KR20120012120A - A server which provides a quiz and the on-line sales method using the server - Google Patents

Abstract

PURPOSE: A quiz providing server and an online sale method using the same are provided to induce a user to have more interest in a product, thereby maximizing the effects for promoting the product. CONSTITUTION: If a preset event occurs, a quiz-setting UI is provided to a user(S600). A quiz inputted through the quiz-setting UI is registered in a server(S605). A prize for making a quiz is provided to the user if the quiz is registered in the server(S610). The prize gets larger if the quiz is included in the quiz-setting UI.

Description

A server offering quizzes and how to sell online using it {A SERVER WHICH PROVIDES A QUIZ AND THE ON-LINE SALES METHOD USING THE SERVER}

The present invention relates to a server for providing a quiz and an online sales method using the same. More particularly, the present invention relates to an online sales method for maximizing a promotional effect on a sales branch selling a product or a product using a quiz.

With the spread of the Internet, electronic commerce using online has been actively performed. In addition, online homepage operators lure customers in a variety of ways to promote online product sales. The product attracts customers to the online e-commerce market through various marketing strategies such as design, quality and variety of products to stimulate customer's desire to purchase or attract customers through payment of online coupons.

The promotion of products to attract customers has been pointed out as the most important factor of commercial success even before online e-commerce has been achieved, and in particular, the promotion using mass media has taken the most part.

However, along with the advent of electronic commerce using the Internet, marketing strategies also met with a translator. In particular, the commercial advertising for the promotion of the product is mostly made through the mass media, but nowadays a variety of strategies are used to target customers who purchase the product online.

In a product sales strategy, the big framework for the methodology for attracting customers' attention will not be much different from before, but unlike the past, in recent years when e-commerce has become commonplace, customers simply need to provide information about products to customers. Hard to attract attention.

Therefore, in online e-commerce where the opportunity for contact with customers in time and space is expanded, the interest of the product can be induced to the customer, and the information related to the product can be effectively injected to the customer to increase the sales demand. A solution is required.

The present invention has been made in view of the above-described problems, an object of the present invention in the online sales method, to induce interest of the customer and at the same time maximize the promotional effect associated with the product, to increase the sales demand online In providing a method of sale.

In addition, another object of the present invention is to provide an online server that can be used in the online sales method for promoting the product and the customer's desire to purchase by using a quiz for an effective online sales method.

In the sales method according to an embodiment of the present invention for achieving the above object, when a predetermined event occurs in the sales method using the Internet homepage, the user who accesses the Internet homepage, quiz related to the sale target Providing a quiz questionnaire UI for receiving an input, registering a quiz input through the quiz questionnaire UI on a server, and when the quiz is registered on the server, providing a reward for the quiz question to the user And when the purchase request for the sale target is received, provides a quiz pool using UI including at least one quiz of the quiz registered in the server to the purchase requester, and if the correct answer for the quiz is entered the purchase requester Paying a reward of a predetermined size in relation to the selling object.

The quiz registered in the server may be selected in a random manner and included in the quiz pool UI, and when the quiz submitted by the purchase requester is included in the quiz pool UI, the degree of the reward may be increased. have.

The quiz is classified according to a predetermined grade and stored in the server. The quiz pool UI may optionally include a quiz of a grade corresponding to the information on the purchase requester.

In addition, the quiz pool using UI, a plurality of quizzes are sequentially displayed according to the degree of the purchase requester, the reward for the purchase requester can be paid to the level corresponding to the number of the last quiz.

If there is a purchase history of the purchase requester, the quiz pool use UI may include at least one quiz among remaining quizzes except for a quiz that has been previously submitted to the purchase requester.

The method may further include providing the purchase requester with a correct answer and an additional explanation for the quiz if the answer input by the purchase requester is a wrong answer.

In addition, the quiz question UI, keywords to be included in the quiz is displayed, and the step of registering a quiz input through the quiz question UI to the server, the quiz does not include the keyword and the preset restriction terms It can be registered in the server to filter the quiz included.

