KR20130089887A - Advertisement system, method and advertisment intermediate server by means of the wireless access point - Google Patents

Abstract

PURPOSE: A portable terminal advertisement system through a wireless sharer, an advertisement method, and an advertisement relaying server are provided to offer a profit by an advertisement to a wireless network provider and to offer a rapid network through the profit, thereby forming the smooth internet connection of a user. CONSTITUTION: A user terminal (100) receives information and indicates the information by wirelessly being connected to a wireless sharer (200). The wireless sharer transmits and receives the information between the user terminal and a relay server (300). A web server (400) transmits the stored information according to an information request of the user terminal. An advertisement insertion unit (310) of one or more relay servers processes the received information in order to insert advertisement information in the received information through the web server. [Reference numerals] (100) User terminal; (200) Wireless sharer; (300) Relay server; (310) Advertisement insertion unit; (330) Advertisement management unit; (400) Web server; (AA) Internet; (BB) Web server 1; (CC) Web server 2; (DD) Web server 3

Description

Mobile terminal advertisement system, advertisement method and advertisement relay server through wireless router {ADVERTISEMENT SYSTEM, METHOD AND ADVERTISMENT INTERMEDIATE SERVER BY MEANS OF THE WIRELESS ACCESS POINT}

The present invention provides a system and method for providing an advertisement to a user terminal through a wireless router. More specifically, the advertisement information is displayed on a web browser of a user terminal connected to the Internet through the wireless router while using an existing wireless router. It relates to a system and a method for inserting.

At present, a large number of wireless routers (AP, Access Point, commonly used as a WLAN router, router, etc.) are used in our society. In general, the wireless router is not only a wireless router that is used at home, but also used in common or dedicated in various public institutions or businesses. Here, most of them are used as a common wireless router except for a wireless router which an individual has personally installed for internet access of his wireless terminal. Such a common wireless router is generally installed by a specific company for the convenience of customers using its service. As the above-mentioned companies, communication service providers (KT, SKT, LGT, etc.) are the most common. Wireless routers are generally wired to an existing Internet network and wirelessly connected to a mobile terminal (hereinafter, referred to as a user terminal) such as a smart phone, but both may be wirelessly connected.

However, since the wireless router can be connected to a wireless range, a large number of wireless routers are required to provide a wide range of wireless sharing services (commonly called Wi-Fi). Therefore, the need for a large number of wireless routers in the aspect of a company that provides a wireless communication infrastructure by installing a wireless router means that the cost is high. It also costs a lot of maintenance.

The problem is that in recent years, the wireless sharing service through such a wireless router is generally a free service. Of course, indirect benefits are gained by using more wireless communication connections but do not have a profit structure through the wireless router itself. In view of the fact that the wireless sharing service has been paid in the past, the profit structure of the wireless sharing service is inevitably deteriorated, but the installation of the wireless router in order to maintain the corporate image and the burden of social backlash against the charge of the wireless sharing service I am increasing the number. Furthermore, the activation of such a communication network increases the number of other companies using the communication network, while the company that has installed the wireless router has a problem that such a benefit is not distributed. In other words, a company that builds a telecommunications infrastructure through a wireless router has a continuous expense and does not have a separate revenue structure, whereas an Internet company can benefit from this because more people can easily access the Internet. There is a problem that it is difficult to feel a great motivation to continue to install the wireless router from the construction company side.

On the other hand, Internet-based web server operators (commonly known Internet companies such as Naver, Daum, Nate, etc., portal web servers, mail account web servers, and various game companies' web server operators, etc.) In general, it is a method of earning an advertisement by inserting an advertisement popup or an advertisement banner into a web browser or an application of a user terminal that accesses a web server. However, as described above, such advertising service is a revenue structure irrelevant to the company that established the Internet access infrastructure, and the Internet-based web server operator does not distribute the advertising revenue to the infrastructure building company. Only).

The development of free wireless communication access service through a wireless router is an important communication infrastructure that is the basis of the information and communication society in the future, bringing great gains and developments in society as it can freely access the Internet wirelessly anywhere. However, as described above, if the profit structure deteriorates for the infrastructure builder, the infrastructure builder will not proceed any more aggressive wireless communication infrastructure construction activities, and the existing Internet will only be able to cover the amount of communication data that is expected to grow. The environment will be difficult and this will hinder the development of a more advanced information and communication society.

