KR20120129372A - Brokerage products and systems to the internet - Google Patents

Brokerage products and systems to the internet Download PDF

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Publication number
KR20120129372A
KR20120129372A KR1020110047588A KR20110047588A KR20120129372A KR 20120129372 A KR20120129372 A KR 20120129372A KR 1020110047588 A KR1020110047588 A KR 1020110047588A KR 20110047588 A KR20110047588 A KR 20110047588A KR 20120129372 A KR20120129372 A KR 20120129372A
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South Korea
Prior art keywords
information
game
product
payment
management server
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KR1020110047588A
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Korean (ko)
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윤덕희
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윤덕희
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Priority to KR1020110047588A priority Critical patent/KR20120129372A/en
Publication of KR20120129372A publication Critical patent/KR20120129372A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0272Period of advertisement exposure
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0613Third-party assisted
    • G06Q30/0619Neutral agent
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/08Auctions

Abstract

PURPOSE: An internet product relay method and system thereof are provided to offer the pleasure of bidding to a user using a game by providing opportunity for purchasing a product. CONSTITUTION: An advertisement management server(133) manages information for advertisements. A game management server(134) manages information for a game. A payment management server manages payment information. A product banner management server(136) manages information for a product banner. A distribution management server(137) manages the product reception information of a bidder and the product distribution information of a seller member. A calculation management server(138) manages information for the calculation of the seller member. [Reference numerals] (110,AA,BB) Terminal; (120) Managing server; (121) Input/output management module; (122) Member management module; (124) Game management module; (125) Payment module; (126) Product banner management module; (127) Distribution management module; (128) Calculation management module; (129) DB management module; (131) Input/output unit; (132) Member management server; (134) Game management server; (135) Payment server; (136) Product banner management server; (137) Distribution management server; (138) Calculation management server; (139) DB server; (CC) Advertisement management module; (DD) Advertisement management server

Description

BROKERAGE PRODUCTS AND SYSTEMS TO THE INTERNET}

The present invention relates to a method and system for commodity brokerage, and more particularly, to a system for linking a seller and a buyer as a kind of product and service brokerage method through the Internet. The present invention also relates to an auction system, in which the auction winner (one or multiple persons) becomes a successful bidder of a product among a plurality of auction participants who are willing to purchase a product, and the bidder price, which is the amount paid by the successful bidder, The present invention relates to a method and system for intermediary product brokerage, including an auction system, which is an amount obtained by subtracting a part of the amount generated by the bidder from the initial price of the product (total amount of bid participation, total amount of advertising expenses, total amount of game items sold).

The development of information technology is rapidly spreading the spread of computers and the Internet. In particular, the Internet industry has exploded, and many host computers are connected to the Internet every day, making a great contribution to making the world a global village. Along with this widespread use of personal computers, the World Wide Web has contributed to providing the public with relatively easy access to the Internet by providing multimedia functions and ease of use. Due to the development of the web, the commercial use of the Internet is rapidly being used, and electronic commerce is widely used as a representative of the business use of the Internet. Electronic commerce refers to transactions in which all or part of transactions of goods or services are processed by electronic methods such as electronic document exchange. E-commerce involves all the commerce agents, similar to commerce in the real world. As the competition for the sale of goods through e-commerce is fierce, various forms of e-commerce methods have been developed. Currently, various e-commerce systems such as general internet shopping malls, telecom sales businesses such as social commerce, and telecom sales relay businesses such as ebay are widely implemented.

In order to increase the purchasing power of the goods of buyers using e-commerce, the selling price of the goods should be relatively low, but this should be done within a range that does not reduce the profit of the seller. Therefore, there is a demand for a method of increasing the profit of the seller while increasing the buyer's willingness to purchase goods. If you give buyers the opportunity to buy goods at a lower price, and in a way that makes them feel special interests that aren't available in other e-commerce, they can buy them at a lower price, and have fun and interest. It can be felt that the product purchasing power index can be increased, which leads to an increase in the seller's profit, which is a win-win method for both. The development of this type of electronic commerce is steadily required.

Applicant has filed prior to the present invention on a method and system for a joint purchase. The present invention, the method and system for relaying an internet product was devised based on the jointly purchased auction method and system. The term 'goods' includes goods and services.

The co-purchase auction method and system based on the present invention provides a bidder an opportunity to purchase a product at a lower bid price, provides a pleasure of bidding through a game, and at the same time increases the advertising effect to an advertiser member. It is a method and system that can increase the satisfaction of advertisements and increase sales by creating various revenue sources for the operator. However, a lot of costs and efforts are required to recruit buyers who purchase products under the fierce competition for merchandise. Therefore, there is a need for a method of recruiting buyers more effectively. In addition, there is a limit to the number of products that can be sold and the rate of sales growth as a form of direct product sales. It was necessary to overcome these limitations by replacing the existing co-purchase auction method with a method of brokering a commodity transaction.