On the other hand, in the sales method according to an embodiment of the present invention, when a quiz submitted by a specific person is submitted to a plurality of purchase requesters of a predetermined number, providing a reward of a predetermined size for the specific person who submitted the quiz It may further include.

In the event, when the sale target is searched on the portal site or the Internet homepage, when the Internet homepage is first accessed, when the purchase request for the sale target is input, payment for the purchase of the sale target is performed. In the case of completing the member, when the member is registered on the Internet homepage, when the anniversary of the member subscribed to the Internet homepage arrives, when the preset time period arrives, the user accesses the Internet homepage within the available quiz submission period. In this case, when the number of times of accessing the Internet homepage is a specific number of times, it may be at least one of the cases of the number of times of access specified within a specific time unit.

The reward may be at least one of a discount service, a discount coupon, a point, and a spot payment for the selling target.

On the other hand, the server providing a quiz question and solve function according to an embodiment of the present invention for achieving the above object, the communication unit connected to the network, the storage unit for storing the quiz, the user accesses the communication unit through the network In one state, when a predetermined event occurs, a UI generation unit for generating a quiz related to a sale target and providing the user to the UI, and when the user inputs a quiz on the quiz submission UI, inputs a quiz. And a controller configured to store the storage in the storage unit and provide a reward for submitting a quiz to the user. The UI generator includes at least one quiz among the quizzes stored in the storage unit when a purchase requester for the selling target is available. Create a quiz pool using UI to provide to the purchase requester, the control unit, the quiz pool using UI When the answer in the input can be provided to a predetermined compensation to the purchase requester.

The UI generator may select a quiz stored in the storage unit in a random manner and include the quiz in the quiz pool UI, and the controller may include a quiz submitted by the purchase requester in the quiz pool UI. The degree of compensation can be increased.

According to the online sales method according to the embodiment of the present invention, the interest of the customer and at the same time to maximize the promotional effect associated with the product, thereby bringing the effect of increasing the sales demand. More specifically, the quiz can be used to maximize product promotion and customer's desire to purchase.

1 is a view for explaining an online sales method according to an embodiment of the present invention;
2A to 2I are diagrams illustrating a method of providing a quiz question UI in a sales method according to an embodiment of the present invention;
3A to 3F are diagrams illustrating a method of providing a quiz pool UI in a sales method according to an embodiment of the present invention;
4A to 4D are diagrams illustrating an online selling method according to an embodiment of the present invention;
5A to 5E are diagrams showing an example of a quiz question in the online sales method according to an embodiment of the present invention;
6A and 6C are flowcharts illustrating an online sales method according to an embodiment of the present invention;
7 is a block diagram showing the configuration of a server 100 according to an embodiment of the present invention, and
8A to 8F are diagrams for explaining a method of providing a quiz list to a user in an online selling method according to an embodiment of the present invention.

Hereinafter, the present invention will be described in more detail with reference to the accompanying drawings.

1 is a view for explaining an online sales method according to an embodiment of the present invention. As illustrated in FIG. 1, the plurality of user terminals 200, 300, 400, and 500 access the server 100 via a network. The server 100 may assume an internet shopping mall that sells products online, but the present invention is not limited thereto. The server 100 may be used in schools, hospitals, and public offices, which are non-profit organizations that distribute knowledge, research results, and specific specialized materials to general users. It may be a server. That is, any type of subject that can supply specific goods to the user would be fine.

On the other hand, the plurality of user terminals (200, 300, 400, 500) means a terminal that can access the server 100 through a network, and not only a personal computer, a personal digital assistant (PDA) but also a smart phone (smart phone) We can assume mobile devices to include.

The plurality of users access the server 100 through a network through the user terminals 200, 300, 400, and 500. When the user accesses the server 100 to purchase a product, the server 100 provides a user with a UI for inputting a quiz. When the quiz input through the UI for quiz input satisfies a predetermined requirement, the server provides a predetermined reward to the user who entered the quiz through the UI for quiz input.

