KR20130006416A - Method for providing information - Google Patents

Abstract

PURPOSE: An information providing method is provided to analyze information corresponding to RFID tag information based on personal health information including one or more pieces of client information through a terminal. CONSTITUTION: A screen output unit(110) outputs key data, a lot of information, signals, and contents. A sound processing unit(115) encodes predetermined sound signals inputted from a microphone equipped in a wireless terminal. The sound processing unit decodes the predetermined sound signals extracted by a control unit(105). An RFID reader unit(125) reads predetermined RFID tag information from a predetermined RFID tag. [Reference numerals] (100) Wireless terminal; (105) Control unit; (110) Screen output unit; (115) Sound processing unit; (120) Information output unit; (125) RFID reader unit; (135) Wireless processing unit; (140) Key input unit; (145) Information input unit; (150) Local area network unit; (155) IC chip reader unit; (160) IC chip; (165) Memory unit; (170) Transmitting unit; (175) Receiving unit; (180) Generating unit; (185) Processing unit; (190) Extracting unit; (200) RFID tag; (AA) First information; (BB) Wireless network; (CC) Short range module

Description

Method for Providing Information

According to the present invention, the tag information corresponding to the RFID tag and the storage information to be provided to the terminal that reads the RFID tag are stored in the storage medium, and when the tag information read from the RFID tag is received from the terminal through the RFID reader, Extracting the storage information associated with the tag information from the information, and when the first information capable of reading the storage information is identified, the storage information is read through the first information to provide the predicted or generated second information to the terminal. If not received, the method comprising the third step of providing the extracted stored information to the terminal.

Radio Frequency Identification (RFID) provides product information (for example, information for identifying or discriminating a product or information on the entire process of production, distribution, storage, and consumption) to a tag attached to a predetermined product. Stores predetermined RFID tag information, and causes a predetermined RFID reader to read the information through an antenna, and the RFID tag information in connection with a predetermined information system and / or a wired / wireless network based on information communication technology. Is a generic term for an apparatus and / or system for reading and processing a to provide a certain additional service.

Customer Relationship Management (CRM) indexes customer buying behavior by organizing, analyzing, and converting information data about current and potential customers into marketing information in order to manage the relationship with customers. As a technique for developing, realizing, and modifying a marketing program based on the above, customer relationship management information is information required for customer relationship management as described above.

In the conventional customer relationship management technique, the customer relationship management information includes information about the product at a point of time when the customer purchases a specific product or when the customer pays a purchase price for the specific product. Point Of Sales) after reading from a terminal or an internet shopping server, inputting (or extracting) unique information (or customer's payment method information) of the customer through a predetermined information input (or information extraction) means. It was provided in the form of linking with product information.

However, in the conventional customer relationship management technique as described above, there is a problem that the information for customer relationship management is generated based only on the purchase pattern and / or the type of the purchased product of the customer, thereby not reflecting the personal characteristics of the customer. In addition, in reading the predetermined RFID tag information from the RFID tag attached to the predetermined product and confirming the related product information by the terminal equipped with the RFID reader, unnecessary large-capacity product information is received and outputted so that Includes problems requiring information retrieval.

An object of the present invention for solving the above problems is to store the tag information corresponding to the RFID tag and the storage information to be provided to the terminal that read the RFID tag stored in the storage medium, and read from the RFID tag through the RFID reader from the terminal When the tag information is received, the storage information associated with the tag information is extracted from the storage medium, and when the first information capable of reading the storage information is confirmed, the storage information is read through the first information to predict the generated second information. And providing the extracted stored information to the terminal if the first information is not received.

An information providing method according to the present invention is an information providing method executed in a server capable of communicating with a terminal having an RFID reader, the method comprising: linking tag information corresponding to an RFID tag with storage information to be provided to the terminal that reads the RFID tag. A first step of storing the information on the storage medium; and receiving the tag information read from the RFID tag through the RFID reader from the terminal, extracting the storage information associated with the tag information from the storage medium; When the first information capable of reading the stored information is confirmed, the stored information is read through the first information to provide the predicted or generated second information to the terminal. If the first information is not received, the extracted stored information. And providing a third step to the terminal.

In the information providing method according to the present invention, the first information is stored in association with the customer information using the terminal, or is input through the terminal is characterized in that it is received with the tag information.

According to the present invention, in reading the predetermined RFID tag information from the RFID tag attached to a predetermined product by the terminal equipped with the RFID reader and confirming the information corresponding to the RFID tag information, through the terminal to the customer Analyzing the information corresponding to the RFID tag information on the basis of personal health information including at least one disease information, treatment information, illness information, prescription information for the customer when the customer purchases the product tagged with the RFID tag In this regard, there is an advantage in providing information related to customer health predicted.