Internet goods relay system coupled with at least one terminal device through the communication network of the present invention

An input / output unit which receives various information and transmits the extracted information generated by the system to the terminal device;

A member management server that manages information about general members, advertiser members, and seller members;

An advertisement management server managing information about an advertisement;

A game management server that manages information about the game;

A payment management server managing payment information;

A commodity banner management server managing information on commodity banners;

A delivery management server that manages the product delivery information of the seller member and the product receipt information of the successful bidder;

Settlement management server for managing information on the settlement of the seller member;

Member DB which stores information about general member, advertiser member and seller member, advertisement DB which stores information about advertisement, game DB which stores information about game, payment of general member and payment history information of advertiser member Payment details DB to store, product banner DB to store the product banner information, product information DB to store the information about the product of the seller member, shipping information DB to store information about the delivery of the merchandise member's product and the winner's receipt of the product And DB server including a settlement DB for storing information about the settlement of the seller member; And

Input / output management module for controlling the input and output of data through the input and output unit, membership management module for controlling the information of the member, advertising management module for controlling the advertising information, game management module for controlling the game information, payment information Payment management module including payment module to control to manage, Product banner management module to control the information of the product banner, Shipping management module to control the delivery information, Settlement management to manage information about the settlement of the seller member Module, a DB management module for controlling the operation of the DB server 139; It includes.

According to a preferred embodiment, the information inputted by the input / output unit through the terminal device is general member information, advertiser member information, seller member information, seller member product information, seller member product delivery information, successful bidder product receipt information, seller member settlement information , Product banner related information, game selection information, game progress information, payment information, game item purchase information, advertising information, the information transmitted to the input and output unit to the terminal device seller member information, seller member product information, seller member settlement Information, auction progress information, game progress information, advertising progress information, successful bid information, successful bidder information, non-successful information, payment information, seller member settlement information.

According to a preferred embodiment, the advertisement information managed by the advertisement management server includes the advertiser's personal information, the advertisement list, the advertisement contents, the advertisement count, and the advertisement cost.

According to a preferred embodiment, the game management server manages a game list, game contents, score calculation of game participants, determination of the number of participants, game item sales, game progress, game participant information, question quiz storage, and question quiz extraction.

According to a preferred embodiment, the payment management server manages the bid participation payment of the bidding participants, payment of the purchase of the game item of the bidding participants, payment of the successful bid price of the successful bidder, payment of the advertising amount of the advertiser member.

According to a preferred embodiment of the present invention, in the Internet commodity relay method coupled to at least one terminal device via a communication network, performed in an internet commodity relay system,

Processing the subscription application and the creation of the product banner from the terminal device of the person wishing to sell to the seller member;

Receiving a bid request and a bid participation payment request from a bid participant terminal device to process a payment;

Transmitting advertisement contents set in advance for the corresponding bid product to the bidding participant terminal device;

Receiving a payment request for a game item from a terminal device of a bidding participant;

Receiving a game request from a bid participant terminal device and receiving and processing game progress information of the bid participant;

Extracting a successful bidder among bidders according to a preset criterion;

Receiving a successful bid price payment request from a successful bidder;

Transmitting the information of the successful bidder to the terminal device of the seller member and requesting the seller member to deliver the product;

Receiving the goods receiving information from the terminal of the successful bidder, and receiving the product price and revenue distribution request from the seller member terminal for settlement processing;

, ≪ / RTI &

The auction price is the initial price of the product minus the total bidding amount and the total advertising expenses from the amount generated by the bidding participant (total bid participation amount, total advertising expenses, total game item sales), or the total bid participation amount and game It means the amount minus the total amount of item sales, or the amount minus the total advertising expenses and game item sales, the amount minus the total bid participation amount, the total amount minus the advertising expenses, or the total amount minus the game item sales.

The profit is an amount excluding the amount used to lower the bid price out of (the total bid participation amount, the total advertising expenses, the total amount of game item sales).

According to a preferred embodiment, the content of the game includes a quiz, the quiz is characterized in that extracted from the content of the advertisement.

The present invention provides the bidder with the opportunity to purchase a product at a lower bid price.

The present invention receives an advertising fee from the advertiser member (advertiser). Ads are exposed to the number of bidders participating in the auction, and advertising costs increase when the bidders increase.

The present invention receives a bid entry fee to bid participants. As bid participants increase, bid participation costs increase.

The present invention sells game items to bid participants. The amount of game items sold increases as game items are sold.

Part of the advertising cost, bid participation fee, and game item sales amount generated in this way is used to reduce the bid price, thereby providing an opportunity for bidders to purchase products at a low price. And, some distribute to seller members and give profit to seller members. The rest is the profit of the practitioner of the present invention.

 The successful bidder who can buy the prize at the lowered bid price thus selects through the game.

The present invention provides bidding selection criteria while having fun for bidders through online / mobile games (ex. Maze games).

 In the present invention, the bidder can proceed to the game more effectively by purchasing the game item, it is advantageous to win the game by winning the game when using the game item. This feature enables game items to be sold to bidders.