However, the time for providing a quiz input UI is not only when purchasing a product, but also when the target of the sale is searched on the portal site or the Internet homepage, not when the product is purchased. When a purchase request for a target is entered, when the payment for the purchase of the target for sale is completed, when a member is subscribed to the Internet homepage, when the anniversary of a member who has subscribed to the Internet homepage arrives, a preset time period In case of accessing the Internet homepage within a known quiz submission period, a case where the number of times of accessing the Internet homepage is a specific number of times, the case of accessing the specified number of times within a specific time unit is assumed. You can do it.

In addition, the predetermined requirement that the quiz entered through the UI for quiz input must be satisfied with the purchased product, the content related to the purchased product is not only the knowledge or history of the purchased product, but also the manufacturer who manufactures the purchased product, Or a quiz about information, knowledge or history about the branch selling the purchased product.

The predetermined reward paid to the user who entered the quiz may assume things such as a discount service, a discount coupon, a point or a spot payment for a sale target. However, the present invention is not limited thereto, and may be something other than what may be considered a reward to the user.

By the above configuration, the user is provided with a quiz, thereby receiving a reward, and the seller may indirectly promote the corresponding product. In other words, by allowing the user to acquire knowledge about the product through voluntary knowledge acquisition, the user can imprint the sales product larger than the passive advertisement to promote the purchase.

The quiz registered in the server 100 by the user or the quiz already stored in the server 100 by the seller may be provided to another user accessing the server. In this case, the server 100 provides a quiz pool use UI. The quiz included in the quiz pool UI may be randomly selected from quizzes registered in the server 100 by the user or quizzes already stored in the server 100 by the seller.

The user inputs the answer to the quiz through the quiz pool using the UI, the server 100 determines the entered answer, and if it is recognized that the correct answer is given a predetermined reward for the user who entered the correct answer. The predetermined reward is as mentioned above.

On the other hand, the server 100 provides a quiz pool UI even when a user who inputs a quiz through the quiz question UI is connected to the server 100 again. In this case, if the quiz included in the quiz pool UI is determined to be a quiz registered by the user, the quiz and the user who entered the correct answer may increase the degree of reward for the user who entered the correct answer. Can pay For example, if the reward paid to the user who entered the quiz through the quiz question UI or the user who entered the correct answer of the quiz through the quiz pool UI is 20% discount purchase right, the quiz question made by the quiz questionnaire is It is again provided to the questionnaire, and if the correct answer is entered, an increased reward such as a 50% discount voucher can be paid.

In addition, the server 100 may classify questions according to a predetermined grade in relation to the quiz included in the quiz question UI. In particular, the grade of the quiz may be selected to correspond to the information about the user. For example, a user may select a quiz according to an age, gender, or interest field registered at the time of membership registration in the server 100, and include the quiz in the quiz question UI.

And, if the server 100 determines that the user entered the correct answer in the quiz pool UI for the quiz provided through the quiz question UI, the quiz can be provided again, and the quiz until the user enters the wrong answer Can be provided. As described above, when the server 100 continuously quizzes, the quiz may be provided sequentially from the low difficulty level, and the quiz is classified by category, that is, information about a product, a history about a product, and a store. It may be classified into categories related to the data and provided at random.

If the server 100 provides a quiz pool-use UI to the user, if the user has a history of accessing the server 100 and it is determined that the user has already been given a quiz, the existing submission Except for the quizzes that have been used, the user can randomly select among the remaining quizzes and provide the same to the user.

On the other hand, the server 100 pays a predetermined reward when it is determined that the user inputs the correct answer through the quiz pool UI, but when it is determined that the user inputs an incorrect answer, the server 100 provides the correct answers and correct answers to the provided quiz. The relevant additional description may be provided to the user. At this time, the server 100 may be provided by displaying the correct answer and additional explanation on the user's monitor, or may be provided by sending a contact or e-mail registered by the user at the time of membership registration.

