KR20120095523A - Advertising display system for general user - Google Patents

Advertising display system for general user Download PDF

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Publication number
KR20120095523A
KR20120095523A KR1020110014885A KR20110014885A KR20120095523A KR 20120095523 A KR20120095523 A KR 20120095523A KR 1020110014885 A KR1020110014885 A KR 1020110014885A KR 20110014885 A KR20110014885 A KR 20110014885A KR 20120095523 A KR20120095523 A KR 20120095523A
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KR
South Korea
Prior art keywords
advertisement
template
user
editing
distribution module
Prior art date
Application number
KR1020110014885A
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Korean (ko)
Inventor
강승호
Original Assignee
(주)아이비데이타
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Publication date
Application filed by (주)아이비데이타 filed Critical (주)아이비데이타
Priority to KR1020110014885A priority Critical patent/KR20120095523A/en
Publication of KR20120095523A publication Critical patent/KR20120095523A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0276Advertisement creation

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

PURPOSE: An advertisement display system for general users is provided to enable a general person not skilled at editing an image to easily make various types of image advertisements by supplying various advertising templates and samples for each template. CONSTITUTION: An advertisement design server generates an advertisement template by a professional designer. An integrated DB(DataBase) stores the generated advertisement template. A distribution module decodes the stored advertisement template according to a request of a user. The distribution module transmits the advertisement template to a PC of a general user. Advertisement editing software displays the advertisement template at a fixed time interval after editing the advertisement template.

Description

Advertising display system for general user {Advertising Display System For General User}

The present invention relates to an advertisement display system for a general purpose user and an advertisement method using the same, and by providing various advertisement templates and samples corresponding to each template, a general person who is not skilled in image editing can easily produce various kinds of image advertisements. It is about a technology that allows you to produce.

Advertising is an information activity invested by companies, individuals, and organizations to inform the world about products, services, ideologies, creeds, and policies to achieve their intended purpose.

Individuals and organizations disseminate advertisements containing advertising content through various advertising media to inform the public about products, services, ideologies, creeds and policies. Such advertisements may be classified into broadcast advertisements distributed through broadcast waves or paper advertisements distributed through newspapers or magazines according to the characteristics of the advertising media, and are broadcast or broadcasted to local residents or residents. It can be divided into local advertisements that mark water.

Since the video advertisement provided as a form of advertisement is provided in a combination of image data, audio data, background music data, and text data corresponding to advertisement text, it requires a skilled video editing technique. For this reason, advertisers are not able to produce video advertisements themselves, but produce high-priced advertisements through specialized advertising agencies.

However, small businesses or small businesses have difficulty in paying expensive advertising production costs, and thus, they need a method or advertisement service that can efficiently promote products while reducing advertising costs. At present, a large number of advertising devices are being released, and various advertising equipment such as full color LEDs, subway advertising monitors, elevator advertising monitors, and outdoor advertising monitors are being released. However, it is difficult to use by ordinary users because it is difficult to use without the expert.

As a technique proposed to solve the above problems, there is a publication 2007-99197. The above document allows a user of a mobile terminal to include advertisement data of an advertiser such as an advertisement logo or an icon in an image desired by the user, and when the user uses it or provides it to an acquaintance, it maximizes the advertisement effect by treating it as an advertisement. The present invention relates to a user-defined customized advertisement system and method, comprising a member's multimedia file for a mobile terminal including advertisement data selected from a logo, a character, and a commercial message (CM) desired by an advertiser. An advertisement editing module for editing a user-defined advertisement transmitted to a desktop, and allowing the member to generate the user-defined advertisement through the editing interface; And an advertisement target selection module for allowing use of the advertisement data of the advertiser only among members corresponding to the target advertisement target desired by the advertiser. An advertisement counting module for counting a selection amount of the user defined advertisement based on the number of times provided to the member and the other mobile terminal and calculating the advertisement cost of the advertiser by referring to the selected amount; Consists of.

Due to the above configuration, when a member uses the customized advertisement or provides it to another mobile terminal, the advertiser operates in a manner that pays for the cost of providing the customized advertisement on behalf of the member to the mobile terminal.

However, the literature is limited to the application of the advertisement generation and transmission is limited to the wallpaper for the mobile terminal, and the advertising costs are calculated because only the members corresponding to the target audience of the advertiser are allowed to use the advertiser's advertisement data. In order to separately add the ad aggregation module was inconvenient.

Patent Publication No. 2007-99197

None

The present invention provides an advertisement editor that can be easily used by non-professional users, and allows small businesses or small businesses to efficiently promote their products and advertising services while reducing advertising costs. Providing an existing system is a major challenge to solve.

In order to solve the above problems,

An advertisement design server for generating an advertisement template by a professional designer;

An integrated DB in which an advertisement template generated by the advertisement design server is stored;

A distribution module which loads the advertisement template stored in the integrated DB according to a user's request and transmits it to a general user PC;

A central main server consisting of the integrated DB and a distribution module;

Advertisement editing software for controlling the advertisement template transmitted from the distribution module of the central main server and displaying the advertisement template at a predetermined time interval;

A user PC equipped with the advertisement editing software to create and edit a desired advertisement;

Advertisement display software driven to produce animation effects when the advertisements produced and edited on the user PC are converted;

An advertisement display computer equipped with the advertisement display software;

The present invention provides an advertisement display system for a general user as a means for solving the problem, characterized in that the monitor is configured to display the advertisement produced on the user PC.

According to the present invention, there is provided an advertising editing system that can be easily used by non-professional users, and allows small businesses or small businesses to promote products efficiently while saving advertising costs. can do.