According to the present invention, in reading the predetermined RFID tag information from the RFID tag attached to a predetermined product to the terminal equipped with the RFID reader and confirming the information corresponding to the RFID tag information, through the terminal of the customer Analyzing the information corresponding to the RFID tag information on the basis of personal identification information including at least one of residential information, personal income information, hobby information, community-related information, the customer when purchasing the product with the RFID tag There is an advantage of providing Customer Relationship Management information that recommends other products or provides advertisements.

According to the present invention, in reading the predetermined RFID tag information from the RFID tag attached to a predetermined product by the terminal equipped with the RFID reader and confirming the information corresponding to the RFID tag information, information to be actually provided to the terminal By selectively transmitting only the information to be actually provided to the terminal from the large-capacity information corresponding to the RFID tag information through the predetermined information selection information for the has the advantage of reducing the efficiency of data transmission and communication cost.

According to the present invention, in reading the predetermined RFID tag information from the RFID tag attached to a predetermined product to the terminal equipped with the RFID reader and confirming the information corresponding to the RFID tag information, corresponding to the RFID tag information It is advantageous to provide information corresponding to the RFID tag information in the form of the menu structure through menu structure information for providing information to the terminal.

1 is a diagram showing the functional configuration of an information providing terminal according to a preferred embodiment of the present invention.
2 is a diagram illustrating a functional configuration of an RFID reader and an RFID tag according to an exemplary embodiment of the present invention.
3 is a diagram illustrating an information providing system according to a preferred embodiment of the present invention.
4 is a diagram illustrating information corresponding to RFID tag information according to an embodiment of the present invention.
5 is a diagram illustrating an information providing method according to an exemplary embodiment of the present invention.
6 is a diagram illustrating that personalized information is provided to a customer to a terminal according to an exemplary embodiment of the present invention.

Hereinafter, with reference to the accompanying drawings and description will be described in detail the operating principle of the preferred embodiment of the present invention. It should be understood, however, that the drawings and the following detailed description are exemplary and explanatory and are intended to provide further explanation of the invention, and are not to be construed as limiting the present invention. In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. The terms used below are defined in consideration of the functions of the present invention, which may vary depending on the user, intention or custom of the operator. Therefore, the definition should be based on the contents throughout the present title.

It is to be understood that both the foregoing general description and the following detailed description of the present invention are exemplary and explanatory and are intended to provide further explanation of the invention as claimed. The configuration is omitted as much as possible, and a functional configuration that should be additionally provided for the present invention is mainly described. Those skilled in the art will readily understand the functions of components that have been used in the prior art among the functional configurations that are not shown in the following description, The relationship between the elements and the components added for the present invention will also be clearly understood.

In addition, the preferred embodiment of the present invention described below is described as the memory unit is provided inside the terminal in order to efficiently describe the technical components constituting the present invention, but having ordinary skill in the art It will be apparent to those skilled in the art that the memory unit may be a memory unit provided in the IC chip and / or the IC card mounted or detached from the terminal.

As a result, the technical spirit of the present invention is determined by the claims, and the following examples are one means for efficiently explaining the technical spirit of the present invention to those skilled in the art to which the present invention pertains. It is only.

1 is a view showing the functional configuration of the information providing terminal 100 according to a preferred embodiment of the present invention.

In more detail, FIG. 1 illustrates a functional configuration of a wireless terminal 100 including a CDMA-based personal communication terminal and / or a GSM terminal and / or a personal information terminal equipped with an RFID reader 205, and the present invention. Those skilled in the art can easily infer the functional configuration of a wired terminal including another type of wireless terminal 100 or a desktop computer and / or a notebook with reference to FIG. 1. will be.

In terms of hardware, a wireless terminal providing a mobile communication service includes an external body, a speaker, a microphone, a keypad, a liquid crystal display (LCD), an antenna, and a battery 130, and internally, CDMA. (Code Division Multiple Access) A predetermined modem chip (e.g., MSM series modem chip of Qualcomm, Inc.) and various memories incorporating functions such as a modem, CPU / MPU (Central Processing Unit / Micro Processing Unit), vocoder, etc. Device, a duplexer filter that separates the transmission and reception signals from one antenna, a power amplifier that amplifies the transmission signal, a high power amplifier (HPA), an isolator that prevents the high power transmission signal from returning in reverse RF / IF SAW filter for removing out-of-band unwanted signals, frequency up-circuit in the transmission path, frequency down-conversion circuit in the receive path, and VC corresponding to the reference clock source TCXO (Voltage Controlled Temperature Compensated X-tal Oscillator), UHF frequency synthesizer used as local signal of frequency up-down conversion, and codec chip for converting analog voice signal into digital signal. Is gradually integrated in the modem chip, and in addition to the core components for the mobile communication service, various functions for various multimedia services and / or additional services are directly integrated in the modem chip.

