broadcast signal, a radio broadcast signal, and a data broadcast signal but also a broadcast signal in which a data broadcast signal is combined with a TV broadcast signal or a radio broadcast signal. The broadcast related information may exist in various forms, for example, in the form of an electronic program guide (EPG) of an DMB or an electronic service guide (ESG) of a digital video broadcast-handheld (DVB-H).
The
The operation unit 130 generates key input data for the user to control various functions of the digital set-
The storage 140 may store a program for data processing and function control of the digital set-
The output unit 150 is for outputting an audio signal, a video signal, or an alarm signal to a user, and may include a display unit 151, a
The display unit 151 is a component that displays information processed by the digital
In addition, the display unit 151 may include at least one of a liquid crystal display (LCD), a thin film transistor liquid crystal display (TFT-LCD), an organic light emitting diode (OLED), a flexible display, and a three-dimensional display. Depending on the implementation form of the digital set-
The
The
The
In particular, when the multi-standard multimedia broadcasting including the local advertisement data is received, the
In addition, the
In addition, the
Next, the
The short
The
The GPS module 430 may obtain geographic location information of the
4 is a flowchart illustrating an ordering method through fusion of multi-standard multimedia broadcasting / GPS / communication technology according to the present invention.
In the
The digital set-
Then, the digital set-
When the order product is selected from the purchase items displayed on the screen of the digital set-
Thereafter, when the
The present invention can also be embodied in the form of computer readable code on a computer readable recording medium. At this time, the computer-readable recording medium includes all kinds of recording apparatuses in which data that can be read by a computer system is stored.
Examples of the computer-readable recording medium include a ROM, a RAM, a CD-ROM, a magnetic tape, a floppy disk, an optical data storage, and the like, and may be implemented in the form of a carrier wave . The computer-readable recording medium can also be stored and executed by a computer-readable code in a distributed manner on a networked computer system. And functional programs, codes, and code segments for implementing the present invention can be easily deduced by programmers skilled in the art to which the present invention belongs.
As described above, the embodiments of the present invention have been disclosed in the present specification and drawings, and although specific terms have been used, they have been used only in a general sense to easily describe the technical contents of the present invention and to facilitate understanding of the invention. And is not intended to limit the scope of the invention. It will be apparent to those skilled in the art that other modifications based on the technical idea of the present invention are possible in addition to the embodiments disclosed herein.
100: Digital Set Top Box
110: wired and wireless communication unit
120: broadcast receiving unit
130: control panel
140:
150:
160: interface unit
180:
200: broadcast server
300: Order Server
400: smartphone
410: near field communication module
420: mobile communication module
430: GPS module
Claims (5)
Identifying, by the digital set-top box, local advertisement data included in the multi-standard multimedia broadcasting data;
Obtaining, by the digital set-top box, one or more seller information included in the local advertisement data, wherein the seller information includes a seller location, a purchase item, and a deliverable region information;
Obtaining, by the digital set-top box, GPS information from a wirelessly connected smartphone and identifying its location (hereinafter referred to as 'buyer location') therefrom;
Identifying, by the digital set-top box, only valid seller information in which the separation distance between the buyer and the seller is within a preset range based on the buyer location and the seller location among the one or more seller information;
Sorting and displaying the identified valid seller information by the digital set-top box;
Identifying, by the digital set-top box, an order product from the displayed valid seller information and generating a purchase order in response to a user operation;
Transmitting, by the digital set-top box, the order information according to the purchase order, the order information including order product identification information and buyer location information to an order server through a wireless communication network;
Performing the payment according to the purchase order by interworking with the digital set-top box and the order server;
One-stop ordering method based on multi-standard multimedia broadcasting / GPS / communication technology using a digital set-top box is configured to include.
The order information further includes identification information of the smartphone,
The one-stop ordering method based on the multi-standard multimedia broadcasting / GPS / communication technology using the digital set-top box,
Identifying, by the order server, a seller terminal according to the order information;
Transmitting, by the order server, order information to the seller terminal;
The seller terminal transmits an order confirmation request mail / message for the smartphone using the smartphone identification information--the order confirmation request mail / message includes the buyer location and the information of the ordered product-- Making;
Transmitting, by the smartphone, the order confirmation mail / message corresponding to the order confirmation request mail / message to the seller terminal;
The seller terminal receiving the order confirmation mail / message and processing an order confirmation therefrom;
One-stop ordering method based on multi-standard multimedia broadcasting / GPS / communication technology using a digital set-top box further comprises.
The digital set-top box is a multi-standard multimedia broadcast using a digital set-top box, characterized in that the order server is linked to the payment via the wired or wireless communication channel other than the channel for receiving the multi-standard multimedia broadcast / One-stop ordering method based on GS / Communication technology.
The multi-standard multimedia broadcasting is selected by at least one of DVB-T, DVB-H, DVB-C, DVB-S, DMB-T, DMB-S, DAB, ISDB-T, CMMB, and ATSC. One-stop ordering method based on multi-standard multimedia broadcasting / PS / communication technology using digital set-top box.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020120055891A KR20130131923A (en) | 2012-05-25 | 2012-05-25 | One-stop ordering method using digital set-top boxes based on multi-standard multimedia broadcasting, gps and communication technologies, and computer-readable recording medium with one-stop ordering program for the same |
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KR1020120055891A KR20130131923A (en) | 2012-05-25 | 2012-05-25 | One-stop ordering method using digital set-top boxes based on multi-standard multimedia broadcasting, gps and communication technologies, and computer-readable recording medium with one-stop ordering program for the same |
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KR20130131923A true KR20130131923A (en) | 2013-12-04 |
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KR1020120055891A KR20130131923A (en) | 2012-05-25 | 2012-05-25 | One-stop ordering method using digital set-top boxes based on multi-standard multimedia broadcasting, gps and communication technologies, and computer-readable recording medium with one-stop ordering program for the same |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR101435574B1 (en) * | 2014-03-14 | 2014-09-01 | 씨엔티테크(주) | Method for providing order receiving service |
CN112085568A (en) * | 2020-09-09 | 2020-12-15 | 百度在线网络技术(北京)有限公司 | Commodity and rich media aggregation display method and device, electronic device and medium |
KR102413333B1 (en) * | 2021-03-11 | 2022-06-27 | (주)에스엠비컴퍼니 | Method and apparatus for providing early alarm before live commercial broadcasting |
-
2012
- 2012-05-25 KR KR1020120055891A patent/KR20130131923A/en not_active IP Right Cessation
Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR101435574B1 (en) * | 2014-03-14 | 2014-09-01 | 씨엔티테크(주) | Method for providing order receiving service |
CN112085568A (en) * | 2020-09-09 | 2020-12-15 | 百度在线网络技术(北京)有限公司 | Commodity and rich media aggregation display method and device, electronic device and medium |
CN112085568B (en) * | 2020-09-09 | 2023-10-27 | 百度在线网络技术(北京)有限公司 | Commodity and rich media aggregation display method and equipment, electronic equipment and medium |
KR102413333B1 (en) * | 2021-03-11 | 2022-06-27 | (주)에스엠비컴퍼니 | Method and apparatus for providing early alarm before live commercial broadcasting |
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