KR20120026259A - System for advertising due to caching web page, server thereof, terminal thereof, method thereof and computer recordable medium storing the method - Google Patents

Abstract

PURPOSE: A system for providing an advertisement as a reward for web page caching, a server therefor, a terminal therefor, a method therefor, and a computer readable recording medium with the method are provided to supply a link to a web page in which a user is interested, thereby increasing efficiency of web page caching. CONSTITUTION: A web service server(400) stores at least one web page. A caching server(100) collects links of a web page matched with a preset condition from at least one web page. The caching server configures a caching page list including the collected web page links. Terminals(200) caches the web page and displays the cached web page by referring to the links of the web page of the caching page list.

Description

System for advertising due to caching web page, server for the same, terminal for the same, method for this and a computer-readable recording medium recording the method according, method and computer recordable medium storing the method}

The present invention relates to an advertisement providing technology, and more particularly, to a system for providing an advertisement to a user by paying for caching of a web page of interest to a user, a server for the same, a terminal for the same, a method for the same, and a method thereof. A computer readable recording medium recorded.

Recently, with the growth of smartphones, with the advent of open environments, open applications and platform environments are required to differentiate services. More specifically, with the rapid growth of smart phones that allow users to freely select and install their desired mobile applications, the development of mobile applications available on these smartphones and the open market place (OMP) that allows them to freely trade these mobile applications. Is being activated.

On the other hand, the web, which was started to express static and simple contents, has rapidly expanded the user base and service area because of the advantage of providing the same level of user interface wherever a user can use a client application called a browser. At the same time, web contents have evolved from simple contents describing specific contents to web applications that can provide services desired by users in response to user input.

However, such a web application is composed of a plurality of web pages, and the screen switching is slower than a native application because a plurality of web pages are connected through a link to take data of a page called when a page switching event occurs and output them to the screen. Has its drawbacks. In addition, since some or all pages constituting the web application are often executed in conjunction with a server through a network, there is a problem that the web application does not normally run in the offline mode in which the network connection is lost. To compensate for this, caching that downloads and stores web pages in advance can be performed. However, conventional web page caching only stores for web pages visited by the user, and does not provide caching for web pages not visited by the user. In addition, caching of a web page requires the download of the web page using a transmission resource. Therefore, the caching of the web page must be paid for the transmission resource for caching the web page.

SUMMARY OF THE INVENTION An object of the present invention in view of the above-described problems is a system for providing an advertisement with the benefit of web page caching that provides a link to a web page of interest to a user so as to increase the efficiency of web page caching, and a server therefor. A terminal, a method therefor, and a computer-readable recording medium having the method recorded thereon are provided.

In addition, another object of the present invention is to provide a web page caching that can be transmitted to the terminal in advance through the advertising data to the terminal, and when the user selects the advertisement, it is possible to quickly display the web page of the advertiser transmitted in advance A system for providing an advertisement, a server therefor, a terminal therefor, a method therefor, and a computer-readable recording medium on which the method is recorded are provided.

According to a preferred embodiment of the present invention for achieving the above object, a system for providing an advertisement for payment for web page caching, Web service server for storing at least one web page; Collecting links of web pages that meet predetermined conditions among the web pages, constructing a caching page list including at least one link of the collected web pages, and providing the configured caching page list as benefits for providing advertisements Caching server; And a terminal that displays the advertisement and simultaneously displays the cached web page by caching the web page with reference to a link of the web page of the caching page list.

According to a preferred embodiment of the present invention for achieving the above object, a server for providing an advertisement for payment for web page caching, Communication module for transmitting and receiving data through a network; A registration module for registering a condition for collecting a link of a web page according to a user of the terminal; A caching module configured to collect a link of a web page that meets the above conditions and construct a caching page list including at least one link of the collected web page; And an advertisement module configured to provide an advertisement to the terminal but provide the caching page list with payment for providing an advertisement.

When the advertisement module transmits a query message to the terminal suggesting to provide the caching page list as payment for the advertisement through the communication module, and receives a consent message from the terminal agreeing to the proposal, The caching module may provide the caching page list to the terminal.

The condition includes the keyword to cause a link of a web page having content related to a specific keyword to be collected; And a visitor information collection target having information for distinguishing the specific user from other users so that a link of a web page visited by a specific user is collected.

And a storage module that stores at least one of authentication information for identifying and authenticating the user, the condition, and the caching page list.

According to a preferred embodiment of the present invention for achieving the above object, a terminal for providing an advertisement for payment for web page caching, Communication unit for transmitting and receiving data through a network; A display unit for visually displaying data; And executing a web application displaying a web page to display the display through the display unit, and receiving an advertisement to receive a caching page list including at least one link of the collected web page according to a predetermined condition as payment for the received advertisement. And a controller configured to cache the web page through the link of the web page, to display the cached link of the web page and the advertisement on the web application.

The cached link of the web page may be displayed in at least one of an address format in which a link of the web page is displayed as text and a link format in which a link of the web page is displayed as an image.

The address format is a URI, and the image format is an icon.

The terminal may further include a storage configured to store at least one of the cached web page and the cached page list.

When the controller detects an input for selecting a link of the cached web page, the controller loads the cached web page from the storage unit and displays the cached web page through the display unit.

A method for displaying a cached web page of a terminal according to a preferred embodiment of the present invention for achieving the above object comprises the steps of: executing a web application for displaying a web page; Receiving an advertisement; Receiving a caching page list including at least one link of the collected web pages according to a preset condition for payment of the received advertisement; And caching the web page by referring to the link of the web page in the received caching page list, and displaying the cached link of the web page in the web application.