Referring to FIG. 1, the wireless terminal 100 basically includes a control unit 105, a screen output unit 110, a key input unit 140, a wireless processing unit 135, a sound processing unit 115, and a memory unit 165. The battery 130 for power supply, the IC chip 160 mounted on or detached from the wireless terminal 100, and the IC chip reader unit 155 for reading / writing predetermined information or data to the IC chip 160. ), And an RFID reader unit 125 that performs a function of an RFID reader 205 for reading predetermined RFID tag information from a predetermined RFID tag 200.

The control unit 105 includes a processor and an execution memory including a CPU / MPU provided in the modem chip in hardware, and a predetermined program routine for providing a function specific to a wireless terminal from a predetermined memory device. And / or a bus for inputting and outputting program data and a predetermined electronic circuit (or integrated circuit) provided therefor, wherein the execution memory is selected from a predetermined memory device and / or a chipset in software. As a generic term for program routines and / or program data loaded by the processor and arithmetic through the processor, various functions to be implemented by the controller 105 to be implemented in the wireless terminal are realized. In order to realize the above functions, the overall operation of the wireless terminal Characterized in that the to and management. In particular, when power is input to the wireless terminal to perform a function of the control unit 105 for controlling and managing the overall operation of the wireless terminal, an operating system routine, a system management routine, and / or stored in a predetermined memory element System variables are loaded into the execution memory and computed by the processor to serve as variables for providing an operating system, system management program, and / or mobile communication service.

The screen output unit 110 is a liquid crystal display (LCD) driver for outputting a screen and is a key input unit 140 by the controller 105 (for example, a program routine for outputting predetermined information or data to the LCD). Key data generated through the < RTI ID = 0.0 > ) To the LCD, and performs the function of the screen output means provided in the wireless terminal through the screen output unit 110 and the LCD.

The sound processor 115 encodes a predetermined sound signal input from a microphone provided in the wireless terminal to provide to the controller 105 or a predetermined sound extracted and / or generated by the controller 105. A signal is decoded and output through a speaker. To this end, the sound processor 115 includes a predetermined vocoder and a codec. Performs the function of the sound input means provided in the wireless terminal through the sound processor 115 and the microphone, or performs the function of the sound output means provided in the wireless terminal through the sound processor 115 and the speaker. .

According to a preferred embodiment of the present invention, the screen output unit 110 and the sound output unit information output unit 120 for outputting the information corresponding to the RFID tag information and / or the second information generated by the present invention It is preferred to include the function of and / or the function of the information output means.

The key input unit 140 may include at least one key input from a predetermined keypad including a plurality of number keys, character keys, and / or at least one function key. Read a predetermined information or signal corresponding to the data from the data (for example, read from the table that stores the information or signal matching the key data) and delivers the information to the control unit 105, the key It performs the function of the key input means provided in the wireless terminal through the input unit 140 and the keypad.

According to a preferred embodiment of the present invention, the first information is provided in the memory unit 165 (eg, the internal memory unit 165 of the wireless terminal 100, and / or the wireless terminal 100 provided in the wireless terminal 100). When the first information is not stored in the memory unit 165 included in the IC chip 160 mounted or detached from the IC chip 160, the key input unit 140 may include an information input unit for inputting the first information. 145) and / or information input means.

The wireless processing unit 135 may be associated with the control unit 105 (eg, a program routine for providing a mobile communication service) for location registration and / or slot mode and / or power control. Or providing a mobile communication service including a hand-off and / or call processing procedure, wherein the mobile base station corresponding to the end of the mobile communication network in the process of providing the mobile communication service And an RF processing function (eg, performing antenna control, modulating, synthesizing, amplifying and / or filtering the radio frequency signal) for performing transmission and reception of the radio frequency signal. In particular, the wireless processing unit 135 processes the information or signal transmitted from the wireless terminal to the mobile base station in the CDMA stack to provide the mobile communication service, or predetermined information or information from the CDMA stack received from the mobile base station. It is characterized by providing a function for reading out a signal.

The near field communication unit 150 includes infrared ray communication, RF (Radio Frequency) communication, Bluetooth (BlueTooth), wireless LAN (Wireless LAN), Wi-Fi (Wi-Fi), UWB (Ultra Wide Band system) It is characterized by connecting a predetermined terminal 100 (or device) and a short-range wireless communication session through at least one or more short-range wireless communication means, the hardware, the infrared communication, RF communication, Bluetooth, WLAN, WiFi, UWB It comprises a predetermined short-range wireless communication module for short-range wireless communication including a, and comprises a communication protocol and / or driver for the private short-range wireless communication in software.