Therefore, a company that installs a wireless router needs to cover the installation and operating costs of the wireless router through a new revenue structure, and furthermore, by using the existing wireless router as it is and creating the new revenue structure while minimizing costs. It is required to go out.

An object of the present invention is to provide an advertisement to a user terminal through a wireless router to provide a new revenue structure to the wireless router operator.

In addition, an object of the present invention is to enable advertising to the user terminal using a wireless router without installing an additional advertising module in the user terminal while maintaining the existing wireless router infrastructure.

In order to solve the above problems,

A user terminal capable of wirelessly communicating with a wireless router to request information or to receive information and to display the information; A wireless router capable of transmitting and receiving information between the user terminal and the relay server; A web server for transmitting information stored in response to an information request of the user terminal; And a relay server for processing and relaying information between the wireless router and the web server, the advertisement server including an advertisement insertion unit for processing the information received through the web server to insert the advertisement information into the information received through the web server. It provides an advertising system through a wireless router, including one or more relay server.

In an embodiment of the present invention, the information received through the web server is audiovisual information that can be displayed on a web browser of the user terminal, and the advertisement information is displayed on the user terminal together with the audiovisual information.

In another embodiment of the present invention, the advertisement information is superimposed on the audiovisual information when displayed on a web browser, or displayed at the top, bottom or left and right sides of the audiovisual information. In addition, the advertisement information further includes a variety of information that brings convenience to life or work in addition to information for selling goods or services.

In a further embodiment of the present invention, the relay server is configured to access the managed web server from the user terminal when the user terminal tries to insert the advertisement information only in the audiovisual information from the managed web server. And an advertisement manager for responding to the IP address request with the IP address of the relay server having the advertisement insertion unit.

The present invention may also insert the advertisement information into the information received by the relay server through the web server based on the location information and the wireless area information of the wireless router.

In addition, the present invention is a relay server for transmitting and receiving information through a wireless router with a user terminal that requests information from a web server or receives information from the web server, the relay server inserts the advertisement information into the information received through the web server In order to process the information received through the web server using an advertisement insertion unit, the information received through the web server is audiovisual information that can be displayed on a web browser, the advertisement information is the user along with the audiovisual information Provided with an advertisement relay server via a wireless router, displayed on the terminal.

The present invention is a method of driving the device according to the present invention,

A web server access step of accessing a web server on the Internet through a relay server by wirelessly connecting a user terminal to a wireless router; An advertisement information insertion step of relaying audiovisual information received from a web server to the user terminal through a wireless router, and inserting advertisement information into the audiovisual information received from the web server through an advertisement insertion unit; And displaying, by the user terminal, the audio and video information into which the advertisement information is inserted through the wireless router, and displaying, by the user terminal, the advertisement information together with the audiovisual information on the user terminal. It is possible to provide an advertising method through a router.

In the method according to the present invention, in the web server accessing step, the advertisement management unit of the relay server is configured to manage the user terminal so that the relay server inserts the advertisement information only into the audiovisual information from the web server being managed. When trying to access a web server that is present, a method of responding to an IP address of a relay server having an advertisement insertion unit in response to an IP address request from a user terminal may be provided.

Further, the advertisement information insertion step of the method according to the present invention, the location-based advertising information that the relay server inserts the advertisement information into the information received from the web server based on the location information and wireless area information of the wireless router. It may include an insertion step.

The present invention provides a new revenue generating system and method for a free network through a wireless router, which has already been heavily funded, whereby a wireless network provider can have a revenue through advertising and provide a faster network through this revenue. It has the effect of enabling a smooth internet connection.

In addition, since the present invention can use the existing wireless router infrastructure as it is, it is possible to minimize the cost that can occur when installing the system and has the effect that it is possible to quickly introduce the advertising system according to the present invention to the conventional system. Since the user does not need to install a separate application, the user can conveniently advertise to all Internet users who use the Internet through the wireless router in terms of advertisement providers.

In addition, since all advertisement insertion and advertisement management actions are operated through a central relay server, the influence of a specific device can be minimized.