The cached web page link may be displayed in at least one of an address format in which a link of the web page is displayed as text and a link format in which a link of the web page is displayed as an image.

The address format is a URI, and the image format is an icon.

And a computer readable recording medium having recorded thereon a method for displaying a cached web page of a terminal described above.

According to the present invention, in particular, a cached web page provides a caching service that provides a link to a web page of interest to the user in accordance with established conditions, so that the user is likely to visit the cached web page. Accordingly, the efficiency of caching for web pages is high.

In addition, by providing caching of web pages free of charge for viewing advertisements, a user can casually use a caching service according to an embodiment of the present invention.

In particular, since the terminal receives and stores the web page of the advertiser in advance, when the user selects an advertisement, the terminal may quickly display the web page of the advertiser, and thus, the advertiser may not miss the user's interest. In other words, in order to be a successful advertisement, it is also important to maintain the interest of the user who views the advertisement. If the advertiser's web page loads slowly, the user's attention may be lost. However, by quickly displaying the web page of the advertiser according to an embodiment of the present invention, it is possible to prevent the user's interest from being cut off and maintain the user's interest continuously.

In addition, caching of web pages can be used to reliably run web applications in offline, expensive line, or poor network conditions.

BRIEF DESCRIPTION OF THE DRAWINGS Fig. 1 illustrates a system for providing an advertisement with payment for web page caching in accordance with an embodiment of the present invention.
2 is a view for explaining a configuration of a caching server for providing an advertisement with payment for web page caching according to an embodiment of the present invention.
3 is a view for explaining the configuration of a terminal for providing an advertisement for payment for web page caching according to an embodiment of the present invention.
4 and 5 are diagrams for explaining a method for providing an advertisement with payment for web page caching according to an embodiment of the present invention.
FIG. 6 illustrates a method for providing an advertisement with payment for web page caching according to an embodiment of the present invention. FIG.
FIG. 7 illustrates a method for providing an advertisement with payment for web page caching according to an embodiment of the present invention. FIG.
8 is a view for explaining a web page display method according to an embodiment of the present invention.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. However, in the following description and the accompanying drawings, detailed descriptions of well-known functions or configurations that may obscure the subject matter of the present invention will be omitted. In addition, it should be noted that like elements are denoted by the same reference numerals as much as possible throughout the drawings.

The terms or words used in the specification and claims described below should not be construed as being limited to the ordinary or dictionary meanings, and the inventors are appropriate to the concept of terms in order to explain their invention in the best way. It should be interpreted as meanings and concepts in accordance with the technical spirit of the present invention based on the principle that it can be defined. Therefore, the embodiments described in the present specification and the configuration shown in the drawings are only the most preferred embodiments of the present invention, and do not represent all of the technical ideas of the present invention, and various alternatives may be substituted at the time of the present application. It should be understood that there may be equivalents and variations.

1 is a diagram illustrating a system for providing an advertisement with payment for web page caching according to an embodiment of the present invention.

Referring to FIG. 1, a system for providing an advertisement according to an embodiment of the present invention includes a caching server 100 and a terminal 200. Reference numeral 300 denotes a network, and the terminal 200 may access the caching server 100 through the network 300. Here, reference numeral 400 denotes a web service server. Therefore, the terminal 200 may access the web service server 400 through the network 300.

The caching server 100 is to provide a caching service according to an exemplary embodiment of the present invention. The caching service is a service that the terminal 200 collects a link of a web page to be cached and provides it to the terminal 200. Caching refers to an operation of receiving and storing specific data in advance. In an embodiment of the invention, caching is done for the web page. Therefore, the caching according to the embodiment of the present invention refers to an operation in which the terminal 200 downloads and stores a web page in advance. The caching service is a service for allowing the terminal 200 to cache the web page by referring to the link by providing the terminal 200 with a link of the web page to be cached. In particular, in providing the above-described caching service, the caching server 100 may provide an advertisement to the terminal 200 and provide a caching service free of charge.

The caching server 100 may collect a link of a web page that meets a set condition among web pages to provide a caching service. Here, the condition may be set through the keyword and the visitor information collection target. Keywords are intended to collect links to web pages with content related to specific keywords. Visitors are collected to collect links from web pages visited by specific users. Information to distinguish specific users from others. Has

The caching server 100 may input a keyword from a user who requested a caching service, register the keyword, and collect a link of a web page related to the registered keyword to construct a caching page list. Here, the keyword is arbitrarily selected by the user, and it is preferable that one or more keywords are set for the object of interest. For example, the keyword may be variously set such as a name of a person who is interested in the user, an area of interest, an area of interest, a product name, a store name, a food name, and the like. If a keyword is registered, the caching server 100 retrieves a web page stored by the web service server 400 and collects at least one link of a page related to the keyword. For example, when the web service server 400 is a server providing a music service, if a user sets a singer's name as a keyword, the caching server 100 may transmit a web page related to the singer in the web service server 400. Collect links. The caching server 100 configures a caching page list including at least one link of the collected web page.

In addition, the caching server 100 may set a visit information collecting target person for a user who has requested a caching service, and collect a link of a web page visited by the set visiting information collecting object to construct a caching page list. The visit information collection target may be set among an acquaintance of the user or other users having similar conditions with the user. Other users with similar conditions may include other users whose primary information includes at least one of a user's gender, age, and place of residence, and at least one of secondary information including one or more of interests, hobbies, and tastes. Can be.