1 is a diagram showing the configuration of an advertisement editing system of the present invention.
2 shows an example of an advertisement template generated by the present invention.

BEST MODE FOR CARRYING OUT THE INVENTION The present invention will be described in more detail with reference to the drawings. The terms or examples described below are only illustrated to explain the present invention in more detail and clearly, but it is obvious that the scope of the present invention should not be construed as being limited thereto.

1 is a diagram showing the configuration of an advertisement editing system of the present invention. As shown, the present invention includes an advertisement design server; A central main server consisting of an integrated DB and a distribution module; Advertising editing software; A user PC equipped with the advertisement editing software; Advertising display software; An advertisement display computer equipped with the advertisement display software; It consists of a monitor.

Professional designers create various ad templates through the ad design server. The ad template that is produced should also consider the aesthetic effect, but the principle is to make it as easy as possible for non-professional users to edit. Preferably, a toolbar and file, edit, draw, help, etc. can be clicked on the top. However, it is not necessarily limited to this, but those skilled in the art can easily design, change and carry out. An example of this is shown in FIG. 2.

The advertisement template produced by the advertisement design server is transmitted to the integrated DB of the central main server and integratedly managed.

The distribution module retrieves the advertisement template requested from the user PC from the integrated DB and distributes it to the user PC.

The user PC is equipped with advertisement editing software, through which general users can easily edit and produce advertisements. In addition, the advertisement editing software may be configured to display the produced and edited advertisements at predetermined time intervals. To this end, a time setting unit is added. Here, a time for displaying an advertisement may be set. The time interval refers to the time the advertisement is displayed, and may be usually set to about 10 to 30 seconds, but is not necessarily limited thereto. Those skilled in the art may design and change appropriately.

The advertisement editing software of the present invention is classified into an advertisement screen object and a design object. The design object refers to an element constituting an advertisement such as various visual objects such as a template, screen layout, layout, and size of the advertisement. The advertisement screen object manages design objects and takes care of screen switching according to animation type. In addition, it can be converted into an XML file so that it can be sent to the advertisement display, and then converted into executable code to run the final advertisement.

The edited advertisement is sent to an advertisement display computer and transmitted through a monitor. The advertisement display computer is equipped with advertisement display software. The advertisement display software is driven to produce animation effects when the advertisement is converted. The animation function of the advertisement display software is largely classified into a transition animation effect and an effect in which design objects of the advertisement content operate separately or in groups. The transition effects include falling effect from top, bottom, left and right, bookshelf effect, checkerboard effect, wiper effect, gate effect, shrinking / enlarging effect, scattering effect, blind effect, 3D effect, transparency effect, etc. It works by The animation effects of the design object include up, down, left and right movement effects, zoom effect, rotation effect, transparency effect, and text movement effect.

2 shows an example of an advertisement template generated by the present invention. The end user can easily edit the advertisement by modifying only the bottom part of the provided template.

none.

Claims (1)

An advertisement design server for generating an advertisement template by a professional designer;
An integrated DB in which an advertisement template generated by the advertisement design server is stored;
A distribution module which loads the advertisement template stored in the integrated DB according to a user's request and transmits it to a general user PC;
A central main server consisting of the integrated DB and a distribution module;
Advertisement editing software for controlling the advertisement template transmitted from the distribution module of the central main server and displaying the advertisement template at a predetermined time interval;
A user PC equipped with the advertisement editing software to create and edit a desired advertisement;
Advertisement display software driven to produce animation effects when the advertisements produced and edited on the user PC are converted;
An advertisement display computer equipped with the advertisement display software;
Advertisement display system for general users, characterized in that consisting of a monitor that displays the advertisement produced on the user PC edited
KR1020110014885A 2011-02-21 2011-02-21 Advertising display system for general user KR20120095523A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020110014885A KR20120095523A (en) 2011-02-21 2011-02-21 Advertising display system for general user

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020110014885A KR20120095523A (en) 2011-02-21 2011-02-21 Advertising display system for general user

Publications (1)

Publication Number Publication Date
KR20120095523A true KR20120095523A (en) 2012-08-29

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Application Number Title Priority Date Filing Date
KR1020110014885A KR20120095523A (en) 2011-02-21 2011-02-21 Advertising display system for general user

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KR (1) KR20120095523A (en)

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2015012581A3 (en) * 2013-07-26 2016-01-07 주현선 Device for providing, editing, and playing video content and method for same
KR20180067112A (en) 2016-12-12 2018-06-20 이강욱 System and method for providing advertisement
KR20190004254A (en) 2018-12-31 2019-01-11 이강욱 System and method for providing advertisement
CN113034194A (en) * 2021-04-02 2021-06-25 深圳市英特飞电子有限公司 Intelligent lamp pole advertisement management method and device, computer equipment and storage medium

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2015012581A3 (en) * 2013-07-26 2016-01-07 주현선 Device for providing, editing, and playing video content and method for same
US10397630B2 (en) 2013-07-26 2019-08-27 Veaver, Inc. Apparatus for providing, editing and playing video contents and the method thereof
KR20180067112A (en) 2016-12-12 2018-06-20 이강욱 System and method for providing advertisement
KR20190004254A (en) 2018-12-31 2019-01-11 이강욱 System and method for providing advertisement
CN113034194A (en) * 2021-04-02 2021-06-25 深圳市英特飞电子有限公司 Intelligent lamp pole advertisement management method and device, computer equipment and storage medium
CN113034194B (en) * 2021-04-02 2024-05-17 深圳市英特飞电子有限公司 Intelligent lamp post advertisement management method, intelligent lamp post advertisement management device, computer equipment and storage medium

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