1 is a block diagram illustrating one preferred embodiment of the device components of the present invention.
2 is a flow chart of one preferred embodiment showing the method of operation of the present invention.
3 is a flow chart of one preferred embodiment showing the operational sequence of the present invention in accordance with the information exchange order of the devices of the present invention.
4 illustrates an embodiment in which advertisement information is inserted into a web page in a form displayed on a user terminal according to the present invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Referring to FIG. 1, a relay server 300 having a user terminal 100, a wireless router 200, an advertisement insertion unit 310, and an advertisement management unit 330, and a plurality of web servers 400 are shown from the left side. . These configurations are connected to each other by two-way arrows, which indicate the direction of information flow. In this case, the information refers to data transmitted and received between various devices according to a communication protocol, and may be processed by each terminal and converted to be visually or audibly recognized by a human. This information transmission or reception or transmission state is referred to as a communication connection hereinafter.

The user terminal 100 refers to a device capable of transmitting or receiving information by communicating with other terminals, including the wireless router 200, but in the embodiment of the present invention, the user terminal 100 is preferably a wireless router. It may be connected to only 200. In general, the user terminal 100 refers to a portable terminal capable of multimedia processing, commonly referred to as a "smart phone", but is not limited thereto. The user terminal 100 may display visual information through the configuration of a display unit or the like received or processed information, or display auditory information through a configuration of a speaker or the like. In addition, the user terminal 100 may display the audiovisual information in a web browser by converting the HTML information received when accessing the web server 400 on the Internet into audiovisual information in the form of a web page. In this way, the user terminal 100 may access a web server 400 having an IP corresponding to various domains input from the web browser, request various information (HTML information) stored in the web server 400, and receive the same. have.

According to a feature of the present invention, the user terminal 100 does not have a separate processing unit for displaying the advertisement information to be described below on the web browser. That is, the advertisement information insertion process is already performed in the information transmitted through the wireless router 200 without the separate processing operation such as the advertisement processing unit (advertising application) in the user terminal 100. Therefore, there is an advantage that it is not necessary to install a separate application in the user terminal 100. Thus, since the effect of the present invention can be immediately achieved without any additional work on the user terminal 100, it has a very desirable effect of increasing the number of target audience in terms of advertising providers. At the same time, when the advertisement provider wants to change or modify the advertisement, the advertisement provider does not perform any manipulation or processing (for example, updating an advertisement application) inside the user terminal 100 in a batch on the relay server 300. The advantage is that integrated management is possible. In addition, the user of the user terminal 100 is convenient because it does not need to install a separate application.

The wireless router 200 refers to a wireless repeater commonly referred to as an access point (AP), but is not limited thereto. The wireless router 200 has a function of allocating a virtual IP to all of the plurality of terminals when a plurality of terminals access a single designated IP so that all of the plurality of terminals can access the Internet. Currently, the wireless router 200 is installed in a number of domestic regions. The wireless router 200 has a predetermined service area to which the user terminal 100 can access. Hereinafter, the wireless router 200 is referred to as a wireless area of the wireless router 200. The radio area varies from device to device but is typically on the order of tens of meters. It is common, but not limited, to use the wireless zone and its wireless scheme, commonly referred to as Wi-Fi. In addition, any technology that enables wireless communication connection in the user terminal 100 may be used.

The wireless router 200 functions to relay transmission and reception of information between the user terminal 100 and the relay server 300. That is, the information transmitted from the user terminal 100 is wirelessly received and transmitted to the relay server 300 via wired / wireless, and the information transmitted from the relay server 300 is received via wired / wireless to the user terminal 100. Transmit wirelessly. Therefore, "wireless" of the wireless terminal means wireless with the user terminal 100, and preferably connected to the relay server 300 by wire, but can also be connected wirelessly.

The wireless router 200 used in the embodiment of the present invention is preferably a conventional wireless router 200 used in the art. This means that the existing communication infrastructure, which is the effect of the present invention, can be used as it is, meaning that it is not necessary to make modifications to the existing wireless router 200 installed in order to insert advertisement information. That is, in the present invention, since the wireless router 200 is merely responsible for the transmission and reception of information from the user terminal 100 and the relay server 300 and does not apply a separate process, the conventional wireless router 200 is already installed in a number of ways. It can be used to make the system very cost effective.

The relay server 300 basically plays a role of relaying information transmission and reception between the wireless router 200 and the web server 400 through a wired / wireless communication connection. The relay server 300 may be composed of a plurality of servers to play a role of transmitting and receiving (relaying) information on a functional basis. For example, the functional type of the relay server 300 includes a DNS relay server for converting and returning a domain inputted from the user terminal 100 to IP, and a web for requesting / receiving HTML information from the web server 400. It may include a relay server, but is not limited thereto.