As described above, after constructing the caching page list, the caching server 100 may be provided to the terminal 200 according to the request of the terminal 200.

The terminal 200 may request a caching service from the caching server 100. Then, the caching server 100 may transmit a query message suggesting that the caching service may be provided to the terminal 200 free of charge for the advertisement. In response to the query message, the terminal 200 may provide the caching server 100 with a consent message agreeing with the proposal of the caching server 100. As such, when the terminal 200 transmits a consent message, the caching server 100 may provide a caching service for free with an advertisement. Accordingly, the terminal 200 may receive advertisement data from the caching server 100 and provide an advertisement using the received advertisement data.

The terminal 200 may request the caching server 100 to receive a caching page list. Then, the terminal 200 may perform caching to receive and store at least one web page included in the received caching page list in advance. As described above, the caching page list may be configured according to a keyword transmitted by the terminal 200 or by a visitor collecting target set based on the user of the terminal 200.

When there is a cached page, the terminal 200 may display a link of the cached web page. When the user sees the link of the cached web page and selects the link of the cached web page, the terminal 200 may display the cached web page on the screen. In offline or poor network conditions, and in areas where network connection costs are high, displaying links from cached web pages will increase the likelihood that users will choose cached web pages, and caching will be more efficient. Can be. Accordingly, a user can stably use a web application by using a caching service.

The terminal 200 is a device capable of executing a web application and connecting to a network, for example, a personal computer (PC), a notebook computer, a mobile phone, a tablet PC, navigation, a smart phone. ), A digital broadcasting receiver such as a personal digital assistant (PDA), a portable multimedia player (PMP), or a digital video broadcasting (DVB). Of course, this is only an example, and in addition to the above-described examples, it should be interpreted as a concept including all communication devices that are currently developed and commercialized or will be developed in the future.

The network 300 is for relaying data between the caching server 100 and the web service server 400 and the terminal 200, and may be implemented as any existing communication network and next generation communication network to be developed in the future. . For example, an IP network that provides a large-capacity data transmission / reception service and an uninterrupted data service through the Internet protocol, an all-IP network structure that integrates different networks based on IP, and a Wibro (Wireless Broadband) network. In addition, one or more known communication networks, such as a wireless LAN including a Wi-Fi network, a WPAN, a wired communication network, a mobile communication network, a high speed downlink packet access (HSDPA) network, and a satellite communication network, may be used. . In particular, in the case of smart phones, such as the recent spotlight, since not only a mobile communication network but also a communication through the Wi-Fi network, in this case, the network 300 may be a mobile communication network or a Wi-Fi network.

The web service server 400 may be a server that stores web pages corresponding to links included in the above-described caching page list. For example, the web service server 400 may be a web server. The caching server 100 may provide a caching service only for web pages provided by one web service server 400, or may provide a caching service for web pages stored in a plurality of different web service servers 400. You can also provide In particular, the web service server 400 may correspond to any kind of server that provides a web page to the terminal device 200 through the network 300. For example, a server that provides multimedia content such as a video or music, or a server that provides a social network service may be used.

2 is a view for explaining a configuration of a caching server for providing an advertisement with payment for web page caching according to an embodiment of the present invention.

Referring to FIG. 2, the caching server 100 according to an exemplary embodiment of the present invention may include a communication module 110, a registration module 120, an authentication module 130, a storage module 140, a caching module 150, and an advertisement. Module 160.

The communication module 110 is a means for transmitting and receiving data through the network 300, and in particular, transmitting and receiving data with the terminal 200 or the web service server 400 through the network 300. The communication module 110 may include protocol processing means for performing processing according to a corresponding communication protocol according to the type of the network 300 to be connected.

The registration module 120 registers at least one keyword or at least one visit information collecting target person for each terminal 200. That is, the caching server 100 may collect a link of a web page corresponding to a set condition among web pages to provide a caching service, and the registration module 120 registers this condition.

The registration module 120 may receive and store the keyword from the terminal 200. Here, the keyword may be registered, changed, deleted, and added at the request of the terminal 200. The registration module 120 may set and register the visit information collecting target person for each terminal 200 in the case of the visit information collecting target person. At this time, the registration module 120 registers the visit information collection target by storing identification information of the visit information collection target. As described above, the visit information collection target may be set among an acquaintance of the user of the terminal 200 or another user having similar conditions with the user. At this time, it is preferable that an acquaintance of the user who is set as the visit information collection target or another user having similar conditions with the user is subscribed to the caching service in the same way as the user of the terminal 200. In addition, the registration module 120 requests the setting of the visit information collection target to the terminal 200 through the communication module 110 to set up the visit information collection target, and correspondingly to the acquaintance of the user from the terminal 200. Receiving the information, the acquaintance of the received user can be set as the visit information collection target. In another example, the registration module 120 includes at least one of primary information including at least one of a gender, an age, and a residence, and at least one of interests, hobbies, and tastes, for a user, for setting visitor collection targets. One or more of the secondary information can be collected. Then, the registration module 120 extracts other users having the same conditions as the information of the user of the terminal 200 including the primary information and the secondary information, among other users, and extracts the extracted other users from the visited information collecting targets. Can be set to

The authentication module 130 receives the identification information of the terminal 200 to provide the caching service in advance, stores it, and then performs authentication to provide the caching service to the terminal 200 having the identification information. can do.