As a key to dismantling special devices such as traps and secret doors installed in the game, quizzes are used, and advertisements are used as quiz and quiz answers. The bidder must know the contents of the advertisement before participating in the game to win the game. Therefore, the bidder will try to voluntarily view and remember the advertisement in order to win the auction. Such voluntary efforts increase the effectiveness of advertisements and are advantageous for receiving advertisements from advertisers. This feature allows advertisers to receive advertising costs.

The present invention generates a variety of revenue, such as advertising costs, bid participation money, item sales. These revenues can be adjusted to benefit the winning bidders or to the seller members to benefit a lot, thereby increasing the buyer's desire to buy or the seller's desire to sell. Seller's desire to sell can be adjusted.

The practitioner of the present invention generates various profits in addition to product margins by selling goods to buyers recruited by seller members without recruiting buyers. By dividing the revenue generated with the seller member, the active participation of the seller member can be induced and the buyer can be effectively recruited. This is effective in reducing the advertising cost and effort for recruiting buyers.

Merchant members can enjoy this effect by simply attaching the product banner of the present invention to the product introduction page of the shopping mall that they operate. This makes it easy to increase the profit by increasing the seller member by allowing the seller member to easily utilize the present invention.

The product sales amount and profit are settled to the implementer of the present invention and paid to the seller member through the settlement when the successful bidder receives the product from the seller member.

This has the effect of providing a transaction safety system for sellers with low creditworthiness.

Participants in the auction can see other auctions in progress through the other auction views.

The present invention can be shown to the bidders by sorting and searching the auction currently in progress in the present invention by product classification criteria, product criteria, price criteria and the like.

Therefore, bidders who enter through the product banner will participate in the auction of the other seller member as well as the auction of the seller member.

In other words, when a seller member generates a product banner and participates in the present invention, not only the buyer who visits his website is invited to participate in the auction, but also the buyer is invited to participate in the auction. Therefore, the present invention not only serves to create additional revenue by receiving a buyer to the seller member, but also serves to connect the buyer to the product of the seller member, thereby helping the seller member to actively participate in the present invention.

1 is a flow chart schematically showing a method for internet commodity brokerage according to a preferred embodiment of the present invention.
2 is a schematic representation of an internet commodity brokerage system, in accordance with a preferred embodiment of the present invention;
3 is a diagram schematically showing a configuration of a DB server according to a preferred embodiment of the present invention.
4 illustrates a hardware configuration of a management server according to a preferred embodiment of the present invention.
5 is a diagram showing a module configuration of a management server according to a preferred embodiment of the present invention.

Hereinafter, with reference to the accompanying drawings, it will be described in more detail the Internet product brokerage method and system of the present invention.

1 is a flowchart schematically illustrating a method for mediating internet commodities performed in an internet commodity relay system according to a preferred embodiment of the present invention.

Referring to FIG. 1, first, a seller membership application is processed from a terminal device of a person who wishes to sell under control of a member management module of a management server 120 (see FIG. 2), and a seller member is controlled by a product banner management module. Processes the application for the creation of the product banner (S100).

'Merchant member' means a seller who sells a product through the Internet product relay method of the present invention.

 The 'product banner' is a banner that is attached to the product introduction page of the website operated by the seller's member.The information on the seller member's information and product information (product photo, product price, product number, product name, etc.) And a product banner module 126 of the management server 120 (refer to FIG. 2), etc.), and information related to bidding (such as a bidding period, a bidding method, a successful bidder selection method, a game type, etc.) from a seller terminal. It is stored in the DB server through the product banner management server 136. Of course, the information received from the seller member when creating the product banner can be determined according to the needs of the user.

The product banner is provided with a code so that the buyer can click on the product banner to find out which seller member, which product he wants to purchase, the bidding period, how to select the successful bidder, and the type of game. The bidding proceeds based on this information.

 The product banner receives information from the DB server through the product banner module 126 and the product banner management server 136 of the management server 120 (refer to FIG. 2). Initial price, product information, seller information, etc. are displayed. Of course, the information displayed by the product banner can be determined according to the needs of the user.

The commodity banner includes a link to the internet commodity relay system of the present invention, and when the purchaser clicks on the commodity banner, the commodity banner is connected to the internet commodity relay system.

'Initial price' refers to the price of the product set by the seller member and the price before the discount through the bidding process.

`` Estimated bid price '' is a price that predicts the bid price to be paid when the bidder receives the bid in advance and varies according to the number of bidders.

Next, the bid participant terminal 110 receives the bid application and bid participation payment payment request from the bidding participant terminal 110 to process the settlement.

 'Bid participant' means a person who is registered as a general member in the member management server as a purchase request requesting a bid. Hearing the description of the service, joining the membership, it is assumed that the application for participation in the bidding at the stage of paying the login and bid participation fee.

Information (bidding participant information, product information, bid number, bid time) regarding the bid participation application is stored in the DB server under the control of the DB management module, and the payment information is made by the payment management server under the control of the payment module.

'Bid participation fee' means the amount to be paid when a person who wants to purchase the product participates in the bidding.

This is a concept of a fee for using an auction service and a game for using a game.