The relay server 300 may include an advertisement manager 330 that manages the insertion of advertisement information and other insertion related processes. The function of the advertisement manager 330 is to first analyze the request of the user terminal 100 to access the web server 400 through the wireless router 200 to determine whether to insert the advertisement information. Preferably, the advertisement manager 330 may be a DNS relay server. That is, when the web server 400 to which the user terminal 100 is to access is a predetermined advertisement allowing web server (that is, when a contract for allowing advertisement between the web server and the relay server operator is concluded), the advertisement management unit. The DNS relay server 330 may insert the advertisement information only into the user terminal 100 to access the web server 400. More specifically, if there is an IP request for the domain of the web server 400 in the user terminal 100, the DNS relay server according to the present invention informs the original IP address of the domain of the web server 400. It may operate to inform the IP address of the relay server 300 that includes the advertisement insertion unit 310 rather than. Hereinafter, the web server 400 that allows the advertisement information to be inserted is referred to as a "managed web server." As will be described in detail below, through the operation of the DNS relay server, the user terminal does not directly access the web server 400 through the wireless router 200, but only accesses the web server 400 through the relay server 300. Therefore, the relay server 300 has an effect that the advertisement information can be inserted only in the web page of the desired web server 400. That is, the DNS relay server functions as an advertisement manager 330 to insert advertisement information only in a web page of a desired web server among the web servers 400.

As shown in FIG. 1, web server 1 and web server 3 are managed web servers, and when they access these web servers, the advertisement information is inserted. The relay server 300 may store the type of the managed web server in advance. If the user terminal 100 tries to access an unmanaged web server (for example, web server 2 of FIG. 1), the relay server 300 does not insert the advertisement information according to the present invention. It only relays the request of the user terminal 100 to access 400, and does not perform separate processing such as inserting advertisement information thereto. In this case, instead of the DNS relay server according to the present invention, only the relay role as a conventional DNS relay server or the like is provided.

In the one or more relay servers 300, "one or more" means that the DNS relay server and the advertisement insertion unit in FIG. 1 can integrate various functions in one device due to the characteristics of information communication technology and computer processing technology. A relay server having a server and an advertisement management unit may be integrated into one server and used as a server, or may be used as a physically independent server as needed. Here, the relay server 300 means servers having a function of relaying transmission and reception of such information (“server group”), and it will be apparent to those skilled in the art that the relay server 300 does not necessarily mean only one server. In order to bet, the relay server 300 of FIG. 1 is indicated by a dotted line).

The relay server 300 may receive information that may be displayed on a web browser including audiovisual information from the web server 400. The relay server 300 may include an advertisement insertion unit 310 for inserting advertisement information into the received audiovisual information. As described above, in another embodiment, the advertisement insertion unit 310 may have different functions. The branch may be a part of a relay server that is physically separated from the parts. The advertisement information refers to delivery information that can be visually displayed on the user terminal 100, and generally has a form of an advertisement called a banner or web advertisement. As a method of inserting an advertisement, it is preferable to take the form of "inserting" the advertisement on the top, bottom or left and right sides of the web page rather than modifying the content of the web page received from the web server 400. In another embodiment, the advertisement information may be displayed to be superimposed on the web page as a pop-up window.

Inserting the advertisement information according to the present invention will be described in more detail below with reference to FIG. 3 as a preferred embodiment.

1. The user terminal transmits the domain (for example, www.daum.net) of the web server to be connected to the server 300 through the wireless terminal 200. This means that the relay server 300 informs the IP address of the domain www.daum.net to the relay server 300 through the wireless router 200. In this embodiment, the relay server 300 is a DNS relay server.

2. The DNS relay server checks whether the web server 400 corresponding to www.daum.net is a managed web server, and in the case of a managed web server (checked in a local DB (file DB or RDBMS) of the server). In this case) the IP address of the relay server having the advertisement insertion unit 310 is returned to the user terminal 100.

That is, if www.daum.net is the domain of the web server being managed, the IP address of the relay server according to the present invention is returned instead of the original IP address of www.daum.net. The domains all go through a relay server having an advertisement insertion unit).