In addition, when the number of quizzes provided to other users exceeds a predetermined number of quizzes received from users, the server 100 may provide a predetermined reward to the user who inputs the quiz. In addition, when the server 100 receives a questionnaire from other users and is selected as a good quiz, the server 100 may provide a predetermined reward to the user who has entered the quiz selected as a good quiz.

Meanwhile, the server 100 may provide users with a quiz list about quizzes received from users and pre-stored quizzes in advance. The quiz list may be provided at the same time as providing a quiz pool UI for providing a quiz, or may be provided through a user's previously registered contact or e-mail. In addition, it may be provided when the user enters an answer in the quiz pool UI. Through this, the server 100 may not only enjoy the promotional effect related to the sale product by allowing the user to look at the quiz list related to the sale product in advance, and the user may increase the probability of receiving a predetermined reward. That is, by inducing an active and active interest in the product for the user, the effect can be maximized.

The server 100 may provide the quiz list to the user in various ways. It is also possible to include both the quiz answer and the additional explanation in the quiz list, or provide only the additional explanation of the quiz so that the user can derive the quiz answer. In addition, the server 100 not only provides the quiz list to the user unilaterally, but also provides a UI for receiving input whether or not to check the quiz list, and quiz only if the user wants to check the quiz list through the UI. It is also possible to provide a list.

   As described above, the server 100 receives the quiz itself to the user, receives the correct answer to the quiz, and pays a fair compensation for the user, thereby causing the user to actively pay attention to the product to be sold and to promote the promotion effect. It will be able to achieve positive effects, such as expanding demand.

2A to 2I illustrate a method of providing a quiz question UI in a sales method according to an embodiment of the present invention. 2A to 2I, since the server 100 provides a quiz question UI for receiving a quiz from a user, when a quiz input by the user is determined to be registered, a predetermined reward may be provided to the quiz input user. Until sequentially.

2A is a diagram for connecting to a server 100 for purchasing a product desired by a user. The user may access the server 100 to search, compare, purchase, and pay for the corresponding product. At this time, the server 100 may provide a quiz question UI when a predetermined event occurs from the user. In this case, the preset event means a search for a sale target on a portal site or an internet homepage, a first access to the internet homepage, a purchase request for a sale target, a payment for a purchase of a sale target, The number of times the member accesses to the website, the anniversary date of the member who joined the website is reached, the preset time period arrives, the number of times the member accesses the website is accessed In the case of a specific number of times, various cases, such as the case of the access of the number of times specified within a specific time unit, may be assumed.

As shown in FIG. 2B, the server 100 asks the user if he / she is willing to quiz. If the user wants to quiz, that is, click 'Yes' in Fig. 2b, the server 100 provides a quiz question UI as shown in Fig. 2c.

The user can enter the quiz through the UI for quiz questions.

The server 100 receives and saves a quiz input through the quiz question UI shown in FIG. 2C, and then provides a quiz to another user.

Meanwhile, the server 100 may filter whether a quiz received from a user is related to a purchased product. In detail, by filtering a quiz that does not include a specific keyword or a preset restriction term, the quiz that is not suitable for a quiz that will be provided to other users in the future may not be stored. Of course, in this case, the server 100 may not give a reward to the user who entered the quiz. Herein, the specific keyword may include information related to a sale product or information related to a store of a product, and the preset limit term may include a term against a public order and a term including an unreadable language. .

2D shows a screen in which the server 100 provides a user with information for filtering an input quiz. In this case, the user may write a quiz differently, or stop here if he does not want to provide a quiz. In addition, the server 100 may provide a user with a comment regarding quiz submission. That is, by providing a comment related to the quiz that can be registered as shown in Figure 2e, it can inform that the user should provide a quiz to enjoy the promotional effect.