Next, the advertisements specified in the bidder's terminal participating in the bid of the corresponding product are presented through the advertisement management server under the control of the advertisement management module of the management server (S300). As the content of the advertisement is presented as a quiz in the game that the bidding participants will proceed later, the bidding participants can see the advertisements repeatedly, which is an opportunity to increase the advertising effect. The advertisement is stored in advance in the advertisement management server at the request of the advertiser member. The more bidders (in proportion to the number of bidders), the amount of advertising paid by the advertiser member increases, and the higher the amount of advertising, the lower the winning price of the product or the profit of the seller member. In addition to the method of calculating the advertising cost based on the number of bidders, the bidders can be used in various ways such as the number of clicks on the bidders.

Next, the game item information to be used for the game is presented to the bidding participant's terminal through the game management server under the control of the game management module of the management server, and the payment request is received (S400).

 The bidder waits for the game to start in the bid waiting room (game waiting room) before proceeding with the bidding (game). The bid waiting room is a space waiting for a while before participating in the bidding can see the advertisement in the advertising room, you can purchase the game item in the game item room. In addition, it is possible to obtain the overall information of the game, such as a description of the game and how to proceed. The bidder decides whether to purchase the game item and view the advertisement, and may freely view the advertisement and purchase the game item before the game starts.

Next, the bidder proceeds to the game through the terminal (S500). The progress of the game is also through the game management server under the control of the game management module of the management server. Multiple bidders may play the game at the same time, and each bidder may participate at a desired time for a certain period of time. The game is stored in advance in the game management server.

There may be various kinds of games, and contents related to advertisements may be quizzed in the middle of the game. Hereinafter, an example of a game will be described as an example of a maze escape game, but the present invention is not necessarily limited to this game, and a programmer may develop various kinds of games.

Maze escape game is a game in which bidders escape the maze in the shortest time and the winner is the winner. The winner of the game is the winner of the prize. The winner of the game does not necessarily have to be one, and of course, the number of winners can be many. The game consists of a maze that becomes a game space, a character that is the avatar of the bidder's game, a game item used by the character, a special device installed in the maze, and a quiz, which is a key to disassemble the special device. The maze is a structure in which many can participate at the same time, but may have multiple starting points, but one finish line is similar to the dungeon used in MMORPG, a kind of online / mobile game. There are various special devices such as traps and secret doors in the maze. 'Special device' is a secret device installed in a maze such as traps and secret doors. 'Trap' stops a character's movement for a certain period of time or functions to temporarily or permanently reduce the ability of the character, such as physical strength. 'Secret Door' is a shortcut device and allows you to escape the maze quickly. In addition to the above devices, various special devices can be installed in the maze. 'Character' has the ability of strength, speed, agility, stamina, and detection. 'Power' represents the total weight that a character can have, and game items have weight, so the type and quantity of game items that can be held are determined by the force. 'Speed' is the ability to determine the moving speed of the character in the maze, 'Agility' is the ability to determine the probability of avoiding traps and competitors attack, 'Health' is the character's vitality when the character '0' Becomes the game out. 'Detection' is the ability to discover special devices such as traps and secret doors. Special devices also have levels, requiring high detection capability to find high level special devices. 'Game Item' is an item used by a character when a bidder purchases an item in a room before the game starts and is used to win a game by giving a game progress. Types of game items include trap dismantling items, character attack items, health charge items, and temporary ability improvement items. 'Game Item' is a one-time item that disappears when the game ends and is divided into free item and paid item. In order to maintain the balance of the game, the balance of free and paid items is controlled, the amount of game items held by weight, and the amount of money that can be purchased per game are set. The sale of paid game items affects the revenue of the present invention along with the game (bid) entry fee and the advertising fee. 'Quiz' is activated when a character touches a special device when participating in the game. The quiz's answer serves as the key to dismantling special devices, and bidders can see the quiz's quiz and the ad in the ad room.

The winner of the game becomes a successful bidder (S600). The winner of the game will be selected according to the method determined by the game, such as who passed in the shortest time, who passed within a certain time, and who scored the highest score.

The bidder selected as the successful bidder pays the successful bid price (S700).

Payment is made by the payment management server under the control of the payment module of the management server.

Meanwhile, the 'Bid Price' refers to the amount generated by the bidder from the initial price of the product (total bid amount paid by the bidder, the total amount of advertising charges charged in proportion to the bidder's view of the ad, and the game item purchased by the bidder. Total sales amount), minus the total bid participation amount and the total advertising expenses, or subtracting the total bid participation amount and the game item sales amount, or subtracting the total advertising expenses and game item sales amount, or the total bid participation amount The amount is minus, minus the total advertising expenses, or minus the total game item sales.

Next, when the payment of the successful bidder is made, the information of the successful bidder and the product information are transmitted to the seller member's terminal 100 through the input / output unit, and the seller member requests the product delivery (S800).

 Next, receiving the goods receiving information from the terminal of the successful bidder, and receives the product price and revenue distribution request from the seller member terminal is settled (S900).