3. The web browser of the user terminal 100 receives the IP address of the relay server having the advertisement insertion unit from the relay server (more specifically, the DNS relay server) through the processes of 1 and 2 (if the web is not managed). In the case of the domain of the server, the IP of the original web server is transmitted, not the advertisement web server), and the web server 400 requests a web page (with audiovisual information) through the relay server's HTTP protocol.

4. The relay server waits for someone's access through the HTTP protocol and interprets the HTTP protocol header received from the web browser of the user terminal connected in step 3.

The relay server analyzes the user's HTTP protocol and checks whether there is a command (eg, GET / HTTP 1.0, / in POST / HTTP 1.0) that calls the representative page of the domain in the header.

When the representative page is called in this way, the relay server 300 transmits a page that divides the frame up and down in response to the user terminal, and the advertisement insertion unit 310 (when inserting the advertisement information in the upper portion of the frame) In the upper part of the frame, the advertisement part html to be shown to the user is transmitted to the user terminal 100, and the lower part of the frame is extracted by extracting the domain value of the part labeled Host: in the header content (e.g., www.daum.net). The type web server transfers the result value (web page information including audiovisual information) obtained by accessing the requested domain such as www.daum.net to the user terminal 100.

That is, the user terminal requests “www.daum.net” to the relay server 300, and the relay server 300 transmits the divided information to the user, and the advertisement inserting unit 310 is transmitted to one frame. The html of the advertisement market, and other frame information includes the web server (www.daum.net) information requested by the web browser of the user terminal on behalf of the relay server. To pass on.

5. All requests for the domains of all web servers 400 managed through the same process as described above will be requested by the user terminal 100 to the relay server 300 and the advertisement information from the relay server 300. The insertion process is directly inserted by the advertisement inserting unit 310 and delivered to the user terminal 100 through the wireless router 200, the frame of the non-advertising information (the web page information of the original web server 400) is a relay server The 300 is taken from the real web server 400 and transferred to the user terminal.

The advertisement information includes not only contents for selling or promoting simple goods or services but also various kinds of information for bringing convenience to life or work. Here, "a variety of information that brings convenience" is information suitable for a user's location or situation, and when the user of the user terminal recognizes this information, it refers to information that makes the user's life or work more efficient and convenient. The expression "a variety of information that brings convenience to life or work" means that the advertisement information not only intends to promote or sell a product or service, but also that the "advertisement information" includes all of broad advertising activities. It is used. For example, in an embodiment of the present invention, the "a variety of information that brings convenience to life or work" is related information in various public places (library, hospital, museum, etc.), and services in a range of wireless access possible. Information about the service being performed and information on the surroundings (such as book rental floors, the location of books available for loan and information on the location of the information desk).

The advertisement information may have an effect of providing a more effective advertisement when used based on the location information where the wireless router 200 is located. The advertisement insertion unit 310 of the relay server 300 is connected to the wireless router 200 through location information where the wireless router 200 is located and wireless area information which is a communication range of the wireless router 200. The location of the user terminal 100 may be determined. By inserting advertisement information of various advertisement targets present in the vicinity of the position of the user terminal 100 thus identified, a more effective advertisement effect based on the position can be created. It is also possible to provide more effective provision of the above-mentioned useful information as well as advertisements. This is not only effective in enabling effective advertising through more accurate location information than GPS-based location-based services, but also in terms of the wider advertising effect in view of the fact that GPS cannot operate properly indoors and underground. have.

The web server 400 refers to various private servers that exist (connected) on the Internet. That is, it generally means all servers existing on the Internet of various portal servers (Naver, Daum, Nate, etc.), email servers, various national agency servers, and the like. The server has a storage device therein, and stores various audiovisual information in various formats, and the information can be displayed on a web browser when the user terminal 100 accesses the server and requests the information. Respond to the request. The most common response is to send and receive information via HTML. That is, in the present invention, accessing the web server 400 means accessing the Internet substantially.

FIG. 2 is a block diagram illustrating a procedure of a method of advertising a mobile terminal through the wireless router 200. The web server access step S100, the advertisement information insertion step S200, and the advertisement information display step S300 are shown. Subjects and objects of the method of the present embodiment are the user terminal 100, the wireless router 200, the relay server 300, and the web server 400 described in the present invention, but are not limited thereto.