The memory unit 165 is input and output when the operation by the predetermined program routine (or code) and / or program data (for example, program routine (or code)) for controlling the overall operation of the wireless terminal and / Or a general term for a memory device for storing data; read only memory (ROM) corresponding to read-only memory, flash memory (FM), and electrically erasable and programmable read only memory (EEPROM). And the like. In general, the ROM stores system information that should not be deleted, and the flash memory stores operating system routines, call processing program routines, and / or application program routines provided through the wireless terminal and information or data therefor. The EEPROM stores terminal registration related parameters, a telephone number (eg, an address book), or at least one information and / or data extracted and / or generated while executing an application provided in the wireless terminal.

According to another exemplary embodiment of the present invention, the memory unit 165 (eg, the internal memory unit 165 of the wireless terminal 100, and / or the IC chip 160 mounted on or detached from the wireless terminal 100) The memory unit 165 included in the personal health information includes at least one or more of disease information, treatment information, illness information, and prescription information for the customer, and / or residential information, personal income information, and hobby of the customer. Information on information to be actually provided to the terminal 100 among information corresponding to at least one piece of information, community-related information, and / or information corresponding to the RFID tag information, and / or the RFID tag information. Preferably, at least one first information including menu structure information for providing information corresponding to the terminal 100 to the terminal 100 is stored.

The IC chip reader unit 155 is a functional configuration related to the IC chip 160 provided in the wireless terminal 100 through the IC chip 160 standard including ISO / IEC 7816 and / or ISO / IEC 14443. It provides information and / or data exchange between the IC chip 160. For example, the IC chip 160 interface provides information and / or data exchange between the IC chip 160 agent program and the IC chip 160 through an application protocol data unit (APDU).

The RFID reader unit 125 performs a function of an RFID reader 205 that reads predetermined RFID tag information from a predetermined RFID tag 200 in the wireless terminal 100. The internal functional configuration of the reader 205 is variable depending on the functional configuration of the RFID tag 200 and / or the frequency band used by the RFID tag 200. However, a functional configuration of the RFID reader 205 and the RFID tag 200 including the preferred embodiment will be described with reference to FIG. 2.

Referring to FIG. 1, the wireless terminal 100 includes a memory unit 165 for storing predetermined first information; A receiving unit 175 for receiving information corresponding to the RFID tag information from the server; An extraction unit 190 for extracting the first information from the memory unit 165; And a generation unit 180 for generating second information by interworking the information corresponding to the RFID tag information with the extracted first information.

According to a preferred embodiment of the present invention, the wireless terminal 100 analyzes the information corresponding to the RFID tag information based on the first information, the effect of the product attached to the RFID tag 200 to the customer It is preferable to further comprise a processing unit 185 for predicting, and / or preferably further comprises an information output unit 120 for outputting the generated second information to a predetermined output means.

According to a preferred embodiment of the present invention, the wireless terminal 100 includes: an RFID reader unit 125 for reading RFID tag information from a predetermined RFID tag 200; And a transmitter 170 for transmitting the RFID tag information to a server on a network.

The wireless terminal 100 according to another embodiment of the present invention includes an information input unit 145 for inputting predetermined first information; A receiving unit 175 for receiving information corresponding to the RFID tag information from the server; And a generation unit 180 for generating second information by interworking the information corresponding to the RFID tag information with the inputted first information.

The transmitter 170 and / or the receiver 175 connects a communication channel with at least one server provided on the RFID system through at least one wired and / or wireless network. By this means, the transmission unit 170 transmits predetermined RFID tag information (e.g., Electronic Product Code (EPC) and / or U-code and / or code value and / or arbitrary code to a server on a network). Value), and information corresponding to the RFID tag information (for example, object information stored in an object information server and / or the RFID tag information corresponding to the RFID tag information) is converted into a predetermined PML ( Product Mark-Up Language) and / or product information corresponding to the RFID tag information)

When the extractor 190 receives the information corresponding to the RFID tag information from the server on the network through the receiver 175, the extraction unit 190 of the customer (user of the wireless terminal 100) from the memory unit 165 And extracting predetermined first information reflecting personal characteristics (or conditions).

According to a preferred embodiment of the present invention, the first information preferably comprises at least one or more personal health information including at least one or more disease information, treatment information, illness information, prescription information for the customer, Personal health information is preferably ��� which contains certain human impact variables and / or human impact condition equations. The human influence variable is a variable for determining an influence on the human body according to the type of the product to which the RFID tag 200 is attached and / or the component of the product (for example, the product is a food or a compound). It is preferable to include at least one, and the human condition condition expression preferably includes a condition (Condition) for determining the risk and / or the effect of the impact of the product on the customer through the human impact variable. .