The storage module 140 stores the caching page list. The caching page list may be stored for each user of the terminal 200. The caching page list may be stored in a file format or in a database format.

The caching module 150 collects a link of a web page that satisfies a corresponding condition from the web service server 400 based on the keyword registered in the registration module 120 and the visitor information collection target, thereby constructing a caching page list. do. Then, the caching module 150 may transmit the configured caching page list to the terminal 200 when a request is received from the terminal 200 through the communication module 110.

The advertisement module 160 may transmit a query message to the terminal 200 through the communication module 110 suggesting that the caching service may be provided free of charge for the advertisement. The advertisement module 160 may respond to the query message from the terminal 200 and receive a consent message agreeing to be provided with the caching service by paying for the advertisement viewing. Upon receiving the consent message, the advertisement module 160 transmits previously stored advertisement data to the terminal 200 through the communication module 110.

The advertisement data may include the advertiser's web page and the advertisement file. In addition, the advertisement file may exemplify a file for a banner advertisement, a video file for a video advertisement, or the like.

3 is a view for explaining a configuration of a terminal for providing an advertisement with payment for web page caching according to an embodiment of the present invention.

Referring to FIG. 3, the terminal 200 according to an embodiment of the present invention includes a communication unit 210, an input unit 240, a display unit 250, a storage unit 260, and a control unit 270.

The communication unit 210 is a means for communicating with the caching server 100 and the web service server 400 through the network 300 to transmit and receive data. Here, the data includes a caching page list, a web page, and the like.

Herein, the communication unit 210 may include at least one of the wireless communication unit 220 and the wired communication unit 230. The wireless communication unit 220 may include a wireless network communication unit 221, a wireless local area network (WiFi) communication unit 222, and a wireless personal area network (WPAN) communication unit 223. It may include at least one.

The wireless communication unit 220 is a configuration for transmitting and receiving data according to a wireless communication method, and when the terminal 200 uses wireless communication, the wireless network communication unit 221, the wireless LAN communication unit 222, and the wireless fan communication unit 223. The data may be transmitted or received to the caching server 100 using any one of them.

The wireless network communication unit 221 is for transmitting and receiving data by accessing the network 300 through a base station. When the wireless network communication unit 221 receives data from the controller 270, the wireless network communication unit 221 may access the network 300 through the base station and transmit the data to the caching server 100 or the web service server 400. In addition, the wireless network communication unit 221 may access the network 300 through the base station to receive data from the caching server 100 or the web service server 400, and provide the received data to the control unit 270. .

The wireless LAN communication unit 222 is for performing communication according to a wireless LAN (WLAN) method or a Wi-Fi (WiFi) method. When the wireless LAN communication unit 222 receives data from the control unit 270, the wireless LAN communication unit 222 accesses the network 300 through an access point (AP), and transmits the data to the caching server 100 or the web service server 400. Can transmit In addition, the WLAN communication unit 222 accesses the network 300 through an access point, receives data from the caching server 100 or the web service server 400, and provides the received data to the controller 270. Can be.

The wireless fan communication unit 223 transmits and receives data according to a wireless fan (WPAN) method, and is for wireless communication at a shorter distance than the wireless network communication unit 221 and the wireless LAN communication unit 222. The wireless fan communication unit 223 connects to the network 300 through the gateway when connected to the gateway directly or through a multi-hop, and the caching server 100 or the web service server 400. You can also send and receive data. The wireless fan communication unit 223 may illustrate communication according to Bluetooth, infrared communication (IrDA), ZigBee, and the like.

The wired communication unit 230 is for transmitting and receiving data by wire. In particular, the wired communication unit 230 may connect to the network 300 through a wire, and transmit and receive data with the caching server 100 or the web service server 400.

The input unit 240 is a means for receiving any one of a user's command, selection, data, and information. The input unit 240 may include a plurality of input keys and function keys for receiving numeric or text information and setting various functions. The input unit 240 detects a user's key input and transmits an input signal according to the detected key input to the controller 270. For example, the input unit 240 may be any type of input means that may be developed in the future, in addition to a conventional input device such as a keyboard, a keypad, a mouse, a joystick, and the like.

The display unit 250 is a means for outputting the result or information according to the operation of the terminal 200 so that the user can visually recognize it. The display unit 250 may display a web application according to an exemplary embodiment of the present invention, and display a link of a cached web page in the web application. In addition, the display unit 250 may post an advertisement in a web application under the control of the controller 270.

In particular, the display unit 250 receives a link input under the control of the controller 270 when the user inputs a link of a specific web page through the input unit 240 in an address input window for receiving a link of the web page of the web application. It is entered as text and the link can be completed and displayed according to the autocomplete function. Here, the automatic completion function refers to completing and displaying a corresponding link even when the user inputs only a part of a link previously input by the user.

The display unit 250 may display the cached web page together with the link input by the user. The display unit 250 may be a touch screen. As such, when the display unit 250 is formed in the form of a touch screen, the display unit 250 may perform some or all of the functions of the input unit 240. Can be.

The storage unit 260 is a device for storing data, and includes a main memory device and an auxiliary memory device. The storage unit 260 may store an operating system, a web application, a cached web page, and the like. The storage unit 260 may store a caching page list received from the caching server 100. Various data stored in the storage unit 260 may be deleted, changed, or added according to a user's manipulation.