The web server accessing step (S100) refers to a step in which the user terminal 100 accesses (ie, accesses) the web server 400 on the Internet through the wireless router 200. In more detail, the user terminal 100 transmits a request to the wireless router 200 to obtain web server information in the form of a web page (HTML information) through a module or an application in the user terminal 100. This request may be a request for an IP address for the input domain and a web page request for the web server 400. The wireless router 200 transmits the request to the relay server 300 again. In the preferred embodiment of the present invention, the relay server 300 can serve as a DNS relay server through the advertisement management unit 330 has been described in detail in the relay server 300 of the device invention of the present application. That is, the insertion process of the advertisement information according to the present invention can be made available only to the connection to the desired web server through the DNS relay server serving as the advertisement management unit. In this way, the user terminal 100 may request HTML information from the web server 400 through the wireless router 200 and the relay server 300 (access to the web server).

Ad information insertion step (S200) is performed in the relay server 300, the HTML information of the web server 400 in response to the request of the user terminal 100 through the web server access step (S100) is relay server ( 300). The HTML information thus transmitted is audiovisual information that can be displayed on a web browser, and generally includes web page information. The relay server 300 may insert predetermined advertisement information into the audiovisual information received from the web server 400 through the advertisement insertion unit 310. Detailed description of the insertion of the advertisement information has already been described in the description of the relay server 300 of the present invention.

The audiovisual information and the advertisement information received from the web server 400 through the advertisement information insertion step S200 are displayed on the user terminal 100 through the advertisement information display step S300. The user terminal 100 receives the audiovisual information and the advertisement information from the relay server 300 through the wireless router 200. The user terminal 100 may display visual information by having a display unit such as an LCD or LED, and may display audio information by using a speaker and a vibration means, but is not limited thereto. Information display means may be included. Through the audiovisual information display means, the user terminal 100 may display the audiovisual information received from the web server 400 together with the advertisement information inserted therein. The embodiment in which the advertisement information is displayed together has been described in detail in the relay server 300 of the present invention.

4 illustrates a preferred embodiment in accordance with features of the present invention. This embodiment is an embodiment for showing some of the features of the present invention, the scope of the present invention is not limited thereto. The left side of Fig. 4 is a web page screen on a web browser before the advertisement information according to the present invention is inserted, and the right side shows a web browser screen into which the advertisement information according to the present invention is inserted at the bottom.

-Embodiment of advertisement using wireless router 200 located in a department store-

● Web server access stage of user terminal

(1-1) In the user terminal 100, the user inputs the domain into the web browser for access to the web server www.naver.com (domain).

(1-2) The user terminal 100 first accesses the wireless router 200 to access the domain, and the wireless router 200 accesses a DNS relay server to query an IP address corresponding to the domain. Obtain an IP address.

(1-3) The advertisement management unit (DNS relay server) of the relay server determines whether the domain (www.naver.com) is the domain of the web server managed. If the domain is a domain of a managed web server, the relay server (DNS relay server) does not transmit 222.122.195.6, which is an IP of www.naver.com, but has an advertisement insertion unit 310. The connection IP address (aaa.bbb.ccc.ddd) of the server 300 is transmitted to the user terminal 100. If www.naver.com is a domain of an unmanaged web server, since 222.122.195.6, which is the IP of www.naver.com, is delivered to the user terminal, advertisement information insertion according to the present invention is not performed. Here, the HTML information is audiovisual information that can be displayed in a web browser. In the present embodiment, the audiovisual information is homepage screen information of Naver (www.naver.com).

● Insertion of advertisement information of relay server

(2-1) The relay server 300 requests and receives the audiovisual (HTML) information (Naver homepage screen information) from the Naver web server 222.122.195.6, and the advertisement insertion unit 310 (separately) in the relay server. The advertisement information stored in advance may be inserted into the information received from the web server. In this embodiment, the advertisement information is inserted at the bottom of the web browser.

Here, the advertisement information may be set based on location information of a department store where the wireless router 200 is located. For example, the services provided in the department store currently located may be the advertisement information.

● advertising information display step of the user terminal 100 (S300)

(3-1) NAVER home page information into which the provided service information (advertisement information) is inserted is transmitted to the user terminal 100 through the wireless router 200.