The first information may include personally identifiable information including at least one or more of the customer's current residential information, personal income information, hobby information, and community related information, and the personal information may include a predetermined customer relationship. Variables and customer relationship formulas are preferably included. Preferably, the customer relationship variable includes at least one variable capable of indexing the relationship information of the customer from the personal image of the customer, and the customer relationship calculation formula includes the RFID tag ( It is preferable to include information for calculating predetermined customer relationship management information for the product to which the item 200 is attached.

The first information may include information selection information on information to be actually provided to the terminal 100 among the information corresponding to the RFID tag information, and the information selection information corresponds to the RFID tag information. If the information is a large capacity, preferably comprises at least one or more information identifier for selecting the specific information to be actually transmitted to the terminal 100 from the information corresponding to the RFID tag information.

The first information may include menu structure information for providing information corresponding to the RFID tag information to the terminal 100. The menu structure information includes a predetermined data structure. Preferably, information corresponding to RFID tag information is classified into at least one menu item and includes at least one menu item for processing to be provided and output to the terminal 100.

The processor 185 analyzes the information corresponding to the RFID tag information based on the first information to predict and predict the effect of the product on the customer when the customer purchases the product to which the RFID tag 200 is attached. Characterized in that.

For example, the first information is personal health information including at least one of disease information, treatment information, disease information, and prescription information, which can recognize that the customer is suffering from diabetes mellitus, and the RFID tag 200 is attached. When the product is a food containing sugar, the processing unit 185 evaluates a predetermined human impact on the type and / or content of the ingredient of the food contained in the information corresponding to the RFID tag information. Information (e.g., information extracted from the information corresponding to the RFID tag information corresponding to the human influence variable included in the personal health information), substituted into the human influence variable included in the first information, and the predetermined human influence. The conditional equation simulates and predicts whether the food is safe for the customer.

The generation unit 180 generates predetermined second information to be provided to the terminal 100 by interworking the first information and the information corresponding to the RFID tag information. It may be variously performed according to the type and characteristic of the first information.

According to an exemplary embodiment of the present invention, when the first information is personal health information for the customer, the processor 185 extracts predetermined human impact assessment information from the information corresponding to the RFID tag information. If the customer predicts the effect on the health of the customer when purchasing the product to which the RFID tag 200 is attached through a human impact condition equation by substituting a predetermined human influence variable included in the personal health information, the generation unit 180 ) Preferably reads the prediction result to generate customer health related information for the customer.

According to another exemplary embodiment of the present invention, when the first information is personal information of the customer, the generation unit 180 calculates a predetermined customer relationship variable and a customer relationship calculation formula included in the personal information. Extracts and analyzes the information corresponding to the RFID tag information to extract predetermined customer relationship calculation information corresponding to the customer relationship variable with respect to the product to which the RFID tag 200 is attached. Create customer relationship management information by substituting relationship calculation information and recommending another product or providing an advertisement to the customer when the customer purchases the product attached with the RFID tag 200 through the customer relationship calculation formula. It is desirable to.

According to another embodiment of the present invention, when the first information is information selection information for the customer, the generation unit 180 is based on the RFID tag information based on the information identifier included in the information selection information. Preferably, information corresponding to the information selection information is selected from the corresponding information, and information output information including information selected from the information corresponding to the RFID tag information is generated.

According to another exemplary embodiment of the present invention, when the first information is menu structure information for the customer, the generation unit 180 corresponds to the RFID tag information according to a menu item corresponding to the menu structure information. It is preferable to generate the output menu information by classifying the information, and substituting the information corresponding to the classified RFID tag information into each menu item.

2 is a diagram showing the functional configuration of the RFID reader 205 and the RFID tag 200 in accordance with one preferred embodiment of the present invention.

The RFID tag 200 is generally configured to include an IC chip and an antenna circuit, the intention of the person skilled in the art and / or the field to which the RFID tag 200 is applied and / or passive / active type and / or frequency domain ( Or a frequency modulation scheme), the IC chip can be implemented in various ways from a simple RF chip equipped with a predetermined logic element and a memory element to an IC chip for a non-contact IC card. The RFID tag shown in FIG. The functional configuration of the 200 is for the RFID tag 200, including a predetermined MCU (MicroController Unit) block for implementing the transponder function, the functional configuration of the RFID tag 200 to achieve the present invention It should be understood that the present invention is not limited to the case of FIG. 2.