The control unit 270 may receive a query message from the caching server 100 through the communication unit 210 suggesting that the caching service can be provided free of charge for the advertisement. In addition, the controller 270 may respond to the query message and transmit a consent message to the caching server 100 through the communication unit 210 to agree to receive the caching service as payment for advertisement viewing. Accordingly, the controller 270 may receive the advertisement data from the caching server 100 through the communication unit 210. When the controller 270 receives the advertisement data, the controller 270 may post the advertisement in the set area of the web application using the received advertisement data.

The controller 270 receives the caching page list from the caching server 100. Then, referring to the link of the web page included in the caching page list, caching is performed to download the web page having the link. Such caching is preferably performed when the traffic of the communication unit 210 is less than a predetermined packet unit. The controller 270 stores the cached web page in the storage 260. Here, the caching page list is a link of a web page collected according to a keyword registered in advance by a user of the terminal 200 and a web page visited by another user of the terminal 200, that is, a visitor collecting information through the terminal 200 of the target user. Include a link to

Before receiving the caching page list, the controller 270 may request a caching service from the caching server 100 according to a user's input, and may request a registration by transferring a keyword of a web page to be cached.

Meanwhile, when the terminal 200 user is set as the visit information collection target, the controller 270 extracts a link of the web page downloaded by the terminal 200 itself, stores the link in the storage unit 240, and then stores the caching server ( 100). Then, the caching server 100 may be used to construct a caching page list for other users using the web page link provided by the terminal 200.

In particular, the control unit 270 may activate or deactivate caching according to a user input from the input unit 240 before receiving the caching page list. When caching is activated, the caching page list is received and the caching is performed to download a web page having the link by referring to the link of the received caching page list.

The controller 270 inputs information necessary for accessing the caching server 100, that is, connection authentication information (for example, user ID and PW) of the caching server 100, from the user to automatically perform caching. After receiving and storing the authentication information using the stored authentication information, the caching server 100 may request an authentication and then access the caching server 100. In addition, the controller 270 may preset information for downloading from the caching server 100 to automatically perform caching. For example, the information for downloading may set an IP and a port of the caching server 100. In order to automatically perform caching, the controller 270 may set a priority of the caching page list and the web pages to be cached according to a user input.

4 and 5 are diagrams for explaining a method for providing an advertisement with payment for web page caching according to an embodiment of the present invention.

4 and 5, the web application includes a control area 10, a page display area 20, a caching setting area 40, a first link display area 50, a second link display area 60, and a web application. It may include advertising areas 81, 83, 85, and 87.

4 illustrates an example of a screen of a web application before receiving a caching service. As shown, the control area 10 has various types of interfaces 13, 15, 17, and 30 for controlling a web application. The page display area 20 is an area for displaying a web page downloaded by the terminal 200. The control area 10 has an address input window 30 as an interface. The address input window 30 is an interface for inputting a link of a web page. After activating the address input window 30, the user may input a link of a web page for calling a specific web page in the address input window 30. Here, the link is in the form of an address and may be a Uniform Resource Identifier (URI). The URI includes a Uniform Resource Locator (URL) and a Uniform Resource Name (URN). After the user inputs a link and inputs a command for calling a web page having the link, the terminal 200 may download the web page having the link. The downloaded web page is displayed in the page display area 20. When the web application inputs a part of a link of a web page desired by the user in the address input window 30, the web application may provide an autocomplete function for automatically completing and displaying the link. The auto-complete function remembers a link previously entered by the user, and when the user enters a part of the link, the link is automatically completed and displayed.

Reference numerals 13 and 15 denote interfaces for calling the previous page from the current page and the next page from the current page among the pages visited by the user, respectively. In addition, reference numeral 17 is an interface for calling a web page having a link entered in the address input window 30.

The caching setting area 40 is for setting activation or deactivation of the caching function, and has an interface for setting whether the caching function is activated. This interface is preferably implemented as a button, wherein 41 is a button for activating the caching function, and 43 is a button for deactivating the caching function.

When the user selects the button 41 for activating the caching function, the terminal 200 requests a caching service from the caching server 100, and the caching server 100 provides a caching service free of charge for the advertisement. Send a query message suggesting that you can. Upon receiving the query message, the terminal 200 notifies the caching server 100 of the proposal through the pop-up screen 90. When the user inputs that the user agrees to the proposal through the button on the pop-up screen 90, the terminal 200 transmits a consent message to the caching server 100 to notify the user of the advertisement.

5 is a screen example of a web application displaying a list of advertisements and cached web pages according to a caching service according to an exemplary embodiment of the present invention. When the user agrees to the suggestion of the caching server 100 through the pop-up screen 90, the terminal 200 may change the screen from the screen shown in FIG. 4 to the screen shown in FIG. 5 and output the same.