(3-2) The user terminal 100 displays the received provided service information along with the NAVER home page information received from the web server on a web browser, at the bottom thereof.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the invention. Therefore, it is intended that the present invention cover the modifications and variations of this invention provided they come within the scope of the appended claims and their equivalents. It will be obvious to those of ordinary skill in the art.

100: user terminal 200: wireless router (AP)
300: relay server 310: advertisement insertion unit
330: advertising management unit 400: Web server
S100: Web server access step S200: Advertising information insertion step
S210: Inserting location-based advertisement information step S300: Displaying advertisement information step

Claims (12)

A user terminal (100) capable of wirelessly connecting to a wireless router (200) to request information or to receive information and to display the information;
A wireless router 200 capable of transmitting and receiving information between the user terminal 100 and the relay server 300;
A web server 400 transmitting information stored in response to an information request of the user terminal 100; And
A relay server 300 that processes and relays information between the wireless router 200 and the web server 400, wherein the web server 400 inserts advertisement information into information received through the web server 400. Advertisement system via a wireless router comprising a; at least one relay server (300) including an advertisement insertion unit 310 for processing the information received through.
The method of claim 1,
The information received through the web server 400 is audiovisual information that can be displayed on a web browser of the user terminal 100, and the advertisement information is displayed on the user terminal 100 together with the audiovisual information. Advertising system through a wireless router.
The method of claim 2,
And the advertisement information is superimposed on the audiovisual information when displayed on a web browser, or displayed on the top, bottom, or left and right sides of the audiovisual information.
The method of claim 1,
The advertisement information is an advertisement system through a wireless router, characterized in that it further comprises a variety of information that brings convenience to life or work in addition to information for sale of goods or services.
The method of claim 1,
The relay server 300 to insert the advertisement information only in the audiovisual information from the web server 400 is managed,
When the user terminal 100 wants to access the managed web server 400, the IP of the relay server 300 having the advertisement insertion unit 310 responds to the IP address request from the user terminal 100. Advertising system through a wireless router, characterized in that it comprises an advertisement manager 330 responding to the address.
The method according to any one of claims 1 to 5,
The relay server 300 inserts the advertisement information into the information received through the web server 400 based on the location information and the wireless area information of the wireless router 200, the advertising system through a wireless router. .
As a relay server 300 for requesting information from the web server 400 or transmitting and receiving information through the wireless router 200 and the user terminal 100 receiving the information from the web server 400,
The relay server 300 processes the information received through the web server 400 using the advertisement insertion unit 310 to insert the advertisement information into the information received through the web server 400, the web The information received through the server 400 is audiovisual information that can be displayed on a web browser, and the advertisement information is displayed on the user terminal 100 together with the audiovisual information. server.
A web server access step (S100) of accessing the web server 400 on the Internet through the relay server 300 by wirelessly connecting and connecting the user terminal 100 to the wireless router 200;
The relay server 300 receives the audiovisual information received from the web server 400 from the web server 400 through the advertisement insertion unit 310 while relaying the audiovisual information to the user terminal 100 through the wireless router 200. Inserting advertisement information into the audiovisual information (S200); And
The user terminal 100 receives the audiovisual information into which the advertisement information is inserted through the wireless router 200, and the user terminal 100 transmits the advertisement information to the user terminal 100 together with the audiovisual information. Advertising information display step of displaying (S300); advertising method through a wireless router comprising a.
9. The method of claim 8,
The advertisement information is superimposed on the audio-visual information when displayed on a web browser or displayed on the top, bottom or left and right of the audio-visual information.
9. The method of claim 8,
The advertisement information is an advertisement method through a wireless router, characterized in that it further comprises a variety of information that brings convenience to life or work in addition to information for sale of goods or services.
9. The method of claim 8,
In the web server access step (S100),
Ad management unit 330 of the relay server 300,
The relay server 300 to insert the advertisement information only in the audiovisual information from the web server 400 is managed,
When the user terminal 100 wants to access the managed web server 400, the IP of the relay server 300 having the advertisement insertion unit 310 responds to the IP address request from the user terminal 100. Advertising method through a wireless router, characterized in that the response to the address.
The method according to any one of claims 8 to 11,
Inserting the advertisement information step (S200),
In step S210, the relay server 300 inserts the advertisement information into information received from the web server 400 based on the location information and the wireless area information of the wireless router 200. Advertising system through a wireless router, characterized in that.

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