'Revenue' is the amount minus the amount used to lower the winning bid price (total bid participation amount, total advertising expenses, total game item sales). Revenue will be distributed between the seller member and the operator of the present invention according to a predetermined ratio.

An example of the method of lowering the product price of the present invention will be described.

For example, if there is an electronic product worth 400,000 won (initial price), you will receive a 1,000 won bid participation fee for each bidder. Advertiser members (advertisers) receive an advertising fee of 500 won per bidder. If 100 people participate in the bidding of the product, the total bid amount of 1000 * 100 = 100,000 won and the total advertising cost 500 * 100 = 50,000 won are deducted from the initial price, and the winning bid price that a successful bidder can purchase is 400,000. -100,000-50,000 = 250,000 won. The more bidders, the lower the winning price.

The above-mentioned successful bid price reduction is an example of applying the bid participation fee and the advertising cost to the price reduction, and of course, the bid price reduction can be variously applied using the bid participation fee, the advertising fee, and the sale of game items.

Participants who participated in the bid may participate in other auctions underway in the present invention through other auction views.

The present invention can show auction participants the current auction on the basis of product classification, product criteria, price criteria, etc. through category and search (not shown). Therefore, bidders who enter through the product banner will participate in the auction of the other seller member as well as the auction of the seller member.

With this feature, the seller member not only auctions to buyers who visit his website through the creation of the product banner, but also auctions to all buyers using the system of the present invention, the present invention is a seller The role of simply connecting the buyer to the seller member's products as well as the role of simply receiving the buyer to make additional profits help the seller member to actively participate in the present invention. In addition, the auction provided by the category and search is an auction that is currently in progress with a product banner attached to the website of the seller member and one or more bidders participate through the product banner. This may ensure that the product banner is attached to the website of the seller member.

The internet product relay system of the present invention is a combination of a product sales relay, an auction system, and an online game, and is a method of giving a profit to the seller member in addition to the product sales margin by using the buyer inflow capability of the seller member.

In order for the seller member to actively participate in the present invention, a lot of profits should be given to the seller member.

However, excessive distribution of profits to seller members hurts the interests of the purchasers, so it is necessary to protect the purchasers by adjusting the balance between the profits of the seller members and the interests of the purchasers.

Revenues generated from bid participation fees, advertising costs, game item sales, etc. are adjusted to benefit both the winning bidder and the seller member.

Non-successful bidders who do not win the bid may be given a chance to purchase at a discounted bid price.

It is possible to limit the number of times bid participants can participate in the same auction.

Auction participants can limit the amount of game items that can be purchased at a single auction.

 The bid participation fee paid for one auction can be limited to a certain percentage of the product price.

2 is a schematic diagram of a co-purchase auction system according to a preferred embodiment of the present invention.

Referring to FIG. 2, the co-purchased auction system 100 may be combined with at least one terminal device 110 through a communication network 101 such as a public telephone network (PSTN) and the Internet. The terminal device 110 is a terminal used by a seller member, an advertiser member, a general consumer member, and / or a bidder. A bid participant refers to a member who participates in the bidding of the Internet product brokerage method according to the present invention, and among those who have won through the game (one or in some cases, many) can be successful bidders. do.

The terminal device 110 may include a computer (PC, laptop, smart phone, etc.) having a web browser, an operating program, a communication program, and a peripheral device to be connected to the Internet, and communication equipment connected to the Internet by wire or wirelessly. have. The communication equipment is a device capable of performing a communication function through a communication means such as a modem, ISDN, LAN card, ADSL, HDSL, VDSL, a satellite network using a communication satellite, and a wireless communication network using a mobile phone.

In the Internet product brokerage system (100), the management server 120 is input and output management module 121, membership management module 122, advertising management module 123, game management module 124, payment module 125, It includes a product banner management module 126, a delivery management module 127, a settlement management module 128, a DB management module 129, a firewall that is a security system when the terminal device 110 is connected through the Internet ( It may further include a web server (not shown) for providing a web service, and a DNS server (not shown), and performs the Internet product brokering method according to the present invention. The hardware configuration of the management server 120 will be described in more detail with reference to FIG. 4.

The input / output management module 121 is a part for controlling input and output of predetermined data through the input / output unit 131.

The member management module 122 receives the member information through the input / output unit 131 under the control of the input / output management module 121 and controls the member management server to perform certain management such as storing and updating the member information.

The advertisement management module 123 receives the advertisement material through the input / output unit 131 under the control of the input / output management module 121 and controls the advertisement management server 133 to manage the advertisement, such as storing and updating the advertisement. to be.

The game management module 124 receives game data through the input / output unit 131 under the control of the input / output management module 121, and the game management server 134 stores the game, calculates the score of the participants, and determines the number of participants. It is the part that controls to manage certain questions such as quiz storage and quiz extraction.

The payment module 125 controls the payment management server 135 to perform certain management of payment of a bid participation of a bidder, payment of a successful bidder's purchase of a product, payment of an advertiser's advertisement amount, payment of a bidder's game item, and the like.