The first link display area 50 and the second link display area 60 are areas for displaying links of cached web pages. Although FIG. 5 illustrates that the first link display area 50 and the second link display area 60 are located on the left and bottom of the page display area 20, the link display area for displaying the cached web page is shown in FIG. 5. It can be placed in another position as needed. In addition, only one of the first and second link display areas 50 and 60 may be used, or a new link display area may be generated and disposed in another area. Links of cached web pages may be displayed in at least one of an address format and an image format. Here, the address format means that a link of a web page is displayed as text. The image format means that a link of a web page is displayed as an image. The address format may exemplify a URI and the image format may exemplify an icon. In addition, only a preset number of cached web pages may be displayed. The cached web page may be displayed in a predetermined order. An example of an address format is illustrated in the first link display region 50, and an example of an image format is illustrated in the second link display region 60. In particular, according to an embodiment of the present invention, the terminal 200 may cache a web page in a set order by referring to a link of a web page included in a caching page list. Accordingly, the terminal 200 displays all web page links included in the caching page list in a predetermined region 50 or 60 of the web application, and then performs caching according to a set order. Links in web pages can be displayed separately from links in web pages that are not yet cached. For example, according to an embodiment of the present invention, when displaying a link of a web page in an address format, the cached web page link may be different from the font, thickness, color, etc. so as to be distinguished from the link of the web page which is not yet cached. Can be displayed. In addition, when displaying a link of a web page in an image format, the cached web page link may be displayed by giving an image effect so as to be distinguished from a link of a web page which is not yet cached. For example, the image effect may use any one of a method 61 of applying a fluorescent color to the image, a method 63 of enclosing the outline of the image, and a method 65 of making the image protrude. In addition, referring to (b), since the cached web page can extract its screen, the icon of the non-cached web page is separated so that the link of the cached web page is distinguished from the link of the non-cached web page. Links of cached web pages may be displayed in a thumbnail-type 67 of a web page.

The advertisement areas 81, 83, 85, and 87 are areas for the terminal 200 to receive advertisement data and post an advertisement. As illustrated, the advertisement areas 81, 83, 85, and 87 are disposed at the lower end of the first link display area 50 and at the upper end and the lower end of the second link display area 60. However, the advertising areas 81, 83, 85, and 87 may be arranged in other positions as necessary. In addition, only one of the advertising areas 81, 83, 85, and 87 may be used, or a new advertising area may be arranged in another area.

The advertisement data may include the advertiser's web page and the advertisement file. In addition, the advertisement file may exemplify a file for a banner advertisement, a video file for a video advertisement, or the like. In particular, regardless of the type of advertisement file, the advertisement file includes a link of the advertiser's web page. In other words, the advertisement file and the advertiser's web page are linked.

When the user selects the advertisement displayed through the advertisement file, the terminal 200 may call the page of the advertiser through a link and display it on the screen. Since the terminal 200 previously received the web page of the advertiser through the advertisement data, as shown in the caching, the terminal 200 may display the web page of the advertiser in the page display area 20 without a downloading process.

In order to be a successful advertisement, it is also important to keep the interest of the user watching the advertisement continuously. If the advertiser's web page loads slowly, the user's attention may be lost. However, by quickly displaying the web page of the advertiser according to an embodiment of the present invention, it is possible to prevent the user's interest from being cut off and maintain the user's interest continuously.

6 is a view for explaining a method for providing an advertisement with payment for web page caching according to an embodiment of the present invention.

Referring to FIG. 6, the terminal 200 and the caching server 100 set conditions for constructing a caching page list in step S601. As described above, the condition includes a keyword requested by the user of the terminal 200 and a person to collect visit information.

If the condition is set, the caching server 100 collects a link of the web page from the web service server 400 storing the web page according to the condition in step S603. There is at least one link of the web page, and the caching server 100 constructs a caching page list having the links of the web page collected in step S605.

On the other hand, the terminal 200 may request the caching service 200 to the caching service in step S607. Receiving this request, the caching server 100 transmits a query message requesting consent for the advertisement to the terminal 200 in step S609. The inquiry message will provide an advertisement with the benefit of providing a caching service, and to inquire whether it agrees. An example screen for such a query process has been described with reference to FIG. 4.

Upon receiving the query message, the terminal 200 may display the corresponding query content on the screen and request the user's consent. In this case, it is assumed that the user agrees to the contents of the query message. Then, the terminal 200 transmits a consent message to the caching server 100 informing the consent to the advertisement provided in step S611.

The caching server 100 receiving the consent message transmits the advertisement data in step S613. Then, the terminal 200 posts the advertisement using the advertisement data in the predetermined area of the web application in step S615.

After transmitting the advertisement data, the caching server 100 may transmit a caching page list to the terminal 200 in step S617. When the terminal 200 receives the caching page list, the terminal 200 stores the caching page list in step S619, and displays the web page link of the caching page list in the predetermined areas 50 and 60 of the web application in step S621. Then, the terminal 200 refers to the link of the web page included in the caching page list in step S623, and downloads the web page. In this case, when there are a plurality of links, the terminal 200 may download a corresponding web page in a predetermined order. Then, the terminal 200 stores the web page downloaded in step S625. As such, the terminal 200 refers to a link of a web page included in a caching page list, and performs caching to download and store the web page. Then, the terminal 200 displays the cached web page link separately from the non-cached web page link in step S627. An example of such a screen has been described with reference to FIG. 5. As shown, the link of the cached web page is displayed together with the advertisement posted in step S615.

FIG. 7 illustrates a method for providing an advertisement with payment for web page caching according to an exemplary embodiment of the present invention.

Referring to FIG. 7, in step S701, the controller 270 executes a web application. Accordingly, the web application is displayed on the screen through the display unit 250. Here, it is assumed that the web application is a web browser displaying a web page by referring to a link of the web page.

In the state where the web application is executed, the user may request a caching service from the caching server 200 through the input unit 240. Accordingly, the controller 270 may detect a caching service request of the user through the input unit 240 in step S703.

If the caching service request is detected, the controller 270 may request a caching service from the caching server 200 through the communication unit 210 in operation S705. Accordingly, in step S707, the query message is received from the caching server 200, and a popup screen 90 for guiding contents of requesting consent to the user according to the received query message is displayed, and the user may request consent.

Then, the controller 270 detects the user's input signal through the input unit 270 in step S709 to determine whether the user agrees.