When a quiz asking the origin of the product is input as shown in FIG. 2F, the server 100 recognizes that the input quiz is related to the origin of the product and determines that the quiz is registered, and stores the input quiz. Then, the correct answer to the quiz is also received through the UI for quiz question as shown in Figure 2g, registered in the quiz list and used as a material for future quiz offer.

The user who inputs the quiz is given a predetermined reward as shown in FIGS. 2H and 2I. It could be a voucher that offers a 30% discount, a 500 point bonus that can be used like cash online, a 1 + 1 purchase voucher that gives you one more purchase, or a cash of $ 3,000. It is also possible to pay. When the user inputs any one of the options, that is, when the user clicks the 500 point payment as illustrated in FIG. 2I, the server 100 pays the 500 point to the user.

In the above description, it is assumed that a user arbitrarily inputs any one of a plurality of rewards in relation to a predetermined reward. However, it may be assumed that a predetermined reward is provided instead of a user's selection. The predetermined compensation shown in FIG. 2H is just an example and may be other compensation.

In addition, in the above description regarding the filtering of the quiz, it is assumed that the user who has entered an inappropriate quiz is given an opportunity to enter the quiz once again. will be.

On the other hand, the configuration of the quiz question UI displayed on the monitor of Figures 2a to 2i is only one example, it will be apparent to those skilled in the art can be configured differently.

Hereinafter, referring to FIGS. 3A to 3F, a description will be given regarding a method in which the server 100 promotes a promotion effect using a quiz pool UI.

3A to 3F illustrate a method of providing a quiz pool UI in a selling method according to an embodiment of the present invention.

The main page is shown in FIG. 3A when the user connects to the server 100, that is, when accessing the Internet homepage. The user may access the server 100 to search, compare, purchase, and pay for the corresponding product.

At this time, the server 100 may provide a quiz pool using UI when a predetermined event occurs from the user. In this case, the preset event means a search for a sale target on a portal site or an internet homepage, a first access to the internet homepage, a purchase request for a sale target, a payment for a purchase of a sale target, The number of times the member accesses to the website, the anniversary date of the member who joined the website is reached, the preset time period arrives, the number of times the member accesses the website is accessed In the case of a specific number of times, various cases, such as the case of the access of the number of times specified within a specific time unit, may be assumed. 3B shows a screen for providing a quiz pool UI when a user purchases a searched product after searching for a product.

When the user selects quiz solving in FIG. 3B, the quiz pool UI is provided as in FIG. 3C. In this case, the quiz included in the quiz pool using UI may be provided with a quiz selected from a quiz registered and input from another user or preset quizzes. In FIG. 3C, a quiz asking a place of origin of a product in relation to a product was asked, and a case in which the answer of 'Jeju Island' input from a user is a correct answer was assumed.

If it is determined that the input answer is the correct answer, the server 100 notifies that the correct answer is shown in FIG. 3D, and displays the discount rate and the discounted purchase price of the purchased product accordingly. That is, a method of rewarding a user who inputs a correct answer to a quiz as shown in FIG. 3D by applying a 20% discount rate of the original price may be assumed.

However, it is also possible to assume a method of rewarding the user who inputs the correct answer to the quiz in another way. Figure 3e shows a variety of ways of compensation, including a 20% discount, payment of points, payment in kind can be paid for the user's quiz solving. When the server 100 receives any one of the plurality of goods illustrated in FIG. 3E by the user, the server 100 may pay the input goods to the user.

In FIG. 3F, it is assumed that the user inputs a 20% discount coupon, and the server 100 pays the 20% discount coupon to the user who inputs the correct answer to the quiz.

4A to 4D are diagrams illustrating an online selling method according to an embodiment of the present invention.

4A to 4D, when a user accesses an Internet portal site or server 100 and searches for a product to purchase, an event related to a quiz occurs.

That is, when accessing NOW SHOP, which is an internet shopping mall, as shown in FIG. 4A and searching for 'UU mobile phone', the server 100 provides a pop-up window for applying for a quiz as shown in FIG. Give permission to enter.