The product banner management module 126 receives data related to the product banner through the input / output unit 131 under the control of the input / output management module 121, and generates the product banner, deletes the product banner, This is the part that controls the management of product banner related information.

The delivery management module 127 is a part for controlling the seller's product delivery information, the successful bidder's product receipt information, and the like.

The settlement management module 128 is a part for controlling settlement history information of the seller member. The DB management module 129 is a part for controlling the operation of the DB server 139.

 I / O management module 121, membership management module 122, advertising management module 123, game management module 124, payment module 125, product banner management module 126, delivery management module 127, settlement The management module 128 and the DB management module 129 will be described in more detail with reference to FIG. 5.

The web server may be implemented as a web server program provided in various ways according to operating systems (OS), such as Windows (Windows, SQL), Linux (Lynux), Unix, Macintosh (Macintosh). The management server 120 includes an input / output unit 131, a member management server 132, an advertisement management server 133, a game management server 134, a payment management server 135, a delivery management server 136, and a delivery management server. 137, by controlling the overall operations of the settlement management module 138 and the DB server 139, it is possible to perform the Internet product brokering method according to the present invention.

The input / output unit 131 is controlled by the input / output management module 121 of the management server 120 and receives various data and various information (general member information, seller member) from at least one terminal device 110 coupled through a communication network. Information, advertiser information, game selection information, game progress information, payment information, advertising information, product information, and the like, the information generated by the system of the present invention (game progress information, advertising progress information, successful bid information, Successful bidder / non- successful bidder information, payment information, etc.) is transmitted to the terminal device 110 that needs it. In addition, the input / output unit 131 serves as an input / output interface for the main manager of the internet product brokerage system 100 according to the present invention.

The member management server 132 is controlled by the management server 120, and registered general members (who want to buy a product), advertiser members (advertisers, advertisers) and seller members (who want to sell products) I) Manage the role. In more detail, the member management server 132 manages personal information such as names, addresses, and contacts of general members, advertiser members, and seller members. The member management server may separately manage and manage a general member management server, an advertiser member management server, and a seller member management sub, or may be processed by one server in a batch. The advertisement management server 133 is controlled by the advertisement management module 123 of the management server and manages an advertisement list, advertisement contents, advertisement collection, advertisement cost, and the like. The game management server 134 is controlled by the game management module 124 of the management server, the game list, the game content, the score of the game participants, the determination of the number of participants, the quiz storage, the quiz extraction, the sale of game items It is responsible for managing the back. The payment management server 135 is controlled by the payment module 125 of the management server, and manages the participation payment of the participants, payment of the successful bidders' purchase of the product, payment of the game items of the participants, payment of the advertising amount of the advertiser, etc. do. The product banner management server 136 is controlled by the product banner management module 126 of the management server and manages the creation of the product banner, the deletion of the product banner, the product banner related information, and the like. The delivery management server 137 is controlled by the delivery management module 127 of the management server, and manages product delivery information of a seller member, product receipt information of a successful bidder, and the like. The settlement management server 138 is controlled by the settlement management module 128 of the management server, and manages settlement history information of the seller member.

The DB server 139 is controlled by the DB management module 129 of the management server 120, a member DB in which information on general members, advertiser members, and seller members are stored, an advertisement DB in which information about advertisements is stored, Game DB that stores information about the game, the payment history DB that stores the payment information of the general member and the advertiser member, the product banner DB that stores the product banner information, and stores the information about the product of the seller member It includes a product information DB, a delivery information DB for storing information about the delivery of goods and the receipt of goods, and a settlement history DB for storing settlement history information of seller members. Each DB is configured with storage and interconnected to ensure proper use of the DB. The DB server 139 will be described in more detail with reference to FIG. 3.

3 is a diagram schematically showing a configuration of a DB server according to a preferred embodiment of the present invention.

Referring to FIG. 3, the DB server 139 includes a member DB 141, an advertisement DB 142, a game DB 143, a payment history DB 144, a product banner DB 145, and a product information DB 146. , Delivery information DB 147, and settlement history DB 148. Each DB is configured with storage and interconnected to ensure proper use of the DB. The storage is a device that can retain data or information for a desired period of time, and can read and use it as necessary. The storage device stores a large amount of data in an internal storage device addressed by the control of the DB management module 129 of the management server. It is an external memory device used as a means. The DB server 111 may be a relational database management system (RDBMS) such as Oracle, Infomix, Sybase, DB2, Gemston, Orion, O2, etc. It may be implemented using an object-oriented database management system (OODBMS), real-time database management system (DNBS) such as.

4 is a diagram illustrating a hardware configuration of a management server according to a preferred embodiment of the present invention.

Referring to FIG. 4, the management server 120 may include a memory system 450, at least one central processing unit (CPU) 460, an input device 470, and the like connected to the memory system 450 to perform high-speed operation. Communication device 480. The input device 470 and the communication device 480 may correspond to the input / output unit 131 described with reference to FIG. 2.