As a result of the determination in step S709, if the user does not agree, the control unit 270 may proceed to step S725 and receive a caching service from the caching server 200 for a fee.

On the other hand, if the user agrees as a result of step S709, the control unit 270 transmits the consent message in step S711. Accordingly, the controller 270 receives and stores the advertisement data from the caching server 200 in operation S713, and posts the advertisement using the advertisement data received in operation S715.

The advertisement data includes an advertisement of the advertiser and an advertisement file, and the controller 270 may post an advertisement through the advertisement file. The published advertisement also includes a link to the advertiser's web page included in the stored advertisement data. Therefore, when the user selects (so-called, clicks) the advertisement, the web page of the advertiser may be displayed on the page display area 20 of the web application without the downloading process, like the cached web page.

Next, the controller 270 receives and stores the caching page list in operation S717, and displays a link of the web page included in the caching page list in the predetermined regions 50 and 60 of the web application in operation S719. Subsequently, the controller 270 performs caching to download and store the web page by referring to the link of the web page included in the caching page list in operation S721. At this time, the web page is downloaded in a predetermined order. Subsequently, the controller 270 distinguishes the link of the cached web page from the link of the non-cached web page in operation S723.

As described above, while the cached web page list is displayed, the user may select one of the links of the cached web page through the input unit 240 to call the web page. As such, when the user selects a link of the cached web page, the controller 270 may load the cached web page stored in the storage 260 and display the cached web page in the web application.

8 is a view for explaining a web page display method according to an embodiment of the present invention.

In general, programming languages can be divided into imperative and declarative description languages. An imperative description language is a language that is written with an emphasis on how to solve it. It specifies the algorithm to be executed and does not specify the goal. Typical Fortran, C, and Java are imperative description languages. In contrast, a declarative description language is a language that is written with a focus on explaining what the 'solution' is. It specifies goals, not algorithms. Web pages processed in the present invention are usually written in a declarative description language.

Referring to FIG. 8, data 70 of a web page includes a markup language 71 and a style sheet 72. In addition, it may include a script language, but a description of a part of processing the script language will be omitted.

In step S810, the markup language 111 and the stylesheet 113 decompose the components into meaningful tokens according to the interpretation method of the declarative description language, and analyze the hierarchical relationship therebetween to determine the structure of the sentence. Construct a parse tree. Here, the parse tree includes a Document Object Model (DOM) tree 73 and a style tree 74. That is, the markup language 71 is composed of a tag, its attributes, and plain text. The markup language 71 is decomposed and forms a DOM tree 73 according to each hierarchical relationship. The style sheet 74 has a style for specifying letters, margins, layout, and the like of the page 80 represented by the markup language 71. The style sheet 72 is decomposed so that a plurality of styles are hierarchically related. A style tree 74 arranged in a tree structure is configured accordingly.

Then, in operation S820, the DOM tree 73 and the style tree 74 are combined to form the renderer tree 75. Subsequently, in step S830, a layout suitable for a style is set by analyzing the renderer tree 75, and the page data 76 is generated by arranging values of each attribute in the layout. This page data 76 is data before being rendered and displayed as the page 80 on the screen.

The terminal 200 configures the page data 76 by performing the above-described steps S810 to S830 on the cached web page, and serializes the structure of the page data 76 in step S840 and stores the page data 76 in binary form. have. As such, the page data stored in binary form will be referred to as binary page data 77. In this state, if the user requests to execute the corresponding web page 80, the binary page data 77 may be directly rendered in operation S850 to output the web page 80.

The method for providing an advertisement for payment of web page caching according to the present invention may be implemented in software form readable by various computer means and recorded on a computer readable recording medium. Here, the recording medium may include a program command, a data file, a data structure, etc. alone or in combination. Program instructions recorded on the recording medium may be those specially designed and constructed for the present invention, or they may be of the kind well-known and available to those having skill in the computer software arts. For example, the recording medium may be magnetic media such as hard disks, floppy disks and magnetic tapes, optical disks such as Compact Disk Read Only Memory (CD-ROM), digital video disks (DVD), Magnetic-Optical Media, such as floppy disks, and hardware devices specially configured to store and execute program instructions, such as ROM, random access memory (RAM), flash memory, and the like. do. Examples of program instructions may include high-level language code that can be executed by a computer using an interpreter as well as machine code such as produced by a compiler. Such hardware devices may be configured to operate as one or more software modules to perform the operations of the present invention, and vice versa.

While the present invention has been described in connection with what is presently considered to be practical exemplary embodiments, it is to be understood that the invention is not limited to the disclosed embodiments, but, on the contrary, It will be apparent to those skilled in the art. In addition, although specific terms are used in the specification and the drawings, they are only used in a general sense to easily explain the technical contents of the present invention and to help the understanding of the present invention, and are not intended to limit the scope of the present invention.

A system for providing an advertisement with payment for web page caching, a server therefor, a terminal therefor, a method therefor, and a computer readable recording medium on which the method is recorded, the cached web page being normally By providing a caching service that provides a link to a web page of interest to the user, the user is likely to visit the cached web page. Accordingly, the efficiency of caching for web pages is high. In particular, by providing caching of web pages free of charge for viewing advertisements, a user can casually use a caching service according to an embodiment of the present invention. In addition, caching of web pages can be used to reliably run web applications in offline, expensive line, or poor network conditions. This is not only commercially available or commercially viable, but also practically and repetitively, so there is industrial applicability.