Referring to FIG. 2, the RFID tag 200 transmits and receives (or receives an energy source (power)) a radio frequency signal (radio wave) of a predetermined frequency band from the RFID reader 205 ( 255 (shown externally in FIG. 2 for convenience), a memory unit 165 and 275 for storing predetermined unique information, a clock generator 260, a power supply unit 265, and a command detector 270. ), An encoder unit 280, a modulation procedure unit 285, and a modulation switch unit 290. The memory units 165 and 275 of the RFID tag 200 include an electronic product code (EPC) and Unique information, including U-code and / or ISO / IEC 15963 and / or any code value in accordance with the intention (or application) of one skilled in the art, is stored according to a predefined memory structure. In addition, the power supply unit 265 generates a predetermined power having a predetermined voltage value from the radio frequency signal received through the antenna unit 255 in the case of the passive RFID tag 200 or in the case of the active RFID tag 200. Charge and store a predetermined power, the power is supplied to the entire RFID tag 200. In addition, the clock generator 260 generates a predetermined clock based on a radio frequency signal input from the antenna unit 255, and the command detector 270 generates a radio frequency input from the antenna unit 255. A predetermined command is detected from the signal, and predetermined unique information is extracted from the memory unit 165 and 275 by the clock and the command and provided to the encoder unit 280. The unique information encoded by the encoder unit 280 is modulated by the modulation switch unit 290 based on a predetermined modulation procedure by the modulation procedure unit 285, and is transmitted through the antenna unit 255. Is sent to the RFID reader 205.

According to a preferred embodiment of the present invention, the memory unit 165, 275 is a read-only memory (for example, Read Only Memory (ROM)) and / or read / write memory (for example EEPROM (Electrically Erasable and Programmable Read Only) Memory, flash memory (FM), random access memory (RAM) and / or at least one write once read many (WORM) memory is preferably included.

The RFID reader 205 emits and / or accepts radio waves of a specific frequency to the RFID tag 200 in association with the electronic circuit, and an electronic circuit that emits or receives a predetermined radio wave toward the RFID tag 200. In general, the antenna and a microcontroller 215 for extracting and checking a predetermined data by reading a signal (Signal) received from the RFID tag 200, the RFID tag 200 A functional configuration for storing the data according to a functional configuration and / or an application field of an RFID system (eg, logistics / distribution field, manufacturing industry, medical / animal management field, etc.), or a predetermined information processing terminal. It may further comprise a functional configuration for transmitting to (100) (or a server), the functional configuration of the RFID reader 205 shown in Figure 2 is an RFID reader (interacting with the RFID tag 200 ( 205, the detailed functional configuration of the RFID reader unit 125 mounted in the wireless terminal 100 to achieve the present invention may be different from that of FIG. 2 (eg, components for functioning the RFID reader 205). Some may be shared with components provided within the wireless terminal 100). Therefore, it will be apparent that the functional configuration of the RFID reader 205 is not limited to the case of FIG.

Referring to FIG. 2, the RFID reader 205 is an oscillator 210 and an antenna unit for radio frequency signals to be emitted (transmitted) through the antenna unit 225 (shown as an external type for convenience in this FIG. 2). A microcontroller 215 for controlling the radio frequency signal transmission through the (225), a power amplifier 220 for amplifying the power to emit (transmit) the radio frequency signal through the antenna unit and the antenna unit 225 And a peak detector 230 that detects a peak from a radio frequency signal received from the RFID tag 200 through a), and a shaping unit 245 for shaping the detected peak. And / or an amplifying unit 240 for amplifying the peak and / or a filter unit 235 for filtering the peak. In particular, the microcontroller 215 preferably further includes a function of reading and reading (decoding) predetermined data from the peak (eg, a stylized and / or amplified and / or filtered peak). Is stored in the RFID reader 205 or provided to a predetermined information processing terminal 100 (or server) that performs information processing on the data.

According to a preferred embodiment of the present invention, the radio frequency signal transmission and reception between the RFID reader 205 and the RFID tag 200 is performed by amplitude shift keying (ASK), frequency shift keying (FSK), and phase modulation (FSK). Preferably, the present invention is performed through at least one modulation scheme including Phase Shift Keying (PSK), and the technical spirit of the present invention is not limited by the radio frequency signal transmission / reception scheme between the RFID reader 205 and the RFID tag 200. .

3 is a diagram showing an information providing system according to a preferred embodiment of the present invention.