The central processing unit 460 includes an Arithmetic Logic Unit (ALU) 462 for performing calculations, a register 464 for the temporary storage of data and instructions, and a controller 466 for controlling the operation of the Internet brokerage system. Include. The central processing unit 460 includes Digital, Alpha, MIPS Technology, MIPS, such as NEC, IDT, Siemens, Intel and Cyrix, AMD, and Nexgen. It could be a processor with a variety of architectures, such as the company's x86 and IBM's and Powerola's PowerPC. The memory system 450 generally includes a high speed main memory 452 in the form of a storage medium such as random access memory (RAM) and read only memory (ROM), floppy disk, hard disk, tape, CD-ROM, flash memory, and the like. Auxiliary memory 454 in the form of a long-term storage medium and a device for storing data using electrical, magnetic, optical or other storage media. In addition, the main memory 452 may include a video display memory for displaying an image through the display device.

In addition, the input device 470 may include a keyboard, a mouse, for example, a physical transducer such as a touch screen or a microphone. The communication device 480 may be a device such as a network interface for performing communication with a terminal device through a communication network.

5 is a diagram illustrating a module configuration of a management server according to a preferred embodiment of the present invention.

Referring to FIG. 5, the management server generates and outputs member information and classifies member information through an input / output management module 121 that controls input and output of predetermined data through the input / output unit, and an input / output unit under control of the input / output management module. General member, advertiser member, seller member), the member management module 122 for controlling to delete the information of the member, Ad management module 123 to control the management and storage of the advertisement in the ad management server, such as receiving the advertising material, the game data is received, the game management server 134, the game storage, the participant score calculation , Game management module 124 to control the number of participants to determine the number of questions, save the quiz quiz, extraction of quiz quiz, payment of the participants in the payment management server, payment of the purchaser of the successful bidder, payment of game items, advertising amount of the advertiser Payment module 125 to control the management of payment, etc. Product banner management module 126 to control the management of the creation of the product banner, deletion of the product banner, product banner-related information, etc., product delivery information of the seller member, Delivery management module 127 for controlling the product receipt information of the successful bidder, settlement management module 128 for controlling the settlement history information of the seller member And a DB management module 129 for controlling the operation of the DB server 139. Looking at the overall configuration of the management server through the application module 570 as follows.

The management server can use various operating systems (OS) as the OS of the system. The OS provides a high level command to an application program interface (502) to control the operation of each application module 570.

The management server includes a high level instruction processing unit 504 that identifies each corresponding application module 570 according to the high level instructions provided from the API 502, and decodes the high level instructions to provide them to the corresponding places. The application module controller 550 controls the operation of the application module 570 according to the instructions provided from the high level command processor 504. That is, the high level instruction processor 504 identifies whether there is an application module 570 corresponding thereto according to the high level instruction provided through the API 502, and corresponds to the case where the corresponding application module 570 exists. The decoded command is recognized by the application module 570 and transmitted to a corresponding mapping unit or the message transmission is controlled. Accordingly, the application module control unit 550 includes the input / output management module 121, the member management module 122, the advertisement management module 125, the game management module 124, the payment module 125, the product banner management module 126, Mapping unit 551, 552, 553, 554, 556, 557, 558, 559 for the delivery management module 127, the settlement management module 128, and the DB management module 129 and the interface unit 561, 562, 563. , 564, 565, 566, 567, 568, and 569, respectively.

The input / output management module mapping unit 551 may receive a high level command for controlling input and output of predetermined data through the input / output unit from the high level command processing unit 504, and may be processed by the input / output management module 121. Mapping is performed at the device level and provided to the input / output management module 121 through the input / output management module interface unit 561. The member management module mapping unit 552 and the member management module interface unit 562 receive member data through the input / output unit under the control of the input / output management module 113 to generate, store, and update member information in the member management server. This is the part that controls the management. The member management module mapping unit 552 receives a high level command for using the member management module 122 from the high level command processing unit 504, maps it to a device level command, and the member management module interface unit 562. Through the member management module 122 to provide. The advertisement management module mapping unit 553 and the advertisement management module interface unit 563 receive the advertisement data through the input / output unit under the control of the input / output management module 121 and manage the advertisements in the advertisement management server such as storing and updating the advertisements. This is the part to control. The advertisement management module mapping unit 553 receives a high level instruction for using the advertisement management module 123 from the high level instruction processing unit 504 and maps it to a device level instruction, and the advertisement management module interface unit 563. Through the advertisement management module 123 is provided. On the other hand, the game management module mapping unit 554 receives a high level command for using the game management module 124 from the high level command processing unit 504 and maps it to a device level command, and the game management module interface unit ( The game management module 124 is provided to the game management module 124. The payment module mapping unit 555 receives a high level command for using the payment module 125 from the high level command processor 504. And the payment module 125 is provided to the payment module 125 through the payment module interface unit 565. 556, 557, 558 and / 566, 567, 568 and the like also work in the same way. The DB management module 129 is a part for controlling the operation of the DB server. The DB management module mapping unit 559 receives the high level command authorized through the high level command processing unit 504 and maps the device management command to a device level command that can be recognized by the DB management module 129. The device level command is provided to the DB management module 129 through the DB management module interface 569.