100: caching server
110: communication module 120: registration module
130: authentication module 140: storage module
150: caching module 160: advertising module
200: terminal
210: communication unit 220: wireless communication unit
221: wireless network communication unit 222: wireless LAN communication unit
223: wireless fan communication unit 230: wired communication unit
240: input unit 250: display unit
260: storage unit 270: control unit
300: Network
400: web service server

Claims (22)

A system for providing advertising with benefits for web page caching,
A web service server for storing at least one web page;
Collecting links of web pages that meet predetermined conditions among the web pages, constructing a caching page list including at least one link of the collected web pages, and providing the configured caching page list as benefits for providing advertisements Caching server; And
A terminal for displaying the cached web page by caching the web page by referring to the link of the web page of the caching page list at the same time as displaying the advertisement; System for Providing. A server for providing advertisements with payment for web page caching,
A communication module for transmitting and receiving data through a network;
A registration module for registering a condition for collecting a link of a web page according to a user of the terminal;
A caching module configured to collect a link of a web page that meets the above conditions and to construct a caching page list including at least one link of the collected web page; And
And an advertisement module for providing an advertisement to the terminal but providing the caching page list with payment for providing an advertisement. The server for providing an advertisement with payment for web page caching. The method of claim 2, wherein the advertising module,
Sending a query message to the terminal suggesting to provide the caching page list as payment for the advertisement through the communication module, and receiving a consent message from the terminal agreeing to the proposal, the caching module may A server for providing an advertisement with payment for web page caching, characterized in that to provide a terminal with a caching page list. The method of claim 2, wherein the condition is
The keyword for collecting a link of a web page having content related to a specific keyword; And
And a visitor information collection target having information for distinguishing the specific user from other users so that a link of a webpage visited by a specific user is collected. The method of claim 2, wherein the server
And a registration module for registering the condition. The server for providing an advertisement as payment for web page caching. The method of claim 2, wherein the server,
And a storage module for storing the caching page list. The server for providing an advertisement as payment for web page caching. In the terminal for providing an advertisement with payment for web page caching,
Communication unit for transmitting and receiving data through the network;
A display unit for visually displaying data; And
A web application displayed on the display unit by executing a web application displaying a web page, receiving advertisement data to display an advertisement extracted from the received advertisement data, and collecting the web according to a condition set as payment for displaying the advertisement And a controller configured to receive a caching page list including at least one link of a page. The method of claim 7, wherein the advertising data is
And a web page of an advertiser and an advertisement file for displaying the advertisement. The method of claim 8, wherein the control unit
And detecting an input for selecting the displayed advertisement, displaying a web page of an advertiser included in the advertisement data on the web application. 8. The apparatus of claim 7, wherein the control unit
Displaying a link of the web page, caching the web page through the link of the web page, and distinguishing the cached web page link from the non-cached web page link to display in the web application. A terminal for providing an advertisement with payment for web page caching. The method of claim 10, wherein the control unit
Advertisement for web page caching, characterized in that the link of the cached web page is displayed in at least one of an address format in which the link of the web page is displayed as text and a link format in which the link of the web page is displayed as an image. Terminal for providing. The method of claim 10, wherein the control unit
Display a link of a web page in the form of an address, wherein the web page is characterized by displaying at least one of font, thickness, and color of the address so that the link of the cached web page is distinguished from a link of an uncached web page. Terminal for providing advertisements with payment for caching. The method of claim 10, wherein the control unit
Display a link of the web page in the form of an image, characterized in that to give the image effect to display the link of the cached web page to be distinguished from the link of the non-cached web page,
The image effect is a terminal for providing an advertisement by paying for web page caching, characterized in that it uses at least one of a method of applying a fluorescent color to the image, a method of applying a border around the outer edge of the image and a method of making the image protruding. . The method of claim 10, wherein the control unit
The links of the uncached web pages are represented by an icon so that the links of the cached web pages are distinguished from the links of the non-cached web pages, and the links of the cached web pages are thumbnails of reduced web page screens. Terminal for providing an advertisement with payment for web page caching, characterized in that displayed in the form. The method of claim 10, wherein the terminal
And a storage unit for storing at least one of the advertisement data, the cached web page, and the cached page list. The method of claim 15, wherein the control unit
When detecting an input for selecting a link of the cached web page, the terminal for providing an advertisement as payment for the web page caching, characterized in that for loading the cached web page from the storage to display through the display unit . In the method for providing an advertisement with payment for web page caching of the terminal,
Executing a web application displaying a web page;
Receiving and storing advertisement data;
Posting an advertisement in the web application using the advertisement data;
Receiving a caching page list that includes at least one link of a web page collected according to a set condition, with payment for posting the advertisement; And
Displaying a link of the web page, caching the web page through the link of the web page, and displaying the cached web page link to the non-cached web page link in the web application; Method for providing an advertisement by payment for the web page caching of the terminal, characterized in that. 18. The method of claim 17, wherein the advertising data is
And an advertisement file for posting the advertisement and a web page of an advertiser. 19. The method of claim 18, wherein the published advertisement is
And a link to a web page of the advertiser included in the stored advertisement data. 18. The method of claim 17, wherein the link to the cached web page is
The format of the address where the links on the web page are displayed in text, and
A method for providing an advertisement as payment for web page caching of a terminal, characterized in that a link of a web page is displayed in at least one of a link format displayed as an image. The method of claim 20,
And the address format is a URI and the image format is an icon. A computer-readable recording medium having recorded thereon a method according to any one of claims 17 to 21.

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