At this time, if it is determined that the quiz included in the quiz pool use UI by the server 100 is a quiz that a user with the current quiz entry authority has entered through the quiz question UI, the server 100 applies the quiz entry authority. Rewards can be provided directly to users who have and who submit a quiz. Or you can pay the reward after receiving the correct answer.

That is, as illustrated in FIG. 4C, when the quiz pooler and the submitter are the same, the server 100 may induce more active participation in the quiz by paying a reward equal to or greater than or smaller than a preset reward. It becomes possible.

 4D illustrates a screen for providing a reward for a user, which is the same as described above.

5A to 5E show an example of a quiz question in the online sales method according to an embodiment of the present invention. Specifically, it is a view showing a step by step quiz questions sequentially.

In FIG. 5A, the server 100 provides a user with a quiz pool usage UI including a first step quiz. The user inputs an answer through the quiz pool UI, and the server 100 determines the input answer and, if it is recognized as a correct answer, provides the quiz pool UI again including a second quiz. Of course, if the user inputs an incorrect answer, no further quiz application authority may be given.

As shown in FIG. 5B, a quiz pooling UI including a quiz different from the first step challenge is provided, and a user inputs an answer to the quiz through the quiz pooling UI. The server 100 determines whether the inputted answer is the correct answer. If the correct answer is inputted, the server 100 provides a quiz pool UI including a third step quiz. In this case, when the user inputs an incorrect answer, the user is not given any further quiz entry right, and may use a method of providing only the reward for the first stage quiz or not providing the reward at all.

As illustrated in FIG. 5C, a quiz pool UI including quizzes different from the first and second challenge is provided, and a user inputs an answer. 5D provides a screen when a user inputs an incorrect answer. That is, the server 100 may not give the quiz entry right any more, and may accumulate and pay only the rewards for inputting the correct answers to the first and second steps. Alternatively, one may consider the method of not paying any compensation at all.

In relation to the step-by-step quiz illustrated in FIGS. 5A to 5C, the server 100 may classify the quiz according to the difficulty level and include the quiz in the quiz pool UI to be provided to the user. In addition, the server 100 may classify quizzes into categories and provide the quiz to users in turn. In addition, there will be a variety of ways to provide users with step-by-step quizzes.

5E shows an example in which the user inputs an incorrect answer. When the user inputs an incorrect answer to the quiz in the quiz pool UI, the server 100 may provide the user with information about the provided quiz. In relation to the provision of information, the server 100 may provide information through a contact or e-mail registered by the user at the time of subscribing to the server 100. Through this, the user can obtain information about the quiz and prepare for the next quiz entry, thereby increasing the quiz correct rate in the future, while the server 100 can enjoy the promotional effect by allowing the user to study the information on the product by themselves. Will be.

6A and 6C are flowcharts illustrating an online selling method according to an embodiment of the present invention.

Referring to the flowchart illustrated in FIG. 6A, when a user accesses the server 100, the server 100 provides a UI for quiz question to the user when a preset event occurs (S600). The server 100 registers the quiz input from the user to the server (S610), and provides a reward for the registered quiz to the user (S620).

6B shows another embodiment. The server 100 provides a UI for quiz question (S615), and the server 100 determines whether the input quiz is related to the sale product (S620). If it is determined that the input quiz is not related to the sale product (S620-N), the server 100 again provides a quiz question UI (S615). On the other hand, if it is determined that the input quiz is related to the sale product (S620-Y), the input quiz is registered (S625), and the reward for the registered quiz is paid (S630).

6C is a flowchart illustrating an online selling method using a quiz pool UI. As shown in FIG. 6C, the server 100 provides a user with a quiz pool UI (S635). Then, the server 100 receives the answer to the quiz input by the user (S640), determines whether the received answer is the correct answer (S645), and if it is determined that the correct answer (S645-Y), the correct answer Compensation is paid to the entered user (S650). On the other hand, if it is determined that the wrong answer (S645-N), it will no longer provide a quiz pool use UI. On the other hand, if it is determined that the wrong answer (S645-N), it is possible to give the right to apply for the quiz once again as described above.