3 is an object directory server provided on an RFID system on a predetermined network accessible through a wired and / or wireless network in a predetermined wired / wireless terminal 100 equipped with an RFID reader 205. Server (ODS), Object Name Server (ONS), Object Information Server (OIS), Object Traceability Server (OTTS), including Product Mark-Up Language (PML) server The present invention relates to a method of transmitting predetermined RFID tag information to an RFID related server and receiving information corresponding to the RFID tag information from the server. However, if one of ordinary skill in the art to which the present invention belongs, the server described in the claims is characterized in that the web is linked to the object directory server, object name server, object information server, object tracking server, PML server A server (eg, a content providing server providing predetermined content to the customer terminal 100 or an internet shopping server selling tangible or intangible goods to the customer terminal 100) and / or a communication company server (eg, a mobile communication company server or A separate independent system interoperating with a wireless data carrier server or a portable internet provider server or a wired internet provider server and / or a financial company server (eg, a bank server or a card company server or a securities company server) and / or a network to which the terminal 100 is connected. It will be clearly understood that the server may be provided.

The terminal 100 includes predetermined RFID tag information (eg, an ISO / IEC code according to ISO / IEC 15963, or an EPC (Electronic Product Code) of the US Auto-ID Center) from the RFID tag 200 attached to a product, or And an RFID reader 205 for reading information including at least one U-code of a Japanese ubiquitous ID center, or any RFID code proposed in the future). It is characterized by connecting a predetermined communication channel with the server (or an object directory server, an object name server, an object information server, an object tracking server, a PML server) provided on a wired and / or wireless network, In addition, predetermined customer identification information is stored in the memory unit 165 provided in the terminal 100 (for example, predetermined customer identification information is stored), or predetermined customer identification information is input (for example, in the terminal 100). Inputting the customer identification information through a predetermined input means) or extracting the customer identification information from a medium storing the predetermined customer identification information (for example, an integrated circuit chip unit provided in the terminal 100). And extracting customer identification information from the IC chip 160 (or IC card) storing the customer identification information.

According to a preferred embodiment of the present invention, the terminal 100 is a Personal Communication System (PCS) and / or Global System for Mobile communications (GSM) terminal equipped with a predetermined RFID reader 205 and / or Personal Digital Cellular Terminal (PDC) and / or Personal Handyphone System (PHS) Terminal and / or Personal Digital Assistant (PDA) and / or Smart Phone and / or Wireless Data Communication Terminal And / or at least one wireless terminal 100 including a portable internet terminal 100 and / or a wired terminal including a desktop computer and / or a notebook. The terminal 100 equipped with a predetermined RFID reader 205 preferably performs a SAVANT and / or PML server function on an RFID system.

According to a preferred embodiment of the present invention, the terminal 100 is a predetermined wired network including at least one or more of a packet communication network or the Internet or all kinds of wired networks to be provided in the future, and / or a mobile communication network or a wireless data communication network or a portable Internet. A wireless network including at least one of a network or all kinds of wireless networks provided in the future, and / or infrared ray communication, radio frequency (RF) communication, Bluetooth, wireless LAN, Wi-Fi (Wi) It is preferable to connect a predetermined communication channel with the server 300 on the RFID system through a short range communication means including at least one of Wi-Fi), a UWB (Ultra Wide Band system) or all kinds of short range communication means provided in the future. The technical spirit of the present invention is not limited to a specific network or communication means.

According to the exemplary embodiment of the present invention, when the terminal 100 equipped with the RFID reader 205 is connected to the server 300 through a predetermined short range communication means, between the terminal 100 and the server 300. It is preferable that at least one short-range module is connected to the predetermined short-range communication means and the short-range communication session provided in the terminal 100, in this case, the server 300 exists on the network, or the short-range It may be provided in a local area in which the module is provided.

Referring to FIG. 3, a storage medium 350 is provided on the information providing system to associate and store information corresponding to RFID tag information received from the terminal 100 with corresponding RFID tag information. When the RFID tag information is transmitted from the 100 to the server 300, the server 300 may return information corresponding to the RFID tag information to the terminal 100.

4 is a diagram illustrating information corresponding to RFID tag information according to an embodiment of the present invention.

In more detail, FIG. 4 illustrates a preferred method of implementing information corresponding to the RFID tag information stored in a storage medium 350 managed by an object information server and / or an object tracking server and / or a PML server on an RFID system. to be.

Referring to FIG. 4, the information corresponding to the RFID tag 200 includes RFID tag information including at least one ISO / IEC code or an EPC or U-code, a product name, a product manufacturer, and a country of manufacture (or country of origin). ) And product detailed information (eg, product description, product composition information, product specification information), and may further include precautions for the product.

In addition, when the server 300 managing the storage medium 350 is a local PML server, a product price may be further included in the information corresponding to the RFID tag 200, or the storage medium 350 When the server 300 managing the local PML server and / or the object tracking server, the product history information is further included in the information corresponding to the RFID tag 200.