The above description is merely illustrative of the technical idea of the present invention, and those skilled in the art to which the present invention pertains may make various modifications and changes without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are not intended to limit the technical idea of the present invention but to describe the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. The scope of protection of the present invention should be construed according to the following claims, and all technical ideas within the scope of equivalents should be construed as falling within the scope of the present invention.

100: system of the present invention
110: terminal (terminal device)
120: management server
101: communication network

Claims (7)

An internet commodity relay system coupled with at least one terminal device via a communication network,
An input / output unit which receives various information and transmits the extracted information generated by the system to the terminal device;
A member management server that manages information about general members, advertiser members, and seller members;
An advertisement management server managing information about an advertisement;
A game management server that manages information about the game;
A payment management server managing payment information;
A commodity banner management server managing information on commodity banners;
A delivery management server that manages the product delivery information of the seller member and the product receipt information of the successful bidder;
Settlement management server for managing information on the settlement of the seller member;
Member DB which stores information about general member, advertiser member and seller member, advertisement DB which stores information about advertisement, game DB which stores information about game, payment of general member and payment history information of advertiser member Payment details DB to store, Product banner DB to store the product banner information, Product information DB to store the information about the product of the seller member, Delivery information DB to store information about the seller's delivery of goods and receipt of the winner's product and DB server including a settlement DB for storing information about the settlement of the seller member; And
Input / output management module for controlling the input and output of data through the input and output unit, membership management module for controlling the information of the member, advertising management module for controlling the advertising information, game management module for controlling the game information, payment information Payment management module to control the management, product banner management module to control the information of the product banner, shipping management module to control the delivery information, settlement management module to manage the settlement-related information of the seller member, DB server (139) DB management module for controlling the operation of; Internet goods relay system comprising a.
The method of claim 1,
Information inputted by the input / output unit through the terminal device includes general member information, advertiser member information, seller member information, seller member product information, seller member product delivery information, successful bidder product receipt information, seller member settlement request information, product banner related information. , Game selection information, game progress information, payment information, game item purchase information, advertising information, and the information transmitted to the input and output unit to the terminal device seller member information, seller member product information, bidding progress information, game progress information, Internet commodity brokerage system comprising the advertisement progress information, successful bid information, successful bidder information, payment information, seller member settlement information.
The method of claim 1,
The advertisement information managed by the advertisement management server includes an advertiser's personal information, an advertisement list, advertisement contents, advertisement collection, and advertisement cost.
The method of claim 1,
The game management server Internet game brokerage system, characterized in that for managing the game list, game content, the score of the game participants, determine the number of participants, game participants information, questions quiz storage, questions quiz extraction.
The method of claim 1,
The payment management server 135 is the Internet product brokerage system, characterized in that for managing the bidding participation bidding bidding participants, payment of the purchase of the game item of the bidding bidder, the successful bid price of the successful bidder, the advertising amount payment of the advertiser member.
In the Internet commodity relay method coupled to at least one terminal device via a communication network, performed in the Internet commodity relay system,
Processing the subscription application and the creation of the product banner from the terminal device of the person wishing to sell to the seller member;
Receiving a bid request and a bid participation payment request from a bid participant terminal device to process a payment;
Transmitting advertisement contents set in advance for the corresponding bid product to the bidding participant terminal device;
Receiving a payment request for a game item from a terminal device of a bidding participant;
Receiving a game request from a bid participant terminal device and receiving and processing game progress information of the bid participant;
Extracting a successful bidder among bidders according to a preset criterion;
Receiving a successful bid price payment request from a successful bidder;
Transmitting the information of the successful bidder to the terminal device of the seller member and requesting the seller member to deliver the product;
Receiving the goods receiving information from the terminal of the successful bidder, and receiving the product price and revenue distribution request from the seller member terminal for settlement processing;
Including,
The auction price is the initial price of the product minus the total bidding amount and the total advertising expenses from the amount generated by the bidding participant (total bid participation amount, total advertising expenses, total game item sales), or the total bid participation amount and game It is the amount minus the total amount of item sales, or the amount less than the total amount of advertising expenses and game items, or the amount less than the total bid participation amount, or less the total amount of advertising expenses, or the total amount of game item sales. The revenue is an internet product relay system, characterized in that the amount minus the amount used to lower the bid price of (total bid participation amount, total advertising costs, total game item sales amount).
The method according to claim 6,
The content of the game includes a quiz, wherein the quiz is an Internet product relay system, characterized in that extracted from the content of the advertisement.
KR1020110047588A 2011-05-20 2011-05-20 Brokerage products and systems to the internet KR20120129372A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20200133434A (en) 2019-05-20 2020-11-30 홍범 Transaction brokerage system and method using option box that switched the direction of demand and supply

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20200133434A (en) 2019-05-20 2020-11-30 홍범 Transaction brokerage system and method using option box that switched the direction of demand and supply

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