7 is a block diagram showing the configuration of the server 100 according to an embodiment of the present invention. As shown in FIG. 7, the server 100 according to an embodiment of the present invention includes a communication unit 700, a UI generation unit 710, a control unit 720, and a storage unit 730.

The communication unit 700 has a function of providing a UI to a user accessing the server 100 through a network, or receiving a quiz or an answer to a quiz input by the user. In addition, it may have a function of providing information about a product to a user.

The UI generator 710 generates a quiz question UI for receiving a quiz from a user, or generates a quiz pool UI for providing a quiz to a user. In detail, under a control of the controller 720 to be described later, a quiz selected from a plurality of quizzes provided in the storage unit 730 to be described later may be included in the quiz pool UI.

The controller 720 detects a user's connection, determines whether a preset event occurs after the user's connection, and controls the UI generator 710 to generate a quiz question when the preset event occurs. Alternatively, a quiz pool UI is generated and the generated quiz question UI or quiz pool UI is provided to the user through the communication unit 700.

In addition, it is determined whether the user's answer inputted through the quiz pool UI is a correct answer, and decides whether to give a predetermined reward to the user.

The storage unit 730 has a function of storing quizzes to be provided to the user. Specifically, a quiz pool including pre-stored quizzes as well as quizzes provided by a user may be stored. Meanwhile, information about a user accessing the server 100 is stored.

Hereinafter, a method of providing a quiz list to a user in an online sales method according to an embodiment of the present invention will be described with reference to FIGS. 8A to 8F.

As described above, the server 100 may provide a quiz in a state in which the user is not known, but by providing a quiz list to the user in advance, the server 100 may maximize knowledge of the promotion effect. On the other hand, the user is provided with a list of quizzes from the server 100 in advance, thereby increasing the probability of receiving a reward by increasing the correct answer rate for the quiz.

As illustrated in FIG. 8A, the server 100 may receive an input of whether to download a quiz list related to a product from a user. If the user clicks 'Quiz List down' to indicate the intention to download the quiz list, the user is provided with a quiz list. As described above, the quiz list may be provided through a contact or an e-mail registered at the time when the user joins the server 100.

Meanwhile, the provided quiz list may be classified and provided by a list as shown in FIG. 8B. When the quiz list for each list is provided, the user may find and study information about a product according to a field of interest, and may easily find the correct answer to the provided quiz. In addition, the provided quiz list may be provided for each quiz step, as shown in FIG. 8C. If the quiz is provided in steps, as described with reference to Figures 5a to 5e, the server 100 provides a quiz step by step, according to the cumulative percentage of the correct answer to the quiz It may be useful in the way.

In addition, in order to enhance the effect of promoting the product, not only the quiz and the correct answer but also additional information about the product or additional information related to a manufacturer or a store that produces and sells the product may be provided to the user.

On the other hand, the server 100 may be provided to the quiz list when the quiz pool UI is provided. 8E is a screen for providing a quiz pool UI and asking whether or not to download a quiz list before a user inputs a correct answer thereto. When the user clicks down the quiz list, the server 100 transmits the quiz list using the user's information.

8F is a screen indicating that the server 100 transmits a quiz list to an e-mail of a user. Afterwards, the user may immediately challenge the quiz or later challenge the quiz to receive a predetermined reward. Of course, when learning the list of quizzes transmitted from the server 100, the correct answer rate for the quiz will be higher. Accordingly, the server 100 can promote the promotional effect on the product.

As described above, according to various embodiments of the present disclosure, the user may induce voluntary and active interest in the merchandise, thereby maximizing the promotion effect of the merchandise.