5 is a diagram illustrating an information providing method according to an exemplary embodiment of the present invention.

In more detail, FIG. 5 shows the information providing terminal 100 shown in FIG. 1 and the information providing system shown in FIG. 3, wherein the memory unit 165 provided in the terminal 100 provides information about the customer. After storing the first information that can reflect the personal characteristics, the predetermined RFID tag information from the predetermined RFID tag 200 to the server 300 through the RFID reader 205 provided in the terminal 100 When transmitting, the server 300 extracts information corresponding to the RFID tag information and returns it to the terminal 100, and the terminal 100 generates and outputs second information reflecting personal characteristics of the customer. It is about the implementation method.

Referring to FIG. 5, the terminal 100 equipped with the RFID reader 205 reads predetermined RFID tag information from an RFID tag 200 attached to a predetermined product (500), and sets the RFID tag information. To a search server (e.g., an object directory server and / or an object name server) at 505, wherein the search server reads the RFID tag information and corresponds to the server (e.g., the technical configuration of the present invention). Returning predetermined network information about the object information server and / or object tracking server and / or PML server to the terminal 100 (510), the terminal receiving the network information of the server (300) 100 transmits the RFID tag information to the server 300 through the network information of the server 300 (515).

When the RFID tag information is received by the server 300 as described above (515), the server 300 reads the RFID tag information, and extracts the information corresponding to the RFID tag information from a predetermined storage medium 350 In operation 520, information corresponding to the extracted RFID tag information is transmitted to the terminal 100 (525).

When information corresponding to the RFID tag information is received from the server 300 (525), the terminal 100 is the customer (wireless terminal 100) to the information corresponding to the received RFID tag information from the memory unit 165 First information for reflecting the personal characteristics (or conditions) of the user) is extracted (530).

According to another exemplary embodiment of the present invention, the step 530 of extracting the first information from the memory unit 165 may be performed on the received RFID tag information through predetermined information input means provided in the terminal 100. The first information for reflecting the personal characteristics (or conditions) of the customer (the user of the wireless terminal 100) may be replaced with the corresponding information.

If the first information extraction process fails (535), the terminal 100 outputs information corresponding to the RFID tag information to predetermined information output means provided in the terminal 100 (540). On the other hand, if the first information extraction process is successful (535), the terminal 100 interlocks the information corresponding to the RFID tag information with the first information to provide to the customer (the user of the wireless terminal 100). 2 Predict and / or generate information 545.

If the second information prediction and / or generation process fails (550), the terminal 100 outputs information corresponding to the RFID tag information to predetermined information output means provided in the terminal 100 (540). ). On the other hand, if the second information prediction and / or generation process is successful (550), the terminal 100 is provided in the terminal 100 by linking the generated second information to information corresponding to the RFID tag information. The data is output to the predetermined information output means (555).

FIG. 6 is a diagram illustrating that personalized information is provided to the terminal 100 according to an exemplary embodiment of the present invention.

In more detail, FIG. 6 is a screen of a wireless terminal 100 equipped with an RFID reader 205 as shown in FIG. 2, and only the product name, product manufacturer, and origin information are selected from the information corresponding to the RFID tag information as shown in FIG. RFID (e.g., commodity photographs require a large amount of communication charges due to its relatively large capacity as an image file), and confirm that the customer is suffering from diabetes disease based on the first information, and provide the RFID to the customer. FIG. Is a diagram illustrating an embodiment in which personalized information about the customer is further included in information corresponding to tag information.

100: wireless terminal 105: control unit
110: screen output unit 115: sound processing unit
120: information output unit 125: RFID reader unit
130: battery 135: wireless processing unit
140: key input unit 145: information input unit
150: short-range communication unit 155: IC chip reader unit
160: IC chip 165: memory
170: transmitter 175: receiver
180 generation unit 185 processing unit
190: extraction unit 200: RFID tag

Claims (2)

An information providing method executed in a server that can communicate with a terminal having an RFID reader,
A first step of storing tag information corresponding to the RFID tag and storage information to be provided to the terminal that reads the RFID tag in a storage medium;
A second step of extracting storage information associated with the tag information from the storage medium when the tag information read from the RFID tag is received from the terminal through the RFID reader; And
When the first information that can read the stored information is confirmed, the stored information is read through the first information to provide the predicted or generated second information to the terminal, and when the first information is not received, the extracted storage. And a third step of providing information to the terminal.
The method of claim 1, wherein the first information,
Stored in association with customer information using the terminal, or
The information providing method, characterized in that received through the terminal and received with the tag information.

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