While the above has been shown and described with respect to preferred embodiments of the present invention, the present invention is not limited to the specific embodiments described above, it is usually in the technical field to which the invention belongs without departing from the spirit of the invention claimed in the claims. Various modifications can be made by those skilled in the art, and these modifications should not be individually understood from the technical spirit or prospect of the present invention.

100 ............................... Server
200,300,400,500 ................... User terminal
700 ............................................
710 ............................................ UI generation unit
720 .........................
730 ...............................

Claims (12)

In the sales method using the Internet homepage,
Providing a user with a quiz questionnaire for receiving a quiz related to a sale target to a user who accesses the Internet homepage when a predetermined event occurs;
Registering a quiz input through the quiz question UI on a server;
If the quiz is registered in the server, providing a reward for the quiz question to the user; And
When a purchase request for the sale target is received, a quiz pool using UI including at least one quiz among the quizzes registered in the server is provided to the purchase requester, and when the correct answer to the quiz is input, the sale is requested to the purchase requester. And paying a reward of a predetermined size associated with the object. The method of claim 1,
The quiz registered in the server is selected in a random manner and included in the quiz pool UI,
When the quiz submitted by the purchase requester is included in the quiz pool use UI, the degree of the reward is increased. The method of claim 1,
The quiz is classified according to a predetermined grade and stored in the server,
In the quiz pool UI,
And a quiz of a grade corresponding to the information on the purchase requester is selectively included. The method of claim 1,
In the quiz pool UI, a plurality of quizzes are sequentially displayed according to the degree of the purchase requester,
The purchase requester is characterized in that the level of compensation corresponding to the number of the final quiz is paid to the purchase requester. The method of claim 1,
If there is a purchase history of the purchase requester,
The quiz pool using UI, at least one quiz of the remaining quizzes other than the quiz has been submitted to the purchase requester, characterized in that it comprises. The method of claim 1,
And if the answer entered by the purchase requester is an incorrect answer, providing the purchase requester with the correct answer and the additional explanation for the quiz. The method of claim 1,
In the quiz question UI, keywords to be included in the quiz are displayed.
Registering a quiz input through the quiz question UI to the server,
And a quiz that does not include the keyword and a quiz that includes a preset restriction term to be registered in the server. The method of claim 1,
If a quiz submitted by a specific person is submitted to a plurality of purchase requesters of a predetermined number, providing a reward of a predetermined size for the specific person who submitted the quiz; Sales method further comprising. The method according to any one of claims 1 to 8,
The event,
When the sale target is searched on the portal site or the Internet homepage, when the Internet homepage is first accessed, when a purchase request for the sale target is input, when the payment for the purchase of the sale target is completed, the In the case of joining the Internet homepage, when the anniversary of the member subscribed to the Internet homepage arrives, when a preset time period arrives, or when the Internet homepage is accessed within a known quiz submission period, And a case in which the number of times of access is a specific number of times, at least one of the cases of the number of times of access specified within a specific time unit. The method according to any one of claims 1 to 8,
The compensation is
And at least one of a discount service, a discount coupon, a point, and a spot payment for the selling target. In the server that provides the quiz question and solve function,
A communication unit connected to a network;
A storage unit for storing the quiz;
A UI generator configured to generate a quiz submission UI related to a sale target and provide the UI to a user when a predetermined event occurs when a user accesses the communication unit through the network;
If the user inputs a quiz on the quiz submission UI, the controller stores the input quiz in the storage unit, and provides a reward for the quiz submission to the user;
The UI generation unit, if there is a purchase requester for the sale target, generates a quiz pool using UI including at least one quiz of the quiz stored in the storage unit and provides it to the purchase requester,
The controller may provide a preset reward to the purchase requester when a correct answer is input on the quiz pool UI. The method of claim 11,
The UI generator,
Select a quiz stored in the storage unit in a random manner to include in the quiz pool UI,
The control unit,
If the quiz submitted by the purchase requester is included in the quiz pool use UI, the server, characterized in that for increasing the degree of the reward.

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